#180821

[blackpinkig]

[180821] roses_are_rosie instagram post

[jaehyun-updates]

180821 NCT Jaehyun at Kansai International Airport‬ © chocolate do not edit, crop, or remove the watermark

[fyeah-kangdaniel]

180821 Kang Daniel at GMarket Smile Club Concert © allrounder do not edit, crop, or remove the watermark

[uristarrysky]

RealVIXX August 2018 twitter pics (Pt. 7)

[svt-archivo]

26.08.2018 Instagram de Joshua Con Bumzu

[jieqionq]

catch my heart.

[queenofsf]

180821

[coralynakawaii]

@ariadely me encontré este coso que tenía en mi galería JAJS

lofi-dely 180821

[iireh]

seulgi ∙ 180821 ∙ power up

[minwooks-moved]

180821 ⟩⟩ bae173_member {twt} • J-MIN ::

“A sprout has grown on my head 🌱”

[blackpinkig]

[180821] lalalalisa_m instagram post

[hannahsheppardsblog]

Ibrihim, Alif. “The Bumpy Typeface Project Challenges Us to Rethink Our Assumptions about Gender through Type Design.” Www.itsnicethat.com, 18 Aug. 2021, www.itsnicethat.com/articles/beatrice-caciotti-graphic-design-180821. [Accessed 5 Mar. 2024.]

when gender is embedded in technical objects and processes, it reflects gender norms in society and reenforces stereotypes and the same can be said for typefaces.

typefaces for toys aimed at girls tend to use calligraphic typefaces where as toys aimed at boys used bold sans serif fonts

"its obvious the use of gender attributes in the context of typography is not based on the lines drawn by the letters but the cultural aspects"

looking at the history of typography, william morris wanted a return to books being printed in sans serif bold typefaces, away from feminine serif typefaces which were more ornimental. this likened serif typefaces to weakness and listlessness

more recently, the examples of this is in marketing products towards a certain target audience where designers are encouraged to follow these 'standards' in order to 'effectively' market the product successfully.

this is harmful because it enforces a strict gender binary and relies on outdated gender stereotypes

it has been noticed that most designers will try and resolve the issue of gender typefaces in packaging and product promotion by simply reversing them which doesnt achieve anything impactful or meaningful

the 'bumpy typeface' reflects how difficult it is to be unaffected by stereotypes in society. the typeface is variable to persist against the discriminatory limitations of the gender binary as well as condensed typeface to express the pressure of existing norms. between the two extremes, the typeface experiences rigid to fluid to show that there is existence between the two, commenting on the fact that gender isnt binary but a continuum. this is an original and unique comment on gender in an unexpected way because not only does it comment of the issue of gender stereotypes, but it also visually explores the concept in an obvious way.

this has made me think about the extent as to what i could design and how far i can push the boundaries which is inspiring. i might want to consider making something which is variable whether that be a typeface or something else interactive.

exploring this would be worthwhile because there isnt many designs out there that i can find which explores this issue.

[fyeah-kangdaniel]

180821 Kang Daniel at GMarket Smile Club Concert © allrounder do not edit, crop, or remove the watermark

[svt-archivo]

26.08.2018 Twitter

[akilina-huji]

180821