#video games are still a MASSIVELY male-dominated medium

[sapphire-weapon]

some of you guys are really having a hard time coping with the fact that RE wasn't made for you, huh

[mourose]

The Unaddressed Discrimination in the Gaming Community

Growing up I spent a large majority of my early life enjoying video games. I spent more time in my bedroom living vicariously in virtual worlds than I did making friends and experiencing what real-life had to offer me. I don’t consider the countless hours I spent gaming to be time not spent well, however. In fact, I believe that gaming was fundamental to my own personal growth as a youth.

When I wasn’t waking up at 6 am to spend nine hours in public school, I was exploring massive worlds rich with fantastical creatures, endless adventure, developed characters, and intricate cultures loosely based on real-world places I’ve had no other positive exposure to as a child. Like most forms of media and art, video games are a medium that are perfect for social commentary. It was a gift to be exposed to these topics at such a young age, and it was a key aspect to my development into adulthood.

Gaming became a worldwide community for many people to connect with each other under common interests. Thanks to online gaming, it was now possible to play your favorite games with people across the globe. As I grew older It became clear to me that many people didn’t share the same values I did, however.

It wasn’t until I entered adolescence that I started to realize the person I was and what I stood for. I learned about my own sexuality and how to respect people from all cultures and backgrounds; It was very hard for me to accept that many people didn’t understand or share my beliefs, especially in the gaming community.

I was shocked to see the amount of discrimination and disrespect for others. The community was a plague that all forms of internet media share. The internet provides a sense of anonymity, and thus it turned into a haven used to bring others down.

Somehow video games became a form of media that was dominated by men, and because many men feel the need to objectify women, it left many people feeling left out, targeted, and attacked simply for sharing an interest in video games. At this time I realized I’d never been discriminated because of my gender or race, and that I was incredibly lucky. To this day women in video games continue to be sexualized for male audiences. When I had come out as a homosexual, I discovered I too would experience discrimination.

While video games used to be targeted to younger audiences, many people brush off the bullying by saying “kids will be kids.” It’s a statement that is harmful in nature, and doesn’t correct what could easily be changed.

As the gaming industry grew, it created games inclusive to people from all walks of life. When games began to introduce protagonists that were people of color or were part of LGBTQIA+ group, the community disliked the fact that game studios pandered to a generalized audience and that social commentary didn’t belong in gaming.

Video games have never and continue to not be afraid to touch on heavy topics. In fact, many video games that do are often the most well regarded. This isn’t entirely true for all studios. Many studios don’t use generalized groups of people in order to prevent alienating an audience, and jeopardizing profit. It is a sad truth that the video games as a form of media are still overcoming.

With all the apparent bullying in the gaming community, it’s important to note that there are many groups that include ALL people regardless of gender, sexual preference, religious belief, or race. While focusing on the good aspects of this community, it’s equally important to recognize when things need to change.

[pressography-blog1]

We made errors in India cell strategy: LG

New Post has been published on https://pressography.org/we-made-errors-in-india-cell-strategy-lg/

We made errors in India cell strategy: LG

New Delhi: The pinnacle of LG in India has stated that the agency “made errors” in its cellular smartphone product approach which has been the reason at the back of its terrible performance in the rapid-growing phase.

                                           India Cell Strategy

Pictures of India

The corporation, which has a low unmarried-digit market share, is now banking on locally-developed fashions to turn around its gadgets business as it remakes a specialty of the category that contributes much less than Rs 1,000 crore to the once a year sales of Rs 22,000 crore.

“We made mistakes in advance… Our merchandise isn’t appealing sufficient for Indian customers as but,” Kim Ki Wan, MD of LG India, informed TOI right here. The overall performance of the top Korean electronics massive within the Indian mobile phone market is in stark evaluation to traditional rival and compatriot Samsung that commands a strong grip on the category. And including to the concerns of LG is the growing dominance of Chinese agencies consisting of Huawei, Vivo, Oppo and Gionee.

Wan stated that the Chinese organizations were gaining share on the again of massive rate subsidies and heavy advertising spends, something “not sustainable” in the lengthy-time period. “While the price (of manufacturing a phone) is similar, the rate gap (among products) cannot be large… I do not recognize how long they can last with this competitive advertising and marketing investment.”

The employer, however, has been a laggard in the smartphone business, notwithstanding a sturdy presence inside the customer electronics and domestic appliances classes. Numerous attempts at giving a push to the smartphone commercial enterprise, which has earned rich dividends to rather new and homegrown brands together with Micromax, Karbonn, and Lava, have failed. Wan has accorded “top precedence” to the revival of telephone operations, particularly as India has moved unexpectedly to turn out to be the pinnacle marketplace inside the international, at the back of only China. “We are centered on developing India-particular designs and functions to make a differentiation When as compared to our competition.”

A brand new tool, K10, was released by using the company for Rs 14,000 and this has a ‘panic button’, in line with the authorities’ perspectives on having a stronger protection apparatus on gadgets. Talking about the patron electronics market, Wan stated that there are uncertainties due to certain global factors. The protectionist voice from the Trump administration inside the US has additionally impacted the sentiments among shoppers.

Disgrace and Setback for India cellular Industry

Euro information channel ultimate nighttime had information that left me scandalously gobsmacked. The channel pronounced that an Indian village has banned unmarried ladies from the usage of mobile telephones for worry they will arrange forbidden marriages which are often punished by means of loss of life. My first query turned into how on the planet this will take place? For heaven sake, We’re in the 21st century. Consistent with the news channel the lank village council determined unmarried boys could use cell telephones, but handiest under parental steerage and feared women would use telephones to set up forbidden marriages. only a neo-colonial mentality man or woman can fail to assist local girls’ rights institution criticism of the degree as backward and unfair.

I’ve all alongside recognized that marriages between participants of the identical extended family are forbidden underneath Hindu custom in a few elements of northern India. In that, a part of the USA unions is historically arranged by way of households. In conservative rural areas, households occasionally mete out intense punishments, consisting of “honor killings”, for people who violate marriage taboos. In some instances, village councils themselves have ordered the punishments, though police often interfere to stop them. Reviews also indicated that lank village council feared younger men and women have been secretly calling one another to set up to elope.

The cell smartphone ban for unmarried women is part of a wider, nearby attempt to minimize intra-extended family marriage some of the three million people of western Uttar Pradesh. The Lank council archaic ruling, which applies to around 50, 000 human beings, is being taken into consideration by using councils in nearby villages. The village council individuals experience that cell phones helped within the elopement of young couples. Maximum marriages inside the area are still organized by using the dad and mom, once in a while without the couple meeting earlier than the marriage. but young human beings are mingling more, with extra women in colleges and workplaces and elevated get entry to the internet.

Parts of a Cell

Cell telephones, in the meantime, have become so commonplace and lower priced that even metropolis slum dwellers, rural day laborers, and kids have them. Across the country of 1. 2 billion humans, there had been more than 670m cellular phone connections as of August, with the number growing through almost 20m a month, In keeping with government figures. The local girls’ rights group, Disha, stated the ban confirmed the councils’ archaic attitude and warned that it may place women at a disadvantage in different regions of existence. In October 2010 on my own, Euro news pronounced that 34 couples eloped in Muzaffarnagar district, wherein Lank is positioned, inside the northern nation of Uttar Pradesh. many of the couples who did so, eight “honor killings” had been stated in the beyond a month at the same time as three girls had been beheaded with the aid of the male participants in their family once they eloped.

Rulings by way of panchayats and comprising village elders decided on via the community are not legally binding in India but are seen as the need of the area people, and those who flout them hazard being ostracized. In Uttar Pradesh, panchayats are especially effective and have declared that boys and women of the equal clan are essentially siblings. cellular telephones have performed a wonderful role in helping ease communique among people and one can’t discriminate inside the use of those contraptions on the idea of intercourse. If effected this will be a national Shame to all cellular Enterprise gamers together with my friend Kashish Kumar Paryani based in Indore. I vehemently oppose this pass.

New Styles of Advertising – mobile

mobile Advertising is a form of merchandising through mobile telephones or other cellular gadgets like laptops and PDAs. cellular Advertising is closely associated with online or net Advertising within the manner it’s done. Attain of this sort of Advertising is ways more than it’s realized now. Presently Most of the cellular Advertising is centered at telephones.

There are approximately 4 billion mobile phones in the world. China boosts the biggest wide variety of cell phone customers with 500 million people owning a cell smartphone. Now cellular Advertising is just 1% of world Advertising spend. however, matters will exchange in coming years. It’s miles obvious that advertisers and media Industry will an increasing number of taking account of a quick-growing mobile marketplace. As an end result mobile media is evolving unexpectedly and there is a devoted international awards ceremony organized every yr via Vision gain.

As cellular phones outnumber Tv units and net users, advertisers in lots of markets have lately rushed to this media. In Spain, seventy-five% of mobile cellphone users get hold of commercials and in Japan fifty-four% receive commercials. greater remarkably as mobile Advertising matures the user involvement additionally matures. It’ll be pondered in clicks on cellular advertisements and buying without delay from mobile. In Japan, 44% of proprietors click on classified ads they get hold of on their phones.

In developed markets, mobile web banner and poster are commonly seen Marketing formats. In developing markets such as India, Advertising and marketing remain dominated through SMS (Quick Messaging Services) and MMS (Multimedia Messaging Offerings). ninety% cell advertising and marketing sales come from SMS Services. Other forms consist of Advertising inside cell video games, mobile motion pictures, mobile Television receipt and audio advertisements. The effectiveness of a cell advert can be measured in a selection of methods. The primary measurements are impressions and click on quotes. Additional measurements include conversion quotes, click on-to-name prices. One of the Most hanging gains of cell Advertising and marketing is an advertisement is sort of guaranteed to be seen in a reasonable amount of time once the consumer gets it.

LG Drivers

With cellular telephones turning into very popular in India, cell advertisers and cellular portals started out strategizing in this medium. In India, a completely unique version is evolving. A person gets paid for reading classified ads on his/her cellular. Surveys indicate, as of November 2006 the marketplace length of VAS (Value Brought Service) for cellular telephones in India is estimated at Rs. 2850 crore.