#sociallisteningtools

[wersel-data-hub]

How Wersel Brand Analytics Help Business Brands?

Your brand is the wholesome representation of your core values. This would segregate your competitors from your unique features. https://wersel.io/blog/how-brand-analytics-help-business-brands/

[rankmeonline-blog]

Our review analyzer tool analyzes the qualitative data to find attributes that are being mentioned in the conversation by the audience and the tone associated with those attributes. It brings out information which is amazingly actionable, which otherwise would go to waste as generic feedback from the customer.

[cloudsocialblog]

Social Media Listening and Its Importance

Social listening is one of the important metrics followed by marketers to create their strategy. This is the reason social media listening tool of different kinds are getting popular. Social media monitoring and social media listening are two different things. Thus, in this blog post, we will share what is social listening and why it is important to use it.

What is Social Listening?

Social listening, also known as social media listening, is a process of listening to the users mentioning your brand or keywords.

Difference between social media monitoring and listening is in monitoring, you only monitor engagement on your social media pages. While in social media listening, you listen to the audience as a whole and inspect what are their emotions to your brand compared to your competitors. Thus, social listening also gets connected with the word “Social media sentiments”.

Not all social media monitoring tools offer a social listening feature. Thus, it is necessary to check the features offered by that tool to save money on buying social media listening tool additionally.

Why Social Listening is Important?

Due to multiple reasons, it is vital to incorporate social listening in an overall social media strategy. Let’s share some of the major reasons to focus on social media listening:

You will not get to know about the comments shared by people on social media platforms, which can be a great source of feedback for your brand.

You will miss what your prospects or customers expect from your brand.

You will lose opportunities for engaging with your customers, which further results in losing opportunities for creating loyal followers.

Read to Know More: Social Media Listening and Its Importance

[prexly-blog]

Fishbat Explains the Importance of Social Listening Tools

Internet Marketing Company, fishbat, Explains the Importance of Social Listening Tools   PATCHOGUE, N.Y., Nov. 7, 2018 /Prexly/ -- As part of their mission to teach companies how to maximize sales in a digital world, internet marketing company, fishbat, explains the importance of social listening tools. No business exists in a bubble. Big or small, when a company has customers, there's some sort of discussion going on online that can provide valuable insights that can be leveraged to increase growth. Discussed below are some of the benefits of social listening when it comes to promoting a brand. Monitor Brand Health. Social listening goes deeper than simple social media monitoring, and can provide a pretty accurate picture of the types of discussions going on regarding a business across social networks. While many businesses keep an eye on their mentions and discussions going on, on their own pages, the fact of the matter is that a lot of information regarding any company never reaches them directly - and those discussions can have a significant impact on brand health, for better or for worse. Social listening tools give marketing and PR teams an idea of how the company is perceived as a whole, rather than in a world isolated to the company's own social handles. These tools give an incredible amount of insight when managing company reputation. -- Learn What Customers Really Want. While surveys, discussions with customers, and monitoring trends can be a great way to determine the best path for a company to take, they are limited in their scope in a way similar to traditional social media monitoring. As the name suggests, social listening pays attention to what the customer is saying, and those socializations can be the key to staying ahead of the competition and continuing to release products that dominate the market and receive a favorable reception. "The customer is always right" definitely applies in this case, and companies that take note of what customers are looking for in a product or service will excel where many operations fall short. Optimize Online Content. The benefits of social listening are readily apparent from a PR and product development perspective, but they can also help an enterprising company plan out online content in a way that best appeals to the market. Taking the same feedback that would be used to shape the customer experience and applying that to the development of advertising campaigns and web content publishing, can take a simple discussion surrounding a company's brand and use it as a central part of an ongoing marketing strategy. ABOUT FISHBAT fishbat internet marketing agency is a full-service firm that takes a holistic business approach to their clients' digital marketing programs. The fishbat team understands the importance of business principles just as well as the nuances of the latest digital technologies. fishbat offers every digital marketing service available from digital marketing research and planning to brand development to website and asset creation through social media management and search engine optimization programs - all custom calibrated for both B2B and B2C businesses. Media Contact: Scott Darrohn, fishbat Media, 855-347-4228, press@fishbat.com SOURCE fishbat Related Links https://www.fishbat.com Read the full article

[expertdigitalmarketingthing-blog]

Advantage of Social listening for viral content

Even the most experienced content marketer can’t tell why two similar content pieces get different results – one is shared while other is overlooked. One thing that can be said about viral content is that it is inherently unpredictable. But there are ways to increase chances of a piece of content going viral.Use of social listening tools can make any piece of content viral. See what people are interested in talking about and what their pain points. These tools are primarily used for evaluating feedback and identifying interest of the targeted customers. The key to success in content marketing is effectively analyzing content. “past behavior of users gives an idea about their future behavior” It’s my idea and I’m ready for a debate on this idea. But before going into a debate, I would want to reiterate that it is impossible to say which piece of content would go viral. What I want to say is you should see what your targeted audiences find most interesting at the time of writing content. Identify topics, angles, themes and everything that is interesting the targeted audiences and use it in your content. How do you identify the interesting points depends on how you use social listening tools. Google Trends It is an ideal tool for market research and also for determining interest of targeted audiences in different topics. One can find top trending stories on its homepage and further narrow down the search to find content ideas. Click on a topic to see latest articles and blogs on that topic. This tool can certainly provide real help in finding a potential topic for content marketing. Using Top Charts It is another useful tool for finding latest content. Find this tool on the Google Trends in menu bar on the top left side of homepage. Click to open different categories and choose a category that matches with your business. The tool will give you latest data from Google. Inbound.org While Google Trends is a great way to find relevant material for writing viral content, you should keep exploring for more information on the content domain. A user-friendly social listening tool like Inbound.org could prove to be a big help in finding latest viral content pieces. It gives results in fewer clicks and the information provided is always authentic and latest. BuzzSumo It is a beast among all the social listening tools. BuzzSumo works on the concept of determining engagement metrics of content pieces and it can provide accurate engagement data in a specific time frame. This tool can even give engagement data of last 24 hours. Users can also filter the data in content matching with their needs and content receiving attention in digital media. Other tools So far, I discussed three tools but these aren’t the only social listening tools available for content marketers. There are a number of free and paid tools that marketers can take advantage of. Users can search the tools on the web and choose the tools that best suits to their needs or they are more comfortable with. Idea behind using a social listening tool is to identify the most interesting topics and pain points of the targeted customers. Starting from Google Trends to BuzzSumo, all the tools can be used to identify and mark relevant topics. Conclusion Writing viral content is a challenge as no one knows what could go viral but past behavior of users could give a fair idea about how they are going to react to similar content in future. Content marketing can take a marketing message to a great length but only when the piece of content goes viral. Read the full article

[x1kcommercials]

Visit our profile link for our marketing research on the video marketing/ video ad creation game. . . . . . . . . . . #longformvideo #longformvideos #shortformvideo #shortformvideos #longformvideo #longformvideos #videomarketingtrends #videoconsumption #interactivevideo #interactivevideos #shortformcontent #longformcontent #videopersonization #sociallisteningprocess #sociallisteningtips #sociallisteningstrategy #sociallisteningwithlocobuzz #sociallisteningparty #sociallisteningmarketing #sociallisteningplatform #sociallisteningtools #sociallisteningtool #sociallistening (at New York, New York) https://www.instagram.com/p/CGrcPdPjC3N/?igshid=lz41h802687e

[wersel-data-hub]

How Brand Analytics Help Business Brands?

Your brand is the wholesome representation of your core values. This would segregate your competitors from your unique features. https://wersel.io/blog/how-brand-analytics-help-business-brands/

[prexly-blog]

Fishbat Explains the Importance of Social Listening Tools

Internet Marketing Company, fishbat, Explains the Importance of Social Listening Tools   PATCHOGUE, N.Y., Nov. 7, 2018 /Prexly/ -- As part of their mission to teach companies how to maximize sales in a digital world, internet marketing company, fishbat, explains the importance of social listening tools. No business exists in a bubble. Big or small, when a company has customers, there's some sort of discussion going on online that can provide valuable insights that can be leveraged to increase growth. Discussed below are some of the benefits of social listening when it comes to promoting a brand. Monitor Brand Health. Social listening goes deeper than simple social media monitoring, and can provide a pretty accurate picture of the types of discussions going on regarding a business across social networks. While many businesses keep an eye on their mentions and discussions going on, on their own pages, the fact of the matter is that a lot of information regarding any company never reaches them directly - and those discussions can have a significant impact on brand health, for better or for worse. Social listening tools give marketing and PR teams an idea of how the company is perceived as a whole, rather than in a world isolated to the company's own social handles. These tools give an incredible amount of insight when managing company reputation. -- Learn What Customers Really Want. While surveys, discussions with customers, and monitoring trends can be a great way to determine the best path for a company to take, they are limited in their scope in a way similar to traditional social media monitoring. As the name suggests, social listening pays attention to what the customer is saying, and those socializations can be the key to staying ahead of the competition and continuing to release products that dominate the market and receive a favorable reception. "The customer is always right" definitely applies in this case, and companies that take note of what customers are looking for in a product or service will excel where many operations fall short. Optimize Online Content. The benefits of social listening are readily apparent from a PR and product development perspective, but they can also help an enterprising company plan out online content in a way that best appeals to the market. Taking the same feedback that would be used to shape the customer experience and applying that to the development of advertising campaigns and web content publishing, can take a simple discussion surrounding a company's brand and use it as a central part of an ongoing marketing strategy. ABOUT FISHBAT fishbat internet marketing agency is a full-service firm that takes a holistic business approach to their clients' digital marketing programs. The fishbat team understands the importance of business principles just as well as the nuances of the latest digital technologies. fishbat offers every digital marketing service available from digital marketing research and planning to brand development to website and asset creation through social media management and search engine optimization programs - all custom calibrated for both B2B and B2C businesses. Media Contact: Scott Darrohn, fishbat Media, 855-347-4228, press@fishbat.com SOURCE fishbat Related Links https://www.fishbat.com Read the full article