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E-commerce businesses are now integrating with social media a lot. The reason behind this is the uncommon popularity and ample opportunities to give your tiny business global acquaintance.

To find out more reasons behind it, which all are yet unknown to many, we should first have to understand the strength of social media networks and the importance of embedding.

We hopefully will reach a stage which would be better than now, to understand the benefits of embedding Twitter feed on website.

What is Twitter feed embedding? How it is important for an eCommerce business?

Twitter embedding is a method of social commerce, in which the user-generated content from Twitter only is incorporated into your website through different embedding ways.

Now, the ways to embed twitter UGC is another concern, that we will discuss shortly later in this article.

As of now, we have an idea regarding Twitter embedding, we should now know about the importance of Twitter with eCommerce business.

Twitter Feed on website – Benefits of embedding it on business website

It can attract the audience by highlighting celebrity interactions with your brand

If you are present in social media, then you have a golden opportunity to influence the world.

By embedding twitter feeds on website, you can not only influence the global audience but can also showcase the world about your global acquaintance.

People usually like to connect with a brand if your brand has been ever used, tagged, hashtagged by a celebrity. Thus, along with the ordinary UGC, you can grab the audience through celebrity pictures with your business (if any) as well free of cost.

It improves your website’s visual appeal.

The website’s look does matter when your product is just something more than an average. People would rather not go for something non-promising, and they’ll surely purchase if it is worth and useful for them, no matter how attractive the website would be.

When you have an attractive and a website worth dwelling on, users would like exploring your website more than they normally do. They can see your business as well as your recognition in a Twitter-like sophisticated network and may also spread sound word-of-mouth for your business recognition.

It will reduce the bounce rate of your website

The website is considered as a digital platform for your business, through which the whole world can see, explore, and understand your product or service.

E-commerce websites need to be quite interesting for keeping the customer stay and not bounce. The exciting twitter feed on website can make it possible for your website by attracting the audience and stay on your website for longer than before.

Usually, a visitor does not expect anything else than the product visuals on an eCommerce website, but when they find a complete Twitter generated feed full of brand-related UGC in it, this makes the user watch and compile to explore more, which ultimately reduces the bounce rate of your website.

It becomes THE SECOND way to explore your business for customers

We have just said in the last point that visitors usually don’t expect much other than the product visuals on an eCommerce website.

Once you have a Twitter feed embedded into your website, you’ll get an additional window to display your business’s global reach and recognition through it. Your website visitors would appreciate your decision to incorporate social media with your business. Especially for Twitter, because Twitter has a unique recognition in comparison to other networks.

It is observed that people usually find a brand or an individual more credible and sophisticated than others if it has a sound recognition on Twitter.

It boosts user engagement and interaction.

Undoubtedly, the audience will be more likely to engage with your business after seeing your influence on Twitter and that will ultimately result in an increase in your average sale through it.

User engagement and interaction with any website are the results of website dynamism and the offerings for the customers. The more stuff a website has for its customers, the more the customers would like to engage with it.

In this case, you are adding a Twitter feed on website, which will be a quite unique thing to explore for your website visitors and customers as well.

Your customers may also find themselves in the UGC if they’ve ever used your brand name in their post, which is again a positive thing for your website and its engagement because such unexpected representation of regular customers into your website will surely excite and compile your fans to engage more and more with your business either through social media or website.

FINAL WORDS

After knowing all the business relevant benefits, one should also know how to embed twitter feed on website and its different ways, or what tool can make it possible. Therefore, there is one more suggestion for those who are looking for such social media aggregator tool that can embed the potential twitter feed on website, Taggbox is a king-tool for this. Thus, just do not wait for long as time never returns, and bang with it asap

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Cloud Computing is a rage amongst Blue Chip Companies and their IT teams as its become very easy and convenient to access the data from anywhere in the globe. The large data storage capacity and the secure and safe accessibility is something that the world seeks. Cloud Computing is that technological revolution which is grabbing everyone’s attention.

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Introduction

In today’s world of bullet speed technology and the most sophisticated invention, people are always in the hunger of new and more advanced science pieces. The combination of all the organs of the science like the mathematics, computers, quantum and space knowledge has provided a new dimension and motive of thinking. Amidst of all this cloud computing and SAP HANA are some of the advanced resources, leading to new heights and peaks of further improvisation and advancement of research work and science.

Why do we need SAP HANA?

SAP HANA to be introduced primarily with the word database server. But what added to its merit are the column-oriented and in memory and advance search features. It even has the ETL capabilities, i.e. a process in database usage to prepare data for analysis, especially in data warehousing.

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Emails have been and remain a powerful marketing tool that can boost your sales immensely if you use it right. Salesforce states that the average return for email marketing is $38 for every $1 invested in the campaign. And, while many can argue that they barely check and read their emails, the reality is the opposite: 91% of respondents from a Marketing Sherpa study claimed they wish to receive regular promotional emails from the companies.

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But that doesn’t mean you ought to spam your customers with regular emails – the trick is to send the right email at a right time to a right user. In addition to that, consider numerous email marketing strategies, like:

Abandoned cart emails

Personalization

Optimization for mobile

Proper timing

Gift giving

And many more. Luckily, the majority of email marketing services has a variety of in-built marketing tools and features that help automate your marketing strategy and keep a track on advanced analytics.

A tech expert from Onilab company reviewed five services and gave an expert opinion on each one. Below you will see the most used and known email services for e-commerce platforms.

Table of Content:

Oracle Responsys

Dotmailer

MailChimp

Remarkety

iContact

Conclusion

Oracle Responsys

This email marketing platform is beloved by marketers for its rich functionality, extended capabilities, and flexibility in terms of customization. 

Oracle Responsys offers omnichannel delivery and allows to tailor campaigns to look and perform perfectly on both web and mobile devices. Another important advantage is that the platform is scalable and thus fits businesses of any size. Responsys puts an emphasis on its ability to individualize any email on all the levels, from imagery to the actual content.

Expert opinion

This service would work best for big corporate clients. Its main advantage is a huge variety of different features, like work with SMS or preliminary email rendering on different devices. Responsys does not have a Magento extension, which is quite a disadvantage if your store runs on this platform. However, this issue can be easily fixed due to the ease of integrating Magento with third-party services like Oracle. Overall, it’s flexible, scalable and very customizable, so I’d recommend Responsys for sure.

Dotmailer

Being called a “MailChimp on steroids” by Luke Ives Pontifell (President of Thornwilow Press), Dotmailer is another efficient email marketing service, that is designed for e-commerce and also comes with ready Magento extension.

Dotmailer has a number of extensions for the leading e-commerce platforms and ERPs (Magento, Shopify, MS Dynamics). The platform offers an incredibly easy, drag-and-drop type of email building and can automatically resend the emails at a time when they are most likely to be read. Dotmailer also has a split-testing feature that allows testing different elements of an email, and the service independently identifies, which creative works best.

Expert opinion

This service has a clear interface and a simple email builder, so it’s quite easy to work with it. But one of the flaws is that the integration with Magento 2 is not so smooth. Another flaw is that certain functions are available only upon addressing the Dotmailer directly, i.e. the function of autoresponse.

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Mobile app development is one of those sectors In which you can find a large number of companies these days. The requirement and demand of these companies are huge and people have been investing in them and trusting them for years.

Are you one of those geniuses that has a great app idea in your head but is struggling to get through it? Find the best mobile development company in UK and get started with your application now. There are a whole number of companies in UK that has been working on this for years and has gained quite a reputation.

Here is a list of the top 5 UK companies

SwensonHe: Founded in the year 2014, the company has got quite a good reputation in the market. Their consistency in building mobile applications has led them to this position over time where people have been working it over the years. The applications developed by the firm are never outsourced. They have a perfect design with an unmatched execution.

Consagous Technologies: This company has been working in the mobile app development sector for more than 10 years now. The company has expertise in making the applications for various operating systems be it android, IOS or windows etc. the company suffices in its work. The team of engineers is proficient to carry out things very efficiently.

VironIT: This one is too a leading company in the sector of mobile app development in the UK. People have been trusting it for years now and tend to trust it for years to come. If you wish to have a good app developed for yourself, the company can be a choice for you. The company comprises of some of the world class engineers that come together as a whole to get along well with the apps to be developed.

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Hyderabad is considered as the top most city for technology in India. The place has gained a lot of importance and the advancement in technology has got it to be famous among the Indians. Mobile application development is one of those sectors in which people have been working for years now wanting to grow more and more. The world is full of mechanisms that involve AI and Machine learning. The attempt is being made to bring these terms into our day to day life in every way possible.

The mobile applications can be developed in a number of platforms and there are companies that specialize in these. Some of the companies might work on all the areas but they do certainly have one platform that is much better for them than the others.

Here are the top 5 companies developing excellent mobile applications in Hyderabad

PossibillionTech- As attracted by the people here, the company is 4-year-old and was founded with much love. People tend to work very hard here and the company consists of a team of proficient people who have been working with clients for years and the applications developed by them can be taken as one of the best applications in the market.  They also provide various other services that include web development, 3d printing, internet marketing etc.

IPrism technology- It is a global and process driven software companies in India. It specializes in web applications as well as mobile applications. They have a good amount of knowledge in these sectors.  The several IT processes are streamlined by us and we have a good hold on all the sectors that we work in. They intend at providing a costly effective solution for our customers that will work exactly right for you. They deal in cloud services, mobile and web development, data analytics etc.

Accendo Technologies- The company has been one of the leading companies and provides innovative solutions in the field of mobile application development. We have a lot of respect in the industry and our client focus is very high. We help various businesses blossom and are well off in application development, quality assurance, offshore application development and maintenance application migration.

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We all know how important smartphones have become in our lives. People nowadays cannot leave their phone even for a few minutes. The impact the smartphones have had on our lives is tremendous. What makes the smartphones so special, it is definitely the mobile applications that make these special.  Mobile applications have their own importance and there are a lot of applications and advancements which you might see in the upcoming years. So, as we talk about 2019, here are some of the major app changes that you might likely observe-

Accelerated mobile pages– Mobile and web pages tend to cause a lot of irritation when you are trying to open something and things aren’t working the way you want them to. Sluggish web pages are one of the most irritating things to go through. With 2019 you will observe the web page speed to increase by multiple folds. You will be able to browse a lot faster than now.

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Mobile application development has become a new profession trend these days as we clearly see that the world is shifting to miniaturization and your smart phones are the best things for you. You can do anything and everything easily with a single touch on your smartphone. Mobile applications are the heart of the smartphones. They make your smartphone more usable and efficient in so many ways. Mobile applications have become a very important aspect of our life and we have been greatly focused on increasing it in the best way to fit the use of our customers.

Here are some of the top mobile development companies that have been the most trusted ones on the list-

Hyperlink Infosystem: Hyperlink infosystem is one of the leading mobile companies in India. It has the headquarter in India but has served all around the globe. The company builds applications on various platforms be it Android, windows, IOS etc. the programmers put up a great show for the country and have been greatly responsible for its success.

Softway: It Is also one of the best companies of India in the field of developing applications on the various platforms. The company was founded in the year 2003. The company has more experience than any of the other companies present. The company is situated in Bangalore and contains a bunch of super talented programmers. The company has built many applications for all the people out there and also works on development and web designs.

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Women have taken over in all walks of life. Women power cannot be appreciated more. The hard work and determination by which they work is clearly seen by the positions they occupy in the various companies and walks of life. Every organization has large number of women working under them. The women force is the pride of a company. Unlike, the early times where women were considered inferior to men, time today has changed. Women and men are all on the equal footing and have been racing against each other to get the best positions in the world. There are a few women who have inspired so many people in the world and are truly a business icon.

Read more: TOP 5 ARTIFICIAL INTELLIGENCE TRENDS TO WATCH IN 2019

Let us talk about the women in technology who have been a true inspiration for the students pursuing their career in technology-

Sheryl Sandberg – COO, Facebook- Considered as the first woman to serve the board and directors of the company Facebook. Reaching this position is never easy.  She is also the author of the very famous book Lean In: Women, Work, and the Will to Lead, She inspires a lot of girls to work hard to get to such a position. She owns a net worth of $1 billion in the present time.

Susan Wojcicki – CEO of YouTube– It is never easy to become a CEO of such a company. Rich in her knowledge, she has been working with google for a long while now and has been a part of YouTube since the year 2006. Susan Wojcicki is also an inspiration for the people.

Ginni Rometty – CEO, IBM– She is the first woman to reach this position of the company. She has been working for IBM at the post for about a decade now and is one of the leading business women in the country.

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The field of electronics has seen a remarkable change in the past decade. The use of digital electronics is common in each and every field. As the world is shifting towards miniaturization, the people are working on the most common fields like AI and machine learning to improve the world by multiple folds. It is very important to figure out the use of these in common days and our day to day life. The digital use is increasing day by day and hereby we discuss the upcoming trends for the year 2019.

Here are the top 10 trends that you might see in the upcoming year

5G mobile and sim cards: The world has been working with the 4G presently which is much faster than the 3G networks that we had been working with in the past years. The 4G trend took over the world so rapidly that it is now difficult to find the trace of 3G in the era. The upcoming year you will observe a great change in speed and technology with the use of 5G in android phones. While the iPhone users still have to wait for 2020 for the same.

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The financial services sector has always been slow, if not reluctant, to adopt new technologies. Innovative technologies have been introduced over the years for the financial sector but their major concern remains the safety of their client data. Anti money laundering or AML compliance has been one of such processes. RegTech or regulatory tech has been a relatively new but a key player in this arena. Third-party vendors have been able to develop software that can streamline the compliance processes.

RegTech has been making waves in coming up with solutions that can help in the implementation of regulatory procedures in a productive, efficient and cost-effective manner. They primarily use disruptive technologies like Artificial Intelligence and Machine Learning to develop such solutions. Some of the many ways that RegTech can help improve the compliance process are;

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With the ongoing changes in each and every sector of the world, the digital market has outgrown the changes in the standard methods that were once adopted in the growing business. It is necessary to be well acquainted with the new technologies of the world and the growing trends around you. The rise of digitization and efforts that are being made to transform the world into a digital form have given a boost to the various researches going on all around the world. Digital markets have been growing ever since. Though digitization is not possible in a day, you can certainly observe a few changes in the upcoming year of digital market trends

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The artificial intelligence has been gaining a lot of importance in today’s world where everything is moving towards automation Artificial Intelligence is a very important part of today’s world. When the whole world is implementing artificial intelligence, people wish to see more of it in every aspect of life. Artificial intelligenceis the future of the world. As predicting the trends for the upcoming year,

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To see at what rapid speed these cloud computing and social media technologies are growing, one can take example of twitter. Nowadays people are receiving more than 500 million messages on daily basis and some time before there was no existence of twitter at all. And these types of development in Cloud Computing and social media is influencing the customer behaviour completely and they are also putting an impact on the workforce expectations.

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The technology trends are bound to grow as the advancements in the various sectors take place, you will be able to find a lot changing daily.  The new researches that have been carried as a whole will be changed in a wide variety of ways. The advancements in the various fields all aim at bringing the user of more and more of artificial intelligence and machine learning uses in our day to day life. But there are certain other aspects too that one intends to look for.

Here is a list of top 5 strategic trends of the year 2019-

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Small businesses have to be given a push to reach the success path. The small businesses may reach the zenith of success while the others may settle for small time. This is the beauty of having a good marketingstrategy along with a good business. There are hundreds of start-ups every year. Each of them has to survive the market trends to stand the competition.