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meesho supplier panel login 2021
meesho supplier panel login 2021
meesho supplier panel login 2021 meesho supplier panel – क्या आप एक दुकानदार हे या बिजनेस मैन हे तो अब आप आपके PRODUCT को MEESHO पर SELL करके अच्छे खासे पैसे कमा सकते हे, आज हम बात करेंगे की MEESHO SUPPLIER PANEL क्या हे और कैसे आप MEESHO SUPPLIER PANEL में LOGIN कर सकते हे तो चलिए बिना देरी किये शुरू करते हे – MEESHO SUPPLIER PANEL के बारे में जानने से पहले आसान शब्दों में हम MEESHO को आपको…
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Double Down #6 - Oct’17
Oct’17
Building a Brand
On returning to India in 2011 I was determined to find good Indian coffee(developed a bit of a habit in the US). I finally stumbled upon Blue Tokai Coffee Roasters a small setup based in Delhi that only sold online. A few years later I became one of the first investors in Blue Tokai. A once small seller is now becoming a well known brand; with strong online sales and a growing offline presence - 4 cafe’s in Delhi and 2 in Mumbai. It all started online. Fast forward to October 2017, Mumbai based Raw Pressery a cold pressed juice brand raised $6 million from Sequoia India, Saama and DSG Consumer(more below). Raw Pressery too began selling directly to customers online, and is now available on over 1500 retail shelves across the country. F&B isn’t the only category that has followed this approach, cosmetics brand Nykaa has raised $25 million till date and earlier this year Marico acquired a 45% stake in mens grooming company Beardo. In a short span of time Urban Ladder is synonymous with well designed furniture. Whether it’s F&B, cosmetics, fashion or furniture India is going through a consumer brand revolution. Think back to 10-15 years ago, home grown brands were owned and operated by traditional businesses houses. So what’s so different now? Of course macro economic factors play a role. But its not only that. The internet; building and selling online first has been game changing for consumer brands. First, ecommerce infrastructure has drastically reduced setup and distribution costs. Traditionally a brand had two ways to go to market- establish retail relationships or set up their own store; one op-ex heavy the other cap-ex, both capital intensive. Setting up a store online, integrating online payments and creating logistics relationships cost a fraction of the traditional approach. Pan-India distribution in a matter of days. Secondly, social media and online advertising have reduced the barriers between a brand and consumers. Brand stories can are communicated through a series of instagram posts, questions can be answered on Facebook and a company can run targeted campaigns to reach customers across the country. Compare that to the days of billboards, TV ads and in store placements. Raising money may be harder for these sort of businesses but that too is changing. Consumer business require a larger upfront cost, but also achieve product market fit faster than typical startups. Investors are beginning to realize that internet first brands make solid revenue and strong unit economics, leading to very profitable outcomes. Funds like Fireside Ventures are setting up to bet on an FMCG industry that is expected to grow to $103 billion. This is a trend that will continue to grow as more people get online and more importantly begin transacting online. Indian consumers are discerning and do not lack spending power, but they do lack access. Traditional methods won’t be able to meet demand fast enough, but internet and ecom enabled businesses will. Internet first brands are here to stay, and India deserves more homegrown brands. (There is much more I would love to add, and may just do a series of posts on this topic)
Deals
BankBazaar a financial services marketplace raised a $30 million series D from international credit agency Experian. With this investment the Experian joins an increasing list of international financial services companies investing in local startups. bit.ly/2Am2yjl Social Commerce startup Meesho raised $3.1 million from SAIF partners. The Y Combinator alum is doubling down on its platform which connects its 20,000 small resellers to suppliers and powers them to sell through Whatsapp and Facebook. bit.ly/2hekg3J Online insurance aggregator PolicyBazaar (not to be confused with BB above) raised $77 million from Boston based Wellington Management. The Fintech sector is now at a 'face of the sun' level on the hotness index. bit.ly/2hI1sqk Juice brand Raw Pressery has raised $6 million from existing investors Sequoia India, Saama Capital and DSG Consumer. The brand claims to retail at 1600 points of sale across 15 cities in India and the UAE, excellent growth for a company that began selling online. bit.ly/2zeYVeT Zefo a pre-owned goods market place raised a $9 million series B from Sequoia India, Helion and Beenext. The Bangalore based startup plans to use the funding to add additional product categories and expand to new cities. bit.ly/2zg1vUh
News
The Reserve Bank of India (RBI) is considering formulating a Cryptocurrency policy. So far the fast growing local exchange industry has done a decent job of self regulation. The governments involvement is welcome, as long as it isn't an all out ban(as many fear). bit.ly/2lVteoa Flipkarts payments division, PhonePe has launched a low cost point of sale (PoS) device. Merchants will have to pay a INR 699 (~$10) security deposit for calculator like device that can accept digital payments. In my opinion a very simple design and elegant model. bit.ly/2zg8AnP Softbank joined by a few Indian VC's has backed IndiaTech, the lobby group for Indian consumer technology businesses. Formed by the likes of Flipkart and Ola, the group intends to represent the interests of home grown companies(against foreign rivals Uber, Amazon, etc). With Softbanks support the message is clear- we like your money, your companies not so much. bit.ly/2zeBfqZ
You may find this interesting
Singaporean gaming, ecommerce and payments startup SEA (formerly Garena) raised $884 million through a successful IPO on the NYSE. Though the stock has fallen slightly below the IPO price, the listing is itself a milestone for the south east asian ecosystem. bit.ly/2zkBe6Z US based 1839 ventures is launching a $20 million fund focused on investing in Pakistani startups. This could be a welcome addition to Pakistans capital constrained startup scene. Rumour has it that a few more Pakistan focused funds are lined up to launch soon. bit.ly/2zdUCmF AppDynamics founder Jyoti Bansal has launched a startup studio- BIG Labs. Instead of hanging up his spurs after Cisco's $3.7 billion(yes billion with a 'B') acquisition of his company; Bansal has decided to invest $50 million in BIG and continue solving tough problems. bit.ly/2zk0z0O
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