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Thaggu Ke Ladoo: This Sweet Shop in Kanpur Has Been 'Cheating' its Customers, But Why?
The variety of sweets prepared and enjoyed in India is startling and of all, ladoos are probably the most common and also most loved. Ladoos are also considered to be God's beloved sweet offering - be it Lord Ganesha's favourite Motichoor or the famous Besan Ladoo served as prasad at the Tirupati Temple down South. Back in the day, the Coconut Ladoo was packed for warriors and travellers as a symbol of good luck while they embark on their journey. Here's another interesting tale of ladoos that comes from Kanpur - a small, industrial city in the state of Uttar Pradesh. Remember the Abhishek Bachchan and Rani Mukherjee starrer movie Bunty Aur Babli from 2005? The movie was a super hit but it also brought into limelight a small sweet shop in Kanpur called Thaggu ke Ladoo where one of the important scenes of the movie was shot. The sweet shop did enjoy a lot of star attention, but that's not its claim to fame. It has a very fascinating journey that will compel you to pack your bags and head out to explore - just like we did.
Adarsh Pandey, who belongs to the third generation of the family that has been running the sweet shop, tells us, "My grandfather, Ram Avtar Pandey, ran away from his house and landed in Kanpur about 60 years ago. He started selling ladoos on a plate to earn a living and was later inspired to open his own sweet shop. Our shop gained popularity because our ladoos are not like any other normal ladoo. We have a secret recipe that distinguishes us from the others."
What's in the name? So, the word, 'Thaggu' in Hindi comes from the word 'Thug' which means to cheat or a person who cheats you. Now, one wouldn't dare to promote their venture claiming that their intention is to cheat their customers but surprisingly, the gimmick seemed to have worked for Thaggu Ke Ladoo! Over the years, their business has flourished, despite the strange name and their tag line which says - 'Aisa Koi Saga Nahi, Jisko Hamne Thaga Nahi' that literally translates to "There is No Relative or Person Who We Have Not Cheated!" The catchy one-liner became so popular that it was even borrowed by renowned lyricist Gulzar for a song in the movie 'Bunty Aur Babli'. We're curious to know why someone would keep such a risky name for their sweet shop that is sure to drive customers away. "There is actually a very serious story behind the name of our sweet shop. It's not just a marketing gimmick. My grandfather was a huge follower of Mahatma Gandhi and once he attended his speech in Delhi where Gandhiji remarked that sugar is 'white poison' and it can lead to several deadly diseases. But people were still consuming it and paying a lot of money for it. Thus, they were being tricked by the British. This put him in a dilemma because he wanted to avoid using sugar but there was no way to prepare these ladoos without it as sugar was very easily available back then and also cheap. Therefore, he decided to call them 'Thaggu Ke Ladoo' to hint that the customers were being tricked and warn them about the side-effects of consuming refined sugar. Over the years, it became more of a joke," shares Adarsh Pandey.
An old glimpse of the shop when it started The sweet shop is popular for selling only two items - Ladoos and Badnaam Kulfi (another weird name which means kulfi with a bad reputation) as they don't want to compromise on the quality by keeping more sweets. "We have to provide the same taste that we've been offering for all these years and so, it's best to keep limited items, else, people might really think that we have cheated them," says Mr. Pandey. They have six outlets in Kanpur at present and have expansion plans to other cities, perhaps Delhi/NCR in the coming months. Finally, what are these ladoos made of? "Our ladoos are made with the right blend of pure khoya and suji and come in two variants. One is plain and the other is infused with dry fruits like kaju, pista and badaam," says Mr. Pandey. A box of ladoos could cost you anywhere between INR 420 to INR 600 while a bowlful of Badnaam Kulfi (ek dona - 100 grams) is priced at Rs. 44. The whitish-brown ladoos are rich and delicious while the kulfi is super creamy and will simply melt in your mouth.
The oldest shop is located in a noisy, chaotic lane with a bustling crowd at Bada Chauraha in Kanpur. In their book, 'Highway on my Plate: The Indian Guide to Roadside Eating', famous food gurus Rocky Singh and Mayur recommend it as 'a must-visit place' and also share having a conversation with Mr. Ramavatar Pandey (founder of the sweet shop) who was a great poet and a man of much humour.
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'#Thaggu ke #Laddu' a #sweet #shop in #Kanpur was often visited by former PM #AtalBihariVajpayee. Owner says, 'whenever #BJP leaders in Kanpur used to go to meet him they would get #laddoos packed for him. He loved food.' (16.08.18) (at Kanpur, Uttar Pradesh)
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UP: Candidates go beyond ‘sweet nothings’
UP: Candidates go beyond ‘sweet nothings’
KANPUR/AGRA: The contestants of panchayat elections are pandering to the sweet tooth of voters and loading them with jalebis, laddoos, soan papdi, rasgullas and kala jaams in a bid to woo them into casting their votes in their favour. On Saturday, police seized two quintals of jalebis, besides other snacks from a village in Unnao and 70 boxes of soan papdi and 387 boxes of boondi laddoos in Agra.…
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So #Bhaidooj is here!!! Wishes to all #sis #bro #sweets #ethnic #mithai #auspicious #laddoo #teeka #Kurta #kurtas #ethnicdress #ethnicity #ethnics #ethniccollection #ethnicwear #fashion #lights #diwali #occasionwear #occassion (at Kanpur Central railway station) https://www.instagram.com/p/Bp9vJILgNVc/?utm_source=ig_tumblr_share&igshid=wopndq11usu8
#bhaidooj#sis#bro#sweets#ethnic#mithai#auspicious#laddoo#teeka#kurta#kurtas#ethnicdress#ethnicity#ethnics#ethniccollection#ethnicwear#fashion#lights#diwali#occasionwear#occassion
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‘Thaggu ke Laddu’ a sweet shop in Kanpur was often visited by Atal Bihari Vajpayee. The owner says, “Whenever BJP leaders in Kanpur used to go to meet him they would get laddoos packed for him. He loved food.”Prem Prakash, the founder of news agency ANI, writes, “He loved to eat, particularly, the sea food. I remember during our visit to the Ho Chi Minh City in Vietnam in 2001, we were served with exotic Vietnamese cuisine at a banquet hosted in his honour, that had a huge variety of sea food. I was sitting at a little distance from Vajpayeeji, who was on a high table with Vietanamese Prime Minister Phan Van Khai.”We were served a huge lobster. While I struggled to eat that, I saw Vajpayeeji happily enjoying his meal, and the lobster. He tried everything on the table and continued eating till the last, even though his host Vietnamese PM had finished eating much before him.”It was generally believed that way to Vajpayeeji’s heart was through his stomach. So, whenever any of the Indian ambassadors wanted to get into his good books, they would fly best chefs to cook for him. It happened in Malaysia in 2001, I remember.”The Rediff.com : 17th. Aug,18
VAJPAYEE’s LOVE FOR LADDOOS OF ‘THAGGU KE LADDU’ SWEET SHOP IN KANPUR : 'Thaggu ke Laddu' a sweet shop in Kanpur was often visited by Atal Bihari Vajpayee. The owner says, "Whenever BJP leaders in Kanpur used to go to meet him they would get laddoos packed for him.
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Vajpayee's Love For Kanpur's "Thaggu Ke Laddoo"
Atal Bihari Vajpayee was a frequent visitor to Kanpur's "Thaggu Ke Laddoo". from NDTV News - Cities https://ift.tt/2wa6C4R from Blogger https://ift.tt/2nJ75qV
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What to eat and where to eat when you travelling in Uttar Pradesh
Given its vast geographical and historical spread, it is no surprise that Uttar Pradesh boasts a range of cuisines. The Nawabs of Awadh gave it rich non vegetarian fat e, while ancient Hindu sites, such as Varanasi and Mathut a, have developed sophisticated vegetarian delicacies, particularly milk sweets. Meanwhile, marry dishes that embody Indian 'street' food, such as tangy chaat and batter-fried pakoras, are popular across the big cities and small towns of the state, and might even have been 'invented' here.
Moreover, this is a fertile, agricultural state, and known for its abundant fruits, particularly the summertime mango, of which it is a leading producer. Staple fare, such as the spicy bedmi-aaloo, or a bowl of hot and filling arhar (Mal is part of the pleasure of stopping at smaller dining establishments or dhabas in Uttar Pradesh.
Nobody can hope to sample all the culinary delights of Uttar Pradesh in one visit. Wherever you choose to go for your holiday, however, be sure to try out local specialities. A visit to the state capital, Lucknow, for example, is incomplete without a taste of its soft-as-butter galawati kebab, its mildly sweet sheermal bread dipped in a rich meat curry, or a plate of its slow-cooked biryani. End the meal with malai paan, a deliciously creamy sweet.
The brown pedas of Mathura and Vrindavan are, of course well-known; and this region also specialises in khurchan, a rich offering of milk cooked until it sticks to the side of the pan and is then literally 'scraped' off (hence the name). For those not overly fond of sweets, there are piping hot kachoris and samosas, redolent of desi ghee. Varanasi and Kanpur both claim to have the best chaat, and it will be a pleasurable task to try both and decide for yourself which is better. Allahabad is known for its boondi laddoos and its namkeens; while Varanasi offers a range of milk sweets, from malpua to makhan malai.
To wash it all down, the towns of Uttar Pradesh offer the cooling lassi, mildly spiced thandai (with the option to throw in a little bhang) and other drinks including the seasonal mango panna, etc.
Finally, as a digestive, nothing can beat the banarasi paan - a little triangle of betel leaf, areca nut and other ingredients, which has attained such fame across the country that even Bollywood has dedicated one of its most famous songs to it.
For more information on what to eat and where to eat when you travelling in Uttar Pradesh contact Swan Tours one of the best travel agents in India guide you what and where to eat when you travelling in Uttar Pradesh.
#What to eat and where to eat when you travelling in Uttar Pradesh#What to eat when travelling in Uttar Pradesh#Where to eat when travelling in Uttar Pradesh
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