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Friday 26th February 2021

Localy based brewer Adnams has unveiled its first premium flagship cider – Wild Wave.

We will stocking the new sparkling cider is made with 100% English apples, grown in the Malvern Hills, an area known for its natural beauty, rolling landscapes and excellent cider, and fermented with champagne and wine yeasts.

Wild Wave features flavours and aromas of fresh apples, cut grass and mango, balanced with a tart bittersweet acidity and a medium dry finish, and is available in 330ml cans, 5L mini kegs and on tap at selected pubs, bars and restaurants including The Reef Stop in Cromer.

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Thursday 25th February 2021

TV spot for our new lager at The Reef Stop, Cromer

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Wednesday 24th February 2021

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Tuesday 23rd February 2021

Fab sunset this evening from The Reef Stop, Cromer

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Monday 22nd February 2021

So it's out with the old and in the new.

We have upgaded our much cared for but overwoked ice cream machine whch we have nursed trough the last few years to this beast coming all the way from Bologna, Italy which is capable of producing 350 cones an hour.

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Sunday 21st February 2021

So today we enrolled the only Gelato University in the UK.

Featuring a comprehensive training programme, cutting edge teaching and a team of internationally recognised Gelato Masters, over 6,000 students globally pass through the courses each year.

Gelato University was established in 2003 to educate students in the art of artisan gelato and soft serve ice cream. Today, Carpigiani Gelato University is recognised internationally for developing successful gelato entrepreneurs around the world.

Upon completion, our staff will receive a special certificate demonstrating commitment to producing wonderful frozen desserts, artisan gelato and sorbet.

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Saturday 20th February 2021

Over seven hundred travel firms have now signed up to the Save Our Summer campaign – to reassure consumers they can book 2021 holidays with confidence.

Save Our Summer, or SOS Travel, launched Monday this week (15th February) with over a hundred firms backing the campaign and now sees over seven hundred large, medium and small companies signed up.

The campaign urges consumers to ignore the “don’t book” travel advice from government ministers. Companies that have signed up to the SOS campaign guarantee that anyone booking a trip will be entitled to either a refund or a change of date if travel is cancelled or not possible due to Covid-19 restrictions.

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Friday 19th February 2021

We introduced these 12 new Ice Cream flavours which include plant based and sorbet today at The Reef Stop, Cromer

Ice Cream Vanilla Clotted Cream Chocoholic Heaven Toffee Fudge Fiasco Strawberry in Clotted Cream Mint Choc Chip Blue Bubblegum Salted Caramel Blackcurrants in Clotted Cream Heavenly Honeycomb Raspberry Pavlova

Sorbet Mango Lemon

Plant Based Vanilla Salted Caramel

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Thursday 18th February 2021

Today at The Reef Stop

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Wednesday 17th February 2021

Today we introduced Scoops Ice Cream for dogs at The Reef Stop, Cromer

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Tuesday 16th February 2021

JUST SIGNED UP TO ‘SAVE OUR SUMMER’

https://www.sostravel.uk/supporters-of-sos#signupform

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Monday 15th February 2021

Purhased our Crab pots today for The Reef Stop, Cromer.

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Sunday 14th February 2021

Reports of a thaw tomorrow replacing the snow on the ground (beach) here.

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Saturday 13th February 2021

This is our fab light up lovers bench I have purchased especially for Valentines Day which I’m looking forward to dressing and creating a romantic setting the special day.

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Friday 12th February 2021

Today we have been putting together our latest promotion.

Fancy a refreshing Corona Extra?

Well this season we are doing buckets of them at your table when dining with us at The Reef Stop, Cromer.

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Thursday 11th Febuary 2021

Will you be celebrating National Pizza Day tonight?

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Wednesday 10th Feb 2021

Just done a deal with Adnams Brewery to bring you ‘Kobold’ a beer which takes its name from a mythical sea creature.

Adnams launched its first premium lager in August 2020 and once installed at our site on Cromer seafront our sales from the new beer go to towards supporting marine conservation.

The brewers are not only commited to saving the oceans but also using local ingredients is really important to them when making a truly English lager.

The beer takes its name from a mythical sea creature, called a Kobold, which was believed to live on fishermen’s ships in the North Sea and protect the crew.

Proceeds from sales of the beer will go to support marine conservation projects.

Blue Marine Foundation (BLUE) will be the first marine conservation project to benefit from the sale of Kobold.

The UK-based charity works on projects around the world. Its mission is to see at least 30% of the world’s ocean under effective protection by 2030 and the other 70% managed in a responsible way.

They are working to develop a network of marine parks around the UK’s coastline.

Charles Clover, BLUE’s executive director, said the funds would be used to stop unsustainable fishing in the North Sea.

He said: “Adnams is supporting BLUE’s work combatting unsustainable fishing in the North Sea offshore marine reserves.

“Putting a stop to harmful fishing practices like trawling and dredging will help to restore endangered marine species and their habitats within marine protected areas and to support artisanal fishing communities on the East Anglian coast, helping to safeguard their livelihoods.”