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gdmli · 5 years

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A Little Bit About a Lot of Things

This blog will break convention by straying back to observations and reflections from throughout our time together as well as those from today’s class at Camp Dodge.

Also, much of the commentary in this and future posts will be through the lenses provided by my unique position (At Risk Coordinator) in one of Iowa’s neediest schools. ************************************************************************************************

At class orientation, some of us were given the question, What is one thing you enjoy about Des Moines? A few additional things have come to mind which deserve a shout out such as...

...our system of public libraries. Not only do we have a fabulous Central Library, but the East Side, Forest Avenue, Franklin Avenue, North Side, and South Side libraries give every neighborhood convenient accessibility. There is also programming available for every age. My favorites include the AVID series of lectures by prominent authors as well as the many events and activities for children which we frequent with our grandkids.

...the Downtown Farmers Market. Recently City View asked readers which was their favorite-the State Fair or Farmers Market. For me, it’s not even close! The Farmers Market provides small, often organic producers a venue to present and sell their wares to thousands of consumers each week. I make a point of visiting the large number of the small businesses which are operated by recent arrivals to our country. The food is always fresh and competitively priced. Recently I purchased a bounty of carrots, cucumbers, garlic, kale, Swiss chard, tomatoes for $15. Incredible!

...my favorite non-profit agency. 8th and College Connections utilizes space inside the Trinity Las Americas United Methodist Church and provides radical hospitality as well as language and civics instruction to newly arrived people to this country. As a volunteer teacher beginning my third year I come home after every class session with my heart warmed. These adult learners are grateful and ultra-motivated to learn the essentials for successful living in the US. If you are intrigued, let me know and I can tell you more. ************************************************************************************************

May I also begin a dialogue on the one thing we would like to see improved?

I think we need to clean up our act.

Let me first point out that living in the neat as a pin town of Pella for 22 years has left me just a tad psychotic about cleanliness. Despite this, it does bother me seeing trash lying around our city which could otherwise have been disposed of more appropriately. Both the areas where I live (just off SW 23rd) and work (East Side) seem to suffer from this malady.

My remedy has been to become a one-man clean up crew. Every day at work and once a week around my neighborhood I’m out picking up trash. My goals are to help beautify these areas as well as lead by example to motivate others to pick up after themselves and others.

Please join me in this crusade. **********************************************************************************************

The gentleman who led our cemetery tour, Archie Cook, is a real gem you all need to know a bit better. Rather than kicking back in retirement, he takes on the very challenging assignment of substitute teacher for the DMPS. He gets around to a lot of schools, but is very frequently at East High. In fact, he graces our building so frequently he is almost part of the staff. Teachers and students all know him which goes a long ways towards establishing a positive learning environment. Our building can be pretty rough some times, but I’ve never seen Archie get his feathers ruffled. He’s always positive, always leads the classroom with compassion, and students always have a good day when Mr. Cook is subbing. This is a rare skill and our students are the beneficiaries.

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One of the speakers at the Opening Retreat made mention of Des Moines’ talent shortage. This phenomenon is frequently sited by business leaders as an impediment to future growth (see here:

https://www.desmoinesregister.com/story/news/2019/09/06/ grassley-ernst-immigration-employment-visas-iowa-business-leaders/2217840001/ ).

While I have no doubt as to the efficacy of liberalizing the H-1B process, it is also true we are neglecting a very large and potentially powerful pool of talented workers. The best part is these future stars are already right here under our noses. This untapped reservoir of talent are the thousands of young people who attend East, Hoover, Lincoln, North, and Roosevelt.

If you need further convincing, let me know and you can spend a day walking the halls of East High and you will see this too. If you prefer metrics, check this out as it paints a bleak picture of the situation in the city schools. https://www.iaschoolperformance.gov/ ECP/Home/Index. Either way you will see we are not doing our best for these youngsters.

Here are some additional thoughts on the topic of developing our homegrown talent. This is a blog post courtesy from Mr. Knox of Urban Dreams who spoke to us at Principal Financial Group: https://www.makedmgreater.com/grow-a-diverse-future/

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The day devoted to social capital was and continues to be very thought-provoking for me. One source of inequity which has been on my mind recently is the lack of effective support for our English Language Learners (ELL). A critical piece to the educational process are the services provided by a cadre known as the Bilingual Family Liaisons (BFL). These people provide for open communications between school and home as well as support at school for students who arrive speaking little or no English.

The BFL with whom I work at East is one of the most effective educators I’ve ever met. She is extremely humble and would be very upset at me if I used her name, but she is an interpreter, teacher, coach, counselor, nurse, social worker and mom to countless students.

Therein lies the problem. Her workload is ridiculous. She not only supports hundreds of students and families at East, but serves additional clients at our feeder schools (that is to say elementary and middle schools whose students end up going to East for High School). I recently asked her how large her caseload was and she couldn’t even begin to provide a ballpark estimate.

Yes, resources are tight. That however is because of misplaced values by society and the policy-makers who represent us. In order to effectively influence the future of our nation we need to invest in our neediest students. ***************************************************************************************************

Over the weekend of September 13, I had a couple of “ah ha” moments related to the topic of social capital which I wrote about in my other blog. You can read it here: https://leadershipstars.blogspot.com/2019/09/friday-night-football-and-saturday.html

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We are surrounded by military history, frequently without even being aware.

For instance, in order to get to class today I drove on two roads authorized by the National Interstate and Defense and Highway Acts, signed into law by (President) General Dwight Eisenhower on June 29, 1956. It is the largest public works project in the history of the world. My favorite stretch of this highway is the ten or so miles just east of Glenwood Springs, Colorado. If you’ve ever driven this stretch of road you know what I’m talking about. **************************************************************************************************

The vision for our “interstate highway system” came in part from the mind of a junior officer (Dwight Eisenhower) taking a troop transport across dusty back road for deployment in World War I, in contrast to what the Supreme Commander Allied Expeditionary Allied Forces (SCAEF) saw from the Autobahn which the Germans had engineered prior to World War II. No doubt one of Ike’s ah-ha moments! ************************************************************************************************

The part of my drive from the East Mixmaster to Merle Hay Road was along I-80/35, built ostensibly for military purposes, is a portion of road which connects the George Washington Bridge in NY/NJ to the Bay Bridge which spans the Bay from Oakland to San Francisco. Have we ever thought about what a miracle that is? ***********************************************************************************************

And speaking of Merle Hay Road...Private Merle Hay of Carroll County was the first Iowan to die in the “War to End All Wars.” He lies in the West Lawn Cemetery in Glidden, Iowa.

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Camp Dodge derives its name from Grenville Dodge who was one of the chief members of General Grant’s staff in the Western Theater of Operations of the War Between the States. Mr. Dodge was born in Massachusetts and is buried in Council Bluffs. He became an executive with the Union Pacific Railroad and no doubt was a close associate of many of those Archie talked to us about during our Opening Retreat. ************************************************************************************************

The prominent signage in Camp Dodge made it clear that using one’s cell phone while driving is frowned upon. Wish the same could be said on all of out public roadways. **************************************************************************************************

As a certified history nerd, I wish a full hour or so or our class would have been set aside for the Gold Star Museum. My goal is to go back in the very near future. I have ancestors who died at the Battles of Pea Ridge and Shiloh (like nearly all native Iowans). I want to go back and do further research. ************************************************************************************************

I am too old and fat to have fully benefited from today’s exercises. I am in awe of those who have made this a way of life and those classmate who fully participated today. ************************************************************************************************

Those classmate who overcame fear and kicked ass on the Wall and in the other tests of courage, my hat is off to you. Also, the closing exercise in which everyone shared out from their experiences was the most inspirational part of the day for me. Bragging on each other with meaningful feedback is a great motivator.

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I’m a big believer in Servant Leadership. On that note, I was really impressed to see the Lt. Col. making coffee at lunch today. *****************************************************************************************************

Thank you to him, his staff, and the GDMLI Institute for making today possible.

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spuffyverseonthecomics · 7 years

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And I rebblog it anyway...

@flaminganakin

Hi, Hello, this is your daily reminder that

Buffy did not “use Spike for sex,” Spike preyed on Buffy’s depression and PTSD to coerce her into starting a sexual relationship with him.

Their relationship is not “mutually abusive.” Spike stalked, manipulated, gaslit, and assaulted Buffy throughout the entirety of their “relationship.”

Spike is Buffy’s abuser. Buffy is not Spike’s abuser, she is his victim.

Have a nice day :)

@godslittlesister

THIS.

In Life Serial, he tells her she’s not a school girl even though she was a great university student, sometimes with marks higher than Willow. He basically says human society isn’t her world and she’s a creature of darkness. Fans acted as though he was speaking truth. He takes an inebriated Slayer to a demon bar and then encourages her to fight while she’s so drunk so can barely get her jacket on.

In All the Way, Spike purposely uses double entendres and then acts as though she’s the one with sex on the brain for assuming he was talking about anything sexual. He calls her on barging into his crypt when he has broken into her house multiple times to sniff her clothes, steal her clothes and photos of her probably from family albums her mom organized, and tell her something while she’s naked in bed.

In OMWF, he sings that she shouldn’t come by to talk about her suicidal depression unless she’s also going to have sex with him. That’s an ultimatum and the epitome of Nice Guy thinking being a decent person without a sexual reward is being friendzoned. She has to stop him from murdering a priest. He acts offended when she reminds him he told her to stay away. He tells her he hopes she and Dawn burn to death (Buffy died 6 months earlier via her internal organs & nervous system frying/liquefying). He sings she’s probably laughing about his feelings for her even though he knows she’s depressed and can barely muster a fake smile. He sings “I hope she fries, I’m free if that bitch dies!” And then plots doing it himself, “First I’ll kill her” “Then I’ll kill her”. And yet fans saw it as romantic when they kiss in the alley he twice threatened to murder her in after she nearly incinerated from lack of resolution over her depression, pleading with another immoral demon (Sweet) to give her something anything to sing about.

In Tabula Rasa he said to Buffy, “Don’t get all prim & proper on me. I know what kind of girl you really are.”

In Smashed, he called her a tease for kissing him on two occasions despite her explaining why she did it (depression, vulnerability). He shouts that he’s the only one there for her and that she has no one else. He followed her even though she wanted him to leave her alone and then roughly grabbed her, saying, “Stop walking away.” She hits him and says “Don’t touch me!” Instead of listening he hits her back. When he realizes he can once again physically harm her, he plots raping her (stun gun, chains, rose petals on bed, vinyl record playing, sinister phone call), taunts she came back “wrong” & “a little less human” and repeatedly hits her when she’s too in shock at first to fight back. He mocks her for being a “poor little lost girl” and not having anyone.

In Wrecked, he grabbed her to the ground, forced his fingers in her while she fought him and said “No” “Ow” and “Stop”. He tried to physically prevent her from leaving. She had to order, “Let me go.” He threatened to kill her if she didn’t stop acting “like a bitch”.

In Gone, he came to her house. He thought because he had her one night he can now touch her whenever he wants. He once again put his hand down south. She told him “Stop that”. He does it again but angrily when she says “Why won’t you leave? Get out of here!” He sexualized her hair so she got a pair of scissors and chopped it off.

In DMP, he came to her work multiple times. He taunted her again about being a demon. He didn’t question Buffy having sex against a fast food joint in an alley next to a dumpster. That is the spot the phallic demon paralyzed its victims before eating them. The episode is a metaphor for how she suffers emotional paralysis and despite not actively stopping Spike, it’s not fully consensual. “I’ve tasted it” She is physically paralyzed by phallic venom and literally was being eaten alive.

@buffyrants

Excellent examples! This ship is just so abusive. It’s an example of what to avoid at all costs; it’s never been something to be venerated.

@spikesjojo

@rahirah @gite63 @feliciacraft @gwendolenau @zeeotheraxe

Anyone want to take this one on? I’m too bored with it.

@luscious2 - see. Spike hate is still the biggest hate. The very bigly bestest hate.. Enough so that the haters feel the need to lecture people who see events differently. It’s like evangelical hate - if you don’t agree you must be subhuman. It’s classic, frothing at the mouth, self righteous detailed anal hate. Spike is not a simple nice guy - he is an evil genius tormenting an innocent little girl.

No wait - that was Angelus.

Brilliant tactician trying to beat her down and destroy…

Crap - Angelus.

Haters gonna hate...

BUFFY doesn't think Spike abused her. She NEVER said that. She had many horrifying things happening in her life, and Spike wasn't even a blip in her trauma-scale.

That’s the story that was told. Some people should stop projecting their traumas into the character.

#btvs #show #spuffy #spike #buffy #love

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byulharang · 7 years

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Tagged by @aranea-hxghwind

THE LAST: 1. drink: water 2. phone call: my bae SABREEBREE 3. text message: muh b oliver 4. song you listened to: Colorful by SHINee 5. time you cried: Maybe a month ago?

HAVE YOU: 6. dated someone twice: what’s dating 7. kissed someone and regretted it: yes 8. been cheated on: nope 9. lost someone special: not really? 10. been depressed: any typical college student stressed has at some point, i’m sure 11. gotten drunk and thrown up: No

LIST 3 FAVORITE COLORS: 12-14: black, gold, purple

IN THE LAST YEAR HAVE YOU: 15. made new friends: Yes 16. fallen out of love: No 17. laughed until you cried: Yes 18. found out someone was talking about you: Yes 19. met someone who changed you: Yes 20. found out who your friends are: Yes 21. kissed someone on your facebook list: yes

GENERAL: 22. how many of your facebook friends do you know in real life: A big majority, but not all are close friendships 23. do you have any pets: yes, I have three cat boys! Dorian, Lucy and Morningstar. (My mother named the last two. She’s odd.) 24.do you want to change your name: Never! 25. what did you do for your last birthday: Went out to eat like four times tbh, it was amazing. LOL 26. what time did you wake up: 9:52 AM. 27. what were you doing at midnight last night: Playing Overwatch

28. name something you can’t wait for: CL’S BLOODY ALBUM WHENEVER IT’LL COME OUT. And I’m going to go to Houston in December!

29. when was the last time you saw your mom: Four days ago maybe? 30. what is one thing you wish you could change in your life: My family’s wealth status? I want them to have everything they ever wanted! 31. what are you listening right now: Make Me Proud by Drake ft. Nicki Minaj 32. have you ever talked to a person named tom: No 33. something that is getting on your nerves: One specific guy. 34. most visited website: YouTube, AIM, Tumblr

LOST QUESTIONS. I JUST PUT IN RANDOM INFO ABOUT ME 35. mole/s: Yes

36. mark/s: Birthmarks? Yes, on my upper left thigh.

37. childhood dream: Be a vet 38. haircolor: Weird jumble of black, reddish brown, highlights... 39. long or short hair: Long 40. do you have a crush on someone: Yes 41. what do you like about you: Emotional intelligence, artsy side, and my food love. 43. bloodtype: I don’t know. 44. nickname: Zee 45. relationship status: Single 46. zodiac: Aries 47. pronouns: She 48. favorite TV Show: Empire 49. tattoos: None 50. right or left hand: Right 51. surgery: Thankfully none 52. hair dyed in different color: Yes 53. sport: Basketball and dodgeball 55. vacation: New York, Japan or Korea. 56. pair of trainers: 2 pairs

MORE GENERAL: 57. eating: Ramen and chicken 58. drinking: Iced hazelnut coffee, water and agua de limon 59. i’m about to: drink more water 61. waiting for: CL to update 62. want: Money money money and good food 63. get married: Hopefully? 64. career: Either something with DMP or animation

65. hugs or kisses: Hugs 66. lips or eyes: Eyes 67. shorter or taller: No preference 68. older or younger: No preference 70. nice arms or nice stomach: Doesn’t matter 71. sensitive or loud: A mix 72. hook up or relationship: Relationship 73. troublemaker or hesitant: Both

HAVE YOU EVER: 74. kissed a stranger: No 75. drank hard liquor: Yes 76. lost glasses/contact lenses: No 77. turned someone down: Yes 78. had sex on the first date: No 79. broken someone’s heart: Probably? 80. had your heart broken: No 81. been arrested: No 82. cried when someone died: Yes 83. fallen for a friend: Yes

DO YOU BELIEVE IN: 84. yourself: Most of the time 85. miracles: Yes 86. love at first sight: No 87. santa claus: ALWAYS 88. kiss on the first date: No

OTHER: 90. current best friend name: Sabrina, Michelle, Caitlyn, Taylor 91. eye color: Dark brown 92. favorite movie: Too many to name

#about me #moi #thank u bb'

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jesuisjournaling · 8 years

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Hey everyone! We are pleased to announce that we are officially SECOND SEMESTER SENIORS!! We both just got accepted into our top choice colleges (and super cool programs) so we wanted to give back to the studyblr community and give some advice and counsel! Feel free to message us with any questions you have about apps, senior year, classes, essays, our schools, and anything else; we’re excited to help!

Alanna: Brown University PLME Direct Admit Medical School Program!!!

Ananya: Johns Hopkins University Global Studies DMP Direct Admit to Bloomberg School of Public Health!!!

Personal/Emotional/Social:

Understand that even if everyone around you seems super calm, they’re all going through the same process that you are. Find out what other people’s coping mechanisms are with the college application stress and realize you always have someone else to talk to about your worries and stresses.

College applications bring out the best and worst in people at times, so be supportive towards your friends and don’t put up with people who don’t support your endeavors.

Try to stay as calm as possible and know that everything will work out, even if you don’t get into your top choice. Worrying about a decision will do nothing to change it, and stress can make you do crazy things. Relax and know that all the work you have done up until this point has gotten you far, you just need to finish this last bit.

How to Find Your Dream School

Absorb all the information possible!

Be open minded. Both of us came onto our dream schools by researching all the options and doing a lot of comparisons, and when we started the college process, we weren’t even sure we’d apply here, let alone have them as our first choices. Don’t go about the search thinking that you have decided what you want and won’t change your mind.

Don’t fall under the syndrome of name recognition! There are so many good schools out there, just because it’s not well known to your neighbor or uncle doesn’t mean it’s not incredible. Focus more on what schools you feel good at than the name and reputation of them.

It’s okay if you don’t know what you want to do! It’s a great thing to check when looking at schools, if they’ll give you the flexibility to explore things that you’re interested in before declaring a major.

Resources we used:

College Websites! Especially when there are student quotes on there, it’s the best place to get verified info on your schools

Collegeboard.com’s Big Future section

If your school uses Naviance or any other data center to keep stuff from your school’s previous admission years

Fiske’s Guide to College & Insider’s Guide (Yale Daily News) were my (Ananya’s) two favorites, they both give very different information but a super thorough impression of the colleges

Tips on the Actual Application

Stay on top of deadlines! And make sure your parents do, too. Look on the college websites and schedule when you need to send scores, write essays, send financial aid forms, etc. It is easy to forget especially if all of your schools have different dates, and you do not want to miss these!

Recommendation Letters

ASK EARLY! Sometime’s it’s also helpful to mention why you’re asking them because it can give some insight into what you want out of the rec

Be cautious about sending an additional rec, it’s honestly more helpful if you have someone very directly related to something you’ve been heavily involved in.

Most colleges will want one from science/math and one from history/english/languages so keep that in mind.

Activities

Be yourself! The college process is all about you. If you are not genuine in your application, it will show. Don’t compare your experience to others because it is a total waste of time. Think about what makes you unique, and use that to your advantage. You can learn a lot about yourself in the college process, so take the opportunity to grow and use the information you get!

Common App Essay

Be creative with the essays! College admissions staff spend the whole year reading applications from thousands of well-qualified people. Make yourself stand out!

Ask your counselor for help if you don’t understand a question on the application if you don’t know, and always ask others to read over your essays for grammar mistakes!

School Supplements

These are your place to juxtapose yourself onto the college campus so make it really seem like you’re interested and excited to go there!

If you’re gonna reuse supplements make sure you change the name!!!

Do your research! These should mostly be school specific and they should relate well to your personal interests and passions

How to get through 1st Semester Senior Year

Your teachers understand how busy of a time period the first few months of senior year are so they’ll be more flexible if you talk to them in advance about any conflicts you may have for travelling or other commitments

While it is a good time to learn how to prioritize, don’t slack off on your schoolwork! If anything, this is one of the most important semesters you have on your transcript that gets sent to colleges.

Also, prioritize sleep and self-care. No schoolwork is more important than your well-being!

Commit to what you’re most passionate about! As you’ll learn fast, you don’t have as much time to spend on extracurricular activities you’re not interested in, so devote the little time you have to activities you’re really passionate about and interested in! It’ll make the work more manageable and enjoyable.

Be confident that you will survive, because you will.

#college #studyblr #studyspiration #masterpost #applications #ours

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sslp-dmp-blog · 5 years

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DMP - Week 2

My idea for the “Roommate” app was actually pretty solid but it was still early days so I didn’t want to commit to it just yet, I took this last week to think up some other ideas and then see which one sticks. OTHER IDEAS:

- 80s-fy: camera filter app that puts an 80s aesthetic to anything - 8-bit Beats: pretty self explanatory - HIV awareness campaign - Work alongside National Aids Trust - Aids amongst young people in the UK is increasing due to unsafe sex practices - Job hunter: a graduate’s climb to the top - Endless runner - Satirical take on the employment anxieties of graduates - Create a campaign alongside it - make a short video talking to students about their worries and plans after uni - make a website linking to resources and things where it can host the game

These are just other initial ideas I’m not really set on anything yet. I think I will take one more week to come up with other things and finalise it by then.

#LiteratureReview DigitalMediaProject

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adplatforms · 6 years

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John McNerney Talks about Programmatic in IAB Australia Podcast

Listen to John McNerney, Director of Ad Platforms APAC from Oath, talking about programmatic talent, Oath DSP strengths, and video marketplace in IAB Australia Podcast hosted by Gai Le Roy. https://player.whooshkaa.com/player/episode/id/267536

Analytical skill, mathematical sound and business acumen are the keys for digital marketers to survive in this fast-changing market.

The host: What is Oath?

John: Oath comes from a house of brands, acquired by Verizon with AOL and Yahoo, things like HuffPost, Engage, TechCrunch, and all the Yahoo brands, News, Lifestyles, Finance and Sports. We have a huge reach of users, and what Oath does is to build brands people love. So, bringing that culture of the brands and that code together because we’ve also got technology with that.

The host: What’s your role in Oath?

John: It’s an APAC regional role, I focus on the code aspect so bringing that cultural brand and code together managing the add platforms, I manage the solution side of the demand and supply, working with agencies and advertisers directly, and also publishers as well. The team are focusing on helping and servicing our clients but also managing the product feedback the roadmap making sure that we’re offering what the clients need from a from a technology standpoint.

The host: Your explanation of what your team to do sounds like to get anyone that would meet those requirements would be incredibly difficult.

John: That is a good segue to talent and it’s always been one of those challenging aspects of the role where you know we’ve heard an industry about the unicorn of water a digital marketer really needs these days and that’s someone that’s very analytical mathematically sound but also has some top level of business acumen. Being able to the C level, and being able to the advertisers, and being able to the consumers, with a consultative approach as well. So, it is tough, but we are really focusing on the education pace and upscaling on young talents. So, we like to make sure that if someone’s analytical than we would hone and really develop their skills in communication and that consultative approach thinking more from the business perspective as well.

The host：So you build up from inside as much as you can?

John：Yeah, it is really tough, we work closely with grade level students to global internal transfers. We were pretty much look for talent wherever we can find it.

The host： Is that a volume thing? or a university educational issue? what’s the difference?

John：A lot of Australians are you know they travel a lot and they go overseas and pick up the media experience and come back. But yeah it is really also that we’ve got a big role to play as a media industry to really get into those you know those schools are those universities or whatever type of programs there are around digital and media to really you know it’s something that is actually really sexy it’s not a boring technical world out there the market has to you know really understand that digital side of things that you know that’s where everything is going so it’s up to us as an institute of digital to really focus on that education pace.

The host: And I guess particularly for the younger kids it gives them longevity particularly upskilling in the business side of things not just the technology side of things.

John: we often see DSP in the markets, like the stock traders and equity guys because you know they have that analytical mindset but they’re still have to learn that media a way it’s actually a lot more complex. We’re working with people in habits and across different channels and it’s not black and white so yeah and it’s always changing.

Data is the main pillar in programmatic and Oath is taking a conservative approach on data to make sure 100% compliant with GDPR

The host: Let’s talk a little bit about you your products and how you are saying the industry data is obviously hugely important to Oath locally but particularly globally, likely with a lot of your assets. How are you seeing the data playing a role in programmatic is that changing? Is getting more sophisticated more accurate. Where are we heading?

John: For Oath, that is the main pillar it is all about data. We have the content side of things with all the supply that we have globally. So, we’re collecting a lot of audience data from that. We have a lot of logged in users from people using Yahoo Mail or using the search we have and own a lot of app, in-app analytical programs. So, we get to understand user insights from engaging with apps and location data and things like that. So being owned by Verizon as well the carrier part of that is huge particularly in the U.S. and we’re going to be that’s an evolving realm for APAC as well. So, it is basic data underpins everything to do with Oath and what we’re doing with the advertising industry.

The hots: And are you finding clients with the agencies or direct understanding that role in a real life rather than just going I want to target other than using the outcomes and the

information that you can give them to combine with their own data?

John: It has been an interesting one the four years I’ve been in Australasia a lot of the digital trading didn’t use too much data that we’re using a lot of advertiser first party data or second party data but not necessarily really the publisher and content data or data that the first party data that we have. It is more prevalent now. We’re starting to see the understanding really come through. We’ve got people like MasterCard and Quantum who we work very closely with you know working with us to really harness and use that data for advertisers looking for that really targeted approach to finding those audiences.

The hots: I guess the hot topic for Europe GDPR bringing those two those three different types of data set together we had to change practice as a whole?

John: Yeah, now, this was a huge piece for us because we are both on the supply and the demand side. So, we had as a global company with a huge media focus that we had to be 100 percent compliant. So, one of our chief technical officers actually helped co-write the GDPR framework, all of our different platforms had to be fully compliant and Oath takes a very conservative approach to any type of data transfer within the platforms. If the partners aren’t compliant we don’t pass any data.

So less of an issue outside of EMEA but really, we’re all aware of us and we know that it’s going to come to Australia very soon, some type of GDPR framework. So yeah, we are ready and we actually embrace it. It’s only good for the industry.

The host: You’re involved with an executive council summit, and that’s a hot topic for a lot of the players to think that what’s coming locally.

John: Exactly! Look there’s a lot of tech in this industry and the good thing is that Australia adopts the technology that is very prevalent globally so a lot of the there is a lot of DSPs, SSPs and DMPs are global and everyone is very aware about that.

Oath pre-bid proprietary technology provides a Brand-Safety environment for advertisers

The host: Another area that’s obviously very hot in the market over the last few years really is brand safety. Recently IAB launched some new advertising practice mostly Australian digital advertising practices which touch on brand safety as well as the data just talked about. Brand safety from I guess when you’re dealing clients from Oath’s point of view, what’s your take on where we’re at the moment?

John: Well, we Oath is that brand safety is right up there. I mean we have our own proprietary technology which has always pre-bid. So, for those of you that don’t know it’s we try and we use our own technology to detect that fraudulent activity out there. We filter it out so that it’s not seen by the users and it’s not passed through the platforms as well. We offer our clients and our advertisers third party integrations with the vendors like Double Verify, IAS, Grapeshot and the Moat, the big players that are fully integrated into the platform, so if they have a mandate to use those vendors, they can execute using those with no platforms as well. So, trust and safety are huge. We only really work with the premium demand out there in the industry and we definitely don’t work with any of the less premium publishers and supply out there as well. You know pre-old days we used to have the right media exchange which most people have either worked for or used in the day we went through that lifecycle of building out of the trust and safety technology on that and detecting that and then removing that that kind of demand and supply. We’re very well versed with what’s capable and that role. I managed to come to Australia and help set up the programmatic exchange half of the APAC region. Now we’ve got the other display exchange and the AOL video exchange for our supply side platforms.

OTT brings a huge increase of video supply, and advertisers are shifting their budgets as consumers’ behavior changing and there are more hyper targeting capabilities in DSP

The host: Video is obviously the hottest thing at the moment. Most of the growth that we’re seeing in digital display is coming from video. So, as they talked about that you know supply short good video. How are you finding supply and demand? I guess now the market grows.

John: We used to think that there wasn’t enough supply out there. But actually, we are finding that we need more demand for the supply. The type of supply that’s coming through now we’ve seen a huge increase in OTT and CTV supply and really not enough demand out there. That’s there’s a lot of topics around advertisers and agencies being educated or educating the Advertiser about these new channels, connected TVs and agencies still having mandates for viewability and things like that that with the technology so catching up for measuring these things. There’s a lot of supply that still needs to be monetized. But you know it’s all it’s all moving very fast and the technology’s literally catching up on a daily basis and yeah, I think it’s an exciting time for the video industry particularly with linear TV declining quite quickly and these OTT devices enabling us as consumers to actually engage with the content when we want to, part of our day habits. I actually read something the other day about the Netflix era with you know what it takes a normal person in today’s age to choose a movie, you’d log into Netflix you look through movies you can find one and you go to a TV show you what something that you’ve watched before while spending 45 minutes on your mobile device and doing your daily habit. So, it’s that kind of daily habit that we do what we want when we want. So yeah, it’s definitely changing very quickly.

The host: It’s changing it does some to make sure we’re involved enough in content at some point. I find myself you know doing the dual-screening and maybe wondering if I do watch the TV shows because I didn’t watch them properly in the first time so I go back and re-watch.

John: Yeah exactly and you know it poses lots of challenges for us as technology providers but for the advertisers as well with the cross-screen approach and what’s measurable and everything else. But for example, within our buying platform BrightRoll DSP we have the ability to understand someone that’s watching a connected TV device matching that with a household on someone using the same Wi-Fi that’s on their phone and we can target you know accurately towards that type of audience that the advertiser is looking for. So, you know that wasn’t possible you know 12 to 18 months ago, so things are changing quickly there.

The host: Are you finding particular advertising categories or embracing that sort of screen targeting behavior?

John: They are embracing. I think predominantly it is very brand focused with those type screen TV budgets. But now it’s becoming not that siloed. You’re finding performance coming through there and it is being embraced a lot more than what it was practically with mobile. We’ve got a hell of a lot of location-based data now. The buying platform BrightRoll, we’ve got a lot of mobile data from our Flurry Analytics which tracked through SDKs, and we can do things like purchase receipts so we know what people are buying and interested in so we can target people that are using stock and investment programs. Advertisers can tailor knowing that someone is really interested in finance and things like that, they can target point of interest so they can look at types of restaurants or McDonald’s franchises and certain locations and target people that have been to those locations. So, it is across the mobile that can be, you can target them when they’re in their household or on their on the computer as well. So, it is becoming very hyper targeted.

The host: people starting to use that sort of frequency and journey a little bit more into sending individual consumers.

John: I guess look it’s not down to the actual individual it’s more the audience that we’re looking for because in a small market like Australia you can’t go that granular on this and what a lot of traders know is as soon as you start layering on very granular targeting, it gets nice scale, and you just don’t get that reach so you use the technology to be more efficient with finding those audiences that you know have intent that have interest. It predicts a likelihood of conversion across whatever screen it might be that is the goal of the advertising campaign. So, look using data in that hyper targeting is becoming far more refined but it’s very much in the audience aspect.

Programmatic in AR/VR device makes contextual advertising in virtual world

The host: Yeah, still need to get the reach in the end of the day. What’s coming down the line is there anything you can talk about or tease the audience even not from another point of view that that’s getting you excited what’s coming the next 12 months.

John: It is lots to look forward to I think, particularly with what Oath is doing with all the types of data and really using that to the benefit of the consumer and the advertiser. You know we’re going into an age of AR and VR, we’ve got the buying platform now able to transact on anyone using an AR/VR device. You can think of someone you know going through the IKEA type room in their house and us being able to advertise on particular items and that type of shopfront in that virtual world. We’ve got the digital out of home happening very much so in the US and we’re waiting for how that evolves and really coming to a smaller market like Australia and APAC, looking forward to those top two emerging channels there.

One-stop shopping for display, video and native on BrightRoll DSP makes it easier for budget allocation and forecasts.

John: I think another big piece is native, is a big channel that agencies are very keen to really leverage it. One of these ones in the program APAC aspect that hasn’t really hit the ground and scaled yet and it’s because it’s been hard for them to find what native really is. It is instream? It is out stream? What does it mean to their advertiser? How do you compare Facebook’s social versus? What we have Gemini which is CPC performance driven marketplace? What will be exciting about this is that we are making this the Gemini marketplace programmatic via our buying platforms, so BrightRoll DSP we’ll be getting access to how owned and operated native content, so it performs very well and you know no longer do the agencies and trading desks need to have multiple UI to log in and they’ll be able to access the video the mobile the display digital out of home the native or for one interface. There’s a frustration in the industry that you know we offered many walled gardens and different UIs and it’s hard for anyone to really budgets and forecasts and frequency cap and all the basics of advertising but it is coming together, and we’re seeing the light at the end of the tunnel for some of those key things.

The host: I’m excited. John, thank you for joining us today to seeing what comes out of it in the future.

John McNerney, Director of Ad Platforms APAC, Oath

#Australia #Video #Programmatic #AR #VR #ConnectedTV

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captainalwayslazycollectort-blog · 6 years

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I'll be a first time driver as of next month and I was curious how much I'll be looking at as a ball park estimate on my insurance rates. I know I'm a late bloomer for driving but I have never needed it as I live in a city. But as I want to do and go more places, I need a car now. Especially since I'm moving out of state, on my own, in 6 months. I was wondering how much I'm going to be looking at. I'll be driving a small sedan, maybe a 04-05 Honda Accord or Civic. I live in Texas now but I'll be moving to Ohio, in February, and if anyone could give me rates for both places I'd be much obliged! Thank you so much for even answering my question :)""

Car insurance? Insurethebox?

Can someone help me please? Im trying to get insurance quotes on a couple of cars, I tried with a Fiat Punto, and coudnt get any AT ALL. I then tried a Citroen C2, that came back at 4grand - 5 grand Fully comp. I then tried to get insured on a Peugeot 206 This also came back at 4-5 grand, fully comp. Insurethebox coudnt even give me a quote? Someone explain this to me? No years bonus, and 18, but still the insurance shoudnt be 4 grand? I would get a corsa, but to many of my friends have them, and i dont want one. I do want a peugeot 206, but i cant get insured.. am i doing something wrong? help!""

What is the cheapest car insurance company in San Antonio?

I'm just looking for a liability insurance. Thankssssssssss!!

Insuring a scion tc with collision for a 17 year old?

Im just wondering if anyone out there is around 17 with a scion tc and how much their insurance cost every month if they have collision. An older man totaled my 2000 Mitsubishi mirage and i got a lot of money for it and a lot saved up so im in the market for a new car. I currently pay 1900 a year.

Estimate wrx sti insurance?

20 year old male, perfect driving record, state of florida and for either a 2006 or 07 if that even matters""

How much is Delta Airlines health insurance premium?

For an Economics family project, I have to be a flight attendant, make a monthly budget and help take care of my family. Probably the only thing missing from my project is health insurance. If I get it through my job , how much does the premium cost or is it covered?""

I need to get car insurance im 17 year old male see more info below.?

Im 17 will be 18 in January. I need my license because I have a good opportunity to be a baby sitter but it involves driving the kids kids to soccer practice and school. I have already gotten hired I just need to get my license. I think my mom and dad have alstate and the car I would be driving is a 2001 mini van. How much would it cost ? Would the rates be cheaper if they said I would be driving on rare occasions ? The job pays 200 weekly so its a good opportunity and plus i love the kids.

Any cheap car insurance in uk?

i have full uk licence and 2 years no claim bonus age 30 to 40 how can i buy the cheap car insurance.please

How many point is taking off on my license when I get point on driving without insurance?

I was wondering on how many point do i get off from my driver license when I driving without insurance on my car

Title insurance on grant deed in California?

For California, if a Grant Deed was signed and notarized more than 1 year ago, and it was not recorded until today, will the Title Company provide title insurance for it when the house is sold later on? Is the rule on this the same for all title companies or is it up to each title company, in terms of the gap for when it was signed and when it was recorded?""

Cheap car insurance for me?

Right I'm 22 and at college doing painting and decorating and have A LOT of people wanting things done to there houses but they are too far away and I can't carry a paste tae plus tools on a bus and hawl it everywhere with me all the time so I need to get my *** in gear and get a car. I'm going to be taking lessons in the near future but insurance is obv essential. What would be my best option on cheap... Or cheaper option anyway for my current situation. Keeping in mind would only need a cheap small banger of a car and I'm a student. Any heads up would be great on where to go or best car for me Thanks

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Till what age can we get health insurance?

I want to know the upper age limit for purchasing health insurance.

Insurance help please?

hi, does anyone recommend an insurance company for 18 year olds? the quotes i keep getting are around 2000 quid. my mate has a 1.4 corsa and his is 1400 - am i missing something? thanks in advance. additional: i have a 1.4 golf, it has the same bhp as a corsa.""

""Looking for a good first car, one with low insurance rates preferably?""

I just turned 16 and am currently in the market to buy a car. I am looking for something in the price range of around $2,000, possibly a small four cylinder pick up, or a japanese sedan. Does anyone have any sugestions for a good first car, and if any one has expeiriance with insurance can you tell me a price range of what I would be looking at for isurance, I have good grades and looking for a minnimum policy in Florida. Thanks if anyone can help me although I know I probably wont get much help with the insurance part.""

Do I have to have car insurance in wis?

I have a car that is old, ( a VW Fox to be exact) and i was wondering if i need to have car insurance for it? i use the car for nothing more than to drive to work and back, because of the amazing gas milage, but i was woundering if im going to get into trouble if im ever pulled over and dont have insurance. I live in WIS so keep that in mind. Any help would be welcome. thx ahead of time.""

Car Insurance companies?

I have car insurance on my 2010 ford focus. When i signed up with them they never asked me about my title. it does have a salvage title but they never asked me if it had one or not. I have been insured with them for approximately almost 2 years with A+ plus driving history. I had some small damage that has been done to my car by a citizen of whom I have no idea but that scratch the sides of my vehicle with I guess the key or some type of odd objects. I put a claim in to have my car to be looked at and to have them to pay me the value of what my vehicle was worth. I've been paying full coverage since the day I started with them. when I put the claim in is when they discovered that it had a salvage title. Theey did send me a check for the amount of damages. this is an out of state check so its not able to be cash immediately. I have two questions I would like to ask. 1. are they able to put a stop on this check. 2. the retention department has been calling me what is the retention

Cheap car insurance for 18 year olds?

What type of cars have low insurance costs for young drivers and also which insurance providers have the best deals for new drivers? Thanks in advance!

Mazda Miata insurance is wacked?

I got a quote from Geico, which is the best I could find, on a car that I'm thinking about purchasing and financing. The car is a 1996 Mazda Miata with 80,000 miles on it. Geico gave me a quote for $882 for six months, thats $147 a month and $1764 a year. What the heck?! I'm 18 and don't understand why insurance is that expensive. I've never had a ticket or an accident. It also says that I need to get a deductible when the car is selling for $3995. Any advice?""

How much would car insurance cost for a 19 year old with a v6 chrysler 300 2012?

Please help me!

Are annuities good for young people?

Does anyone know if annuiites are good for young people, like in their late 20's. Starting a family and reading about many investment options. It seems like we've only heard about annuities for older or almost retired people, but with new prods that guarantee 7% yearly if your investments don't make that much...seems it's not a bad thing to add to a portfolio.""

Health insurance?

I was involved in a boat accident, that caused my ligaments to be torn. Now, on crutches and some pain.. i wonder, I don't have health insurance... can you guys give me any suggestions as to what i can do to pay for this? i live in california... if that matters.... thanks""

""Looking in to new Auto Insurance, with country insurnace and financial services?""

My boyfriend and I live togeather and have three vehicles, a Mazda Car, Dodge Truck and Yahama Street Bike we both have insurance policys with State Farm and we both are very happy all our insurance policys are seperate The car in my name with my agent the truck in his name with his agent and the st. bike also in his name and then i have a renters insurance policy just in my name. when his work started a 401K with Country Insurance they met with us and went over alot of services they offer and they did up a quote for our auto insurances and renters insurance which put the Mazda and Dodge togeather and both our names on the street bike and renters insurance it was much cheaper then what we pay state farm and we were both very happy with the agent and felt we'd have a good relationship with her... I'm just curiose if anyone has had or has Country insurance for the auto insurance and if they are happy with them?""

Got an insurance check for hail damage on my car do i have to repair my car?

I have had the check for the insurance company sitting for two months due to the fact I havent had the money to pay the deductible. Well I am 35 weeks pregnant and this week my phone, water, car insurance, will all be shut off or canceled this week and my car payment was due three weeks ago. So This is my last and final option but my car is not paid of I still owe on it and the check is for 2,000 due to hail damage and it is made out to me and the bank so it says pay to the order of (name) AND (bank) only! Can I put the check into my bank account wait for it to clear and then pay my bills? I know this sounds very wrong but sometimes you have to do what you can with you've got.""

Where do you get your insurance or financial information from?

(e.g. friends, family, websites..) Be specific. What are some ways to make it more convenient for people to get their information? Thanks!""

""Out of these cars, which one will have the cheapest insurance?

Suzuki Forenza 2007 Mazda3 2005

How much does hydrocodone generally cost without insurance?

I'm curious to see how much it costs without insurance due to a toothache. my dentist prescribed me an antibiotic but it hasn't helped with the pain. i don't have any benefits. i really don't like how hydrocodone makes me feel nauseated but it helps with the pain.

How much would it cost to be put onto someone else's insurance?

If it is a 17 year old who is going to be put onto one of his parents insurance so he can drive their car, will the amount added on be roughly the same as if he were to have his own insurance or slightly more/slightly less etc? Cheers.""

Can I stay on my parents auto insurance policy if I move out?

I am covered under my parents' insurance policy (Ontario), but am planning to move out on my own. I do not own a car but I want to maintain coverage so that I have a good rating when I do decide to get one, and for the rare time I borrow their car. Can I stay on their policy even though I live elsewhere?""

Which is the best childrens' insurance plans?

Please detail about both unit linked & regular insurance plans.

""Car Insurance in GA, if it is expired?""

i dont know if this is the right category, but my insurance expired and i drove the car not knowing, and i just went to my insurance provider and they said i will be fined? what type of fine and does it add points to my license? any additional information to it that i dont know? it is in Georgia.""

Price for motorcycle insurance?

So my parents just bought my brother a brand new car and just told me that I wont be getting it til 3-4 years from now . and I'll be 20 something by then! I'm 16 turning 17 this year by the way. and it sucks even more because my other brother had received his car when he was 18, which is totally unfair because I have achieved more things than him, academic and community wise. So anyways, I've been wanting a motorcycle since I was a little girl and since I will be working this summer and winter, I was hoping on buying a used motorcycle, specifically any Kawasaki Ninja, at the beginning of 2010. Insurance price please? I know it ranges from age, experience, accidents, and etc. I'm a 16 year old female that will be getting her regular permit in June and after 6 months, I will be getting my motorcycle license. Won't be driving a car anytime soon, obviously. Oh and I'm in the bay area of California if that changes anything? Thanks for the help, just need to know how much to save. Oh and if your wondering why I wont just buy a car, because I only wanna save 5 grand max and that will only get me a wack car.""

What is the cheapest insurance company?

Ok so I'm 16 years I have an 08 Kawasaki ninja 250 and I live in rural California what should I expect to pay for liability only

Looking For Cheaper Car Insurance Quotes?

I am trying to beat my best quote so far and I wanted to ask if anyone knew of anyone I could try or some brokers who could get the price down a bit for me. Here are my circumstances. 18 years old Full licence for 9 months 0 NCB Live in east sussex no claims or convictions car is kept in a locked garage looking for upto 4000 annual mileage will be using car for pleasure and commuting My car is an Renault megane coupe 1.6e sport My best quote so far I got from moneysupermarket which is 1560 and that was from swinton. I just wanted to ask If their was anyone I could try, like good brokers who might be able to get that quote down a bit. I am really looking at no more than 1400 . It doesn't matter how big or small they are I will give anyone a try. I have tried most of the major companies but none of them come close to my best quote so far. Also is it worth putting my best quote down when filling in online forms. Does it make any difference?""

Switching car insurance from old to new car?

Forgive me if this is a stupid question.. I currently have insurance coverage on a 2004 car and just purchased a 2013 car. I am going today to switch over my insurance (if possible) and would like to know what to expect before I go. I automatically assumed my insurance would go up because of the year difference, but a friend of mine recently switched her policy over from a 2000 to a 2007 and her policy did not go up, so now i'm questioning if mine would go up and what would cause it to vary. Thanks!""

Is being an adult really that hard? Owning a house? Having a job? Owning a car? INSURANCE??!?

I'm only 15 but I've been looking around and now I'm just not eager or happy to be an adult. The amount of stuff that I will have to do will essentially cause flippin' hair loss! When I'm older why do I actually have to have TV license to buy a TV? Do I have to have insurance on EVRYTHING? House, car, health..like seriously why do I have to pay for something hazardous that might not even happen in my life? Is it vital to have car insurance? What if I don't have one and my car is perfectly fine? Please don't even get me started on bills! It freaks me out to know that companies just want money, money, money and wont stop at anything to get it. I heard that there's this thing where gas companies and all those other stuff essential in a house can directly take money off your credit/debit card instead of going to the post office and paying. For people who do this, is it better? It's quite scary to know that I'll be doing all this in the future.""

Is it possible to be added to my parents insurance for a month?

I want to drive to friends house in another city, but I'm not currently insured on any car. Is it possible to become included in my parents car on a one month deal? I'm over 21 in case age is an issue. Also if it is possible can I do it with another insurer or does it have to be one my parents currently use. Finally how much will it probably cost? Thanks""

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