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buzzbrothers-blog · 12 years ago

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#FacebookForever, From the Cradle to the Grave?

Following recent reports that Facebook is considering a membership option for children under 13, one might wonder: will soon Facebook become the new cross-generational bridge from the cradle to the grave?

A financial analyst suggests that Facebook will disappear by 2020. Really?? Nah, not a chance. Don’t get us wrong, we’ve been as alarmed by Facebook IPO’s disastrous results and alleged illegal insider trading that you have. Not to mention Facebook’s frail advertising model, not even talking about users’ constant privacy concerns. Despite all its flaws, Facebook is here to stay.

The evolution from the social graph to the open graph in the last 5 years is certainly a good example. The Open Graph, “a way of representing connections between pieces of data” brings together the best of both worlds: enabling users to get a better online experience, advertisers and companies to gather more information on fans and prospects that they could ever have dreamt of, and Facebook… to play the part of the master of ceremony. Every single move the social network has made in the past months was a shift towards a greater integration of its social business model.

The Timeline, the social reader, the social music player with Spotify, the social photographer with Instagram, your Timeline movie, future membership option for kids under 13… all these features were designed to capture audiences from the cradle to the grave. By the way do you know how difficult it is to close a Facebook account when someone dies? Very. To loop the loop, let us wish the Egyptian baby girl named Facebook to honour the social media site's role in Egypt's revolution, now 1.5 years old, a long and very entertaining social life, on and off line.

Like it or not, the good “old” Facebook is here to stay! (and while you're here don't forget to "like" us on Facebook :)

T.C.

#Facebook #Open Graph #FacebookForever #Facebook IPO #Social Graph #Timeline

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