#reindeerready

[squideo]

The Best Animated Christmas Adverts of All Time

We love a Christmas advert in Britain. Whenever the latest John Lewis or Marks & Spencer Christmas advert is released it makes news headlines. The public takes to the internet to compare it to adverts of past and rank which advert has been the best tear-jerker so far.

At Squideo, our favourite Christmas ads are the animated variety. We love to see what other animation companies are experimenting with, which pop culture characters are in the public consciousness, and what audiences are responding to. We’re ranking our ten favourite animated Christmas adverts (to date). Let us know if we missed your pick!

10 Best Animated Christmas Adverts

10. It’s a Wonderful Flight | Heathrow Airport 2017

Combining live-action and CGI, the iconic Heathrow Bears sold at Heathrow Airport take centre stage in this advert. On a series of Christmas Eve flights, a family of Heathrow Bears grows over the years in a video which promotes the staff of Heathrow Airport who work throughout the Christmas holiday as well as this classic souvenir.

09. Paddington & The Christmas Visitor | Marks and Spencer 2017

Released in the same year as Paddington 2, Marks and Spencer took advantage of the film’s publicity by making this special bear the star of their Christmas advert. The video subtly places M&S products throughout, but it is Ben Whishaw who is the star of this advert along with Mark Benton and a cameo from Angela Ripon. M&S rarely hold back on the celebrity guest stars in their adverts, but it is the touching scene at the end of this advert that truly makes it memorable.

08. A Comfy Carol | DFS 2020

Wallace and Gromit have been popular characters since they first graced the screen in 1989, and DFS must have known they had a safe bet when they approached Aardman Animation to make their Christmas advert. The product placement – a warm and comfortable couch – only appears at the very end of the video, with much of the advert dedicated to Wallace’s typical eccentricities and Gromit’s usual exasperation.

07. Northern Lights | Coca Cola 1993

The Coca Cola polar bears have been a popular mascot used by the company since 1993, often appearing in their advertising in the run up to Christmas. This simple advert departed from the brand’s usual live-action human-centric videos and used state-of-the-art computer animation. The ad was so popular that even Coca Cola’s competitors Pepsi got in on the action, eventually releasing their own polar bear advert. Who knew bears loved soft drinks so much?

06. Inner Child | McDonald’s 2020

Made in support of FareShare UK, this 3D animated McDonald’s advert doesn’t rely on characters from famous franchises. Instead it creates its own original characters, a mother and a son whose relationship is strengthened over a McDonald’s happy meal. Animation is cleverly used to show the son’s growing distance, contrasted with his inner child who longs to participate in all the Christmas traditions. Joining McDonald’s existing #ReindeerReady campaign, it ends with them setting out McDonald’s provided carrot sticks in wait of Santa’s arrival.

05. Get More Out Of Giving | Very 2019

Another yearly campaign, Very’s Get More Out Of Giving promotes community and kindness during the Christmas holidays. In 2019, Very used 3D animation to create a neighbourhood coming together to create a gift for one of the residents. Very has used the same street of houses in previous adverts and takes advantage of the existing character development to advance the story. Using Very branding in the form of a glowing pink present, it is a subtle advert without any product placement that effectively pulls on the heartstrings.

04. Father Christmas to the Rescue | Barbour 2020

Using the beloved animation of Raymond Briggs’ Father Christmas, this advert was inspired by a real incident which is credited at the end of the video. After the family dog rips an heirloom Barbour jacket, Father Christmas is called upon to mend it. The advert signposts the repair services Barbour offer, rather than promoting buying a new replacement. It’s a sweet story, but the best part is seeing Briggs’ characters brought to life yet again.

03. Mog’s Christmas Calamity | Sainsbury’s 2015

Prepare for the advert guaranteed to bring tears to Scrooge’s eyes. Narrated by author Judith Kerr, the original creator of Mog who also cameos in the video, this live-action and 3D animation advert was accompanied by a Sainsbury-exclusive book and plush toy with proceeds going to Save the Children. Mog gets up to his usual antics, and the Thomas’ home catches fire – destroying the downstairs living area in a moment which brings the fun calamity to a sobering moment. Quickly the neighbourhood rallies around the family, cleaning up the house and sharing their Christmas. It’s an emotional rollercoaster which instantly became a Christmas advert classic.

02. The Stepdad | Disney 2021

Part of Disney’s From Our Family to Yours campaign, the company continues its support of Make-A-Wish International through sales of the video’s original song performed by Gregory Porter. The second advert to follow this growing family, the titular stepdad struggles to find his place in the household but fortunately the love he and his step kids share for Disney comes to the rescue. From watching original Disney programming, reading Disney books and building a Disney-inspired gingerbread house, there’s no shortage of product placement in this advert. And yet, despite this, it keeps the characters central and creates a heartwarming story.

01. The Bear and the Hare | John Lewis 2013

Combining 2D and stop-motion animation, this was the video that started John Lewis’ reign as the Christmas advert titan. Using Lily Allen’s cover of Somewhere Only We Know, the single became a UK number one hit and the video has over 54 million views on YouTube. Every John Lewis advert since is compared to The Bear and the Hare. From its beautifully animated characters to the simplicity of the story, there was no other advert in the running for our number one spot.

Create Your Own Animated Video

Did your favourite animated Christmas advert make the list? Why not get started on an animated video of your own. Get in touch with us to find out more!

[influglueofficial]

Top 9 Christmas Influencer Marketing Ideas & Examples You Can't Miss

 Christmas is around the corner and it’s that time of year when businesses in every sector add a dash of festive cheer to their influencer marketing initiatives. We have selected 5 companies from the fashion, retail, beverage, fitness, and beauty sectors whose Christmas influencer campaigns are deploying innovative techniques. There are options for every brand to get inspired and implement, such as a Giving Tuesday campaign, a Black Friday affiliate programme, and creative tutorials. Influencer campaigns for Christmas come in various forms and sizes. They employ a variety of influencers, including celebrity TV personalities, micro-influencers, and employee advocates. Whatever your objectives or your marketing budget, we believe the concepts behind these campaigns will inspire you and provide you with ideas for your own holiday season influencer campaigns.

List of best 9 Christmas influencer marketing campaigns by big brands

1. Costa Coffee

Hashtag Campaign: #MerryCostaChristmas

Christmas has a frigid atmosphere and a wintery attitude. What could be better than a hot cup of coffee? Understanding this emotion, Costa Coffee introduced their holiday-themed hot beverages in their shops with their recognizable cup characters. They introduced a new menu, which of course led to some amazing social media marketing campaigns.

To give their software that enchanting and cosy air, they updated the layout, added Christmas colours, and did a lot more.

2. Cadbury: Cadbury Secret Santa (2018)

Send chocolate covertly to someone you love is the slogan used by Cadbury to promote its postal service, which asks people to serve as secret Santas. This campaign featured a number of 20-second TV commercials and internet follow-ups urging consumers in the UK to send chocolate to their loved ones as a way to celebrate the holidays.

3. McDonald’s: Imaginary Iggy (2021)

McDonald's uses its #ReindeerReady campaign to establish an emotional connection with its audience about childhood, holidays, and other things we associate with Christmas. McDonald's released "Inner Child" as part of their Reindeer Ready campaign last year, encouraging people to appreciate the purity and childlikeness that comes with the holiday season. The same is true of this year's film, "Imaginary Iggy," which depicts a young girl who outgrows her imaginary friend phase but is reminded of it when she observes a child chatting to his imaginary friend when she was younger. People were urged to embrace their inner children and revisit their childhood experiences in this attempt.

4. KitKat: Christmas break (2015)

Ah yes, the well-known KitKat slogan, "Have a break, have a KitKat." And with this 30-second video campaign, they did indeed keep true to their tagline. With every company competing to demonstrate their creative prowess, KitKat provided its viewers with the well-deserved "relief" from the Christmas creative clutter with just a simple voiceover.

5. Oreo: Oreo for Santa

Due to its connection to the long-standing custom of leaving cookies out for Santa, this advertising was well-received by the target group. In this video, we see Santa addressing a message to "Twitterers" asking them to leave him nothing but "only Oreos" on Christmas Eve. The video itself promoted retweets by requesting that viewers tweet using the hashtag #OreoForSanta to inform Santa whether they are home.

Although the Oreo for Santa campaign was a video campaign, they did a great job of promoting them. If you recall, in the early days of 2019, this was a significant trend that was sweeping Twitter. These guys were great at following trends and increasing engagement.

6. Taco Bell

We are long past the time when Taco Bell was a straightforward American fast-food restaurant chain. The business first opened its Taco Bell Taco Shop in 2016, experimenting with retail. The business now provides apparel, accessories, and novelty items. Instagram, which has more than 1.3 million followers, aids in luring both local tourists and internet consumers.

Insert SS from Taco Bell’s Instagram account

Taco Bell released information about its new holiday line. Taco Bell used Instagram posts to showcase products and promote its selection of gift suggestions for holiday shoppers, along with captions that prompted quick action from followers. It seems to sense that Taco Bell would want to market its unique Christmas collection to holiday customers now that the firm has it. The company optimises its Instagram bio link for its Christmas marketing campaign because an Instagram bio serves as a visit card for any business. This is done to pique visitors' and followers' interest and give them a hint as to what they can get if they click the link.

7. Apple: Make Someone's Holiday

It gets off to a really relevant start by displaying a family travelling during the holiday to see relatives. The brilliance of the commercial is how the iPad appears to be the only thing keeping everyone calm throughout their entire journey. And just when you assume that's the point of the advertisement, it quickly takes an emotional turn by showing how the product is used to make a gift for a loved one.

Why it worked: Apple frequently produces feature-heavy advertisements that place a premium on utility. In this advertisement, the emphasis is placed on emotional appeal, and the product serves as a means of storytelling.

8. Starbucks

When Starbucks brings back its most popular holiday goodies, the red cup signals the start of the holidays for many people. With its holiday drinks, Starbucks contributes to bringing the flavours of the Christmas season, which has its own themes and traditions. Seasonal items help Starbucks stay one step ahead of the competition because they capitalise on nostalgia and seasonal excitement.

Every customer who ordered a holiday beverage in any size or flavour at participating shops in the U.S. and Canada on November 7, 2019, received a free limited-edition reusable red cup as part of Starbucks' promotion of its holiday drinks and cups this year.

9. Calvin Klein

Calvin Klein is a fantastic illustration of how to delight holiday shoppers with useful and interesting content. The business executed a Christmas Instagram marketing campaign intending to assist holiday consumers in finding the ideal presents for their loved ones. Additionally, Calvin Klein improved outcomes by leveraging the influence of word-of-mouth advertising.

Numerous case study examples show that word-of-mouth marketing produces excellent outcomes. Why? People trust influencers more than advertisements, and opinion leaders are happy to post the outcomes of the partnership on their profiles, which aids in reaching a larger audience. For its Instagram community, Calvin Klein collaborated with specialised influencers to produce a number of video gift guides.

Handpicked related content:

5 Influencer Marketing Hacks Brands Needs To Know In 2023 

5 Influencer Marketing Mistakes Brands Must Avoid In 2023 

Want amazing influencer marketing ideas and services to promote your brand this Christmas?

Holiday promotions come in a wide variety of formats, making it challenging to stand out from the competition and draw in your target demographic. Christmas is almost approaching, therefore now is the ideal moment to take inspiration for your upcoming holiday marketing campaign from the top Christmas Instagram marketing ads of this year.

LOOKING FOR INFLUENCERS? CONNECT WITH US!

Sign-up with us!

Keep in mind that the Christmas season is an ideal time for companies of all sizes and shapes to promote consumer interaction, brand exposure, and year-end sales. Therefore, don't pass up the opportunity to grow your company in 2022.

Connect with InfluGlue if you wish to create a buzz with your Christmas influencer marketing just like our examples above. If you are interested to maximise your reach through affiliate marketing InfluGlue’s data-driven platform is perfect for you. Not only that you can also manage multiple campaigns with different goals at one go!

To know more about InfluGlue influencer marketing services and packages connect with the team now!

Summary

Discover the top 9 Christmas influencer marketing ideas and examples of your favourite international brands. Also how to create one such buzzing campaign for your brand.

Article Posted in: Influencer marketing

Tags: influencer marketing

influencer marketing platform in canada, influencer marketing platform canada, influencer marketing company in canada,

top beauty bloggers in canada, influencer marketing canada, influencer marketing agency canada, top food bloggers in canada, youtube influencers canada, top lifestyle bloggers in canada, top fashion bloggers in canada, top travel bloggers in canada,

top influencers in canada, influencer marketing agenc, influencer marketing companies, instagram influencer marketing platform,

influencer marketing strategies, 

[unepelotedelaine]

To do.... 😎 #bunny #crochet #bunnylove #crocheting #crochetaddict #crochetlove #crochetersofinstagram #handmade #crocheted #reindeerready #crochettoy #amigurumi #crochetlife #crochetdoll #crochetreindeer #crocheteveryday #rennes #crochetersofig #crochetlover #unepelotedelaine #etsyshop #etsyshopowner #newborn #newbornphotographer #newbornbaby #newbornprops #babyshower #newbornphotoprops #etsyFr https://www.instagram.com/p/CMM7gOHns4K/?igshid=162k8q6c8je80

[lynseyanderson]

Because it’s been a 💩 day • • • • • #me #mcdonalds #festivemenu #christmas #food #bigtasty #shitday #reindeer #cute #love #reindeerready https://www.instagram.com/p/B5K7m4ClmJ5/?igshid=1j8id2kkq270b

[mykidibank-blog]

@mykidibank wishes very happy holidays to all our wonderful Kidibank Families 🧡 #parenting #reindeerready #xmas #fatherchristmas #positiveparenting #familygoals #growthmindset #chores #pocketmoney #financialeducation #moneymatters #instamom #momlife #instadad #fathers #gayparents #children #education #militaryfamily #kidsarethefuture #happyholiday (at Santa Claus House - North Pole, Alaska)

[aliensnaj]

CHRISTMAS IS HERE 🎅. . . . . . #instagram #uk #london #christmas #is #here #reindeer #reindeerready #ukfoodblogger #food #foodie #instafood #londonfood #londonfoodblogger #visituk #eat #qatarfoodbloggers #mcdonalds #coke #drinks #qatarbloggers #dohafoodies #travelling #travelgram #travellife #instafood #blog #foodblogger #winter #trip #globetrotter (at Paddington) https://www.instagram.com/p/B6JYsvpFnZr/?igshid=9j8se2o1cg8g

[tiffanylabelle]

It’s beginning to feel a lot like Christmas… 🦌🎅🏼🎄⛄🎁 . Can you believe it’s nearly that time of year again? . . . . #reindeer #reindeers #reindeerart #reindeerillustration #xmasreindeer #xmasreindeers #christmasreindeer #christmasreindeers #reindeersleigh #reindeerofinstagram #reindeergames #reindeerready #reindeerfarm #reindeerlove #reindeerrun #reindeerherding #reindeerlife #reindeersledding #reindeerherder #reindeersafari #reindeerartist #reindeerartwork #reindeerpainting #christmasdeer #santasreindeer #santasreindeers #dashingthroughthesnow #reindeersarebetterthanpeople #themostwonderfultimeoftheyear #reindeerantlers https://www.instagram.com/p/B5lqnPYJ9a_/?igshid=jxdx4cop4cud

[campaignsoftheworld]

McDonald's - Time for everyone to get 'Reindeer Ready'

McDonald's has kicked off its Christmas campaign Reindeer Ready, which tells the story of Father Christmas and his reindeer as they go door to door on Christmas Eve. We're proud of the role we play in getting the nation Reindeer Ready each Christmas and this year is no exception,' says Ben Fox, Marketing Director, McDonald’s UK and Ireland. 'We're celebrating the magic of Christmas through the eyes of Ellie, an imaginative little girl, in an advert which illustrates scenes recognised by parents across the country, as the whole family comes together to get Reindeer ready. 'We hope the public enjoy Ellie and Archie’s adventure as much as we do.' As part of the Reindeer Ready campaign, McDonald’s will once again be giving out 'Reindeer Treats' for free on Christmas Eve. They are also launching a brand-new Archie the Reindeer storybook, available in ebook and audiobook form, which can be ordered and downloaded from the McDonald’s Reindeer Ready Hub. Christmas 2018 Ad #ReindeerReady Tags: Christmas Ad, Christmas Campaign, Festive Ad, Festival Campaigns, Christmas 2019 Ads, McDonald's, Reindeer Ready, Leo Burnett, TV Commercial, Christmas Advert Read the full article

[helloyoucreatives]

McDonald’s launches it brand new Christmas spot - “Reindeer Ready” 

A fully integrated campaign with social activations on Facebook, Snapchat and even the odd Christmas jumper. 

McDonald’s have also launched a brand new game to celebrate the occasion via snapchat and via mobile on reindeerready.co.uk 

The campaign centres around getting the whole of the uk #ReindeerReady

[seotipsandtricks-me]

Great Christmas Marketing Campaigns: What Can We Learn?

We know that Christmas represents a major opportunity for us marketers, whether we’re working for an agency or in-house. For most retailers, the festive quarter is their most important time of the year. Have a poor Christmas and the ripples may well be felt throughout all the following year. Have a good one, and it can be the springboard for a good 2019. Now, I want to look at some companies that have nailed their Christmas campaigns over the last couple of years and see what we can learn. What sets them apart? Why do we think they were successful? For this section I want to avoid the obvious ones. We all know John Lewis will do well… things tend to if you spend a reported £7m on a campaign like they did in 2016. I want to look at the ones that were a bit different. We start across the pond with outdoor retailer REI. In 2016 they eschewed Black Friday sales and instead closed all of their 151 stores, stopped processing online sales, and gave their staff the day off (with pay) to enjoy the outdoors with friends and family for . It’s still running 2 years later. Of course, because this is the 21st century and to paraphrase the old saying somewhat, “if an event happens and you don’t share it on social media, did it really happen?”, people were encouraged to share their user generated content socially. Clearly, this campaign is not limited solely to Christmas, and with Thanksgiving taking place in November it could be seen more as a general ‘holidays’ campaign. However, it was very successful. It won more awards than we can count, generated engagement in the millions, and snowballed so much that over 700 different organisations have since taken part in it. We felt we had to include it in this list because of how it became successful. What we like about this is that it’s become part of the REI brand identity. Speaking to, and creating a genuine connection with their target market, they were able to differentiate themselves from the crowd and show their lived their own values. We’ve spoken in the past about how consumers are becoming increasingly conscious of how and where they spend their money, and how price alone can’t be the sole factor anymore. Campaigns like this are successful for that reason. McDonald’s UK Remember when I said I wanted to look at the not-so-obvious Christmas campaigns…? Well, step forward the world’s largest fast food chain. Yep, we’re talking McDonalds but bear with me. In the run up to Christmas 2017, McDonald’s rand their campaign. What we like about this is that it barely mentions burgers, instead focussing on their carrot sticks as the main product. Emily Somers of McDonalds said: “We’ve been selling carrot sticks for more than 10 years in our restaurants. It’s something we’ve always done. And it’s absolutely on point with the [wider] message around Christmas […] Christmas is more important than any brand or product, so you can’t put your brand too central. This campaign felt more appropriate as the central vehicle [of the carrot] is absolutely true to us, it’s totally relatable and a universal truth. So it doesn’t look like we’re monopolising an event.” That “Christmas is more important than any brand or product” line is very telling. Nobody needs to be told that McDonald’s sell burgers and doing so would have been a very forgettable. But by taking an aspect of their product range that perhaps isn’t as popular but is very much associated with the festive period, we see McDonalds in a different way. The message is clear, it’s endearing and ultimately, it worked. Greenpeace Vs Coca Cola No, this isn’t a mashup of contrasting styles akin to Run DMC and Aerosmith, the former is very much commenting on the latter. In the run up to Christmas 2017, Greenpeace decided it wanted to draw attention to Coca Cola and the 3400 plastic bottles they produce every second (SECOND!?!?), and how many of these find their way into the oceans. Lacking the colossal marketing budgets of the world’s largest drinks manufacturer, Greenpeace decided to piggyback on their famous Christmas campaign – we all know the song and giant red truck… Regardless of what you think about the campaign, it seems it was undeniably successful. Elena Polisano said of the campaign: “The challenge for us was, how do we hijack Coke’s PR push when we can’t compete with its advertising budget? We decided to gate-crash Coca-Cola’s release with our own video launch hours before. There’s an annual flurry of Christmas adverts by big brands like Coke and we wanted to see if we could nab a bit of their newsworthiness and reach a bigger audience by taking over the hashtag. And thanks to you it looks like we succeeded. According to Blurrt, 66% of the conversation about Coca-Cola on the day we launched was taken by tweets mentioning Greenpeace UK. When you followed you discovered, “Greenpeace UK released an advert the same day as Coca-Cola, calling them out for the amount of recyclable plastic bottles dumped into the ocean each year.” Win! Alongside this, Greenpeace also got writeups in PR Week and The Drum for their campaign which delivered on a significantly smaller budget. The phrase “work smarter, not harder” springs to mind. Much like the McDonald’s example previously, it takes something incredibly familiar with Christmas, and flips it on its head. Greenpeace and Iceland: Rang-Tan Instead of going against, this time Greenpeace decided to team up with a major UK retailer. Some of you may be aware of The Streisand Effect, whereby the act of trying to hide or suppress something actually brings more attention to it than it would have otherwise received. Well, in November 2018 we can confidently say that that’s what’s happened with Iceland and their advert highlighting the destructive effects of palm oil plantations on the rainforests. Clearcast, the body that approves advertising on UK TV judged it ‘unfit for television’ due to its links to Greenpeace, making it fall foul of rules preventing political advertising. See for yourselves: No such rules exist online so Greenpeace and Iceland published it on YouTube, Facebook, Twitter and everywhere else alongside their PR team going into overdrive and received wall-to-wall coverage on national TV, newspapers, news sites and more. Celebrities have joined in and shared it to millions on their own social media profiles and as of the 13th of November, a petition to get the ‘ban’ overturned has been signed 670,000 times. The Telegraph report that the advert could become the most popular ever by the end of the festive season, beating Sainsbury’s 2015 effort which amassed over 38 million views. We like how it’s taken a wider issue that they wanted to communicate, and also taken an approach that they knew they couldn’t lose with; if it got past the regulators then the potential TV audience is huge, and if it didn’t, the surrounding coverage would guarantee the message still got across. What are some of your favourite Christmas campaigns? We’d love to hear them in the comments below or via our social channels. If you want us to help you with your marketing campaigns then don’t hesitate to get in contact via the form below: Contact Us Name* First Last Email* Message*EmailThis field is for validation purposes and should be left unchanged. jQuery(document).bind('gform_post_render', function(event, formId, currentPage){if(formId == 13) {} } );jQuery(document).bind('gform_post_conditional_logic', function(event, formId, fields, isInit){} ); jQuery(document).ready(function(){jQuery(document).trigger('gform_post_render', [13, 1]) } );

[uniquegifts152-blog]

We are having a #sale over on #numonday with some of our #christmasgifts including these adorable #reindeerearings are you #reindeerready #readyforrudolph #stockingfillers #stockingstuffers #personalised #merychristmas #tistheseason #readyforsanta #underthetree #giftsforher #giftsforgirls #giftsforhim #shoptillyoudrop #shopsmalluk #numondayshop #firstever https://www.instagram.com/p/Bq6__kbF-XH/?utm_source=ig_tumblr_share&igshid=zmy4nu9vufmp

[2-bottles-of-milk]

When you treat the kids to #mcdonaldshappymeal and you get given a pair of reindeer antlers for them. #reindeerready #treats #christmas #2bottlesofmilk #thedadnetwork #ukparentbloggers #ukdadbloggers #pbloggers #mbloggers #dadblogger #funtimes

[ch3ukl1]

Christmas 2019 | #ReindeerReady | TV | McDonald's UK

[moody768]

McDonald's UK Christmas 2018 TV Advert #ReindeerReady

[motioncollector]

DCN Pick: McDonald's UK Christmas 2018 TV Advert #ReindeerReady

McDonald's 2018 Christmas ad is here. Time for everyone to get #ReindeerReady For more information about our festive offering: https://www.mcdonalds.com/gb/en-gb/latest.html

[christmasday-news]

Christmas 2019 | #ReindeerReady | TV | McDonald's UK