#on instagram or tumblr to properly embed them

[landinrris]

Re: your tag “a top 10 video of the day tbh” - that made me curious. What ARE your top videos of the day and why?

Shuffled back through the videos for this, so here we go in no real particular order because I'm endeared to all of them and horrible with ranking things when they all make my mind vibrate in equal amounts. Shoving this under a "read more" because it got long (top 10 moments and all) and fic-y.

I'll start out with the first real video of the day that I remember (not counting Shaun Farrugia's Insta Story that clued everyone into Lando being on the boat). Just them dancing with each other in essentially a circle of people. Martin's hand on Lando's shoulder, his thumb splaying out along Lando's collarbone. Makes me weak and ill in equal measure. They have several moments caught on camera that feel like a "this is us being close while still in public," type thing.

View this post on Instagram

A post shared by Martin Garrix News (@garrixnews)

Them dancing together at the Decks. Who knows the state of Lando's sobriety at this point. It's so carefree and open. I love the little flags on his cheeks and the ribbon around his head (the chain of his necklace poking out the back of his hoodie overtop his undershirt). I'm pretty sure this is around the same time that Lando asks Martin if he wants a drink as well because Eva's on the other side of Martin as the camera pans up.

View this post on Instagram

A post shared by Lando Norris #4 (@norris.content)

This is a more understated moment that's pretty quick, but I just love that they're dancing in their own little world with everyone. Parked up next to each other because where else would they be? (original video link)

This video of them with Lando asking Martin if he wants a drink 🫠. Lando taking the second to ask Martin if wants anything, Martin pulling him close so he can hear what Lando's trying to tell him, the person recording the video panning over to them and then almost immediately pulling away, Martin stealing Lando's drink and then not letting him go while he pretends to drink it.... it's every bit of the video as you can see 😅. Like bro, you can let go of him, it's okay. But no, it's another one of those little moments I mentioned earlier where they can let themselves have this little thing in the middle of a crowded boat with who knows how many cameras pointed in their direction.

View this post on Instagram

A post shared by Lando Norris #4 (@norris.content)

This video simply because it's cute and short and sweet. Them both vibing. I've put it here more so because of Lando's little dance and shimmy. It makes me sickeningly endeared. Lando may have quit DJing apart from special circumstances, but you can tell he loves getting into the rhythm of it.

I have... too much to say about this one... The fact that they're kind of sequestered off to the side a bit- Lando even behind what looks like a makeshift curtain of clothing. There are a few others around them, but boy if their attention isn't solely on each other. Their little mirrored dance is so much as well. But what absolutely annihilates me is the way you can tell they're both smiling at each other towards the end. Plus the fact that it looks like Lando either leans into Martin as the video cuts, or Martin pulls him in. In any case, it's a moment of privacy and it makes me ill.

View this post on Instagram

A post shared by Lando Norris #4 (@norris.content)

These are two long Insta stories I recorded for reasons, the first one more pertinent to it immediately being here than the second. I just love Lando sitting in and amongst everyone. He's sitting next to Martin's father (which is an entirely separate thing tbh) chatting and having fun. The second video was included because when the lights go off and a spotlight shines back onto the area he was, Lando doesn't seem to be there, which was an interesting note I wanted to have in the records because of the shot of Martin making his way back in that direction during the first half. Much to think about. (Tumblr didn't like my embedded video, so here's a screenshot of the first bit, but you'll have to go through the link to see all of what I'm talking about)

This was just a quick tiny thing piggy-backing off the last video, but it's a more closeup shot of Lando chatting with Martin's father. It makes me all soft inside that he gets close with the families of the people important to him. (Tumblr also didn't like the embedded video that was originally here, so here's a screenshot if you don't want to click through to see the actual clip)

Putting this video here because of both Mat Normann's arms around Lando, but also because Martin's there vibing and dancing by his side. Like, they're truly just existing and having a good time. Need to know who gave Lando that stupid little visor. But again, I love it for the subtleness and the comfort with how packed that room was.

View this post on Instagram

A post shared by Lando Norris #4 (@norris.content)

And then finally, this video that might as well be an hour long. The smiles, the bouncing back and forth... Martin's arm moves away from Lando at one point, almost like he was pulling Lando at the beginning. Many thoughts head very full. They almost never get to do this at the same time with each other, and it's an addicting feeling.

[dioticodes]

how to add masonry and infinite scroll to a tumblr theme

Hi, welcome. If you’re here, it’s because you want to add either Masonry, Infinite Scroll or both to your custom Tumblr theme.

Heads up, this guide requires some familiarity with HTML, CSS and Javascript as you will be editing your current theme and since all themes are different, I can't give step-by-step instructions on how to edit your exact theme.

Also, this post is best viewed on my desktop theme. Blame Tumblr for not supporting Markdown properly.

OVERVIEW

Alright, so what are we even adding? Basically, Masonry is used to display your posts in a nicely laid out grid, even if they're all different sizes. You tell it what your posts are, what you want them to fit into and it'll come up with a nice grid layout for you. Infinite Scroll is used to... infinitely scroll through posts with having to go to another page. It’s the endless scrolling of your Twitter/Instagram/whatever feed.

Now maybe you’ve already got one or the other in your theme and you’re looking to add the other one. Sounds pretty simple, yeah? It kind of is. The trouble is that Masonry and Infinite Scroll interact with each other. When you’re using Infinite Scroll, whenever you scroll down and load more posts, Masonry needs to check whether your post layout is still okay and correct it if it isn't.

PLUGINS

For the sake of this guide not getting too confusing and because they integrate so easily together, we’ll ONLY be using David DeSandro's Masonry and Infinite Scroll Javascript plugins. If you’ve got different versions of these plugins, remove them now as they may cause issues.

First, we need to add the plugins to your theme’s head:

<script src="https://unpkg.com/masonry-layout@4/dist/masonry.pkgd.min.js"></script><script src="https://unpkg.com/infinite-scroll@4/dist/infinite-scroll.pkgd.min.js"></script>

HTML

To get Masonry working, we need to know what your posts are and the container that they're in. Give your posts a class (e.g. .post) and your container an id (e.g. #posts). We can also specify additional options, such as column width and spacing between the posts. We want the layout to be responsive, so by following the example code Masonry provides, we'll create post-sizer and gutter-sizer.

To add Infinite Scroll, we need to know what the posts are (same as Masonry) and where to get the new content from - this will be the next page of posts on your blog. Tumblr lets us get that easily using pagination variables. Make sure you give the next page a class (e.g. .pagination__next), since this is where we'll be loading new posts from.

Your HTML might look something like this:

<div id="posts"> <div id="post-sizer"></div> <div id="gutter-sizer"></div> {block:Posts} <div class="post" id="{PostID}"> <div class="post-content"> {block:Text} {/block:Text} </div> </div> {/block:Posts} </div> <p id="footer"> {block:PreviousPage} <a href="{PreviousPage}">« Previous</a> {/block:PreviousPage} {block:NextPage} <a href="{NextPage}" class="pagination__next">Next »</a> {/block:NextPage} <a href="/archive">Archive</a> </p>

CSS

For the styling, we want the layout to be responsive so we'll set post-sizer and gutter-sizer to have a % width. For the rest of the styling, we'll use some of Masonry's example code again.

Your CSS might look something like this:

* { box-sizing: border-box; } #posts { width: 800px; } #posts:after { content: ''; display: block; clear: both; } #post-sizer, .post { width: 32.66%; } #gutter-sizer { width: 1%; } .post { background-color: lightgrey; margin-bottom: 10px; } .post-content { width: 100%; padding: 10px; float: left; }

JAVASCRIPT

In your theme's head, we can create a new script and set up Masonry inside it like this:

<script> window.onload = function() { var elem = document.getElementById('posts'); var msnry = new Masonry(elem, { itemSelector: '.post', percentPosition: true, columnWidth: '#post-sizer', gutter: '#gutter-sizer' }); } </script>

Then to actually get Masonry to generate a layout, we need to call it like this:

msnry.layout();

Usually, that's all you really need for Masonry but for Tumblr posts, any media embeds might take a bit of time to load. For example, Instagram embeds get taller when they're fully loaded (or at least they used to) and this can screw up the layout of your posts. To deal with this, you can add an observer that checks for any changes with media embeds and calculates a new layout if needed:

const embedObserver = new MutationObserver((m, o) => { msnry.layout(); }); embedObserver.observe(document, { childList: true, subtree: true });

Then finally, we need to set up Infinite Scroll. Remember, we're using the same posts that Masonry is changing. Since this plugin is made by the same guy who wrote Masonry, we can integrate it easily using outlayer:

let infScroll = new InfiniteScroll(elem, { path: '.pagination__next', append: '.post', outlayer: msnry });

Every time it loads a new page, it'll update the URL in your address bar. If you want to turn that off, you can add a new line to the previous codeblock, setting history to false:

let infScroll = new InfiniteScroll(elem, { path: '.pagination__next', append: '.post', history: false, outlayer: msnry });

And that should be it! The whole script should be something like this:

<script> window.onload = function() { // INITIALISE MASONRY var elem = document.getElementById('posts'); var msnry = new Masonry(elem, { itemSelector: '.post', percentPosition: true, columnWidth: '#post-sizer', gutter: '#gutter-sizer' }); // CALL MASONRY LAYOUT msnry.layout(); // CALL MASONRY LAYOUT ON EMBED LOAD const embedObserver = new MutationObserver((m, o) => { msnry.layout(); }); embedObserver.observe(document, { childList: true, subtree: true }); // INITIALISE INFINITE SCROLL let infScroll = new InfiniteScroll(elem, { path: '.pagination__next', append: '.post', history: false, outlayer: msnry }); } </script>

FINALLY...

Do keep in mind that your theme code will be different to this, so it's not a case of just copying and pasting everything directly. Remember to remove any old Masonry or Infinite Scroll plugins you already have. Your class and id names will probably be different and you may need to add certain HTML elements if you're missing them. You'll almost certainly need to tweak the styling too.

Feel free to shoot me a message if you need help or want to heckle me about the guide being outdated.

[alazic02]

Hello would you mind if I can reblog this post? Also I love your work and it looks really great!

I’m not sure which post you’re referring to but YES!! All of the posts on my blog are free to be reblogged unless they are explicitly tagged “do not reblog”.

The post I made about reposting vs. reblogging really took off which is good because it’s really important for people to understand the difference and know that they’re not the same, BUT it wasn't worded super clearly so here’s a more in-depth breakdown:

reblog: using Tumblr’s built-in reblog button

this makes a copy of the post and puts it on your blog(s) for your followers to see and interact with

it still links back to the original poster (OP), best found through the source link at the bottom of the post, as well as anyone who has added a reblog comment 

the source link can also be an external link if the OP's blog is sharing from another site, i.e. Twitter or Instagram

this is GOOD because if people enjoy the creator’s content, they can easily access their blog/landing page and see more

all of the likes/replies/reblog comments from any reblog still appear on the original post and so are accessible to the OP

very similar to the retweet function on Twitter except that if the OP deletes their original post or blog, all of the reblogs on other people’s blogs still exist

PLEASE REBLOG!! it’s the main feature of Tumblr and it’s how content creators on the site have their work(s) spread around!! unless the OP has explicitly stated that they do NOT want people to reblog their post(s), it’s probably safe to assume that it’s okay to do so

repost: to download, save, screenshot, or otherwise rip a post’s content and upload it in a new post on another blog, website, etc.

BAD! do not do this without asking the creator first (usually the OP) and getting permission to do so 

this means getting an EXPLICIT “yes” and following any other requirements like linking back to the original post, linking the creator’s website/blog, etc.

why is reposting not okay? because it separates the work from the creator and actively makes it harder for people to access the creator’s works

this is a major tactic for “content farms” on places like Instagram where people will steal other people’s work and sometimes profit from uploading it, gaining tons of interactions without ever having to compensate the person who actually made it

if you want to use someone’s art as a profile picture or header (on Tumblr or elsewhere), ask permission as well! some people may not want their art used for this, or may not be legally allowed to say yes

if you do get permission, make sure to still follow any other requirements they set (i.e. credit in your profile’s description)

I’m gonna put some common reposting defenses and what usually does and does not count as reposting under the cut!

Common defenses for reposting:

“I just wanted to share it!”

if you’re reposting to Tumblr... just reblog it. Please.

if it’s outside of Tumblr, you still gotta ask for permission bud, sorry

also, there actually is a share button for Tumblr posts! the button used for sending a post to a Tumblr DM also has share options (the right-facing arrow near Like/Reblog at the bottom of the post). It will create a new post for you on your platform of choice and will link back to the Tumblr post. If you MUST share something outside of Tumblr, at least use this

it also has a very handy “copy link” button so you can grab a direct link to the post

this will, however, grab the link to whichever blog you are seeing it from; I’d recommend doing the extra step of going to the OP’s blog and copying that link

“the OP doesn’t have an XYZ account and I wanted to share it there”

check again

if you're sure they don't, ask for permission, including where you want to post it

use the Tumblr share feature

copy the Tumblr link and add it into the post! hyperlinks (embedding a link in a line of text) are a good way to still link back to the OP while also keeping a post looking "clean"

at the very least, make sure you link back to the creator somehow!

“I don’t remember who made it”

reverse-image Google search! though this can be made unhelpful if it’s a commonly reposted piece (another negative effect of reposting)

if you still don’t remember then maybe? take it down! at the end of the day, it is not yours to post

"the OP deactivated and I still wanna share it!"

unfortunately, that's just the way it is sometimes 😔

if you still have access to a reblog of the post, share that instead!

If you have the ability to go through the trouble of saving and reuploading someone else’s work to anther place, at least go the extra mile and link back to the creator, please

What ISN’T reposting?

sharing something in a DM/text with a friend or group chat (though if you’re doing that, might as well throw in a link to the post too)

using art as a profile picture or header (WITH PERMISSION)

reblogging using the reblog button

Basically, at the end of the day, what's most important is to properly credit/cite the creator. Embed a link, tag them, etc., anything that makes it easier for people to find the creator of the content that you're sharing because it means that you're helping other people find and follow creators you like too!

[shimmerjjang]

#Startup Seo Dal Mi Makeup & Outfit Look + My K-Drama Ramblings

우와~ 진짜 오랜만이다 여러분..

Gosh, as of writing, I just finished shedding a bucket of tears after watching the last episode of tvN’s Startup on Netflix. It was quite an emotional ride. It was fun, but I’m still left in a trance because I’m not sure how am I supposed to move on with Han Ji Pyeong’s character lol

Anyhooo, as a way for me to celebrate my love for this K-Drama, I thought of recreating Seo Dalmi’s (Bae Suzy) Date/Breakup Makeup & Outfit Look which she sported in Episode 12. Dalmi rarely dolls herself up in this drama, but when she did for her date with Nam Do San, she nailed it 100%! I uploaded a video of this on my IGTV which you can see here. But since I can’t really figure out how to properly embed it here on Tumblr, I also uploaded it on YouTube. Yeah I know, 10 years on Tumblr and I’m still this noob. Do San help me! kk~

It’s best viewed on mobile because it’s vertical! haha! It sure is mega difficult to look even just a bit closer to Suzy, but at least the fringe kinda worked, right? haha! 

There’s nothing much to explain with the makeup look, because it’s just super simple! I think the only special thing I can share here is the oil-pressing technique I did in which I applied 2 drops of oil on a damp sponge and pressed it over my base makeup (in this case, I only used concealer). This way, it’ll create a ‘glass-skin’ finish that’ll also help bounce off light to minimize appearance of deep acne scars like mine. ^^

Just in case you are curious, here’s the full list of the products I used:

Keep Cool Ocean Mist (available at Charis)

The Saem Cover Perfection Tip Concealer in 1.5 Natural Beige

Skinpotions Snow Potion Oil

Skinpotions Glowdust in Sizzle

Pixi Beauty x Chloe Morello Palette

Innisfree Blusher in #03 Ripe Fig

Laneige Wild at Heart Palette

Laneige Milky Way Burgundy Two Tone Shadow Bar

Laneige Two Tone Lip Bar in Dear Pink

Forencos Plum Burgundy Eyeliner

Clio Rouge Velvet Lipstick #3 Muse City

Etude House Be My Universe Palette

Heroine Makeup Mascara

Here are more snaps of my Dal Mi-inspired Date/Breakup Look ^^

I’m currently sifting through the internet just to find a similar jumper dress! I’m already waiting for it to arrive in my doorstep. I hope it fits! 

For now, this denim jumper which I had for a while now is the closest I can get, plus my white ruffled cotton top as inner blouse. TMI, this denim jumper used to be a bit tight but I think I unintentionally lost a bit of weight in the past months. ahe~

Aigooooooo. I don’t want to spoil anyone who hasn’t seen tvN’s Startup yet. But I’m assuming only a few people will stumble upon this post so I guess I’m free to ramble aimlessly here lol 

Startup just means so much because I can relate to it. Being someone who worked with several startup companies, I felt the difficulties that the characters faced. From the fun and excitement of brainstorming ideas in hopes of turning them into reality to the hardships of securing investors. Tbh, it’s pretty much the same thing I liked about one of my favorite K-Dramas of all time “Because This is My First Life” - the love story’s just a bonus!

Startup is perfect, but the second-male lead syndrome here is just so major! Ugh, the way they developed Han Ji Pyeong’s (played by Kim Seon Ho) character is amazing and it really shone all throughout the drama. They built his character up so well but had him stuck in this “lonely bubble” until the end. It’s depressing! Thank goodness for Halmeoni because she made sure our Jipyeong won’t get the saddest ending he surely doesn’t deserve! 

I see the point though, most particularly in his last conversation/scene with Seo Dal Mi. He’s just too late. He had 15 years, and then another extra 3 years - but he just didn’t take all those chances. He’s just a huge ball of regret. Aigoo

Oh well, please don’t do this again to us, writer-nim haha

Well, still #TeamHanJiPyeong until the end. But I’m happy for Do San and Dal Mi ^^ The final scene kinda made up for it. At least we all get to see his super bright smile! He looked genuinely happy nemen hehe

Now let me continue binge-watching 2 Days & 1 Night (1박2일) to make up for this sadness haha! Wah, I used to watch 1박2일 all the time on KBS World but stopped at around 2014 or 2015. I’m glad I get to see it again thanks to Seonho-jjing! Kim Seon Ho is a regular member in S4! hihi~

That’s enough rambling! See you on Instagram (@shimmerjjang)! I update there all the time! ^^

[minnievirizarry]

Must Have Social Media Tools for 2017

As more and more people create personal and professional profiles on social networking sites, there’s simply no denying the importance of social media for brand promotion and business growth.

But because marketing professionals contend with a plethora of marketing activities aside from interacting with customers on social media, we’ve compiled a list of social media productivity tools you should check out in 2017, if you haven’t already.

This post tackles 30 of the top social media tools, what they’re for, some pricing details, and their pros and cons. Let’s dig right in.

1. AddThis

Best known for: Content distribution, tracking, and analysis

AddThis is a social sharing and engagement tool found on many websites. It comes with share and follow buttons to easily distribute your content, boost your social media presence, and grow your audience. Aside from website marketing, AddThis provides valuable data on audience behavior: social engagement, number of people sharing your content, and where traffic comes from.

Pricing

AddThis Basic is free. Paid plans start at $10 per month.

Pros

Share buttons for one-click sharing of content to various social media channels

Follow buttons for quick and easy audience building

Provides insights on browser type, browser language, date and time of a user’s visit to your website, and traffic referrers

Aggregates the number of clicks a shared link generates

Responsive and works with any device type

Related Posts feature to keep readers glued to your site’s content

Easy-to-install plugin for WordPress

Available browser extensions: Chrome, Firefox, Safari, plus a bookmarklet if you need more sharing options

Cons

Inability to turn off the AddThis branding even on Pro subscriptions

May require some tweaking at the outset to properly work

2. Buffer

Best known for: Automated republishing and content scheduling

Buffer is a social media management tool that lets users schedule and publish content on the major social networks, as well as measure the impact of their marketing efforts from one centralized dashboard.

Pricing

For individual plans, a free version with limited features is available. The paid version costs $10 per month. Team and agency plans start at $99.

Pros

Social media scheduling and publishing in one dashboard

Includes link shortening and tracking, social analytics, and Pablo, Buffer’s proprietary image creator

Can add RSS feeds from blogs

Works with desktops, iPhones, iPads, and Android devices

Includes browser extensions for Chrome and Firefox for easier posting and scheduling

Cons

Doesn’t track social mentions

Can’t view your Twitter feed or interact with followers directly from the dashboard

Free account doesn’t support Pinterest

3. Bundle Post

Best known for: Hashtag tracking and content curation

Bundle Post is a social media management tool that tracks hashtags and curates content from numerous sources, including Google Alerts, RSS, and other feeds, allowing you to choose from the latest and most relevant content to send out to your audience. It lets you schedule social content in bulk and create repository folders for your marketing messages, which you can also include in your scheduled posts.

Pricing

Bundle Post plans start at $19.99 per month. A free 30-day trial where you get to test drive the Pro plan (costs $100 per month) is available.

Pros

Allows the creation of folders for each client or campaign

Lets users add single time slots for posting or specify posting intervals to maintain complete control over their scheduled posts

Has a time-saving #FollowFriday feature that helps you figure out what to say in your posts or who to mention

Integrates with Hootsuite

Offers a Chrome extension

Cons

Tech support may be limited to tutorials only for certain plans

4. ClickToTweet

  Best known for: One-click content sharing and analytics

ClickToTweet is a Twitter app that lets you create tweetable links you can then embed on your website, email messages, or press releases. It comes with features that make promoting, sharing, and tracking your content easier.

Pricing

ClickToTweet paid plans start at $4.97 monthly. Other plans are Expert at $49.70 per year, and the Enterprise plan at $499 per year. A free ClickToTweet plan is also available.

Pros

Tweetable links generation for easier content sharing

Central dashboard for all your links

Analytics for click activities on your links

Click mapping so you know where people clicking on your links are located in the world

Suggested users feature to increase followers

URL shortener to redirect all your links

ClickToTweet WordPress plugin available

Cons

No full support for embedding images, just a workaround

Free plan only includes five links

5. ContentGems

Best known for: Content discovery and distribution

ContentGems is a content discovery engine that scans thousands of online content from trusted sources, helping marketers automatically find timely and relevant content for distribution to their audience on various channels: social media, email newsletters, website, portals/intranets, or mobile app. This, in turn, allows them to attract more qualified traffic to their sites and build thought leadership for the company.

Pricing

Depending on the package you choose, paid plans cost $99 per month (Business) and $199 per month (Agencies). A free plan with limited features is likewise available.

Pros

Monitors leading blog and news sites for top-rated content, which you can further cherry-pick or automatically stream to your followers

Gives users immediate access to hundreds of thousands of RSS feeds

Sends out weekly or daily email digests

Comes with Twitter filters to weed out sub-par content

Lets you build customized feed bundles

Allows the usage of custom keywords and content filtering by media type and social signals

Offers a developer API for customized data sharing between apps

Works with a range of third-party platforms, such as MailChimp, Slack, Buffer, Hootsuite, Feedly, Campaign Monitor, and Sendible

Cons

Mainly built for content discovery and distribution, no advanced social media management capabilities

Advanced features come at a cost that may be steep for small businesses or startups

6. EpicBeat

Best known for: Content discovery and analysis

EpicBeat is a social media software system that assists marketers with content, influencers, and trend discovery.

Pricing

EpicBeat costs $49 per month or $490 per year. A 14-day free trial is available.

Pros

Available features: saved searches, downloadable data, real-time alerts, and multiple users

Helps businesses find influencers on Twitter, Facebook, Instagram, YouTube, Google+, SoundCloud, and SlideShare

Provides insights such as best-performing content types and formats, top authors and domains, trending themes, comprehensive sentiment analysis, and ideal posting times across platforms

Various filter options for content refinement

Comes with a curation API for WordPress blogs

Cons

Allows use of the tool without signing up but will only grant you access to Twitter influencers

7. Everypost

Best known for: Content curation and social media publishing

Everypost is an all-in-one social media publishing tool that simplifies content curation and maintaining control over your social media pages. Supported platforms include Twitter, Facebook, LinkedIn, Google+, Pinterest, and Tumblr.

Pricing

Everypost has a free option plus four different paid tiers, which start at at $9.99 per month.

Pros

Team collaboration and role management

Visual content curation from various social media sources including Instagram, YouTube, Flickr, and RSS feeds

Post scheduling and customization to suit the needs of each platform’s audience

Social analytics tools for building granular, platform-specific reports

Compatibility with Android and iOS devices

Automatic syncing of personal contacts to Everypost

Twitter mentions monitoring and location activation

Filters and image manipulation

Cons

Free version is limited to one account per channel and doesn’t support team management

8. Google Trends

Best known for: Trends tracking and market research

Google Trends is a forecasting and historical analysis tool that aids with market research and web user behavior tracking. It provides interest trends over time for certain keyword searches.

Pricing

Google Trends is a free service.

Pros

Shows insights into interest spikes for relevant terms

Can be used to research on practically anything of interest to you, including predicting economic indicators

Aside from time trends, also renders rising interest reports (related terms not in the top 10 but show sustained increase and should be noticed)

Contains filters to narrow search results: location filter, category filter, time span filter, and type of search filter

Cons

Minimum traffic requirement for your website to be featured

Data may contain inaccuracies

Better to use Google Analytics over Google Trends if you want accurate data on your website

9. Hashtagify.me

Best known for: Hashtag discovery and influencer marketing

Hashtagify.me is a Twitter hashtag search and discovery tool that lets you find the best hashtags to expand your social media reach. It also helps you pinpoint the right influencers to amplify your message.

Pricing

Hashtagify offers a free account. Pro plans start at $9.99 per month. If you pay annually, you get two months free.

Pros

Has a Research Assistant feature that analyzes your Twitter accounts to give you the best hashtag recommendations, up to 30 related hashtags

Lets you find hashtags from competitors and influencers

HashSmart Filter feature automatically filters out generic and spammy hashtags

Drills down to individual tweets to measure hashtag influence

Comes with analytics and in-depth reports that detail the hashtag’s usage patterns

Shows you a live stream of the public posts using the hashtag

Cons

Support for Instagram only available to Business and Enterprise accounts

Requires credit card information to start using the free trial

10. Hootsuite

Best known for: Social media management in one place

Hootsuite is a time-saving social media and analytics app that lets users manage all of their social profiles from a single location. It allows you to discover and schedule social content, identify influencers, and connect with customers and social media followers faster.

Pricing

A paid one-user plan starts at $19 per month. For teams and businesses, multi-user subscriptions start at $99 per month. A free and limited single-user plan is likewise available.

Pros

Clean, easy-to-use dashboard

Offers a complete set of social media management tools for scheduling, content curation, analytics, monitoring, team management, and contests/sweepstakes hosting

Also functions as helpdesk for social media teams, allowing businesses to protect their reputation straight from the app

Integrates with 250+ business apps

Works with the following mobile devices: iPhone, iPad, iPod Touch, Android

Cons

Supports a limited number of URL shorteners

Adding more users and advanced features can be very expensive for small businesses

11. IFTTT

Best known for: Integration of otherwise disparate apps

Short for “if this, then that,” IFTTT is more than just a social media management tool. It’s a web-based task automation app that performs actions triggered by conditional statements or applets. For IFTTT to work, you need a channel, a recipe, and an action.

For example, if you’re tagged in an Instagram photo, IFTTT can automatically download the photo to Google Drive.

Pricing

IFTTT can be used totally free. But if you want to publish a service and embed it in your own apps or website, that will cost you $199 per month. For custom options and services for your brand, Partner Plus starts at $499 per month.

Pros

Connects disparate services without learning how to code

Hundreds of service combinations you can use upon signup

Works seamlessly between desktop and mobile devices

Can build your own recipe if you don’t find what you need

Totally free to use

Cons

Can only combine two services at a time

Can result in double postings on your social accounts if you go crazy with your combinations

12. Keyhole

Best known for: Hashtag tracking and keyword analysis

Keyhole is a hashtag analytics and social media marketing tool that works with the major social networks: Twitter, Instagram, and Facebook. Keyhole tracks data from your account, analyzes generated reports, and gives out suggestions on how to better optimize your social media marketing campaigns.

Pricing

Keyhole offers several pricing tiers: Professional ($165 per month), Team ($349 per month), Corporate ($599 per month), Agency ($999 per month), and Enterprise (call their sales team for custom pricing). Although there are no yearly commitments, Keyhole offers discounts on one- and two-year prepayments.

You can also test-drive the app for three days for free.

Pros

Carries a suite of social media marketing features: hashtag and keyword analytics, influencer marketing, competitor tracking, sentiment analysis, demographic analysis, locations heatmap, live streams, historical data reports, and automated reporting

Analytics for both brand mentions and hashtags

Embed widgets available for your website or blog

Tracks which devices users commonly post with

Customized alert notifications via email

Reports that are exportable to Excel and similar software tools

Cons

In-depth social media analytics and reporting features limited to Facebook, Twitter, and Instagram

May be pricey for small businesses and startups

13. MeetEdgar

Best known for: Content scheduling and amplification

MeetEdgar is a social media scheduling tool that ensures your posts and updates get the most attention from your fans, followers, and connections. MeetEdgar doesn’t just schedule your posts and track their performance, it also allows you to build a library of social media updates that you can use over and over again.

Pricing

MeetEdgar pricing is at $49 per month. A free 14-day trial is offered.

Pros

Automatically reshares evergreen content

Builds a queue of updates for sharing across your different social networks

Supports unlimited content in your library

Lets you assign expiration dates to seasonal content

Pulls content from RSS feeds

Allows category-based scheduling for different types of posts

Supported URL shorteners: Rebrandly and Edgar’s proprietary custom link shortener

Offers a Chrome extension and bookmarklet

Provides statistics to better increase the effectiveness of your social media marketing efforts

Cons

Only supports Twitter, Facebook (profiles, groups, pages), and Linkedin (profiles, company pages)

No dedicated plugin for Firefox or Safari

Doesn’t support retweeting or commenting on content in-app

14. Ninja Outreach

Best known for: Influencer research, content discovery, and outreach automation

Ninja Outreach is primarily an influencer marketing tool, but it goes way beyond that. It can also be used for lead generation, content promotion, Twitter and Instagram prospecting, list management, content research, blogger outreach, and link building.

Pricing

Ninja Outreach plans start at $69 per month. Other plans cost $99 per month (Small Agency), $249 per month (Large Agency), and $599 per month (Enterprise.) Free 14-day trials are available for each.

Pros

Gives you immediate access to thousands, if not millions, of influencers in your industry

Saves you tons of time on blogger prospecting and outreach

All your contacts, notes, email history, and RSS feeds in one place

Easy clients and campaign segmentation using relevant keywords

Supports team management and collaboration

Carries SEO, location, special posts, and social filters for more targeted results

Has customizable built-in outreach templates

Includes a Chrome extension

Offers a 30-day money-back guarantee

Cons

We can be a little biased about Ninja Outreach. It’s our baby, after all. We work hard to deliver the best possible influencer marketing solution for you, but if there’s anything at all that bothers you about the software, let us know, and we’ll do our utmost to get that fixed.

15. Oktopost

Best known for: Social publishing and lead management

Oktopost is a social media management platform for B2B marketers. It helps with lead generation, lead tracking and analysis, social publishing, social listening and engagement, and content curation.

Pricing

Oktopost pricing depends on the package your company needs. Please contact their sales department for custom pricing.

Pros

Comes with a suite of social publishing features: campaign categorization, editorial calendar, content pipeline, publishing automation, and a mobile app for Android and iOS devices

Social analytics feature that tracks acquisition and lead attribution, audience growth, social engagement, and content performance

Data that can be exported to Excel or any business intelligence solution

Supports the use of custom RSS feeds for content discovery

Live streams to monitor keywords, company pages, mentions, customer feedback, and competitor activities

Promotes employee advocacy and thought leadership for social amplification

Supports team management and collaboration

Upholds data security through role-based user controls

Cons

Because it’s feature-rich, may take some getting used to

Integration with Twitter Insights (or other marketing automation software) is a separate purchase

16. Pocket

Best known for: “Save for later” content curation

Pocket is a content curation tool that allows users to save content for later viewing. It offers different ways to save: via email, your web browser, or from 1,500 connected apps, such as Twitter, Digg, and Flipboard.

Pricing

You can use Pocket for free. However, if you want it ad-free or need access to more features, such as a permanent library of the webpages and articles you save (even when they’re deleted from the web entirely), full-text search, customized reading experience, and suggested tags, Pocket Premium costs $4.99 per month, or $44.99 per year.

Pros

Comes with a clean, minimalistic, and user-friendly interface

Allows offline viewing of saved content

Lets users send links to add@getpocket.com if the app they use doesn’t support auto-saving to Pocket

Tagging system for content categorization and easy retrieval

Content recommendation based on the content you save

Premium plan supports multiple languages, including English, Chinese, French, Japanese, Russian, and Spanish

Integrates with 1,500+ apps

Has native apps for Androids, iPhones, and iPads; also works with Kobo e-readers, Windows Mobile, and BlackBerry devices

Offers extensions for the major browsers: Chrome, Firefox, Safari, and Opera

Cons

List of user-created applications on the website not updated

Articles won’t be available offline if you’ve closed Pocket down before full download is complete

Free account removes copies of archived items from the device

17. Post Planner

Best known for: Content discovery and trends tracking

Post Planner is a content discovery tool that assists social media managers with finding the right content using keywords, hashtags, and industry recommendations. The app also measures content performance through a five-star rating system so you can cherry-pick the content to showcase to your target audience.

Pricing

Post Planner offers five subscription plans, aside from a free-for-life basic version and a custom package for organizations requiring unlimited features. Paid plans start at $3 per month (Starter plan), if billed annually.

Pros

Lets you add your own content, which is then scored for virality

Allows posting to Facebook groups that you manage

Supports sharing and uploading of photos

Automatically adds evergreen content back to plan rotation

Star rating system to predict content performance - more stars, better content performance

Automates publishing from RSS feeds

Cons

Works with Facebook and Twitter only

No free trial for the paid options

No native mobile app yet

18. RightTag

Best known for: Hashtag analysis and optimization

RiteTag is a hashtag optimization tool that helps users find the right hashtags for their social media campaigns. Using real-time engagement data, it provides instant feedback on your hashtags and identifies those that will generate good results.

Pricing

The pricing scheme for RightTag is simple and straightforward: $49 per year. A seven-day free trial is available.

Pros

Visibly warns you of problematic hashtags through color coding

Provides granular statistics on your chosen hashtag, such as unique tweets per hour, retweets per hour, hashtag exposure per hour, tweets with images, tweets with links, and tweets with mentions

Provides statistics on recommended hashtags, making it easy to pick out the most promising ones

Lists down which hashtags not to use

Available browser extensions: Chrome and Firefox

Available mobile apps: Android and iOS

Cons

Exclusively used for hashtag optimization only

19. Simply Measured

Best known for: Social listening and analytics

Simply Measured is a social listening tool that aids with brand reputation management. It also analyzes metrics across the different social networks, giving social media managers an in-depth look into their social media activities.

Pricing

Pricing for a Simply Measured subscription is not available on their website. Schedule a demo or call their sales department for more information.

Pros

Aggregation and analysis of social media data in one location

Supports the major social networks: Twitter, Facebook, Instagram, LinkedIn, Google+, YouTube, and Pinterest

Other solutions offered aside from social listening and analysis: conversion and content share tracking

Reports that can be generated in a variety of formats: Excel, Word, or PowerPoint

Helps improve SEO and tracks traffic generated via AdWords

Has built-in integrations with Tableau

Offers a social analytics API to analyze your data however you want it analyzed

Gathers data from Google Analytics

Provides free reports for a sampling of the data it generates, such as Twitter follower report,

Facebook fan page report, Facebook content analysis, Instagram user report, Vine tweet analysis, and social traffic report

Cons

Custom reporting may not be available for all users

Because it’s feature-rich, may take a little getting used to

20. Social Mention

Best known for: Social listening and reputation management

Social Mention is a social listening tool that lets businesses track and monitor the conversations around their brands. It can be used for reputation management and for research into what piques the interest of your target market.

Pricing

Social Mention can be used for free. There are review channels, however, that peg the price per user per month anywhere from $20 to $29. Social Mention doesn’t publicly provide such data. Please contact them for more information.

Pros

Simple and straightforward usage: input your query into the toolbar and specify the channel/s you want the app to perform a search on

Covers 100+ social media platforms, including Facebook, Twitter, YouTube, Digg, and Google

Functions as a user-generated content aggregator, as well as a search and analysis platform

Carries a third-party API for companies that want to stream real-time social media data into the applications they already use

Allows the setup of daily social media alerts

Cons

Doesn’t offer advanced filtering options as most social media management tools do

21. Socialert

Best known for: Hashtag tracking and reputation management

Socialert makes hashtag tracking simpler and easier. The app, however, is more than just that. It also carries features and tools that perform brand monitoring, influencer marketing, and Twitter analytics.

Pricing

Socialert offers multiple subscription plans: Starter ($9.95 per month), Professional ($29.95 per month), Enterprise ($49.95 per month), and Corporate ($99.95 per month). A free three-day trial is likewise available.

Pros

Multiple functionalities in one platform: brand monitoring, hashtag tracking, influencer marketing, and Twitter analytics

Allows monitoring of every related keyword to amplify your brand’s reach

Supports competitor analysis by helping you uncover their influencers, viral content, customers, and trending hashtags

Tracks hashtag mentions and usage

Provides top tweets, hashtags, and links

Allows social media managers to directly communicate with their audience from the dashboard

Has noise-reducing filters that let you hone in on the data that matter

Cons

Mainly focused on Twitter

22. SocialOomph

Best known for: Content discovery and posts scheduling

SocialOomph is a social media management and productivity app that lets you schedule posts, find people to follow, and monitor activities in your different networks from one centralized dashboard.

Pricing

A free account for Twitter-only management can accommodate up to five different profiles. If you need to monitor more than five, SocialOomph Twitter Unlimited costs $6.97 once every two weeks. SocialOomph Professional, on the other hand, costs $17.97 once every two weeks.

Pros

Supported social media channels: Twitter, Facebook, Pinterest, LinkedIn, Tumblr, and Plurk

Supports URL shortening and keywords tracking

Allows usage of RSS feeds to create updates

Supports unlimited accounts

Supports tweeting via email

Cons

Additional fees for auto-DM and follow-back features

Free account covers Twitter only

23. Sprout Social

Best known for: Social media marketing and analytics

Sprout Social offers a host of social media management tools to facilitate the way brands communicate with their customers. It carries features that allows individual users and teams to manage their messages in one place, schedule and publish posts, collaborate on content via a shared content calendar, and unlock valuable social media insights through in-depth analytics.

Pricing

Sprout Social offers three pricing tiers: Premium at $99 per user per month, Corporate at $149 per user per month, and Enterprise at $249 per user per month. Free 30-day trials are available for all plans.

Pros

Clean and intuitive user interface

Detailed reporting

Solutions offered: smart inbox, post scheduling and publishing, keyword and location monitoring, a shared content calendar, task management and social CRM, in-depth reports, trends and engagement reports, competitive benchmark reporting, custom URL tracking, and advanced keyword listening

Supports multiple account management

Single-stream inbox for easier engagement with customers

Proprietary analytics tools to monitor and measure individual and team performance against responsiveness and engagement targets

Integrates with Google Analytics

Available apps: web app, browser plugin, Android, iPad and iOS apps

Cons

Doesn’t connect with Pinterest

Cost on the high side to include an entire team

Advanced features only available to higher-priced subscription packages

24. Tagboard

Best known for: Hashtag tracking and content publishing

Tagboard is not your ordinary hashtag tracker. While it does use hashtags to aggregate data from the various social media networks in real time, the app also embeds, reposts, and broadcasts content on various display screens.

Pricing

Tagboard offers two pricing categories: Social Media Displays and Digital + Web Only. The Starter plan for social media displays costs $500 per event, while Starter Digital for digital and web use only starts at $99 monthly, if billed annually.

Pros

Carries an intuitive, user-friendly interface

Allows content curation through hashtags

Supports sharing of content to your live audience at events such as conferences or sports arenas

Has filters for blocking negative or offensive posts

Supports retweeting and commenting from the Tagboard account

Automatic notifications for social media users who get featured

Comes with plugins for Chrome, Hootsuite, and Eventbrite

Cons

Social media display packages are on the pricey side

Valuable features come at an extra cost

25. Talkwalker

Best known for: Social media listening and analytics

Talkwalker does more than social listening, influencer identification, and hashtag tracking. In all, it’s an online reputation management system that enables businesses to monitor what people are saying about their brands and take immediate action where necessary.

Pricing

Talkwalker plans start at $8,400 yearly (or $700 per month). A seven-day free trial is offered.

Pros

Social listening across 10+ social networks, 150 million websites, and in 187 languages automatically translated in-platform

Carries a proprietary image recognition technology, allowing users to analyze both images and text in social posts

Analytics features include virality map to replicate viral campaigns, trending score to pinpoint trends, use case dashboards, in-depth social channel analytics, and smart theme detection for issue identification

Sentiment analysis available in 25 languages

Instant and automatic alerts

Fully customizable crisis dashboards

Time-lapse visuals for trend comparison and measurement

Integrates with third-party apps such as Hootsuite and Tableau

Cons

Too pricey for startups and small businesses

Lacks the ability to directly publish to social media

26. Tweet Binder

Best known for: Social media tracking and analysis

Tweet Binder is a social media tracking tool that allows users to classify, analyze, and optimize their Twitter and Instagram content for better campaign results. Aside from the ability to track hashtags and keywords, the app has features that showcases stats in just a click, which, in turn, helps social media managers understand their content’s performance in real time.

Pricing

Tweet Binder offers three subscription packages: Twitter Plan (€150 per month), Twitter and Instagram Plan (€310 per month), and Instagram Plan (€210 per month).

Pros

Categorizes tweets or topics into binders for stats comparison between binders

Carries an analytics suite to know and measure the reach and impact of your Twitter campaigns

Can be used to integrate Twitter on customized “tweet walls” to show tweets, images, leaderboards, and rankings to your audience in real time

Creates customized microsites for your campaigns and events

Allows exportation of reports to Excel

Cons

Price may be on the steep side for small businesses and startups

Can only store up to 6,000 tweets from the last seven days and up to 35,000 tweets per month for real-time reports

27. TweetDeck

Best known for: Twitter marketing and monitoring

An app by Twitter for Twitter users, TweetDeck is a social media management tool that monitors how users interact with the content posted on your different accounts. It gives you an at-a-glance view of your mentions, messages, notifications, and real-time activity in your network.

Pricing

TweetDeck is absolutely free to use.

Pros

Supports link shortening

Lets you set up keyboard shortcuts and configurable alerts

Allows tweet scheduling

15 different column types that can be added to or deleted from your timeline anytime

Easily customizable look and feel

Tweet Grid, which basically is a collection of tweets, that can be customized and embedded on your website

Supports multiple users and team management

Cons

Shortened URLs that cannot be customized

Twitter-only application

28. Viraltag

Best known for: Social media publishing and analytics

Viraltag is a multi-featured social media management and analytics tool that allows social media professionals to manage multiple social networks, schedule unlimited posts and updates, reuse evergreen content, collaborate with teams, and track and measure performance from one dashboard.

Pricing

Subscription packages start at $24 per month, if billed annually. Free 14-day trials are available.

Pros

Schedules multiple shares for a single post over different time periods

Lets users customize their messages to suit specific platforms’ audiences

Supports sharing on Twitter, Facebook, Pinterest, and Instagram

Carries a built-in image editor

Supports uploading of multiple images at once

Integrates with Google Drive and Dropbox for uploading, editing, and scheduling of content in bulk

Provides the ability to add multiple RSS feeds, Flickr, and Instagram accounts for content curation

Has a Chrome extension and bookmarklet

Allows users to pin on multiple Pinterest accounts and boards at once

Supports URL shortening

Cons

Requires manual setup of each day’s schedule

URL shortening may not automatically work across the board, such as on Facebook image posts with a URL in the description

Final word

There you have it - the top 30 social media tools for 2017. We will be updating this post throughout 2017, so if there are any tools you’d like added to the list, feel free to send us a message.

The post Must Have Social Media Tools for 2017 appeared first on Ninja Outreach.

from SM Tips By Minnie https://ninjaoutreach.com/social-media-tools-2017/