earthtronapps-blog

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Target – 1 Million App Users

From a business point of view, building an app is just Step 1 of the ladder. It is an ongoing journey, post the app launch, to achieve subsequent milestones: 100, 500, 1K, 5K, 10K, 50K and ultimately – 1 million +…. Yes, we are talking about downloads.

Increased downloads on your business app signifies the acceptance of your customers towards your products and services. It also means better scope of finding investors, recognition on a glocal level and profitable business statistics.

Below are a few steps which can be executed after your app launch to achieve the coveted 1 million mark. The best part, all of them are free of cost!

- Improve Your App Store Optimization (ASO)

App Store Optimization (ASO) is an important part and probably the most basic step of setting up the app in the store. It is the process of optimizing each metadata element (app title, screenshots, description, keywords, etc.) according to the store guidelines and trends. The aim is to increase your app visibility and discoverability through systematic optimization.

It is a very cost effective method to increase app downloads, and is gaining popularity, though most of the app developers, even today, skip it.

- Make Your App Free at Launch

This strategy can be used for market penetration as the acceptance of your app increases four fold through this approach. It doesn’t in any way reduce your app’s value. Once the free users get accustomed to your app and find value, they won’t mind paying that extra buck to continue.

Another option is to launch a demo version and give a sneak peek of the app features and keep the full version paid, or to provide options for in-app purchases.

- Ask Your Users to Rate & Review your App

Reviews are a very effective way to build trust in customers as it remains the perspective of a third person. Increased reviews and better rating definitely create n impact on the app-users minds.

Also, genuine reviews are the best ways for the business to understand their strengths and weaknesses, as well as a yardstick to understand their most popular and the least popular app features.

- Put Your App in the Spotlight!

Getting people to talk about your app is very crucial. The more people talk about your app, the more it increases the chances of the customers downloading it. Soft launches, press releases and media attention can be really worth the efforts.

Another option is to write about it in blogs or list it in competitive listing sites and magazines. The aim remains to make your presence felt.

Your app can be the best ROI for your business. However, the growing plant needs nurturing before it starts bearing fruits. In the same way, before you reach the point where your app starts getting you results, it might be a wise decision to support it with some ancillary activities.

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Provide all the services which you would provide in person, to your customers on their mobiles.

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Is your app User- Conscious?

Let's consider a scenario. A business has created their own mobile app considering the trend in the market. However, the acceptance in the market for the new-launched app is very low. So the business starts to upgrade their apps with more and more features. Still the app finds only a handful of users. Now the business tries to reduce the size of the app, optimizes the speed, adds even more features and tries once more. Still they head towards a plateau. Why do you think this happens?

One of the major myths about mobile apps is that app users want a single app for all their work. Or that everyone is looking for an app full of different features. Many a times in the chase to make an app feature-loaded, companies end up with an app which cannot do anything perfectly. Instead, what today's customer is looking out for is sorting out all the chaos and having 1 app for 1 functionality. In this way, they get the option to free up space by uninstalling what they do not require later on.

Another major element of any app is its interface. According to a survey, 26% of people never us an app after the first time due to complexity in functioning. And this does not mean just making an app user-friendly. Competition is ever-prevalent. And if your user finds an app which is more user-friendly than yours, the probability of he/she uninstalling your app goes high. So the only measure you can take is to make, not just a user-friendly app, but the most user-friendly app in the market.

Constantly upgrading the app for a better option is also necessary, but needs to be done in a periodic intervals of time. Frequent upgrades for small changes may irritate the end-user to a point where they feel its not worth the trouble. So when upgrades are launched, the company needs to make measureable improvements.

On the other hand, updating the app frequently is a must. A customer expects that whatever is seen on the app is genuine and not out-dated. Nothing leaves a customer more disappointed than receiving a Halt in between.

In the clutter of mobile apps in the world, clients are looking for something more than functionality - Comfort. Basically because they know that each app will be providing with something unique. So the measure of an app can be purely judged on the overall ease which it provides.

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Your Business app is just a call away!! Call us Today for a Demo Trial of Earthtron Apps and see how your business can benefit from it.

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Earthtron Apps are customized to fit your business-specific needs so that your customers get a better app experience!!

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Share your work, upload pics and do lot's more with your own App Gallery!! Book a demo today!!

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Make Use of Earthtron Apps to handle all your branches through your Mobile Phone! Call us for a free demo Today.

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Your business app can do the work of multiple employees, that too 24/7 and at a much lower cost. Make a wise choice. Get your app today!!

[earthtronapps-blog]

Your Business app is just a call away!! Call us Today for a Demo Trial of Earthtron Apps and see how your business can benefit from it..

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Imagine reaching out to million mobile users through a single mobile app. Isn't it fantastic?

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We will do this on spot as per latest industry news..

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We develop the most robust and easy to operate apps for u at a small monthly subscription.Get tailor-made apps today. Contact us!

[earthtronapps-blog]

We develop the most robust and easy to operate apps for you at a small monthly subscription. Get tailor-made apps today. Contact us!