#if you see me misspelling/using any variation of the word choose on this post no you dont

[skyheld]

i've talked about this with pal but i want it on my blog now that there's an Official Verse and all.

being at the center of things is ameridan's natural state of being and his greatest trauma, thinking he has to be the one to fix things is his greatest virtue and his worst flaw, in removing himself from the narrative he's deciding that in this conflict he can neither chose a side nor support both sides because they're both too right and too different. in his main verses, he sympathizes with solas' cause but not enough to not want to stop it, since there doesn't seem to be another way. in the verse where he joins the priestess he leans the other way, it's a shame about this world but something needs to be done, because that verse only works if the world state is at its worst and he has no hope left for it at all.

but with getting so close to abelas he can't ignore the ancient elves, and he can't lose hope entirely, because he has abelas. he can't support tearing the veil down because of the destruction he thinks it will cause. he can't support letting it stay because of the suffering of the spirits and the ancient elves. it's a question without an answer and he's saying he won't choose.

it's a defense mechanism of sorts because he knows whatever he chooses it will hurt him, whatever side he's on he will always wish the other wins. it's out of character and it makes him feel like he's giving up and letting others down. it's also in a way the first time he chooses, not necessarily what's best for him because he likely ends up isolating himself from the inquisition, but what he wants. he chooses a single person over the world and so in a sense, he chooses himself.

[brand-it]

Grammarly for Digital Marketers: The Ultimate Review (2021)

So you've heard of Grammarly and would like to give it a try. First, however, you must be certain if you must utilize the program as a digital marketer. We hope that our Grammarly Ultimate review will help you decide whether it's worth the investment.

Grammarly isn't only for proofreading freelance content writers' work. However, if you're in the internet business sector, I think you should utilize it. This article will inform you of all the amazing features that are useful for digital marketers.

Moreover, it will provide a clear response to this question: Are content marketers meant to utilize Grammarly? But first, allow me to introduce you to Grammarly.

What exactly is Grammarly?

Grammarly is an excellent cloud-based writing helper that can assist you with reviewing spelling, punctuation, engagement, and delivery errors in your work. It uses artificial intelligence to detect and correct mistakes on your behalf.

The program has a freemium business strategy so that you may use both the free and premium editions. Grammarly is great since it analyzes your writing style and offers you edit recommendations based on that learning.

Grammarly for Digital Marketers: Chrome Extension Review

In addition to email, social media, and WordPress, Grammarly's Chrome plugin allows you to make use of the AI across a wide range of mediums. You may add Grammarly to your Chrome browser by going to grammarly.com and clicking the ‘Add to Chrome' button.

Following that, a Grammarly symbol will appear across all platforms. You may activate or deactivate it using it. It assists you in editing your material as you're writing. Without a doubt, this saves you a significant amount of time. In addition, you may proofread your material at any time without leaving the area where you're working.

“Check out our Free Digital Marketing Tools“

Grammarly for Digital Marketers: Options Review

Grammarly has three subscription-level options. The free plan provides basic writing recommendations, the Premium plan improves clarity, and the Business plan provides functionality for a whole team. Let us now go through the ‘Free' and ‘Premium' versions in depth.

Grammarly's Free Plan

Grammarly's free version is sufficient for inexperienced digital marketers. Choose it if you require a punctuation and spelling check, as well as basic grammar. It also suggests ways to condense your material for improved readability.

Grammarly's free edition is strong enough to correct most of your content errors. It also identifies the general tone of your work. Individuals who are just getting started as marketers may use the free version.

Grammarly's Premium Plan

Grammarly Premium contains everything accessible in the free plan. So that you may double-check your spelling, grammar, and punctuation. But hold on, there's more. Grammarly Premium allows you to rework your sentences for greater clarity and delivery.

Grammarly's premium edition is much more powerful than its free version. It modifies the style, fluidity, and formality level as needed. You can also identify plagiarism, which is useful if you work as a digital marketer. It also provides word choice, allowing you to add variety to your text.

Some of the key advantages of Premium membership include:

Check your grammar and spelling

Spelling and punctuation consistency

Conciseness in your material Fluency

Consistent formatting

Rewriting sentences

Excellent lexicon

Sentence variation

Consistent and assured writing

Levels of formality

Inclusive language ideas

And there's more. Grammarly Premium costs $12 per month and is well worth the money. Let's go on to the business version.

Grammarly's Business Plan

Grammarly's Business edition is ideal for digital marketers. Why? It's because it includes all of the Premium features and the enhanced capability for online company marketers and owners. Among these functions are:

Style manual

Snippets

Dashboard for analytics

Priority email assistance

Account roles and privileges

The brand's tone

And there's more. You can add up to 149 users to your Grammarly Business account to ensure that everyone on your team has access to it. The Business plan costs $12.5 per month per member. So, if you have three members, you'll pay $37.5 each month.

“Check out our Free eBooks“

Grammarly for Digital Marketers - Review

For proofreading purposes, Grammarly is used by millions of freelancers, university students, and businesses worldwide. Additionally, digital marketers utilize the program to ensure that material is grammatically accurate, free of plagiarism, and is readable.

If you look at the word “Go there,” for instance, one of my freelancers misspelled it as “Ga there.” You must understand the significance of content if you work in digital marketing. If I hadn't utilized Grammarly, I would have overlooked the mistake.

It doesn't take long for the program to alert you to a slew of such errors. As a result, it saves you a significant amount of money as well as time. With Grammarly, you can ensure that any material provided to you or produced by you is flawless, with virtually no errors.

Millions of people have seen a boost in their business and professional credibility because of Grammarly's assistance with grammar and spelling. So, aside from the many features I stated in the ‘Options' section, let me offer you a few marketing ideas for utilizing Grammarly right now.

1. Learn from Grammarly's Blog

Grammarly's blog, without a doubt, produces some of the finest material to help you enhance your content marketing efforts. The editors are always seeking assistance when you search for ‘weather or whether' on Google, for example, a Grammarly page displays.

The Staff Picks are particularly designed to assist you more thoroughly as a digital marketer. It covers anything from general lifestyle to writing advice to business news. Let me share an article that recently piqued my interest as a digital marketer.

This article may be very beneficial to content marketers who wish to learn how to become writers. It includes excellent hints such as ‘technical writing' and ‘writing tools.' Furthermore, if you go to the top bar and click on the ‘Writing' area, you will discover

Grammar

Trends

Inspiration for Writers

What more do you need as an internet marketer? What Grammarly has to offer digital marketers like yourself is gold. Even if you do not use Grammarly, you can still read the blog. However, using the program would be very beneficial.

2. Take Advantage of the Content Cluster Strategy

If you're a digital marketer, you're constantly looking for methods to increase visitors. However, you also ensure that everything works smoothly. That is why you build fantastic content clusters and successfully connect them. Grammarly can assist you with that, which is great news.

3. Effortlessly Develop Your Brand Image

Grammarly's free browser plugin also lets you edit your social media posts, messages, and comments. Additionally, it integrates effortlessly with Gmail, LinkedIn, and WordPress. So make sure you are quick and accurate as a digital marketer.

Grammarly assists you in identifying and fixing hundreds of errors. Additionally, it comprehends the tone and style of your writing. Thus, the next time you write anything, Grammarly ensures that your brand image is maintained.

Improve Content, Boost ROI

Grammarly allows you to fix hundreds of errors, improve your vocabulary, and produce more readable material. Additionally, it scans nearly 9 billion websites across the globe to make sure you're publishing original material every time.

Those who work in digital marketing already understand the importance of all of these responsibilities. You are always creating and dealing with digital information. And if the material is good enough, you'll be able to rock it. Grammarly streamlines the process of enhancing your content to increase your marketing ROI.

Grammarly for Digital Marketers: Is it worth it? Review

Finally, Grammarly performs an excellent job of improving your writing. Should Grammarly be used by digital marketers? Yes, absolutely. I don't see any reason why you shouldn't utilize the program as an internet marketer.

All of your marketing efforts as a digital marketer are dependent on your content. If that's sufficient and per your brand's goal, you're ready to launch. If you want to start with the free edition, you may subscribe to Grammarly Premium whenever you want.

Grammarly gets a thumbs up from me because of its useful features for digital marketers. The Grammarly team is continuously improving Grammarly's software. Even though you might improve it in certain aspects, it is definitely worth a go for just $12 per month. Is Grammarly now going to be your everyday writing aid? Feel free to let me know your thoughts in the comments section.

[backtomiddleearthmonth]

Rules for posting on the LiveJournal community

If you wish to post on Back to Middle-earth Month’s LiveJournal community, please read the following rules for posting and tagging your fanworks in the LJ community. Please either leave an Ask or email the mod team at b2mem.mod@gmail.com if you have any questions.

Posting Rules

For the title of your post, use the format "Fanwork Title by Creator" (e.g., A Story About Hobbits by Middle-earth Fan).

Copy and paste the form below into the body of the post. All fields are required, except for the optional notes. If one or more does not apply, please use "none" or N/A or the like. Using an LJ-cut is also required for all works.

Please include the full prompt, including the path color (this will make things much easier for the taggers).

<strong>B2MeM Prompt and Path:</strong><strong>Format:</strong> <strong>Genre:</strong> <strong>Rating:</strong> <strong>Warnings:</strong> <strong>Characters:</strong> <strong>Pairings:</strong> <strong>Creator’s Notes (optional):</strong> <strong>Summary:</strong> <lj-cut>FANWORK GOES HERE</lj-cut>

You are encouraged to tag your entry for character(s), genre(s), format(s), and prompt(s). If you don’t, a volunteer tagger will do it for you. (Please see below for more info on tagging.)

*

If you wish to post a link to your fanwork on another site: you need to fill out the header, but you do not need to use an LJ-cut if you are only linking to your fanwork. Instead, just add the link to your creation after the summary. (If you are both linking to and posting your fanwork here, you still need to use an LJ-cut.)

*

Explanation of the Form’s Fields

B2MeM Prompt: the prompt the piece was created for, including the path color

Format: short story, drabble, photomanip, poem, sketch, et cetera

Genre: the genre(s) of your fanwork. Please see MPTT’s glossary for definitions of most genres.

Rating: use either the G-NC17, General/Teens/Adult, or General/Teens/Mature/Explicit system. If you are unsure how to rate your piece, the ratings guidelines on Many Paths To Tread or the Silmarillion Writers' Guild may be helpful. (Note that the B2MeM event does not follow MPTT's restrictions on rating or content.)

Warnings: reasonable warnings for content that fellow fans might wish to avoid, e.g., violence, blood and gore, graphic sex, profane language, incest, et cetera. You may also put Choose Not to Warn (CNTW) in the warnings field. Choose Not to Warn indicates that the work may contain anything, including potentially triggering or explicit content; participants who wish to avoid certain content should make their own decisions on whether to read or view CNTW entries.

Characters: a list of important characters featured in your piece

Pairings: a list of any important romantic/sexual pairings in your piece

Summary: a brief synopsis of what the piece is about

Tagging Rules

This year's tagging team is myself, Indy, and our tagging volunteer just_jenni (thanks for joining us, Jenni!). Please don’t hesitate to Ask us or email the mod team at b2mem.mod@gmail.com if you have any questions about how or what to tag, if there’s a tag you need deleted, or anything related to this subject.

How to Tag

There are multiple different ways to tag an entry on LiveJournal.

1) When you’re about to post your entry, to the right side of the tags field there is a link that says “select.” If you click select, it will give you a list of all the tags in the comm, and you can scroll down and click on each of the tags you want. This may be easier for some people than entering the tags manually, and it means you don’t have to worry about typos or misspellings. (It will even enter the commas between tags for you!) If you click on a tag you don’t want, you can click on the X next to it to get rid of it. If you have already posted your entry, you can click on the “edit entry” button to get back here.

2) Start typing a tag in the tags field, and LJ will give you a dropdown of tags to choose from. However, if there are more than a certain number, only the first ones alphabetically will show up.

3) Type in the tag manually (but please remember to check your format and spelling)!

4) Post your entry and then go back to add the tags by clicking the Tags icon at the top of the entry.

A few general guidelines:

~ It’s necessary to have one standardized form of every tag. LJ doesn’t work like AO3; we have no power to “syn” or connect different versions of the same tag behind the scenes. If one person tags as character:sam and another person tags character:samwise gamgee, LJ treats them as two completely separate tags. So please use the existing form of the tag, if there is one. The list of currently existing tags may be found here: http://b2mem.livejournal.com/tag/

~ Please check to see if the tag you want already exists before creating one. You may need to check under more than one name for a character. For example, if your work includes Elu Thingol, you won’t find him under Elu or Elwë, but there is a tag for character:thingol.

~ Please do not use the tags beginning with [year]. These are admin tags.

~ The formatting is no space between the colon and the subject. For example, character:frodo. The same goes for every tag.

~ Tags are not capitalized. We also don’t use accents or diacritical marks of any kind in tags (ë, ú, and so on), since not everyone knows how to do them.

~ Please check your spelling. A misspelled or misformatted tag still appears in the “available tag” list even if you correct it after the fact and must be manually deleted by the mods. (People can and have used misspellings and misformattings before because they appeared first in the list!) If you notice that you've accidentally created a misspelled or superfluous tag, it's helpful to let me or Indy know so we can delete it.

~ If you are typing in the tags, please remember to separate the tags with commas. If you don’t do this, the tags will merge together into one Frankenstein monster tag. (Don’t worry, the tag mods can fix it.)

~ For those more familiar with AO3 and Tumblr: tagging on LJ is solely for organizational purposes within a community or journal. There is no need for tags such as “b2mem” or “tolkien fanfic” or the like.

~ We tag each entry for prompt, characters, format, and genre.

Details and Examples

Prompt

The prompt tag varies year by year. This year, we are tagging for the path on the game board that your prompt(s) came from: red, orange, yellow, green, blue, or purple. This will usually be the path you're currently following, but some game actions may require you to pick a prompt from another path.

EXAMPLES: path:red, path:yellow

Character

-Please tag for main characters only -- there’s no need to tag for a character who is briefly mentioned or appears in one sentence.

-Please do not create group tags such as character:fellowship, as we prefer you to tag by individual character.

-We do not capitalize characters’ names in tags. We also don’t use accents or diacritical marks (ë, ú, and so on), since not everyone knows how to do them.

EXAMPLES: character:eowyn, character:finwe

(NOT character:éowyn or character:Finwë)

Format

-This is fairly simple. Is your work fic, poetry, artwork, etc.? Please note that all forms of poetry go under format:poetry. Also note that all drabbles and variations thereof (double, triple, etc.) go under format:drabble. (We use the true drabble definition of exactly 100 words.) There is no format:fic tag.

-For fanfic, the format tag is dictated by length. Ficlets are 999 words or shorter, not including drabbles. Short stories are 1000 to 9999 words. (For reference, because we’ve yet to need these tags, novellas are 10,000 to 39,999 words and novels are 40,000+ words.) Chaptered stories go under format:chaptered regardless of the length of individual updates.

EXAMPLES: format:ficlet, format:digital art

Genre

-What genre(s) does your work fall under? If you don’t see one you think fits, please add it.

EXAMPLES: genre:slash, genre:fluff

[wsiestrategies10]

Why SEO’s Need to Change the Way They Choose Keywords

Keyword targeting is at the root of any successful SEO campaign. This is a constant that has not changed and probably never will. Gathering this necessary intelligence determines for the most part your online marketing strategies and the content you’ll be creating to attract to visitors into leads. What has changed however is the way your customer are searching and how the search engines are deciding who will be shown. What does this mean for your business in 2017 & how will it affect your current SEO campaigns? Lets find out!

How are your visitors searching?

Mobile and handheld devices have changed the way we use the Internet. Not to mention the introduction of wearable technology over the last few years. We’re no longer chained to our desktops. We can now search on the fly and get results in real time…hell, I don’t even need to type, I can just speak to my phone and like magic here are 10 perfect answers to my question.

The difference is, the way I speak and the ways I type a query are often different. When we speak we tend to ask questions. An example could be, “What is the best Chinese food takeout in Ottawa (9 word key phrase). This same query typed would most likely be BEST Chinese food OTTAWA. (4 WORDS) Now, when looking at these searches, there are 2 takeaways to be aware of. First off, moving forward, everything you do should be for mobile first. Digital assistance like Siri and Cortana are fast becoming the norm and are even available on your desktops. My daughter, who is just learning to write, uses Siri almost daily to help her navigate her preferred sites like Netflix or YouTube. The next gen of Internet searchers will and are using these options. Consider this when doing your keyword research and choosing your targets. Tools like Keyword Planner are far from perfect and don’t give the long tails that our often now used.

Next and wait for this… What is Best Chinese takeout in Ottawa? Did Google give you 10 Chinese food restaurants? They most certainly did, didn’t they? Did we mention the word “restaurant” in our query? No we did not, which brings me to question #2

How are the search engines deciding whom they will show?

Well, Latent Symantec Indexing is how…“Semantic search is a technique that takes into account searchers intent and the contextual meaning of words or phrases in an effort to improve accuracy and display the most relevant results”. In short, Google looks at the intent behind the search more than the exact match keywords.

Does this mean keywords are no longer important in content? No, but it’s very different.

Good SEO’s understand that answering your searchers question is what is most important. Again, Google makes billions each year serving up only the most accurate and relevant answers to someone’s query.

No so long ago, a big deciding factor for algorithms on how a page would rank was highly based on the keywords in that said page. With some less than scrupulous black hat methods we all know about, pages could rank regardless of its relevance. SEO’s would even purposely misspell often-misspelled search terms on their webpages to try to rank for them.

Now, I’m not under evaluating the importance keywords in your pages, but I no longer put as much relevance on exact match keywords given to us by our tools, instead I give more relevance on a particular group of “same intent” keywords targeted to a page. It’s ok to use synonyms and variations of a targeted keyword to a single page, as Google understands its intent. Google understands that Chinese food restaurants in Ottawa, Ottawa Chinese restaurants, restaurants that serve Chinese food in my city, Chinese food Ottawa and on and on, ALL HAVE THE SAME INTENT, and therefore should only have 1 targeted webpage. In the past SEO’s would create multiple webpages to rank for these variations, which also meant thin, boring content written for search engines and not for the visitor. LSI is changing this in a big way.

In closing, it’s time to change the way we think about keywords, how we conduct keyword research and how we choose the keywords we want to target. LSI and machine learning technology like rank brain is changing the way search engines serve up results. Stop worrying about exact match keywords provided by tools and your need to insert them into your content over and over. You will see your best results by providing helpful and engaging content that answer your searchers questions. Do this properly, and you’ll be rewarded with rank.

The SEO industry needs to start focusing on user intent instead of over optimization.

Write for the user, not the engine!

Originally Posted on : WSI estrategies

[kadobeclothing]

The 10 Best Keyword Research Tools to Find the Right Keywords for SEO

Let’s get right down to it: The key to successful SEO is concentrating on long-tail keywords. Although these keywords get less traffic than more generic terms, they’re associated with more qualified traffic and users that are typically further down their path of intent. The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process — one that’s made all the more simple and quick when you use the right tools to perform your keyword research. Download our free SEO template here to organize your keyword research into an actionable plan for your site.  In this post, we’ll cover the nine best tools out there for performing keyword research for your website content. Before we get started though, let’s briefly go over two important things to consider as you do your research: relevance and (if applicable) location. Keyword Relevance Relevance is the most important factor to consider when choosing the right keywords for SEO. Why? Because the more specific you are, the better. For instance, if you own a company that installs swimming pools, it’s likely that you’d attract more qualified prospects by targeting a keyword such as “fiberglass in-ground pool installation,” rather than “swimming pools.” That’s because there’s a good chance that someone searching for “fiberglass in-ground pool installation” is looking for information on installation or someone to perform the installation … and that could be you! Sure, optimizing for “swimming pools” has its place. But there’s no doubt that this keyword will attract a much more generic audience that may not be looking for what you have to offer. Go for the relevant, long-tail keywords instead. Location-Based Keywords Another major factor to consider when optimizing for the right keywords is location-based searches. When looking for contractors and services in their specific area, search engine users will usually include their location in the search. So, “fiberglass in-ground pool installation” becomes “fiberglass in-ground pool installation in Boston, MA.” If you operate in one geo-location, you may want to consider adding location-based keywords to all of your pages, since traffic from other locations isn’t going to be very much help to you. If your business operates in several geo-locations, it is also a wise choice to create a separate web page dedicated to each location so you can make sure your brand is present when people are searching for individual locations. Now, how do you choose the right keywords for your business? We certainly don’t recommend guessing, for obvious reasons. Instead, there are many ways to research and find long-tail keywords that are right for your business. Here are nine awesome free and paid keyword research tools you can use to quickly and easily identify strong long-tail keywords for your SEO campaign.

Free Keyword Research Tools

Google Keyword Planner Google Trends Keyword Tool.io

Free Keyword Research Tools 1. Google Keyword Planner Google has a few tools that make it easy to conduct keyword research, and their free AdWords tool called Keyword Planner is a great place to start — especially if you use AdWords for some of your campaigns. (Note: You’ll need to set up an AdWords account to use Keyword Planner, but that doesn’t mean you have to create an ad.) When you input one keyword, multiple keywords, or even your website address into Keyword Planner, Google will spit out a list of related keywords along with simple metrics to gauge how fierce the competition is around each one and how many searches it gets on both a global and local search level. It’ll also show you historical statistics and information on how a list of keywords might perform — and it’ll create a new keyword list by multiplying several lists of keywords together. Since it’s a free AdWords tool, it can also help you choose competitive bids and budgets to use with your AdWords campaigns.

Image Credit: Google Unfortunately, when Google transitioned from Keyword Tool to Keyword Planner, they stripped out a lot of the more interesting functionality — but you can make up for it somewhat if you take the information you learn from Keyword Planner and use Google Trends to fill in some blanks. Which brings me to the next tool … 2. Google Trends Google Trends is another free tool from Google. It lets you enter multiple keywords and filter by location, search history, and category. Once you enter that information in, it’ll give you results that show how much web interest there is around a particular keyword, what caused the interest (e.g., press coverage), and where the traffic is coming from — along with similar keywords. The best part about Google Trends is that it doesn’t just give you static keyword volume numbers like most keyword research tools. Instead, it generates colorful, interactive graphs that you can play with, download, and even embed on your website. It’ll also give you more dynamic insight into a keyword with information like relative popularity of a search term over time. Interestingly, its data doesn’t include in repeated queries from a single user over a short period of time, which makes results cleaner. It also groups together searches that it infers to mean the same thing, like misspellings. One way to use Google Trends? If you’re trying to decide between two keyword variations for your latest blog post title. Simply perform a quick comparison search in Google Trends to see which one is getting searched more often.

3. Keyword Tool.io Keyword Tool is pretty rudimentary online keyword research tool, but if you’re just looking for a list of long-tail keyword suggestions related to one you already have in mind, then it can be useful. It’s also totally free — to use the most basic version, you don’t even need to create an account. What Keyword Tool does is use Google Autocomplete to generate a list of relevant long-tail keywords suggestions. The search terms suggested by Google Autocomplete are based on a few different factors, like how often users were searching for a particular term in the past.

This type of suggestion tool can help you understand what people are searching for around your topics. For example, bloggers might use a tool like this to brainstorm blog post titles that’ll do well in search. Again, all the free version does for you is generate other keyword suggestions in alphabetical order — it doesn’t tell you anything about search volume or cost-per-click (CPC). To get that information, you’ll have to upgrade to Keyword Tool Pro. The Pro version will also let you export the keywords and use them for content creation, search engine optimization, CPC/PPC, or other marketing activities.

Best Keyword Research Tools Term Explorer Moz’s Keyword Difficulty Tool SEMrush Ahrefs Accuranker HubSpot Serpstat

Paid Keyword Research Tools  4. Term Explorer Price: $34/mo. for Basic; $97/mo. for Pro; $499/mo. for Agency Term Explorer offers probably the deepest research reports of any keyword research tool on the market. From one single seed term, you can get over 10,000 keyword variations. Best of all, the tool does a great job of keeping the results as relevant as possible and pulling through lots of supporting metrics with them. It’ll give you data for all the results on page one of search engine results pages (SERPs), including the number of results, link strength, trust score, and keyword difficulty. To help you get a handle on your competitors, you can use the tool to research domain age, page ranking, and links, as well as the word count, page rank, links, outbound links, and the number of keyword occurrences in title, URL, and headers for individual webpages. You can also export all this data into a CSV for your own analysis.

Image Credit: Term Explorer Note: If you only plan on using it a few times a day, there is actually a free version of this tool that’ll do five tiny keyword jobs and five keyword analyses per day, with no queue priority. 5. Moz’s Keyword Difficulty Tool Price: $99/mo. for Standard; $149/mo. for Medium; $249/mo. for Large; $599/mo. for Premium The keyword difficulty tool from Moz is one of the most useful components of their paid suite. It’s a fantastic resource for analyzing the competitiveness of a keyword and for unearthing low-hanging fruit. When you input a keyword into this tool, it’ll find the top 10 rankings for that keyword. Then, it’ll assign that keyword a “Difficulty Score” based on the pages that currently rank for that word. You can look at search volume data for your keywords, then pull up the SERP to see the top 10 results for each term.

Image Credit: Moz Want to do some competitive keyword analysis? You can use the tool to see who else is ranking for your targeted keywords, along with information like each site’s page authority and the number of root domains linking to their page. You can also export all this data into a CSV for your own analysis. 6. SEMrush Price: $69.95/mo. for Pro; $149.95/mo. for Guru; $549.95/mo. for Business SEMrush is a competitive research tool that lets you keep an eye on on your competitors’ keywords to find opportunities to bump them out for a top position in Google’s and Bing’s organic search results. You can compare a number of domains against one another to evaluate the competitive landscape, including their common keywords and positions in Google’s organic, paid, and shopping search results. Position tracking is kind of like a sophisticated version of Google Trends, letting you see a keyword’s position in SERPs and analyze the history of rises and drops. Their colorful, visual charts are also super helpful for more quickly understanding trends and analyzing results.

Image Credit: SEMrush 7. Ahrefs Price: $99/mo. for Lite; $179/mo. for Standard; $399/mo. for Advanced Ahrefs Keywords Explorer is similar to SEMrush, but with some extra bonuses and a much more intuitive design.For example, it’s able to estimate how many searches become real page visits. Not all of them do so, since Google gives instant answers for some queries. With Clicks and Clicks Per Search metrics, you’ll figure out traffic-generating keywords and skip dead-end options.

When it comes to the number of relevant keyword suggestions, Ahrefs goes the extra mile. It runs the biggest database – 5.1 billion keywords for over 200 countries – which means it can detect opportunities other tools could be missing.Ahrefs can also help you with competitive research. Their Site Explorer tool lifts the veil on competitors’ keyword strategies, while Content Gap lets you compare competitor keywords with your own to identify your might-have-beens.

Ahrefs will also email you about even the smallest ranking progress of your competitors. Backlinks have a direct impacton ranking, and backlink research is one of Ahrefs’ strongest muscles. Brian Dean, founder of Backlinko, say that Ahrefs is his #1 go-to tool for backlink analysis: “I’ve tested over 25 link analysis tools and none come close to Ahref’s in terms of index size, freshness, and overall usability.” 8. Accuranker Price: $19.95/mo. for Beginner; $29.95/mo. for Pro 300; $44.95/mo. for Pro 600; $74.95/mo. for Pro 1K Accuranker is a keyword rank tracking tool with a key differentiator: It’s lightning fast while being extremely precise. So if you’re used to spending hours monitoring the rank progression of your keywords, this’ll end up saving you a ton of time. Other advantages of this tool? It has built-in proxies to get a quick glance at whose ranking within the SERPs for any given keyword. If you plan to report keyword metrics to your manager or your team, you’ll like its scheduled weekly reports feature.

Image Credit: Accuranker It’s also one of the best rank trackers out there that offers highly localized search engine rankings for your keywords. So if you’re marketing your business to an international audience, it’s a great tool for analyzing which pages are ranking in different countries. Finally, it has integrations available with Google Analytics, Google Search Console, Social Monitoring, and YouTube so you can keep an eye on statistics and estimated search traffic for your keywords straight from your AccuRanker dashboard. 9. HubSpot HubSpot also has its very own Content Strategy tool within the Marketing Hub. The Content Strategy tool helps you identify and research topics, find keywords or subtopics to go after, and ultimately help grow your content presence for generating more organic traffic over time. If you’re a HubSpot customer, you can access the Content Strategy tool, click on Content > Strategy. 

  10. Serpstat Price: $69/mo. for Lite, $149/mo. for Standard, $299/mo. for Advanced, $499/mo. for Enterprise Serpstat provides you with a list of historically profitable keywords used by competitors to make them rank high in search results. It also figures the value of your keywords using different factors, like number of search results and cost-per-click.  The software will offer suggestions for more suggestive keywords as well as provide long-tail keywords, which are low-volume keywords related to your business. Plus, if your business is international, you can adapt keywords to different countries in the tool’s database.  Finally, with Serpstat, you can check the relevancy of your webpages and analyze the trends that might be attractive to browsers.  Serpstat will be extremely useful to you if you want full analyses of keywords that work well for competitors. It’s also a great tool for making sure your page has a lower chance of losing a favorable ranking on SERPs.  Now that you know about all these great tools, get out there and start discovering your best keywords for SEO. What tools and methods do you use to find long-tail keywords? Share your favorites with us in the comments below.

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How To Pick a Travel Blog Name

We literally get hundreds of emails asking us how to pick a travel blog name and it’s understandable why. Before you start a travel blog, you need to think long and hard about what it will be called.

The name of your blog (also known as Domain Name) is the bit that goes between the “www” and the “.com” of your website URL, but it’s so much more than that. The name will become your brand, your business, your income and your means for travel, so it’s one of the most important aspects of a travel blog.

But you shouldn’t let picking a name stop you from buying your domain and getting started with travel blogging.

Bluehost has an excellent feature where you can purchase a domain and choose to pick a travel blog name later, that way you can start to build your blog, design the style and find a direction in your content and then choose a perfect name a little later down the road.

To learn how to start a blog without choosing a name first, check out our How To Start a Travel Blog post.

If you have a name in mind already, you can use the domain checker below to see if it’s available in the domain registry. There’s no need to search hundreds of different domain registries because they all pull from the same database.

If it’s not available at Bluehost, it won’t be available anywhere else. If your name is available, I recommend buying it right away. I once had the perfect domain name that I wanted to purchase and within a week it was gone. You never know. It’s very cheap to purchase domain names and some people buy dozens of them

In this post I’m going to show you how to pick a travel blog name by using concrete data of what works and what doesn’t. There are certain absolute no-no’s when it comes to buying domains and there are quite a few things to think about for brandability, SEO (Google traffic), and overall design.

Names To Avoid

In order to show you how to pick a travel blog name, I need to first start with the no-no’s of a travel blog name because these are pretty cut and dry. By listing names to avoid, it will help to narrow down your list of possible names for your travel blog.

Don’t be cliché

Your name needs to stand out in a market of millions of travel blogs, so it’s best to avoid the cliché terms that you see pop up in 75% of travel blogs.

Try To Avoid These Words

Nomadic

Nomad

Backpacker

Backpacking

Budget

Vagabond

  Wandering

Wanderer

Adventurous

Global

Travelling

World

  Unless you can think of something extremely clever and unique using the above listed words, I would avoid them altogether. Your name needs to stand out in the crowd and by giving it an overused, played out name, you’d be starting off on the wrong foot.

Avoid Dashes, Symbols, Numbers & Periods

Any post online about how to pick a travel blog name will tell you the same thing. Don’t use numbers, hyphens or symbols.

For pure branding and SEO reasons, you should always avoid using these characters in any blog name. Our good friend Johnny Ward of OneStep4Ward is a great example.

He regrets using this name because every time he tells someone his blog he has to say: “It’s one, step, then the number 4, then ward”. This makes it so much harder to remember the name of the blog.

Similarly, your blog shouldn’t have a dash in it because every time you tell someone your name, you have to say “dash”. When they go back to their computers later and try to remember your blog, they may forget where to put the dash, or that there’s a dash altogether. It’s just confusing.

Lastly, it’s just not good for SEO to have numbers, symbols or punctuations in a name because in some cases, your name could reflect a search term that someone is typing into Google.

If your name has random numbers, dashes and symbols, it could dampen the exact match possibilities for those searching terms similar to your name. Make your name as easy to remember as possible and don’t use hyphens, numbers or symbols.

Purposely Misspelling

Keeping on the “easy to remember” domain name theory, don’t create a blog that purposely misspells words to sound cool. WorldTravelz would be a horrible name choice because it would force you to explain to every person you tell that the word travels is actually spelled with a “z”, and Google wouldn’t rank you for any terms including “travels” because you misspelled it.

On top of that, Google algorithms hate misspelling and grammatical errors because it shows unprofessionalism in content. You’d literally be damaging your blog if you purposely misspell the domain name.

Too Long

There are so many reasons not to have a really long domain name.

They’re much harder to remember

It’s hard to fit a long name in a logo or header area of a website

Domains are limited to 63 characters anyways.

The most common domain name length in relation to .com registrations is around 12-13 characters; and containing 2 words. This can give you a bit of an idea of how long your domain should be.

GoatsOnTheRoad is 14 characters and 4 words, which is a bit long and cumbersome. The saving grace for our name may be that it’s easy to remember. If you have the perfect name that’s a little bit longer than 13 characters, go for it. As long as it’s easy to remember.

Still, I wouldn’t choose a name with more than 18 characters and 4 words.

It’s also worth keeping in mind that Twitter only allows you to have 14 characters in your handle, so if you want people to easily be able to search and find you, it’s a good idea to keep your name under 14 characters so that it can be the exact same on Twitter.

What a Domain Name Should Be

Now that we’ve covered things to avoid when thinking about how to pick a travel blog name, it’s time to go over some things to keep in mind that can help you choose the perfect name. Keep in mind that the domain name is a reflection of your brand and what you’re looking to share with your readers. Take your time and use these points to think up something great.

Always Go With .com

First and foremost, you need to pick a travel blog name that is available in “.com”. You can choose .net, .org, .travel, .tv, or .info, but .com is by far the most commonly used and thus, easiest to remember suffix possible in a domain name.

It won’t affect your SEO if you choose another ending, but it will definitely be harder for other people to remember. You can buy all variations of your name if you want to, but .com should be your primary focus. Click Here to check and see if your domain name is available in .com.

Check Social

When you’re starting a new travel blog, you’re also going to have to start all of your social media accounts. At the very least, you should be able to have Facebook, Twitter, Instagram and YouTube using your name.

I’ve covered a lot about how to pick a travel blog name already, but if it’s already been taken on the most popular social media channels, then you may want to consider another name.

To check and see if your social media username is available, you can head to NameChk.com and type your proposed username in the search field at the top of the page and click enter. Then you’ll see certain social media logos fade in the table below and that will tell you they are unavailable.

The Dark Blue Icons Are Social Media Accounts That Aren’t Available For “goatsontheroad”

As long as you can get Facebook, Pinterest, Twitter, Instagram and (if you plan to create videos) YouTube, then you don’t need to worry too much about the others.

Your Name Should Describe Your Blog

A great name should easily describe what your blog is all about. Goats On The Road does a terrible job of doing this, but again, perhaps because it’s quirky and memorable, it worked.

But choosing a name that has nothing to do with the content you’re going to create is an absolute no-no. ThePlanetD openly admitted that they regret choosing that name. It’s simply because they both have names that start with “D” (Dave and Deb) and they were going for a Lonely Planet type idea.

Luckily, they still made it in the industry, but their name is not the ideal example of a descriptive blog name. Some great examples are sites like Expert Vagabond, Cheapest Destinations Blog, Art Of Scuba Diving and Neverending Voyage. These all do a great job of explaining the brand and the niche within the name itself.

Using Your Own Name

There are loads of blog names out there that use the founders name, like Nomadic Matt, Nomadic Samuel, Wandering Earl, Travel With Bender etc. While I wouldn’t recommend following the basic formula of “Nomadic + Name”, it’s still possible to think of a clever name using your own name and make it memorable.

A lot of people have a blog name that simply is their name, like YeisonKim.com. This is a very professional way to create a blog name, but it’s not overly catchy in most cases.

Many people start a self-named blog as a secondary portfolio for photography, videography and personal growth, after they’ve already created a successful online business elsewhere. That’s not to say that a self-named blog can’t be a great one.

Keep in mind that if you’re starting a travel blog as a solo traveller, that’s great, but one day you may find that you hire more writers, you find love on the road or you start blogging about other things besides your personal travel adventures.

Unless you’re sure that you always want your blog to include at least some aspect of your personal story, and you’re always going to be the sole contributor, then you may consider avoiding using your name in the title.

Every blog name needs to have longevity, which brings me to the next point.

SEO Driven Domain Names

SEO or Search Engine Optimization is a term that you’ll become very familiar with as you grow your blog. It basically means “make Google happy”.

Many things that we do as bloggers is with SEO in mind. We structure article titles and content with SEO in mind, we add keywords and link back to our site using SEO tactics, so why not start off on a good SEO foot and choose an SEO based name.

If you’re going to be writing on a specific topic and you know that many people are going to search Google for that topic, consider naming your blog that key term. For example, if you’re going to write strictly about backpacking in Central Asia, then your domain could be BackpackingCentralAsia.com.

This would immediately give you an upper hand when competing with other websites for search terms including “Backpacking Central Asia”.

Many people create new niche sites using domain names based solely on a keyword term they found in Google that has many searches per month.

Maybe “How to pick a travel blog name” gets 10,000 searches per month in google, then it may be a good idea to buy the domain “HowToPickaTravelBlogName.com” and see if How To Pick a Travel Blog Name is available on all social networks.

Choosing an SEO friendly name and creating a niche site based around it can be a great way to get a lot of traffic quickly. Just keep in mind that if you’re going to start a blog based on a specific term, you better make sure that you’ll be able to create hundreds of articles around that term and you’re not going to limit yourself too much by choosing an SEO name that’s too narrow.

Names With Longevity

Do not choose a name that you could grow out of. TwentiesTraveller.com may sound cool, but it’s definitely a name that you’ll grow out of. What happens when you turn 30? Sure you can still write about what it was like to travel in your twenties, and you could hire writers who are still in their twenties, but it’s better to choose a name that can grow with you.

Similarly (and I can’t stress this enough), I wouldn’t recommend using words like “budget”, “broke”, “cheap” and “poor” in your name.

At first, you may be able to lock down a niche of budget travel and you may see yourself travelling on a budget for a long time, but as your site starts to earn more money, you may find (as we have), that it’s nice to get a midrange hotel sometimes and sleeping in a dorm isn’t sustainable long-term (10+ years). Your travel style may change.

You can technically change your name and rebrand yourself down the road, but it’s a pain in the ass. It can take forever to change your social media names, you’d have to start a new domain from scratch and redirect your old one and it’s just not worth it.

Try to think of a name that doesn’t pigeon-hole you into one particular niche, travel style or age range, unless you’re 100% confident that you’ll always be writing on that topic.

Destination Based Names

If you know that you’re always going to be writing about Southeast Asia, then you may consider something like SoutheastAsianTraveller. Similarly, if you’re focusing your niche even finer, you could be the ChicagoFoodBlog.

Narrowing your domain name down to a specific region, country or even city can be a great way to nail down a niche location. But keep in mind that if you travel to other areas and you want to write about them, it won’t really fit under your blog name.

Memorable Names

This has been a common theme throughout this article, but I need to highlight that one of the most important parts of how to choose a name for a travel blog is making it memorable.

I’ve already mentioned in this article that you should choose a name with longevity, it should describe your blog, it should be the perfect length etc., but when it comes to figuring out how to pick a travel blog name, all of those rules play second fiddle to coming up with a truly unique and memorable name.

If you have a name in your head that you think people will remember right away, it’s unique, clever and easily brandable (thinking about logos and niches) then you should go for it. Goats On The Road goes against many of the name rules that I’ve listed in this post, but I believe that it worked because it’s very memorable.

You’ll Also Need a Great Tagline

On our Home Page you’ll see our logo at the top with our name, and directly below that you see our tagline: “Turn Travel Into a Lifestyle.”

This simple 5 word sentence does a pretty good job about explaining what our blog is all about. Learning how to sustain travel so that you can turn it into a life, rather than a holiday.

Your tagline should be a similar length and explain exactly what your blog is about. It can take a really long time to think of a good tagline, but don’t worry, you can keep working on it as your blog grows.

Narrowing Your Names Down

The best way to come up with the perfect name is to use a mind map. Get a big piece of paper or a whiteboard and start mapping out what your blog is about. Who is your target audience? What topics will you cover? Where will you be blogging about? What are your core values?

Use the words that you see in this mind map to start a list of potential names. Then go through those names and slowly scratch out the ones that don’t seem quite right. Ask friends and family if you need to and also check if their available by using the domain checker below, if they’re already taken, scratch them out.

Once you’ve narrowed it down to two or three names, it’s time to make the final decision. Keep in mind that you can start a blog without choosing a name and after you’ve written some posts, designed parts of the website and found a direction, you may find it easier to come up with a final choice for your name.

Ready To Start Your Blog?

Now you know how to pick a travel blog name. I’ve given you the information you need to choose the perfect blog name. Using the points in this blog post, you should be able to come up with a unique and memorable name that has longevity and is good for SEO.

But remember, even if you can’t think of a name, you can still start building your blog today.

Check out our How To Start a Travel Blog Guide to easily (and cheaply) start your new travel blog in just minutes. If you can’t think of a name, don’t worry, we’ll show you how to easily start a blog without a name, and then you can pick one at any time down the road!

How simple is that? As an added bonus, for a limited time we’re giving away our $20 eBook on how to create a successful blog absolutely free for anyone who starts a blog using our guide. What are you waiting for?! Now is the perfect time to start a travel blog and change your life forever.

Who knows, by this time next year you could be getting paid to travel the world. Go for it.

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