edrichong

[edrichong]

Love the latest #hermeswindows fauna.

[edrichong]

Uniqlo-in-the-Box

Or is it? No, not a box…more like a book that opens up to tell a story, then easily closes up and locks up at night. To stay consistent with Uniqlo’s overall look and feel in their stores, this unit is a color changing light box that displays featured merchandise along with mirror and brushed metal finishes. It’s utilized to attract thousands of Westfield Garden State Plaza Mall shoppers to take a peek and learn a little about this must have brand, while successfully enticing mall shoppers to visit their 43,000 square foot retail store that is located on the other side of the mall. Tangram’s task: make it unique, unexpected, modular and attention grabbing while maintaining brand consistency allowing the opportunity to easily change out graphics and merchandise on a monthly basis. 

[edrichong]

Origami Awareness Ribbon for World AIDS Day as part of Moleskine #oneREDday Creativity Challenge.

[edrichong]

I think it's really important to design things with a kind of personality.

Marc Newson

[edrichong]

"I think it's really important to design things with a kind of personality." -Marc Newson

[edrichong]

Iridescent butterfly wings

Iridescent surfaces, such as butterfly wings, help animals to elude potential predators. When these insects fly, the upper surface of their wings continually changes from bright blue to dull brown because the angle of the light striking the wing changes. As the butterflies move their wings up and down during flight, they seem to disappear, and then reappear a short distance away, looking like ethereal flashes of bright blue light. The dark undersides of their wings strengthen this effect. Combined with an undulating pattern of flight, this ability to change color quickly makes them difficult for predators to pursue.

The wings of butterflies and moths consist of a colorless translucent membrane covered by a layer of scales (the name of the order is Lepidoptera, meaning “scaly wings”). Each scale is a flattened outgrowth of a single cell and is about 100 µm long and 50 µm wide. The scales overlap like roof tiles and completely cover the membrane, appearing as dust to the naked eye.

The iridescence is caused by multiple slit interference. Sunlight contains a full range of light wavelengths. “Interference” occurs when light hitting the wing interacts with light reflected off the wing.

Light is a wave. If the crests and the troughs of the waves are aligned, or in phase, they will cause constructive interference, and iridescence is the result. One light wave hits the first groove, and a second light wave travels half of a wavelength to another groove, and is then reflected back in phase with the first.

If the crest of one wave meets the trough of another wave (out of phase), they will cancel each other out, as destructive interference occurs.

Moth and butterfly wings up close by Linden Gledhill ←

[edrichong]

Honing for Buddy System

[edrichong]

Universal Principles of Design

Souvenirs from Silicon-Valley. 

[edrichong]

[edrichong]

Geometric jellyfish

[edrichong]

"Stop thinking about art works as objects, and start thinking about them as triggers for experiences. (Roy Ascott’s phrase.) That solves a lot of problems: we don’t have to argue whether photographs are art, or whether performances are art, or whether Carl Andre’s bricks or Andrew Serranos’s piss or Little Richard’s ‘Long Tall Sally’ are art, because we say, ‘Art is something that happens, a process, not a quality, and all sorts of things can make it happen.’ … [W]hat makes a work of art ‘good’ for you is not something that is already ‘inside’ it, but something that happens inside you — so the value of the work lies in the degree to which it can help you have the kind of experience that you call art."

Brian Eno (via jessiethatcher)

What is art to you?

[edrichong]

Tangram geometry

[edrichong]

Lion in Tree

[edrichong]

Blue Pond & First Snow-square by Kent Shiraishi

[edrichong]

Yellowstone Grandeur

23770 (by peterbaker)

[edrichong]

Uniqlo Colour Box

Or is it? No, not a box…more like a book that opens up to tell a story, then easily closes up and locks up at night. To stay consistent with Uniqlo’s overall look and feel in their stores, this unit is a color changing light box that displays featured merchandise along with mirror and brushed...

[edrichong]

Uniqlo Airism

Welcome to Uniqlo’s “Starship Enterprise” their NYC 5th avenue flagship store, where traditional retail displays become something out of the ordinary. One of our summer projects was to make these futuristic interactive tubes to house mannequins that were decked out in Airism looks. The fog...