#no code test automation tools
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yethiconsulting · 2 months ago
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UI Automation Testing: Reducing Manual Efforts and Boosting Accuracy
Introduction:
UI automation testing is a powerful method for reducing manual testing efforts while improving test accuracy and coverage. By automating repetitive tasks, QA teams can focus on more complex testing, leading to faster release cycles and higher software quality.
Automating Repetitive Tasks:
Manual UI testing can be time-consuming and prone to human error. Automating repetitive tasks—like form submissions, button clicks, and navigation—frees up testers to focus on more critical, exploratory testing. Tools like Selenium and Cypress allow you to automate these tasks, ensuring consistency across test runs.
Increasing Accuracy and Consistency:
Automation eliminates the variability introduced by human testers, ensuring the same steps are executed each time, thus improving the reliability of your tests. Automation also enables parallel testing across multiple browsers and devices, enhancing test coverage.
Faster Feedback with CI/CD Integration:
Integrating UI automation testing into CI/CD pipelines ensures that tests run automatically after each code change, providing faster feedback to developers. This helps catch bugs early in the development cycle, reducing the risk of costly errors.
Conclusion:
By automating UI testing, teams can significantly reduce manual efforts, increase accuracy, and accelerate development timelines. This leads to more reliable software and more efficient testing processes.
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harsha112 · 9 months ago
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Codeless Automation Testing- All you need to know - HeadSpin
With the growing complexities of software applications, the need for no-code test automation has risen significantly. Additionally, the dynamic consumer demands make it crucial for app-developing brands to deliver exceptional user experiences to ensure good customer loyalty and brand reputation. Of the major automation tools, several enterprises choose Appium as their primary for their mobile app automation owing to multiple competitive advantages. It's open-source and cost-effective, which helps not only large enterprises but also growing businesses adopt this tool. However, gaining expertise in using the tool is often time-consuming and complex. Codeless or no-code automated testing has emerged as a game-changing approach that addresses this challenge. 
No-code test automation offers unprecedented efficiency, accessibility, and collaboration. By eliminating the need for extensive programming knowledge, it empowers testers of all technical backgrounds to actively participate in the automation journey.
Today, no-code test automation tools have gained significant popularity in the industry. The demand for these tools has increased as organizations strive to accelerate their testing processes and involve non-technical team members in no-code automated testing. Kindly visit https://www.headspin.io/blog/codeless-appium-test-automation-with-headspin to know more.
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robonito · 1 year ago
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what is Embedded Software Testing?
Embedded software testing refers to the process of evaluating and validating the software running on embedded systems. Embedded systems are specialized computer systems designed to perform specific functions within larger devices or machinery. They are typically found in various applications such as automobiles, medical devices, consumer electronics, industrial equipment, and more.
Embedded software testing involves assessing the functionality, reliability, performance, and safety of the software that operates these embedded systems. The testing process aims to identify defects, errors, and vulnerabilities within the software, ensuring that it meets the desired specifications and requirements.
Some common types of testing techniques used in embedded software testing include:
Unit Testing: Testing individual components or modules of the software to ensure they function correctly.
Integration Testing: Verifying the proper interaction and communication between different software modules within the embedded system.
System Testing: Evaluating the overall functionality and behavior of the entire embedded system, including the software and hardware components.
Performance Testing: Assessing the performance and responsiveness of the embedded software under different conditions and loads.
Security Testing: Identifying vulnerabilities and weaknesses in the software to protect against potential security threats and breaches.
Regression Testing: Repeatedly testing the software to ensure that recent changes or updates have not introduced new defects or caused any regressions.
Usability Testing: Evaluating the user-friendliness and ease of use of the embedded software interface.
Safety Testing: Assessing the software's compliance with safety standards and ensuring it operates reliably to prevent any potential harm or accidents.
Embedded software testing requires specialized knowledge and expertise due to the unique challenges posed by the embedded systems' hardware limitations, real-time constraints, and specific application requirements. Testers often use a combination of manual testing techniques and automated testing tools to thoroughly assess the embedded software's quality and functionality.
For More, You Can Visit This Post: Embedded Software Testing: Ensuring Quality and Reliability
Robonito Is a no-code automation testing tool for software and web apps that can automate your software testing
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rahulshettyacade · 2 years ago
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Want to achieve career goals? Rahul Shetty is here to guide you throughout your success journey! Contact today to enroll in the course.
Visit >> https://bit.ly/400shZW
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moose-mousse · 20 days ago
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Ice cold take from a decade ago!
"Quality gates are either automatically tool enforced, or they are imaginary"
I am fairly confident in stating that. Because if you claim that your developers will follow the quality gate on their own, you are saying that your people are better developers than the 40 people who got Curiosity to Mars. In this talk by Gerard Holzmann: https://www.usenix.org/conference/hotdep12/workshop-program/presentation/holzmann He shows data, that the programmers who have the highest success rates with rovers on mars, by a LONG shot, do not follow quality gates that was not enforced. So they tested EVERYTHING. To NASA level standards. One of the highest in the world. They made a HUGE codebase. VERY fast. And it was VERY safe. ... and it was cheap. Because clean code is easy to change and easy to write in. And when you get tested seven ways to hell every day, then you have to write robust code. Turns out robust code and testable code is basically the same thing. ALL of the software for that, was written by 40 people. It was CHEAP. So cheap that they barely appeared in the budget. And yet it was tested inside and out constantly and quality gates was enforced with systems
So when your workplace claims that it is simply too expensive to automate the quality gates. Then inform them that it is too expensive to NOT enforce them.
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l-1-z-a · 14 days ago
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🌎 Scaling The Software Development Process: Lessons Learned from The Sims Online
Scaling The Software Development Process: Lessons Learned from The Sims Online. Greg Kearney, Larry Mellon, Darrin West Spring 2003, GDC. Talk Overview. Covers: Software Engineering techniques to help when projects get big Code structure Work processes (for programmers) Testing
The presentation "Scaling The Software Development Process: Lessons Learned from The Sims Online" (GDC 2003) describes the experience of scaling development processes for a large team. Key lessons include simplifying architecture, minimizing module dependencies, and automating testing to improve stability. Main approaches involved transitioning to a client-server model, using temporary solutions ("Incremental Sync," "Null View"), and maintaining the functionality of the mainline at all times. Tools such as auto-tests ("snifftest") and scriptable play sessions helped reduce errors and accelerate integration. Core principles: simplification (KISS), incremental changes, process measurability, and scaffolding to support parallel work. The presentation emphasizes the importance of adapting processes to team scale and continuously improving tools.
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blackjackkent · 1 year ago
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Programming object lesson of the day:
A couple days ago, one of the side project apps I run (rpthreadtracker.com) went down for no immediately obvious reason. The issue seems to have ended up being that the backend was running on .NET Core 2.2, which the host was no longer supporting, and I had to do a semi-emergency upgrade of all the code to .NET Core 6, a pretty major update that required a lot of syntactic changes and other fixes.
This is, of course, an obvious lesson in keeping an eye on when your code is using a library out of date enough not to be well supported anymore. (I have some thoughts on whether .NET Core 2.2 is old enough to have been dumped like this, but nevertheless I knew it was going out of LTS and could have been more prepared.) But that's all another post.
What really struck me was how valuable it turned out to be that I had already written an integration test suite for this application.
Historically, at basically every job I've worked for and also on most of my side projects, automated testing tends to be the thing most likely to fall by the wayside. When you have 376428648 things you want to do with an application and only a limited number of hours in the day, getting those 376428648 things to work feels very much like the top priority. You test them manually to make sure they work, and think, yeah, I'll get some tests written at some point, if I have time, but this is fine for now.
And to be honest, most of the time it usually is fine! But a robust test suite is one of those things that you don't need... until you suddenly REALLY FUCKING NEED IT.
RPTT is my baby, my longest running side project, the one with the most users, and the one I've put the most work into. So in a fit of side project passion and wanting to Do All The Right Things For Once, I actively wrote a massive amount of tests for it a few years ago. The backend has a full unit test suite that is approaching 100% coverage (which is a dumb metric you shouldn't actually stress about, but again, a post for another day). I also used Postman, an excellently full-featured API client, to write a battery of integration tests which would hit all of the API endpoints in a defined order, storing variables and verifying values as it went to take a mock user all the way through their usage life cycle.
And goddamn was that useful to have now, years later, as I had to fix a metric fuckton of subtle breakage points while porting the app to the updated framework. With one click, I could send the test suite through every endpoint in the backend and get quick feedback on everywhere that it wasn't behaving exactly the way it behaved before the update. And when I was ready to deploy the updated version, I could do so with solid confidence that from the front end's perspective, nothing would be different and everything would slot correctly into place.
I don't say this at all to shame anyone for not prioritizing writing tests - I usually don't, especially on my side projects, and this was a fortuitous outlier. But it was a really good reminder of why tests are a valuable tool in the first place and why they do deserve to be prioritized when it's possible to do so.
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cyberstudious · 4 months ago
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Tools of the Trade for Learning Cybersecurity
I created this post for the Studyblr Masterpost Jam, check out the tag for more cool masterposts from folks in the studyblr community!
Cybersecurity professionals use a lot of different tools to get the job done. There are plenty of fancy and expensive tools that enterprise security teams use, but luckily there are also lots of brilliant people writing free and open-source software. In this post, I'm going to list some popular free tools that you can download right now to practice and learn with.
In my opinion, one of the most important tools you can learn how to use is a virtual machine. If you're not already familiar with Linux, this is a great way to learn. VMs are helpful for separating all your security tools from your everyday OS, isolating potentially malicious files, and just generally experimenting. You'll need to use something like VirtualBox or VMWare Workstation (Workstation Pro is now free for personal use, but they make you jump through hoops to download it).
Below is a list of some popular cybersecurity-focused Linux distributions that come with lots of tools pre-installed:
Kali is a popular distro that comes loaded with tools for penetration testing
REMnux is a distro built for malware analysis
honorable mention for FLARE-VM, which is not a VM on its own, but a set of scripts for setting up a malware analysis workstation & installing tools on a Windows VM.
SANS maintains several different distros that are used in their courses. You'll need to create an account to download them, but they're all free:
Slingshot is built for penetration testing
SIFT Workstation is a distro that comes with lots of tools for digital forensics
These distros can be kind of overwhelming if you don't know how to use most of the pre-installed software yet, so just starting with a regular Linux distribution and installing tools as you want to learn them is another good choice for learning.
Free Software
Wireshark: sniff packets and explore network protocols
Ghidra and the free version of IDA Pro are the top picks for reverse engineering
for digital forensics, check out Eric Zimmerman's tools - there are many different ones for exploring & analyzing different forensic artifacts
pwntools is a super useful Python library for solving binary exploitation CTF challenges
CyberChef is a tool that makes it easy to manipulate data - encryption & decryption, encoding & decoding, formatting, conversions… CyberChef gives you a lot to work with (and there's a web version - no installation required!).
Burp Suite is a handy tool for web security testing that has a free community edition
Metasploit is a popular penetration testing framework, check out Metasploitable if you want a target to practice with
SANS also has a list of free tools that's worth checking out.
Programming Languages
Knowing how to write code isn't a hard requirement for learning cybersecurity, but it's incredibly useful. Any programming language will do, especially since learning one will make it easy to pick up others, but these are some common ones that security folks use:
Python is quick to write, easy to learn, and since it's so popular, there are lots of helpful libraries out there.
PowerShell is useful for automating things in the Windows world. It's built on .NET, so you can practically dip into writing C# if you need a bit more power.
Go is a relatively new language, but it's popular and there are some security tools written in it.
Rust is another new-ish language that's designed for memory safety and it has a wonderful community. There's a bit of a steep learning curve, but learning Rust makes you understand how memory bugs work and I think that's neat.
If you want to get into reverse engineering or malware analysis, you'll want to have a good grasp of C and C++.
Other Tools for Cybersecurity
There are lots of things you'll need that aren't specific to cybersecurity, like:
a good system for taking notes, whether that's pen & paper or software-based. I recommend using something that lets you work in plain text or close to it.
general command line familiarity + basic knowledge of CLI text editors (nano is great, but what if you have to work with a system that only has vi?)
familiarity with git and docker will be helpful
There are countless scripts and programs out there, but the most important thing is understanding what your tools do and how they work. There is no magic "hack this system" or "solve this forensics case" button. Tools are great for speeding up the process, but you have to know what the process is. Definitely take some time to learn how to use them, but don't base your entire understanding of security on code that someone else wrote. That's how you end up as a "script kiddie", and your skills and knowledge will be limited.
Feel free to send me an ask if you have questions about any specific tool or something you found that I haven't listed. I have approximate knowledge of many things, and if I don't have an answer I can at least help point you in the right direction.
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raomarketingpro · 1 month ago
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Free AI Tools
Artificial Intelligence (AI) has revolutionized the way we work, learn, and create. With an ever-growing number of tools, it’s now easier than ever to integrate AI into your personal and professional life without spending a dime. Below, we’ll explore some of the best free AI tools across various categories, helping you boost productivity, enhance creativity, and automate mundane tasks.
Wanna know about free ai tools
1. Content Creation Tools
ChatGPT (OpenAI)
One of the most popular AI chatbots, ChatGPT, offers a free plan that allows users to generate ideas, write content, answer questions, and more. Its user-friendly interface makes it accessible for beginners and professionals alike.
Best For:
Writing articles, emails, and brainstorming ideas.
Limitations:
Free tier usage is capped; may require upgrading for heavy use.
Copy.ai
Copy.ai focuses on helping users craft engaging marketing copy, blog posts, and social media captions.
2. Image Generation Tools
DALL·EOpenAI’s DALL·E can generate stunning, AI-created artwork from text prompts. The free tier allows users to explore creative possibilities, from surreal art to photo-realistic images.
Craiyon (formerly DALL·E Mini)This free AI image generator is great for creating quick, fun illustrations. It’s entirely free but may not match the quality of professional tools.
3. Video Editing and Creation
Runway MLRunway ML offers free tools for video editing, including AI-based background removal, video enhancement, and even text-to-video capabilities.
Pictory.aiTurn scripts or blog posts into short, engaging videos with this free AI-powered tool. Pictory automates video creation, saving time for marketers and educators.
4. Productivity Tools
Notion AINotion's AI integration enhances the already powerful productivity app. It can help generate meeting notes, summarize documents, or draft content directly within your workspace.
Otter.aiOtter.ai is a fantastic tool for transcribing meetings, interviews, or lectures. It offers a free plan that covers up to 300 minutes of transcription monthly.
5. Coding and Data Analysis
GitHub Copilot (Free for Students)GitHub Copilot, powered by OpenAI, assists developers by suggesting code and speeding up development workflows. It’s free for students with GitHub’s education pack.
Google ColabGoogle’s free cloud-based platform for coding supports Python and is perfect for data science projects and machine learning experimentation.
6. Design and Presentation
Canva AICanva’s free tier includes AI-powered tools like Magic Resize and text-to-image generation, making it a top choice for creating professional presentations and graphics.
Beautiful.aiThis AI presentation tool helps users create visually appealing slides effortlessly, ideal for professionals preparing pitch decks or educational slides.
7. AI for Learning
Duolingo AIDuolingo now integrates AI to provide personalized feedback and adaptive lessons for language learners.
Khanmigo (from Khan Academy)This AI-powered tutor helps students with math problems and concepts in an interactive way. While still in limited rollout, it’s free for Khan Academy users.
Why Use Free AI Tools?
Free AI tools are perfect for testing the waters without financial commitments. They’re particularly valuable for:
Conclusion
AI tools are democratizing access to technology, allowing anyone to leverage advanced capabilities at no cost. Whether you’re a writer, designer, developer, or educator, there’s a free AI tool out there for you. Start experimenting today and unlock new possibilities!
4o
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B2B ecommerce website development in Indore
B2B eCommerce website development in Indore presents a lucrative opportunity for businesses looking to establish a strong online presence. With its rich talent pool, cost-effective solutions, and innovative approach, Indore has become a preferred destination for digital transformation projects. Online transactions between companies, as opposed to between companies and customers, are referred to as business-to-business (B2B) eCommerce. Strong B2B eCommerce solutions are essential given the growing dependence on digital platforms for supplier relationships, inventory control, and procurement.
The Significance of B2B eCommerce
Streamlined Operations: Efficiency is increased by automating procedures including order placing, tracking, and payment. Global Reach: Companies are able to grow their clientele beyond national borders. Cost Efficiency: By reducing manual intervention, digital systems lower operating expenses. Improved Customer Experience: Self-service portals, bulk ordering, and customized pricing are examples of features that increase consumer pleasure.
Why Indore Is a Center for the Development of B2B eCommerce
Indore has established itself as one of the fastest-growing IT cities in India. Businesses might think about Indore for the creation of B2B eCommerce websites for the following main reasons: Skilled Talent Pool: Indore is home to a sizable population of web developers, designers, and IT specialists that are knowledgeable about cutting-edge technologies. Cost-Effective Solutions: Development services in Indore are exceptional value for money and are less expensive than in major cities. Successful Startup Ecosystem: The dynamic entrepreneurial climate in Indore encourages originality and inventiveness in web development. Robust Infrastructure: The city's cutting-edge IT infrastructure facilitates timely delivery and smooth project execution. Client Proximity: Because of its advantageous location, companies in Central India can work with developers situated in Indore with ease.
How to Create a Business-to-Business eCommerce Website in Indore ?
Building a strong B2B eCommerce platform requires careful preparation and implementation. Here’s a step-by-step guide:
1. Analysis of Requirements
Determine the target market and business goals.
Specify the essential features and integration requirements.
2. Selecting the Appropriate Platform Depending on your needs, choose bespoke development or platforms like Magento or Shopify Plus. 3. Design of UI/UX
Create prototypes and wireframes for approval.
Concentrate on producing a design that is neat, expert, and user-focused.
4. Growth and Assimilation
To create the website, write clear, optimal code.
Increase functionality by integrating third-party tools and APIs.
5. Quality Assurance and Testing
To get rid of bugs, do thorough testing.
Make sure it works on all devices and browsers.
6. Implementation and Upkeep
Use secure servers to launch the website.
Assure seamless operations by providing regular updates and support.
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yethiconsulting · 3 months ago
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Best Practices for Test Management in a Continuous Integration/Delivery (CI/CD) Environment
Introduction
Start by explaining the role of Continuous Integration (CI) and Continuous Delivery (CD) in modern software development. Emphasize that effective test management is crucial to maintaining quality in fast-paced, automated pipelines.
Early and Continuous Testing
Implement testing at every stage of the CI/CD pipeline, starting from the earliest phases. Unit, integration, and functional tests should be run continuously to catch defects early.
Automation Integration
Test automation is vital for CI/CD environments. Ensure that all repetitive tests, such as regression tests, are automated. Use tools like Selenium, Jenkins, and Travis CI to integrate automated tests into the pipeline.
Effective Test Case Management
Organize test cases in a way that they can be easily maintained and executed in CI/CD pipelines. Regularly review and update test cases to ensure they are relevant and up-to-date.
Use of Test Management Tools
Leverage test management tools like TestRail or Zephyr that integrate with CI/CD platforms. This ensures seamless tracking, reporting, and scheduling of tests within the automated process.
Monitoring and Reporting
Set up real-time monitoring and reporting for continuous feedback on test results. This helps in quickly identifying issues and improving collaboration between developers and QA teams.
Conclusion
Summarize by stating that efficient test management in a CI/CD environment enhances the speed and reliability of software delivery while maintaining high-quality standards.
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anilpal · 9 days ago
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The Forgotten Art of Enjoying Testing
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Testing is often the unsung hero of software development. While developers and designers bask in the glory of feature releases and sleek interfaces, testing gets dismissed as “just a step in the process.” But here’s the secret: testing can be exciting, creative, and — dare we say it — fun.
The idea of enjoying testing may sound strange, but that’s where GenQE (Generative Quality Engineering) comes in. This approach doesn’t just make testing easier; it turns the whole process into an opportunity for discovery, collaboration, and even a little adventure.
The Trouble with Testing
Why does testing have such a bad reputation?
It feels repetitive: Running through endless test cases can feel like you’re stuck in a loop.
It’s underappreciated: Testing is often seen as “less creative” compared to coding or designing.
It’s rushed: Deadlines push testing into a corner, making it a frantic check-box exercise rather than a thoughtful process.
But what if testing wasn’t just about finding bugs? What if it became a dynamic, innovative activity where everyone was engaged? That’s the promise of GenQE.
GenQE: Transforming Testing into a Creative Process
Generative Quality Engineering (GenQE) flips the script on traditional testing. Instead of rigid processes and repetitive checks, it introduces new tools and mindsets that inspire curiosity and creativity.
Here’s how it works :
1. Let Tools Do the Heavy Lifting
Modern generative tools — powered by AI — can handle the repetitive parts of testing, like creating endless variations of test cases or simulating complex user behaviors. This frees up testers to focus on what’s really interesting: spotting patterns, finding unique edge cases, and experimenting with new ideas.
For example:
Use AI to generate real-world scenarios based on user data.
Run stress tests that push your software in ways you wouldn’t normally consider.
Suddenly, testing feels less like work and more like problem-solving.
2. Make It Collaborative
Testing doesn’t have to be a solo mission. GenQE encourages teams to test together. Developers, testers, and even designers can brainstorm scenarios, share insights, and build a shared sense of responsibility for quality.
When testing becomes a team sport, it’s more enjoyable — and far more effective.
3. Gamify the Process
Who doesn’t love a little competition? Turn testing into a game:
Award points for finding critical bugs.
Host “bug bounties” where team members compete to uncover issues.
Celebrate wins, whether it’s solving a tricky edge case or surviving a stress test.
Gamification adds energy to testing, making it feel like a challenge rather than a chore.
4. Focus on Growth
Testing isn’t just about making your software better — it’s about improving your team. Each test teaches something new: how users behave, where code can fail, or what tools can automate. Teams that approach testing with a mindset of growth find more satisfaction in the process.
The Payoff: Better Software and Happier Teams
When testing becomes enjoyable, the results are clear:
Better software: Engaged testers catch more bugs and improve quality.
Happier teams: A creative testing process fosters collaboration and reduces burnout.
Fewer surprises: Well-tested software leads to smoother launches and happier users.
GenQE doesn’t just change how testing is done — it changes how it feels.
Rediscover the Art of Testing
Testing has always been more than just a box to check. It’s a space for exploration, innovation, and growth. By embracing the principles of GenQE, we can transform testing into one of the most rewarding parts of the software lifecycle.
So, don’t treat it like a chore next time you’re testing. Dive in with curiosity, use the tools, and enjoy the process. You might just find yourself falling in love with testing all over again.
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robonito · 1 year ago
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How to Identify a Bug in Software Testing
Identifying a bug in software testing is an important part of ensuring the quality and reliability of a software application. Here are some steps to help you identify bugs effectively:
Understand the Requirements: Familiarize yourself with the software's requirements and expected behavior. This will help you identify any deviations from the intended functionality.
Create Test Cases: Develop a set of test cases based on the requirements. Test cases should cover various scenarios, inputs, and edge cases. Well-designed test cases increase the likelihood of discovering bugs.
Execute Test Cases: Execute the test cases systematically, following the test plan. This involves performing actions, entering inputs, and verifying expected outcomes.
Observe the Software: Pay close attention to the behavior of the software during test execution. Look for any unexpected or incorrect behavior, such as crashes, error messages, or incorrect results.
Record Issues: When you encounter a potential bug, document it immediately. Include details such as steps to reproduce the bug, expected and actual results, and any error messages or log entries. Clear and concise bug reports help developers understand and fix the issues.
Analyze Test Results: After executing all the test cases, review the overall test results. Look for patterns or recurring issues that could indicate a bug or a larger problem.
Prioritize Bugs: Assess the severity and impact of each bug you've identified. Categorize them based on their urgency and potential impact on the software's functionality. This will help prioritize bug fixes.
Reproduce Bugs: Whenever possible, try to reproduce the bugs on different environments or configurations. Reproducing a bug in multiple instances increases its reliability and helps developers understand the root cause.
Communicate with the Development Team: Share your bug reports with the development team. Provide them with all the necessary information, including steps to reproduce the bug and any relevant log files or screenshots. Maintain open communication to clarify any questions or provide additional details.
Retest Fixes: After the development team addresses the reported bugs, perform regression testing to ensure that the fixes did not introduce new issues.
Remember, effective bug identification requires attention to detail, good communication skills, and a thorough understanding of the software's requirements. By following these steps, you can contribute to improving the quality and reliability of the software you are testing.
For More Details On This Topic Visit The Link Here: How to Identify a Bug in Software Testing
Robonito Is a no-code automation testing tool for software and web apps that can automate your software testing
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rahulshettyacade · 2 years ago
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Want to reach heights with exceptional knowledge of coding design patterns ? Rahul Shetty is here to share all his 13 Years of IT Experience Knowledge to QA Colleagues and Students. Enroll today to learn,grow and shine with Rahul Shetty Acedemy !
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alaledigitalworld · 1 month ago
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GetResponse the best email marketing software. Review: Features, Pros, and How It Stands Out
GetResponse is a comprehensive marketing automation platform that caters to businesses looking to streamline their marketing efforts. Known for its email marketing tools, GetResponse also offers a suite of other features that help businesses attract, engage, and convert customers. Here’s a detailed look at the features GetResponse offers and what sets it apart from competitors.
Minding Blowing Features:
1. Email Marketing
Drag-and-Drop Email Editor: GetResponse’s email editor allows users to create professional-looking emails without any coding knowledge. With a simple drag-and-drop interface, users can customize email templates to match their brand’s look and feel.
Personalized Email Content: Dynamic content features enable users to personalize emails for each recipient, boosting engagement rates and customer satisfaction.
Automation Features: With GetResponse’s automation tools, users can create workflows to automatically send emails based on triggers such as subscriber actions or specific dates.
2. Marketing Automation
Workflow Builder: This visual editor allows users to design workflows that automate repetitive tasks. For example, businesses can set up automated welcome emails, cart abandonment emails, or re-engagement campaigns.
Behavior Tracking: GetResponse’s automation system can track user actions and segment contacts based on behaviors, like which links they click or how long they spend on a landing page.
Lead Scoring: This feature helps businesses identify potential customers by assigning scores based on engagement, making it easier to target the most interested leads.
3. Landing Pages and Conversion Funnels
Landing Page Builder: With a library of customizable templates, the landing page builder makes it easy to create effective, high-converting pages. It includes features like split testing and SEO optimization to help improve performance.
Conversion Funnels: GetResponse offers pre-designed sales funnels that guide leads through each stage of the buyer’s journey, from lead capture to purchase. It’s a valuable tool for e-commerce businesses looking to maximize conversions.
Webinar Funnels: This feature is ideal for businesses that rely on webinars for lead generation. The webinar funnel helps users set up registration pages, send reminders, and automate follow-ups, making the entire process seamless.
4. Webinars
Built-In Webinar Tool: GetResponse is one of the few platforms that includes webinars as part of its marketing toolkit. Users can host live webinars, share files, and engage attendees with polls and Q&A sessions.
Webinar Analytics: After each session, GetResponse provides detailed analytics that help businesses understand engagement levels, attendee drop-off rates, and overall webinar success.
Follow-Up Automation: Automatically follow up with webinar attendees based on their participation. For example, you could send a thank-you email to those who attended and an on-demand recording link to those who missed it.
5. E-Commerce Features
Product Recommendation Engine: GetResponse integrates with e-commerce platforms to help businesses recommend products to customers based on past purchases.
Abandoned Cart Recovery: This feature allows businesses to reach out to customers who abandoned their carts, helping to recover potentially lost sales.
Integrated Payment Gateways: Users can set up product pages and directly integrate payment options, making it easy to sell products or services directly through GetResponse.
6. Advanced Analytics and Reporting
Email Analytics: GetResponse’s email analytics provide in-depth data on open rates, click-through rates, and bounce rates. Users can use this data to fine-tune their campaigns.
Conversion Funnel Analytics: Users can track every stage of their sales funnels to understand where leads drop off and make adjustments to improve conversion rates.
Customizable Reports: The platform offers customizable reports for different metrics, enabling businesses to get insights tailored to their specific goals.
Pros of Using GetResponse
All-in-One Platform: GetResponse offers a full suite of marketing tools, from email marketing to webinars and sales funnels, so users don’t have to juggle multiple tools.
User-Friendly Interface: Even for beginners, GetResponse’s interface is intuitive and easy to navigate.
Webinar Hosting: With built-in webinar capabilities, GetResponse stands out among other email marketing platforms, making it ideal for educational content, product demos, and more.
Advanced Segmentation and Targeting: The platform offers robust segmentation and automation tools, allowing for highly personalized and targeted marketing campaigns.
Excellent Customer Support: GetResponse is known for providing reliable customer support through live chat, email, and extensive online resources.
Cons of Using GetResponse
Pricing: Compared to some email-only platforms, GetResponse can be pricier due to its comprehensive feature set.
Complexity for Basic Users: For those who only need basic email marketing, GetResponse’s extensive features may feel overwhelming.
Learning Curve for Automation: While powerful, the automation builder can take some time to learn and optimize fully.
Who Should Use GetResponse?
GetResponse is ideal for:
Small to Medium Businesses: With its range of features, GetResponse is suitable for businesses looking to streamline and automate various aspects of their marketing efforts.
E-Commerce Businesses: With its e-commerce tools, abandoned cart recovery, and product recommendation engine, GetResponse provides essential features for online stores.
Content Creators and Educators: The built-in webinar tool makes it perfect for educators, coaches, and content creators who need to host virtual sessions and automate follow-ups.
Digital Marketers: GetResponse’s advanced segmentation and automation make it a valuable tool for digital marketers running multi-channel campaigns.
Conclusion: Is GetResponse Worth It?
For businesses looking for an all-in-one marketing solution that includes email marketing, automation, webinars, and e-commerce support, GetResponse is a strong contender. While it may have a learning curve, particularly in automation, its depth of features allows businesses to centralize their marketing activities in a single platform. Though slightly pricier than simpler email tools, its versatility and powerful capabilities justify the investment for businesses that need a comprehensive marketing solution.
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sqlinjection · 2 months ago
Text
LDAP testing & defense
LDAP Injection is an attack used to exploit web based applications that construct LDAP statements based on user input. When an application fails to properly sanitize user input, it's possible to modify LDAP statements through techniques similar to SQL Injection. 
LDAP injection attacks are common due to two factors:
The lack of safer, parameterized LDAP query interfaces
The widespread use of LDAP to authenticate users to systems.
How to test for the issue
During code review
Please check for any queries to the LDAP escape special characters, see here.
Automated Exploitation
Scanner module of tool like OWASP ZAP have module to detect LDAP injection issue.
Remediation
Escape all variables using the right LDAP encoding function
The main way LDAP stores names is based on DN (distinguished name). You can think of this like a unique identifier. These are sometimes used to access resources, like a username.
A DN might look like this
cn=Richard Feynman, ou=Physics Department, dc=Caltech, dc=edu
or
uid=inewton, ou=Mathematics Department, dc=Cambridge, dc=com
There are certain characters that are considered special characters in a DN. The exhaustive list is the following: \ # + < > , ; " = and leading or trailing spaces
Each DN points to exactly 1 entry, which can be thought of sort of like a row in a RDBMS. For each entry, there will be 1 or more attributes which are analogous to RDBMS columns. If you are interested in searching through LDAP for users will certain attributes, you may do so with search filters. In a search filter, you can use standard boolean logic to get a list of users matching an arbitrary constraint. Search filters are written in Polish notation AKA prefix notation.
Example:
(&(ou=Physics)(| (manager=cn=Freeman Dyson,ou=Physics,dc=Caltech,dc=edu) (manager=cn=Albert Einstein,ou=Physics,dc=Princeton,dc=edu) ))
When building LDAP queries in application code, you MUST escape any untrusted data that is added to any LDAP query. There are two forms of LDAP escaping. Encoding for LDAP Search and Encoding for LDAP DN (distinguished name). The proper escaping depends on whether you are sanitising input for a search filter, or you are using a DN as a username-like credential for accessing some resource.
Safe Java for LDAP escaping Example:
public String escapeDN (String name) {
//From RFC 2253 and the / character for JNDI
final char[] META_CHARS = {'+', '"', '<', '>', ';', '/'};
String escapedStr = new String(name);
//Backslash is both a Java and an LDAP escape character,
//so escape it first escapedStr = escapedStr.replaceAll("\\\\\\\\","\\\\\\\\");
//Positional characters - see RFC 2253
escapedStr = escapedStr.replaceAll("\^#","\\\\\\\\#");
escapedStr = escapedStr.replaceAll("\^ | $","\\\\\\\\ ");
for (int i=0 ; i < META_CHARS.length ; i++) {
escapedStr = escapedStr.replaceAll("\\\\" + META_CHARS[i],"\\\\\\\\" + META_CHARS[i]);
}
return escapedStr;
}
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