#Combating Stress During The Holidays: 6 Easy Strategies
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missjhenz · 23 days ago
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Combating Stress During The Holidays: 6 Easy Strategies
The holiday period is around the corner and, undoubtedly, this should be a time of the year dedicated to relaxation and socialization. However, if you have found yourself feeling stressed about the large number of events ahead, or you are struggling to meet the last deadlines of the year, you are certainly not alone.      Christmas can feel overwhelming, leading to feelings of anxiety and…
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myrefersofficial · 2 years ago
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Top 10 Aesthetic Winter Wears
Winter days are naturally on everyone’s mind now that the temperatures are beginning to fall. What's truly on everyone’s mind, though, is the warm winter wear they intend to wear throughout the winter months. The winter wardrobe is unquestionably at the pinnacle of fashion right now, with puffer coats, snow boots, and fuzzy foot warmers.
While some people enjoy the cold, others can't help but wonder: How could one possibly look "cute" when it's below freezing? They're attempting to keep their bodies from freezing. There are many suggestions and strategies to guide your cold-weather attire this season for girls who can identify. Every girl must have her own style sense that helps her keep warm these winters. 
You may need some guidance on how to layer your gear. You may want to forego the layers and concentrate on your outerwear. Below are all the answers to your winter wear questions, including some cute outfit ideas. The outfits listed below are some of our favourites for staying warm this winter, including scarves, coats, and dresses.
Top 10 Trending Winter Wear Ideas For Girls 
#1 Sweater Dress
They look expensive, but because you don't have to put any separates together, they are easy to put as an outfit. Not to mention that they always look fantastic with a pair of boots. You can either zip off the bottom and look stunning in a moto style or walk around in a magnificent long sweater coat for a more sophisticated appearance. 
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#2 Hefty Coat
You'll need jeans, winter boots, a soft knit sweater, and a hefty coat choice like this to create a surefire winter ensemble. Let's face it; for others, "winter outfits" refer to cosy inside clothing. If this describes you, you should cram those legs into a pair of these stretch-cotton pants and style them with a cosy scarf and woollen cap. 
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#3 Tunic Coat
There are several soirées and evening events during the winter. While you can always throw on that cuddly teddy to cover your dress, a coat like this one gives your look a sense of elegance. An elegant and warm winter ensemble includes short dresses, combat boots, and distinctive knitwear. Right now, this two-toned knit will be your favourite!
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#4 Soft Jackets 
Believe me when I tell you that these coats are quickly selling out because all the cool girls in the neighbourhood have them. Before they are all gone, be sure to purchase yours! It is the coat you have cherished for years and looks wonderful with all the neutrals in your collection. You can pair these coats either with plain t-shirts or quirky tops. 
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#5 Denim Jumpsuits
When your head is too chilly to operate in the morning, jumpsuits can eliminate the hassle of putting together an appearance. All you'll need to do is put on a good coat if you choose this turtleneck style. What did I say regarding large scarves? A high-quality item like this can make you feel cosier and finish your winter wardrobe.
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#6 Puffer Jacket 
Is there a single, classic jacket that will keep you warm, be a wise investment, and never go out of style? a Puffer. It is easy to put together and cosy enough for all-day relaxation. The ideal approach to staying warm and comfortable while running errands is to layer your puffer jacket over your sweatsuit for a casual look. When paired with sneakers, it also creates a terrific holiday ensemble.
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#7 Parka Jacket
You'll be shocked to learn that a parka matches almost everything. While fashion trends come and go, a classic length parka will always be in style. Parka jackets never go out of style because of their velvety texture, no matter the season (winter or fall). Add fur trims, a matching hood, or a beanie to dress it down or remain warm. Green, brown, and bare are excellent choices. 
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#8 Pullover Sweater
For those who already enjoy wearing them, I don't need to stress how simple it is to create warm and stylish outfits based on a basic sweater. Without the comfort and warmth of sweaters, it is hard to picture winter. A pullover can be worn with various ensembles, including jeans, a skirt, a cardigan, or even a belt. The sweater ensemble will make you appear distinguished regardless of which option you choose.
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#9 Comfortable Hoodie 
A hoodie is simple to throw on around the house, and with the proper pieces, you can even turn it into a stunning, carefree weekend look. Wearing a single colour or several shades of the same colour successfully conveys the feeling of wealth. A neutral-coloured jacket that complements your sweatshirt and pants provides an effortless impression.
 
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#10 Long Cardigans
Long cardigans go with nearly any outfit if the colours are complementary. You can use it with any casual winter attire in your wardrobe if it is a neutral colour. A long, black or blue cardigan looks great with almost any pair of jeans. The combinations of long cardigans and jeans are adaptable. Simply changing the shoes will result in a different result.
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Conclusion
 
It's fun to experiment with your casual winter attire over the winter. You could experiment with colours and accessories to liven up your depressing days. Accessories can spice up your clothing in any season. They are necessary to keep you warm and stylish during winter. Numerous stylish items provide warmth from head to toe.
Scarves, beanies, stockings, and gloves are a few examples of protective clothing that can also double as a fashionable accent. Do you still struggle to decide what to wear for your casual winter outfit? No, I think. In conclusion, you now understand how simple it is to wear comfortable, casual clothing while staying warm. Select deeper hues better suited for the winter, and pair them with light-coloured sweaters.
 
Let's usher in our unique fashion for the next winter season! Which of these winter outfits is your favourite? Let us know in the comments section.
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fitnesshealthyoga-blog · 6 years ago
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New Post has been published on https://fitnesshealthyoga.com/top-7-ways-to-combat-holiday-stress/
Top 7 Ways to Combat Holiday Stress
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For many, the holidays are filled with never-ending to-to lists, visits from difficult relatives and the obligations of securing thoughtful (and pricey) holiday gifts, which is why stress levels increase over the holidays.
The good news is that there are steps you can take to reduce your anxiety and truly enjoy the holidays this year. Ready to beat your holiday stress? This article will walk you through the details.
What Triggers Holiday Stress?
There are sky-high expectations to make this winter season perfect, and few people can live up to the example set by Hallmark. What’s far more realistic is that this planning and prepping leaves many of us anxious, irritable, and even depressed.
Some people struggle with feeling stress-free over the holidays more than others. They can be a difficult time for anyone who fits these qualifications.
Associates the holidays with painful family problems
Is facing the loss of a loved one
Puts unrealistic expectations on friends and family
Suffers feelings of isolation from others
Is coping with unmet expectations over the year
Turns to excessive drinking to ward off negative feelings
If these problems seem familiar, you’re far from unique. The American Psychological Association (APA) estimates that half of American women experience higher stress levels during the holidays and that 41% turn to food and 28% to alcohol to cope with it. Self-medicating in these ways will only help you feel better for the short term, so if you want to reduce your holiday stress permanently, you should focus on following these tips.
Top 7 Ways to Combat Holiday Stress
Are you tired of battling your anxiety every December? Follow one or more of these seven tips, and you’ll soon find yourself more relaxed and engaged as the holidays arrive.
1. Take Regular Breathing Breaks
The chaos of the holidays can make it feel as if you never cross anything off your list. To reduce your stress, you need to repeatedly take time to remind yourself what’s most important and press “pause” on everything else that gets in the way.
One of the best ways to maintain your perspective is to take regular ‘breathing breaks’ throughout the day. These moments are meant to be intention times where you pull yourself away from the seemingly overwhelming tasks in front of you and take some time to think through everything that’s going well and everything you need to maintain gratitude for.
An effective breathing break is the 4-7-8 method. Start by exhaling deeply, and then inhale through your nose for four counts. Hold your breath as you count to seven, then release it slowly as you count back to eight. Repeat this pattern at least three times when you’re hit with a wave of anxiety, and it should work to calm you down.
Just five to fifteen minutes of intentional re-centering during the holiday season will dramatically reduce your stress levels and help you keep your emotions in check.
2. Let Go of Gifting Pressure
Christmas commercialism puts tremendous pressure on sourcing the perfect (and often pricey) gift for everyone on your list. You can eliminate a lot of holiday stress this year by removing that responsibility from your shoulders. Be upfront with those you care about that exchanging presents isn’t a priority for you this year, and the chances are good that they’ll feel relieved as well.
Likewise, it’s smart to strip other holiday responsibilities from your list, like baking perfect holiday treats, keeping the home immaculately clean and decorated, and acting as the perfect hostess for every party. Obsessing about these details won’t result in a better holiday experience, so focus your energy instead on enjoying the relationships you care about.
If you want to spread the joy of less stress to those around you, consider gifting massages! Studies show that receiving regular massages can reduce anxiety as well as your risk of developing health problems.
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3. Be Open to Developing New Traditions
False nostalgia can make us want to have our holidays look a certain way that is both unrealistic and unwanted for many of us. Don’t let yourself become a slave to tradition, and instead strive to set up your holiday season based on what matters for you. There’s no reason why one year’s celebration needs to look like last years, and brand new traditions can begin each year. As your family grows and changes, talk together about what traditions you care about, and which ones can be dropped. This helps prevent you from going overboard and getting too overwhelmed in the details to enjoy what’s happening right now.
One holiday tradition that might need to get dropped off the list? Hosting a holiday dinner in a relative’s home. Your whole family can eliminate the stress of prepping and cleaning up (and ease many interpersonal tensions) by moving the meal to a local restaurant instead. The difficult work is done for you, and restaurant environments naturally limit loud voices and angry discussions, which might make for a happier holiday for everyone.
4. Make a Budget (and Stick To It)
Christmas’s commercialism puts pressure on us to spend, but those January credit card bills will quickly make any lingering holiday cheer disappear. A 2015 Gallop study showed that Americans planned to spend an estimated $830 on gifts over the holiday, not counting food and decoration expenses. You can keep things comfortable financially by developing a budget beforehand and sticking with it, even if it means dropping a few luxuries from your list.
If you’re struggling to stop swiping your card, consider pulling out a predetermined amount of cash for buying gifts instead. You can also convince friends and family to participate in a used gift swap or set a $20 cap on each present. Another option is gifting services (such as lawn care or babysitting) instead of a physical gift for those you care about.
5. Keep Up Your Exercise Routine
Shorter days and chilly weather paired with parties filled with indulgent foods mean that many of us slack on our exercise routine during the holiday season. This is a recipe for health problems, as the chaos of the holidays is when you most need structure in your life. Getting in regular workouts will boost your fitness, elevate your mood, and reduce overall anger, tension, confusion, and fatigue.
As a bonus, a workout releases serotonin into your bloodstream, which helps you fight the effects of SAD (seasonal affective disorder) and maintain a positive mood despite the chilly weather.
Don’t assume you can take a few weeks off your workout routine during the holidays without consequences. Research from the University of Adelaide shows that regular exercisers who take time off begin to feel depressed and fatigued within just three days of quitting.
For the best results, bring your workout outside or at least in a sunny location. You’ll even benefit from a taking a walk, as an easy cadence produces a tranquilizing effect on your brain that decreases your overall anxiety and improves sleep. A brisk thirty-minute walk can improve your mood for the next twelve hours, so make it a priority to carve out time over the holidays to maintain your fitness.
6. Power Up with Potent Foods
The holidays might be renowned for their opportunities for indulgence, but your stress levels will respond best to keeping a few key foods in your diet. Citrus fragrances are especially known for boosting your mood, thanks to the presence of norepinephrine, a hormone that can improve your feeling of well-being. You can get the benefits from eating fresh fruit or by using an essential oil diffuser to diffuse lemon or orange essential oil into the air.
Another proven holiday pick-me-up? Honey. A little taste of sweetness can lighten anyone’s mood, and research shows that it’s full of antioxidant and antibacterial properties that can promote immune functioning. For best benefits, use the darkest honey you can find. You can also boost your endorphin production (the natural compounds that trigger feelings of euphoria) by feasting on spicy foods over the holidays. Finally, indulging in sweet fruits like mangos can alter your blood chemistry in ways that boost feelings of contentment and fight off depression.
7. Get Help (and Help Others) When Necessary
As the holidays approach, it’s all too easy to get caught in the mindset that you need to complete every task on your own. Not only is this an impossible goal, but it’s a recipe for stress and seasonal depression. This year, practice asking for what you need by soliciting the help of friends and relatives and delegating responsibilities between them. Maybe the host of this year’s family party shouldn’t be responsible for either the setup or cleaning and everyone can commit to bringing a dish to share. For the best response rate, ask others personally if they can chip in, rather than sending out group messages. Mass requests are easier for recipients to ignore as they are more likely to assume someone else will pick up the slack.
To boost your mood further, take the time to volunteer and help out others. You’ll get a boost of feel-good emotions from the process, and it will also help you put your stresses into perspective by seeing how realistically they can be solved.
Have a Stress-Free Holiday Season This Year
The holidays are meant to be a time of rest and recharging after the chaos of the year, NOT an opportunity to add more stress to your life. Take the time to put these seven strategies into practice, and you’ll lower your anxiety this winter and enjoy the benefits that come from being more fully present. That’s a happier holiday season for everyone.
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itsasunnygirlinbuffalo · 7 years ago
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Time for a Reset: A Post-holiday Spending Freeze
The holidays have come and gone. After settling down from the hustle and bustle of the season, I am more aware of the amount of money I spent on gifts and holiday preparations. I am also acutely aware of the sheer amount of stuff I have accumulated, not just through gifts but in general over the past year. I feel the urge to pursue a financial reset of sorts and to buy things with more intention, rather than aimlessly engage in shopping and the accumulation of things. The start of the New Year seems as good a time as any to make some changes! While decluttering is important and useful, I am choosing for now to focus on limiting how much new stuff is entering my home and my life.
To that end, I will be experimenting with employing a “spending freeze”, or at least a partial one during the month of January. Certain financial expenditures are unavoidable, including mortgage payments, car payments, utilities, groceries, basic toiletries and student loan payments. But for all the other stuff, it is time to take a hard look at my spending to see where my money is really going.
I have tracked already been my spending in recent times (”Mint” is a great app fir this!). Potential areas for me to decrease or even eliminate wasteful spending are on buying coffee or lunches during work days. Also, trips to the pharmacy for something necessary, like toilet paper, often leads to unexpected purchases of beauty/bath supplies and snacks. Other expenses include dining out for dinner and buying drinks at the bar. These are all examples of things I spend my money on that are not adding much value to my life.
A potential downfall to a complete spending freeze is that is difficult to sustain. Much like going on a very strict diet, there is potential for the dieter to feel deprived, have a “slip,” feel like a failure, and then over-indulge. To prevent such a scenario, it can be helpful to freeze spending in only a few, or even one area at a time, i.e. no purchasing makeup for one month. Once one area of meaningless spending it mastered, then you can move on to another area.
My goal for January is to cut several areas of unnecessary spending, including the following categories:
-       Makeup, beauty and non-essential toiletries
-       All clothing
-       Coffee from coffee shops
-       Fast-food lunches
I may be biting off more than I can chew by having multiple categories, but I will be patient with myself and see how I do. If it proves to be too much, I will be more specific with my spending freeze strategy come February.
Lunches will likely be the most difficult for me. During a hectic work day, I enjoy stepping out and grabbing a quick and yummy lunch. I suspect that avoiding clothes-shopping will be the easiest one for me to bear, since I tend to spend less in this category in general. Notably, I am not attempting to freeze my spending on dinners or drinks out at this point, in an effort to not set myself up for failure.
Strategies for cutting back on spending I have devised so far include:
1)    Avoiding unnecessary trips to malls, retail stores and pharmacies to decrease temptation.
2)    Refraining from browsing on online stores and Amazon
3)    Unsubscribing from mailing lists that promote shopping/spending (also a great way to decrease digital clutter!)
4)    Making an effort to use makeup/beauty products I already own. Making a weekly makeup capsule collection (more on this in a future post)
5)    Brewing coffee at home before work and using a travel mug
6)    Packing lunches for work (also way healthier than eating out all the time!)
Perhaps the most crucial strategy for avoiding unnecessary spending involves fully examining the reasons you wish to do so and visualizing all the benefits of achieving your goals. Maybe you are saving up for something special like a trip or a down payment on a home. Maybe you want to pad your savings and breathe a little easier. Perhaps you are envisioning a clutter-free home where you can cultivate an environment of peace and calm. Do whatever you have to do to remember these reasons when it counts, i.e. when you are faced with the decision to purchase somethings. Write out a list of reasons and carry it with you. Put post-its messages on your bathroom mirror or on your dashboard to remind you of your goals. Participate in an imaginal exercise where you visualize what it looks and feels like to achieve your goals. In moments of stress it easy to slip into emotional spending. When your brain is coming up with justifications for spending (such as “you deserve this, you’ve had a hard day”, or “this one little purchase doesn’t matter”) you will need to have your reasons and goals ingrained in your brain and readily accessible to combat these urges.
After January is over, I will reflect on my month of intentional spending. I will reflect on what strategies worked well and which ones were less helpful. I will take note of any unanticipated challenges that popped up.  Above all I will try to keep in mind that true abundance has nothing to do with having lots of things, but with feeling calm, free and at peace.
If you are reading this and have some changes yo want to make, I wish you well on your journey!
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theokbrowne · 7 years ago
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12 Real Estate Winter Marketing Ideas To Slay The Holiday Season (For EVERY Agent!)
There are less than 100 days left in the year and it’s time to plan your winning real estate winter marketing activities!
Halloween is over.
The World Series has ended.
And Starbucks has a brand new cup design for you to behold.
Yep.
With the 1st of November came the start of the 2017 holiday season.
As tempting as it can be, there’s no sense in putting it off.
It’s crucial that agents market to past clients and prospects over the slower real estate season and make it a top priority to capture the best leads.
Of course, just because your schedule as started to open up, doesn’t mean your community is experiencing the same lull.
It’s all too likely that your past clients and future leads are preparing for their own holiday events.
So, where does that leave you and yours?
In order to ring in a stress-free new year and enjoy the upcoming winter holidays, you’ve got to get into the holiday spirit and join your community in ushering in the merry season.
And we’re here to give you everything you need to slay your real estate winter marketing efforts!
Here are 12 ideas to prepare for your best season yet –
3 Festive Blog Post Ideas
#1) 10 Ways To Beat The Freeze In (Your Area)
Depending on where you living, this winter could be a doozy. Tackle the cold by giving helpful tips on how to combat the chill and tell buyers and sellers exactly how the frigid temps could affect local homes. You can include suggestions on how to prepare pipes, clean out gutters, and a list of resources your community can consult when in a grinchy pinch.
Live somewhere warm? Luck you!
Read on for more real estate winter marketing blog ideas.
#2) DIY Holiday Decorating Guide
Snow or shine, most folks loving decorating for the holidays! And it’s easy to position this type of post for your community. Whether you’ve got palm trees or pines, your area will still be getting in on the cheer!
Throw in some extra safety instructions on how to hang lights without damaging the exterior or interior of a home. For DIY tricks, think back to your favorite childhood decorating traditions and share one or two family favorites with your audience. You can encourage them to do the same!
Want to add lead capture? Create an info form for leads to fill out so they can download the guide.
This is super easy to do with LeadSites!
Here’s an in-depth walkthrough on how to setup blog popups with Smart Popups 2.0:
youtube
  Want To Try Out LeadSites For Yourself?
CLICK HERE For A Free Demo And Exclusive Bonus!
  #3) A Year In Review
It’s always nice to reflect on our personal and business success over the past year, but you’ve got to put a slightly different spin on it to make this blog worthy.
Real Estate Winter Social Marketing Campaigns
#4) Host a Holiday Contest
Even if you haven’t had much success with contests or giveaways in the past, the giving season is the perfect time to try again.
Have your followers share a photo of their seasonal decorations and give a special prize to the the person whose photo gets the most likes.
You can test this out over Thanksgiving and do another round for Christmas or New Year’s.
For Thanksgiving – go beyond decor and encourage your network to post a photo of a special recipe or their Thanksgiving dinner spread.
When Christmas rolls around, you can ask folks to share a light display, the final results of a DIY family decor project, or their gorgeous tree.
For the prize…
There are a lot of different directions to take this. You can pick up some Starbucks or Amazon gift cards, or partner with a neighborhood family business to encourage people to shop local. A major perk of co-promoting your giveaways with a local business is that you’ll increase your reach.
For a giveaway, we recommend using Facebook. You can post on your personal account, business page and even share the post in community groups.
#5) Get On Instagram
If you haven’t already, create an Instagram account.
It’s a great way to connect with new people and add a very necessary visual storytelling component to your real estate winter marketing strategy.
As you collect photos throughout the season, add them to your Instagram feed.
You can include both community and property features.
A tree lighting ceremony, twinkling neighborhoods, a shared hot chocolate on a snowy day…etc., these are all great ways to stay top of mind, and heart, in your area.
Create These Two Pinterest Boards
#6) Holidays + Seasons In (Your Area)
If you’re finding little payoff in creating unique Pinterest boards for every holiday, season, and occasion, just make one.
You can then update it year-round. Include all four seasons and the major holidays within those months.
To get this board going, start with November – January and include Thanksgiving Inspiration, Christmas, and New Year’s with lots of winter inspiration sprinkled between the holiday goodness.
This is a great way to get your board organized because you really only have to focus on one season and one or two holidays per month.
Next, take on February – April and include Valentine’s Day, St. Patrick’s Day, and Easter. Your board’s aesthetic will quickly change from a wintry wonderland to a fresh Spring. You can continue to share this board on other social platforms so your audience can follow along for all seasons.
#7) Join or Start A Holiday Decor Group Board
Group boards are exploding on Pinterest. With group boards, you’ll not only be sharing the “pinning” load with other Pinterest users, but you’ll be expanding your network with every new member that’s added.
Encourage pinners to join you and share new decorating tricks they’re going to try as well as to pin recipes they’re making. You can pin your related blogs to this board and this will encourage pinners to visit your website.
Spread Joy In Your Community
#8) Give Back
Start thinking about ways you can be in service during the cold months. Host a canned food drive, make your office a drop-off point for Toys For Tots, or take coat donation and give them to a local shelter or organization.
You can bake a batch of cookies and keep some cocoa or eggnog on hand to get conversations going with your area when they come to leave their contributions.
#9) Gingerbread All The Way
Reach out to a community center and setup a gingerbread decorating party. If you’re enjoying hosting contests, you can even give out some fun prizes to those who decorate the best cookies or houses.
This is also another nice opportunity to build community relationships. See if you can partner with a bakery or even local grocery store to sponsor supplies or give some decorating tips for the party.
Plus, building houses together is the perfect segway for you to deliver some information to buyers and sellers who attend!
#10) Send A Holiday Card And Ask For This In Return
Give Thanks for your clients on Thanksgiving or with them Happy Holidays by mailing them a card or e-card. Of course, you’re just showing your appreciation, but it doesn’t hurt to ask them to leave you a quick review.
It doesn’t have to be a long testimonial, though that would be great, you can just link them to your Facebook Page, Yelp Profile, or anywhere your agent profile exists online and ask them to leave a quick remark.
youtube
  Looking Ahead
Whenever you find yourself with some downtime, check these quick tasks off your list:
#11) Update CTAs
Majority of all online leads are going to come from your real estate website. So make sure you lead capture tools are ready to work.
Take a look at the various opt-in forms floating around your site, including landing pages, and make sure they’ve all got a strong Call To Action button.
With LeadSites, it’s incredibly easy to update any form for your real estate winter marketing campaigns and then swap them out again in 2018.
You can also track all your opt-ins in the backend of your LeadSite dashboard to see what pages are performing well and which could use a boost in conversion potential.
#12) 2018
You should also set aside some time to start planning for a great New Year.
Update your database, clean up any outdated information, and do the same with your social media profiles.
I mean, when was the last time you updated your profile or cover photo?
Or updated your bio?
The time and effort you put in now will have a huge impact next year, and you owe it to yourself, your clients and future leads to be prepped and ready for the best New Year yet.
These simply, yet highly effective real estate winter marketing ideas are perfect for any agent to up their lead gen game and define themselves as the leading community expert.
Get started today!
Want To Try Out LeadSites For Yourself?
CLICK HERE For A Free Demo And Exclusive Bonus!
Here are a few more resources to inspire your real estate winter marketing activities:
Get More Referrals With This FREE Thanksgiving Downloadable Flyer
How To Win Leads The Week Before Christmas With Kyle Hiscock
Free Christmas Videos To Market Yourself This Holiday Season
Use This Holiday Giveaway To Boost Leads (Free, Custom Landing Page + Email Inside)!
Primed For The Holidays – Boost Your Real Estate Business With Cheap Greeting Cards From Amazon
 The post 12 Real Estate Winter Marketing Ideas To Slay The Holiday Season (For EVERY Agent!) appeared first on Easy Agent Pro.
from theokbrowne digest https://www.easyagentpro.com/blog/12-real-estate-winter-marketing-ideas/
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garynsmith · 7 years ago
Text
12 Real Estate Winter Marketing Ideas To Slay The Holiday Season (For EVERY Agent!)
http://ift.tt/2hBUALn
There are less than 100 days left in the year and it’s time to plan your winning real estate winter marketing activities!
Halloween is over.
The World Series has ended.
And Starbucks has a brand new cup design for you to behold.
Yep.
With the 1st of November came the start of the 2017 holiday season.
As tempting as it can be, there’s no sense in putting it off.
It’s crucial that agents market to past clients and prospects over the slower real estate season and make it a top priority to capture the best leads.
Of course, just because your schedule as started to open up, doesn’t mean your community is experiencing the same lull.
It’s all too likely that your past clients and future leads are preparing for their own holiday events.
So, where does that leave you and yours?
In order to ring in a stress-free new year and enjoy the upcoming winter holidays, you’ve got to get into the holiday spirit and join your community in ushering in the merry season.
And we’re here to give you everything you need to slay your real estate winter marketing efforts!
Here are 12 ideas to prepare for your best season yet –
3 Festive Blog Post Ideas
#1) 10 Ways To Beat The Freeze In (Your Area)
Depending on where you living, this winter could be a doozy. Tackle the cold by giving helpful tips on how to combat the chill and tell buyers and sellers exactly how the frigid temps could affect local homes. You can include suggestions on how to prepare pipes, clean out gutters, and a list of resources your community can consult when in a grinchy pinch.
Live somewhere warm? Luck you!
Read on for more real estate winter marketing blog ideas.
#2) DIY Holiday Decorating Guide
Snow or shine, most folks loving decorating for the holidays! And it’s easy to position this type of post for your community. Whether you’ve got palm trees or pines, your area will still be getting in on the cheer!
Throw in some extra safety instructions on how to hang lights without damaging the exterior or interior of a home. For DIY tricks, think back to your favorite childhood decorating traditions and share one or two family favorites with your audience. You can encourage them to do the same!
Want to add lead capture? Create an info form for leads to fill out so they can download the guide.
This is super easy to do with LeadSites!
Here’s an in-depth walkthrough on how to setup blog popups with Smart Popups 2.0:
youtube
  Want To Try Out LeadSites For Yourself?
CLICK HERE For A Free Demo And Exclusive Bonus!
  #3) A Year In Review
It’s always nice to reflect on our personal and business success over the past year, but you’ve got to put a slightly different spin on it to make this blog worthy.
Real Estate Winter Social Marketing Campaigns
#4) Host a Holiday Contest
Even if you haven’t had much success with contests or giveaways in the past, the giving season is the perfect time to try again.
Have your followers share a photo of their seasonal decorations and give a special prize to the the person whose photo gets the most likes.
You can test this out over Thanksgiving and do another round for Christmas or New Year’s.
For Thanksgiving – go beyond decor and encourage your network to post a photo of a special recipe or their Thanksgiving dinner spread.
When Christmas rolls around, you can ask folks to share a light display, the final results of a DIY family decor project, or their gorgeous tree.
For the prize…
There are a lot of different directions to take this. You can pick up some Starbucks or Amazon gift cards, or partner with a neighborhood family business to encourage people to shop local. A major perk of co-promoting your giveaways with a local business is that you’ll increase your reach.
For a giveaway, we recommend using Facebook. You can post on your personal account, business page and even share the post in community groups.
#5) Get On Instagram
If you haven’t already, create an Instagram account.
It’s a great way to connect with new people and add a very necessary visual storytelling component to your real estate winter marketing strategy.
As you collect photos throughout the season, add them to your Instagram feed.
You can include both community and property features.
A tree lighting ceremony, twinkling neighborhoods, a shared hot chocolate on a snowy day…etc., these are all great ways to stay top of mind, and heart, in your area.
Create These Two Pinterest Boards
#6) Holidays + Seasons In (Your Area)
If you’re finding little payoff in creating unique Pinterest boards for every holiday, season, and occasion, just make one.
You can then update it year-round. Include all four seasons and the major holidays within those months.
To get this board going, start with November – January and include Thanksgiving Inspiration, Christmas, and New Year’s with lots of winter inspiration sprinkled between the holiday goodness.
This is a great way to get your board organized because you really only have to focus on one season and one or two holidays per month.
Next, take on February – April and include Valentine’s Day, St. Patrick’s Day, and Easter. Your board’s aesthetic will quickly change from a wintry wonderland to a fresh Spring. You can continue to share this board on other social platforms so your audience can follow along for all seasons.
#7) Join or Start A Holiday Decor Group Board
Group boards are exploding on Pinterest. With group boards, you’ll not only be sharing the “pinning” load with other Pinterest users, but you’ll be expanding your network with every new member that’s added.
Encourage pinners to join you and share new decorating tricks they’re going to try as well as to pin recipes they’re making. You can pin your related blogs to this board and this will encourage pinners to visit your website.
Spread Joy In Your Community
#8) Give Back
Start thinking about ways you can be in service during the cold months. Host a canned food drive, make your office a drop-off point for Toys For Tots, or take coat donation and give them to a local shelter or organization.
You can bake a batch of cookies and keep some cocoa or eggnog on hand to get conversations going with your area when they come to leave their contributions.
#9) Gingerbread All The Way
Reach out to a community center and setup a gingerbread decorating party. If you’re enjoying hosting contests, you can even give out some fun prizes to those who decorate the best cookies or houses.
This is also another nice opportunity to build community relationships. See if you can partner with a bakery or even local grocery store to sponsor supplies or give some decorating tips for the party.
Plus, building houses together is the perfect segway for you to deliver some information to buyers and sellers who attend!
#10) Send A Holiday Card And Ask For This In Return
Give Thanks for your clients on Thanksgiving or with them Happy Holidays by mailing them a card or e-card. Of course, you’re just showing your appreciation, but it doesn’t hurt to ask them to leave you a quick review.
It doesn’t have to be a long testimonial, though that would be great, you can just link them to your Facebook Page, Yelp Profile, or anywhere your agent profile exists online and ask them to leave a quick remark.
youtube
  Looking Ahead
Whenever you find yourself with some downtime, check these quick tasks off your list:
#11) Update CTAs
Majority of all online leads are going to come from your real estate website. So make sure you lead capture tools are ready to work.
Take a look at the various opt-in forms floating around your site, including landing pages, and make sure they’ve all got a strong Call To Action button.
With LeadSites, it’s incredibly easy to update any form for your real estate winter marketing campaigns and then swap them out again in 2018.
You can also track all your opt-ins in the backend of your LeadSite dashboard to see what pages are performing well and which could use a boost in conversion potential.
#12) 2018
You should also set aside some time to start planning for a great New Year.
Update your database, clean up any outdated information, and do the same with your social media profiles.
I mean, when was the last time you updated your profile or cover photo?
Or updated your bio?
The time and effort you put in now will have a huge impact next year, and you owe it to yourself, your clients and future leads to be prepped and ready for the best New Year yet.
These simply, yet highly effective real estate winter marketing ideas are perfect for any agent to up their lead gen game and define themselves as the leading community expert.
Get started today!
Want To Try Out LeadSites For Yourself?
CLICK HERE For A Free Demo And Exclusive Bonus!
Here are a few more resources to inspire your real estate winter marketing activities:
Get More Referrals With This FREE Thanksgiving Downloadable Flyer
How To Win Leads The Week Before Christmas With Kyle Hiscock
Free Christmas Videos To Market Yourself This Holiday Season
Use This Holiday Giveaway To Boost Leads (Free, Custom Landing Page + Email Inside)!
Primed For The Holidays – Boost Your Real Estate Business With Cheap Greeting Cards From Amazon
 The post 12 Real Estate Winter Marketing Ideas To Slay The Holiday Season (For EVERY Agent!) appeared first on Easy Agent Pro.
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fitnesshealthyoga-blog · 6 years ago
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New Post has been published on https://fitnesshealthyoga.com/11-tips-to-maintain-fitness-and-nutrition-during-the-winter/
11 Tips to Maintain Fitness and Nutrition During the Winter
As daylight hours get shorter and holidays ramp up, winter schedules and routines tend to shift. That’s when your clients’ fitness and nutrition habits can take a hit. Whether it’s from rounds of holiday parties or from ice storms raging outside, there’s a tendency to downshift healthy eating and regular activity.
Although some indulgence and relaxation can be expected, too much can make it tough to get back on a good fitness and nutrition track—and may even cause you to lose some clients long-term. To help your clients embrace the winter without losing sight of their goals, consider these 11 tips for the months ahead:
1. Plan for Decreased Activity
Realistically, clients are likely to downshift during the winter as their schedules change. Knowing up front that they may have to change their activity—for example, long Saturday runs might get replaced by numerous Saturday errands—can be helpful for avoiding feelings of frustration about shifts in their routine. Whether you’re advising them on fitness or nutrition, set aside some time to talk about these potential shifts and how they might affect their current exercise or meal plans.
2. Revisit Their “Why”
As clients consider their new potential schedules, have them jot down the reasons that they stay active and eat healthy. Those might include having a stronger immune system, preventing chronic pain, having more energy throughout the day, being able to keep up with their kids, and simply feeling amazing. Even if the “why” seems obvious, having it in writing can help remind them of their motivation and assist you in developing more effective programs for them.
3. Try New Things
As clients get stressed from holiday activities, this is a great time to advise them to try something new, because it can keep them feeling energized and motivated. For fitness that might mean suggesting new classes from yoga to bootcamp. For nutrition, it could involve trying out new spices, ingredients, or meal-planning strategies.
4. Shift to “Movement Snacks”
Having a block of fitness time is nice, but as schedules get packed, clients might need to sneak in some activity whenever they can. Moving throughout the day is an excellent way to keep up their fitness levels, so consider putting together suggestions for quick movement during the day, such as running up office stairs between meetings, parking at the end of every parking lot to get more walking in, doing lunges down a hallway, or practicing some heels-up balancing as they’re doing the dishes. These little “movement snacks” add up, and help your clients combat the effects of being sedentary during other times.
5. Plan for Snow Days
If you live in an area that gets snow, you’ll need to be especially creative with developing at-home workouts in case clients get snowed in. Having a full range of “movement snacks” is useful, but you may also consider some online resources, such as fitness sites that stream workout videos. Also, help clients plan for snow-day nutrition by creating a list of healthy ingredients they can have on hand and go-to recipes that are easy to make.
6. Gear Up for Outdoor Activity
Even though it might get cold that doesn’t mean everything has to be done indoors. If you haven’t explored snow-based activities with clients yet, this might be your year to start. Invest in some quality outdoor gear, such as snow pants and warm layers, and research options in your area. You could rent or borrow snowshoes, cross-country skis, skates, downhill skis, or even sleds. Just hiking through snow can be a killer workout.
7. Know Their Nutrition Obstacles
As the holidays get into full swing, it’s likely that your nutrition clients know what’s coming. Aunt Jenny’s famous rum cake, their mom’s super cheesy pasta dishes, the office party’s open bar—there will be tons of temptations. Having clients identify what’s coming up can help you both create a plan that balances out those obstacles with healthier holiday eating.
8. Have a Go-To Holiday Dish
Sometimes, the most difficult part of a holiday gathering is feeling like there’s nothing but less-than-ideal food options. Stack the deck in your client’s favor by creating a dish to share. A simple, healthy recipe made up of a client’s favorite natural ingredients can be a go-to for any event and will be a valuable addition to any nutrition program.
9. Integrate Healthy Carbs
Winter often sparks the desire to hunker down and carb load. That’s because the lower amount of sunlight can affect your amount of serotonin, the hormone associated with feeling happy. Carbs can increase serotonin, but the unhealthy type usually send you crashing back down—and then reaching for more simple carbs, trapping you in a cycle. Help your clients opt, instead, for healthy carbs, such as sweet potatoes, pumpkins, squash, and whole grains.
10. Boost the Immune System
As your clients work to maintain their fitness and nutrition levels, be sure they give their immune systems some extra attention with other strategies that can keep them healthy. Most notably, be sure they get enough sleep, keep alcohol consumption in check, eat more fermented foods so they can get beneficial probiotics, and drink an ample amount of water. All of these strategies can provide immune-system advantages, which is a big plus as cold and flu season swirls around.
11. Prep for Active Travel
Just as clients plan for fitness changes and nutrition obstacles, help them spend more time prepping for trips this winter. Maybe that means looking at running route options in a different city or researching yoga studios or gyms where they’re staying. Take time to research whether there are good grocery stores nearby, or restaurants that seem to have numerous healthy options.
In general, winter doesn’t have to mean hibernation for your clients, especially if that puts them on an unhealthy track. Helping them create solid plans and new goals can strengthen your professional relationship, and they’ll appreciate your efforts to make winter work for them.
Ready to help others improve their health and wellness? Download your free 8 Step Guide to Becoming a Nutrition and Wellness Consultant in order to turn your passion into a career.
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