we-link-building-techniques-blog

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Advanced Link Building Techniques Tactics to Supercharge Your SEO Efforts

I think it's fair to say that many SEO practitioners would agree that it is one of the most difficult components due to the days of building easily hundreds or thousands of effective links are long behind us.

Obtaining high quality links from trusted and authoritative websites - the type of links that are necessary to improve organic ranking - requires a disciplined and creative approach.

You need to take a step outside of what others do so you can earn links they don't have, which gives you a unique advantage in your organic search campaign.

To help you win a lot of valuable links that most of your competitors are too lazy to go after, I have outlined 15 tactics that you can use to boost the potential of your link building efforts.

1. reach readers interested in your content

In the late 1990s, while still serving in the Navy, we had to jump into the water below zero during Arctic warfare training.

You knew it was going to be intense, but until you plunged in, completely surrounded by cold water, you couldn't imagine the maximum intensity.

Their feet broke the surface, and in an instant, they were completely submerged in a brutal cold unlike anything they have ever experienced.

He stopped breathing, all muscles locked, and his mind went completely blank.

So what does that have to do with link building techniques?

Absolutely nothing, but it was a compelling story that got you hooked.

If you want to gain quality inbound links, your visitors need to intervene and there is enough time left for them to see the value of their content.

If you take a look after a couple of sentences, you have almost no chance of winning a link.

2. Accept cryptocurrency

Despite the recent volatility in the market, cryptocurrency is here to stay due to the immense value that blockchain offers the technology.

That said, cryptocurrency is still quite new that is a novelty, which makes companies that accept as a form of payment a novelty as well. Enough novel to link to just for this reason!

3. Build Interactive Data

Interactive data is becoming the new infographic because it is eye catching, interesting and informative.

It is incredibly powerful for link building, as it can be an effective tool to help other bloggers support their position on a topic.

When executed effectively, along with the right reach, it has the potential to win a large number of high quality links.

The key is to come up with a great idea and execute it creatively.

Fortunately, this type of content is profitable, and from a technical point of view, relatively easy to produce.

4. Publication of a 'Top' Type 'Best of' or Post Office

Listicles tend to work very well, for starters, but when they have the best of a particular topic, the results, in terms of incoming links, can be surprising.

Compiling a list of the first 10, 20, 100, etc., of a particular person, place or thing is a great way to create valuable content that other people are likely to link to - especially if we consider that, in many cases, the people responsible for marketing the people, places or things on your list are probably already blogging regularly and will be more than willing to link to your position.

Once you have published your message, be sure to reach the people / companies mentioned and let them know, because they cannot link to it if they do not know it.

Better yet, do it beforehand, while you are still thinking and writing the message.

[we-link-building-techniques-blog]

SEO Link Building Techniques Fundamentals

This article began as a solo presentation about links that appear on SMX East in New York. The information has been updated. It is an overview of how search engines can use links and what I think are the best practices for growing links. The purpose of this document is to build a base from which you can better understand how search engines can use links and what can be the best approaches.

Reason why search engines use Links

Search engines use to use only text on a web page to classify a web page. However, web publishers began adding keyword phrases in a way to improve the positioning of their pages. Not all pages that rank were relevant, resulting in a poor user experience.

Information retrieval researchers began working on new ways to identify the web pages of interest, especially with links. Search engineers noticed that the best pages on the Internet tend to accumulate links.

The more links a site had the more important it tended to be. On the contrary, the less links a site accumulates the less important it was judged to be. Links were (and remain) count as a vote. Modern search engines nowadays use a combination of AI, machine learning, links and page analysis to rank websites.

An important change in how sites are ranked is that the types of links used for ranking purposes have been reduced to the most relevant. The goal has always been to count the links that are meaningful to the content you are linking to.

Not to complicate things, but there is also one thing called link classification that may be in use, a method to classify the links themselves. By classifying links, popularity and relevance can be measured more accurately.

The links that are paid and not the result of an editorial decision tend not to count.

Search engines continue to use links as a way to measure popularity and authority. However, it is no longer enough to acquire links simply to ensure classification.

Because web publishers have used a series of plans to increase their search engine rankings, they have improved their algorithms in order to ignore artificial links (eg, publish links to publicity reports ) or non-relevant links (“driven by "Links).

Links may not always influence higher rankings

I have to stop here and keep in mind that links are not necessarily the most important ranking factor.

To what extent links help websites rank is an open question that cannot be answered. What is known is that links continue to play a role in the ranking.

Other factors such as accuracy with a web page satisfies a search query to users plays an increasingly important role. Therefore, a web page with a large number of links could be judged important, but it still does not appear at the top of the search query if the page itself does not meet the user's information needs.

An example could be a search query for Jaguar. In the USA. The two best results are the USA websites affiliated with the automaker. In the United Kingdom the three best results are affiliated with the UK versions of the manufacturer's website.

These differences in the ranking represent the information needs of users in the US. facing the needs of users in the United Kingdom.

There are many scientific research papers and patents in question with satisfaction user understanding of search engine users, they understand what users mean when they use ambiguous search queries and even to understand if a user on a mobile device is satisfied by tracking where on the search results page of the user Lingers ( Time Viewport ).

User satisfaction tracking is an attempt to improve the accuracy of meeting user information needs when writing a search query. The satisfaction of a user's information needs could be referred to as the objective of a search engine.

In that context, links could be said to play a less important role for classification. For the amount is unknown. It is only known that links continue to play a role .

Links as a measure of importance and relevance

The process of reducing the influence of non-relevant links has been going on since almost the beginning of the use of links for graduation purposes.

The objective has been to filter artificial or non-relevant links in order to be able to create a map of the entire Internet consisting of genuine links that are useful for judging whether a site is important and / or relevant for various phrases of keywords ( reduced link graphics ).

Search engines use links as a way to judge if a web page is important, to understand what the theme of the web page belongs to and also to identify spam. These judgments are used for the classification or not the classification of web pages.

Examples of how they communicate Links Importance

Important website links can be a sign that a web page is relevant to a particular topic.

A large amount of dissemination throughout a site can indicate that a site is important.

A web page that is rapidly gaining links because it solves a problem in a way that excites users can begin to rank well so that more users can discover the page.

A website that has not gained links in a long time could be considered flawed because users are not excited about the content anymore.

Links as a signal Validating

As mentioned earlier, websites are not ranked by order of the sites that contain the most links. Search engines rank websites according to which site will be the most useful for most users. The links are used to create the candidates of the web pages that are then subjected to other algorithmic processes that judge whether those candidate pages are the most useful.

Links are important to all website publishers, as they continue to be one of the ways in which a site becomes "worthy" of consideration for ranking. Search engines are aware that new sites do not usually have too many links and will continue to send traffic to those sites.

But until those sites become popular with users and acquire links, they will be unable to rank for a wider range of keyword phrases that attract more traffic.

Therefore, it is important to create web pages that site visitors will find useful and enjoy enough to recommend to a friend.

A site that is capable of cultivating word of mouth enthusiasm will be able to cultivate spontaneous links from other websites. This is the gold standard of links. It is a method of promoting a website that I call Cultivating Links.

Link culture is a process that focuses on creating useful pages that solve problems for site visitors. For example, a typical problem could be buying winter shoes.

A site that makes the process of buying winter shoes in such a way that makes enthusiastic consumers will generate word of mouth enthusiasm which in turn tends to generate spontaneous links. A quality user experience that encourages contacts could be based on brand value (people love your brand), low prices, fast shipping, easy check-out, etc.

If you build it, Google Classify it?

Of course, a little promotion to spread the word about a site is important. As in the real world, building a business only begins when the doors open for the first time. Random pedestrian traffic has never suffered a business. The creation of a plan for the cultivation of links and the awareness that the site is a key part of creating a successful web presence.

Summary of Link Fundamentals

Links tell search engines that your site is important

Links can be a sign of relevance for keyword phrases

Not all links are useful for classification purposes

The best links are links are links freely given by relevant sites

A plan for link culture can be useful for building a successful site.

Link Building General Information: Content Marketing

Depending on how it is done, content marketing can be a euphemism for link building techniques and I agree to some extent. Badly done resembles a paid links campaign utilizing networks of sites and networks of authors who accept money from article contributions.

There is a robust industry of authors who specialize in placing articles in authorized publications. Strictly speaking, these can be considered link schemes and there is an inherent risk to these regimes. I do not agree with this type of scheme.

Here is an important idea about content marketing: Creating content in order to cultivate traffic is one of the smartest ways to cultivate natural links.

Instead of focusing on obtaining links from the article itself, create a piece of content that focuses on directing traffic to your company site. This means that all links are followed no case that has been published on a site that is not your own.

Any content is good enough to drive traffic is good enough to grow high quality inbound links.

Viral Bait Link Strategies

Properly making a bait link strategy that focuses on a relevant topic of interest to regular visitors to your site will produce high quality links. The best type of strategy revolves around the creation of a useful piece of content that potential customers could link and share on social networks. That is what I call relevant bait content.

Any strategy that is not relevant and focuses on a trick or humor can attract visitors who are not interested in your company product and will never return or become a sale.

That type of bait link, in my opinion, tends to attract irrelevant links to a web page on your site that is irrelevant to the base product that the site revolves around.

For example, if your site is a seafood restaurant in Hilton Head, South Carolina and you run a photo fish contest and it goes viral, the links will probably not be relevant to the seafood restaurant. They will be relevant to the page "photo contest fish".

In my opinion, because of Hilton Head, South Carolina is a destination and because a restaurant is a local business, it makes much more sense to grow travel-related links to attract tourist business from outside the state, as well as cultivate Local type appointments to have the restaurant ranks in the local search.

In my opinion, viral link building techniques are rarely a viable solution unless the issue is directly related to the product or service.

Search engines can be included Links

Search engines, in my opinion, based on different patents and research papers, occupy relevant links from relevant sites and ignore everything else. This creates what is known as a reduced link graphic . It is an Internet map, sorted by topic, with spam sites left out. The classification process starts from there.

Relationship between links and content

Classification of a site is not only about link culture. The content is said to be the most important ranking factor. If your content is useful then the links, with some promotional effort, begin to accumulate.

This article began as a solo presentation about links that appear on SMX East in New York. The information has been updated. It is an overview of how search engines can use links and what I think are the best practices for growing links. The purpose of this document is to build a base from which you can better understand how search engines can use links and what can be the best approaches.

Reason why search engines use Links

Search engines use to use only text on a web page to classify a web page. However, web publishers began adding keyword phrases in a way to improve the positioning of their pages. Not all pages that rank were relevant, resulting in a poor user experience.

Information retrieval researchers began working on new ways to identify the web pages of interest, especially with links. Search engineers noticed that the best pages on the Internet tend to accumulate links.

The more links a site had the more important it tended to be. On the contrary, the less links a site accumulates the less important it was judged to be. Links were (and remain) count as a vote. Modern search engines nowadays use a combination of AI, machine learning, links and page analysis to rank websites.

An important change in how sites are ranked is that the types of links used for ranking purposes have been reduced to the most relevant. The goal has always been to count the links that are meaningful to the content you are linking to.

Not to complicate things, but there is also one thing called link classification that may be in use, a method to classify the links themselves. By classifying links, popularity and relevance can be measured more accurately.

The links that are paid and not the result of an editorial decision tend not to count.

Search engines continue to use links as a way to measure popularity and authority. However, it is no longer enough to acquire links simply to ensure classification.

Because web publishers have used a series of plans to increase their search engine rankings, they have improved their algorithms in order to ignore artificial links (eg, publish links to publicity reports ) or non-relevant links (“driven by "Links).

Links may not always influence higher rankings

I have to stop here and keep in mind that links are not necessarily the most important ranking factor.

To what extent links help websites rank is an open question that cannot be answered. What is known is that links continue to play a role in the ranking.

Other factors such as accuracy with a web page satisfy a search query to users plays an increasingly important role. Therefore, a web page with a large number of links could be judged important, but it still does not appear at the top of the search query if the page itself does not meet the user's information needs.

An example could be a search query for Jaguar. In the USA. The two best results are the USA websites affiliated with the automaker. In the United Kingdom the three best results are affiliated with the UK versions of the manufacturer's website.

These differences in the ranking represent the information needs of users in the US. facing the needs of users in the United Kingdom.

There are many scientific research papers and patents in question with satisfaction user understanding of search engine users, they understand what users mean when they use ambiguous search queries and even to understand if a user on a mobile device is satisfied by tracking where on the search results page of the user Lingers ( Time Viewport ).

User satisfaction tracking is an attempt to improve the accuracy of meeting user information needs when writing a search query. The satisfaction of a user's information needs could be referred to as the objective of a search engine.

In that context, links could be said to play a less important role for classification. For the amount is unknown. It is only known that links continue to play a role .

Links as a measure of importance and relevance

The process of reducing the influence of non-relevant links has been going on since almost the beginning of the use of links for graduation purposes.

The objective has been to filter artificial or non-relevant links in order to be able to create a map of the entire Internet consisting of genuine links that are useful for judging whether a site is important and/or relevant for various phrases of keywords ( reduced link graphics ).

Search engines use links as a way to judge if a web page is important, to understand what the theme of the web page belongs to and also to identify spam. These judgments are used for the classification or not the classification of web pages.

Examples of how they communicate Links Importance

Important website links can be a sign that a web page is relevant to a particular topic.

A large amount of dissemination throughout a site can indicate that a site is important.

A web page that is rapidly gaining links because it solves a problem in a way that excites users can begin to rank well so that more users can discover the page.

A website that has not gained links in a long time could be considered flawed because users are not excited about the content anymore.

Links as a signal Validating

As mentioned earlier, websites are not ranked by order of the sites that contain the most links. Search engines rank websites according to which site will be the most useful for most users. The links are used to create the candidates of the web pages that are then subjected to other algorithmic processes that judge whether those candidate pages are the most useful.

Links are important to all website publishers, as they continue to be one of the ways in which a site becomes "worthy" of consideration for ranking. Search engines are aware that new sites do not usually have too many links and will continue to send traffic to those sites.

But until those sites become popular with users and acquire links, they will be unable to rank for a wider range of keyword phrases that attract more traffic.

Therefore, it is important to create web pages that site visitors will find useful and enjoy enough to recommend to a friend.

A site that is capable of cultivating word of mouth enthusiasm will be able to cultivate spontaneous links from other websites. This is the gold standard of links. It is a method of promoting a website that I call Cultivating Links.

Link culture is a process that focuses on creating useful pages that solve problems for site visitors. For example, a typical problem could be buying winter shoes.

A site that makes the process of buying winter shoes in such a way that makes enthusiastic consumers will generate word of mouth enthusiasm which in turn tends to generate spontaneous links. A quality user experience that encourages contacts could be based on brand value (people love your brand), low prices, fast shipping, easy check-out, etc.

If you build it, Google Classify it?

Of course, a little promotion to spread the word about a site is important. As in the real world, building a business only begins when the doors open for the first time. Random pedestrian traffic has never suffered a business. The creation of a plan for the cultivation of links and the awareness that the site is a key part of creating a successful web presence.

Summary of Link Fundamentals

Links tell search engines that your site is important

Links can be a sign of relevance for keyword phrases

Not all links are useful for classification purposes

The best links are links are links freely given by relevant sites

A plan for link culture can be useful for building a successful site.

Link Building General Information: Content Marketing

Depending on how it is done, content marketing can be a euphemism for link building and I agree to some extent. Badly done resembles a paid links campaign utilizing networks of sites and networks of authors who accept money from article contributions.

There is a robust industry of authors who specialize in placing articles in authorized publications. Strictly speaking, these can be considered link schemes and there is an inherent risk to these regimes. I do not agree with this type of scheme.

Here is an important idea about content marketing: Creating content in order to cultivate traffic is one of the smartest ways to cultivate natural links.

Instead of focusing on obtaining links from the article itself, create a piece of content that focuses on directing traffic to your company site. This means that all links are followed no case that has been published on a site that is not your own.

Any content is good enough to drive traffic is good enough to grow high quality inbound links.

Viral Bait Link Strategies

Properly making a bait link strategy that focuses on a relevant topic of interest to regular visitors to your site will produce high quality links. The best type of strategy revolves around the creation of a useful piece of content that potential customers could link and share on social networks. That is what I call relevant bait content.

Any strategy that is not relevant and focuses on a trick or humor can attract visitors who are not interested in your company product and will never return or become a sale.

That type of bait link, in my opinion, tends to attract irrelevant links to a web page on your site that is irrelevant to the base product that the site revolves around.

For example, if your site is a seafood restaurant in Hilton Head, South Carolina and you run a photo fish contest and it goes viral, the links will probably not be relevant to the seafood restaurant. They will be relevant to the page "photo contest fish".

In my opinion, because of Hilton Head, South Carolina is a destination and because a restaurant is a local business, it makes much more sense to grow travel-related links to attract tourist business from outside the state, as well as cultivate Local type appointments to have the restaurant ranks in the local search.

In my opinion, viral link building techniques are rarely a viable solution unless the issue is directly related to the product or service.

Search engines can be included Links

Search engines, in my opinion, based on different patents and research papers, occupy relevant links from relevant sites and ignore everything else. This creates what is known as a reduced link graphic . It is an Internet map, sorted by topic, with spam sites left out. The classification process starts from there.

Relationship between links and content

Classification of a site is not only about link culture. The content is said to be the most important ranking factor. If your content is useful then the links, with some promotional effort, begin to accumulate.

[we-link-building-techniques-blog]

Link Building Techniques: The Good, the Bad and the Ugly

However, some people are still unsure about what constitutes a good link or a bad connection. That information is essential in making intelligent SEO link building techniques decisions. They get into the techniques of building questionable links today - even without intention  -  and it is very likely that you are on the wrong side of a penalty, which costs you traffic and sales. Finding out about SEO is a top need for any keen entrepreneur. Here are the best SEO website  SEO Tips INC that can help you to know more information about SEO.

That is why it is so important to understand exactly what type of links has a positive impact on ranking and are acceptable according to Google's webmaster guidelines .

So let's dig into the good, bad and ugly links.

This post will explain what type will harm your website, which has just wasted time by not improving the ranking and that will push you to the top of the search results.

On a related note, it is important to have a strategy instead of just building blind links. This will save you time, money and energy while improving your results.

Good connections

Good connections tend to be obtained naturally and are generally not scalable.

Organic latest link building techniques takes much more time and effort, but it also means that links I understand you are more valuable because they are more difficult for your competitors to match.

This gives you a more dominant position in your market, and that is what we are all looking for, right?

Editorial Links

The most obvious example of a good link is when, without the knowledge that, a journalist (or collaborator or blogger) is so surprised by you, your company or your products or services that they take the initiative to write an article about you and link to your website. Contrary to what some in the SEO community (including Google) claim, this is quite rare.

It's just as good is when a personal relationship leads to a similar situation, either directly or through an introduction to a journalist, contributor or blogger - provided there is legitimate value to your audience in your story. For example, in a recent article on the role of traditional public relations in SEO that I wrote for another search publication, I have included several quotes and a link from a friend who has a large and successful PR company precisely because his vision was incredibly valuable. for the public, thanks to his extensive experience.

Guest Blogging

Guest blogs, when done correctly, occupies only a little below the two previous examples in terms of value, mainly because while the website that has been published in editorial supervision account is still produced by you instead of a third party more objective

It is imperative that these articles provide value to your audience and not be there just for a link. In fact, because Google has harshly repressed guest displacement as a link building tactic, I think it's better to be too cautious to go far beyond value expectations and be extremely conservative in terms of outbound links. to your own website.

To play it safe, any guest blogs must be done with the intention of building your brand and reaching a wider audience - instead of building links. Advanced link building techniques is simply a byproduct of doing a great job on that.

Niche Directories

In general, directories are almost dead. However, highly focused place directories can still be a valuable source of links.

That said, you can only find a handful of worthwhile directories focused on your niche, and your SEO value will vary dramatically, but it is definitely worth analyzing. You should expand your thinking beyond the traditional idea of ​​a web directory and look at professional organizations, specific network-niche groups and professional associations, as well because most have a directory of members these days.

When evaluating a directory, you will want to make sure that:

Have an investigation process, instead of accepting anyone willing to pay the fee.

Periodically publish valuable content that search engines can access and index.

Regularly prune broken links of members who no longer have an active website.

This may seem too puritanical, but I would avoid directories that allow keywords in the anchor text of the listings.

The promotion of good connections

Gone are the days of anchor text precisely matching the keyword phrases you want to rank. It looks unnatural, and therefore easily identifiable by Google's algorithm, that only continue to improve in pattern detection thanks to artificial intelligence .

When someone else links to you without your input, the link text tends to be quite natural, so you don't have much to worry about. When you are the one who creates the links, however, for example, when you are an accounting guest, you have to be much more careful because your own actions (compared to those of a third party) can be seen with much greater scrutiny if any Once checked manually.

There is a time and place for the exact match anchor text, but in most cases, you tend to opt for something more descriptive, as I did in the previous link to my SEJ article on artificial intelligence. You should also generally link to the most relevant internal page instead of the page (unless you are quoting the company, in which case you must use the company name instead of a keyword).

The ugly links

While it may be easy to produce such links in large numbers, they will not have much impact (if any) on their organic classification.

The investment of time in the production of this type of links is a waste of time, money and energy, since it will never generate much of a return on investment.

To make matters worse, if you use these link building tactics - even though they are not effective - you are likely to suffer a penalty.

Posting Guest in the Scale

If you have been in the SEO industry for more than a few years, you will probably remember when article directories were the hot new thing and you could simply shoot a program to submit your article to thousands of these websites at once. Most of these programs even had the ability to “turn” or modify the content, resulting in a “unique” article for each presentation. This created a strip of garbage websites that was useless for anything other than the publication of advertisements within the content mostly useless and redundant.

Those days have been left behind thanks to God. However, even when done manually and on a smaller scale, this tactic is problematic when you are doing it primarily to establish links as it creates obvious patterns that Google's algorithm can easily identify.

Links from non-relevant websites

There is virtually no value in the links on the website of a divorce lawyer to the website of a general contractor. Nowadays Google is quite good at identifying the theme of a website, and usually only a significant weight is assigned to links that are relevant to its purpose. No matter how easy it can be to acquire a link, do not waste your time if it is not relevant.

Header, footer and sidebar links

Google doesn't give much weight to links in certain areas of a web page, including headers, footers and sidebars. In general, links throughout the site are a bad idea except in a few cases:

Linking to a relevant sister publication that is the owner. For example, if Huffington Post linked to your edition of India, that would be fine. However, if a general contractor and a mortgage company were run, a link across the site from one to the other would be risky.

Identification of the software that runs a website, as seen with most content management, blogs, and e-commerce systems.

The identification of who designed a website.

An important caveat here is that while it is not necessary to use the nofollow attribute in these links, you need to use brand terms such as the company or publication name instead of rich anchor text keywords.

Bad links

Further down the rabbit hole are links that should be avoided at all costs.

You must repudiate the bad links you have used in the past, as it will absolutely result in a penalty when you are inevitably caught. From that point forward, Google will begin to see its link building efforts with much more scrutiny.

When you have landed on Google radar, any action that may have been dismissed as an honest mistake will now be seen as an attempt to manipulate without ethical classification.

The paid links

You might be thinking that you can get away with the purchase of paid links, because you are doing it on a small scale and / or through personal relationships, right?

That sounds plausible, until it is considered that if the owner of a website is selling links to you, they are more likely to sell links to at least a couple of other people as well, and those people are more likely. of buying links from other websites. You can see how quickly the network expands from there.

Think about how many people, buyers and sellers, are really involved, and then wonder how difficult it would be for an organization with Google’s data and resources to identify paid links. All they need to do is pick up a buyer or seller and follow the links to identify the other buyers and sellers.

Comment or Spam Forum

While it is easy to launch attacks against thousands of links to forums and blog comment sections, it is also easy to destroy your brand by doing this because you are hitting your spam links across someone else's website.

In addition, the links in the blog comments section are nofollow, and many nofollow forums outbound links, as well, so you will not see much, if any, the SEO benefit, but you will open yourself to the risk of a penalty based on the link. Especially since you are going to anger other website owners that you will be more than happy to inform Google.

General Directories

We have already discussed how local directories have the potential to be valuable. However, general directories like the plague should be avoided.

These are the epitome of everything Google hates because they usually accept any website (except those that promote pornography, gambling, or violence), as long as you are willing to pay your fee.

This is a classic example of a paid link. The directory is not relevant to your website, and in most cases, it lacks any useful content.

Private Blog Networks

Why go through the trouble of building legitimate links when you can install WordPress in a few dozen domains and link to any website you want at any time?

Well, for starters, as with paid links, it is quite easy for Google to identify networks of private blogs, which leads to penalties in the short term, and greater scrutiny in the long term.

The most important reason for not using private blog networks as a link building techniques is that you will still have to publish a lot of high quality original content and create inbound links for blogs on the network in order to have any value. absolutely.

That time, money and energy would be better spent creating amazing content and earning inbound links to your own website.

When the majority of legitimate website owners are considered to work continuously to produce new content and gain new links, the value of a link from their website to theirs continuously becomes more valuable.

conclusion

Links are an essential part of SEO today, but if you don't know what type violates Google guidelines, you can easily end up doing more harm than good.

The links will not disappear as a ranking factor at any time in the foreseeable future, so it is important that you understand exactly what type will improve your ranking, what not, and perhaps most importantly, what type you will get Your website penalized type.