The Relationship between Status and Social Class in a Consumer Society
In terms of social class, the middle class has stronger purchasing power and enjoys a wider range of services than those in the lower class. The middle class is in a relatively balanced social position. At this stage, people have the ability to purchase secondary luxury goods and have the ability to manage their personal income. For example, the snacks, fruits, beverages, and some daily necessities I am purchasing now can be seen. Snacks, fruits, and beverages are not essential items. This represents that consumers have the additional financial ability to purchase secondary items. This can reflect which consumer class consumers are in. At the same time, this can also reflect the status of consumers in society and their ability to dominate the economy. In addition, the purchased daily necessities also symbolize the bottom line of consumer economic ability. A consumer who has the ability to purchase daily necessities is not likely to be in a lower position in society. In addition, having sufficient economic control of purchasing secondary goods or enjoying services is also a privilege of the upper and middle classes. The working class and lower class have the economic strength to purchase essential goods but do not have enough economic strength to enjoy high-end services or purchase non-essential goods.
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