#val vs seo

[overwatch-1eague]

2018 (Inaugural Season)

Stage 1, Week 5, Day 1

Match 3 - Los Angeles Valiant vs Seoul Dynasty

[losangelesvalorant]

its 12:30 am but i need to figure out what team bumpers going to because i have to. under a cut bc it’s a lot of rambling unintelligible paragraphs of theorycrafting with no evidence. tl;dr top 3 candidates are nyxl, london, and toronto in that order

teams that are off the table bc 2 main tanks, can’t afford, language barrier, or max roster: atl, bos, cdh, dal, flm, gla, hou, par, sfs, seo, val, vct (obviously), waj

teams that are left: gzc, hzs, ldn, nyxl, phl (assuming snillo is gone), shd (assuming envy is gone), tor 

bumper wouldn’t go to to hzs because he would never start. he’d have to fight for a starting spot on gzc and nyxl, and would likely start on ldn, phl, and shd, but those could be fierce competiton. the only team where bumper would 100% start is tor. i dont think shd would make him an offer since it seems theyre running geguri on mt and because they reportedly broke the bank on fleta. so not hzs or shd. that leaves gzc, ldn, nyxl, phl, and tor 

looking at gzc’s roster i dont think theyd want to pick bumper up. they seem pretty set with what they have. rio can play anything, wya is there for the home crowd and nothing else, and chara seems like the glue guy so i dont think theyre actively looking for substitute players. also a mixed roster and they dont strike me as a team that spends a lot, so probably not them ldn is a maybe. they do have the money for him (since they managed to get glister and held onto gesture and profit for 2 years), and jmac is unproven. theyve said theyre interested in adding more players too, so theyre not done building their roster. they also have no fans and no experienced players, and bumper is extremely popular and was vct’s captain. i think they probably gave him an offer, but whether or not he’d take it is another thing considering this roster looks. flimsy. on paper. theres a lot of untapped potential here tho, and i could see them being the s1 bos of s3. depending on how highly ( :^) ) bumper respects this roster i could see him taking a chance on them. sidenote if bumper didnt take this offer, if i was london id pick up kaiser for the fans and the drama of it all

i think nyxl is actually a very real possibility. the difference between bumper and mano’s playstyles could give nyxl a huge competitive advantage, but making that work would be really, really hard. but if nyxl wanted to commit to that, this would give them a 12-man roster and 2 separate squads, both of which are competitive, and allow for internal scrims. this is a little far fetched since it means flex support pine, but if ur gonna have 2 projectile, 2 hitscan, 2 ots, and 2 main supports, why not go the extra mile? also iirc flex support pine was rumored so.  i think the only reason theyd both pick up bianca and hotba and keep pine on is for smth like this. then again, they let meko go, but i think that was salary-related, and this hasnt rly hurt them much in my eyes. so if they gave bumper an offer if would likely be lower than some other teams. the real question tho is whether or not bumper would want this kind of setup, which... i dunno. splitting playtime and a lower salary vs being on a championship roster with well-respected players. hm.

id be surprised if it was philly. they seem to be pretty done w their roster (evidenced by chipsa), and unless theyre gonna make chipsa play main support in scrims, i dont think theyd go for a 12 man roster. while the popular opinion is that they need a backup for sado, they havent given me any indication that they want one. while this team could definitely compete for the top spot and can pay well, its also a mixed roster, and bumper probably wouldn’t start in a lot of metas. id be very, very surprised (but not unhappy) if it was philly.

tor could probably use an upgrade at mt, and theyre a team of fan favorites that could definitely afford bumper, so they probably gave him an offer. i dont think theyre necessarily championship material though even with bumper, and i think like a lot of players bumper would rather take a lower salary than be on a team that 100% won’t win. plus bumper’s never played on a mixed roster, and tor is majority english-speaking. you could make an argument for meko -> outlaws being similar to this, but i feel like that was meko’s literal last choice. considering i think theres a good chance bumper got other offers, i dont feel like tor is super likely. 

so the 3 teams that (i think) he’d seriously consider offers from are nyxl, ldn, and tor. considering bumper stayed on runaway for 3 years, i think he’s in it to win it and not for the money. i could be underrating tor, bc in the right meta they could make a run esp w bumper at the helm, but i also really really doubt he’d want to play on a roster with only one other korean player. ldn doesn’t look like championship material, but who knows with their coaching staff and the players they’ll add in the future. jjonak is too important to nyxl to ever not be fielded, so i wanna clarify and say flex support pine would probably only ever happen in scrims. i know this one sounds wild but. why have 11 players when you can have 12 and have 2 equally competitive rosters with different styles. im definitely talking out my ass but if it happens i CALLED it so (in order) the most likely teams are: nyxl, ldn, tor, philly, shd, gzc, hzs.

[ubercharge]

some of my personal fave tier 1 and 2 overwatch matches/series/highlights, and a few recs i’ve picked up from elsewhere in italics! i’m currently going through apex, i’ll update this post with my own fave matches someday... maybe. if you don’t have time to keep up with owl/rewatch all of owc, try dartboarding something from here :)

older games here if you want APEX and other event recs! and here!

overwatch world cup

2016 finals: south KOR vs RUS

2017 sydney qualifier: JPN vs AUS

2017 sydney qualifier: AUS vs SWE

2017 sydney qualifier: PRT vs SWE

2017 sydney qualifier: FIN vs ESP

2017 shanghai qualifier: DNK vs FRA

2017 shanghai qualifier: DNK vs THA

2017 katowice qualifier: CAN vs RUS + tiebreaker

2017 quarter finals: KOR vs USA

hl: world cup 2017 quarter finals: CAN vs AUS king’s row - joemeister clutch valk rez + CAN ot cap

overwatch league pre-season

day 4: SEO vs NYE

day 2: DAL vs HOU

hl: VAL vs SFS junkertown: silkthread’s quad blade on OT defence

hl: SEO vs NYE ilios: pine vs fleta widow duel

overwatch league season 1 stage 1

w1d1: SEO vs DAL

w1d2: PHI vs HOU

w2d2: PHI vs GLA

w3d1: GLA vs VAL "battle of LA”

w3d2: BOS vs LDN (hype af when it happened bc first time a KR team went down)

w3d2: PHI vs NYE (hype af bc 2nd time a KR team went down AND RIGHT AFTER THE FIRST)

w3d3: SEO vs NYE (apex fans crying)

w5d2: LDN vs HOU

w5d4: NYE vs LDN

w5d4: HOU vs BOS (fighting for playoff contention, it was all down to this series’ map points whether HOU, BOS, or VAL would make it)

the playoffs, obviously

hl: honestly this entire pine/fleta video. includes moments like pine’s junkertown widow quad, fleta’s junkertown widow quad, pine vs. fleta on ilios, etc.

overwatch league season 1 stage 2

w1d2: HOU vs LDN

w1d3: LDN vs NYE (i’m writing down all the LDN vs NYE matchups)

w2d2: HOU vs PHI

w3d1: VAL vs GLA “battle of LA” part 2 (POST-INTERVIEW IS A MUST WATCH)

w3d4: LDN vs GLA

w3d4: FLA vs DAL

overwatch contenders season 1

NA wk1: XL2 vs TO (don’t sleep on contenders you fools)

and so on

[simplemlmsponsoring]

New Post has been published on https://simplemlmsponsoring.com/attraction-marketing-formula/list-building/how-to-determine-the-best-length-for-your-email-subject-lines/

How to Determine the Best Length for Your Email Subject Lines

As a marketer, you work hard to write great copy and create compelling emails. But if you aren’t writing subject lines that encourage subscribers to read your messages, your campaigns could fall short.

More and more emails are opened on mobile devices, which typically show fewer subject line characters. With this in mind, you may wonder if your subject lines should be shorter to accommodate on-the-go subscribers.

Is there a secret to the perfect subject line length?

Every subscriber list is different, so the perfect subject line length depends on a variety of factors. But it’s possible to get insight into ideal lengths for your industry.

In this post, we’ll share some actionable tips for finding the correct email subject line length for your campaigns.

Factors to consider in your email subject line length

There’s really no such thing as a one-size-fits-all length. In fact, the ideal length of your subject line depends on a variety of factors.

1. What devices and clients your emails are read on

From 2011 to 2018, email opens on mobile devices increased by 34%. In 2018, 61% of emails were opened on a mobile device.

Source

It’s also important to keep in mind that your subscribers use a variety of different browsers and email clients. This further contributes to the complexity of having a one-size-fits-all optimal subject line length.

This chart shows the number of characters that display across common devices and clients:

Source

When considering the email subject line length that will work best for your campaigns, consider using data to pinpoint subscriber devices. Are most of your subscribers opening emails on mobile, or are they sticking to their desktop?

Pro-tip for CM users: You can easily find this information in your Campaign Monitor account, in the Campaign Reports section under Email Client Usage. This will help you optimize your subject line length.

Here are January 2019 statistics for the top 10 email devices and client including market share:

Source

Since most people are viewing emails on iPhones and Gmail, optimize your subject line length to between 41 characters (portrait view on an iPhone) to 70 characters for Gmail. (You don’t want a broken experience because your subject line is too long.)

2. Past email subject line performance

It’s also a good idea to look at which subject lines have garnered high open rates in your past emails.

High open rates can occur because of deals you were offering, the time of day, or the copy and sentiment in the subject line itself.

Still, it’s worthwhile to take a look and see if any trends emerge from your email open rates and the length of the subject line.

How many characters are optimal?

According to data from Marketo, 41 characters–or 7 words–seems to be a sweet spot for email subject line length in 2019, which is about 10 characters less than the average subject line.

Source

Here are a few email subject lines paired with their character length to give you an idea of what a 41 character-subject line looks like:

Email Subject Line Character Count Work Can Wait – These Sales are THAT Good 41 Make a Meatless Loaf Even Meat Lovers Will Love 47 Cyber Monday For Those Procrastinators 38 7 Habits That’ll Make You the Leader Your Colleagues Aspire to Be 65 5 SEO Trends for 2019 | Mobile vs. Desktop Search | Win/Loss Analysis | SMB Expectations 88

As you craft your email subject lines, remember when and how your subscribers are reading your emails.

If the majority of the opens are happening on iPhones, you’ll want to use shorter email subject lines to get the most impact. Additionally, keep your offer or CTA at the beginning of your subject line where it’s most likely to be seen. You can also use preheader text to add more context to your subject lines in the preview pane.

Source

Testing your email subject lines

Your email subject line is one of the single easiest elements to test in your email campaign. Tests can help you see how your email subject lines will look across devices, as well as how they compare to shorter or longer versions.

Send test emails to see how subject lines render on all devices. This will ensure your subject line reads well anywhere. Our Inbox Preview feature enables you to see previews of your email in over 25 different email clients before sending your campaign to ensure your email looks great in any inbox. A/B test two different lengths. Certain email providers allow you to A/B test two different subject lines to see how they perform. Try testing a short and long version to see which performs better.

Source

Leverage email subject line best practices

Finding the ideal length for a subject line is an important step in your email marketing, but subject lines are not just about length. In order to see success, you’ll need to leverage general best practices. Remember to:

Use different subject lines. If you use the same subject line over and over, it won’t excite your subscribers. New subject lines encourage subscribers to open emails to see the latest and greatest information you have to offer. Use personalization. Use personalization right in the subject line by including subscriber names. You can use many other personalization options based on subscriber data. This data can be collected through your sign-up form or from other sources like Shopify or OptinMonster. A/B test subject lines. You’ll never know what works best without trying different options, so test your subject lines to find the best one. Optimal length for email subject lines in 2019

Email marketing continues to provide the best return on investment (ROI) versus other marketing channels in 2019. This success still begins with a short, well-crafted subject line compelling the recipient to open it.

5 email subject line best practices in 2019

While the length of email subject lines is still critical in 2019, how you use the characters allowed in a line of text is more important than ever. This is especially true with the truncated display–30-40 characters–on most mobile device screens.

1. Shorter subject lines: As discussed above, research shows around 41 characters is the optimal length for a subject line. Still, some marketing experts suggest going even shorter.

Backlinko founder Brian Dean says subject lines which on average do not exceed 16 characters have significantly higher open rates. He attributes this to two factors.

First, emails with shorter subject lines are more likely to be delivered.

Second, brevity creates an air of mystery.

Per Dean’s thinking, the subject line “Are you available to meet today at 11?” (38 characters) doesn’t have quite the same impact as “Meeting at 11?” (14 characters).

2. Emojis: While the debate about emojis continues, the fact is they’re here to stay. Their judicious use in subject lines can set your emails apart in an inbox with seemingly endless stacked lines of text.

Source

There are additional advantages provided by emojis. A majority of companies do not use them, and this may contribute to the higher response rate for emails which employ them. Plus, they create powerful emotive storytelling, perfect for the shorter lines of text on mobile devices.

3. Capitalization: While you may not be giving much thought to how you’re capitalizing your email subject lines, you should be! There are four basic styles:

How to write an email subject line (sentence case) How to Write an Email Subject Line (title case) how to write an email subject line (all lowercase) HOW TO WRITE AN EMAIL SUBJECT LINE (all uppercase)

The pie chart below shows how often marketing professionals use each of these styles.

Source

There are two important takeaways here. First, zero percent of marketing professionals use all uppercase capitalization for subject lines.

Second, despite lowercase capitalization only being used 6% of the time, some marketing experts such as Val Geisler attribute increased open rates to it due to a more casual, personal feel.

4. Personalize: Using the personal touch in subject lines such as including the recipient’s name is a standard technique to increase open rates. You can, however, based on individual website page views or search terms, use other types of personalization.

Source

This is a powerful subject line because it’s short, asks a question, and ties to previous recipient behavior. Consider doing the same with your emails.

5. Avoid spam filters: Every email which winds up in a spam folder is a missed opportunity for an open, clickthrough, and sales conversion. That’s why, according to extensive research was done by Yesware, you want to avoid using the following words in subject lines.

Source

There’s more to avoiding spam filters than word choice alone. (Using all capital letters will take you there, too.) No matter what, delete the above words and phrases from your subject lines.

Wrap up

At the end of the day, the best email subject line length will vary from brand to brand. That means it’s best to test out different lengths to see what works for you.

If you leverage your past data and test your subject lines, you’ll be well on your way to knowing how long email subject lines should be to encourage subscribers to open and take action with your campaigns.

For more tips on writing email subject lines, check out our guide to 15 powerful subject line words.

The post How to Determine the Best Length for Your Email Subject Lines appeared first on Campaign Monitor.

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[happymediacreatorstudent-blog]

Part IV: Being a Media Creator

You can become a media creator by creating your own blog, website, social media, etc. You could write information, podcast it, make a video documentary, or even live video stream. By doing this you would be creating your own contribution to citizen journalism. There is a large variety in form, style, and intent for how each person does their own form of journalism. You can contribute by witnessing and taking pictures, videos, voice recordings, taking notes, then posting them. They are all forms of journalism. Journalism at a basic level is doing two things. It is reporting and telling people what you have learned. Anyone can be a media creator, for example, witnessing a situation where you feel like it could be newsworthy. You can pull out your cell phone and record or take pictures of the event if you can do so safely. Always remember your safety comes first. After you record it you can post it to the internet or send it to a news station.

In the book Mediactive by Dan Gilmore, there are five principles of responsible content creation. 1. Thoroughness, which means you should always ask more questions so you and others can be more informed. 2. Accuracy, which means check your facts and check them again. “Know where to look to verify claims or to separate fact from fiction.” This is very important. 3. Fairness which means you incorporate both viewpoints. You can't be perfectly fair because someone will always incorporate their own world views. You can invite others to the conversation after publication, and stress civility in the conversation. 4. Independence, which means thought and going outside your comfort zone. Listening and then questioning your conclusions after. 5. Transparency, which means you explain how you do your journalism and why. That way your world views and motivations are clear. This is important for readers to understand so they know where the writer is coming from in their views. This is common in bloggers and is a valuable addition to media criticism.

You have the option to participate in and join group debates online where you can share your opinions and arguments with others and others can share theirs as well. It's a community of people who express interest in the same thing. If you engage in these online debates it is important to know the difference between a valid and sound argument vs a fallacy. Here is a link to what a valid and sound argument is:http://www.iep.utm.edu/val-snd/ Here is a like to what a fallacy is and a list of the different kinds of fallacies: http://www.iep.utm.edu/fallacy/

You can find information by using search engine optimization (SEO). What is it? It is the process search results on search engines. How does it work? Major sites such as Google filter out web pages and give you results based on what the engine considers the most relevant information you were searching for. This youtube video will explain what SEO is and how it works: https://www.youtube.com/watch?v=hF515-0Tduk

Ethics are moral judgments about what's is right and what is wrong. It is important for a media creator to be ethical because we do not need any more fake news. It is a way for journalists (and media creators) to provide thoroughness and honesty to the public, and maintain credibility as a news source. Civility is also important in how we present our ideas and information. We must do so in a respectful way and be polite to those who do not agree with what we say. It is a good way to keep peace in journalism. It is up to media creators to follow a code of ethics and civility so that readers can be provided good honest and true information.