#momofuko east village

[caiocoliveira]

O que um sorvete precisa ter pra loja ficar com uma fila giga constante mesmo com um frio de -3°C? Pergunta pro @davidchang e o sorvete surreal de cereal milk do Momofuko Milk Bar. Isso mesmo, sorvete feito com aquele leite que sobra no fundo da tigela de cereal. Precisa falar mais alguma coisa? 😍😍😍😛😛😛😵😵😵🙌🏻🙌🏻🙌🏻👊🏻👊🏻👊🏻🤘🏻🤘🏻🤘🏻🙈🙈🙈⚡️⚡️⚡️❄️❄️❄️❄️🍦🍦🍦🍦🍦🍦🍦🍦🍦🏆🏆🏆🏙🌆🌇💡💣💣❤️❤️🇺🇸 #icecream #cerealmilk #momofuko #momofukomilkbar #milkbar #dessert #sweet #sweeeeets #cereal #milk #newyorkcity #nyc (at Momofuku Milk Bar- East Village)

[vrheadsets]

Nike Using AR To Sell Limited Edition Shoes

Augmented reality (AR) is starting to see use in a variety of ways. From cocktail menus that turn into art, to the US Army using AR for battlefield intelligence, to Air New Zealand using AR to improve the customer experience A curious new use of the technology involves sportswear manufacturer Nike and Chef David Chang.

Nike is launching a new AR smartphone app aimed at helping customers get hold of limited edition shoes. Called SNKRS, the app will go live with the debut of Nike SB Dunk High Pro ‘Momofuko’ sneakers, which are being released as a collaboration with chef David Chang, owner of a chain of ‘Momofuku’ restaurants.

Customers launch the app and point it at a David Chang Fuki East Village menu, which will unlock the sneakers within the app, giving users the opportunity to buy the limited edition footware.

According to Nike, users don’t even need to live near one of Chang’s restaurants, as an online copy of the menu works just as well as a physical copy. The app will also work with the special SNKRS posters that are inspired by the Momofuko menu.

Its expected that other limited edition footware will also be unlocked in the app in a similar fashion, with possibilities advertising billboards, TV spots, or even physical landmarks being used to unlock future footware promotions. It’s also conceivable that similar AR functions could be used to unlock special promotions and discounts.

SNKRS is available through the Google Play Store or Apple App Store. It is available to everyone with a compatible device, though the app is mostly aimed at customers in the US.

VRFocus will bring you further news on companies using AR technology as it becomes available.

from VRFocus http://ift.tt/2sK0LTH

[nd2ny-blog-blog]

The Bo Ssam Miracle

If you haven't been to Momofuku in the East Village and had their Bo Ssam, you need to. Its so freaking good. Did I seriously just find a recipe for it? Yes, I seriously did. Oh, and here's an article on it as well. Bo Ssam: Slow-Roasted Lacquered Pork with Ginger, Scallions and Chile Sauce Makes about 8 servings. For the pork: 4 pounds pork butt (shoulder) 1/2 cup granulated sugar 1/2 cup kosher salt, plus extra for sprinkling 1/4 cup brown sugar For the ginger-scallion sauce: 1 bunch scallions, about 8, white and green parts, thinly sliced 1/4 cup freshly grated ginger 2 tablespoons grapeseed oil 1 teaspoon light soy sauce 1/2 teaspoon sherry vinegar 1/4 teaspoon kosher salt For the red chili sauce: 1 tablespoon fermented bean and chili paste 1 teaspoon sweet chili sauce 2 tablespoons sherry vinegar 2 tablespoons grapeseed oil Find full recipe here