#Edan gelt

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Bouncing Back to Fitness: My Journey Post-MPFL Reconstruction Knee Surgery

It's been six weeks since I embarked on a journey that has been equal parts challenging and transformative. Why? Well, I recently underwent a medial patellofemoral ligament (MPFL) reconstruction knee surgery. This was a necessary step due to some lax ligaments and a history of my knee deciding to do its own thing – dislocating more times than I care to remember. So, here's a sneak peek into my adventure of getting back to fitness after this surgery.

Week 1-2: The Road to Recovery Begins

Right after the surgery, it was all about taking it easy. The pain was real, and moving around was, well, a bit tricky. Physical therapy kicked off on day 2, focusing on gentle movements and waking up those muscles around my knee which included straightening and a Zynex NMES setting. Patience became my new best friend as progress tiptoed in.

Week 3-4: Building Strength with Determination

Slowly but surely, things started looking up. Physical therapy got a bit more intense, throwing in some resistance exercises to beef up those muscles. The introduction of putting some weight on my knee was a game-changer, boosting my confidence along the way. The doc also released my brace so I could bend it up to 60 degrees.  By the end of week 4, he moved me from the main brace to a DonJoy.  I was still relying on a crutch by the end of the day as I fatigued quickly.

Week 5-6: Gaining Momentum

At the six-week mark, I'm feeling the wind beneath my wings - somewhat. What initially felt like baby steps turned into small victories. Stepping onto the treadmill for the first time was like a mini victory lap  – not quite at full speed yet (2 miles per hour but no hands), but hey, progress is progress.  I also was able to do bike work now that my knee is bending at 120 degrees.

Challenges Along the Way:

Patience and Persistence:

Progress was slow, but hey, slow and steady wins the race, right? Celebrating the little wins, like bending the knee a bit more or going for a longer walk, kept me going. Consistency and cheering for every small achievement became my secret sauce.

Embracing Adaptations:

My usual workout routine got a makeover. Low-impact exercises took center stage, if I did anything at all outside of PT - I could have done better but listening to what my body needed became my guiding principle.

Mind-Body Connection:

This journey wasn't just about physical rehab; it was a mental and emotional rollercoaster too. Recognizing the connection between physical well-being and mental resilience became a crucial part of my recovery.  Especially after day 2 when pain was at the highest.

Moving Forward:

As I look ahead on this recovery road, I'm pumped by the progress so far and excited about what's to come. Every day brings a chance to push past the old limits and redefine what's possible.

Tips for Fellow Journeyers:

Chat It Up with Your Physiotherapist:

Regular chats with your physiotherapist are gold. Share your experiences, ask questions, and keep that communication flowing. I saw Rob Sharp at Physicians of Physical Therapy in Arlington Heights and I truly think he is the best.

Set Fun Goals:

Small, achievable goals are where it's at. Celebrate the wins, no matter how tiny – they all add up to a big win.  My goal is to climb a staircase, taking steps with each leg.

Listen to Your Body:

If something doesn't feel right, don't force it. Let your physiotherapist know, and tweak things as needed. Rest is just as vital as the workout.

Try Fun, Low-Impact Activities:

Get creative with activities like swimming or cycling. They're easy on the knees but still pack a punch in the fitness department.

So, there you have it – my journey of rediscovering fitness after MPFL reconstruction knee surgery. It's been a slow dance, but with dedication, some laughs, and the guidance of the pros, the road back to an active and healthy lifestyle is looking brighter every day.

[edangelt]

Unleashing the Power of Persuasive Copywriting: Expert Tips

Crafting compelling copy is more than just stringing words together; it's an art form that can elevate your brand above the noise. In the ever-evolving landscape of digital communication, effective copywriting becomes a strategic necessity.

In today's fast-paced world, where attention spans are dwindling, your message must be concise, impactful, and memorable. Copywriting, when done right, can be the game-changer in your quest for brand dominance. Let's dive into some key insights:

The Copywriting Advantage:

Copywriting is not merely about words on a page; it's about driving your bottom line, creating brand awareness, and ensuring a robust return on investment. With the onslaught of ads bombarding consumers daily—estimated between 6,000 to 10,000 messages—the need for standout copy is more critical than ever.

The Art of Selling with Words:

Compelling headlines are the linchpin of successful campaigns. A headline that grabs attention or triggers an emotional response can significantly stretch your budget and enhance the effectiveness of your call to action. The key is to make your audience want to read that next sentence and, in turn, keep them engaged throughout.

Immediate Attention Capture:

Consider the impact of these two headlines:

Headline: Get rewarded when you shop at XX Retailer?

Headline: Receive a $100 Gift Card – FREE!

The second headline, with its clear value proposition, immediately stands out and invites further exploration.

Copy and the Bottom Line:

Effective copy not only grabs attention but holds it, ensuring your call to action is well communicated. It's not just about resonating; it's about prompting action, whether it's boosting sales, driving traffic, or fostering brand loyalty.

Keep it Simple:

In a world overloaded with information, simplicity is key. Think of your copy as a brief conversation with your audience. Short, visually appealing paragraphs work wonders in holding attention.

So, there you have it—unleash the power of persuasive copywriting, and remember to keep it conversational and engaging. Stay tuned for more insights on effective communication in our next chat or blog! 🚀✨

Connect with Edan Gelt:

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[edengelt]

Check out this link!

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Joy of Fitness - by Edan Gelt - https://zitate.hilesi.org/?p=13584

[trainerly]

There are distances worth traveling for a great instructor. Thanks Lidia for a killer Zumba class today. Though I couldn't quite keep up (it was my first Zumba class ever), I will definitely be bac...

Post by edanjoyfitness.

There are distances worth traveling for a great instructor. Thanks Lidia for a killer Zumba class today. Though I couldn't quite keep up (it was my first Zumba class ever), I will definitely be back. LA Fitness Edan Joy Gelt Trainerly #joyoffitness #fitnessmom

[edan-gelt]

Brand Awareness on A Budget 

In today's tough financial climate, getting the most out of every dollar is crucial. We understand that budget constraints can make outsourcing challenging, especially when essential expenses like payroll need to be covered. But don't worry – there are smart and budget-friendly ways to boost your brand without draining your bank account.

Why brand?

At its core, branding distinguishes you from competitors. Marketing communicates your unique value, and consistency amplifies your brand's impact.

Stay consistent

Define your strategy, values, and messaging from the outset. Frequent changes erode trust and waste valuable resources. Make adjustments as necessary, but maintain a clear identity and trajectory.

Laser focus

Identify your target audience and their needs. Trying to appeal to everyone may result in appealing to no one. Understand your market, research their preferences, and align your offerings with their needs.

Network

Utilize traditional networking methods at work events, conferences, and even everyday situations. Putting a face to your brand enhances its recognition. Challenge yourself to introduce your brand to at least three new people weekly.

Engage

Merely having a social media presence is insufficient. Actively participate in your customers' conversations, understand their values, and deliver accordingly. Develop a concise social media strategy, curate content, and use hashtags to maximize engagement.

Lead by example

Credible testimonials on platforms like Google, Yelp, and Facebook bolster your brand. Encourage existing clients to share their experiences through reviews or video testimonials. Showcase your work through case studies and samples to demonstrate value.

Partnerships

Expand your reach and budget by partnering with complementary brands targeting a similar audience. Collaborate with businesses that already enjoy trust with your clients for mutually beneficial co-marketing.

Guest appearances

Feature on external platforms like podcasts or blogs to showcase your initiative and expertise. This not only exposes you to new clients but also positions you as an industry expert.

Increasing brand awareness doesn't necessitate significant spending. Experiment with these tactics to discover what works best for your business.

Explore additional free and affordable marketing strategies at http://edangelt.com/the-power-of-free-in-marketing/.

[edan-gelt]

Edan Gelt Presents Increasing Your Brand Awareness on a Budget

In today’s environment, budgets are tight and you have to get the biggest bang out of every dollar spent. Learn how you can be increasing your brand awareness on a budget. You know you have to brand but now is not the time to hire out, you can barely cover payroll.

Don’t lose hope, here are a few simple things you can do without breaking the bank.

Why Brand?

Let’s start with the basics – the “why”. The point of branding is to showcase what makes you different from your competitors. Marketing conveys your unique value and consistency increases the power of your brand.

Stick to it

Identify your strategy, value and messaging at the get go. When you waiver and change your position frequently, you waste valuable dollars and lose trust with your target market. Get it right, right away. That’s not saying you can’t make small changes along the way or as you grow but know who you are and stay the course.

Laser Focus

Identify who you are trying to reach. You can’t be everything to everyone or you will wind up being nothing to no one. Come to the market understanding not only who you are trying to reach but also what their needs are. Identify your target market and learn about them; research what they value, where they look for content, what their pain points are and how your service, product or business fulfills that need or eases the pain.

Network

This is the easiest and most effective way to market on a dime. Learn how to mix and mingle at work events, conferences, virtual calls, lines at a coffee shop even your kid’s school functions. Traditional old-fashioned networking can go a long way to getting your name out there. When you put a face behind the business or brand it goes a long way. Challenge yourself – try to introduce yourself and your brand to at least 3 new people a week.

Engage

It is no longer enough to just have a social media page and presence; you need to jump into your customers’ conversations and understand what they value and give it to them.

Create a concise social media strategy and curate your content, including company updates and trends, to maximize engagement on your platforms to establish yourself as an industry leader. Use specific hashtags and maybe even develop your own hashtag to group your content and make it easier for people to find.

Lead by Example

Testimonials on Google, Yelp and Facebook lend credibility to your brand. Ask your existing clients to write a review and share their experiences. Even better than written testimonials are those done in video format and shared to your Google page.

Samples of your work or case studies can also be extremely helpful when closing a new client or attracting new ones. Case studies share how your product or service created value for someone else and samples of your work exhibits how you did it.

Partner

Double your reach and budget by partnering with another complementary brand that targets a similar audience. If you engage with a brand that already has established trust with your clients, they are more likely to trust your brand. Make the most of your partnerships by finding businesses with similar but non-competing target markets and co-market.

Be a Guest

Appearing on someone else’s platform, such as a podcast or blog, exhibits your initiative and your intelligence. Podcasts and blogs are all the rage and being featured on one gives you the opportunity to get in front of new clients. It also positions you as an industry expert.

You don’t have to spend a lot of money to increase your brand awareness. Just try some of the tactics here to discover works best for increasing your brand awareness on a budget.

[edan-gelt]

Check out my Pinterest

https://www.pinterest.com/GeltEdan/

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Follow me on Instagram!

https://www.instagram.com/edan_gelt/

[edan-gelt]

Last week as I’m listening to the radio (yes, I’m old fashioned and don’t stream), I heard an ad for a low mortgage rate that captured my attention. “Looking to buy or refinance your home?  Rates are still historically low and you can lock in your loan at 5.25%, call (Not to Be Named) Mortgage today!”

[edan-gelt]

Financing 2-4 Multi-unit Properties

Guiding your clients through the process of investing in multi-family real estate can be a valuable way to help them build wealth. Here are some things to know about buying and financing these types of properties. 

with up to four units are considered residential for the purpose of financing.

Buyers of a multi-unit home can use rental income to help qualify for a loan. This means if you have a client approved to purchase a single family home at a certain limit, they may have more purchasing power if they instead buy a two- to four-unit property that has rental income. Note that not all the income applies though. Typically, 25% is subtracted to account for vacancies and maintenance.

Owner occupants of two- to four-units can choose among FHA loans, VA Loans or conventional financing, just like they would a single family home. There are some nuanced underwriting guidelines depending on the program and number of units, so always check with your Key Mortgage loan officer to uncover any requirements around the property’s self sufficiency or payment reserves.

Investors that do not intend to live in the multifamily property have some limitations. A higher down payment will be required and they may notice higher interest rates because these loans are considered more risky.

Reach out to me, Edan Gelt, for an introduction to a Key Mortgage loan officer who can guide you and your clients through the purchase of a multifamily property. They will help you navigate the process of incorporating rental income, preapprovals and the different types of loans available to help your clients today.

[edan-gelt]

Edan Gelt launches the Minute of Marketing to help local businesses get back on their feet during and after the pandemic.  With more than 20 years helping businesses of all sizes increase sales and traffic – the new series will offer strategies and tactics for all types of business offerings.  Each week, Edan Gelt will offer 1-minute + tips to drive ROI.  Tune-in, like and subscribe! https://www.edangelt.com Eden Gelt

[edan-gelt]

Check out my volunteering experiences.

[edanjoygelt]

Edan Gelt is Back | Navigating Aging Fitness and Wellness with Grace

In the distant past of 2017, I embarked on a challenge that saw me sweating through 30 unique workouts in 30 days, all while diligently chronicling my fitness journey on a blog. The motivation behind this endeavor was twofold: to test my physical limits and to generate content for a fledgling fitness app that had me hooked on the thrill of the challenge.

Fast forward six years, and that blog page still exists, patiently waiting for fresh content. Why, you ask? Well, because fitness has become an inseparable part of my daily routine, and as I approach the big 5-0 in a few short years, it's more than just a workout—it's my mental and physical sanctuary.

My weeks are peppered with bike rides, covering up to 60 miles, weather permitting (and my neck cooperating), and bootcamp classes at the local gym a few days each week. Yet, something interesting has happened over the years. I've evolved into what I like to call the "modifier." You see, I used to look at those individuals who modified exercises during workouts and wondered if I could avoid going down that road. Spoiler alert: I couldn't. Now, lunges and squats tend to leave me with a knee the size of a grapefruit for the following week, my shoulder occasionally stages a protest, and every so often, I find myself pulling something I didn't even know I had.

While it might be a sign that high-intensity bootcamp sessions may not be the ideal fit for my body anymore, I'm not ready to throw in the towel just yet. In fact, this year, I'm pursuing certification as a personal trainer. My passion for exercise has evolved into a desire to help other women who, like me, are gracefully navigating the seas of aging. While it won't be my full-time profession, I foresee my newfound skill set as a delightful hobby.

Now, let's get down to brass tacks. Exercising as you gracefully age is a bit like a well-choreographed dance—one that requires careful attention to avoid stepping on your own toes. Here are some tips I live by, and I hope they serve you well on your fitness journey:

1. Consult Your Healthcare Provider: Always, and I mean always, consult with your healthcare provider before diving headfirst into a new exercise routine, especially if you have any pre-existing medical conditions or lingering concerns. Their insights are invaluable.

2. Baby Steps: If you've been somewhat inactive lately, start with gentle exercises and work your way up gradually. No need to rush; your body will thank you for the patience.

3. Warm-Up and Cool Down: Just like a fine wine, your muscles need a warm-up to get the juices flowing before you dive into the workout. Likewise, cool down to gracefully ease your heart rate back to normal and prevent those post-workout stiffness surprises.

4. Balance and Flexibility: These are your new best friends. Embrace exercises like yoga, tai chi, or balance training to boost stability and reduce the odds of unplanned acrobatics.

5. Strength Matters: Maintaining muscle mass and bone density should be a priority. Use light weights, resistance bands, or your own body weight to sculpt those muscles. Start gently, and let the resistance grow as you do.

6. Cardiovascular Love: Show your heart some love with aerobic activities such as walking, swimming, or cycling. Shoot for at least 150 minutes of moderate-intensity cardio each week.

7. Listen to Your Body: Your body is a wise sage. Pay close attention to its signals during and after exercise. If you experience pain, dizziness, or shortness of breath, don't be a hero—stop and seek advice as needed.

8. Stay Hydrated: Hydration is your secret weapon. Drink water before, during, and after workouts to keep your body in top form.

9. Form Matters: Learning the right form is like learning the steps to an intricate dance routine. It's crucial to prevent strain or injury. Consider working with a certified fitness trainer who can be your dance partner.

10. Mix It Up: Variety is the spice of life. Keep your routine fresh and exciting by incorporating different types of exercises to engage various muscle groups. Your body will thank you for the entertainment.

11. Joint Care: As you age, your joints can become a tad finicky. Be mindful of any joint discomfort, and adjust your exercises accordingly. Low-impact activities like swimming or stationary biking are often joint-friendly alternatives.

12. Stretch it Out: Embrace the art of stretching to maintain or enhance your flexibility. Stretch both before and after your workouts to ensure your body moves like a well-oiled machine.

13. Rest and Recovery: Your body isn't a perpetual motion machine. Give it the rest and recovery it deserves between workouts. Overtraining can lead to injuries and burnout, and nobody wants that.

14. Footwear Wisdom: Proper shoes are like your trusty dance shoes. They provide support and stability, reducing the chances of embarrassing slips and falls. So, choose wisely.

15. Stay Informed: Lastly, stay in the loop. Keep abreast of the latest exercise recommendations for the gracefully aging. New research and guidelines can be the North Star on your fitness journey.

In conclusion, aging gracefully doesn't mean giving up on exercise; it means embracing it in a smart and tailored way. Your fitness journey is unique, just like you. So, take these tips, put on your workout shoes, and let's continue dancing through the beautiful symphony of life.

[edan-gelt]

Check out this article on Daily Herald for information regarding my FREE DIY branding seminar for real estate agents. Link: https://www.dailyherald.com/submitted/20230214/local-marketing-leader-edan-gelt-offers-free-diy-branding-seminar-for-real-estate-agents