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We looked inside some of the posts by francescomarianicogc-blog and here's what we found interesting.
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13 days ago
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Brand Archetype Research
Part 2
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Brand Archetype Research
About how, when we buy products not for what they are but what they represent, we enter the hyperreality. Part 1.
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Brand Archetype Research
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Brand Archetype/Composite research
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Brand Archetype/Composite research
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Documentary Photography Research
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Wait for it
For this image, I went to shoot in the passage under the Central Station. Although it was daytime, there is very little light coming in, so it looks like the image was taken at night. I waited and checked the camera settings several times. I adjusted the exposure and although I used a very shallow aperture on a 85mm, the hyperfocal distance helped having everything in a range of acceptable sharpness, which was my aim. Finally, the person in the shop moved in the center of the frame and he there is a frame within the frame given by the shop window. The post porcessing consisted in dodging and burning and colour grading the image.
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Group Photography
For this project I asked a rock band to pose for me. The chosen location is a pub called Dram, in Woodlands. As the room I managed to rent is full of wooden boards and looks old fashioned, I decided to do a photo shoot based on the speakeasy from the 30s. I asked the band to bring clothes that could match that period and I prepared some tea to fake whisky. I brought jars (in that period it was common to drink home distilled spirits from jars), a hat (the guy launching card in the air has it) and my guitar as props. I wanted it to be a staged image, where everybody is acting a role. One of the guys playing cards is a cardsharp and the other one is losing all his money. The two standing are both very surprised and there is a fifth guy just playing the guitar and not paying much attention to what’s going on. In terms of lighting, I used two strobes with white umbrellas. One of the strobes was just used as modeling light and wasn’t popping. I also used a reflector to bounce some light on the face of the sitting guy with the white shirt. In post production, I had to remove a modern speaker close to the corner of the walls and then I colour graded the image giving it a yellow, dusty tone that I thought could fit the period.
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Fashion Front Cover Final Image
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FASHION FRONT COVER
For the fashion front cover I decided to take inspiration from the TV Series ‘The Man in the High Castle’, based on Philip K. Dick novel of the same name (1962). The story is set in 1962 and it has a dystopian plot where Germany and Japan won WWII. Japan controls the west coast of the USA, whereas Germany controls the east coast. Just a small stripe of land is not controlled , the Neutral Territories.
The Cinematographer of the series is the American James Hawkinson, whose work I admired even before The Man in the High Castle. Before this, he worked as a cinematographer in Hannibal, another well known show.
What was interesting is the colour grading he used for the story, which helps define a mood or different scenario whether we are in the Japan influenced territory or in the Reich controlled one.
The Japan one has earthy tones and it is quite rich in colours and saturation.
By contrast, the Territory controlled by Germany is desaturated, with cool tones and strong reds.
For the photo shoot, I ordered an old Japanese military flag and I hanged it on top of a red fabric. It involved quite a bit of post production to get rid of the creases on the flag, something to keep in mind for the future. In terms of lighting, I wanted to mix hard and soft light, one barn door with grid from the right side of the image and a soft box from the left side. I am quite happy with the result, I asked the make up artist to get inspired by the early sixties and she did a great job. I also like the style of the coat that can fit the period.
https://www.famefocus.com/news/man-high-castle-season-2-fails-attract-new-viewers/
https://www.imdb.com/title/tt1740299/
https://en.wikipedia.org/wiki/James_Hawkinson
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Exhibition Review
Professional Development/Industry Guidance
Name
Francesco Mariani
Class
HND2A
Date
May 2018
Name of exhibition
Irving Penn - Centennial
Location of exhibition
C/O Berlin Foundation – Amerika Haus - Berlin
How does the flyer/poster advertise the exhibition?
The poster advertising the exhibition has one of Irving Penn’s most famous images, a portrait he took of Pablo Picasso in his later years. I think that using one of the most iconic images of the photographer helps the viewer identifying the content of the exhibition.
What is the suitability of the gallery space? How is the exhibition laid out?
The Gallery space is very well organised, inside an interesting building dating back in the 1950s and the exhibition is divided in several rooms where the images are divided in themes (still life, portrait, fashion) and the period they were taken. One last room is left for the still life from the last period of Penn’s life.
How has the work been mounted? Is this appropriate for the work?
The photos are all mounted in the same way, giving consistency throughout the exhibition and their simplicity allows the viewer to focus on the images without any distractions. I think this was very appropriate.
Who made the work?
Irving Penn is the author, one of the most famous and prolific photographers of the 20th Century.
Who did they make it for, who is the audience?
Being the work of Penn so varied and spanning several decades, it is not easy to identify a particular audience. About his fashion photography Penn said that “Many photographers feel their client is the subject. My client is a woman in Kansas who reads Vogue. I’m trying to intrigue, stimulate, feed her. My responsibility is to the reader. The severe portrait that is not the greatest joy in the world to the subject may be enormously interesting to the reader.”
And in general about photography: “A good photograph is one that communicate a fact, touches the heart, leaves the viewer a changed person for having seen it. It is, in a word, effective.” So I reckon that everybody can be his audience.
http://www.johnpaulcaponigro.com/blog/15923/10-quotes-by-photographer-irving-penn/
How does it make you feel?
I absolutely loved the exhibition and I would have stayed there for hours. Irving Penn is one of my favourite photographers, one that I consider a giant for his class and his style. In the biggest room of the exhibition, there was his famous backdrop and it was an amazing experience to see this object in person. It is really thick and it was a theatre backdrop that he bought in London and then had shipped in New York. About his images, I love the fact that they can be so powerful, elegant and uncanny at the same time.
If the work has a title does it make you think about the image/s differently?
Every picture has a title. Some of them are very simple, just the name of the subject in the image. Some others really add to the visual story that the viewer is seeing like in the case of “Theater accident”.
How would I describe it to someone later?
As I said, I would recommend to everyone this exhibition that is now ended in Berlin but it’s going to continue in other cities. Penn is a master of the photography and his way of combining eerie elements with grace and elegance is quite unique.
Does the photograph make you want to ask questions, what are these questions?
- What’s going on in the image?
- What has just happened?
- What is going to happen next?
- Why that fly is on the table?
Is the photograph valuable? How do you know?
The work of Irving Penn is, of course, valuable, being him one of the most important photographers of the 20th Century.
Is the work for sale and who might buy it?
His work is on sale in many different websites with different qualities (I suppose).
As an example, some of his prints can be found at artnet.com
What information is available about the artist/s?
A lot of information is available about Penn on the internet.
Who organised the exhibition and who selected the work?
The Met in collaboration with the Irving Penn Foundation organised the exhibition.
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Exhibition Research
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Business Card
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Colour Grading using Colour Balance panel and Apply Image.
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Skin Retouch using frequency separation
Frequency separation can be a useful tool when it comes to skin retouch. It is also true that it is very easy to overuse it and end up with an image more similar to a drawing than a photograph. FRequency separation basically splits the image into two layers. One layer has the colour and the other one retains all the texture. The colour one is then blurred to achieve a consistent skin colour with no blemishes. The blurriness isn’t vsiible because all the texture is kept in the other layer. The texture layer is used differently, when spots or other ‘imperfections’ have to be corrected. In this case, a clone stamp tool is used, importing from an area with good texture. The images show a before and after.
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