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Amaran

A decent Diwali watch, Amaran unravels Indu’s gallery which treasures the memory of the love of her life, Mukund. As Sai Pallavi effortlessly transits from a clueless college girl to a wife, a mother of a 3 year old who had donated her husband to the armed forces, trying to grasp the fleeting future of her far-away husband who’s life, she has very little control on, as she grasps a garland of…

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Inside Out 2

Little Riley was now officially a Middle schooler. And, she was jazzed. So were we. This time, Joy was more sanctimonious, (She swears ‘Jiminy loving Mother Strudel’ instead of ‘Fuck!’, maybe that would be high school Riley 😉 Fear, more wise, Sadness, more adventurous, Disgust, sane, Anger, progressive. And, our girl is not punting. Say Hi to new Emotions, this time with personalized…

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Irugapattru

What Saves a Marriage, a Desi Marriage? asks and answers Irugapatru (Meaning: Reach out and Hold Tight). An all’s well that end’s well Romcom, 3 Parallel stories that connect to a single interface, like a bus architecture, Few stereotypical, others not. A seasoned couple in a decade+ old marriage, A newly wed twobies, And the problem solver, the ever-optimistic psychologist, who is also a…

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Maaveeran

Jataka Tales, Arabian Nights, and Chandamama were household names in post-indepedent India. Vibrant covers, relatable stories, and a tone of morality that coincided with the emotions and social expectations set by and for post-independent India, the stories played a significant part in shaping India’s cultural and social mores. The year was 1950. Cold War and color were the key socio-political…

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Modern Love Chennai

Modern Love Chennai is another underrated gem of an anthology that explores the subtlety of intricate but outright human elements like instinct & eidetic reasoning in Cinema. Optics has been a common thread assumed by anthologies directed in the past year.  Putham Puthu Kaalai Vidiyatha (roughly) & Anger Tales played with light-graded episodes, associating larky mornings to harmless characters…

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What does Desi Literature tells about Body Positivity? - A Snapshot

This blog captures long lost cultural discourse in the ancient Tamil poetry verses of Puranaanooru – the Exterior 400 that talks about war, politics and diplomacy and Aganaanooru – the Interior 400 that talks about domestic life, pining & whining of the protagonists in love and food. The 383rd poem in Puranaanooru talks about a fictional Aviyan’s wife who has a curvy lightning-shaped waist that…

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Viduthalai Movie Review

Viduthalai by Vetrimaran borrows screenplay from Peranmai, Kantara, Aayirathil Oruvan, Jai Bhim and the Kamal Hassan starrer Indian to manufacture a masterpiece that is unique and engaging. Viduthalai not only asks the right questions but does not shy away from portraying gory and grotesque imagery .The movie is indulgent with cinematic license and voraciously exaggerates SFX and dubbing to tap…

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Anger Tales Review

The Anger Tales explores anger in every note and travels seamlessly from a Bass to a G note until there’s absolute silence. The 4 Story Anthology is brightest and loudest in the first story and slowly progresses along a quieter and darker path. All along, there’s one string that relentlessly reverberates with anger – rebellion or the sheer punch up which is a common tone in all 4 stories. The…

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The Real Cost of Valentines Day

1.1 Billion Flowers cut through massive labor, Valentine’s day begins for the US with dead and frozen roses from Columbia every year.  In Sheldon Cooper’s words, “ Crystallized Carbon! Everyday people go to the grocery store and come back with coal to heat up their barbecue. Just because you’ve got carbon with atoms stacked neatly, you expect me to plunk down thousands of dollars 😉 “ Except for…

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A long time ago, one youtube channel interviewed women with different salaries on what they spent the most on. Most women who earned above 250,000+ USD parroted,  Bags! It’s not an uncommon sight to casually come across price tags of 3.5K+ USD on bags in glass displays, even in an emerging market like India. When Telfeezys made it to the USA, these 100 USD stylish cargo revolutionized the Bag…

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The Inverse Cramer Strategy

This man disrupted a mathematical equation! Do you remember A inverse * B to solve for x and y in linear equations 101? This rule is called the Inverse Cramer’s rule. If you google, Inverse Cramer now, the keywords on the result page will be, ETF Stocks Bull & Inflation Why? Now, Inverse Cramer is the term to refer to the trading strategy where investors are trading stocks opposite to…

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Datasets with ChatGPT!

Us – Hey ChatGPT!  I want your help to analyze this dataset of IT Stocks and analyze the performance of all the companies here with just the data we have given here and pick five stocks which will help me build a market-beating smallcase. We passed Nifty IT Dataset from NSE. ChatGPT picked five stocks. INFY PERSISTENT TCS HCLTECH COFORGE Rationale: 52 Week High & Low to see if the stock…

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What did you miss in the Budget? - Desi

We put together a list. Did you miss this? Inflation is nearly under control. Private sector issued more debt than the Public sector. Tripled Electronics Export in 3 years. 200% hike in rural Internet subscriptions in 6 years. India became the world’s 3rd largest automobile market. Outlook: A report by Bain says that fashion is set to overtake electronics in consumption by 2027. After…

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The Adani Saga - Warren Buffet of Worli ?

Is Adani claiming to be the Warren Buffet of Worli? Maybe not. But, Adani released a 413-page response which claims that Hindenburg are the “Madoffs of Manhattan”. Are they?  Or, Is Adani’s 4 times more pages as inflated as its valuation? Let’s simplify the saga! Report :        Hindenberg asked 88 questions. Few were,  Adani’s Shares were pledged for debt at inflated valuations. Public…

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If FinTech Startup CRED had a Pitchdeck

In this current Age of new-age Startups –  everyone is trying to Go public. I’ve taken the liberty to create a pitchdeck, if FinTech startup CRED were to go public now. CRED’s Pitchdeck: Platform where high credit users can manage their credit cards and secure peer-to-peer loans. UVP: No More Due Dates. No Late Fee. Strong UI – NeoPOP Cred Mint – P2P NBFC partnered with…

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Why ChatGPT is no good for SEO-optimized keyword research?

Since, the internet is blaring with “How to optimize SEO with ChatGPT?” videos, I thought it’s high time, we discuss this. I tried to perform keyword research with ChatGPT. Here are the results! I ran through every keyword in the list through a keyword explorer in different SEO platforms. Ahref: Ubersuggest: SEMRush: No keyword generated by ChatGPT returned a discernable search volume. We…

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We tried to replicate Bumble's star product feature - Conversation Starters in ChatGPT!

With signature yellow billboards and quirky marketing campaigns, Bumble took the internet by storm last year. This, coupled with an ingenuous product strategy helped Bumble secure a lumpy valuation of 8.6 billion USD. One such gem in Bumble’s product is its empathy led feature – Conversation Starters! We input some Conversation Starters from Bumble to ChatGPT and asked the AI to generate some…