mgkaizen
Digital Marketing
309 posts
Website designing, SEO, Social media, Corporate video production
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mgkaizen · 1 year ago
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Unlocking Hope: Transforming Lives through Successful PCOS Treatment
Unlocking Hope: Transforming Lives through Successful PCOS Treatment
For many women, the diagnosis of Polycystic Ovary Syndrome (PCOS) can feel overwhelming, carrying a weight of uncertainty and fear. But amidst the challenges, there is a beacon of hope: PCOS can be successfully treated, transforming lives and unlocking a brighter future.
What is PCOS?
PCOS is a hormonal imbalance affecting roughly 1 in 10 women of reproductive age. It is characterized by irregular periods, excess androgen (male hormones), and the presence of multiple small cysts in the ovaries. These hormonal fluctuations can lead to a cascade of symptoms, including:
Irregular or absent periods: This can make it difficult to conceive naturally.
Excess hair growth (hirsutism): This can appear on the face, chest, back, and other areas.
Acne: This can be persistent and difficult to manage.
Weight gain and difficulty losing weight: This can be a source of frustration and impact self-esteem.
Skin darkening (acanthosis nigricans): This often appears on the neck, armpits, and groin.
Mood swings and anxiety: These can significantly impact emotional well-being.
How Does PCOS Affect Fertility?
The hormonal imbalance caused by PCOS can disrupt ovulation, making it difficult for women to conceive naturally. Irregular or absent periods further complicate the process, creating uncertainty and anxiety around family planning.
Different Ways to Treat PCOS
Fortunately, there is no need to lose hope. Various treatment options can help manage PCOS symptoms and improve fertility. The most effective approach often involves a combination of strategies:
Lifestyle Changes:
Healthy diet: Adopting a balanced diet rich in fruits, vegetables, whole grains, and lean protein can help regulate blood sugar and insulin levels, leading to weight loss and improved symptoms.
Regular exercise: Aiming for at least 30 minutes of moderate-intensity physical activity most days of the week can improve hormonal balance, reduce stress, and boost overall well-being.
Stress management: Techniques like yoga, meditation, and deep breathing can help manage stress, which can exacerbate PCOS symptoms.
Adequate sleep: Getting enough sleep (7-8 hours per night) is crucial for regulating hormones and promoting overall health.
Medication:
Hormonal birth control: This can regulate periods, reduce androgen levels, and improve acne.
Anti-androgens: These medications can help block the effects of excess androgen, leading to reduced hair growth and improved acne.
Fertility medications: Medications like clomiphene citrate can help stimulate ovulation and increase the chances of pregnancy.
In Vitro Fertilization (IVF):
For women with more complex cases, IVF can be a highly successful option to achieve pregnancy.
Unlocking Hope and Transformation
With a holistic approach to PCOS treatment, women can take control of their health. Lifestyle changes, medication, and fertility treatments can lead to symptom improvement, increased confidence, and fulfilling family planning goals.
Remember, you are not alone on this journey. Seek support from healthcare professionals, connect with other women with PCOS, and embrace the hope that successful treatment can bring. With the right approach, you can unlock a life filled with health, happiness, and the fulfilment of your dreams.
You can get the best treatments for PCOS at Nakshatra Clinic in Pune. This clinic is headed by Dr. Ramit Kamate, who is one of India’s top sexologist doctor. He also treats female infertility and offers affordable IVF treatments in Pune. Book an appointment today for excellent solutions on PCOS and infertility.   
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mgkaizen · 2 years ago
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mgkaizen · 2 years ago
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HOW A CORPORATE VIDEO CAN HELP YOU RANK HIGHER ON GOOGLE
A good corporate video is the need of the hour for the smooth sailing of a business as it defines your business or brand in a proper manner. Making videos that promote your business or brand is called corporate video marketing. Corporate video marketing is an important aspect of any business. This is an effective method to reach your audience. A good corporate video also helps in ranking you in the top Google search results. The output: More audience reach of your business! All of this comes under Corporate branding. A fabulous corporate video is a key to great corporate branding. For this, a good corporate video production company should help you in carving a good marketing strategy. Kaizen Design Studio, a corporate video production company in Pune provides the best corporate video services. It is a corporate video maker company in Pune that will boost your business prospects to a great extent by preparing amazing corporate videos that will always rank higher because of stunning graphics and excellent content!
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Here are the main points relating to how a corporate video will help you rank higher on Google.
Place the video on a website
If you place a corporate video on your business website, it will help you to gain a place among the top search results as a video will make users stay on the website for a certain amount of time. 
Demonstrate your product
Your product or service is the main foundation of your business. Show a short demo of your product or service. Let the users explore the uniqueness of your product or service by viewing the demo. This will help in up-gradation of your Google ranking.
Make a video that educates the user
Make useful videos that provide information which will lead to the purchase of your product or service. Your corporate video should act as a magnet which attracts the target audience due to its alluring graphics and perfect explanation of your product.
Entertain, Entertain and Entertain!
Always prepare a video that keeps the user hooked so that the average time spent on the website will be increased and eventually, it will help your website climb the ladder of rankings!
Embed your videos
Make sure that you embed your videos on your business website. This will definitely help in increasing your video view family. While you embed the video, make sure that you click on the ‘Show suggested videos’ option because when the video ends, irrelevant suggestions will crop up and this unnecessary change can drive a consumer away. So, be careful about the same.
So, what do you understand by this? A brilliant corporate video will surely maximise your chances of featuring on the page 1 search results. Always remember that Google always looks out for videos that fulfill the intent. Prepare corporate videos on the same lines. With these tips, Google will find you and reward you with the gift of ranking your website among the top rank holders!
Want to create a marvellous corporate video? Visit Kaizen Design Studio, one of the leading corporate video production companies in Pune and see the graph of your business rise to its peak as Kaizen prepares state of the art videos to attract your consumer base!
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mgkaizen · 2 years ago
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EFFECTIVE WAYS TO USE EXPLAINER VIDEOS
Explainer videos are one of the important parts of the business on educating consumers on how to use the product in the best way. It helps in reaching more consumers without being physically present to give a demonstration. However, using these videos efficiently is essential to gain widespread consumers base. They also help in creating brand awareness. There are numerous ways in which they can be used to maximize their impact and help the brand in creating awareness. Following are some of the ways in which explainer videos can be used efficiently:
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Homepage:
This is the most common place where the explainer video is placed. Customers check the website before buying the product and placing the video on the homepage would reap great benefits in making the buying decision. Placing the video appropriately on the homepage is also essential as many visitors do not scroll down.
Landing pages:
Along with the website’s homepage, the explainer video can be placed on the landing pages. This would reduce the bounce rate and make people stick to the website and think about buying the product. Ensure there is a call to action at the end of the video to encourage visitors to stick to your website and products.
Email marketing:
Entice your target audience to buy the product by including the explainer video in an email marketing campaign. Moreover, call to action at the end will help in growing the website traffic and create awareness about the new product launches. People will be inclined to purchase the product after watching the video in the email rather than open a website page.
Social media:
Most of the people are active on social media for most of their time in a day. The prominent social media platforms such as Facebook, Instagram, and Twitter are great tools to post the explainer videos. Moreover, video content is shared mostly on social media platforms. The engagement in the posts will help in creating brand awareness. Moreover, paid campaigns on social media will give more visibility to these videos.
Blog:
Only textual information on blogs will be disinteresting and boring after some time. Adding the video along with textual information will offer an edge to the information to be conveyed. The video content is more engaging and highly understandable. Moreover, it will help in raising the ranking in search engines.
Sales pitches:
Your sales team can utilize the explainer videos to a mass audience at the same time. In addition, you can send this video to a potential client before setting up a meeting. If the client is impressed, it will set a different tone for a meeting than starting a meeting from the scratch. Even if you want to start the meeting from scratch, beginning with the video will be helpful to make your pitch.
Presentations:
During conferences or meeting with investors, these explainer videos become a great tool to convey a lot of information about your product in a short time. While introducing your product at conferences, use the video to drive engagement and provide information.
Explainer videos are essential for business, but placing them in the right place is more important. Being one of the leading video making companies in Pune, Kaizen Design Studio helps brands in creating explainer videos along with helping them in finding the best possible ways to promote them and create brand awareness.
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mgkaizen · 2 years ago
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Utilising Conveying & Quick Packaging Systems in Potato Production
The world loves potatoes, including India. In the year 2022, India produced 53.58 million metric tonnes of potatoes. A large chunk of these potatoes are used to create various potato-based snack products and the number is only growing. Soon, India will consume packaged potato products as much as fresh potatoes. If you are in the packaged snack business, you cannot afford to lose out on this opportunity to add potato products to your product line-up and earn big profits. Here are some potato products worth considering for your business: 
 Potato Chips - Possibly the most popular snack of all time, potato chips are always a great seller. Some of the biggest snack producers in the world have potato chips as their highest-selling products. Potato chips are also sold in high volumes on the local level with individual potato chip sellers earning a good profit on this product. Another advantage of potato chips is that you can add flavours and other variations and further increase sales and production. Potato chips are easily the best snack product to have. 
 Aloo Bhujia - Another snack that is always growing in popularity is aloo bhujia. Made from a mixture of potato flour, chickpea flour (besan), spices, and salt, aloo bhujia has become the go-to daily snack for many Indians who like to munch on something crispy and spicy. One of the biggest advantages of this snack is that it is quite affordable, and is made from inexpensive ingredients, thus increasing the chances of making high profits. 
 Potato Sev & Chiwda - Tasty and crispy, potato sev and chiwda are a snack for many occasions. Be it guests at your home or an evening of chit and chat and partying with your friends, potato sev and chiwda is a lip-smacking treat many Indians love. So, adding these amazing snacks to your products will ensure your products are in every home. 
 Packaging & Conveyor Systems 
 If you want these potato products and more to your product line-up, you will need the best packaging and conveyor equipment that will help move products quickly and meet high demand. Saurabh Flexipack is one of the biggest suppliers of packaging and conveyor equipment in India and counts many national and international clients amongst its clientele. Here are some of our products that you can use for your business: 
 Contibag - With an impressive speed of 130 packs per minute, the Contibag is India’s foremost and best packaging machine that operates in continuous motion. It is a machine of international standards and can take on attachments like multihead weigh filler, bucket elevator, etcto become even more efficient and help you package your potato based snacks and other products. 
 To know more about our products in snacks packaging machines, visit our website and click on the get a quote button! 
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mgkaizen · 2 years ago
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Tangy, Sweet, Salty & Spicy - Add a Taste of India to Your Snack Food Line with Namkeen Snacks
What does namkeen mean? Namkeen is of course salty, but Indian snacks have evolved and gone beyond than just being salty. They deliver a host of flavours to your palate, making it one of the most versatile and extravagant types of snacks. 
 What’s more astonishing is the fact that these snacks are made from healthy ingredients like pulses, lentils, and nuts. They all are high in protein, fibre, calcium, and a host of other nutrients. Yes, these products deliver taste and health. But these are just a few of the many reasons to add them to your range of products. Here are some more reasons why you need to sell these snacks:
 Growing popularity of Indian Food - Indian food is seeing one of its most popular phases in the world. With so many Indian migrants living in other countries and a more globalised media, Indian food is getting more exposure. It is being widely covered in the mainstream media and the internet-based independent media. 
 Rising Veganism - As the world wakes up to the benefits of having a plant-based diet, the popularity of Indian snacks is only going to grow. Indians consume a lot of food that is vegan in nature i.e., made without any animal products and gluten. This includes many snacks as well and snack food companies can capitalise on this. 
 It’s Just Tastier - With all due respect to other cultures and cuisines, no other cuisine in the world makes better use of spices. Many people all over the world are realising the importance of spices and are adding them to their cuisines. Such people will also easily become patrons of Indian namkeen snacks. 
 Popular Namkeen Snacks in India 
 The following Indian snacks have a high chance of becoming popular in Western and Eastern countries: 
 Moong Dal - Moong dal is a pulse that is quite popular all over the world. In India, moong dal is fried and mixed with salt and spices to make a delicious yet healthy snack to munch on at any time. 
 Sev Bhujia - Lentil flour is fried in the shape of ultra-thin noodles and then broken and mixed with a variety of spices and salt. This is another popular snack that you’ll find in most Indian homes. 
 Boondi - Made from chickpea flour that is fried in the shape of tiny, airy balls, boondi is used as a snack, as an ingredient in salad, and even as a topping. They are crunchy and delicious. 
 These are just a few namkeen snacks you can start with, but for Indian namkeens you will need to find the right packaging partner. 
 Saurabh Flexipack Systems Pvt. Ltd is an almost 25-year-old Indian company providing the finest packaging solutions to companies around the world. To ensure your Indian snacks look, feel, and are packaged just like in India, get in touch with us for the best and most affordable packaging machines, equipment and other solutions that will help you get started in the namkeen snack food business. Call or email us today!  
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mgkaizen · 2 years ago
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EFFECTIVE INTRODUCTION OF YOUR BUSINESS THROUGH CORPORATE VIDEO
For people to understand what a company does, a corporate video can help in so many ways. A short 90 seconds video can help a business reach its potential and benefit them otherwise not available using other forms of strategies. Adding a video helps businesses in engaging with readers and other potential customers. According to statistics of Wyzowl, many businesses prefer to use their own corporate video marketing as a strategy for successful growth. Video marketing has become an important tool when it comes to promotion since it is considered to be versatile and profitable. These are a few effective ways to introduce your business to the world with corporate video.
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Conversion and Sales Can Benefit from a Corporate Video
If you’re serious about reaching customers, then a video goes a long way. When a business looks for a massive conversions boost, adding a product video surely helps. Sales too can get a huge boost thanks to adding a video. If a business wants its product to be bought by customers, it is better to add exciting products video.
Corporate Videos help to Get Great ROI
Experts say that adding a product video brings a good return of investment. It takes a decent amount of investment when it comes to videos. However, in the end, if everything works right, you can expect big-time ROI. Additionally, tools for video editing are getting improved plus easier to afford. And thanks to technology, smartphones are also capable of making decent videos.
Keep it Simple and Short
For a one minute script, you can only add a maximum of 150 words and therefore, it is imperative for the script to be short. Additionally, the video must have simpler visuals so users remain engaged and find it intriguing to their eyes.
Focus on the Script
The script is the most important factor when it comes to a video. Adding a few visuals and other elements to a video is fine as long as the script matches with the entire video. If the script is unclear then users will not prefer watching your video and switch over to your competitors.
You can Build Trust with a Video
For conversions and sales, truth is the foundation. Trust and long-term relationships can only be created with the correct concept of content marketing. Apart from keeping users engaged, videos can also help to ignite emotions. Therefore, if you want your corporate branding image to shine and improve the trust factor, you would want to add a serious video.
 Your Videos can be added on Google
Videos allow users to remain on your website for a longer duration. This is because traditional SEO practices based on ‘Keywords’ is changing. Corporates and other size businesses are adding videos on Google’s Search Engine to rank up their respective sites. As charming as it sounds, make sure the videos are optimized to run on platforms such as YouTube.
Videos are more Popular on Mobile Devices
If you’re a corporate video maker in Pune then you must know that mobile and video are like ‘Husband’ and ‘Wife’. With the rise in technology, smartphones are not only getting better and faster but also affordable. This gives users the opportunity to stay engaged with their phones and watch a video on YouTube.
Corporate video production in Pune is growing and this is why it is important to understand and follow these tips for a lot of reasons. If you need professional help, then try contacting a corporate video production company.
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mgkaizen · 2 years ago
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DOS AND DON’TS OF USAGE OF STOCK FOOTAGES
Stock footages provide high-quality videos that have been already made to be suitable for a vast number of themes. Finding the type of clip that is suitable for the kind of video you want to make, molding it, and fit into the project saves time and money. However, if some careful considerations are not taken into account, it might ruin the great work done. There are some dos and don’ts to be taken into account to make stock footages work wonders for you. Following is the list:
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DOS ��
1. Explore the chosen library
Many resources for stock footages are pain and lack of planning may exceed the budget of the whole project. So, explore what kind of footages are available and find the clips that you might need. If you need help, there are stock forums where experienced users will help you. In addition, determine which footages will be useful in transition between scenes. Conduct a cursory search to determine what is available and what fits.
2. Do contextual test
The way stock shots are matched is important in a great video. It provides contextual meaning. If you want the stock shot to just fit in or you need a contrast to introducing another scene, there needs to be clarity. To gain that clarity, perform the contextual test. A watermarked preview will enable to determine if everything fits well.
3. Determine the role of stock footage
Determine what role the stock footage will play. Is it an establishing shot or wide open shot? Stock footages can take you to places that do not even exist. Explore what is beyond the green screen. Stock can appear in reflections, through windows, or on tablets and phone which are on set.
4. Make sure nothing is outdated or will be outdated soon
While making a video, ensure the footage will not be outdated quickly or already outdated. It will lose the relevancy and the video will lose its credibility. If people are using iPhone 4 in 2018, it will look odd.
 DONTS –
1. Don’t select the shot that looks like a poster of a film
Unless you want to give that effect, don’t choose any shot that would look like a poster of a movie. There is a space for glamorous shots, but don’t use it to give an unnecessary effect. Stay relevant as much as possible.
2. Don’t select a shot that looks great in isolation
Choose a shot that is relevant to the artistic intent. If the shot looks great, use it in the film. But don’t use it because it is great. When it will blend in the film, it may give an opposite effect. Use a watermarked version to determine if the shot looks great in the context of the project.
3. Don’t change the theme of the story to match to the footages
There are a lot of footages available to match your theme. All you need is an extensive search. Don’t change the theme to match to the great footages. It might turn out to be time consuming and exhausting.
4. Don’t hesitate to use stock footages
Stock footages are great resources that can save time and money along with enhancing the look of the production. It has a wide range of footages and can be used for making great films to communicate with audience effectively. So, don’t hesitate while using stock footages. Save time and money.
Corporate videos are effective tools to spread the vision and information about products, services, and work culture of a company. Being one of the leading corporate video production company in Pune and gaining wide experience in creating corporate videos, Kaizen Design Studio helps companies in creating videos to share their message with the world through storytelling and increase brand awareness.
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mgkaizen · 2 years ago
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CORPORATE VIDEO PRODUCTION – HOW TO GET A JOB AS A CREATIVE FILMMAKER
Branding companies have always been looking for creative filmmakers who can make great corporate videos. Despite being creative and knowledgeable enough, many candidates fail to get a job because they lack understanding of the real-world corporate video production. Then candidates miss on the opportunities of getting a job and becoming a useful resource to the company. Being creative is essential. Having great skill is essential. Moreover, it is essential to showcase those skills and creativity in the best way that will be useful for the corporate and the branding company. Following are some of the tips for helping candidates get a job in a corporate video production:
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Don’t be an egoist filmmaker:
A corporate video production business is about conveying the message and showcasing the assets of a corporate company in the most creative and impacting way. The first criterion is to convey what the client needs to communicate to benefits the organization in a way the client wants to. It may a video for pitching in front of investors or a video to entice potential customers. Determining the target audience and the requirements of a client are necessary. This leads to becoming very adaptive in making the film. Deciding the scene, editing style, and narrative should be appropriate to convey the brand identity. Adapting to the needs of a client and target audience is a must criterion.
Do not stick to one style:
Filmmakers are obsessed with a single style, genre, look, and feel. This works when a filmmaker is making a film for his/her own interest or a college project. However, this will not work for working for a corporate video production company. There are various clients and they have a different target audience. Making a video in a style that is appropriate for those clients is necessary. Making a video for a 7-star hotel will have a lavish style, look, and feel. However, making a video for a 3-star hotel will have everything different than the 7-star hotel video as the target audience changes.
Demonstrate a variety of techniques:
The versatility is the most important criterion for working with the corporate video production company. Having a variety of techniques and approaches will help in making an impactful short video. Corporate video is a service, and there are a variety of clients and their target audience. Making the video based on their needs will be possible when a filmmaker has a hands-on experience in a variety of techniques and approaches. Shading a light on those acquired skills will help in getting the job.
Getting a job in a corporate video production is not very difficult if the basic criteria such as versatility and understanding needs of the target audience are considered. Being one of the leading corporate video production companies, Kaizen Design Studio helps corporate companies create corporate videos that convey the message in the most effective and creative way by employing creative filmmakers.
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mgkaizen · 2 years ago
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CORPORATE VIDEO PRODUCTION – A NEW AND EFFECTIVE WAY OF MARKETING
Corporate video production companies in Pune have been serving the medium and large companies for their business promotion since last decade. The strong reason is that such videos are working as a catalyst in the way of brand promotion. Those days are gone when businesses used to follow the same procedure of spreading flyers and brochures in order to promote their business. With 4G technology now becoming more common and data getting cheaper, more people are sticking to the video watching. This habit of the people has propelled many brands to make corporate videos for their promotion thus increasing the importance of corporate video services.
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Do you have a flourishing business that needs creating promotional videos? Videos can surely boost your search engine rankings magically and are one of the effective ways to increase user engagement But, how do you start with it?
Don’t stress too much, we at Kaizen Design Studio are one of the expert corporate video service providers in Pune and have helped many brands grow organically.
75% of the business executives agree that they watch work-related(corporate) videos on business websites at least 4 times a month, making corporate videos the most effective content types if you are targeting the B2B market.
How Videos are an Effective way of marketing?
The traditional marketing methods have taken a slight back seat and corporate videos are replacing them to an extent. They are now new mediums of branding and are achieving good results incorporate. But, the main question remains the same, why are they so effective and efficient? Here are some of the ways how Corporate Videos can prove helpful towards your brand.
Train your employees
With many brands spreading across the world through branches, the management doesn’t always have the time to site with the employees through the training process. So, as an answer to this, the entire process can be recorded step by step figuring yourself undergoing the entire process. These videos can be used efficiently when new team member joins the business.
Video Tutorials for Client’s Understanding
Many of the clients have a very short time, so using video recorders to shoot a short screen bites can help greatly. You can send your client’s links to private videos which can help them have look through particular major concepts, and they can watch them in their free time. You can provide great value-added service through these video tutorials to your clients.
 Video Testimonials can influence your clients easily
Testimonials in the written format are no doubt powerful, but, a video testimonial is even stronger. According to our experts at Kaizen, clients get more impressed through testimonials in video formats than in the written reviews. You can easily shoot such videos at the comfort of your client or they can send you some videos bits. Speak freely with them how they enjoy your products or service and rest assured, such videos will lift your brand image a great deal.
A business that invests in video marketing always inspires great professionalism and a certain authority in the market. Though the process behind video marketing is complex, we have changed the way it works and it has made us one of the alpha lions in the competition. Contact Kaizen Design Studio today and know how. We take pride in calling ourselves one of the purest corporate video marketing company in Pune.
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mgkaizen · 2 years ago
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CORPORATE VIDEO – HOW MUCH IT COSTS
Corporate videos convey a lot of information about the company and its ethics, goals, work culture, and assets in a short time. This form of communication is becoming popular among companies to attract potential customers along with investors. Branding companies have been helping companies in making a corporate video which tells about the company profile in the most creative and storytelling way. Companies have realized the importance of having a corporate video and its benefits. However, the question arises. How much does it cost? How much money can be spent to achieve the goals expected from a corporate video? The answers to these questions vary as there are many factors involved in the production of a corporate video. The time duration of the film, the complexity of shooting and editing, and production values are the factors that determine the overall cost of a video.
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Production values involve impacting the overall quality of the corporate video. There are three processes involved- pre-production, the shoot( production) and post-production. Factors involved in the pre-production process are time and expertise involved in concept development, scriptwriting, and planning the shoot including locations, actors, and voice-overs. The shoot involves the type of cameras and lenses used, number of days spent, skills & expertise of crew, and additional equipment such as sliders and other props. Post-production process involves the complexity of editing, duration of video, skills & expertise of post-production crew, color grading, music editing and generating motion graphics. The final production cost depends upon each of these factors.
The next factor impacting the cost of corporate videos is the type of video you want for your organization. If you want a high-end and cinematic video, the cost goes high. If you prefer cheap and captivating, the cost incurred is lower as compared to the former type of video. The type of video depends on the brand values and target audience. If you are selling a high-end product, cheap and poor production video will hamper the brand. The target audience is expecting a high-quality video experience that would convey the information about the company and build credibility. Moreover, the corporate video is a significant medium to attract potential customers and build trust that this company is the right choice for them. For this, high production values become a necessity. However, low production values can be preferred if products are very basic and information needs to be conveyed. There is no need to spend the money on high-end videos.
The next question arises is, if the demand is for a high-end video that aligns with the brand identity but the budget is low. The answer is the discussion with branding agencies which are providing their services. Convey what are your requirements and ask for the best possible solutions in the budget you are allocated by the company. These companies will help you in trimming the costs and providing the high-quality video. No captivating locations, big celebrities, or high-quality cameras & lens. Determine your message and ask the video production company to convey the message in the simplest form.
Undoubtedly, corporate videos are essential to convey the message of the company and connect with a wide audience in less time. Budget is an important aspect of it. Being one of the leading corporate video production companies in Pune and gaining wide experience in creating corporate videos, Kaizen Design Studio helps companies in creating videos through creative and storytelling manner and raise brand awareness.
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mgkaizen · 2 years ago
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COMMON THEMES USED IN CORPORATE VIDEO BLOGS
While conveying information about recent activities, events, and plans along with sending important messages from top executives, companies use blogs. Most of the times, they use the textual information to convey information and send messages. In a changing scenario where everything is required instantly, videos blogging on the corporate website becomes an essential option. Conveying messages in a precise way and short duration will help companies in connecting with their potential and current customers. Following are some of the common themes used in video blogging on corporate websites:
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Core values:
Conveying core values of an organization through corporate video blogging will connect with audience instantly. Showcasing what values are and how they are practiced through video is an easy way to convey what company stands for. Potential and current clients can relate to that and companies will be able to strengthen the relationship with them. As people do business with people, CEO can sit down, face the camera, and give information about its values. On the other hand, several clips can show how those values are practiced with CEO’s voice in the background. This would connect people with the business. The content will be more personal and engaging, so it will help in connecting people at a personal level.
Blending professional videos with user-generated videos:
Posting a video that is created professionally for the promotional purposes by the company and generated by the user will carry more weight. The content and cases produced by users are more influential as they are hand-crafted by users, so there is no exaggeration about services or products. This provides authenticity and people love authentic content. Moreover, making a professional video is also necessary to convey message and information about new products, services, or upgrades.
Customer experiences & feedback:
One of the most influential marketing tools is a testimonial of customers. Instead of posting their feedback through textual format, it can be posted in a video format. As potential clients can see customers personally and relate to them, it will be easier for people to connect with the brand. Telling real stories about using products and services and how they feel about them would help in creating a great impact and building trust.
Employee testimonials:
Along with posting videos about customer experience, it is important to convey insights about work culture and how employees feel about working in the organization. As customer insights are powerful, employee statements are helpful too. When employees are given a way to express their opinions, experiences, and insights, it shows that the company cares about their employees and their voice matters. This is one of the powerful strategies to convey the culture of a company to which customers can relate.
Video on corporate blog sites is an effective way to send a message and give information about recent events, activities, and customer experiences besides textual format. Being one of the leading branding agencies in Pune and gaining wide experience in creating corporate videos, Kaizen Design Studio helps companies in maintaining their blogs and creating videos to share their message with the world through storytelling and increase brand awareness through blogs.
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mgkaizen · 2 years ago
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BODY LANGUAGE HACKS TO KEEP IN MIND WHILE FACING THE CAMERA
The first impression is the last impression. It is true in the case of meeting in person as well as watching a video. When you are facing the camera for a video, the body language matters along with the subject you are talking about. People judge based on body language cues and connect with a person based on how he says what he says. The first impression is made in the initial 10–15 seconds and it impacts the decision to watch the remaining video. Getting nervous in front of the camera is acceptable, but the acceptance will not help. There has to be a confident manner in which you tell the story that can connect the target audience. Here are some of the hacks to keep in mind:
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Laughing is the trick
Before you start filming for a video, try laughing. The nervousness will grip you, but laughing will reduce nervousness. Forcing yourself to laugh will help you become confident and feel warm and enthusiastic. Even the fake laugh will do the trick. Smiling will help you, but laughing will make you ready for facing the camera with a relaxed mindset. Once you become confident, get the right pitch with more than one takes.
Speak loud to get in motion
Trying to control the tone from the beginning will make you more nervous. Initially, speak loudly to gain little confidence. Once you get the energy and confidence with the words and atmosphere of the room, then focus on using the right tone of voice. The deep breathing technique will also help. Taking deep breaths and breathing out releases tension and makes a person calm and composed. This calmness will help in getting the right tone in the video.
Use hand movements
To convey important points, use hand movements and gestures. This will energize you to express yourself with more clarity and confidence than before. Keeping hands on the side will be dull. Practice some hand movements and gestures beforehand in front of the mirror. This will make you confident. Ensure you are not using many hand movements as it will work against you and turn off the viewer.
Vary tone and speed
It is more than just reading the script. You have to put emotion into the script. The varying tone of voice and speed of words is essential to capture attention and keep the audience engaged. Slow down while stating important points and speed up while covering less agreeable points. Moreover, a number of takes will help you in getting the right tone. Do not rush to wrap everything up as fast as you can. Take time and give a number of takes to give the best shot.
Giving the right impression in the video is essential to convey the message and hold the attention of the audience for the entire video. While speaking in a corporate video, the confident stance and assertive voice are necessities to make a good impression. Being a leading corporate video production companies in Pune, Kaizen Design Studio helps clients in creating a compelling video that engages the audience and spread awareness about the brand.
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mgkaizen · 2 years ago
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BENEFITS OF VIDEO MARKETING FOR HOTELS
corporatevideoprodution 
 Videos are a rage all over the web! According to recent surveys, Video is quickly claiming a massive amount of internet traffic. It is estimated that by 2022, nearly 80% of all internet traffic will be driven by video and travel-related videos are getting their fair share of this traffic. In 2014, Google found that in a six-month period, 35% of leisure travelers and 56% of business travelers engaged in travel-related video activities. Seeing the latest trend, every business has to look for new avenues to market their brand through video. If you are looking for good Hotel Video production in Pune, Kaizen Design Studio is the best option for you! Kaizen, a corporate video maker in Pune will make sure that your business will reach heights of success through videos! Motion graphics occupy a large part of video making. They constitute an important part of making a video successful. 
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The video trend is also ringing bells in the hotel industry. The hotel industry resonates with the traveling industry and so, it has to be in sync with the latest trends.
What is hotel marketing?
Before getting into the benefits of the hotel marketing industry, first, know what is hotel marketing. Hotel marketing is a term, which refers to marketing strategies that hotels use, to promote their business and make a lasting impression on customers. Essentially, this type of marketing is about making a hotel as appealing as possible and through this, attract as many guests as possible. Want to let your hotel look appealing and attract more customers? Think of Kaizen Design Studio! A Hotel Videomaker in Pune, Kaizen is always at your service for creating the best corporate video for your hotel! Corporate video production in Pune is incomplete without mentioning the name of Kaizen as it is the best in this field! Here are the benefits of video marketing for hotels.
Establishes an emotional connect
To inspire an emotional connection, there is nothing like making a person feel as if they are actually there, and this exactly happens when one watches a video. Studies suggest that this is due to the effect that watching a video has on mirror neurons in our brains. So, this is very beneficial in terms of your hotel’s marketing strategy. 
Many watch videos while planning a travel
Travelers frequently watch videos while travel planning. This can benefit the hotel marketing sector if videos are created. People planning on traveling watch videos during all phases of this decision-making process, so it is a perfect medium to reach a large number of prospective guests.
Easier to share
Videos are far easier to share between Internet users, with 70% confirming they have shared a brand’s video content according to a survey. This ease in video sharing can help your hotel boost positive exposure and recognition. For your hotel to be found by your target market, getting as much publicity as possible is key. If you are looking for good Hotel video production in Pune, Kaizen Design Studio is the best option for you!
Gets consumed or absorbed easily
Several surveys have suggested that a video is absorbed 60000 times faster than a written text as watching a video is easier in terms of cognitive effort. 76% of consumers rely on videos for consuming brand information. 
The benefits to video marketing in the hotel industry are available now to hoteliers, who are ready to take the leap. The time is now to ride the trend that is taking the world of marketing by storm. Include video as part of your marketing campaign and draw new guests to your hotel this season. Kaizen Design Studio, a Restaurant video maker in Pune is the best bet for marketing your hotel. It is the best option in terms of Industrial Video Marketing in Pune. So, the next time you think of a better hotel marketing option, think Kaizen Design Studio!
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mgkaizen · 2 years ago
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BENEFITS OF CORPORATE VIDEOS FOR YOUR BUSINESS
Corporate video marketing is now an essential part of any business. It has many benefits that can propel your brand towards success. A corporate video that is created with intriguing motion graphics helps a brand to promote itself perfectly within the target audience. For making a great video, a good corporate video maker is needed. If you are searching for a good corporate video maker in Pune, Kaizen Design Studio, a video production company in Pune is where you should end your search! 
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A corporate video is basically a video produced for a company, brand or organization to showcase its capabilities and the list of products and services it has. There are a plethora of advantages to corporate video production. Here are some of the major benefits. 
Improved SEO rankings 
Page ranking is a major constituent responsible for the success of any business. If your business is featured in the top-ranking searches, congratulations! You have started your journey towards success in terms of leads and conversions! For improving your rankings, Corporate videos play an important role in making your website crawl on the top page results. Make sure that you post corporate videos constantly on your site for increasing your rankings
Maximum client attraction 
According to recent research, 80% of clients are likely to get converted if you have a corporate video on your landing page. A corporate video is a powerful tool for letting the viewer understand the product or services you offer. If your video is made by an experienced motion graphics designer, it is sure to attract maximum traffic. If you want your video to attract maximum viewers, opt-in for Kaizen Design Studio! A renowned name for top Corporate video production in Pune, Kaizen Design Studio has an expert team of motion graphics designers that create perfect corporate videos according to the industry of your business.
A better understanding of the products and services
Corporate videos serve as an engagement tool for the audience due to its powerful explanatory nature and enthralling graphics to support the explanation. Instead of reading, a majority of people prefer to watch a video for understanding a product or service. If your brand has explainer videos for letting the customers get an insight into your product or services, they are more likely to be converted into prospective buyers! You can contact Kaizen Design Studio, an explainer video company in Pune for creating the best explainer videos.
Increase in traffic, in a positive way! 
Recent studies show that there is a 75% chance of an increase in traffic on your website if you have a corporate video displayed on your website. Videos account for two-thirds of the traffic on the internet. The more traffic on your website, the more sales you are going to get for sure! 
With such fantastic benefits for your business or brand, it is vital that you incorporate corporate videos. They can really prove a boon for your business and is sure to attract the maximum audience towards your brand. For a great corporate video strategy, get in touch with Kaizen Design Studio, a video production company in Pune now! 
About Us  Kaizen Design Studio is the most trusted branding company in Pune. We pride ourselves on being ahead of the curve and bringing in pioneering marketing strategies and tools for our clients just like the ones mentioned in this article. To know more about what we can do for you, get in touch with us at the earliest.
Contact Us Sr.No. 20/3/2, Pashan Road, Near to Maratha Mandir, Bavdhan, Khurd, Pune, 411021 Email Id: [email protected] Website: https://www.kaizendesignstudio.com
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mgkaizen · 2 years ago
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ALL ABOUT THE CORPORATE COMPANY VIDEO PROFILE
Corporate video marketing has taken the center stage in regard to a band or business. Videos have become a great way of engaging people with a brand or company. Awesome motion graphics has a lions share in successful video marketing. If you are looking for corporate video production in Pune, Kaizen Design Studio is the best option! Skilled team and efficient work are the factors that make Kaizen Design Studio the best video production in Pune. It also has the best resources to create the best corporate company video profile. So, what exactly is a corporate company video profile? Let’s explore. 
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A company video profile literally describes a company, that is, the origin, the services you provide and the specialty of a brand or company. It lets everyone explore the team, the way of work and the various resources your company has. In short, a Corporate Company Profile is a synopsis of a company or brand. A corporate company video profile acts as a sales brochure in a video form full of engaging music, amazing graphics, and attractive content! This video plays a key role in attracting customers to a company or brand. Have a look at some tips to create a good corporate company video profile. 
Use good audio equipment
For a profound impact, a great video is a prerequisite. For a great video, audio plays an important role. Use good audio equipment so that the message of your company or brand is crystal clear to every person watching it. An imperfect audio setting will ruin the entire reputation of your company. So, watch out for such mistakes. 
Stay to the point
Be precise and crisp in terms of your company profile. Long videos are a tad boring and so, the person watching the video will be bored. For that, make short, crisp and to the point videos that highlight the important features of your company. Kaizen Design Studio, a corporate video production company in Pune provides the best corporate video services.
Blend your ideas with visuals
Your brand should be depicted in a perfect manner through visuals. The idea of showcasing your company should be seen through the visuals and animations that you show through the Corporate Company Profile video. For letting your ideas flow through the video, Kaizen Design Studio is here to offer you the best corporate video production in Pune. The state of the art video production team will create the perfect video, blending with your thoughts. 
Highlight the benefits
Pay close attention and make sure to highlight the best features that can be very beneficial to the customer base. This will enable more customer generation through videos as your video will hammer on the perfect requirement of the customer. Explanation of the company’s services and the features will lead to more customer generation. An explainer video company in Pune like Kaizen Design Studio will help you to create the ideal strategy for the video. One of the best names in the video production sector, Kaizen understands your needs and designs the strategy and content of the video accordingly.
Most brands immediately expect results, but we advise brands to take into consideration that a strategic mix of content will push the viewers to action. For upgraded video corporate video company profile strategies, Kaizen Design Studio, corporate video production in Pune will surely make your video a treat to watch and will make sure that the video attracts a good number of customers towards your brand. 
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mgkaizen · 2 years ago
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Being one of the corporate video production company in Pune, it strives to help customers create brand awareness and increase reach through video content.
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