womenenterpreneurship

[womenenterpreneurship]

Women entrepreneurship – A game changer for the Indian economy

American author Helen Keller once famously said, "Alone we can do so little, together we can do so much."

When these terms are considered as a part of the socio-economic development for communities that are vulnerable across low-income nations, they are the basis on which all interactions and collaborations are constructed. When diverse stakeholders with their particular skills and expertise collaborate to create a unifying vision while participating in constructive, organized dialogue, it can lead to actionable changes. Based on this concept that the collaborations of India's government with inter-sectoral partners, inter-sectoral collaborations, and corporate Social Responsibility (CSR) programs are constructed.

A review of the effectiveness of multi-stakeholder initiatives within the ecosystem of women entrepreneurs will show that even though organizations, philanthropic investment and companies have merged their resources to collaborate however there is still a lot to be accomplished. Access to government schemes such as MUDRA, Pradhan Mantri Rozgar Yojana, Startup India Programme, Skill India, Udhyam Sakhi Portal for Women Entrepreneurs, and the Women Entrepreneurship Platform by Niti Aayog, remains a huge concern due to lack of awareness or understanding of the benefits at the grassroots--especially for rural women entrepreneurs.

The 'Landscape study on women's Entrepreneurship' that was conducted by EdelGive Foundation as a part of our UdyamStree campaign it was revealed that only one percent of the women in the study were capable of leveraging government programs in their favor. The study also revealed that the majority of females (94 percent) made the decision to establish their own business after consulting their families, who tend to be the most influential stakeholders on an individual level. Without their help many women believed that their business could not succeed.

The lack of employment opportunities and the increasing domestic work has led to a steady decline in the number of women in India's work force. The pandemic has only exacerbated the social, economic and cultural barriers facing women. According to The World Economic Forum's Global Gender Gap Report 2021, India still ranks 140th out of 153 nations. Contribution that Indian women to GDP are 18 percent, which is lower than the average global figure of 37 percent. This is despite just fourteen percent of females deciding to pursue careers as entrepreneurs.

In addition, many women from semi-urban and rural India remain on the market for informal labor that offers them no security of employment or social protection since it is not governed by the rules of the laws of the country. Furthermore, because of the nature of the informal labour force and the exploitation that occurs there in a huge way. According to a report from the 'Initiative for what works to improve the status of women and girls in the Workplace', more than 91 percent women in India work in the informal industry, where their wages fluctuate. They don't have bargaining power and they are often working in poor conditions and are often consigned to the lowest levels of society through archaic patriarchal structures. In the scenario, women's entrepreneurship and leadership, as with many complicated development sector scenarios using multi-stakeholder intervention, which includes robust capacity building strategies and activations to raise awareness such as the IndusInd initiative and others can are effective.

[womenenterpreneurship]

Women entrepreneurship – A Game Changer for the Indian economy

The changing times have blurred the boundaries of gender in relation to today. Change can be slow and long overdue; Women today open up many entrepreneurial opportunities. While we still have a long way to go before gender diversity strikes the balance that will truly govern our economy in India, there is one goal that world leaders have set for themselves. Head of international currency Christine Lagarde and Norwegian Prime Minister Erna Solberg said in a joint document that increasing the participation of women in the workforce could increase our country's GDP by 27 percent.

Nonetheless, women entrepreneurs in India are aware of the start-up ecosystem and one of the biggest drivers for them in particular is the digital space. At the 2019 SheThePeople.TV Digital Women Awards, India's leading female entrepreneurs - Rashi Sanon, founder of Heads Up For Tails, Natasha Kumar, founder of Vajor, Suchita Salvan, founder of LBB, Suhlin Strangea of ​​Reckitt Benkiser spoke about various aspects of the fact that overall growth can only be achieved by adding more women to the workforce.

Given that India has the largest population of youth and millennials, the most important thing is to harness this energy. Salvan, who informs young people in various cities about current trends, talks about the growth of his audience over the last five years. “We have a great gender mix like our LBB audience, 45 percent of them are male and the rest are women, and what we have seen over the years from a statistical perspective is that our female customer group is much more open-minded. . We've seen women experiment and want to get out of their comfort zone to experience something new. "

He added that the history of SMEs in India is in the hands of women.

Natasha immersed herself in the idea that we need women on multiple levels as clients and entrepreneurs who can truly diversify the voices and stories around women who help grow the economy. He noted, “The way forward for the Indian economy is to look at women entrepreneurs from all different backgrounds, not just women running big companies. But there has to be a lot of education to play with because women have skills but don't know how to use them properly. But with the initiatives taken by Google Internet Saathi and others, many interesting things are happening on the ground. "

Suhlin, consumer trends expert, also talks about how second, third and fourth level women's empowerment will be the next big thing that will boost our economy. In 15 years, the biggest change has come from the internet - the democratization trend. It took a long time for the trend to flow. The nice thing about social media platforms is that they are available instantly. In a day you know that when something hits a wave it hits a level wave in India and that is a big and exciting change for us as traders too. "

[womenenterpreneurship]

How women founders are leading innovation across industries

Tech, food, and finance are rarely welcoming, and frequently hostile, to female founders. But every one of the following Women entrepreneurs--a little subset of Inc.'s list of 100 women founders building the most advanced businesses--is breaking through in a male-dominated profession: overhauling our food programs, programming cutting-edge robots or world-changing apps, and bringing financial services to people who have never had access to them.

Lisa Q. Fetterman | Nomiku Drinks

After knockoffs hurt sales of her home sous vide machines, Fetterman started offering frozen meals based on recipes devised by herself and Michelin-starred chefs. RFID readers let the machines comprehend each meal and cook it perfectly. The business sells the apparatus at cost and makes money on its own food. And revenue is doubling. --Leigh Buchanan

Lisa Sedlar | Green Zebra Grocery

When residing in Boulder, Colorado, Sedlar would find fit cyclists catching junky snacks in the minimart. This disconnect inspired her idea for a corner shop that offered healthy food. Launched in 2012, Green Zebra--named after an heirloom tomato--has many stores in Portland, Oregon. Sedlar, shortly to close a $10 million funding round, is researching places in Seattle, L.A., and the Bay Area.

Sevetri Wilson | Resilia

Wilson's first firm, a Consulting service for non-profits, faced a severe challenge: plenty of non-profits needed aid, but not many could manage it. Her next firm, New Orleans-based Resilia, is an attempt to solve that issue. Its software-management platform aims to make non profit consulting faster, cheaper, and more reliable via automation. Resilia began in 2015 with corporate retreats for newcomers. Now, the business also helps cities, foundations, and other businesses monitor budgets, manage grants, and train new hires. A New York City office is coming in October.

Emily Feistritzer | Teach-Now Graduate School of Education

A 78-year-old former nun, Feistritzer learned a long time ago that she did not like traditional teaching approaches. In 2011, she set Teach-Now to train and certify teachers online. Now with master's certificates in high-growth disciplines like early-childhood and special-needs schooling, Teach-Now has assisted 4,000 aspiring teachers in 125 nations.

Olivia Ramos | Deepblocks

Architecture and real estate development, but it wasn't until she'd worked in those businesses for a decade, she saw a demand for software that could merge Demographic, zoning, fiscal, and market data all in 1 area. Using her Deep blocks A.I. applications, developers and agents can pull a Feasibility investigation for any parcel of land in 20 minutes rather than the usual Two to four weeks. Real estate pros at 1,100 U.S. cities are already using the software. The savings will flow to property tenants and buyers.