#other latinos are free to add additional info btw!
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lunannex · 4 years ago
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Character Design of Latinos 
by a Latina who is tired of y'all not doing your research.
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First of all, please keep in mind that I don't speak for anyone but myself. You should never stop at just one source of information, and I would honestly really advise you to listen to other Latinos —especially other Latinos of color— to hear their thoughts and perspectives as well. And second, please remember that Latino is not a race! I can't believe I even have to say this, but the term refers to anyone who is from Latin American or who has Latin American heritage or descent and should never be referenced as a race. Alright, now that that's out of the way, let's dive right into it!
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People don't seem to realize that Latinos can come in all shapes, colors and sizes. People like Sofia Vergara and Michael Peña shouldn't be your only source of reference when trying to figure out what you want your character to look like. As I mentioned here, Latinos are diverse not just in our cultures but also in our appearances and, contrary to popular belief, we're not a monolith of people that all look alike. Latin Americans, just like every other ethnic group, have an incredible amount of genetic diversity.
Don't believe me? Just look at all these people:
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Now, what do they have in common? They're all Latinos. See how they all have different skin tones, facial structures, hair textures and body types? Yeah, they don't look the same to me.
A character's design can reflect their personality and give the audience a good idea of who they are as people. And just as whatever languages a Latino does or doesn't know shouldn't invalidate their identity, neither should their appearance.
The thing about character design when it comes to marginalized groups is that it goes hand-in-hand with all the stereotypes that are constantly perpetuated. 
Why are Afro-Latinos only portrayed as maids, nannies or drug dealers? Why are the Latinos that look like Michael Peña portrayed as violent or lazy? Why are they always the comedic relief, immigrants or people with a lower-class status? Why are the Latinas that look like Sofia Vergara and JLo portrayed as spicy and exotic mistresses? I mean, we obviously know why, but I'm just saying, if that's what you think all Latinos are like then you are in desperate need of a wake up call.
There's this huge misunderstanding of the Latino identity. The misconception that we all have the same tanned skin tone, the same facial structures, body types, hair textures, personalities, etc. when that's...really not the case. Society has taught a lot of people that if our appearances don't fit in with this unrealistic ideal they have of us, our identities are therefore invalidated. And this misconception causes Black, Indigenous and Mixed Latinos to be underrepresented or entirely dismissed in media and society in general more often than not. 
I want to add that while white Latinos' identities do get invalidated from time to time as well —I say this because one of my best friends is a white Latino but since he's, well, white, some people don't seem to believe him and just seem to think that he's joking—, it's not nearly to the same extent as the types of Latinos that I mentioned beforehand do. White Latinos still hold a lot of privilege in society despite this.
Also just an important note that you should keep in mind and take into consideration: just because a Latino is white doesn't mean that they don't or can't have features that are more frequently associated with their ethnicity.
It's alright to portray light-skinned Latinos. Like I said, we're very diverse. But you have to question your reason for making the character have that skin color. Remember, you are the creator. You're the one in control of all these decisions and if all of your characters are portrayed as light-skinned people then you really have to take a step back and reevaluate your decisions because that right there sounds a lot like colorism. 
When you say you want more Latino representation, you should be referring to all kinds of Latinos. You shouldn't just mean the ones that you and the rest of society consider acceptable. And no, it's not exactly your responsibility to create diverse characters, but if you're preaching about diversity and sitting on your high horse then I sure do hope that you're willing to actually do something about it. Performative activism is harmful and, at the end of the day, does absolutely nothing if you're not willing to put the work into it.
Additionally, don't be afraid of implementing aspects of their culture into their design. Let them be proud of their culture, let them engage in it. However! Please don't take this as an excuse to center their entire personality around their culture. You may think you're doing something when, really, you aren't. You're just feeding into all the harmful stereotypes and not making any actual effort to add real depth to your character (looking at all the people that make celebrating Día de los Muertos, eating tacos, and liking "Gasolina" and "Despacito" their character's only defining personality traits).
Personally, I would love to see more of the following:
• A thin-lipped and curly-haired Latina.
• A Latino with freckles. This one may seem strange but most of the time I just see Latinos with moles, not that there's anything wrong with that (I have a lot of them myself), but it'd be nice to see some variation.
• For a Latina to be considered beautiful without being fetishized and objectified.
• A Latino who doesn't fit the "sexy macho" stereotype to be considered desirable.
• More LGBTQ+ Latinos, especially ones who are POC.
• Black, Indigenous, Asian and Mixed Latinos.
• Disabled Latinos.
• Jewish Latinos.
• Muslim Latinos.
• Latinos with different body types.
• Soft-spoken Latinos.
• Successful Latinos who are well-off.
• Latinos who are allowed to be emotionally vulnerable.
• Latinos with complex storylines and realistic flaws.
• Latinos at the center of the story instead of just existing in the background for the sake of "diversity".
• Just more positive and diverse representation overall.
There's not enough positive portrayals out there of us, and it's exhausting having to sit back and watch as my people get portrayed so negatively. Am I saying that there's no good representation out there for us? No, there absolutely is good representation (ex. In The Heights, On My Block, One Day at a Time, Coco, Miles Morales, Luz Noceda from The Owl House, the Molina family from Julie and the Phantoms, etc.), but that doesn't take away from the fact that a lot of the representation that we have throughout all types of media is, for a lack of better word, bad.
And you can't just say, "Oh, but at least you have representation, can't you be at least a little grateful? Why are you complaining so much?" because you don't get to decide what people are and aren't allowed to be upset about. Despite the positive representation that exists out there, it tends to be overshadowed seeing as a lot of people still view us through this negative lense that they've consistently been told to believe is true when it's really not.
All types of Latinos deserve to be represented in a positive light. So make sure the character you're portraying feels like an actual person as opposed to an offensive one-dimensional caricature because sometimes having bad representation is worse than having no representation at all.
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