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DC Polo: The Rebirth

At the outset, this DC Design Polo seems like a Darth Vader avatar. The car mod now exhibits menacing eyes, a dominant stance and sturdy yet suave wheels complete the look. Yet, the VW Polo manages to look elegant and top the class best sports car.

In Mr. Dilip Chhabria’s own words, the Polo was chosen due to its neat design. The car mod plan was to turn the VW into the best sports car.

And with the looks of it all the final output matches up with the original car mod plan. Say Hello to the DC charged car mod aka super coupe.

For people new to the car industry the redesigned Polo is hardly fathomable. The front bumper is completely revisited transforming the placid appearance into an enforcing best sports car demeanor. The VW frontage lamps make way for slit shaped renditions. The fog lamps and air-dam have been refitted to complement the huge bumper.  

The best sports car now exhibits a three-door rendition with an augmented suspension and massive wheels.

The rear lamps get a total makeover. It now houses a single tail light stretching from one corner to the other with C-shaped lamps at either end. This renders the otherwise mundane rear a lot slicker. The rear now features dual exhaust outlets.

As always DC hasn’t touched the mechanisms of the car. The interiors though house bucket seats exuding a red vibe for the doors. A touch enabled audio system has been included however the windows don’t function any longer owing to the inclusion of bigger doors.

Perhaps the only facet untouched is the VW insignia both on the front and rear.

Go ahead indulge in decadence. 

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DC Lounge Innova

What do you get when you go for an innova car modification – The DC Lounge Innova!

With the ambitious claim to be the most luxurious set of wheels on Indian roads, the DC Lounge Innova makes good on its claim. All this at a fraction of a cost you could get a Rolls Royce Phantom for.

Well, car enthusiasts all over have gone praises for the Lounge Innova. And why wouldn’t they, the Innova car modification is a true crowd puller. With almost everything changed from the inside out this Lounge variant is here to stay.

One look at the innova car modification and you know what the designer was thinking - luxury, perfection and reasonable price on four wheels. No wonder then that this modded car is touted as a potential RR Phantom alternative…well almost!

Interiors

Massive 24’’ captian seats are fitted with power controlled calf supports which recline up to 150 degrees. Ingress and egress enabling functionality for effortless slide in/out is available.

Interiors also house air craft themed roof module exuding ambient reading lights. If privacy is your take, the innova car modification is sculpted with a partition including built-in audio/video functions.

Fold out tables exhibiting sliding top with glass holders is also part of the concept. Other add-ons involve glass, cup and mobile holders. The DC Lounge does have laptop connectivity as well. The door panels are managed by proprietary switch controls.

An updated ac system with suave seating arrangement dressed in plush leather fabric makes the ride all comfy and cozy. Safety isn’t compromised in the DC Lounge Innova. It includes waist belts catering to four travelers.    

The carpet seamlessly blends with the interiors. Added functions comprise of an intercom, a central panel concealing dual fold out tables. Also, a storage provision is included at suitable points.

To augment the innova car modification looks other add-ons include a rear view camera with display for driver ease. The driver cabin is redone to blend with the overall design while the dash board, trims, door pads and door pads are surface coated.

Exteriors

Exteriors aren’t left out as well. Here are some optional features. The front bumper gets decorated with integrated lamps, redesigned front and rear fender, frontal and read door outfits, rocker panels including footstep and lastly a front grille.

Enhance all this with 16 inch alloy wheels, leather seat offering and satellite TV for the entertainment hungry. Now you got luxury written all over the Innova.

[dcdindia]

DC Lounge Traveller

Think of it as a rebirth, a reincarnation if you will. Personally envisioned by the car mod creator himself Dilip Chhabria, this lounge is probably the most unique. DC Design brings you the Lounge Traveller. This lounge rendition by the car mod architect doubles up as a mini mobile office.

The car modder has redesigned the Tempo Traveller into the now luxurious lounge variant aka mini mobile office. With this customization DC Designs has once again upped the ante. A lot of thought, sweat and inspiration have gone into rebuilding the van. And by the looks of the mini mobile office, DC doesn’t disappoint.

Its interiors are decked with molded FRP displaying reliability and hassle free maintenance. The interior side facade and roof exhibit a blend of glowing LEDs. While the car mod has a slick partition at the driver’s rear sporting an AV system.

This mini mobile office has additional interior touches as well. This involves 12v variations of coffee maker and refrigerator also lavish German carpeting plus a reading lamp. Other add-ons on the car mod involve a chemical toilet fixed with pressurized hose function and a wardrobe or pantry support dependent on space, of course.

The interior lighting on the mini mobile office is managed by an in-house control panel. The DC van also indulges in urbane sofas of genuine leather capable of seating five individuals. The couch also doubles up as sleep pods.

To add to the inner décor a fold out table is fitted as well. The suave carpet goes with the window sills exuding concealed drapes.

The extra suspension offers a bump free and comfy ride. Additionally, two LCD TV sets of 20 inches each, DVD player with two speakers are blended with the Traveller concept as well.

On the exterior front you aren’t left disheartened. They get spruced by FRP highlights and an entire 2k paint job as per the client’s pick. Sliding windows on the Traveller are out and in comes fixed glazing. While the interior mounts are draped with leather covers.

To stretch the redesign all through the vehicle the driver cabin isn’t ignored. It houses a rear view camera for added driver comfort, a fan, music system and sound insulation for further expediency.

The DC Lounge Traveller your mini mobile office blended with the best in comfort, luxury and style.

[dcdindia]

DC Avanti

It’s a dream, a luxury, an instant head turner on the roads. The roadster has finally seen the light of day, well almost! DC proudly gives you the DC Avanti. The Dilip Chhabria car better known as – The first Indian supercar every car enthusiast has been waiting for.

The Avanti was revealed in the Delhi Auto Show and once again showcased Indian ingenuity on the auto front. It was the Bollywood great, Amitabh Bachchan who launched the Avanti at the motor show.

Initially to be christened ‘Buddh’ the supercar rather went for the name Avanti. Mr. Chhabria reasons out saying the original name wasn’t taken too kindly by team members and aficionados. Well the Dilip Chhabria car is touted at a decent price tag of Rs. 30 lakh. This may well be the one of the decisive factors in its success.

This may not be all that bad in view of its sharp and spritely form factor. At first the Dilip Chhabria car will be available as a V4 model juicing out 265bhp out of the four cylinder Ford 2.0 petrol engine. The other variant is planned as a V6 model pumping 394bhp from a Honda V6 engine. Both renditions of the Dilip Chhabria car will include a six-speed dual clutch design.

The quirky looking frame of the DC Avanti has loads on aluminum on it. This keeps the weight down at a modest 1560kg. So the slated 0-60 under seven seconds is achievable. Going by supercar standards it’s a relative far cry but easy on your pockets.

As for dimensions, the supercar measures at 4623mm in length, 1967mm in breadth with a height of 1213mm. The frontal and rear reach at 993mm and 930mm correspondingly. While the Avanti ground displacement is designed at 155mm alongside a 2700mm wheelbase. The structure does render it very rocket propeller like from the back view. 

Safety features aren’t ignored as well. Engineers will put every effort in getting the Avanti safety secured. This means the inclusion of SRS air bags and anti-lock braking design. Also the ride and behavior facet of the car is to be managed by global specialists. All this geared at rendering the DC Avanti best on the Indian roads.

The DC Avanti is to hit the production floor coming next year. With a planned output of 300 models by 2013-214, DC hopes to ramp up the outflow in four figures later, if all goes well.

[dcdindia]

DC Lounge Series

DC Lounge Series The essence of opulence, comfort and vanity has a new meaning. DC Design brings you the Lounge series.

DC Lounge Innova

DC Lounge Fortuner Ltd

DC Lounge Traveller

DC Lounge Innova

This capacious Toyota has been reimaged to boost on all fronts. Sprucing the ride through some sophisticated touches both, on the inside and outer has turned this into the DC Lounge Innova.

The DC Lounge Innova sports lavish interiors to get it ultra-tech ready. The vehicle façade renders a very futuristic touch. It’s no surprise then that DC sets the Lounge Innova in the same league as a Rolls Royce and a first class jet liner.

The DC Innova houses recliner seats with calf support and individual controls on all seats. The roof displays an aircraft styled setting while a privacy partition between driver and passenger is included.

The entertainment craven populace can get pampered by a 19’’ LCD telly equipped with DVD player and LED lights. Also a handy chiller right below the television for the occasional tippler is included.

Naturally, an inverter unit to cater to the electronics and appliances demand comes fitted.

Further options involve swivel jump seats, satellite television, front and rear cameras, leather add-ons plus a body kit.

[dcdindia]

Finest of DC Designed Cars - DC Tata Winger

The Tata Winger exudes a commanding presence which makes heads turn and jaws drop. The mundane sliding windows are swapped for generous amounts of set glasses. Also included, is a revamped fascia both at the front and back while the roof space is increased.

The Winger interior is gracefully designed considering passenger endeavors. The van houses an AV console, laminated wood tones and two pairs of captain seats. In addition, lush carpets, windows with powered drapes and elegant leather seats exhibit added fervor and grace.

The interior even has a blend of fluorescent lights and LED to guarantee vividness. Functional add-ons include two 26 inch LCD T.V. sets, DVD player, 12v fridge, computer with a wireless keyboard and an intercom. Of course, the Winger is fitted with an inverter to cater to the electrical requirements on-board.

The Tata Winger radiates class, finesse and luxury on all fronts. 

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Finest of DC Designed Cars - DC Gaia

If ever there was an icon of splendor and power it has to be the DC Gaia. This is a concept envisioned and created by DC himself. The car looks a stunner exhibiting the finest of design hints from the past and gorgeous raiments borrowed from new-age concepts.

Other features include a time-honored long-snout front bonnet, smooth lines, colossal arches and astute angles.  The car also sports a large windshield and rear glass to guarantee maximal driver visibility.

The interiors have a uniquely devised cabin exhibiting integrated surfaces equipped with custom-made dual tone rich leather. A large boot space and ample headspace is another feature. The interior also sports a slim maple stripe rendering a distinct touch to the rather metal inspired look. In addition, the vivid color scheme and curved aluminum edges boost the warm grandeur of the DC Gaia.      

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Finest of DC Designed Cars - DC Lounge Toyota Innova

The remodeled Toyota Innova by DC is an ultra-modern ride with a suave, stylish and contemporary design. The exteriors are refashioned with melded headlamps on the front, redesigned rear, modish fender on both ends, a new door clad for the front and rear, rocker panels and an exciting new front grille.

The interior has a partition between the driver and passenger. This offers both parties to revel in the comfy and cozy ambience. Other indulgences involve an improved a/c unit, seats adorned with vivid fabrics, reclining seats while a foldable seat on the front quarter augments the comfort degree.

Utilities aren’t ignored as well. The Innova is integrated with an intercom, a complete central control system and a 12v charging port.

[dcdindia]

Finest of DC Designed Cars - DC Ambierod

The Ambierod is among the recent editions spruced up by Dilip Chhabria. The car exudes passion and ingenuity. It exhibits a perfect culmination of comfort, luxury with stunning appeal while being a state of the art car. The Ambierod is celebrated as the most strikingly redesigned retro ultramodern vehicle.

This ingenious car is influenced by the renowned Ambassador. The idea behind selecting the Ambassador design was to create a nostalgic sense associated with the iconic car while feeding the needs of the future Indian car.

It is nothing short of dream on wheels fitted with modern features such as a sat-nav system, three LCD T.V. sets, internet, rear vision camera and multi-colored mood lights in xenon. The Ambierod rides on hydro-pneumatic suspensions. It has a cool price of Rs. 4 Crore. Few orders have already been placed for this Indian pride on wheels.

[dcdindia]

Finest of DC Designed Cars

Dilip Chhabria, the legendary car designer is prominent for conceiving strikingly beautiful machines. He exhibits a definite art in turning a mundane car into the most startling luxurious ride. DC (as he is fondly known) has paved a novel avenue to the car designing realm in India. In addition, he has transformed the way car buffs look at cars forever.

Dilip Chhabria can aesthetically redesign a Maruti vehicle into a plush convertible or a primeval Ambassador to an astonishing sedan. DC has designed quite a few custom rides and is renowned for his creative genius all over the world. It is widely believed that DC has single handedly raised the Indian car designing industry to newer heights and pinned it on the global frontier.

Here are top five amazingly re-designed cars by DC. Starting with:

Maruti Gypsy

Dilip Chhabria had attended the Art Centre of Design from USA to complete a course in Transportation Design. Once equipped with a degree, his fist design was remodeled Maruti Gypsy in red.

The Gypsy was re-christened ‘Hurricane’. It sported a shorter wheelbase, a spoiler at the back, curvaceous headlamps and radial tyres by Bridgestone. The revamped Gypsy turned into a muscle car exhibiting aggressive demeanor and suave style.

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How Customization Adds Value To Your Car

Ever seen a customized ride, have you wondered about the time, energy and heart that went into it? Chances are, you’ve admired the car. You’d even appreciate the effort put into it. But, you will never think about buying a custom-built car. 

Perhaps, this is the dilemma plaguing car customization. All of us value it but few really want to dig deep into their pockets.

There is more to getting your car customized than merely altering its appearance. Apart from the obvious boost in looks, customization also makes way for better fuel efficiency, safety and convenience.

We shall look at a few aspects on how it adds value to your ride.

Improved Looks

Reworking your car’s appearance sets it apart from the rest on the road. This also offers a great feeling inside of you while driving. Agreed, this is an emotional quotient but it can make wonders on a bad day.

Few of the most striking appearance upgrades comprise two-tone paint designs, cowl induction hoods and body kits.

Fuel Efficiency

Until recently, fuel economy wasn’t linked with car customization. But lately, this has shown tremendous potential in getting a modified car, fuel efficient. 

Aspects like aerodynamic changes, low-rolling resistance wheels and engine performance modifications are put into use. The notion behind improving fuel economy is to ensure every last drop of gas in your vehicle is used. This is termed as hypermiling where economical driving methods are employed. But, customizing your car realizes its full potential.

Peak Performance

Performance modification exhibits a more intuitive effect on the car owner contrast to visual modification. Majority of car owners revel in the bliss of pumping the throttle to outrun other vehicles or for the joy of it. 

But performance modification is more than just sheer throttle power. It includes the vehicle’s cornering capability and how well it brakes. Contrast to boosting power these changes add to the maneuvering aspects of the car. 

Upgraded disc brakes, coil-over shocks and firmer anti-roll bars help the vehicle’s road behavior. While, performance customizations include turbos, superchargers and cold-air take. 

In Closing

Comparatively, performance enhancement is valued globally in case you’re looking to sell the car later.  While, visual modifications are less encouraged as they are valued on a subjective level. 

For instance, improved braking systems rank top notch on a cost recovery basis. Every driver appreciates good brakes. This includes those who care less about fast cars.

Customization then, does add value to your ride. Drive Safe!

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What you need to know about Smart Car Customization?

They say, ‘Good things come in small packages’. This certainly rings true for smart cars. They offer an amazingly small built with classy style and practicality. These aspects make the vehicle a popularity magnet.

Owing to its valuable offerings, people may think customizing a smart car is futile. Not quite! There is always room to modify the car to make it appear more unusual while ramping up the performance.

Smart cars were first customized by Brabus from Germany. These were termed as Brabus production models.

While other companies used motorcycle engines to modify the cars. Examples were using the Suzuki Hayabusa 1340CC engine. Such renditions were called Smartuki and can reach 0-60mph under 3.4 seconds.

Few companies upgrade the original engine to Brabus specifications. However, things have notched up a bit with quite a few aftermarket modification options.

Customized smart cars are an all-out racing version of the once compact demeanor. Such cars give us a sense of, ‘How a modified smart car will look like?’

                   Mentioned below is a short take on what goes into customizing a smart car.

Swapping your stock wheels for alloy renditions which are wider – This will exhibit a dramatic shift in looks

Changing the car façade to a smoked front with rear facing lenses – These will go with the wider tires

Hooking up larger sport bars or bumpers to get the urban look

Outfitting your smart car with Brabus suspensions that have stiffer shocks with lower springs

Augment the car with improved brakes

Making sure to boost the horsepower on the engine

Trade the smart car mundane doors for two-tone variations

Put up tailor-made floor mats to complete the look

These were mere suggestions, you can have a look at customized cars at our website. 

[dcdindia]

Top 10 Funny Car Customization's

Of late when it comes to the car modification business, people are customizing just about everything! And why not, DIY (Do It Yourself) projects are fun. Apart from showcasing your creativity and it gives people a chance to showcase some of their best car modification (more or less).

Among the vehicular customization , involve a Volkswagen painted orange depicting a huge basketball, a cat-mobile which would need a lot of conviction to drive and a Jesus van.

The funny compilations are perfect to get a few laughs going while they are for driving around.

There you have it, some funny designs in the car modification business.

[dcdindia]

DC Design launches India's first ever Supercar- DC Avanti

"India's legendary actor and automobile buff Amitabh Bachchan unveils the car in the capital yesterday"

New Delhi, January 05, 2012 - DC Design, India's premier automotive design firm has taken a step beyond what it is known and revered for, with its reveal at Auto Expo today, of what is the country's first ever sports car, the sleekly styled and superbly configured DC Avanti.

What makes this a special occasion is that the Avanti is not just a full road worthy prototype but one with production firmly pencilled in!

DC intends to go the way of so many Italian carrozzerias (like Bertone, Ghia, Pininfarina and Stola to name four) who not only styled, designed and engineered smashing sports cars but also went on to make them in limited production runs for sale to the general public.

DC will be doing just that with the Avanti which is being readied for a production run beginning 2013 and none other than the legendary India cine genius and informed motoring buff Amitabh Bachchan was on hand to take the wraps off this glorious rolling sculpture. While DC has done some amazing work over the past decade including prototypes for so many of the world's big name car manufacturers, he has never done a production run of any of his designs, concentrating on one-offs.

All that is destined to change with the DC Avanti, a move that adds another dimension to the multi-faceted design and engineering capability that DC Design has built up at its Pune works!

Speaking at the launch of the project very dear to his heart (and which he had nurtured for so many years), Dilip Chhabria, the guiding tour-de-force at DC Design said, "We are extremely ecstatic to present the DC Avanti today and it is a manifestation of not just the burgeoning interest in high end sports cars but also as a calling card for our own capabilities which have now progressed from mere styling in the early days to full prototyping and bespoke one-off manufacturing.

Every country which has written its name in the pantheon of automobile manufacturing has invariably distinguished itself with sports cars by its own nationals and I thought that India rightly needs to be in this exclusive club."

"The Indian market for high end automobiles is on a steep uphill curve as witnessed year-on-year and our focus is at the top end of this rarified niche. The design is completely our very own as is the engineering and also the production process. Type approval and on-road tests would follow soon and we intend to simultaneously set up an all new facility at Talegaon near Pune to build this vehicle," said Dilip.

"We intend to produce 300 units of the Avanti in 2013-2014 and if all goes well we could ramp up production to go into four figures per annum. Till now DC Design was noted for its design and customization but then we added complete engineering and prototyping to our roster of services and working for the world's biggest names helped us understand and add to our expertise," added Dilip. "The Avanti is an ongoing culmination of all that we have learnt and we intend to give a sports car to a select new emerging breed of car buyers who value good taste without compromising on performance and who don't need to spend a fortune on making the adrenaline flow." He further added.

The Avanti supercar doesn't reinvent the wheel in the basic process of manufacturing a high tech sports car because in time honoured specialist car production DC Design will be using proprietary parts from various car makers, especially in the areas of drivetrain and suspension. The Avanti would be powered by a specially tuned Ford EcoBoost 2.0-litre four-cylinder, dohc, 16-valve engine. This unit not only features turbocharging with direct injection but also features VVT (variable valve timing) and this helps it to dish out power and torque which normally are on par with a larger 3.0-litre engine.

Max power will be 240bhp at 5500rpm with a massive 366 Nm of torque developed at 3500rpm helping give it both tractability and thrust. If that is not all, the latest electronics will also help deliver strong on the fuel efficiency front as well. Also the engine and its ancillaries are all Euro 4 & 5 compliant already meaning it would be right even for the export markets but the good thing is that it could also be taken further to the incoming Euro 6 legislation with a slight change in the engine mapping characteristics.

Handling all that power and torque from the mid-mounted four-cylinder engine is a six-speed manual gearbox. Again sourced from the Ford Europe parts bin, this transmission is robust and reliable and does all it is tasked with. There will also be another transmission option for those who seek an even higher technological plane with a six-speed dual clutch Power Shift unit.

The Avanti will have a light weight but very strong space frame chassis using a mix of square, rectangular and round sections to get the best strength and rigidity across the dynamic spectrum. Suspension is in time honoured sports car fashion with unequal length wishbones all around working in conjunction with coil over shock absorbers. Agile, quick and ultra-responsive, the Avanti promises performance and visual erotica at a cost to quality proposition that will be second to none. Hydraulically assisted rack and pinion steering gear will be standard fitment.

Specialists in safety engineering which include the likes of Bosch would be lending their might in developing the latest generation ABS brake systems and SRS air bag technology for the Avanti; ride and handling would be perfected by global experts in this realm and overall body and trim plus final assembly would be done at DC Design's all new production facility coming up at Talegaon near Pune. The Avanti will be electronically limited to 250km/h and will ride on 19-inch tyres all round. Footwear on the front wheels would be of size 255/35-19 while 295/30-19-sized rubber would do duty at the rear. Helping safety and control given the max velocity and acceleration the Avanti would pack in, large 330mm diameter ventilated disc brakes with grippy AP Racing callipers come as OE fitment. The Avanti's low slung silhouette is pure excitement and is unlike any seen from an Asian automotive entity. Sporting a combination of pleasingly complex concave and convex surfaces to deliver great form, the Avanti is fast standing still with its rippling muscles akin to a wild animal waiting to spring onto its prey. Animalistic yet aesthetic in its essence but replete with fine craftsmanship across the entire vehicle, the Avanti can more than hold its own in its class. DC has already put in place a unique and dedicated self-owned and managed sales and service network in five major metros in the country (Delhi, Mumbai, Pune, Chennai and Hyderabad) and this would only be honed to a fine pitch by the time the Avanti production commences. An additional four outlets would also be opened in the course of 2012. Bookings, on a first-come-first-served-basis will open soon, immediately after Auto Expo 2012 with deliveries scheduled from the last quarter of calendar 2013. The big story doesn't end here, the feel good theme continuing on the price front as well. At Rs. 30 lakhs ex-showroom, the Avanti would be a stunner in more ways than one and a smile inducer cum big name basher made in India. More announcements on the Avanti and its bespoke customization to owner's trim and equipment preferences would follow soon. Specifications of the car: Engine

Type: 2.0L Four Cylinder

Maximum power: 240 BHP @ 5500 RPM

Maximum Torque: 270lb/ft of torque @3500 RPM

Transmission: MMT6 6speed

Turbocharged engine with direct injection and VVT DOHC Four valves per cylinder

Chassis

Tubular space frame

Jig built

TIG welded

Suspension

Unequal length double wishbones

Coil cover shock absorbers

Steering and Brakes

Rack and pinion

330 mm ventilated discs (Front and Rear) AP racing calipers Wheels

Front rim size - 8.5J-19

Tyres - 255/35 19" x 8.5 J

Track - 1680 mm

Rear Rim size - 11J-19

Tyres - 295/30 19" x 11 J

Track - 1660 mm

Dimensions

Wheelbase - 2700 mm

Length - 4623 mm

Width - 1967 mm

Height - 1213 mm

Front Over hang - 993 mm

Rear Over hang - 930 mm

Ground clearance - 155 mm

Dry kerb weight - 1562 kgs

About DC DESIGN PVT LTD DILIP CHHABRIA DESIGN PVT LTD was founded by Dilip Chhabria who is qualified in Transportation Design from Art Centre, Pasadena, USA. DC Design is recognized as the leading Automobile Designer in India. The company has participated directly in the Geneva motor show, and has always had its products displayed at all major auto shows in Detroit, Japan, Frankfurt and Paris in each exhibition year. DC Design has a 600+ strong portfolio of unique cars/vehicles built and on the road. Its quality of styling and prototyping can be benchmarked against the best in the world. Its capacity of 1 million man-hours of skilled craftsmen translates styling sketches into handcrafted forms in metal/wood. Its USP is to offer 1st world quality at 3rd world prices. Its product offerings span a wide range of vehicles – cars, buses, luxury vans, recreational vehicles, special purpose vehicles, passenger buses and automotive education and research.

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DC AVANTI..more on Facebook

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DC Avanti - Typeface revealed, with a touch of Devnagri script.

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DC Avanti to be unveiled at Delhi Auto Expo 2012

India’s own automotive design house, DC Design, is all set to unveil a supercar at the forthcoming 2012 Auto Expo to be held in Delhi. Billed as India’s own supercar, the automobile is expected to be unveiled by film star Amitabh Bachchan at the show.

Designed and built ground-up by DC Design, the car will be a low-volume product that will be put together at the firm’s facility in Pune. Deliveries of the car are scheduled to begin by end-2013, once it goes through the requisite homologation process.

“With this car, we are making the transformation from a design house to a production house,” said Dilip Chhabria, the promoter of DC Design. “It will offer the looks, feel, dimensions, quality and fit and finish comparable to supercars from Lamborghini and Ferrari, minus the horsepower.”

Like the European supercars, the one from DC Design will be mid-engined, where the engine will be positioned behind the driver, between the two axles. Though further details of the car are awaited, it is expected to be powered by a V6 petrol engine sourced from Honda, but turbocharged in this application, with output in excess of 400 bhp. The kerb weight of the supercar, at 1,560 kg, is comparable to those from Europe and in terms of dimensions, will have a footprint close to a Lamborghini Murcielago or Aventador.

The firm plans to produce 300 units in the first full year and scale it up to 3,000 units subsequently. “It will come at an attractive price point. We are looking at a price of under Rs 30 lakh on-road,” said Chhabria.

“We were planning to call it the Buddh, after India’s Formula One Circuit, but the response for the name has not been encouraging, so we are thinking up a new one now.”

Source: BS Motoring