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[rickshawpedia]

[rickshawpedia]

Rickshawpedia - Indore's 1st autorickshaw video ad platform.

Check out this amazing startup called Rickshawpedia based in Indore! They're revolutionizing auto-rickshaw advertising by installing 10-inch android devices in over 1000 autos. With a team of over 50 members, Rickshawpedia connects businesses and customers through video-based ads inside the auto-rickshaws. These devices showcase feature-rich audio-video advertisements and geo-located-triggered ads, providing an interactive experience.

Not only does Rickshawpedia gather valuable user data to inform advertisers about the most effective video ads, but it also helps increase the income of auto-rickshaw owners by 10% to 15%. The startup is funded by Prabal and Sumit, who plan to expand its presence in Indore and explore new locations in the future.

By adding a "touch" through android devices and leveraging backend analytics, Rickshawpedia opens up endless opportunities for advertisers to improve their content. With the ability to track the entire lifespan of a campaign and reach the local audience, brands can maximize their ROI. It's incredible how Rickshawpedia is transforming the advertising landscape in Indore.

In the long run, Rickshawpedia aims to expand its services to taxis and public transportation, offering interactive dynamic video ads. We can't wait to see what other innovative features and integrations they bring to the auto-rickshaws of Indore.

According to Prabal, in today's digital world, re-invention is the only option. Agility is key to staying ahead of the competition. Rickshawpedia received a lot of positive feedback for its unique and different concept, becoming the first advertisement platform of its kind in Indore.

Let's not underestimate the power of auto-rickshaw advertising. While back posters on rickshaws are often considered low-quality ads, they provide a valuable platform to reach a mass-marketed audience across different regions. Rickshawpedia enhances their aesthetic appeal and enables efficient tracking of running ads, along with customer insights.

Recently, Indore witnessed the unveiling of a 10-inch android device inside auto-rickshaws, promoting local businesses in the neighborhood. Passengers can enjoy brief, snappy, and easy-to-read video ads during their rides.

Think about the untapped advertising potential inside rickshaws! Where else can you have continuous engagement with users from various social groups for minutes, or even longer intervals? Customers can view video ads while traveling and even send messages if they find them intriguing.

"The effort to interact with millions of people riding in thousands of rickshaws will be worth it for growing your businesses and promoting locally," says Prabal Raverkar, CEO of Rickshawpedia.

Join the Rickshaw Thoughts and embrace the future of advertising in Indore!