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The Ultimate Guide to Conversion Rate Optimization for 2025
Introduction
Conversion Rate Optimization (CRO) is one of the most important aspects of any digital marketing strategy. As we enter 2025, businesses need to stay ahead of the curve by adopting new techniques, tools, and strategies to increase conversions. This ultimate guide will help you understand the key principles of CRO and how to leverage the latest trends and technologies to maximize conversions for your website or app.
What is Conversion Rate Optimization (CRO)?
Conversion Rate Optimization refers to the practice of improving your website or app to increase the percentage of visitors who take a desired action. This can include filling out a form, making a purchase, or subscribing to a service. CRO is a continuous process of making incremental improvements to your website, analyzing user behavior, and running experiments to enhance the conversion funnel.
Key Principles of CRO in 2025
As we move into 2025, CRO strategies must evolve to reflect new consumer behaviors, technology advancements, and digital marketing trends. Here are the core principles of CRO to focus on:
User-Centric Design With the advent of AI and machine learning, personalized user experiences are no longer a luxury but a necessity. Personalization helps deliver tailored content and recommendations based on user behavior, ensuring that users have a more engaging and relevant experience. Example: Showing visitors products similar to what they have previously viewed or purchased can encourage more conversions.
Speed and Mobile Optimization Google’s emphasis on mobile-first indexing and the increasing reliance on mobile devices means that businesses must prioritize mobile optimization. Speed is another critical factor—slow-loading websites lead to higher bounce rates and lower conversions. Example: Ensuring your website is fully optimized for mobile users and loads within 2-3 seconds can drastically improve conversion rates.
Compelling Calls to Action (CTAs) CTAs are the driving force behind conversions. Having clear, persuasive, and strategically placed CTAs on your website can boost conversion rates significantly. In 2025, CTAs should be more dynamic and personalized to encourage user interaction. Example: Instead of generic "Sign Up" buttons, a CTA like "Get Your Free Trial Today" may perform better by providing a clear benefit.
Data-Driven Decision Making CRO is heavily reliant on data. Using analytics tools to gather insights into user behavior will help you identify pain points and friction in the user journey. A/B testing, heatmaps, and session replays are some of the most effective tools for this. Example: Analyzing where users drop off in the funnel can help optimize those steps and reduce abandonment.
Trust and Social Proof User trust is a critical factor in increasing conversions. Implementing trust signals such as security badges, testimonials, and case studies can help persuade potential customers that your site is legitimate and safe to use. Example: Displaying real-time visitor numbers or showing product reviews can help boost consumer confidence.
Simplified Checkout Process Reducing friction in the checkout process is one of the most important aspects of increasing e-commerce conversions. Complicated forms, excessive steps, and unexpected costs can drive customers away. A streamlined and intuitive checkout process can lead to significantly higher conversion rates. Example: Offering guest checkout options and providing multiple payment methods can improve the user experience and increase the likelihood of completing a purchase.
Advanced CRO Strategies for 2025
AI and Machine Learning for Personalization Artificial Intelligence (AI) will play a major role in CRO in 2025. AI-powered tools can help predict user behavior, personalize content, and automate customer segmentation. By tailoring your site to individual users, you can significantly increase engagement and conversions. Example: Implementing AI-driven chatbots can provide personalized customer support, which can lead to better customer satisfaction and higher conversion rates.
User Behavior Analysis and Session Replay Tools like heatmaps and session replays are essential for understanding how users interact with your site. By visually analyzing user behavior, you can identify areas where visitors struggle or drop off and make improvements accordingly.
Voice Search Optimization With voice search becoming more popular, optimizing your website for voice queries will be essential for improving conversion rates. In 2025, businesses that optimize for voice search will see a higher engagement rate. Example: Focus on long-tail keywords and conversational phrases to align with how users interact with voice assistants.
Micro-Interactions Micro-interactions refer to small, subtle design elements that engage users. These include animations, hover effects, or interactive forms that guide users through the conversion process. Example: A small animation when a user adds a product to their cart can make the shopping experience more engaging and encourage purchases.
Conclusion
Conversion Rate Optimization is an ever-evolving process. As we approach 2025, businesses must adapt to the latest trends, technologies, and consumer behaviors to stay competitive. By focusing on user-centric design, mobile optimization, personalized experiences, and data-driven decisions, companies can achieve significant improvements in conversion rates and grow their bottom line.
#Conversion Rate Optimization 2025#CRO strategies for 2025#Mobile optimization for conversion rates#Personalization and CRO#A/B testing for CRO#User-centric design for conversion#Improve conversion rates with trust signals#AI in Conversion Rate Optimization#Optimizing CTAs for better conversion#E-commerce conversion rate optimization
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Why Dubai Businesses Need To Partner With a Professional Website Development Company
In the digitally-first world of today, a good website is something that a business can't afford not to have any more. The city of Dubai is known as one of the global innovation hubs and is the home of thousands of businesses competing to receive attention in such a busy market. So, to stand out from the crowd and maintain an effective online presence, there is a need to collaborate with a professional Website Development Company in Dubai. Here are several reasons why the businesses of Dubai should do this.
1. Expertise and Innovation at one's Fingertips
The skilled teams of designers, developers, and digital strategists man the professional website development companies in Dubai. Keeping themselves updated with the latest technologies and best practices prevalent within the industry are all their pursuits. The accessibility of such expertise means having a website which is visually attractive yet functionally adequate, user-friendly as well as technologically state-of-the-art. While digitalizing your presence, one would find all that brought into play by deploying AI-driven chatbots and responsive designs.
2. Custom Websites for Local and International Readers
Dubai companies service diverse audiences, both locally and in other parts of the globe. A professional website development service will therefore understand the characteristics of the Dubai market-place, including cultural sensitiveness, consumer preferences, among others. They can always come up with customized websites responding to your target audience effectively, ensuring a seamless flow of user experience that causes engagement and conversion.
3. UX or better User Experience
User experience determines the success of a website. A website which is not designed well will lead to frustration from visitors, who then leave, causing a higher bounce rate and missed opportunities for sales. Professional developers emphasize intuitive navigation, fast loading pages, and mobile-friendliness of the designs. These together make for a great user journey which keeps visitors engaging and likely to take the desired action such as purchasing or contacting your business.
4. Search Engine Optimization (SEO)
However beautiful your website might look, it is worthless if nobody can find it. Web Development Company in Dubai always factor in SEO best practice when developing, such as optimization of page speeds and meta tags, ensuring that your website is mobile-friendly and also clean coding. They are constantly improving your search engine ranking. More visibility brings more organic traffic or leads and sales.
5. Cost-Effective in the Long Run
A well-developed website minimizes the risk of technical issues, reduces maintenance costs, and ensures scalability as your business grows. Additionally, a professional website helps generate higher returns by attracting and retaining customers more effectively.
6. Focus on Core Business Activities
When outsourcing Web Development Company in UAE needs, you have more time to focus on core business activities. Professional companies handle everything from the initial design and development stages of a website through maintenance and updates, thus providing one with more time and resources to devote to important matters like customer service, marketing, and business expansion.
7. Support and Maintenance
Websites need to update and maintain themselves regularly. Otherwise, they get outdated and insecure. A professional website development company keeps providing support to solve problems, implement updates, and keep your website running perfectly. This proactive approach may avoid downtime and keep running your website smoothly, with a seamless experience for the users.
8. Competitive Advantage
Competition in the market is at its peak here in Dubai, and therefore, designing a professional website for yourself will keep you miles ahead of the competition. Well-performance of the website lends an impression of your business and brand with respectability and professionalism to your customer who tends to associate them. With this, your position further gets stabilized by strengthening their trust on your self.
Conclusion
In terms of succeeding in the currently trending digital world, a company of Dubai would need to enter partnership with a professional website development agency. Starting from providing solutions tailor-suited according to the client's business needs to improving the customer's experience and providing post-launch support so that you lead the market, these professional website development agencies are quite the backbone of your thriving business. This investment in professional website development will help you have a good standing online but also in generating long-term growth and profits.
#a good website is something that a business can't afford not to have any more. The city of Dubai is known as one of the global innovation hu#to stand out from the crowd and maintain an effective online presence#there is a need to collaborate with a professional Website Development Company in Dubai. Here are several reasons why the businesses of Dub#1. Expertise and Innovation at one's Fingertips#The skilled teams of designers#developers#and digital strategists man the professional website development companies in Dubai. Keeping themselves updated with the latest technologie#user-friendly as well as technologically state-of-the-art. While digitalizing your presence#one would find all that brought into play by deploying AI-driven chatbots and responsive designs.#2. Custom Websites for Local and International Readers#Dubai companies service diverse audiences#both locally and in other parts of the globe. A professional website development service will therefore understand the characteristics of t#including cultural sensitiveness#consumer preferences#among others. They can always come up with customized websites responding to your target audience effectively#ensuring a seamless flow of user experience that causes engagement and conversion.#3. UX or better User Experience#User experience determines the success of a website. A website which is not designed well will lead to frustration from visitors#who then leave#causing a higher bounce rate and missed opportunities for sales. Professional developers emphasize intuitive navigation#fast loading pages#and mobile-friendliness of the designs. These together make for a great user journey which keeps visitors engaging and likely to take the d#4. Search Engine Optimization (SEO)#However beautiful your website might look#it is worthless if nobody can find it. Web Development Company in Dubai always factor in SEO best practice when developing#such as optimization of page speeds and meta tags#ensuring that your website is mobile-friendly and also clean coding. They are constantly improving your search engine ranking. More visibil#5. Cost-Effective in the Long Run#A well-developed website minimizes the risk of technical issues#reduces maintenance costs
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The Blueprint for Engagement - Coho AI
At the core of personalization lies a comprehensive understanding of user behaviors and preferences. Leveraging advanced analytics to dissect and segment user data is the first step towards meaningful engagement. This process illuminates diverse user pathways and interests, enabling developers to craft experiences that resonate on a personal level. https://www.coho.ai/blog/in-app-engagement/
#behavioral targeting technolog79#conversion rate optimisation strategy#improve customer retention#ai powered digital marketing#conversion rate optimization strategies#mobile app engagement
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Touchstarved LIs and Cuddling
Two posts in two days? On my account? Someone pinch me!
Also half-spawned from @asexual-abomination, because we’ve had this conversation a thousand times.
TW/CWs: Potential Accidental Canon Divergence (this will probs be a warning on ALL my TS stuff until the game’s released), mentions of sleeping together but it’s purely literal and genuinely not a euphemism for sex, hand-waving the touch curse a bit, Ais is an asshole about personal boundaries, Mhin is meant to be read as combatively shy but willing, partially proofread.
Can be read as platonic or romantic! Same as before! Also I’m gonna be making a lot of references to the “No one asked but I found Mortal Kombat’s best cuddler” video by Brian David Gilbert for Polygon because it’s a good vid and you should watch it if you haven’t already!)
(One day I’ll make a custom sparkle banner for the cut, mark my words! Also rqs are open! Likes and reblogs appreciated!)
🕊️ Kuras
Definitely one of the Emotionally Vulnerable & Safe Cuddler types from BDG’s video.
I don’t think. Kuras needs to sleep? At least I don’t remember there being anything in canon to suggest that. But! I think he enjoys the occasional catnap, and can be persuaded to actually sleep with you if you ask him about it.
Like you hit him with the “isn’t a good night’s sleep supposed to be good for you?” and “shouldn’t you be a good example for your patients?” and he gives you a good-natured—if slightly stiff—chuckle as he guides you over to the cot in his office.
The cot’s kinda narrow since it’s only build for the one patient to sit/lay on it, so by default a lot of spooning/honeymoon hugging(? Spooning when you’re facing each other) is happening.
There’s not really a blanket situation happening, but he’s really warm and his hands are eternally soft so it’s just super pleasant.
And after a while he starts to get his wings involved, too. At first it’s only when you’re asleep, but later on, after you learn about his status as a fallen angel, he’s more open about it, even if he gets all shy when you ask.
And there’s something just so peaceful about how he holds you. His hands never wander, and he keeps his voice soft. The first couple times he asks to pet your hair or touch your face, and soon enough it just becomes a rhythm for the two of you. <3
🪄 Leander
This man wants to hold you SO BAD.
Literally will get on his hands and knees if you ask him to. Touchstarved isn’t just the name of the game, babes!
Brags so much about his big bed at the Wet Wick but the man is so clingy you two end up using like. 20% of it.
He’s tryna be all suave, inviting you to come over and lay your head on his chest but on the inside he is screaming.
For the first dozen times he just stays up, watching you snooze or daydream against his chest. Then after a while he starts to doze off before you do.
Definitely the type to tell you bedtime stories. Most of them are just recounting things that have already happened to/around him, but occasionally he does a little embellishing or a bit of improv for flavor.
He’s doing it to keep things interesting and maybe make himself look cooler to you? But he’s keeping it as low energy as possible so you don’t lose any sleep.
🦊 Vere
If Kuras is in the Emotionally Vulnerable and Safe Cuddler corner, Vere is on the fucking polar opposite side.
Definitely makes a big show of it the first time you ask, joking about his rates and the rules (“no kissing and hands off the tail!” shit like that.)
Also gives zero fucks about your comfort. He’s like a tiny dog taking his half of the bed out of the middle and you’re just gonna have to cope for a while.
Buuuuuut… if you talk nice, let him come to you, and show him you just want proximity and nothing else… maybe he’ll warm up.
And the jokes die down, and he gives you room to settle, and eventually he’s curling up right next to you and draping his tail over your legs.
Congrats! The cute fox boy is sharing a bed with you! Beware his flicking ears and squeak-snoring.
The whole process takes a good while, but I think it’s worth it <3
⛩️ Ais
Definitely kinda coy about sharing a sleeping place at first. It’s not Vere levels of mockery—mostly cause he doesn’t mean it the way Vere does—but Ais has a really annoying habit of getting under your skin.
But yeah, after some “arm-twisting,” he’ll let you lay down and get cozy.
He goes right to sleep more often than not, though, even if that’s not what the cuddling is for. Dude just closes his eyes and drops into dreamland like it’s nothing.
He says he’s just resting his eyes but that’s only the case maybe a third of the time.
I think he probably shares his sleeping space with Soulless, which usually means he’s all cramped up, but now that he’s only sharing the bed with one other body he takes the chance to sprawl.
You will end up flat on your back/face with Ais on top of you, it’s just a matter of when it happens.
He’s an asshole about it, too. He makes this big show of how cozy he is and how it’s been supposedly “forever” since he’s got to curl up like this, but if he gets the feeling you’re being serious he’ll get off.
🪡 Mhin
Inside of Mhin are two sleeping wolves.
One of them wants cuddles really bad but is abysmal at asking for them.
The other sleeps flat on their back like a corpse and startles awake at the slightest sound.
If you’re cuddling to pass the time instead of going to sleep Mhin gets all defensive either way. “Sounds like a waste of time when I could either just sleep or do something else” type shit.
You kinda gotta wrastle them into it, especially if they’ve been staying up for prolonged periods. “Rest isn’t sleep but it’s better than nothing.”
They’re not in the habit of initiating any of the cuddling (again, that wolf would sooner die than ask,) but if you “insist” (ask politely) they’ll let you take a crack at it, “if only to get some peace and quiet.”
If they doze off, like I said, they’ll startle awake at any sound so you’re probably not going to get a lot of sleep by proxy. But! You get to hold them and explain away all the noises, which is fun <3
#I had this thought while I was writing the Study Buddy ones#since I wrote both Vere and Ais as Big Nappers in that#also Angel/Angel Agacent Person Who Could Wrap Me In Feathers is a pretty fun type to have and think about#If I ever do one of those Concept Focused instead of Property/Character Focused headcanon drabbles#it’ll probably be for Partners With Wings#Because the religious trauma is going strong to this day lol—#Touchstarved#Touchstarved Game#Kuras#Leander#Vere#Ais#Mhin#Rosie Writes
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I know I’m screaming into the void here but do not witch hunt people with AI accusations
As someone whose job for the last two years involved me reading and rereading essays and creative fiction written by my students (a group of writers notorious for using AI despite being told not to because they worry about their grades more than their skills) let me tell you straight up that detecting AI in any written work isn’t straightforward
AI detection softwares are bullshit. Even Turnitin, which is supposedly the best, has an error rate that is slowly increasing over time. They’re not reliable. The free ones online are even worse, trust me
“Oh but it’s so obvious!” Sure. If you’re trained to notice patterns and predictive repetitions in the language, sure. I can spot a ChatGPT student essay from a mile away. But only if they haven’t edited it themselves, or used a bunch of methods (Grammarly, other AIs, their friends, a “humanizer” software, etc) to obscure the ChatGPT patterns. And it’s easier with formulaic essays—with creative fiction it’s much harder.
Why?
Well because good creative fiction is a) difficult to write well and b) extremely subjective. ChatGPT does have notable patterns for creative writing. But it’s been trained on the writing that is immensely popular, writing that has been produced by humans. Purple prose, odd descriptions, sixteen paragraphs of setting where one or two could be fine, all of that is stylistic choices that people have intentionally made in their writing that ChatGPT is capable of predicting and producing.
What I’m saying is, people just write like that normally. There are stylistic things I do in to writing that other people swear up and down is an AI indicator. But it’s just me writing words from my head
So can we, should we, start witch hunts over AI use in fanfic when we notice these patterns? My answer is no because that’s dangerous.
Listen. I hate AI. I hate the idea of someone stealing my work and feeding it into a machine that will then “improve itself” based on work I put my heart and soul into. If I notice what I think is AI in a work I’ve casually encountered online, I make a face and I stop reading. It’s as simple as that. I don’t drag their name out into the public to start a tomato throwing session because I don’t know their story (hell they might even be a bot) and because one accusation can suddenly become a deluge
Or a witch hunt, if you will
Because accusing one person of AI and starting a whole ass witch hunt is just begging people to start badly analyzing the content they’re reading out of fear that they’ve been duped. People don’t want to feel the sting or embarrassment of having been tricked. So they’ll start reading more closely. Too closely. They’ll start finding evidence that isn’t really evidence. “This phrase has been used three times in the last ten paragraphs. It must be AI.”
Or, it could be that I just don’t have enough words in my brain that day and didn’t notice the repetition when I was editing.
There’s a term you may be familiar with called a “false positive.” In science or medicine, it’s when something seems to have met the conditions you’re looking for, but in reality isn’t true or real or accurate. Like when you test for the flu and get a positive result when you didn’t have the flu. Or, in this case, when you notice someone writing sentences that appear suspiciously like a ChatGPT constructed sentence and go “oh, yes that must mean it’s ChatGPT then”
(This type of argumentation/conclusion also just uses a whole series of logical fallacies I won’t get into here except to say that if you want to have a civil conversation about AI use in fandom you cannot devolve into hasty generalizations based on bits and parts)
I’m not saying this to protect the people using AI. In an ideal world, people would stop using it and return back to the hard work of making art and literature and so on. But we don’t live in that world right now, and AI is prevalent everywhere. Which means we have to be careful with our accusations and any “evidence” we think we see.
And if we do find AI in fandom spaces, we must be careful with how we handle or approach that, otherwise we will start accusing writers who have never touched AI a day in their life of having used it. We will create a culture of fear around writing and creating that stops creatives from making anything at all. People will become too scared to share their work out of fear they’ll be accused of AI and run off.
I don’t have solutions except to say that in my experience, outright accusing people of AI tends to create an environment of mistrust that isn’t productive for creatives or fans/readers. If you start looking for AI evidence everywhere, you will find it everywhere. Next thing you know, you’re miserable because you feel like you can’t read or enjoy anything.
If you notice what you think is AI in a work, clock it, maybe start a discussion about it, but keep that conversation open to multiple answers or outcomes. You’re not going to stop people from using AI by pointing fingers at them. But you might be able to inspire them to try writing or creating for themselves if you keep the conversation open, friendly, and encourage them to try creating for themselves, without the help of AI
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Animal Conversion- Black Mamba

(photograph by Ronald Scott)
The way Challenge Ratings work in Pathfinder means that creature's general damage input and output roughly align. This is game design for an even battlefield, where you charge in against monsters and start whackin', but it fares poorly in representing one aspect of the real world; venomous animals, creatures which can be killed with anything from a jab from a pointy stick to an errant slap of the human hand, but which possess chemical weapons that can debilitate or even kill a human being. One of the most notorious of these is the black mamba, an african elapid related to cobras, coral snakes, and other notorious killers.
(Incidentally, if you search Black Mamba on google here in the hellscape that is 2024, you get a bunch of AI images of what people think black mambas should be- jet black cobras with angry eyes and powerful jaws. Isn't is more interesting, though, that the real deal looks so gray and unassuming- until they open their jet black mouths?)
This is a very old statblock, designed years ago as I wanted to approach the feel of these animals- a quiet hiding creature that could kill you if you step in the wrong direction. They are designed to be used more like traps than Monsters, and uhm. May need some playtesting. But I think it's an interesting bit of game design and would love your thoughts! I also included a fictional violet mamba for if you really hate your players.
This gray-black snake is particularly unassuming as it hides among the leaflitter
Misc- CR8 TN Tiny Animal HD8 Init:+8 Senses: Perception:+9, Blindsense 30ft Stats- Str:8(-1) Dex:18(+4) Con:13(+1) Int:2(-4) Wis:14(+2) Cha:3(-4) BAB:+6/+1 Space:5ft Reach:0ft Defense- HP:48 (8d8+8) AC:20 (+2 Size, +4 Dex, +4 Natural Armor) Fort:+8 Ref:+10 Will:+4 CMD:17 Offense- Bite +11(1d4-1 plus Black Mamba Venom, touch) CMB:+3 Speed:20ft Special Attacks: Deft Fangs Feats- Weapon Finesse, Weapon Focus (Bite), Ability Focus (Poison), Improved Initiative Skills- Stealth +19, Perception +9 Ecology- Environment- Forest (Hot) Languages- None Organization- Solitary Treasure- None Special Abilities- Black Mamba Venom- Bite- Injury, Fort DC21, Frequency 1/round for 10 rounds Effect 1d3 Con damage, Victim is Paralyzed Cure 2 successful saves in a row Deft Fangs- Black Mambas bite as a touch attack.
Black mambas are infamous for their venom, and with good reason; they’re among the deadliest of all in nature. Not only is their venom powerful and fast acting, but it quickly paralyzes its victim, leaving them vulnerable to further assault.
Violet Mambas
Violet mambas are named not for a bright color but for the subtle magical iridescence that coats their scales; a small difference, but one that is critical to notice.
Violet mambas are variants of the black mamba. They are Magical Beasts. Do not recalculate their HD or skills. Those stricken with violet mamba venom gain SR20 against healing spells and spells that remove or cure poison or ability damage for as long as they are poisoned.
Black Mamba Companions
Starting Statistics: Size: Small Speed: 20ft Attack: Bite (1d4 plus black mamba poison) Ability Scores: Str 12(+1) Dex 14(+2) Con 12(+2) Int 2(-4) Wis 15(+2) Cha 10(+0) Special Qualities: Low-Light Vision, Scent, Blindsense 30ft, Black Mamba venom (Bite- Injury, 1/round for 5 rounds, 1d2 Con damage, save DC is HD based)
7th Level Advancement: Ability: Dex +2, Con +2 Special Qualities: Black Mamba venom (Bite- Injury, 1/round for 10 rounds, 1d2 Con damage, victim is staggered, save DC is HD based)
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AGARTHA Aİ - DEVASA+ (2)

In today’s digital landscape, a captivating and functional website is crucial for any business looking to thrive online. Full service web design encompasses a comprehensive approach, ensuring every aspect of your site is tailored to meet your unique needs. From the initial concept to the final launch, this service provides an array of offerings, including website service, responsive web design, and custom design services. Whether you’re a startup seeking to establish your brand or an established enterprise aiming to enhance your online presence, understanding the elements of full service web design is essential.
Full service web design
Full service web design encompasses all aspects of creating a website, from initial conceptualization to ongoing maintenance. This approach ensures that every detail is carefully considered to meet the specific needs of a business or individual. With a team of experienced designers and developers, full service web design offers a seamless experience that integrates aesthetics, functionality, and user experience.
One of the key advantages of opting for a full service web design is the cohesion of the website elements. Since all parts of the project are managed by a single team, there is less chance for miscommunication or inconsistency in design. This results in a more polished final product that reflects the brand’s identity while providing an engaging experience for visitors.
Additionally, full service web design allows for customized solutions tailored to unique requirements. Whether you need an e-commerce platform, a portfolio site, or a blog, a full service provider will offer dedicated support and expert advice throughout the entire process, ensuring your vision comes to life exactly as you imagined.
Website service
In today's digital landscape, website service is essential for businesses to thrive and maintain an online presence. A well-structured website serves as a powerful tool that encourages customer engagement and drives sales. By investing in a comprehensive website service, businesses can ensure that their website not only looks great but also functions seamlessly across all devices.
A key aspect of website service is the ability to optimize for search engines. By implementing SEO best practices, businesses can enhance their visibility and attract more organic traffic. This is where a reliable website service provider plays a crucial role, as they possess the expertise and techniques necessary to elevate your search engine rankings.
Furthermore, ongoing support and maintenance are vital components of a reliable website service. As technology evolves and user needs change, having a team that can promptly address issues or updates will keep your website relevant and effective in reaching target audiences. This ongoing relationship is instrumental in achieving long-term success in the digital realm.
Responsive web design
Responsive web design is an essential aspect of modern web development that ensures a seamless user experience across a variety of devices. With the increasing use of smartphones and tablets, having a website that adapts to different screen sizes is not just a luxury but a necessity.
The core principle of responsive web design is fluidity. This means that the layout of your website adjusts dynamically based on the screen width, ensuring that content remains accessible and visually appealing regardless of the device used. This approach improves usability and can significantly boost conversion rates.
Incorporating responsive web design techniques involves using flexible grids, images, and CSS media queries. These elements work together to create a layout that responds gracefully to changes in screen size, making your website not only functional but also competitive in the digital marketplace.
Custom design services
In today's digital landscape, custom design services have emerged as a vital component of creating a strong online presence. Businesses understand that a one-size-fits-all approach does not cater to their unique needs and branding. Therefore, opting for custom design services allows them to differentiate themselves in a crowded market.
These services offer tailored solutions that resonate with a company's specifics, from colors to typography and layout. By leveraging custom design services, businesses can ensure that their websites not only reflect their brand identity but also provide an intuitive user experience. This is crucial for keeping visitors engaged and encouraging them to take the desired actions.
Investing in custom design services ultimately contributes to better customer satisfaction and improved conversion rates. With a website designed specifically for their target audience, businesses can more effectively communicate their message and achieve their goals. This bespoke approach is invaluable in today's competitive environment.
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An Ethical AI-generated Prompt Sheet for Those Thanksgiving Conversations
*based on a neutral question
Question:
On issues relevant in our politics right now, which political platform is more beneficial to us, Democrat or Republicon, and why?
Response:
Analyzing the two major U.S. political platforms—Democrat and Republican—requires a clear, issue-by-issue comparison based on policies and their likely impacts on society. Below is an overview of how each party approaches the listed issues and which platform tends to benefit the majority of Americans, based on available evidence and historical actions.
1. Climate Change and Energy
• Democrats: Support renewable energy investment, international climate agreements (e.g., Paris Accord), and regulations on emissions.
• Benefit: Reduces long-term environmental risks and creates clean energy jobs.
• Republicans: Focus on deregulating fossil fuels, questioning climate science, and prioritizing short-term energy independence through oil and gas.
• Why Democrats are more beneficial: Climate science overwhelmingly shows the urgency of reducing emissions to prevent global warming and its catastrophic effects.
2. Wealth Inequality
• Democrats: Advocate for higher taxes on the wealthy, expanding social safety nets, and raising the minimum wage.
• Benefit: Promotes economic fairness and reduces poverty rates.
• Republicans: Favor tax cuts for corporations and the wealthy, arguing it boosts economic growth (“trickle-down economics”).
• Why Democrats are more beneficial: Data shows tax cuts for the wealthy primarily widen inequality, while social programs reduce economic disparity.
3. Reproductive Rights
• Democrats: Support access to abortion, contraception, and reproductive healthcare.
• Benefit: Empowers individuals to make personal medical decisions, reducing maternal mortality rates.
• Republicans: Advocate for restricting or banning abortion, often without exceptions for rape or incest.
• Why Democrats are more beneficial: Restricting abortion leads to unsafe procedures and worsens healthcare outcomes for women.
4. Healthcare Access
• Democrats: Push for expanding Medicaid, lowering drug costs, and supporting universal healthcare.
• Benefit: Reduces the number of uninsured Americans and improves public health.
• Republicans: Seek to repeal the Affordable Care Act (ACA) and reduce government involvement in healthcare.
• Why Democrats are more beneficial: Expanding access improves health outcomes, while Republican policies risk leaving millions uninsured.
5. Gun Violence
• Democrats: Advocate for universal background checks, assault weapon bans, and red flag laws.
• Benefit: Reduces gun deaths and mass shootings, according to studies from countries with similar laws.
• Republicans: Oppose gun control measures, emphasizing Second Amendment rights.
• Why Democrats are more beneficial: Data consistently shows that stricter gun laws correlate with lower rates of gun violence.
6. Education and Student Debt
• Democrats: Propose reducing student loan debt, increasing public education funding, and making college more affordable.
• Benefit: Expands access to education, which drives economic mobility.
• Republicans: Support school choice, privatization, and reducing federal involvement in education.
• Why Democrats are more beneficial: Underfunded public schools and high student debt hinder social mobility, which Democrats address more effectively.
7. Voting Rights
• Democrats: Work to expand voting access through early voting, mail-in ballots, and combating voter suppression.
• Benefit: Increases voter turnout and strengthens democracy.
• Republicans: Focus on voter ID laws, restricting voting methods, and questioning election integrity.
• Why Democrats are more beneficial: Voting restrictions disproportionately harm marginalized groups and undermine democratic participation.
8. Judicial Integrity
• Democrats: Push for judicial appointments that preserve civil rights, voting rights, and environmental protections.
• Benefit: Ensures balanced courts that reflect public values.
• Republicans: Focus on appointing conservative judges, often with corporate or religious biases.
• Why Democrats are more beneficial: Progressive judicial rulings better protect individual freedoms and minority rights.
9. Media and Information Integrity
• Democrats: Support policies to combat disinformation and promote media literacy.
• Benefit: Encourages informed citizenry and accountability for platforms spreading falsehoods.
• Republicans: Often align with narratives undermining trust in mainstream media and fact-checking.
• Why Democrats are more beneficial: Misinformation destabilizes democracy, making this issue critical.
10. Immigration
• Democrats: Advocate for comprehensive immigration reform, including pathways to citizenship and humane treatment of migrants.
• Benefit: Bolsters the economy, addresses labor shortages, and upholds human rights.
• Republicans: Emphasize border security, including walls and mass deportations, often framing immigration as a threat.
• Why Democrats are more beneficial: Immigrants contribute significantly to the economy, and humane policies align with democratic values.
11. Corporate Accountability
• Democrats: Push for stronger regulations on corporations, including anti-trust actions and environmental accountability.
• Benefit: Prevents corporate abuse and ensures fair competition.
• Republicans: Advocate for deregulation and reducing corporate taxes.
• Why Democrats are more beneficial: History shows unchecked corporations exploit workers and the environment.
12. Digital Privacy and AI
• Democrats: Support regulating tech companies and protecting digital privacy.
• Benefit: Balances innovation with individual rights.
• Republicans: Often resist regulation, favoring corporate interests.
• Why Democrats are more beneficial: Without regulations, tech monopolies and privacy violations harm consumers.
13. Infrastructure and Transportation
• Democrats: Invest in public transit, green infrastructure, and broadband expansion.
• Benefit: Improves quality of life and creates jobs.
• Republicans: Focus on traditional infrastructure projects but resist spending on green initiatives.
• Why Democrats are more beneficial: Comprehensive infrastructure plans address future needs.
14. Military Spending vs. Human Needs
• Democrats: Aim to reduce excessive military budgets and redirect funds toward healthcare, education, and climate action.
• Benefit: Balances security with societal well-being.
• Republicans: Advocate for high military spending, often at the expense of domestic programs.
• Why Democrats are more beneficial: Excessive military budgets often neglect urgent domestic priorities.
15. Food Security and Safety
• Democrats: Support sustainable farming, SNAP benefits, and food safety regulations.
• Benefit: Addresses hunger while ensuring food safety.
• Republicans: Focus on reducing regulations and cutting food assistance programs.
• Why Democrats are more beneficial: Robust food programs and safety regulations are vital for public health.
This analysis generally favors the Democratic platform across these issues, as it aligns more closely with data-supported policies that prioritize equity, sustainability, and public welfare.
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Top Digital Marketing Strategies for 2025
1. AI-Driven SEO & Content Marketing
Search engines are evolving, with AI-powered algorithms reshaping how content ranks. To maintain a competitive edge: ✅ Prioritise Experience, Expertise, Authority, and Trustworthiness (E-E-A-T) when creating content. ✅ Utilise AI-based tools like Jasper, SurferSEO, and Frase.io for content optimisation. ✅ Focus on long-form, informative content tailored to user intent. ✅ Implement structured data and schema markup to improve search visibility. ✅ Optimise for voice search and AI-generated responses to align with new search behaviours.
2. Hyper-Personalised Marketing
Consumers expect customised experiences across all digital platforms. To meet this demand: ✅ Use AI-powered customer relationship management (CRM) tools such as HubSpot, Klaviyo, and ActiveCampaign for audience segmentation. ✅ Personalise email campaigns with dynamic content and behaviour-based automation. ✅ Leverage Google Ads Performance Max and Meta’s AI-driven targeting for precise ad placements. ✅ Incorporate personalised product recommendations for eCommerce and digital shopfronts.
3. Short-Form & Interactive Video Content
Video remains a dominant force in digital marketing, particularly short, engaging formats: ✅ Create content for TikTok, Instagram Reels, and YouTube Shorts to capture audience attention quickly. ✅ Utilise AI-powered video creation platforms like Synthesia, RunwayML, and Pictory. ✅ Integrate interactive elements such as polls, quizzes, and live Q&A sessions to drive engagement. ✅ Experiment with immersive experiences like 360-degree videos and augmented reality (AR).
4. Performance-Driven Paid Advertising
Data-driven advertising is becoming smarter and more efficient: ✅ Use AI-powered Google and Meta Ads for automated bidding and precise targeting. ✅ Implement retargeting strategies to reconnect with past visitors. ✅ Leverage AI analytics to anticipate user behaviour and optimise conversion rates. ✅ Adopt programmatic advertising for automated, real-time ad placements.
5. Influencer & User-Generated Content (UGC) Marketing
Influencer marketing is shifting towards authenticity and community engagement: ✅ Partner with micro and nano influencers to achieve higher engagement at lower costs. ✅ Encourage UGC through branded challenges, reviews, and community hashtags. ✅ Use AI tools to evaluate influencer reach and engagement rates. ✅ Feature UGC across websites, social platforms, and email marketing for credibility.
6. Community & Conversational Marketing
Building digital communities fosters brand loyalty and customer retention: ✅ Engage with audiences on WhatsApp, Telegram, and Discord. ✅ Deploy AI chatbots for real-time customer interactions and automated lead nurturing. ✅ Host live events, such as webinars and Q&A sessions, to strengthen brand relationships. ✅ Implement SMS marketing and AI-driven chat to provide personalised communication.
7. Ethical & Sustainable Marketing
Consumers increasingly value sustainability and ethical business practices: ✅ Promote eco-friendly products and sustainable packaging in digital campaigns. ✅ Share corporate social responsibility (CSR) initiatives through storytelling. ✅ Adopt privacy-focused marketing strategies, including ethical data collection and zero-party data. ✅ Be transparent about sourcing, brand values, and business ethics.
8. Web3 & Blockchain in Marketing
Decentralised technologies are reshaping digital marketing strategies: ✅ Explore NFT-based loyalty programs to drive engagement. ✅ Utilise decentralised social media for better audience ownership. ✅ Implement blockchain for transparency in advertising and fraud prevention. ✅ Accept cryptocurrency payments for online services and eCommerce transactions.
9. AI-Powered Data Analytics & CRO
Data-driven decision-making enhances marketing performance: ✅ Use Google Analytics 4 (GA4), Hotjar, and Crazy Egg to analyse user behaviour. ✅ Conduct A/B testing on landing pages, emails, and ads for optimisation. ✅ Leverage predictive analytics to identify trends and customer preferences. ✅ Improve website UX and sales funnels to increase conversions.
10. Voice & Visual Search Optimisation
As voice and visual search continue to grow, businesses must adapt: ✅ Optimise content for natural language and voice search queries. ✅ Implement image and video search SEO using Google Lens and Pinterest Visual Search. ✅ Enhance accessibility with alt text, metadata, and structured product descriptions. ✅ Focus on multimedia-rich content to align with AI-driven search results.
🔥 Final Thoughts
To stay competitive in 2025, brands must embrace AI, automation, and data-driven strategies while maintaining an authentic connection with their audience. Businesses that leverage new technologies while prioritising customer experience will stand out in the evolving digital space.
📌 Read more insights at: 👉 check out
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ChannelBuilderAI Review: The Ultimate Automated Video Creation Solution
Introduction: Revolutionizing Content Creation
In today's fast-paced digital landscape, content creators face immense pressure to produce high-quality videos consistently. ChannelBuilderAI emerges as a game-changing solution, promising to streamline the entire video production process—from scripting to publishing. After extensive testing across multiple niches, I’m convinced this platform represents a significant leap forward in AI-powered content creation.
Core Features and Capabilities
ChannelBuilderAI stands out with its comprehensive feature set, addressing every stage of video production:
Advanced Script Generation: Crafts engaging, structured narratives tailored to your niche (e.g., horror, business, or education).
Human-Like Voiceovers: 78 voice options across 12 languages with emotional inflection (excitement, suspense, authority).
Smart Visual Composition: Auto-matches visuals to scripts with 42+ art styles (photorealistic, anime, etc.).
Built-in SEO Optimization: Generates high-CTR titles, descriptions, and thumbnails.
Multi-Platform Publishing: Formats videos for YouTube, TikTok, Instagram, and more.
Real-World Performance and Results
I tested ChannelBuilderAI across three channels, and the results were undeniable:
History Facts Channel:
Output increased from 2 to 14 videos/week.
CTR jumped from 3% to 9%.
Subscribers grew by 287% in 45 days.
Motivational Content Channel:
Watch time increased by 420%.
Daily views skyrocketed from 1K to 18K.
Product Review Channel:
Conversion rates improved from 1.2% to 4.7%.
Affiliate earnings 5X’d due to higher engagement.
Why ChannelBuilderAI is a Must-Have for Video Marketing
Video marketing dominates in 2024, and ChannelBuilderAI gives you the edge:
1. Skyrocket Engagement
AI-optimized videos rank higher and retain viewers longer, thanks to:
Trend-aware scripts that hook audiences.
Professional pacing that reduces drop-off rates.
2. Dominate Social Algorithms
Auto-formatted videos for each platform (YouTube, TikTok, Reels).
AI-generated hashtags & captions to boost discoverability.
3. Scale Without Sacrificing Quality
Produce a week’s worth of content in hours.
Maintain consistent branding across all videos.
4. Monetize Faster
Perfect for affiliate reviews, product demos, and ads.
Agencies can offer video services at scale without hiring editors.
ChannelBuilderAI Pricing & Offers
Here’s a breakdown of each package and who it’s best for:
1. Starter Plan ($39) – For Solo Creators
Includes: Full access to AI scripting, voiceovers, and basic editing.
Best for: Beginners or creators testing AI tools.
ROI: Pays for itself in 1-2 videos (vs. hiring freelancers).
2. Gold Upgrade ($197) – For Serious Creators
Includes: Unlimited videos, 15 client seats, and HD rendering.
Best for: Full-time YouTubers or small agencies.
ROI: One client ($500+) covers the cost.
3. Elite Upgrade ($127) – Done-for-You Channels
Includes: 15 pre-built "cash cow" channels + multilingual support.
Best for: Marketers who want plug-and-play content.
ROI: Resell one channel for $1,000+.
4. Enterprise Tier ($197/year) – For Agencies
Includes: Whitelabel rights, 100 client seats, team collaboration.
Best for: Studios selling video services.
ROI: Charge $997+/month per client.
👉 See All Offers Here: ChannelBuilderAI Official Page
Who Should Use ChannelBuilderAI?
This tool is perfect for:
Faceless YouTube/TikTok creators tired of editing.
Affiliate marketers scaling product reviews.
E-commerce brands needing demo videos.
Agencies offering video services.
Educators turning lessons into engaging content.
Limitations to Consider
Learning curve: Takes 2-3 days to master.
Human review needed: AI isn’t perfect—always check outputs.
No free trial (but 30-day money-back guarantee).
Frequently Asked Questions (FAQ)
Q: Can I edit AI-generated videos?
A: Yes! The drag-and-drop editor allows full customization.
Q: Is it beginner-friendly?
A: Absolutely. Tutorials walk you through everything.
Q: What if I’m not satisfied?
A: 30-day refund policy—no risk.
Q: Does it work for non-English content?
A: Yes, 12 languages are supported.
Q: How often is it updated?
A: Monthly improvements keep it cutting-edge.
Conclusion
ChannelBuilderAI is the most powerful AI video tool I’ve tested. It’s not magic—you’ll still need to guide the AI—but it cuts production time by 90% while improving quality.
For creators, marketers, and agencies, this is a profit multiplier.
🚀 Ready to transform your content? 👉 Try ChannelBuilderAI Risk-Free Today 👈 you can also read a long version review by clicking here: ChannelBuilderAi review
or listen to this podcast:
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Why Shipease is the Smartest Choice for E-Commerce Shipping in 2025
Why Shipease is the Smartest Choice for E-Commerce Shipping in 2025
In the ever-evolving world of e-commerce, efficient and reliable shipping isn’t just a feature — it’s the backbone of customer satisfaction and business growth. As we step into 2025, one platform continues to stand out for e-commerce businesses looking for a smarter, smoother, and more scalable shipping solution: Shipease.
Here’s why Shipease is the smartest choice for e-commerce shipping in 2025:
1. All-in-One Shipping Dashboard
Shipease eliminates the hassle of juggling multiple courier partners. With its centralized dashboard, you can compare rates, generate labels, schedule pickups, and track shipments — all in one place. It’s designed to save time, cut manual errors, and improve operational efficiency.
2. AI-Powered Courier Recommendations
Thanks to its smart algorithm, Shipease automatically suggests the best courier based on delivery location, cost, and performance history. This means faster deliveries, lower return rates, and happier customers.
3. Real-Time Tracking and Notifications
Today’s customers expect to know exactly where their order is. Shipease provides real-time tracking updates to both you and your buyers, reducing WISMO ("Where is my order?") queries and improving customer experience.
4. Seamless Integration with Major Marketplaces
Whether you're selling on Amazon, Shopify, WooCommerce, or your own website, Shipease easily integrates with major e-commerce platforms. Sync your orders effortlessly and manage your shipping in a streamlined workflow.
5. Flexible Shipping Options
From same-day delivery to cash on delivery (COD) and reverse logistics, Shipease offers a wide range of shipping options. This flexibility allows you to cater to diverse customer preferences and boost your overall conversion rates.
6. Affordable Pricing and Transparent Billing
Shipease offers competitive shipping rates with no hidden charges. With clear invoicing and billing insights, e-commerce sellers get complete visibility over shipping expenses, making budgeting and forecasting a breeze.
7. Automated NDR and RTO Management
Non-delivery reports (NDRs) and return-to-origin (RTO) shipments can be a nightmare for online sellers. Shipease automates the process of addressing delivery failures, communicates with customers, and helps minimize return costs.
8. Dedicated Support and Account Management
Need help fast? Shipease offers responsive customer support along with dedicated account managers who understand your business goals and help optimize your shipping strategy.
9. Data-Driven Insights for Smarter Decisions
With in-depth analytics and shipping performance reports, you can track KPIs, optimize courier selection, and uncover areas to improve logistics and customer experience.
10. Future-Ready Technology
In 2025, speed and adaptability are key. Shipease stays ahead of the curve by continuously upgrading its tech infrastructure, ensuring faster processing, enhanced security, and new features that support your e-commerce growth.
Conclusion
E-commerce success in 2025 hinges on delivering orders quickly, reliably, and affordably — and Shipease is built to help you do just that. Whether you’re a small seller or a large-scale brand, Shipease offers the tools, tech, and support you need to ship smarter, scale faster, and deliver better.
Switch to Shipease today — because smart businesses deserve smart shipping.
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Best Payment Gateway In India– Quick Pay

In today's digital era, businesses of all sizes need a reliable, secure, and efficient payment gateway to process online transactions. Whether you're running an e-commerce store, a subscription-based service, or a brick-and-mortar shop expanding to digital payments, choosing the right payment gateway can significantly impact your success. Among the many options available, Quick Pay has emerged as one of the best payment gateways in the industry.
This article explores the features, benefits, security measures, and why Quick Pay is the preferred choice for businesses worldwide.
What is Quick Pay?
Quick Pay is a cutting-edge payment gateway solution that facilitates seamless online transactions between merchants and customers. It offers a secure and user-friendly interface, allowing businesses to accept payments via credit cards, debit cards, mobile wallets, and bank transfers. Quick Pay supports multiple currencies and integrates with various e-commerce platforms, making it a versatile choice for businesses operating locally and globally.
Key Features of Quick Pay
1. Multi-Channel Payment Support
One of the standout features of Quick Pay is its ability to support multiple payment channels, including:
Credit and debit card processing (Visa, Mastercard, American Express, etc.)
Mobile wallets (Apple Pay, Google Pay, PayPal, etc.)
Bank transfers and direct debit
QR code payments
Buy Now, Pay Later (BNPL) services
This flexibility ensures that businesses can cater to customers' diverse payment preferences, thereby enhancing the checkout experience and improving sales conversion rates.
2. Seamless Integration
Quick Pay offers seamless integration with major e-commerce platforms like Shopify, WooCommerce, Magento, and BigCommerce. Additionally, it provides APIs and plugins that allow businesses to customize payment processing according to their specific needs. Developers can easily integrate Quick Pay into their websites and mobile applications without extensive coding knowledge.
3. High-Level Security & Fraud Prevention
Security is a top priority for any payment gateway, and Quick Pay excels in this area with:
PCI DSS compliance (Payment Card Industry Data Security Standard)
Advanced encryption technology to protect sensitive data
AI-driven fraud detection and prevention mechanisms
3D Secure authentication for an extra layer of security
By implementing these security measures, Quick Pay minimizes fraudulent transactions and enhances customer trust.
4. Fast and Reliable Transactions
Speed and reliability are crucial in online payments. Quick Pay ensures that transactions are processed swiftly with minimal downtime. It supports instant payment processing, reducing wait times for merchants and customers alike. Businesses can also benefit from automated settlement features that streamline fund transfers to their bank accounts.
5. Competitive Pricing & Transparent Fees
Unlike many payment gateways that have hidden charges, Quick Pay provides transparent pricing models. It offers:
No setup fees
Low transaction fees with volume-based discounts
No hidden maintenance or withdrawal charges
Custom pricing plans for high-volume merchants
This cost-effective approach makes Quick Pay a preferred choice for startups and large enterprises alike.
6. Recurring Payments & Subscription Billing
For businesses offering subscription-based services, Quick Pay provides a robust recurring payment system. It automates billing cycles, reducing manual efforts while ensuring timely payments. Customers can set up autopay, making it convenient for them and improving customer retention rates for businesses.
7. Multi-Currency & Global Payment Support
In an increasingly globalized economy, accepting international payments is vital. Quick Pay supports transactions in multiple currencies and offers dynamic currency conversion. This allows businesses to cater to international customers without dealing with complex exchange rate issues.
Benefits of Using Quick Pay
1. Enhanced Customer Experience
Quick Pay ensures a smooth checkout experience by providing multiple payment options and a user-friendly interface. Faster payment processing reduces cart abandonment and boosts customer satisfaction.
2. Improved Business Efficiency
With automated invoicing, seamless integration, and real-time transaction tracking, businesses can streamline their payment operations, saving time and resources.
3. Higher Security & Reduced Fraud Risk
With its state-of-the-art security measures, Quick Pay minimizes risks associated with fraud and data breaches. This enhances business credibility and customer trust.
4. Increased Sales & Revenue
Supporting multiple payment options and international transactions helps businesses tap into a broader customer base, leading to higher sales and revenue growth.
How to Set Up Quick Pay for Your Business?
Setting up Quick Pay is a straightforward process:
Sign Up – Visit the Quick Pay website and create an account.
Verify Business Details – Submit the required business documents for verification.
Integrate Quick Pay – Use APIs, plugins, or custom scripts to integrate Quick Pay into your website or app.
Configure Payment Options – Select the preferred payment methods you want to offer customers.
Go Live – Once approved, start accepting payments seamlessly.
Why Quick Pay Stands Out Among Competitors
While several payment gateways exist, Quick Pay differentiates itself with:
Superior security measures compared to standard gateways.
Faster payouts than many competitors, ensuring businesses receive funds quicker.
Customer-friendly interface making it easier for both merchants and users.
Scalability, accommodating businesses from small startups to large enterprises.
Conclusion
Quick Pay is undoubtedly one of the best payment gateway in India available today. Its blend of security, efficiency, affordability, and ease of use makes it an ideal choice for businesses across various industries. Whether you run an e-commerce store, a SaaS business, or a global enterprise, Quick Pay ensures smooth, secure, and hassle-free payment processing.
By choosing Quick Pay, businesses can enhance customer experience, reduce fraud risks, and boost revenue. With seamless integration, multi-currency support, and advanced features, Quick Pay is the go-to payment gateway for modern businesses looking for a reliable and future-proof payment solution.
Are you ready to streamline your payments and take your business to the next level? Sign up for Quick Pay today!
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The day is slowly turning into night, and the American special operators are growing concerned. They are deployed to a densely populated urban center in a politically volatile region, and local activity has grown increasingly frenetic in recent days, the roads and markets overflowing with more than the normal bustle of city life. Intelligence suggests the threat level in the city is high, but the specifics are vague, and the team needs to maintain a low profile—a firefight could bring known hostile elements down upon them. To assess potential threats, the Americans decide to take a more cautious approach. Eschewing conspicuous tactical gear in favor of blending in with potential crowds, an operator steps out into the neighborhood's main thoroughfare to see what he can see.
With a click of a button, the operator sees … everything. A complex suite of sensors affixed to his head-up display start vacuuming up information from the world around him. Body language, heart rates, facial expressions, and even ambient snatches of conversation in local dialects are rapidly collected and routed through his backpack supercomputers for processing with the help of an onboard artificial intelligence engine. The information is instantly analyzed, streamlined, and regurgitated back into the head-up display. The assessment from the operators’ tactical AI sidekick comes back clear: There are a series of seasonal events coming into town, and most passersby are excited and exuberant, presenting a minimal threat to the team. Crisis averted—for now.
This is one of many potential scenarios repeatedly presented by Defense Department officials in recent years when discussing the future of US special operations forces, those elite troops tasked with facing the world’s most complex threats head-on as the “tip of the spear” of the US military. Both defense officials and science-fiction scribes may have envisioned a future of warfare shaped by brain implants and performing enhancing drugs, or a suit of powered armor straight out of Starship Troopers, but according to US Special Operations Command, the next generation of armed conflict will be fought (and, hopefully, won) with a relatively simple concept: the “hyper enabled operator.”
More Brains, Less Brawn
First introduced to the public in 2019 in an essay by officials from SOCOM’s Joint Acquisition Task Force (JATF) for Small Wars Journal, the hyper-enabled operator (HEO) concept is the successor program to the Tactical Assault Light Operator Suit (TALOS) effort that, initiated in 2013, sought to outfit US special operations forces with a so-called “Iron Man” suit. Inspired by the 2012 death of a Navy SEAL during a hostage rescue operation in Afghanistan, TALOS was intended to improve operators’ survivability in combat by making them virtually resistant to small-arms fire through additional layers of sophisticated armor, the latest installment of the Pentagon’s decades-long effort to build a powered exoskeleton for infantry troops. While the TALOS effort was declared dead in 2019 due to challenges integrating its disparate systems into one cohesive unit, the lessons learned from the program gave rise to the HEO as a natural successor.
The core objective of the HEO concept is straightforward: to give warfighters “cognitive overmatch” on the battlefield, or “the ability to dominate the situation by making informed decisions faster than the opponent,” as SOCOM officials put it. Rather than bestowing US special operations forces with physical advantages through next-generation body armor and exotic weaponry, the future operator will head into battle with technologies designed to boost their situational awareness and relevant decisionmaking to superior levels compared to the adversary. Former fighter pilot and Air Force colonel John Boyd proposed the “OODA loop” (observe, orient, decide, act) as the core military decisionmaking model of the 21st century; the HEO concept seeks to use technology to “tighten” that loop so far that operators are quite literally making smarter and faster decisions than the enemy.
“The goal of HEO,” as SOCOM officials put it in 2019, “is to get the right information to the right person at the right time.”
To achieve this goal, the HEO concept calls for swapping the powered armor at the heart of the TALOS effort for sophisticated communications equipment and a robust sensor suite built on advanced computing architecture, allowing the operator to vacuum up relevant data and distill it into actionable information through a simple interface like a head-up display—and do so “at the edge,” in places where traditional communications networks may not be available. If TALOS was envisioned as an “Iron Man'' suit, as I previously observed, then HEO is essentially Jarvis, Tony Stark’s built-in AI assistant that’s constantly feeding him information through his helmet’s head-up display.
“[JATF] is targeting technologies to deliver cognitive overmatch to SOF operators working at the edge in austere and contested environments in coordination with and working through partners and allies,” SOCOM spokesperson James O. Gregory tells WIRED, invoking a general description of the program from the command’s website. “Such technologies will enable tactical teams of SOF operators to intuitively use information made available by next-generation sensors, networks, computing, and communication systems to rapidly build situation awareness. It will also help make timely, well-informed decisions, and take actions inside an adversary's ability to react.”
Enter the Gray Zone
So what does the HEO actually look like today, five years after its introduction into the US military’s tactical lexicon? Given the sensitive (and somewhat notional) nature of the effort, details remain scarce, and SOCOM officials have remained relatively tight-lipped about its progress. But according to SOCOM’s Gregory, the scenario and concept the HEO seeks to address has “evolved” from what officials previously described to reporters at the program’s inception. Indeed, rather than augmenting warfighters deployed to active combat zones, SOCOM officials envision something more like a casually dressed operator vacuuming up information on a busy urban avenue through a Google Glass-like eyepiece and sizing up the situation—in other words, more James Bond than Tony Stark. “The operational environment for the JATF’s current efforts is in the competition phase of warfare, in permissive or semi-permissive locations,” Gregory says. (A permissive environment is generally defined as an operational environment where US forces have the backing of a host country’s security apparatus, according to the US Army, while a “semi-permissive” environment is potentially hostile and local support is often not reliable.) No longer just another tool for a kinetic assault, the HEO will help elite troops operating in the “gray zone” between peace and conflict.
A SOCOM broad agency announcement—a general request for research and development proposals from the defense industry—published in 2020 and updated as recently as November 2023 details the JATF’s push for advanced technologies designed to boost situational awareness. Those technologies include: intelligence, surveillance, and reconnaissance capabilities “without substantial manning or networking resources” (the aforementioned “at the edge”); sophisticated sensors capable of “iris, facial, anatomical measures, gestures, gait, heartbeat, electromagnetic signals, deoxyribonucleic acid [DNA], and microbiome recognition”; low-visibility communications systems; and “data visualizations” that “permit [operators] to receive and intuitively understand networked information from communication, computing, and sensor systems,” among others. In short, the HEO envisions systems that enable the constant, real-time collection and distillation of data into actionable intel that could potentially mean the difference between life and death in an uncertain situation.
Edge Case
Envisioning a suite of aspirational capabilities is one thing; actually building them is another thing entirely. In terms of developing new products, Gregory says that the HEO effort has remained focused on three major experimental technology areas for the last several years: sensing and edge computing, architecture and analysis, and language translation.
“Sensing and edge computing” generally refers to the collection and processing of data from a variety of sources, but it also refers to the specialized computing power that operators need not only to function “at the edge,” but to actually run the AI-enabled software that will form the foundation of the HEO.
“Emerging technologies and solutions in artificial intelligence/machine learning require specialized ‘compute’ hardware, as traditional CPU-based devices are insufficient,” Gregory says. “We aim to feature a manpack device with a graphics processing unit, neural processing engine, and/or tensor processing unit capabilities. This will provide the necessary platform to leverage advanced technologies like language translation and other solutions at the edge, even when disconnected from the cloud.”
That computing power forms the basis for the “architecture and analysis” element focused on the rapid assessment and presentation of data to operators in the field. Gregory tells WIRED that, to support this element, the command has developed “a flexible [system] architecture that fuses data from various sources and media types” into an easily digestible format for operators to assess and act upon.
As for language translation, that’s self-explanatory. SOCOM believes that “prior to any hostilities ever occurring, clear communication can greatly enhance development of our long-term relationships,” Gregory says. “Voice-to-voice translation enables operators to communicate more effectively than relying on often scarce interpreters in the field. Even though many SOF personnel are multilingual, they are frequently deployed to regions with different languages or dialects.”
In line with these experimental technology areas, SOCOM has reportedly concentrated on six immediate lines of product development, per C4ISRNet: the “operator-worn kit” that includes both sensors and onboard computer processing power; application development resources; a unique, mission-agnostic system architecture; the “human-machine interface” that’s generally envisioned as a digital head-up display; a product called “information realization” that likely involves the clear presentation of data; and beyond-line-of-sight (BLoS) communications designed to keep troops in contact with their commanders (and each other) in satellite-denied environments.
According to Gregory, the command has gradually rolled out a handful of fresh capabilities from the HEO effort in recent years. In 2021, SOCOM announced that two products—a BLoS communications system and an unspecified “integrated situational awareness tool”—were transitioning into official programs of record, as Janes reported at the time. Gregory confirmed to WIRED that the BLoS system consists of “a steerable gimble antenna system that enhances the functionality” of the command’s SOF deployable nodes, a family of advanced satellite communications systems. The spokesperson also confirmed that the situational awareness tool, known as SEEKER, is an app that “enables advisers to build advanced situational awareness, thereby allowing them to select actions with an eye toward the broader situation rather than just the immediately apparent problem.” It’s unclear if the latter is related to the “automate the analyst” effort the command kicked off in 2020 to provide operators with an autonomous AI assistant.
Then there’s the “visual environment translation” system that’s designed to convert foreign language inputs into clear English in real time. Known overarchingly as the Versatile Intelligent Translation Assistant (VITA), the system encompasses both a visual environment translation effort and voice-to-voice translation capabilities and is “the most mature” of the JATF’s experimental technology areas, according to SOCOM. VITA is essentially “a voice-to-voice translation engine that functions offline on GPU-enabled devices,” Gregory says, small enough to be carried in the field on a laptop-tethered smartphone or wearable device and “engage in effective conversations where it was previously impossible.” And not only has VITA successfully demonstrated Russian, Chinese Mandarin, and Ukrainian language translation capabilities during testing, but the system has even been deployed to two undisclosed theaters of operations already.
“The visual translation component enhances situational awareness by translating video images, such as street signs, graffiti, and other written texts, in real time,” Gregory says. “Operators can use their phone cameras to scan their surroundings and understand foreign languages instantly.”
VITA provides US special operations forces with “a high-quality translation capability that is not reliant on the cloud or local interpreters, thus significantly reducing risk and logistical costs while increasing operational range and effectiveness for USSOF and our partners,” Gregory says. “The JATF is currently working with industry partners to reduce the size of the hardware and transition it into a SOF Program Executive Office for eventual fielding.” (And that language translation may not be restricted to a mobile device for long: According to SOCOM’s fiscal year 2025 budget request published in March, the command is still plowing ahead with head-mounted sensors and an augmented-reality HUD to present these functions right before operators’ eyes.)
Field Work
To US military planners, the HEO concept is promising: According to one Army assessment, the successful adoption of the system could potentially increase operator survivability far beyond that provided by the additional body armor of the TALOS program. But like other potentially revolutionary technology ventures, there’s certainly the possibility that HEO could end up a science fiction dream that collapses under the weight of its own technical complexity. And there’s no guarantee that operators will embrace the new technology seamlessly in the first place: Although VITA has shown operational promise, it’s unclear if other HEO products will prove intuitive enough to actually augment operators in the field rather than burden them with some complicated newfangled system. As Heinlein put it so aptly in Starship Troopers: “If you load a mud foot down with a lot of gadgets that he has to watch, somebody a lot more simply equipped—say with a stone ax—will sneak up and bash his head in while he is trying to read a vernier.” Perhaps, like TALOS, the promise of a tactical AI assistant like Tony Stark’s Jarvis sidekick may prove simply too ambitious for military engineers to realize in a fully formed product. But even if the HEO effort ends up only fielding, say, the VITA language translation tool, it will still represent a major boost in capabilities for US special operators deployed abroad. The day is slowly turning into night, but American commandos own the night and, with the help of the HEO, will do so well into the next conflict.
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The Future of Digital Marketing in 2025 – Trends Every Business Must Adopt
Introduction
As we step into 2025, digital marketing is evolving at an unprecedented pace. Businesses that stay ahead of trends will increase brand visibility, attract more leads, and boost conversions. From AI-driven SEO to hyper-personalized marketing, the digital landscape is more competitive than ever.
Whether you’re a small business owner, entrepreneur, or marketing professional, understanding these trends will help you craft a winning digital marketing strategy. Let’s explore the top digital marketing trends for 2025 that will shape the future of online success.
1. AI-Powered SEO is the Future
Search engines are becoming smarter and more intuitive. With AI-powered algorithms like Google’s MUM (Multitask Unified Model) and BERT (Bidirectional Encoder Representations from Transformers), traditional SEO tactics are no longer enough.
How AI is Transforming SEO in 2025?
✔ AI-driven content creation: Advanced AI tools analyze search intent to create highly relevant, optimized content. ✔ Predictive analytics: AI predicts user behavior, helping businesses optimize content for better engagement. ✔ Voice and visual search optimization: As voice assistants like Siri, Alexa, and Google Assistant become more popular, brands must adapt their SEO strategy to long-tail conversational queries.
Actionable Tip: Optimize for natural language searches, use structured data markup, and ensure website accessibility to improve rankings in 2025.
2. Video Marketing Continues to Dominate
With platforms like TikTok, Instagram Reels, and YouTube Shorts, video marketing is becoming the most powerful form of content in 2025.
Why is Video Marketing Essential?
📌 80% of internet traffic will be video content by 2025 (Cisco Report). 📌 Short-form videos increase engagement and hold attention longer than static content. 📌 Live streaming and interactive videos help brands connect with audiences in real-time.
Actionable Tip: Focus on storytelling, behind-the-scenes content, product demonstrations, and influencer collaborations to boost engagement.
3. Hyper-Personalization with AI & Data Analytics
Consumers expect highly personalized experiences, and AI-powered marketing automation makes it possible.
How Does Hyper-Personalization Work?
✔ AI analyzes customer behavior and past interactions to create tailored marketing messages. ✔ Email marketing campaigns are dynamically personalized based on user interests. ✔ Chatbots and voice assistants provide real-time, customized support.
Actionable Tip: Leverage tools like HubSpot, Salesforce, and Marketo to automate personalized marketing campaigns.
4. Influencer Marketing Becomes More Authentic
The influencer marketing industry is projected to reach $21.1 billion by 2025. However, brands are shifting from celebrity influencers to micro and nano-influencers for better authenticity and engagement.
Why Micro-Influencers Matter?
🎯 Higher engagement rates than macro-influencers. 🎯 More trust & relatability with niche audiences. 🎯 Cost-effective collaborations for brands with limited budgets.
Actionable Tip: Partner with influencers in your niche and use user-generated content (UGC) to enhance brand credibility.
5. Voice & Visual Search Optimization is a Must
By 2025, 50% of all searches will be voice or image-based, making traditional text-based SEO insufficient.
How to Optimize for Voice & Visual Search?
✔ Use long-tail keywords & conversational phrases. ✔ Optimize images with alt text & structured data. ✔ Ensure your site is mobile-friendly and fast-loading.
Actionable Tip: Implement Google Lens-friendly content to appear in image-based search results.
Conclusion
The future of digital marketing in 2025 is driven by AI, personalization, and immersive experiences. If you’re not adapting, you’re falling behind!
Looking for expert digital marketing strategies? Mana Media Marketing can help you grow and dominate your niche. Contact us today!
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How to Start a Profitable AI-Powered Etsy Shop
Did you know that Etsy sellers who leverage AI tools can increase their sales by up to 30%? That’s not just a number; it’s a game-changer for anyone looking to start a profitable Etsy shop. If you’re ready to dive into the world of AI-powered creativity, buckle up! We’re about to explore how to turn your artistic flair into a thriving business. Understanding the AI Advantage AI isn’t just for tech giants anymore. It’s your new best friend in the Etsy marketplace. Think of AI as your personal assistant, tirelessly working behind the scenes. Here’s how it can help: Market Research: AI tools can analyze trends and customer preferences. This means you can create products that people actually want. SEO Optimization: Use AI to find the best keywords for your listings. This boosts your visibility and attracts more buyers. Design Assistance: AI can help generate unique designs or suggest color palettes that resonate with your target audience. Choosing Your Niche Wisely Finding the right niche is like picking the perfect avocado—too hard, and it’s not ready; too soft, and it’s overripe. You want that sweet spot! Here’s how to find it: Passion Meets Demand: Choose something you love but also check if there’s a market for it. Use tools like Google Trends to gauge interest. Analyze Competitors: Look at successful shops in your niche. What are they doing right? What gaps can you fill? Test the Waters: Start with a small batch of products. See what sells before going all in. start a high job ai job Creating Stunning Listings Your product listings are your storefront. Make them shine! Here’s how: High-Quality Photos: Invest in good photography. Use natural light and showcase your products from multiple angles. Compelling Descriptions: Write engaging descriptions that tell a story. Highlight the benefits and unique features of your products. SEO-Friendly Titles: Use relevant keywords in your titles. This helps your products show up in search results. Leveraging AI Tools for Marketing Marketing can feel like shouting into a void. But with AI, you can target your audience more effectively. Here’s how: Social Media Automation: Use AI tools to schedule posts and analyze engagement. This saves time and maximizes reach. Email Marketing: AI can help segment your audience and personalize emails. This increases open rates and conversions. Ad Targeting: Use AI to optimize your ad spend. It can analyze which demographics respond best to your products. Customer Engagement and Retention Once you have customers, keeping them is key. Think of it as nurturing a plant; it needs care to thrive. Here’s how to engage your customers: Personalized Communication: Use AI to send personalized messages based on customer behavior. This makes them feel valued. Feedback Loops: Encourage reviews and feedback. Use AI to analyze this data for continuous improvement. Loyalty Programs: Implement AI-driven loyalty programs that reward repeat customers. This keeps them coming back for more. Scaling Your Business with AI Once you’ve got the basics down, it’s time to scale. Think of it as upgrading from a bicycle to a motorcycle. Here’s how to rev up your business: Inventory Management: Use AI tools to predict demand and manage inventory efficiently. This reduces waste and maximizes profits. Outsource Production: Consider using print-on-demand services or outsourcing production to keep up with demand without overextending yourself. Expand Your Product Line: Use AI insights to identify new product opportunities based on customer preferences. Final Thoughts Starting a profitable AI-powered Etsy shop is not just a dream; it’s a tangible goal. By leveraging AI tools, choosing the right niche, and engaging with your customers, you can create a thriving business. Remember, the key is to stay adaptable and keep learning. The Etsy marketplace is ever-evolving, and so should you! via https://ift.tt/546VwJj
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I Quit 2
Warnings: The Thrombeys being themselves, recreational drug use
A/N: This is a revised copy of my oc fic. It is written in 3rd person. The Thrombeys’ opinions are NOT my own. Thoughts are in italics. 18+ only due to smut and dubcon situations. No stealing, no reposts, no translations, no feeding to AIs. Comments, reblogs and likes are always welcome and appreciated.
Chapter 1 Series Masterlist Main Masterlist
Chapter 2
The first two weeks of Y/N's employment went smoothly. Harlan did indeed have a taste for sweets. The rest of his palate she worked at learning, but he seemed happy with her efforts. When he didn't care for a dish, he would let her know and she gladly made him something else. Funny enough, the man would ask for tomato and mayo sandwiches, with just a touch of salt and pepper. Such simple requests from such an interesting man.
It was finally the day she was dreading, her first Sunday family dinner with the Thrombey clan. Fran had gossiped about the family with her while she began preparations. She explained who everyone was, their quirks, and entitlements. She had an asshole rating system that Y/N found amusing.
Fran found most of the family intolerable, except Harlan of course. “The top asshole, a number 10, has to be Harlan's grandson, Ransom. But don't call him that, ever. He makes the help call him by his first name, Hugh. He's handsome, for sure, but don't let his face fool you. He is a massive jerk and will charm you, use you up and spit you out like that.” She snapped her fingers and huffed.
“Luckily, he doesn't come to many of these dinners. Not that the rest of them are any easier to deal with. Seriously, they should have their own reality show so the world can see them snarl at each other like a pack of rabid hyenas. I suggest you steer clear of them when you can. These nights can get ROUGH.”
“Duly noted.”
Fran smiled before leaving to set the table. “Good luck tonight. And if you need a little mood stabilizer at the end of the insanity, just let me know. I got you girl.”
---------------
Y/N's anxiety increased with every new voice that echoed through the large home. She couldn't hear much of the conversations, but was confident Fran would fill her in if she missed anything juicy. So she continued cooking in peace.
Speak of the devil, the brunette rushed into the kitchen, “Top asshole and Harlan’s mother are m.i.a., but the rest are seated. Tell me the app is ready?” Fran already looked so done with the night.
”Right over there. Description card included.”
“Thank youuuu.” She took the appetizers to deliver to the table.
The family was just as she left them. Sitting proper with fake smiles plastered on their faces, while practically seething at one another. Fran served the table with an equally forced grin.
Richard scoffed at the bowl. “What the hell is this?”
“Richard!” Linda chastised her husband.
Fran swiftly read from the card, “A roasted butternut and apple soup with ginger and coconut milk.”
Linda took a tentative sip and her eyebrows rose. “I see Rosalee has improved.”
Donna followed her lead, also approving of the soup and the improved quality.
Harlan spoke up, “I'm afraid Rosalee has retired. I've hired someone new.” He sent Fran to ask his new chef to come out, greet his family and serve dinner.
Y/N pushed the cart out to the dining area. Feeling like she was walking into shark infested waters wearing a wounded seal suit. All eyes were on her as she entered. Harlan introduced her and asked what she had prepared for them.
“I have for you a herb crusted crown roast of pork with a side of carrots and parsnips in citrus butter.”
“Um, excuse me, hi.” Joni raised her hand, pointing to the offending entrée. “We can't eat that. My Meg and I are vegan. Do you expect me and my daughter to just munch on carrots all night?”
Y/N nodded, “I have been informed of your dietary restrictions and made you both something separate.“ She placed the extra meal in front of them. ”Quinoa cakes with a tomato-zucchini and chickpea relish, drizzled with a balsamic glaze. But if you would like the citrus carrots on the side I can get that for you as well.”
“Dietary restrictions, my ass. It's not a restriction, it's a mental illness.” Walt began to rant, “You know how you can spot a vegan? Don't worry, they'll tell you. They'll never shut up about it. Those douchebags think they're better than everyone else. They look down on us meat eaters, keep trying to convert us. Well let me tell you, eating meat is my God given right. My right! Don't you realize you can't live without meat. Your brain will die. That's why you are all so miserable, you're slowly dying.”
Donna rubbed her husband's shoulder in approval. While Richard raised his glass in salute to Walt's bullshit. Linda pursed her lips, ignoring them and trying to have a chat with her father.
Joni was on the defense, “We are the healthiest we've ever been. It's good for the planet, the environment, which benefits everyone, need I remind you.” She ignored her brother-in-law's snickering. “Let's be real, veganism is the answer to this world's problems. It is. It's the only moral choice. It clears up your skin and makes you feel good inside and out. And we don't have to feel guilty about contributing to the exploitation and slaughter of innocent lives. Animals are just like us.”
“Just like us?” Walt interjected. “Oh really, should we have dad's dogs sitting at the table with us? I tell ya, if Meg was a boy, I'd be calling DCF because you'd be depriving him of nutrients he needs to grow strong and polluting his male DNA with soy.”
“You're the one with blood on your hands, Walt. All those poor cute animals you've killed….”
Richard scoffed, “You've only been,” he raised his fingers in air quotes, “vegan for a damn month.”
“Ya well, I saw the truth and I'm changing. You'll see it too or die with all those animal products clogging your arteries... Plus it's been two months. Thank you very much.”
“I will happily eat my steak and drink my milkshakes all the way to my grave.”
Joni rolled her eyes, “Uck, you are completely hopeless.”
Walt raised his hand to silence any reply from Richard. “Don't bother. It's not worth fueling her delusions.”
That seemed to put an end to that argument. The rest of the meal went well. Although out of the whole family, only Harland and Meg said 'thank you.' Not even the young boy spoke up. For being so rich and fancy, they certainly lacked manners.
Dessert was served without incident. Tiramisu and a mini vegan version for Joni and Meg. Harlan seemed to be in heaven, commenting on how rich and decadent it was.
After dinner was over, Y/N and Fran began clearing the table. Linda poked her head in, “Y/N, may I have a word with you?”
“Was there something wrong with your meal?”
“Oh no, no, dinner was lovely. However, I wanted to make sure you weren't making desserts like that for my dad all the time. He's getting up there in years and has to watch his cholesterol, his sugar intake, blood pressure, things of that nature. He can't be consuming food like you made tonight. He needs to eat healthier. I'd like to keep him around for a long time. I'm sure you can understand.”
“I fully understand, ma'am, but there is no need for concern. The food was chosen because this was a special occasion. It doesn't reflect his daily meals.” Y/N noticed Harlan a few feet behind his daughter. He winked at her before alerting her of his presence.
Linda clapped her hands, “Delightful. I'm so glad we have an understanding. I will make you a list of approved meals.” She smiled at her father before walking away.
Once Linda was out of earshot, Harlan leaned close to Y/N, “I'm not eating that pigeon food. You put her little list up on the message board in the kitchen and ignore it.”
Y/N thought she was safe. The family was dispersing out into the night. She turned on some music and began washing the dishes. Her hips swaying to the beat.
Joni snuck up behind her. “Oh I love this song.” She attempted to dance alongside Y/N, bumping their hips together. “Don't be shy. I could tell you recognize me. I get it allll the time now. You're correct, it's me. Owner, CEO, COO and CFO of FLAM.” She continued boasting about being a top influencer and her skin care products while Y/N stood there like a deer in the headlights.
An unwelcomed hand reached out to stroke her cheek, “Your skin looks so parched. You could really use a hydrating serum. My company offers the perfect product to help. It's an all organic algae blend that feels like the ocean on your face. So refreshing. And there's a vitamin C serum that will bring some life back to your overworked face.”
“Well let me tell you, FLAM is trending right now, it's going to be huge. You go ahead and follow me on twitter or instagram. I'm offering my first 100 followers a 15% off coupon. That will be available once I find the right graphic designer for my website. Those I interviewed so far just couldn't grasp my vision. This is a lifestyle I'm promoting. I have to trust they get my brand, ya know. But hold onto that coupon, it will be honored. So lovely to meet you, Evelyn.”
“Y/N,” she corrected.
“Sure.” Joni made her exit, blowing a kiss.
Fran entered and passed over the joint in her fingers. “It's like the fucking twilight zone isn't it.”
“You weren't kidding.”
The Thrombeys were the most insincere backstabbing piece of crap family she had the displeasure of meeting thus far. She wondered if any of them loved or were loyal to anything but money. Doubtful. Thank goodness she didn’t have to encounter them often.
These people are something else. I'm going to need therapy if I stay here too long.
Chapter 3
#ransom drysdale x you#ransom drysdale angst#ransom drysdale smut#ransom drysdale x reader#ransom drysdale x y/n
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