#jane iredale ss18

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The SS18 Beauty Update with Jane Iredale & Purely Green Beauty - Get On Trend Spring Looks With Natural Cruelty Free Makeup

[Product Imagery with thanks to Jane Iredale - Above New SS18 Jane Iredlae Collections]

Today I had the pleasure of working alongside the lovely Claire Mazik at Purely Green Beauty & cruelty free/ clean makeup brand Jane Iredale in their beautiful UK Beauty Room for Indy Lifestyle.

[Above Image Curtesy Jane Iredale]

We created a live video discussing how you can update your Spring 2018 look with natural makeup inspired by the current beauty trends! Incase you missed the live, fret not, you can  still view it  here.  However, after so many questions about the face products we used and the positive feedback we got from the live, I thought I’d write a more  in depth low down on some of the things we talked about - if you’d like to know more, keep reading! 

[Myself & Claire of Purely Green Beauty before filming. Image curtesy of Jane Iredale]

We filmed todays live based around 4 of the  key SS18 makeup trends namely 

Natural Dewy Skin 

Pink Eyeshadow 

Cherry Lips 

Unusual Eyeliner 

Natural Dewy Skin was all over the runway and why wouldn't it be - healthy dewy skin always looks good!  To recreate this trend we used several skin feeding makeup products : 

D20 Hydration Spray £24

Ylang Ylang helps to hydrate and plump skin cells

Other ingredients calm and protect the skin

Sets makeup for a long lasting finish  

Works as a Mixing Medium when applied wet to brushes can turn powder eye shadows into eyeliner 

Smooth Affair Primer £36

Anti-ageing, firms the skin and prevents moisture loss

Smoothes, brightens and nourishes skin

Minimises pores and visibly reduces the appearance of wrinkles

 Grapefruit Extract Promotes luminosity and skin radiance. Apple Extract Acts as a skin-smoothing antioxidant. Green and White Tea Leaf Extracts Is anti-aging

 Soothes and calms skin

GlowTime Full Coverage Mineral BB Cream £39.95

Broad spectrum sunscreen with SPF 25 UVB/UVA

Water resistant to 40 minutes.      

Minimises pores and helps disguise fine lines and wrinkles. 

  Smoothes and brightens skin.   

Non-comedogenic, hypoallergenic, sensitivity tested, clinically tested, dermatologist tested.

Grapefruit Extract Minimises appearance of pores and wrinkles. Apple Extract Is a skin-smoothing antioxidant

Active Light Concealor £25

refracts light creating a soft-focus finish

designed to fit easily into the recess between the nose and the inner corner of the eye. - No.1 & No.2: yellow based, neutralises redness - No.3 & No.4: peach based, neutralises blue, violet & grey - No.5: yellow/brown based, neutralises redness in darker skin tones - No.6: orange/brown based, neutralises brown and black in darker skin tone

Buckwheat Seed Extract reduces puffiness 

Cucumber Fruit Extract soothes

White Tea Leaf Extract calms soothes and protects 

Amazing Base Loose Mineral Powder £38

A loose mineral foundation that gives a sheer to medium coverage.

Made from micronized minerals, free of synthetic chemicals, oil free and weightless.

A foundation, powder, concealer and broad spectrum sunscreen with SPF 20 UVB/UV.

Water resistant to 40 minutes.

Conceals redness and diffuses appearance of fine lines and pores with soft focus effect.

Available in cool (pink undertone), warm (yellow undertone) and neutral shades

Pink Eyeshadow isn’t everyones go to but it’s definitely worth trying out to switch things up. From romantic soft hues at Oscar De La Renta to more full on pop colours this is one way to shake up your makeup look. Pink is especially great at bringing out green and blue eyes. The main products we used for this look were : 

Eyeshadow Triple Pink Quartz £28

Crease free 

Long Lasting

Highly Pigmented 

Eye Shere Liquid Eyeshadow (Primer) Champagne Silk £16

Shimmery and sparkly 

Refracts light helping to hide imperfections, such as veins and shadows

Quick-drying liquid eye shadow with a smooth and luxurious formula

Will not crease or smear

Perfect as an eyeshadow primer

Red Lips took centre stage at runway shows seen in all forms from coral - reds , true tomato reds, cherry reds and even blood reds. Glossy  , matte, sheer you name it. We showcased several lip products but the main colour we needed up using on Claire to recreate this trend was Crimson Lip Pencil with Rapture Lip Fixation.

Lip Drink Lip Balm £15

Moisturising, protective lip balm

Titanium Dioxide provides broad spectrum sunscreen with SPF 15 UVA/UVB

Combines a variety of waxes and oils to provide a protective shield

 Hydrates with Avacado Oil, Green Tea and Coffee seed extract 

 Crimson Lip Pencil £14

Mineral pigment-based lip pencil with a soft formula that won’t tug at delicate skin

Made with conditioning oils and waxes Vitamin E

Rapture Lip Fixation/Gloss £23

Dual-ended lip stain and lip gloss that provide hydration, colour and shine without the use of petroleum

 Gives rich colour that’s very long lasting. Colours the lips without feathering. 

Vitamin E Gives antioxidant protection

Lip Gloss: Avocado Oil Soothes. Give antioxidant protection. Trimethylsiloxysilicate Hydrates /  Ginger Root Extract Calms

Lastly SS18 trends were dominated heavily by unusual eyeliner. Deconstructed, coloured graphic. From Green pops at Missoni to more tribal looks at Ulla Johnson, eyeliner is having a moment. Although we didn’t get time to showcase this particular trend in all it’s glory we did discuss the benefits of the amazing JI Mystikols, showcasing the two new shades (below) Which would be perfect for recreating this trend : 

Emerald Mystikol & Sapphire Mystikol £22

Sexy with staying power

 Water-resistant powder/cream formula makes it easy to create a stay-all-day smoky eye in seconds

Built-in, removable brush right in the cap works wonders for a perfect rich line or long-lasting smoky eye

Use to line eyes or sweep over lids for a great shadow that won’t fade, crease or smear. **key ingredient:** Cocoglycerides - Helps to smooth product effortlessly and gives staying power. Net Wt. 1.75 g/.06 oz

PureLash Lengthening Mascara £18

Dual-sided brush creates longer, fuller looking lashes. 

Developed with a proprietary blend of Seaweed Lipids and Wheat Protein that thicken, curl and strengthen lashes.

Available in Jet Black, Brown Black or Navy

Triple-length Cellulose Fibers contribute to the appearance of extra length and thickness. 

PureLash Lash Extender and Conditioner £16 

Adds measurable thickness and length to lashes when used as a primer for mascara.

 Allows you to use less mascara. 

Algae Extract Conditions and protects brow hairs, making them healthier, smoother and more manageable. Panthenol Vitamin B Complex Factor. Used to condition hair. Hydrolyzed Wheat Protein Thickens, curls and strengthens lashes.  

Tools 

In terms of tools I was lucky enough to use an array of the new updated animal free brushes JI are currently launching. I especially loved the new Blending/Contouring brushes : 

New Blending/Contour Brush £36 

A fantastic large angle brush that “uses luxuriously soft, synthetic brush hairs to deliver the best payoff and coverage”. 

Animal-friendly Naturon and Taklon fibers are superior alternatives to natural hair

Designed for better payoff and coverage

Easy to clean and dry

Fibers won’t shed or break

New Contour Brush £34

A large, flat-structured, artistry brush with densely packed bris-tles for contouring along cheek-bones, forehead and jawline. 

Cruelty-free Contour Brush that uses luxuriously soft, synthetic brush hairs to deliver the best payoff and coverage.

Animal-friendly Naturon and Taklon fibers are superior alternatives to natural hair

Designed for better payoff and coverage

Easy to clean and dry

Fibers won’t shed or break

SNEAK PEEK ALERT

Here’s a  sneaky peek at the new Jane Iredale Animal Friendly Brushes - Launching soon : 

Revised Handi Brush

Revised Kabuki Brush

Revised Smudge Brush

Contour Kit in Warm & Cool

We featured these kits in the tutorial but I didn’t get a chance to say just how fantastic they are. They feature a blusher in the centre, a highlighter on the left and a cool or warm toned contour shade in the right (depending on which one you get). Ideal for giving cheekbones a lift in a really natural way. Trends are moving away from heavily contoured cheeks and into more fresh natural looks. As these are matte they will be perfect to create that balanced finish to makeup : 

Here is the very kind Claire at Purely Green Beauty or Clean And Green Claire as she is know kindly being a model for today, before & after the final looks.  

Hopefully this has inspired some of you to get out of your makeup rut, leave the 2017 makeup behind and move into Spring 2018 with as much excitement to try new colours and products! Experiment and don’t be afraid to see what suits you! As a special thank you to my readers and friends,  enjoy a complimentary 15% off ALL Jane Iredale Products at janeiredale.co.uk using my reader code TABBY15 at the till until February 28th! 

Also big thank you to Jane Iredale for letting us film in their amazing space and for generally being such all around lovely, organized and fun people to work with! 

Do check out our collective instagrams to stay up today with more on trend beauty news :

Purely Green Beauty @cleanandgreenclaire

Jane Iredale UK @janeiredale_uk

Indy Lifestyle @indy.lifestyle