#united starts selling wifi subscriptions — and seats to basic economy customers
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United Starts Selling WiFi Subscriptions — and Seats to Basic Economy Customers
During United's earnings call last month they explained they would be tweaking Basic Economy fares.
The idea of Basic Economy is to offer such a bad experience that you'll spend more money to avoid it. However when United first rolled out the fares they lost about $100 million -- because customers were avoiding United.
Continue reading United Starts Selling WiFi Subscriptions — and Seats to Basic Economy Customers...
0 notes
Text
United Starts Selling WiFi Subscriptions — and Seats to Basic Economy Customers
During United's earnings call last month they explained they would be tweaking Basic Economy fares.
The idea of Basic Economy is to offer such a bad experience that you'll spend more money to avoid it. However when United first rolled out the fares they lost about $100 million -- because customers were avoiding United.
Continue reading United Starts Selling WiFi Subscriptions — and Seats to Basic Economy Customers...
0 notes