#H1 2024 results | Explore Tumblr posts and blogs

anxious-witch · 9 months ago

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Results and analysis of this survey I did few months ago about the perception of Eurovision among young people. I know some people were interested so here it is. I couldn't post it sooner so it wouldn't look like I plagarised a random tumblr account so! Here we go. These are more or less directly translated from the research part of my thesis.

I apologize for any mistakes made since the whole thing, including graphs and tables were originally in croatian, and given tumblr format, it's bound to be messy.

The age of the participants was 18+ due to ethical rules, but most of the them are young people in the age bracket 18-35, precisely because the opinion of young people who cannot physically be present at the event itself is often ignored. The research question was "How do young people perceive Eurovision?", and the goal of the research was "To see what kind of view young people have of Eurovision, and what they consider its most important aspect, entertainment, politics or something else entirely."

Considering all of the above, the participants, who were 559 in total, were asked 22 questions through an anonymous online survey that was conducted in the period from March 21, 2024 to April 5, 2024.

From this, three hypotheses were distinguished before the actual research;

H1: Young people view Eurovision more politically than the older generation.

H2: Young people focus more on the performance and the message of the song than on the quality of the vocals.

H3: Young people think that Eurovision is a competition for the audience, not for the jury, and that the winner should be decided by the audience.

For the sake of transparency, most of the data is expressed in percentages and due to the amount of data, some of the questions are additionally crossed referenced and compared to see how they interact.

Graph 1 shows the age of the participants, which was important for determining the dominant age group. As can be seen on the graph, the largest number of respondents are aged 18-24, followed by 25-35, which corresponds to the aim of the research, as the focus was on the opinion of young people about Eurovision.

Graph 2 shows the gender of the participants, in which it can be seen that the largest number of them were women, over 65%. The data on the second largest group of respondents was unexpected, as over 20% of them declared themselves non-binary. This percentage was certainly contributed by the fact that the respondents received the survey via social networks, especially Tumblr, and considering that the topic is Eurovision, which is known for its openness towards the LGBT community. Men made up less than 10% of respondents, and the Other category referred to respondents who either did not want to share information about their gender identity, or their gender identity was not part of the first three categories.

Table 2(changed it to graph here because of tumblr) shows the countries from which the participants come from, and this answer to this question was open, that is, the participants had to write it themselves. To make it easier to navigate through so many different answers, they are presented in a table.

Table 2 shows that the majority of respondents are from the UK, Finland, and Germany. USA and Croatia. The number of responses from Finnish respondents is at least partly caused by last year's competition, where their representative was the crowd favorite. As for the large number of respondents from the USA, it can be assumed that with the inclusion of voices from the rest of the world, they became more active in the Eurovision virtual spaces last year.

Graph 3 shows the answers to the question "Are you part of the LGBT community", where participants could answer with "Yes", "No" or "Other" in case they did not want to declare themselves.

As shown in Graph 3, it can be seen that the percentage of respondents who are part of the LGBT community is also influenced by the collection of data from social networks where the LGBT identity is more pronounced, but it does not deviate much from the Eurovision name "Queer Olympics". This is also important information that can be obtained through an anonymous survey, as most of the previous research was conducted on respondents from live events, so this question was often avoided due to doubts about the sincerity of the answers. Thus, over 80% of respondents identify themselves as part of the LGBT community, which confirms previous research on the importance of connecting with other queer people through ESC as an event.

Graph 4 shows the answers to the question "Do you watch Eurovision" where there were three answers; "Yes", "No" and "Ocassionally".

According to Graph 4, it can be seen that the majority of respondents (over 70%) watch Eurovision regularly, while another 23% watch it occasionally, probably depending on external factors. Only 6% of respondents do not watch Eurovision at all, which is logical in the context of solving the questionnaire about Eurovision itself.

Graph 5 shows the three associations the participants had to Eurovision. Sets of three words each were divided into positive, negative and mixed associations, and for the sake of simplicity of presentation, thus entered in the graph. It should be noted here that the majority of respondents still have positive associations related to Eurovision, while slightly less than 17% have negative associations, and only slightly less than 2% have mixed associations. It is also important to note that each association was separated before sorting, so it is possible that someone had both positive and negative associations that were added to one or the other, but if the separate ones were not in a mixed category, then they were not added.

The full question for participants was to choose from 30 songs in the last 10 years (with 3 answers offered for each year) who they thought won that year. The real winners each year are highlighted in yellow in Table 3.

Regarding the recognition of winners in the last ten years, Table 3 shows that the majority of respondents knew the winners. However, it should be taken into account that these are respondents who mostly follow Eurovision regularly, and for this reason every artist who was not the winner that year and has more than 10% of the votes is relevant. This group includes Zlata Ognevich from 2013, Dami Im from 2016, but also Sergey Lazarev from 2016 (most likely because the predictions were in favor of Russia that year, and Austria was the original audience favorite), Kristian Kostov from 2017, and Käärijä from It will be in 2023. Therefore, it is important to look at this table with the predictions of the winners for each year, and to compare it with the difference between the votes of the jury and the audience, but every passing of 10% in this survey is significant.

The full question for the participants was; Did the backstage content (i.e. preparties, interviews, socializing between contestants that is published on social networks) influence their decision on who they voted for. Answers were offered on a scale from "It had a lot of influence" to "It had no influence at all".

Considering the fact that Eurovision organizers invest a lot of money and time in the organization of content even before the competition itself, especially in their famous preparties, it is relevant to see that according to Graph 6, as many as 37% of respondents admit that watching this content directly affects who they vote for, although it is to a lesser extent. Of course, it should be taken into account that 31% of respondents are not influenced by this content at all in their decision to vote, but if we add neutral respondents and respondents who were not influenced by this content, we get about 53%. On the other hand, the total number of respondents on whom the content had an impact in general is about 47%, which means that the content is still quite relevant and good marketing for Eurovision itself, but also for the contestants.

The question for the participants was what they perceive as the main point of Eurovision. Answers to this question were offered, but respondents could also add their own answer. The responses "A mixture of more than the above" and "Political/economic gain" were written by respondents.

According to graph 7, most participants believe that the main point of Eurovision is entertainment (36.31%), and almost the same number think that the main point is for the competing countries to unite around something fun through the competition. While only about 8% of people think that the political and economic part is the main point of the competition. Considering the age of the respondents and the fact that many say that Eurovision is a very political event, it seems that most still focus on the main point as a kind of entertainment and unity between countries.

Graph 8 shows the answers to the question "What should voting look like?".

The answers confirm one of the set hypotheses, which is that young people think that deciding on the Eurovision song should have primarily been the decision of the viewers who vote, and not the jury. It should be noted that the answers offered to this question were "Only viewers should be able to vote", "It should be half-and-half", "There are different winners for the jury and the audience" and "I don't know/Neutral/On my own". In other words, the answer that both of them vote, but that the votes of the audience have more weight, is the answer that 20.57% of respondents wrote under "Other" in different forms.

The question shown in Graph 9 was what participants think the current Eurovision slogan is. There the answer was open and they had to write it themselves. Graph 9 shows that the majority of participants know the Eurovision slogan, which coincides with the number of respondents who regularly watch ESC. It is important to note that for the first time the slogan is the same as last year, which certainly contributed to the respondents' accurate recall of the slogan, which was the goal of the organizers when they decided on this move.

The question presented in Graph 10 logically follows on from the previous one, where participants had to answer which slogan they think best describes the idea/meaning of Eurovision as a brand. In Graph 10, it can be seen that the majority of respondents also agree that the current, permanent slogan of the ESC is the most suitable for representing Eurovision as a brand. Here the answers were already offered, and the slogans offered to the respondents were those that had been used in the last ten years, most of which alluded in some way to community. "United by music", however, incorporates both music and togetherness in one slogan, and it seems that it is precisely because of this that it is memorable and easy to associate with Eurovision.

In Graph 11, participants were supposed to express their general opinion about ESC. Here the answers were also offered on a scale from "Very positive" to "Very negative".

In Graph 11, it can be seen that the opinion of the respondents is mostly positive, over 50%, and even 22% of them are neutral about the view of ESC. Given that these are respondents who mostly watch Eurovision regularly, the assumption would be that their opinions are more polarized, either to one side or to the other. However, through the questionnaire, it can be seen that respondents gravitate more towards "predominantly positive/negative" when the more accurate answer would probably be "strongly positive/negative" when comparing their answers with the other associations and answers provided. When the divisions are narrowed down to positive/negative/neutral, the ratio of positive view of ESC is even more prevalent, and despite a lot of talk about political aspects and contest rigging, less than 1% of respondents have a very negative opinion about Eurovision.

In this question, participants had to answer what they consider the most important part of the contestant's performance, which is shown in Graph 12. This question touches on another hypothesis, and from the answers received, that hypothesis can neither be fully confirmed nor rejected. The answers confirm that the performance is a very important aspect, as predicted in the hypothesis, but the second most important aspect for the respondents is the melody of the song itself, which we assumed would not be so important and that the message of the song would be more important, which is not the case with the respondents . It should also be noted that the answers to this question were again only semi-structured and the respondents could write their answers. "A mixture of all of the above" and "Be a special feeling" are answers that were not offered, but were included by the respondents themselves as their answers.

Graph 13 shows participants' answers to the question of whether they prefer competitors from neighboring countries. Answers were offered on a scale from "Yes, I strongly prefer songs from neighboring countries" to "No, I never have a preference for songs from neighboring countries".

This question was relevant due to the media's frequent reference to the preferential voting of certain countries for their neighbors. The respondents show that this is a rare case, and that only about 11% of them had preferences for neighboring countries. This also coincides with the selection of the song for its performance, as most of the similarities between neighboring countries come through the melody of the song.

This question showed for how many participants the contestant changed their view of the country they represented, which is shown in Graph 14. The offered answers to this question were only "Yes" or "No". There are several studies on Eurovision as a mega-event and an event through which better diplomatic relations can be achieved. (Zahavi, Ariely, 2024) It can be seen that here the distribution of influence is more balanced, but almost 60% of respondents, most of whom regularly watch the ESC claim that their view of at least one of the countries has changed by watching their performance at the ESC. In other words, the large investment of countries in their representatives has its purpose.

This question is a continuation of the previous one, that is, if one of the contestants changed their opinion about a country, was it a positive or negative change of view. Answers are offered on a scale from "Strongly positive" to "Strongly negative".

As can be seen from the presentation on Graph 15, if the 42% of respondents who were not influenced by the competitors are put aside, the positive influence prevails again. However, it is important for which countries there are which impressions, for which reason these data were compared with the following question, which was: "If this influenced your opinion about a certain country, for which country was it?" Then we divided the countries that were repeated the most and compared the positive/negative impressions. For the sake of clarity, strongly positive/negative and mostly positive/negative are added together in the same column and put in percentages.

In Table 5, the data on the positive/negative opinion and on the countries for which the participants changed their opinion are cross-referenced. From Table 5, it can be seen that Slovenia and Finland are the countries most often cited by respondents as those whose opinion has changed to a positive one. Also, a large number of respondents left the country for which they had a positive change of opinion unspecified. It is important to add the popularity of Finnish and Slovenian competitors from last year to the very context of the analysis. As for the negative impression, it is evident that Israel is in the lead, even though 4.29% is still much lower than 11.45%, which is the biggest positive impression, that is still important data. It is an important fact that despite the large investment, Israel has such a negative level of impression, especially as the main sponsors of the ESC. However, this can be added to the hypothesis that young people still see Eurovision through its political aspect, and that the recent conflict between Israel and Palestine has only increased this negative view.

Graph 16 shows the answers to the question of how many respondents discovered a performer through Eurovision, and that they continued to listen to him after Eurovision. From Graph 16, it is clear that this was exactly the case for over 90% of respondents. The answers offered were only "Yes" or "No".

Table 6 shows which performers the participants continued to listen to after Eurovision. The answer to this question was free, and most respondents answered with more than one contractor.

These answers also confirm that positive impressions about the country are closely related to its representatives and fans who follow them even after Eurovision. Here again, you can see the huge influence of the Finnish and Slovenian representatives from last year, who greatly raised positive impressions for those countries. Måneskin also greatly raised the rating of Italy after his victory in 2021, but it should be taken into account that after a few years, fans of a band or an artist have a smaller association of them with that country. It should also be noted that many of the aforementioned artists are not winners, and many of them were not even in the top 3 at Eurovision itself. From this, it can be concluded that there is a difference in what is considered a Eurovision song, and what the interviewees consider in their everyday life to be the songs they want to listen to.

Graph 17 shows the answers to the question about what the participants think about the direct passage of the "Big Five" to the finals. Answers were offered on a scale from "Strongly positive" to "Strongly negative".

From the answers shown in Graph 17, when separating the answers into only positive and negative views about having a direct passage to the final, it is evident that about 55% of respondents have a negative opinion about it, and slightly less than 40% a neutral opinion. This confirms again that the majority of young people do not have a positive opinion about the privileged position of some countries, which is a direct influence of politics.

Graph 18 shows the answers to the question "Do you plan to boycott watching Eurovision this year" with the answers offered "Yes", "No" and "Maybe/I haven't decided yet." Here, of course, it was meant boycotting specifically because of the participation of Israel and the current conflict between them and Palestine.

The question about boycotting Eurovision was deliberately put last, so as not to affect associations and positive and negative impressions. The question could have been more properly asked in the form "Are you planning to watch Eurovision this year" as the word boycotting still came out as suggestive. As can be seen from the responses from Graph 18, more than 50% of the respondents said that they would boycott Eurovision, which does not fit in with the majority's positive impressions about the event itself, which we analyzed in the previous responses. In any case, this supports the hypothesis that young people view the ESC more politically than the older generation, as the majority of younger respondents were more inclined to answer the question about boycotting in the affirmative.

However, it was interesting to compare some of the responses with the respondents' decision to boycott. That is why in Table 5 we have combined the data of the General opinion on Eurovision presented in Graph 11 and the data from Graph 18 on boycotting watching the ESC.

Table 8 shows that almost 30% of participants with a positive opinion of Eurovision planned to boycott watching because of Israel's participation, while only slightly less than 10% of those with a negative opinion planned the same. It can be seen that this trend continues with other answers as well. The fact is that a positive opinion about Eurovision prevails among respondents, but almost 10% more of those with a positive opinion plan to boycott than those who plan to watch. For the same reason, data on respondents' viewing consistency were combined with their response on boycotting in Table 9.

Table 10 compares the age of the participants with their answers about boycotting. The percentages were taken from the number of each of the age groups, and not the total sum, as there were the most respondents in the first two groups, that is, from 18-24 and from 25-35. Nevertheless, this table is important to us because we can see a reconfirmation of our hypothesis that young people look at Eurovision more politically than the older generation.

Now, this is of course, very, very brief look into the whole thesis, without literature citation to back it up and without discussion because it's already way too long. That said, I don't wish to imply that people who said they are boycotting on the survey lied about it, I just thought it was an important look into why someone with generally good opinion on the event would decide to boycott and if age had anything to do with it.

If anyone has any questions, regardless if it has to do with smth being translated confusingly or about the data itself, please let me know! Also consider that this data, while it was overwhelming done via tumblr, also took participants via facebook and instagram and ofc people I know irl and people those people know, so this is not only tumblr mentality reflected either. Hope this satisfied everyone's curiosity!

#eurovision #survey #käärijä #joker out #putting it in the tags if anyone who saw it there the first time wants to read it #y'all!!! I am graduating on the 10th I am shaking fr

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accapitalmarket · 4 days ago

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UK Stocks Reversed Rebound, GBPUSD Advances

UK stocks plunged on Wednesday, reversing the rebound made in the previous session, with the roller-coaster ride continuing as US President Trump’s tariff wars wreaked havoc once more on global markets.

Trump's sweeping tariffs, announced last week, came into force on Wednesday, including a swinging 104% import duty on China, which the President had hiked by an extra 50% on Tuesday after the Asian powerhouse had imposed reciprocal tariffs on US goods.

China reacted on Wednesday by announcing new tit-for-tat tariffs of 84% on the US, up from the 34% previously announced.

Bonds were also caught up in the market mayhem. UK government bonds – gilts – saw yields reach their highest point since 1998. The yield on a 30-year gilt hit 5.518% on Wednesday morning, surpassing a previous 27-year high of 5.472% set in January.

UK100Roll H1

The yield on US Treasuries rose sharply as well, with T-bonds temporarily losing their safe-haven status, which could impact Federal Reserve policy. Minutes from the last US Federal Open Market Committee (FOMC) meeting were set to be released after the London close, with investors keen to see what the Fed policymakers had to say on economic prospects given the, then pending, tariff wars.

On foreign exchanges, sterling rose 0.06% against a weak US dollar to 1.2774. But the pound sunk to a one-year low versus the euro, down 0.91% to 1.1545.

By the stock market close in London, the blue-chip FTSE 100 index had dropped 2.9% to 7,679, while the broader FTSE 250 index shed 2.5% to 17,890.

Pharma giants suffered after President Trump said on Tuesday that the US would soon announce a major tariff on pharmaceutical imports. AstraZeneca was the biggest FTSE 100 faller, down 6.8%, while GSK fell 5.7%.

Oil majors were also under pressure, with BP dropping 6.0% and Shell losing 4.3% as crude prices plunged on the China tariff moves. Brent crude hit fresh four-year lows below $60 a barrel before recovering some ground.

But on the upside, Fresnillo rose 2.4% and Endeavour Mining added 2.3% as gold prices advanced amid the flight to safety, moving back above $3,000 an ounce.

Among Wednesday’s corporate news, JD Sports topped the blue-chip gainers, jumping 9.5% as the retailer said that its full-year profits are set to be in line with previous guidance and announced the launch of a £100 million share buyback.

GBPUSD H1

Away from the blue chips, healthcare provider Assura gained 5.1% after agreeing to be bought by a consortium of private equity firm KKR and Stonepeak in a £1.6 billion deal, having rejected a £1.5 billion merger proposal from Primary Health Properties.

Churchill China jumped 11.7% after the ceramics manufacturer reported a resilient profit performance for 2024, despite a decline in revenue, and hiked its full-year dividend.

But PageGroup fell 2.4% as the recruiter said that the slower end to its fourth quarter had continued into the new financial year, with the full-year outlook now uncertain due to an unpredictable economic environment.

Disclaimer:

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Trading margin forex and CFDs carries a high level of risk and may not be suitable for all investors. Investors could experience losses in excess of total deposits. You do not have ownership of the underlying assets. AC Capital Market (V) Ltd is the product issuer and distributor. Please read and consider our Product Disclosure Statement and Terms and Conditions, and fully understand the risks involved before deciding to acquire any of the financial products provided by us.

The content of this market commentary is owned by AC Capital Market (V) Ltd. Any illegal reproduction of this content will result in immediate legal action.

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madhukumarc · 6 days ago

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B2B SEO Best Practices

B2B SEO is a crucial component of any digital marketing strategy for companies looking to reach other businesses and decision-makers.

Optimizing your website and content for search engines can help you increase your online visibility, drive traffic to your site, and ultimately generate more leads and sales.

Let's dig deeper to provide you with more information.

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With the increasing use of mobile devices for browsing the internet, it's crucial to ensure that your website is mobile-friendly.

Google prioritizes mobile-friendly websites in its search results, so make sure your site is responsive and loads quickly on all devices.

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Pay attention to technical aspects of SEO such as site speed, crawlability, and indexability.

Ensure that your website is easy for search engine bots to crawl and index by using sitemaps, optimizing your robots.txt file, and fixing any broken links or redirects.

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Monitor your B2B SEO efforts using tools like Google Analytics and Google Search Console.

Track key metrics such as organic traffic, keyword rankings, and conversion rates to measure the effectiveness of your SEO strategy and make data-driven decisions.

“In 2025, 90% of content marketers plan to use AI to support content marketing efforts — up from 83.2% in 2024 and 64.7% in 2023. This is consistent across all industries, including B2B and B2C” – Siege Media

How SEO Helps to Generate B2B Sales Leads?:

Remember that SEO is a long-term strategy and also an ongoing process that requires patience and consistent effort to reap good rewards over time.

In conclusion, by following the aforementioned best practices for B2B SEO, you can improve your website's visibility in search engines and attract more qualified leads for your business.

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#B2B SEO #B2B Marketing #digital marketing #seo and online marketing #b2b sales leads

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digitalmore · 14 days ago

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#IFTTT #Digital More

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severesoulninja · 16 days ago

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The Complete Manual for SEO in 2025: Methods to Rule Search Results

Digital marketing

Because Google's algorithms are becoming more intelligent and user behavior is changing, search engine optimization, or SEO, is always changing. To stay ahead of the curve in 2025, you will need to combine technical know-how, excellent content, and strategic link-building. If you are a blogger, digital marketer, or business owner, learning SEO can help you increase conversions and drive organic traffic.

In order to help you dominate search engine rankings in 2024, we will examine the most recent SEO tactics in this guide.

1. Recognizing SEO in 2025

Enhancing your website's visibility on search engines such as Google and Bing is known as SEO. A higher ranking for pertinent keywords, organic traffic, and improved user experience are the objectives.

Relevance, authority, and high-quality content are given top priority by search engines. Google's algorithms have become increasingly complex in comprehending search intent and rewarding websites that offer genuine value as a result of developments in AI and machine learning.

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The foundation of SEO is still keyword research. But in 2025, search intent will be more important than ever. Take into account the following rather than just high-volume keywords:

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Keywords that are based on questions: A lot of users enter terms like "how to," "best way to," or "why does." By responding to these questions, you can increase how likely you are to be featured in snippets.

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Ahrefs: Offers competitor analysis, search volume, and keyword difficulty.

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Improving search rankings by optimizing individual pages is known as on-page SEO. Here's how to make your content better:

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A clean, descriptive URL helps both search engines and users. Example: Bad URL: www.example.com/p=12345 Visit www.example.com/seo-strategies-2025 for a good URL.

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Making a site's backend better for search engines to crawl and index is the main goal of technical SEO.

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As mobile-first indexing is the standard, make sure your website is responsive. Google's Mobile-Friendly Test can be used to test your mobile performance.

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Google takes into account Core Web Vitals (LCP, FID, and CLS) and page speed when determining rankings. Boost speed by:

making use of a content delivery network (CDN).

making videos and pictures better.

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Robots.txt and XML Sitemap

Make sure that all of the key pages are indexed by submitting an updated XML sitemap to Google Search Console. A robots.txt file can also be used to prevent the crawling of unnecessary pages.

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Despite social signals not being direct ranking factors, a strong social media presence can boost credibility and drive traffic.

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Give succinct, well-organized responses.

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Content marketing and SEO are closely related. For 2025 success, concentrate on

1,500+ words of long-form content that offers comprehensive answers.

Integration of multimedia (podcasts, infographics, and videos).

User interaction promotes sharing, comments, and conversations.

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Use resources such as:

Google Analytics: Monitors conversions, traffic, and bounce rates.

Data on indexing and keyword performance is provided by Google Search Console.

Analysis of competitors and backlinks is provided by Ahrefs and SEMrush.

Important data to monitor:

an increase in organic traffic.

ranking of keywords.

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bounce rates and dwell time.

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The process of SEO is continuous and necessitates continuous modification. Creating valuable content, staying up to date with algorithm changes, and focusing on technical optimizations are all ways to maintain high search rankings in 2025.

Ready to make your website more successful? Put these tactics into practice right now, and see how your organic traffic increases!

#digital solutions #grow your brand

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webigg02 · 25 days ago

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Content Writing Tips for Best SEO

Creating high-quality content is the backbone of a successful SEO strategy. Search engines like Google prioritize valuable, relevant, and well-optimized content, which not only improves rankings but also enhances user engagement. At Webigg Technology, we understand the art of crafting SEO-friendly content that drives traffic, increases visibility, and boosts conversions.

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1. Conduct Keyword Research Smartly

Before writing, research high-ranking keywords relevant to your topic. Use tools like: 🔹 Google Keyword Planner 🔹 SEMrush 🔹 Ahrefs 🔹 Ubersuggest

✔ Choose long-tail keywords (e.g., "best SEO content writing tips 2024") for better ranking chances. ✔ Avoid keyword stuffing—place keywords naturally in the title, headings, meta description, and throughout the content.

2. Craft an Engaging Headline

Your headline determines whether users click on your content or scroll past it. ✔ Use power words like “Ultimate,” “Best,” “Proven,” “Essential,” etc. ✔ Keep it under 60 characters for better visibility in search results. ✔ Include primary keywords naturally.

🚀 Example: “10 Proven Content Writing Tips for Best SEO in 2024”

3. Optimize Content Structure

A well-structured article is easy to read and improves SEO rankings. ✔ Use short paragraphs (2-3 sentences) for readability. ✔ Include subheadings (H1, H2, H3) for clarity. ✔ Use bullet points and numbered lists to make content skimmable.

4. Write for Humans, Optimize for Search Engines

Google’s AI is getting smarter—write for your audience first, then optimize for SEO. ✔ Focus on solving problems and providing value. ✔ Maintain a conversational yet professional tone. ✔ Ensure originality—plagiarized content gets penalized.

5. Optimize Meta Tags & Descriptions

Meta titles and descriptions play a crucial role in CTR (Click-Through Rate). ✔ Keep the meta title under 60 characters and include the main keyword. ✔ Keep the meta description under 160 characters—make it compelling. ✔ Use action-oriented language to encourage clicks.

🚀 Example Meta Description: "Discover 10 expert-backed content writing tips to improve SEO, boost rankings, and increase traffic. Click to learn more!"

6. Use Internal & External Links

🔗 Internal Links: Link to related articles on your website to boost page authority. 🔗 External Links: Reference high-authority sources (e.g., Google, Moz, HubSpot) for credibility.

✔ Ensure links are relevant and valuable to the reader. ✔ Use descriptive anchor texts instead of “Click here.”

7. Optimize Images for SEO

Images enhance engagement but must be optimized for SEO. ✔ Use descriptive filenames (e.g., “SEO-writing-tips-2024.jpg”). ✔ Add alt text with keywords for better image ranking. ✔ Compress images to improve page speed (use tools like TinyPNG).

8. Focus on Readability & User Experience

SEO content should be easy to read and navigate. ✔ Use simple language (avoid jargon). ✔ Ensure fast page loading speed (Google ranks faster pages higher). ✔ Keep a mobile-friendly layout (most users read on smartphones).

🚀 Use tools like Hemingway Editor or Grammarly to improve readability.

9. Keep Content Fresh & Updated

Google loves fresh content—keep updating old posts with new data. ✔ Add recent statistics, trends, and case studies. ✔ Refresh outdated SEO strategies with new insights. ✔ Re-optimize older content to keep it ranking.

10. Encourage User Engagement

SEO isn’t just about ranking—it’s about engagement. ✔ Add CTA (Call-to-Action) like “Comment below,” “Share this post,” or “Subscribe for updates.” ✔ Enable social sharing buttons for better reach. ✔ Encourage user-generated content like reviews or testimonials.

Final Thoughts

SEO-driven content is the key to higher rankings, better engagement, and increased conversions. By implementing these expert SEO content writing tips, you can create content that not only ranks well but also resonates with your audience.

At Webigg Technology, we specialize in crafting SEO-optimized content that helps businesses succeed in the digital space. Need professional content that ranks? Let’s talk!

For more details on our products and services, please feel free to visit us at: Article Writing Services, Content Writing Services, Blog Writing Services, Press Release Submission Services & Press Release Writing.Please feel free to visit us at:https://webigg.com/

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fyntix · 28 days ago

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The Ultimate Guide to Real Estate SEO for Beginners

Imagine a homebuyer searching for their dream property. Where do they start? Online. In today’s digital world, real estate searches begin on Google, making SEO (Search Engine Optimization) a game-changer for real estate agents and property owners. If your website isn’t ranking well, you’re missing out on valuable leads.

This guide will walk you through everything you need to know about real estate SEO, from keyword research to local and technical optimization. By following these steps, you'll improve your website’s search rankings, attract potential buyers, and grow your real estate business online.

1. Keyword Research for Real Estate SEO

Keywords are the foundation of SEO. They help search engines understand what your website is about and connect you with potential buyers.

How to Find the Right Keywords

Use tools like Google Keyword Planner, Ahrefs, or SEMrush to identify high-traffic, low-competition keywords.

Think like a homebuyer: What would they type into Google? Examples:

"Homes for sale in [Your City]"

"Best neighborhoods in [Your Area]"

"Real estate investment tips"

"Luxury apartments for rent in [Location]"

💡 Pro Tip: Target long-tail keywords like "3-bedroom houses for sale in Miami" for better conversion rates.

2. Optimizing On-Page SEO

Title Tags & Meta Descriptions

Your title and meta description are the first things users see in search results.

Title Example: "Luxury Homes for Sale in Los Angeles | Your Trusted Realtor"

Meta Description Example: "Explore the best luxury homes in Los Angeles. Find your dream home with our expert real estate services. Contact us today!"

URL Structure

Keep URLs short and keyword-rich.

Example: www.yoursite.com/homes-for-sale-los-angeles

Header Tags (H1, H2, H3, etc.)

Use H1 for the main title, H2 for subheadings, and H3 for sections within subheadings.

Example:

H1: Best Homes for Sale in Miami

H2: Why Choose Miami for Your New Home?

H3: The Best Schools in Miami

Content Optimization

Create high-quality, 1,000+ word blog posts that answer common real estate questions.

Include keywords naturally (avoid keyword stuffing).

Use bullet points, numbered lists, and images for better readability.

Image Optimization

Use high-quality images with descriptive alt text.

Example Alt Text: "Modern 3-bedroom house for sale in Miami."

Compress images using TinyPNG to improve page speed.

3. Local SEO for Real Estate

Most real estate searches have local intent, meaning users are looking for properties in a specific area. Local SEO helps you rank for these location-based searches.

Google My Business (GMB) Optimization

Claim and optimize your Google My Business profile to appear in Google Maps and local search results.

Add your business name, address, and phone number (NAP consistency is key).

Upload high-quality images of properties and your office.

Collect positive Google reviews.

Local Citations & Directories

List your business on real estate directories and local business sites like:

Zillow

Realtor.com

Trulia

Yelp

Chamber of Commerce

Create Local Content

Write blog posts about your local real estate market:

"Top 5 Family-Friendly Neighborhoods in [City]"

"Real Estate Market Trends in [City] for 2024"

"Best Schools Near [Neighborhood]"

4. Technical SEO for Real Estate Websites

Technical SEO ensures that search engines can crawl and index your site properly.

Improve Site Speed

Use Google PageSpeed Insights to check loading speed.

Optimize images and enable browser caching.

Make Your Website Mobile-Friendly

60%+ of home searches happen on mobile devices.

Use Google’s Mobile-Friendly Test to check your site’s responsiveness.

Fix Broken Links & Improve Site Structure

Use tools like Screaming Frog to find and fix broken links.

Organize listings under clear categories (e.g., www.yoursite.com/houses-for-sale/downtown).

Secure Your Website with HTTPS

Google prioritizes secure websites (SSL certificate required).

5. Off-Page SEO & Link Building

Building backlinks from reputable sites improves your domain authority and rankings.

Ways to Get Backlinks for Real Estate SEO

Guest Blogging: Write articles for high-authority real estate blogs.

PR & Press Releases: Share news about your agency in local news outlets.

Social Media Promotion: Share blog posts and listings on Facebook, Instagram, and LinkedIn.

Collaborate with Local Businesses: Get listed on mortgage broker websites or home improvement blogs.

6. Measuring SEO Success

Use these tools to track your SEO performance:

Google Analytics: Monitor website traffic and user behavior.

Google Search Console: Check indexing issues and keyword rankings.

Ahrefs or Moz: Track backlinks and keyword performance.

Real Estate SEO Checklist

✅ Conduct keyword research and target location-based queries ✅ Optimize title tags, meta descriptions, and URLs ✅ Create high-quality, informative content ✅ Optimize images for SEO and speed ✅ Claim and optimize your Google My Business listing ✅ Build local citations and directory listings ✅ Improve site speed and mobile-friendliness ✅ Secure website with HTTPS ✅ Build high-quality backlinks ✅ Track SEO performance using analytics tools

Conclusion

Real estate SEO is a long-term investment, but with the right strategy, it can generate consistent, organic leads. Focus on keyword optimization, local SEO, technical improvements, and link building to increase your visibility. Start implementing these tips today and watch your website climb the search rankings

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oneserviseblog · 1 month ago

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What is SEO? A Complete Guide to Search Engine Optimisation

In today’s digital landscape, where over 90% of online experiences begin with a search engine, Search Engine Optimisation (SEO) has become an essential digital marketing strategy. With billions of searches conducted every day, SEO helps websites rank higher on search engines like Google, Bing, and Yahoo, driving organic traffic, increasing online visibility, and improving brand credibility.

If you want to grow your website traffic, improve search rankings, and generate leads, understanding what SEO is and how it works is crucial. In this complete SEO guide, we will explore SEO fundamentals, different types of SEO, key ranking factors, benefits, and best practices to help you dominate search engine results pages (SERPs).

At MIDM (Modulation Digital), Online Best Institute in Delhi, we provide expert training in SEO and digital marketing to help students and professionals master the art of ranking websites on search engines.

What is SEO?

Search Engine Optimisation (SEO) is the process of optimising a website to improve its rankings on search engine results pages (SERPs). It involves a combination of technical SEO, content marketing, and link-building strategies to help websites appear higher for relevant search queries.

Simply put, SEO ensures that your website is visible to users searching for your products, services, or content, increasing the chances of attracting visitors without relying on paid advertising.

According to Google, websites that rank on the first page of search results receive over 70% of clicks, highlighting the importance of a well-optimised website.

Types of SEO

SEO is divided into three major categories:

1. On-Page SEO

This focuses on optimising elements within your website to improve search rankings. Key aspects include:

Keyword research & optimisation (using relevant keywords in titles, content, and meta descriptions)

High-quality, engaging, and original content

Optimised title tags, meta descriptions, and headers

Internal linking & user-friendly URL structure

Optimised images with alt tags and compressed file sizes

2. Off-Page SEO

Off-page SEO helps build website authority and reputation through external activities, including:

Backlink building from high-authority websites

Social media marketing & engagement

Guest blogging & influencer outreach

Brand mentions & online reputation management

3. Technical SEO

Technical SEO focuses on optimising the backend of a website to improve user experience and search engine crawling. It includes:

Mobile-friendliness & responsive web design

Website speed optimisation

Secure HTTPS implementation & SSL certification

Schema markup & structured data for rich snippets

Fixing crawl errors, broken links & duplicate content issues

Why is SEO Important?

SEO is crucial for businesses and websites because:

Increases organic traffic: SEO helps drive free, targeted traffic from search engines.

Enhances credibility & trust: Websites ranking high on Google are perceived as more trustworthy.

Cost-effective marketing strategy: Unlike paid advertising, SEO provides sustainable long-term results.

Better user experience: A well-optimised website improves page speed, mobile usability, and navigation.

Higher conversions & sales: More website visitors mean more potential leads and customers.

Top SEO Best Practices for 2024

To stay ahead in SEO rankings, implement these key strategies:

1. Perform Effective Keyword Research

Use tools like Google Keyword Planner, Ahrefs, and SEMrush to find high-ranking keywords relevant to your business. Focus on long-tail keywords for better search intent targeting.

2. Create High-Quality Content

Google prioritises websites with valuable, engaging, and original content. Ensure your content is:

Well-researched and informative

Optimised with relevant keywords

Structured using proper headings (H1, H2, H3, etc.)

Free from plagiarism and duplicate content

3. Optimise for Mobile & Improve Page Speed

More than 60% of searches come from mobile devices. Use Google PageSpeed Insights to optimise website speed and ensure mobile-friendliness.

4. Build High-Quality Backlinks

Backlinks from authoritative and reputable websites improve domain authority. Engage in:

Guest blogging

Link outreach campaigns

Content marketing collaborations

5. Focus on Technical SEO

Ensure your website is technically sound by:

Improving website security (HTTPS)

Fixing broken links & redirects

Enhancing structured data for better indexing

6. Track & Analyse SEO Performance

Use analytics tools to measure and improve SEO strategies:

Google Analytics – To track website traffic & user behavior

Google Search Console – To monitor search rankings & fix SEO issues

Ahrefs & SEMrush – To analyze competition & backlink profiles

Why Choose MIDM - The Online Best Institute in Delhi for SEO?

If you want to master SEO and become a digital marketing expert, MIDM (Modulation Digital) is best online digital marketing institute in Delhi. We offer:

Expert trainers with industry experience

Live projects and hands-on practical training

Lifetime access to Learning Management System (LMS)

Globally recognized certifications

Placement assistance & internship programs

Join MIDM today and kickstart your journey in SEO and digital marketing with the best online SEO training institute in Delhi!

Conclusion

SEO is a powerful and essential digital marketing strategy that helps businesses rank higher in search engines, drive organic traffic, and improve online visibility. Whether you’re a business owner, blogger, or digital marketer, understanding and implementing SEO strategies is key to long-term success.

By focusing on content quality, keyword research, technical improvements, and link-building strategies, you can boost your website’s rankings and increase search engine visibility.

#digital marketing #seo

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accapitalmarket · 24 days ago

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Hawkish BoE Sent GBPUSD, UK100 Lower

UK stocks edged lower on Thursday after the Bank of England (BoE) left its interest rates unchanged but noted that a gradual and careful approach to future policy easing is needed.

The BoE Monetary Policy Committee (MPC) left its headline bank rate steady at 4.50%, as expected. Eight members of the MPC backed the proposal, with only Swati Dhingra dissenting, preferring a 25 basis point cut.

The latest rate decision followed the release of UK jobless data earlier in the day. For the three months to January 31, the UK unemployment rate was 4.4%, in line with consensus expectations and unchanged from where it stood in the three months to December.

Average yearly pay growth was 5.8% Including bonuses, shrinking from 6.1% in the three months to December and falling short of the 5.9% consensus.

Meanwhile, the latest US data showed jobless claims totalled 223,000 in the week ended 15 March, more or less in line with the consensus forecast for 224,000, and up slightly from 221,000 the week before, which was revised higher by 1,000.

On foreign exchanges, after the hawkish BoE news, sterling fell back versus the US dollar, losing 0.27% at 1.2968, with the Federal Reserve’s own policy statement on Wednesday looking more dovish on rate cut prospects.

GBPUSD H1

But against the euro, the pound added 0.22% at 1.1953, with the European Central Bank expected to cut rates again soonest following recent eurozone data. The Swiss National Bank opted for a 25 basis point cut after its meeting on Thursday.

At the stock market close in London, the blue-chip FTSE 100 index was down 0.05% at 8,701, while the broader FTSE 250 index had shed 0.1% at 20,097.

On the FTSE 100, Prudential added 1.6% as the insurer hiked its dividend by 13% and accelerated its share buyback plan after profits rose by 10% in 2024, with financial results in line with group guidance.

But on the downside, contract caterer Compass fell 3.7% after French peer Sodexo cut its full-year revenue guidance, mainly due to slower-than-expected organic growth in North America.

Private equity form 3i Group shed 3.3% after a disappointing update on non-food discounter Action, its largest portfolio company.

And Investec fell 5.4% after the international bank and wealth manager underwhelmed with its guidance for the year ending 31 March, with adjusted profits expected to rise by 5-12%.

Among the FTSE 250 movers, housebuilder Crest Nicholson jumped 7.0% after a trading update which said it remains on track to deliver full-year results in line with guidance, with its cash performance tracking better than expected in the first four months.

Bloomsbury Publishing was also among the FTSE 250 gainers, rising 3.5% after the books firm said trading in its recently-ended financial year topped consensus, helped by a strong second half.

UK100Roll H1

Meanwhile, food company Cranswick added 2.2% as it upgraded medium-term targets and said the current year outlook was unchanged, with robust demand for its core pork and poultry products continuing throughout the fourth quarter.

And Shaftesbury Capital rose 5.9% after the property developer formed a long-term partnership with Norges Bank Investment Management, the Norwegian sovereign wealth fund, in relation to its Covent Garden estate, in London's West End.

Among the small caps, builders merchants Wickes gained 6.1% despite reporting a drop in full-year earnings due to weaker demand for larger home improvement projects, as it said it remains confident in 2025 expectations and announced a new £20 million share buyback.

And online clothing firm ASOS jumped 10.9% after its largest shareholder, Denmark’s Polvsen family, upped their stake to 28%. ASOS shares hit a 15-year low earlier this week.

With commodities, oil prices rose on Thursday after the US issued new Iran-related sanctions and renewed tensions in the Middle East countered strength in the dollar.

UK Brent crude jumped 1.7% to $71.95 a barrel and US West Texas Intermediate crude (WTI) also rose 1.7% to $68.27.

Disclaimer:

The content of this market commentary is owned by AC Capital Market (V) Ltd. Any illegal reproduction of this content will result in immediate legal action.

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seo411 · 2 months ago

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https://www.youtube.com/watch?v=5aquqj-NkKM All About Keywords: A Comprehensive Guide to SEO Success Introduction Keywords have been at the core of search engine optimization (SEO) since the early days of the Internet. Despite evolving algorithms, they remain crucial for ranking on Google. This guide explores the history, best practices, and strategies for using keywords effectively in 2024. The Evolution of Keywords in SEO Early Search Engines and Keyword Usage In the late 1990s, search engines like Lycos, AltaVista, and AOL used simple Boolean searches. Web pages were ranked based on keyword frequency, leading to the rise of keyword stuffing. Websites repeated targeted phrases excessively, sometimes even hiding them in the background by matching the text color to the page's background. These manipulative tactics initially worked but soon led to poor search results. Google's Algorithm Changes As search engines evolved, Google implemented more intelligent algorithms that penalized keyword stuffing and rewarded content with natural language and contextual relevance. Instead of focusing on exact matches, Google now looks for keyword variations and related terms to determine page relevance. Updates such as Google Panda, Penguin, and Hummingbird refined how keywords were evaluated, emphasizing content quality over manipulation. Understanding Modern Keyword Optimization The Role of Keywords Today Despite algorithm changes, keywords remain essential. However, they must be used strategically with supporting context. Simply repeating a phrase like "Houston movers" is not enough—Google expects additional context, such as "packing services" or "moving company reviews." Using a natural language approach that aligns with user intent is now the key to effective keyword optimization. Finding the Right Keywords for Your Website One of the most crucial steps in SEO is identifying the right keywords for your content. A good exercise is to create a list of 50 relevant words related to your business and organize them into groups. This helps structure content efficiently and target multiple search queries. Essential Keyword Research Tools Keywords Everywhere This browser extension helps users https://www.youtube.com/watch?v=5aquqj-NkKM keyword search volume, competition, and variations. It also helps them discover which terms are most valuable for ranking in search results. The tool provides real-time data, making keyword research accessible and efficient. Google Keyword Planner Google's free keyword tool offers insights into search volume, competition, and related search terms. It allows businesses to refine their keyword strategy based on search trends and user behavior. Using Excel for Keyword Management Organizing keywords in an Excel spreadsheet allows for better analysis and strategy development. Keywords should be grouped logically to improve content structuring. Website owners can tailor content by categorizing terms based on intent—informational, navigational, or transactional—accordingly. On-Page Optimization for Keywords Keyword Placement and Density Google’s algorithm considers more than just keyword frequency. Proper header placement (H1 to H6), meta descriptions, and body text are critical. The ideal page length for ranking well is around 1,700 words, ensuring the content is comprehensive and informative. The Importance of Related Terms Google assesses content using an interrelation of words. Instead of focusing solely on a single keyword, including related terms helps improve page relevance and search visibility. For example, a page targeting “home health care services” should also incorporate phrases like “senior home care,” “skilled nursing,” and “in-home medical care.” Using Header Tags Effectively Header tags (H1, H2, H3) should logically contain keywords and structure content. Breaking content into readable sections improves user experience and search engine crawling. Google prioritizes well-structured content with precise topic segmentation. Standard SEO Mistakes to Avoid Lack of Contact Information Websites without a phone number, address, or precise business details can appear less credible to users and search engines. Contact information signals legitimacy and improves local SEO rankings. Using Overly Broad Keywords Targeting general terms like "shoes" is ineffective due to high competition. Instead, focus on more specific keywords that reflect user intent, such as "best running shoes for flat feet." This approach reduces competition and increases conversion rates. Neglecting Content Depth Thin content with insufficient keyword coverage fails to rank well. Each page should provide detailed information that comprehensively answers user queries. Adding FAQ sections, bullet points, and related topics enhances content value. Content Strategy for Better Rankings Writing High-Quality, SEO-Friendly Content A well-structured blog post or landing page should include keyword-rich headings, FAQs, and a natural writing style. Content should be informative and address user needs rather than simply inserting keywords. Google values pages that provide actual value over those that try to rank for specific phrases. Crafting Keyword-Rich Blog Posts For businesses like home health care services, an article titled "Essential Home Care for Seniors: Tips for Living Comfortably" can rank well by incorporating related keywords like “in-home nursing,” “senior care,” and “skilled nursing facilities.” Structuring content around commonly searched questions improves visibility and user engagement. The Role of Internal Linking Internal linking helps distribute page authority and improves site navigation. Linking to relevant blog posts or service pages enhances keyword relevance and keeps users engaged on the website longer. For example, linking a blog post about “home health care services” to a service page detailing in-home care offerings strengthens keyword associations. Using Schema Markup Schema markup provides additional context to search engines, helping pages appear in rich snippets. Adding structured data for services, reviews, and business details increases search visibility and click-through rates. Keywords Remain Important Keywords are still fundamental in SEO, but their usage has evolved. To rank effectively in 2024, website owners must focus on keyword relevance, strategic placement, and high-quality content. Businesses can improve their search engine rankings and drive more organic traffic by utilizing keyword research tools, structuring content logically, and avoiding common mistakes. With a strong keyword strategy, SEO success is within reach. Read the full article

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starseedfxofficial · 2 months ago

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The Camarilla Pivot Points Playbook: Unlocking Hidden Profits in EURJPY Why Most Traders Get EURJPY Wrong (And How You Can Avoid It) If you think trading EURJPY is as simple as buying support and selling resistance, you might as well be flipping a coin at your local arcade. The market is designed to outsmart the obvious, and if you're relying on traditional pivot points, you're playing checkers while the pros are playing 4D chess. Enter Camarilla pivot points, the lesser-known but insanely powerful tool that elite traders quietly use to exploit price action with precision. In this guide, we’ll break down how Camarilla pivots can give you an edge in trading EURJPY, revealing ninja tactics, underground strategies, and game-changing insights that most traders overlook. The Secret Sauce: What Makes Camarilla Pivot Points Different? Camarilla pivot points aren’t just another set of support and resistance levels—they’re designed for mean reversion and breakout trading with insane accuracy. Unlike standard pivot points that rely on high, low, and close averages, Camarilla pivots use a unique mathematical formula to generate eight precise levels: - L1 - L4 (Support levels) - H1 - H4 (Resistance levels) - H5 & L5 (Extreme breakout levels) Why does this matter? Because unlike traditional pivots, Camarilla pivots adapt to volatility, allowing you to trade EURJPY with sniper-like precision. The Hidden Pattern: How EURJPY Moves Around Camarilla Levels The EURJPY pair has a knack for respecting Camarilla pivots, particularly around the H3/L3 and H4/L4 levels. These levels act like magnets, and price either: - Mean reverts—bouncing off L3/H3 for a safe trade back to the day's open. - Breaks out—smashing through H4/L4, triggering a high-probability momentum play. Pro Tip: Backtest EURJPY on the M15 and H1 timeframes using Camarilla pivots, and you’ll notice these hidden patterns repeat over and over again. Ninja Tactics: How to Trade EURJPY with Camarilla Pivots 1. The Bounce Trade (Mean Reversion Strategy) Setup: Look for price rejection at H3 or L3 with confirmation (e.g., a pin bar or engulfing candle on M15/H1). - Entry: Enter a trade in the opposite direction of the bounce. - Stop-Loss: Place it just beyond H4/L4 to protect against breakouts. - Take-Profit: Target the daily open or a midpoint between L3 and H3. ✅ Why it works: EURJPY frequently oscillates between these levels, making this an easy yet powerful play. 2. The Breakout Play (Momentum Strategy) Setup: When EURJPY breaks through H4 or L4 with strong volume, expect a breakout move toward H5/L5. - Entry: Enter on the first retest of the broken level. - Stop-Loss: Just inside H4/L4 to minimize risk. - Take-Profit: Aim for H5/L5 or a Fibonacci extension level. ✅ Why it works: High volatility in EURJPY often leads to explosive breakouts when price breaches key Camarilla levels. Case Study: How a Pro Trader Nailed a EURJPY Breakout Using Camarilla Pivots On February 12, 2024, EURJPY hovered near the L3 support level at 159.80. Many traders anticipated a bounce, but savvy Camarilla traders noticed the telltale signs of a downside breakout: - Price consolidated below L3 instead of bouncing. - The Asian session low was breached, signaling impending momentum. - Volume increased on the breakdown. A seasoned trader entered short at 159.65, targeting L5 at 158.50. The result? +115 pips in a single session. Expert Insights: What The Pros Say About Camarilla Trading John Carter, founder of Simpler Trading: “Camarilla pivots allow traders to anticipate intraday moves with precision. When price action aligns with volatility expectations, these pivots become incredibly reliable.” David Linton, Market Analyst at Updata: “The ability to trade mean reversion and breakout setups using a single indicator makes Camarilla pivots an essential tool for serious traders.” Final Takeaways: The Camarilla EURJPY Playbook - Master L3/H3 for mean reversion trades—EURJPY loves to bounce here. - Watch for H4/L4 breakouts—momentum traders feast on these moves. - Use M15 and H1 timeframes—they provide the cleanest signals. - Backtest, backtest, backtest—Camarilla pivots aren’t magic; they require historical analysis. - Combine with volume analysis—breakouts work best when supported by high volume. Want to trade like an insider? Join StarseedFX’s elite community and get access to daily Camarilla pivot levels, live trade setups, and real-time market insights. 📌 Get exclusive trading resources: - Daily Market Updates: Forex News Today - Deep-Dive Forex Education: Free Forex Courses - Live Trade Insights: Join the Community - Smart Trading Tools: Optimize Your Strategy —————– Image Credits: Cover image at the top is AI-generated Read the full article

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digitalmore · 25 days ago

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#IFTTT #DigitalMore.co

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asx-stock-market · 2 months ago

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Retail Food Group launches US fast food brand as profits soar

Australian food and beverage business Retail Food Group (ASX: RFG) has delivered a strong set of numbers in the first half of the 2025 financial year (H1 FY25), showcased by a significant jump in revenue and profit.

The company is also set to launch the Firehouse Subs premium sandwich brand in Australia with plans to open 165 outlets across our nation over the next decade.

Robust financial performance

In H1 FY25, underlying revenue of $66.5 million grew by 24.7 per cent from the previous corresponding period time as total network sales of $257.1 million ticked up by 3.2 percent. This was supported by a strong performance from the group’s core brands such as Gloria Jean’s, Donut King, Brumby’s, and Beefy’s.

In turn, underlying operating earnings (EBITDA) increased by 15.8 per cent from the previous half-year and were up 4.2 per cent from the same time last year.

Statutory net profit after tax (NPAT) surged by nearly 74 per cent year-on-year to reach $7.3 million in H1 FY25.

Operational optimisation

On an operational level, the company continued to optimise its store network with the opening of 25 new outlets and the closure of 17 underperforming stores. The acquisition of CIBO Espresso – which settled at the tail end of 2024 – contributed an additional 22 outlets in H1 FY25.

Management noted that new store openings outperformed closures by 35 per cent in average weekly sales. It expects further improvement to the group’s overall network quality in future reporting periods.

Firehouse Subs expansion

Notably, Retail Food Group is set to introduce the Firehouse Subs premium sandwich brand into Australia after entering a 20-year development agreement with Restaurant Brands International. The deal includes a commitment to open 165 restaurants over the next decade with the first location set to launch in the first half of FY26.

Management estimates the value of the sandwich category in Australia at more than $1.7 billion and growing, with only a single national chain competitor in the market. It believes such traits represent an attractive opportunity for expansion compared to other food categories.

To fund rapid growth of Firehouse Subs in Australia, the company has committed to investing US$4 million for each of the first three years of the agreement. It intends to boost this number to US$5 million in years four to six.

Retail Food Group chief executive officer, Matt Marshall, commented:

“Alongside an excellent set of interim results, we are excited to announce our agreement with Restaurant Brands International (RBI) to introduce their fast-growing sandwich brand Firehouse Subs into Australia. Firehouse Subs is a key pillar of our ambitious growth strategy and we are confident consumers will be excited by the brand’s high-quality sandwich product together with an excellent guest experience”.

Established brand

Firehouse Subs has spread its wings to more than 1,300 locations across North America since its founding in Florida more than three decades ago. In recent years, it has been expanding to overseas markets such as Switzerland, Mexico, the United Arab Emirates, Albania, and Brazil.

Management believes the Firehouse Subs network boasts industry leading products, coupled with an evolved brand concept which stands apart from the competition. This includes product and guest experience.

Growth initiatives

Looking ahead, Retail Food Group is focused on enhancing its core brands by prioritising retailing excellence and technology to grow to at least 200 domestic outlets for each brand.

It also aims to scale its network of core brands domestically including the introduction of Firehouse Subs into Australia. In addition, the company is pursuing international opportunities for its Gloria Jean’s and Donut King franchises.

#Retail Food Group #Firehouse Subs #Australian fast food #The Stock Network #Live updates

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jade-malay · 2 months ago

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Jade Malay Keyword Strategies to Improve Content Visibility

In today's digital world, content visibility is crucial for businesses and individuals looking to build an online presence. Without the right strategies, even the best content can go unnoticed. Jade Malay, a digital marketing expert, shares powerful keyword strategies to enhance content visibility and improve search engine rankings. By implementing these techniques, businesses can attract more traffic and boost their online success.

Why Keyword Strategy Matters

Search engines like Google use complex algorithms to determine which content appears in search results. Keywords play a critical role in this process, helping search engines understand what your content is about. By using the right keyword strategies, you can increase your chances of ranking higher and reaching your target audience effectively.

1. Focus on Semantic SEO

Semantic SEO goes beyond using single keywords—it involves optimizing content around related terms and concepts that match user intent. Instead of stuffing articles with one keyword, Jade Malay recommends using:

Synonyms and related phrases

Long-tail keywords (more specific keyword phrases)

Contextually relevant terms

For example, instead of just using "fitness tips," an optimized article might include "workout routines," "healthy diet plans," and "exercise motivation." This strategy helps search engines understand the topic comprehensively, leading to better rankings.

2. Perform In-Depth Keyword Research

Finding the right keywords is the foundation of a successful content strategy. Jade Malay suggests using tools like:

Google Keyword Planner

Ahrefs

SEMrush

AnswerThePublic

These tools help identify high-volume, low-competition keywords that can boost content visibility. Additionally, analyzing competitor keywords can provide valuable insights into which terms are driving traffic in your niche.

3. Optimize On-Page Elements

Search engines prioritize well-structured content. To enhance visibility, ensure that:

Title tags include primary keywords (e.g., "Best SEO Strategies for 2024 | Expert Tips by Jade Malay")

Meta descriptions are engaging and keyword-rich

Headings (H1, H2, H3) are structured properly and include relevant keywords

Alt text for images contains descriptive, keyword-related phrases

By optimizing these on-page elements, search engines can better understand and index your content.

4. Write for Users, Not Just Search Engines

Many content creators make the mistake of writing solely for search engines, leading to keyword-stuffed, robotic-sounding text. Jade Malay emphasizes the importance of creating content that is:

Engaging and easy to read

Informative and valuable to the audience

Naturally incorporating keywords without overuse

When users find content helpful, they spend more time on the page, reducing bounce rates and improving rankings.

5. Leverage Internal and External Links

Linking strategies enhance content authority and improve SEO. Consider these best practices:

Internal linking: Connect related articles on your website to guide readers and keep them engaged.

External linking: Reference credible sources to build trust and improve your site's reputation.

For example, if writing about "digital marketing trends," linking to a trusted source like Google’s SEO guidelines adds credibility.

6. Use Local SEO for Targeted Visibility

For businesses targeting local customers, local SEO is essential. Jade Malay advises:

Optimizing Google My Business listings

Using location-specific keywords (e.g., "best coffee shop in New York")

Encouraging customer reviews for credibility

These strategies help businesses appear in "near me" searches, boosting visibility in specific regions.

7. Monitor Performance and Adapt

SEO is an ongoing process that requires regular tracking and adjustments. Using tools like Google Analytics and Google Search Console can help monitor keyword performance, identify trends, and refine content strategies over time.

By continuously optimizing and updating content, businesses can stay ahead of changing search engine algorithms.

Final Thoughts

Keyword strategies are essential for improving content visibility and attracting a larger audience. Jade Malay Dallas expert insights highlight the importance of semantic SEO, proper keyword research, and user-focused content creation. By following these strategies, businesses and content creators can achieve long-term success in search rankings and online engagement.

If you're looking to enhance your content visibility, start implementing these keyword strategies today and watch your traffic grow!

#jademalay #writer #writing skills #jade malay #creative writing #content writer #creative writer #author #writer life

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dcpwebdesigners-blog · 3 months ago

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10 Essential WordPress SEO Tips to Boost Your Website’s Google Rankings in 2025

In today’s competitive digital landscape, having a website is no longer enough. To stand out, your WordPress site must be optimised for search engines like Google.

SEO (Search Engine Optimisation) is the practice of improving your site’s visibility to increase organic traffic, and WordPress is an excellent platform for implementing SEO strategies.

https://dcpweb.co.uk/wp-content/uploads/2024/12/10-Essential-WordPress-SEO-Tips-to-Boost-Your-Websites-Google-Rankings-in-2025-img-v1.jpg

Here are 10 essential WordPress SEO tips to help your website climb the search engine rankings in 2025.

1. Choose an SEO-Friendly WordPress Theme

Your WordPress theme forms the foundation of your website. An SEO-friendly theme ensures your site loads quickly, has a clean codebase, and is mobile-responsive—all crucial ranking factors.

Key Features to Look For: Lightweight design, fast loading speed, schema markup support, and responsiveness.

Recommended Themes: Astra, GeneratePress, and OceanWP are popular choices optimised for SEO.

Pro Tip: Use Google’s Mobile-Friendly Test tool to ensure your theme is responsive across devices.

2. Optimise Your Permalinks

Permalinks are the URLs for your blog posts and pages. WordPress provides default URL structures, but not all of them are SEO-friendly.

Go to Settings > Permalinks in your WordPress dashboard.

Choose the “Post Name” structure to make URLs short, descriptive, and keyword-rich.

Example: Instead of yoursite.com/?p=123, use yoursite.com/essential-wordpress-seo-tips.

3. Use an SEO Plugin

SEO plugins make it easier to optimise your content and website settings without requiring advanced technical skills.

Recommended Plugins:

Yoast SEO: Provides content analysis, meta tag optimisation, and XML sitemap generation.

RankMath: Offers similar features with an intuitive interface and schema support.

These plugins guide you in optimising your content for focus keywords, improving readability, and setting up meta descriptions and titles.

4. Conduct Keyword Research

Keywords are the backbone of SEO. Identify the terms your audience is searching for and use them strategically in your content.

Tools for Keyword Research:

SEMrush

Ahrefs

Ubersuggest

Focus on long-tail keywords that reflect user intent. For example, instead of targeting “WordPress plugins,” aim for “best WordPress SEO plugins for small businesses.”

Pro Tip: Incorporate keywords naturally into your content to avoid keyword stuffing, which can harm your rankings.

5. Optimise Titles and Meta Descriptions

Your title tag and meta description are the first things users see in search results. They play a significant role in improving click-through rates (CTR).

Best Practices:

Include your primary keyword in the title.

Keep titles under 60 characters and meta descriptions under 160 characters.

Write compelling, action-driven descriptions.

Example:

Title: “10 Essential WordPress SEO Tips to Boost Your Rankings in 2025”

Meta Description: “Learn 10 proven WordPress SEO strategies to improve your Google rankings in 2025. Optimise your site and drive organic traffic!”

6. Optimise Images for SEO

Large, unoptimised images can slow down your website, negatively impacting your SEO. Optimising images improves loading times and enhances user experience.

Steps to Optimise:

Compress images using tools like TinyPNG or plugins like Smush.

Use descriptive filenames (e.g., wordpress-seo-tips.jpg).

Add alt text to images to help search engines understand their content.

Pro Tip: Use the WebP format for faster loading without sacrificing quality.

7. Create High-Quality, Engaging Content

Content remains king in SEO. Google prioritises websites that provide value to users, so focus on creating in-depth, engaging, and original content.

Tips for Better Content:

Solve specific problems your audience faces.

Use a mix of text, images, and videos.

Structure content with headings (H1, H2, H3) for better readability.

Pro Tip: Aim for long-form content (1,000+ words) when tackling complex topics, as it often performs better in search rankings.

8. Improve Your Site’s Speed

Page speed is a critical ranking factor. Slow-loading websites lead to higher bounce rates, which can hurt your SEO.

How to Improve Speed:

Use a caching plugin like WP Rocket or NitroPack.

Optimise CSS, JavaScript, and HTML using tools like Autoptimize.

Enable browser caching and leverage a Content Delivery Network (CDN) like Cloudflare.

Pro Tip: Test your site’s speed using Google PageSpeed Insights or GTmetrix and follow their recommendations.

9. Build a Strong Internal Linking Structure

Internal links connect your content, making it easier for users to navigate your site and for search engines to crawl it.

Benefits of Internal Linking:

Improves page authority.

Enhances user experience by guiding readers to related content.

Helps search engines understand your site’s structure.

Example: If you have a blog post about “WordPress Plugins,” link it to related posts like “Best SEO Plugins for WordPress” or “How to Install a WordPress Plugin.”

Pro Tip: Use descriptive anchor text with relevant keywords.

10. Regularly Update and Maintain Your Website

A well-maintained WordPress website signals to Google that your content is up-to-date and relevant.

What to Update:

Refresh old blog posts with new information and statistics.

Fix broken links using tools like Broken Link Checker.

Ensure all plugins, themes, and WordPress core files are updated.

Pro Tip: Set a reminder to audit your website every few months to identify areas for improvement.

Bonus Tip: Leverage Schema Markup

Schema markup helps search engines understand your content better and enhances the way your site appears in search results.

Use tools like Schema Pro or Rank Math to add structured data.

Popular schema types: FAQs, recipes, and reviews.

Pro Tip: Test your schema using Rich Results Test tool.

Conclusion

Implementing these 10 WordPress SEO tips can significantly improve your site’s visibility on Google in 2025. From choosing an SEO-friendly theme to optimising your content and improving site speed, every small step counts toward better rankings.

Remember, SEO is an ongoing process. Stay updated on the latest algorithm changes and continue refining your strategies for long-term success. With consistent effort and these actionable tips, your WordPress site will be well-positioned to dominate the search engine results pages (SERPs).

Start optimising today and watch your organic traffic soar!

Article first published: https://dcpweb.co.uk/blog/10-essential-wordpress-seo-tips-to-boost-your-websites-google-rankings-in-2025

#webdesigners #wordpress #webdevelopment #webdeveloper #webdesign #wordpresswebdesign

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