#if we present early in the 3 hour seminar I might genuinely try to get the kindle edition as well and read early
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Stormlight 5 being less than 36-ish hours away is actually insane
#*counting by my ability to get a copy#still holding on hope I’ll be able to get my book before 13#because my stupid school put a fucking presentation on the 6th#on a day when Its also the only time in like 2 months that mh ttrpg group can meet#so my entire evening is filled#and my brother comes home for the first time in weeks#and I’m predicting mu dad will want us three to play video games together for all of saturday evening#which is a good thing#because I’m very happy to be included in their gaming sessions#but its a horrible combo with my#desperate to finish stormlight 5 plans#gah#I’ve had so many unsocial weekends why this one#if we present early in the 3 hour seminar I might genuinely try to get the kindle edition as well and read early#but I’m not sure if that’s possible since I’m 6-8 hours ahead of us time#or are ebooks released at midnight?
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TB#11 || Ten Awesome Rules I learned Meeting Millionaires.
Well, I too wanted to find that so I mailed a few millionaires and decided to interview them.
Based on my experiences I have figured out Ten Awesome Rules I learned Meeting Millionaires.
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A few months earlier I started meeting millionaire people to know their secret.
The secret to their health, wealth and prosperity.
I generated my links through my previous job, from Linkedin & Facebook networking.
I read somewhere that if you want to get rich, sit with rich people, so I decided to act on it.
It was a very interesting experience. The more I met rich people, the more change in my own personality I noticed.
You BECOME the kind of people you hang out with.
Here are the inferences that I developed from talking and spending time with them. It helped me a lot and I hope it will help you too.
1. Always pay first.
You must always pay first.
There are Two reasons for that.
First –
A few days ago, I went to have a coffee at Starbucks with one of my friends (not best) and I told him to have anything he wants. He stared at me for a while as I am not famous for offering free treats.
After overcoming his surprise, he said he does not want to have anything but a glass of water.
Now, It was my turn to get surprised.
It was his change of behaviour.
A few months earlier, when I met him he was on a merciless trail of burning my pockets.
So, when I didn’t have any money, he was willing to drill my wallet, but now when I have money, he refuses to buy anything.
Isn’t that surprising, Freud!!
The only reason I can attribute to such behavior gets to define by one word — “Importance”.
When I have money I am more important to him and he could see future relations with me.
And when I didn’t have any money, I wasn’t important enough. He took full advantage of me and didn’t care whether we will meet again or not.
Conclusion: If you pay first, there are chances people don’t want you to spend your money as they want to be in your good books.
Second –
The first impression is the last impression.
It is basic psychology.
You pay first when you are meeting someone for the first time, it gives him an impression that you are not cheap.
He will live with that impression unless you change his thoughts by doing some cheap act.
People don’t like to change their opinions, even when hard and solid evidence is presented to them. They are more comfortable believing in a lie, than changing their opinion.
Use this human tendency to your favour.
I have many free meals using this method.
I pay, once, in the first meeting. Then in next ten meetings, I eat for free and no one cares because they think I am loaded as hell as I paid the first time.
Rich people always pay first. Any rich person I have sat with pretends that they don’t care about the bill. They pay whatever is printed on the bill. They care about money but pretend not to.
To get rich, it is imperative to get that attitude first.
2. Money is important but Time is more important.
There is nothing more important in this world than money.
I guess you know that.
With Millionaires, I realized there is one entity more important than money -
That is Time.
People don’t value their time because it is abundant and free to them.
I did the same and I regret it.
When I met millionaires, the first thing I noticed was how much they valued their own time.
I came up with a fantastic plan to make myself realize how much of my time is important to me.
I started telling myself, that one hour of my time is worth 1000 Bucks. So for every hour that I waste, I will lose 1000 bucks.
After that whenever I wasted my time my mind would auto-suggest that if I waste more time, I will waste more of my money.
Money comes to Rich only because they value time and not another way around.
If your observe, Rich people usually don’t give time to other people. They are always busy.
Unless they have some work or the person is useful they don’t waste their time with them.
Time is money so don’t waste it.
3. Do not invest without knowing about Returns.
A most important rule -
Never invest without knowing about the returns first.
I have made two films and I used to think of myself as creative and talented. This was before I realized that there is no such thing as talent or creativity. It is a Myth.
None of my films made any money and they were never released.
I was one of those guys who used to think that creativity comes from lack of money, pains, sufferings and struggles.
I tried creativity, but instead of creativity, I got stomach pains and headaches. Not to mention the criticism and judgement of the people around me.
What went wrong?
I invested without caring about returns.
Big Mistake.
In the creative field, the “creative” people justify their lack of business sense by convincing others that they don’t care about returns. They pretend that they are doing things for the sake of art. They are fooling everyone, including themselves.
Study the market and figure out how to sell your thing. Even if it is a creative thing that does not have a physical appearance, it can sell.
Think of an idea and take a few steps.
Then walk till the end and start coming backwards.
This is the most important trait that millionaires inhibit.
4. Read, Listen, Observe and keep yourself Updated.
There cannot be enough importance that can be attributed to the habit of reading. It is a vital habit.
It is a fact that a rich guy always keeps himself updated. He will read books, magazines, blogs whatever to keep himself updated.
You may argue then that what if a person is illiterate and still rich. After all, most Gujaratis have rags to riches story.
Even if you cannot read due to various reasons of concentration, habit or illiteracy; it does not matter.
READING BOOKS is not the only source of information or keeping yourself updated.
A person who really wants to do something will always find a way to do it.
The are no rules of how you do your reading, listening and observing exercises. There are conventional methods and there are methods that you create for yourself.
Sometimes people like talking about their life experiences. That is one way for you to gather knowledge.
You can to listen to audio books, attend seminars, go to events. There are myriad ways of increasing knowledge if you look around.
Sometimes you experience things on your own and increase knowledge.
Whatever it is, in the end, if you care enough, you will figure out a way to increase your knowledge.
5. Meet more people.
Of course, meet more people.
Isn’t that obvious.
There is no substitute for that.
Now, this is one advice given to me by most books.
Problem was I didn’t know how to and where to go to meet new people.
However, with time I developed my own methods to meet new people.
Trust me, it is not very difficult to meet new people.
Just go to Facebook, write “HI” to a bunch of people and ask them out on coffee.
I know you might be thinking that I am joking. I am not.
I have many coffee cups with people I randomly contacted on Facebook.
But -
Conversations on Social Media don’t hold up unless you give the person a reason to talk to you. Give them reasons and try to keep their interest maintained. And most importantly, never ask for a Job or work from them, that is a deal breaker.
Talking to Millionaires when you aren’t one is like chasing a beautiful girl. You have to constantly pull out magical rabbits from the hat to maintain their interest.
Now one thing that I forgot to mention was that don’t just meet anyone, always remember rule number two — ‘Time is valuable’.
Meet people whom you feel are relevant and useful to you.
Gossip is your enemy.
People need reasons to process their decisions.
Feed it to them.
Don’t give reasons that are selfish.
If it is a selfish reason, which every reason is, coat it with sugar to hide it ( You know what I mean).
6. Always be the first person to leave the meeting.
I treat this rule as a game.
I am always the first person to leave the meeting. It gives me power over another person.
I learned it from a CEO who always left early. He would come to meet me every week as I would beg him to meet me for a cup of coffee but always leave cutting a conversation in between.
I asked him once why he did that.
I told him that I had felt insulted when he left like that.
It was then that he revealed his secret. He told me that he has a rule where he always leaves the meeting first.
Cutting someone in between and just leaving looks more genuine to be busy, so he does that often.
It is nothing personal. It is something he just does.
Rich people like to show that they are busy and there is a reason behind it.
People are impressed with busy people much easier than with unemployed people.
If you have all the time in the world, nobody wants it but if you don’t have enough time, they will chase you till the end of this earth to get time from you.
Imagine meeting influential people and leaving the meeting first. These are the people whom other people normally beg for a meet. Leaving the meeting first thus becomes a power struggle.
Since you left early and they were to give you their time, it means you are not clingy.
Soon they will open up to you and won’t think twice to respond when you will talk to them next time.
7. If a problem arises, don’t brood, find a solution and move on.
Ahh. My absolute favourite one.
A big part of my life is to spend thinking about problems and why God has been so mean to me.
There is no history of cribbing ever solving any problem.
There is no such problem ever that gets solved on its own.
You may have instances like -
“There was a certain problem in my life, I didn’t do anything about it and it went away.”
All I can tell you right now is that if the problem gets solved on its own, then it was not a problem from the beginning. Sometimes our mind creates problem to keep us busy. Don’t get fooled by it.
Human beings don’t usually have problems. They seek problems in life without knowing about it. That is our nature.
We say we want to remain happy but we cannot be happy in an eternal sense.
We only like it because of that brief moment when we are happy, we love it and want it to continue. It won’t and, trust me, it shouldn’t.
Solve the problem.
Make it a rule to always solve the problem instead of focusing on who caused it or why it happened. Discuss that later if you desire to but problem-solving should be a priority.
One of the rich people I met during my journey was not like that and I wondered how he became a rich person.
He wouldn’t solve the problems, rather ignore the problem in his life. That way the problem would remain but not in front of his eyes and kept him in the illusion that there were no problems.
The problem would boomerang on his face afterwards. Later I came to know that he inherited his wealth.
Nikola Tesla used to create the whole equipment and gadgets in his mind before he would go ahead to make it. His mind was that powerful.
Whenever a problem arises, close your eyes and try to solve the problem inside your mind.
If you still cannot solve the problem then imagine the scenario where the problem is solved. Then figure out the ways in which you can attain it.
8. Arrange everything in mind.
If you have seen the third episode of the third season of Sherlock than you must be aware of powers of memory.
The antagonist in that episode keeps all the secrets inside his own mind.
Now no one can steal it. He had sorted and arranged all the files inside his mind.
Our mind is a great instrument, a great tool. Use it in a wise manner and it will reap you benefits you may have never imagined.
Every rich man understands it.
To know more about it, Read “Think and Grow Rich” by Napoleon Hill or my other articles.
If you close your eyes you will start seeing images. This will be a random generation of images. But that is because you are not controlling the generation of images.
Think about what you want to think and think exactly how you want things to happen.
The good part is that you can also generate images in your mind of anything that you like. So start by posing a problem and solving it in your mind like a jigsaw puzzle.
Download some meditation apps Like Samsara or Insight Timer, go to a secluded place and try this.
You will be amazed at the results you will get.
9. Live healthily and develop habits.
You cannot do more work if you feel weak and lazy all the time.
The substitute for having good health is not Red Bull or Revital.
It is hitting Gym thrice a week. Eating good food. Drinking lots of fluid. Inhaling lots of oxygen. These are the best things you can do for your body.
Second, Develop habits.
Developing habits is a difficult thing but it is something that you need to focus on.
Decide what kind of habits you want to develop and stick with them for some time.
Try to figure out what kind of habits you have. These habits cannot be having food or walking or breathing. It has to be something that takes you out of your comfort zone and yet you do it every day.
If you do not have one. Figure out an easy habit that you want to have. Do that for the next 66 days to convert it into a habit.
After that develop more positive habits like reading books, writing goals, meeting good and positive people, spending only limited time on the internet etc.
All rich people take care of their health and develop great habits.
10. Don’t procrastinate, even if you feel you are not ready.
Do you think a rich man gets rich by delaying his decisions?
There is no other word more synonymous with failure than “Procrastination”.
Procrastination does not happen because one is lazy or does not want to do something. It happens because one isn’t motivated enough to do that thing.
One of the premier reason people procrastinate is that they think they are not ready enough to do the task in hand.
Truth — No one ever is.
No matter how much you read, what degree you take or the efforts you make, you will never be ready for anything.
Except you have to go ahead and do it.
A person is always as ready as he wants to be.
You don’t have to be ready to start working. You get ready as you keep on working and the combination of it lets you achieve it.
Kids dropped out of college are becoming CEO nowadays.
Do you think they were ready?
NO.
They went ahead with whatever they had and kept on doing it till they finally achieved it.
Do it now. No matter how lazy you feel or how much your mind asks you to not do it.
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14 Steps to Become a Great Online Fitness Coach
If you’re a trainer, you have a training business. Moving some or all of that business online can be a smart move.
Becoming an online fitness coach offers three huge benefits:
Help more people
Make more money
Have more freedom
For many trainers, it means no more waking up at 4:30 a.m., eating lunch from a Tupperware container, or dealing with your gym’s toilet-overflow incidents. (No guarantee the toilet won’t back up at home, but at least it’s your own mess.)
But before you make the leap, there are a few things you should know—14 things, to be exact.
They’re the 14 game-changing lessons I learned during my own transition from in-person to online fitness coach. I hope they help you as much as they helped me.
READ ALSO: How to Be an Online Personal Trainer
1. Create content for your audience, not your peers
It’s tempting to target your posts and videos to your fellow fitness professionals. That’s how you learned when you were starting out, and now you want to add your own ideas and opinions to the mix.
But if your goal is to help Ricky from accounting lose fat, you need to stop debating people online about CrossFit or fasted cardio.
Because Ricky doesn’t care. Ricky just wants abs.
What will he see when he looks at your content? Will he see evidence you understand his challenges, and want to help him achieve his goals? Or will he see a trainer trying to impress his peers or score points against people he disagrees with?
Everything you write should cater to the people you want to help. Choose the subject, format, and voice with that audience in mind.
READ ALSO: How to Build an Online Following from Scratch
2. Seek mentorship and guidance
“A single conversation across the table with a wise man is better than 10 years mere study of books.” —Henry Wadsworth Longfellow
Several years ago, I booked a same-day, one-way plane ticket to New York City for an internship with John Romaniello, and I’ve never looked back. Roman had the career I wanted, and I set out to learn everything I could from him.
I know that’s an extreme example, but there are simpler ways to connect and learn from potential mentors.
The first step is to identify someone whose career you admire. Then you need to learn what you can before you approach them. Have they written articles or posts about how they got started? Do they have a book or product offering a step-by-step plan to achieve success?
Once you know as much as possible about their history and process, you need to figure out how to gain access. Do they offer coaching services, or run a mastermind group? If so, they’ll expect you to join.
If not, or if personal coaching is out of your price range, consider how you can be useful to the person without being a pest, a sycophant, or a weirdo. Is there a new product you can amplify with a detailed, enthusiastic review? Can you volunteer to help with a seminar, bootcamp, or some other live event? Is there a skill you can offer that complements what they do?
The worst approach is to ask for help without any history with the person. Even if the person is well-known for helping trainers on the way up in the industry, you can’t build a relationship based on your need to receive something, with no consideration of the other person’s needs or motivations.
Focus on giving, and you’ll be surprised by how much you receive.
READ ALSO: How Eight Online Personal Trainers Earn Six-Figure Salaries
3. Practice what you preach
All trainers, online and off, are judged by their looks. It sucks, and it’s not fair. Lots of perfectly qualified coaches don’t quite look the part. And lots of complete morons are shredded out of their (empty) minds.
But there’s a logic to it. When the majority of your clients have appearance-based goals, it’s natural to assume a trainer with the physique they aspire to knows how to help them achieve it.
An online trainer can win people over with charisma and empathy, and of course nothing speaks more forcefully than impressive client transformations. But it’s hard to get clients to give you a chance when there’s a disconnect between your appearance and your expertise.
Clients who want to be lean and muscular aren’t likely to hire a coach who isn’t lean and muscular. Weight loss clients won’t expect you to be shredded (and might be intimidated if you are), but they do expect you to look healthy and represent their goals.
Put in the work, and get in the best shape you can.
READ ALSO: The Busy Trainer’s Guide to Staying in Shape
4. Clear your social calendar
Be prepared to work extremely hard at the beginning of your transition from gym to internet.
Writing, shooting videos, and posting on social media takes time. And if you’re trying to build an online presence while still maintaining a full client load in the gym, you must adopt a hustler’s mindset. Other parts of your life have to become a lower priority for a while.
You can still have it all, but not yet.
The Wealthy Fit Pro’s Guide to Online Training retails for $19.99, but we bought it for you. We just ask that you pay shipping & handling. Claim your copy at go.theptdc.com.
5. Bet on your strengths (part one)
Trainers ask me which social platform they should focus on, or whether they should build a video library, or if they should launch a podcast.
My answer: Let your personal strengths guide your platform of choice.
If you write well, write.
If you’re good on camera, get on YouTube, Instagram, and Snapchat. If you’re a great conversationalist and a good interviewer, consider starting a podcast, or becoming a regular guest on an established show.
Do whatever allows you to present your ideas, your personality, and your value to your target audience.
6. Coach the influencers
An influencer is anyone with a following, and if you’re the person they turn to for online coaching, you have instant validation.
Think about it from the potential client’s point of view: If she sees an advertisement for your coaching, or a promoted post on social media, she probably scrolls right past it.
But if someone she knows and respects talks about you, and shows off the fantastic results from your plan, she’s immediately more interested.
But how do you find a celebrity to train?
Obviously, you aren’t likely to snag the next Brad Pitt and lean him out for Fight Club 2: More Adventures in Nihilism with Tyler and Marla.
Think smaller, and think local. An influencer doesn’t have to be world-renowned. Train the chef at a popular restaurant. Train a doctor or a nutritionist who can then refer their patients to you. Or train a CEO with a huge online presence, like I did.
Whether their audience is small and local or massive and global, influencers will bring you more attention and referrals than you could get on your own.
7. Find unique or underutilized distribution channels
Creating great content is the most important thing you can do to grow your brand as an online fitness coach. But only if the content reaches your target audience.
You can do it organically, for free, by going where others aren’t.
Test new apps, and use them natively—that is, in a way that shows a genuine interest in helping others within the platform. Don’t try to push your services on people, or get them to connect with you on your own media.
Years ago, I did that on Fitocracy. I put in dozens if not hundreds of hours simply interacting in the community. It was crucial to the early growth of my online training business.
Like I said earlier: Good things happen when you help people and ask for nothing in return.
READ ALSO: How to Find the Right Fitness Niche for You
8. Get amazing results for your clients
None of this advice means anything if you can’t deliver.
You need to help your clients become leaner, or stronger, or more muscular, or pain-free, or whatever they hired you to do.
As an online fitness coach, there’s no substitute for good results.
READ ALSO: A Trainer’s Guide to Building Muscle
9. Coach friends and family for free
It doesn’t have to be friends and family, and it doesn’t have to be free. It could be steeply discounted online coaching to people you interact with online. Whoever it is, and however you know them, giving away your services provides two huge benefits:
1. You learn faster by doing
As Jonathan Goodman says, online coaching isn’t just personal training done differently. It requires different skills and practices. But you can’t develop those skills or practices without clients. Offering free or cheap coaching will give you the experience you need to accelerate your development.
2. You can showcase the results
Your clients are your portfolio. If they get great results, you’ll have visual proof. If they love working with you, they’ll be happy to share their stories. The combination will help you land future clients—the kind that pay you.
Take the financial hit now, if you can. It will pay off later.
READ ALSO: Personal Trainer Salary Survey: Who Earns the Most?
10. Master your craft
If the proliferation of Instagram trainers annoys you, or makes you cynical about the state of online fitness, I get it. But the truth is, the cream rises to the top.
Sure, abs are an easy way to land a few short-term clients. But for building long-term brand equity, and financial security, nothing beats word-of-mouth referrals. You don’t get those unless you’re good.
Read books, attend seminars, and interact with people smarter than you. Constantly learn better ways to serve your clients and improve their results. That’s what will set you apart.
READ ALSO: The Best Advanced and Specialized Personal Training Certifications
11. Bet on your strengths (part two)
Want a better snatch? Or a faster 5K?
That’s awesome! But you won’t get those things by training with me.
I get inquiries all the time from people whose goals aren’t in my wheelhouse. Sometimes I’d really like to work with the person, but I don’t take them on as a client. It would be unfair to them, and ensure future headaches for me.
No matter how tempting it is to take on anyone who applies, especially when you’re starting out, you need to be honest with yourself. Recognize who can achieve the best results under your watch, and who would be better served by a different coach.
Do it for the client’s sake, and your own.
12. Trust your gut
I once coached a woman who claimed to burn up to 1,000 additional calories a day from breastfeeding. She was sure she needed at least 2,500 calories per day.
My gut told me this was way too much food for a sedentary woman with 98 pounds of lean mass. But because I was afraid to lose her as a client, I didn’t tell her what I thought.
Can you guess how it worked out? That’s right: After four weeks with no progress, I lost her anyway.
Take it from me: When your gut tries to tell you something, listen.
READ ALSO: How to Tell a Client to Cut the Crap
13. Practice extreme empathy
Even the most perfectly designed, optimally periodized, exquisitely calibrated training program will never change a life. But you know what will? Really, truly caring about your client.
A personal or professional setback will sap a client’s focus and motivation. If you’re training in person, you’ll notice their lackluster workouts, and the scale will tell you they’re backsliding on their diet. If you ask what’s going on, the client isn’t likely to air out the problems on a crowded gym floor.
But an online client may be more comfortable opening up in texts, emails, or calls from the comfort of home.
When you pay attention and care, you might just change a life.
14. Be insanely honest
Don’t tell clients you’re giving them personal access and full support if you’re really sending them to a 1,000-person Facebook group, where their questions will be answered by your newly hired assistant coach.
It’s easy to cash-grab with dishonest marketing and empty promises. It may even work for a year or two. But sooner or later, it catches up to you, ruining your reputation and the value of your brand.
If you want to make it in the long run, you need to be honest.
Final thought: Online fitness coaching isn’t for everybody
I know dozens of trainers who coach clients online. They don’t all love it. Some prefer traditional, hands-on personal training, and that’s awesome.
My purpose isn’t to convince you that online training is better. It’s not. Just because it works for me doesn’t mean it’s the right choice for you. Nor are the two types of training mutually exclusive. Lots of trainers do some of each, and get the best of both worlds.
But if you do want to make the transition to online training, these 14 lessons will help you get started the right way, and I hope they help you avoid some of the mistakes I made.
Launch Your Online Personal Training Career Today!
Have more freedom. Make more money. Help more people.
The Wealthy Fit Pro’s Guide to Online Training is the gateway for trainers and gym owners looking to break out of the grind of long hours and unpredictable income. Let Jonathan Goodman show you …
The foundational skills successful online trainers develop (pg. 3)
How to price and package your services to get what you’re worth (pg. 67)
The tech you need to deliver world-class results — it’s simpler than you think (pg. 103)
Insider secrets for getting and keeping your ideal clients (pg. 109)
The truth about marketing your online business (pg. 125)
And much, much more!
If you’re ready to take the next step in your personal training career, or know someone who is, you won’t find a more authoritative or comprehensive resource.
Order the paperback today and get the audiobook and ebook versions FREE (a $40 value).
Ready to start? Just click here: The Wealthy Fit Pro’s Guide to Online Training
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Pinterest Update April 2019 (Latest Pinterest Changes for Bloggers and Business)
New Post has been published on https://languageguideto.com/awesome/pinterest-update-april-2019-latest-pinterest-changes-for-bloggers-and-business/
Pinterest Update April 2019 (Latest Pinterest Changes for Bloggers and Business)
I think I know why you are on this page … A new Pinterest update 2019 just happened, some algorithm or interface alters believe that this is occurring as we speak, and your traffic is either going down or up( luck you if it’s the latter !). I created this page because I get tired of replying over and over to similar questions I receive from my students about the latest Pinterest update( s ).
I plan to update this page reasonably often- as soon as something significant happens on Pinterest, you’ll be the first one to know about it from this post. So SAVE THIS PIN to your Pinterest Marketing board for later.
If you use Pinterest for marketing your products or you are a blogger and drive traffic from this platform, you probably know by now that algorithm updates and major interface alters happen on Pinterest so often that people are getting confused by what is the most recent or new update, what happened just a month ago.
I want to make-up your life easy! Here, on this page, Pinterest updates are presented in chronological order and also are explained as per what is an actual alter, what is a rumor, and how you are able to react to these changes.
I’m going to also mention here some news related to the Pinterest-approved scheduler Tailwind and their new features as this might be directly related to your activity on Pinterest.
Pinterest October- November 2018 New Features Carousel Pins
All business accounts on Pinterest can now create Carousel Pins- this is a new type of pins which permits up to 5 different images published as a slider under the same pin URL.
These images can be linked to different page URLs on your website, they can also have different titles and descriptions!
Pinterest initially introduced Carousel pins as an additional tool for businesses to make their ads most attractive. However, right now you can create Carousel pins without starting an ad campaign.
Just go to your Pinterest account on a desktop and click on the “plus” button next to your profile name. From the drop-down, select Create Carousel.
There is a chance that as early adopters of the new pin format, we could gain some additional benefits. First, at the start , not many users will create these Carousel pins( they plainly take more period than the regular pins ). Plus, Pinterest should probably dedicate an additional initial boost to the new pins so that more content inventors get interested in saving these Carousel pins.
Pinterest Update July 2018( And Some Other Changes) Pinterest Glitch Blocked Many Legit Bloggers Domains on 7/24/ 2018
This day many bloggers and Pinterest marketers woke up to see their domains marked as spam on Pinterest. This very blog you are reading now was also blocked and you can’t imagine how I was worried about it- all my Pinterest traffic was gone for nearly 24 hours.
Want to know how I drive over 300,000 pageviews/ mo to my blog from Pinterest? And how organic( free) Pinterest traffic allowed me to build $6000/ mo with my blogs? Learn how I do it with a Free Pinterest Masterclass >>
Each and every pin on affected accounts was not resulting users to the websites anymore- they were sending users to a break page with a ruthless message :P TAGEND
As far as I was able to follow up the situation in multiple blogging communities on Facebook, the majority of the affected accounts were working fine within 24 hours since the issue was known about. Pinterest didn’t make any official statements, didn’t reply to anyone’s emails, merely fixed the issue and feigned that nothing happened.
In case you ever get caught by a similar issue in the future, here are a few tips-off on how you can try to help your domain get unmarked as soon as possible. When you write an email to them , no matter how pissed you are by the situation, make sure you use respectful speech because after all, the person reading your message, is just a person. You don’t know how that person who is not personally responsible for the algorithms on Pinterest, might feel about your message, and how this could influence his or her decision about your account.
Email creators-support@ pinterest.com- this address was shared by Pinterest on their seminar for content inventors. Visit the page https :// help.pinterest.com/ en/ contact, select “Business Account” and then choose the option well placed to your petition. One more tip that might not be applicable to every situation, but I thought it’s worth mentioning this insider tip. You insure, some companies have a privilege of talking to Pinterest reps directly and when a large-scale glitch is causing some difficulty for bloggers or content inventors, they do their best to help us. During the latest instances of mass accounts blocking, Tailwind( officially endorse Pinterest scheduler ), Mediavine and Adthrive( advertising network for bloggers) created listings of affected accounts in their FB communities and then sent listings to Pinterest to manually look into each blog.
Pinterest Analytics Glitches in July 2018
If you noticed that your Pinterest Analytics indicate nearly 0 views on some days in July 2018, that’s just a glitch and you can verify in your Google Analytics that you were get traffic from Pinterest on those days normally.
Tailwind releasing SmartLoop tool
Tailwind made an announcement about their long-awaited SmartLoop tool. They promised to roll it out on all accounts within 8-12 weeks.
If you are following Pinterest updates and changes closely, you probably noticed that 2018 is the year when Pinterest started truly opening up a little more info to marketers, bloggers, content inventors. Yes, Pinterest even organized the first-ever conference for content creators.
Out of all the information that was presented to the blogging community lately , not all “news” genuinely new or part of a Pinterest update. They just never spoke so openly about the ways you should promote your content on their platform.
However, a lot of stuff that was discussed during the conferences worked on Pinterest for years this route, and Pinterest just never spoke about it so openly.
On this page, I do my best to separate what Pinterest reps claim, what Pinterest Best practices dictate, from what actually works to drive traffic to your website. I’m also going to put away all the rumors based on some popular interpretations of Pinterest’s statements.
I spend a lot of time( more than I hope I had to !) monitoring blogging communities on Facebook where people share their experience on Pinterest. I spend this much period doing it because among the numerous Facebook threads and commentaries sometimes I can see a pattern and it helps to figure out how Pinterest works for people in different niches, following different strategies.
Also, I do it to save time for my students and to be able to provide the most recent and comprehensive info in my Pinterest SEO Traffic Secrets Course .
Pinterest disapproved BoardBooster scheduler
If you don’t know what BoardBooster was, then probably you can just skip this paragraph. Before you do it, just take one thing with you: from June 2018, Pinterest is not a place to mess around using any schedulers or tools which are not shown on their official Pinterest’spartners page.
Now, getting back to BoardBooster. It was one of the two most popular Pinterest schedulers for about 4 years and offered automation tools at an affordable cost. Pinterest didn’t like that BoardBooster was operating without employing Pinterest API. This was ok for a few years, but at some phase, all big social media platforms crash upon unapproved apps or tools. Unfortunately, there was no way Pinterest would allow BoardBooster become an approved partner and the tool was closed for good.
Several tools are shown on the Partner’s page but the leader is Tailwind. If you want to start using it efficiently and save yourself the time from learning it by trial and error, you could make a jump start with my very affordable video course dedicated to Tailwind.
Ongoing Pinterest Update- Algorithm 2018
Group Boards will be losing distribution power
This one is quite a fundamental statement made by two Pinterest reps in an interview for Pinterest scheduler Buffer( check the video below ).
It’s so important because building powerful Pinterest account by reaching audiences of multiple group boards was the main strategy that has been working great for the last 2-3 years.
However, it seems like from now on, Pinterest will be working on reducing the distribution of pins saved to group boards.
Why Pinterest decided to do that? They said group boards became over time something different from what they were created for. Have you consider group boards with thousands of contributors? I bet you have because they are usually the ones that are too easy to be accepted to.
Now, 1000 -4 000 contributors( the max I’ve seen, but I’m sure there are even bigger group boards) and no pinning restrictions can’t end up in a good way. Spam eventually takes over these committees and the board is losing the focus on one topic.
As a repercussion, even legit pinners on those boards get low engagement scores for their pins and a confusing keyword context based on all the spam saved to the board previously.
Pinterest reps explained that group boards should be only used only for collaborations on “projects��. For me, it means that group boards have to be as focused on one topic or keyword, as standard committees are. And shouldn’t involve large numbers of contributors.
What should you do now?
If you are still relatively new and don’t have many big group boards on your profile, you have two options. First, forget about group boards and work on your own boards. Second, if you still want to try to reach additional audiences with group boards, you might want to create or join only small group boards, very specifically targeted to a keyword or topic. If you already joined many big group boards, especially generic boards which allow people from all niches to pin, it’s time to evaluate how efficient these committees are for your account. Learn how I do it from this post .
2. Build strong boards on your own account
Since Pinterest takes distribution away from the big group boards, I can tell that you naturally will redirect the majority of your efforts to building your own boards.
You might not even realize that, but a lot of established bloggers consider their Pinterest traffic tanking for a while. Their accounts are packed with group boards they joined while their own boards are the minority.
If this is your case, period for a change “re coming”. Did you notice that in their Best practises, Pinterest recommends creating at least 5 committees for each topic we cover in the blog or website? By doing this, you can target several keyword differences on each board.
3. The” Most Relevant Boards First” Rule for a New Pin
To help your new pin succeed on Pinterest, you have to pin it to a relevant committee first. Or several relevant committees. And there is a requirement to boards on your account. By saving the pin to a relevant board, you give this new image the right keyword context. By saving first to your own board, you help Pinterest boost your pin, because they claim to give priority to the pins saved by content creators.
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4. Tall pins pessimization
If you’ve been on Pinterest long enough, you probably have an idea that long pins get more involvement and space in the feeds, and in general are more successful. That’s why about 2 years ago Pinterest search results were jam-packed with infographics. Some marketing sites received a great traffic influx from Pinterest in those times.
I’m not too sad about it because I hated insuring those long pins utilizing Pinterest on my phone. They used to occupy space or 3-7 normal sized pins and I didn’t find this fair.
Currently, Pinterest is cutting off the long pins at 2:4.2 ratio and in general, they recommend sticking to the 2:3 ratio in the future as longer pins will not only be cut but also pessimized by the Pinterest algorithm.
5. Be a true Content Creator and save “Fresh” pins regularly
Several Pinterest reps talked a lot about the freshness of pins. Why would they touch on this subject?
Apparently, too many bloggers were repinning their own exactly the same pins too many times to multiple boards.
If you even upload the same exact image from the same exact post URL, Pinterest will recognize the image as an existent pin and in the majority of cases will immediately present you the summed up stats for that pin.
The conclusion is – you need to create a lot more new pins- new image, new text overlay, new colors- anything at all has been different on the image to be considered a new pin. They started saying content inventors should save new pins weekly, but I lately hear voices saying we should do it daily. Who promised Pinterest marketing is going to get easier?
All platforms get more complicated algorithms over day as the competition between content creators promoting on these platforms grows. So if you are still on the fence about Pinterest traffic and think you can start later, I can’t recommend you highly enough to start working on your Pinterest account strategically NOW. The longer you wait, the harder it gets for a beginner.
I recently find an additional way to make your pins more “fresh” for Pinterest while saving new pin versions for your old posts.
When you just save new images immediately from your web pages, Pinterest Rich Pins automatically attach to them your SEO titles and SEO descriptions( if you use Article Rich Pins ). This entail, all your new pins from the same page are targeting exactly the same keywords.
Pinterest recommends you to create new pins and alteration keywords to give another perspective on your image and attract an additional audience. Changing pin description when you save a new pin does its positive task in this sense, but your SEO title and keywords in it remain the same.
So what’s the new solution?
When you save a new pin for an old post, don’t save the pin from your page. Instead, go to Pinterest Homepage and click on Create Pin in the right top corner :P TAGEND
Then you can upload the new image or if you saved it on the page, you can also retrieve the image from your site( insert the link to your page under the image upload ). The most important part here is changing your Rich Pin’s title and description. Try to think of some new keywords you haven’t used in your SEO title for this post or page.
This way, you will overwrite the Rich Pins’s title that comes from your web page. The SEO description remains the same, but you can and should also use new keywords in the pin description( find the screenshot below ):
6. It’s Ok to have Multiple pins per page URL
Pinterest reps corroborated what was added to their Best Practices page – you can and you should create multiple pins per post to target different keywords or audiences in each pin version.
7. Pinterest Analytics Work Faster
Pinterest used to have a 36 -hour delay in stats depict for each specific pin. Lately, they depict analytics on a pin basis almost in real time. Pinterest claims they have a 2-hour delay in reporting the data.
A side note here. The stats you are seeing on a pin basis are summed up counts for all repins, impressions and saves of all versions of this pin. Imagine a user B repinned your original pin to a bigger board and that repin got a lot more impressions and clicks. This means, your own pin will be showing a summed up stats from your pin and the repin of user B Stats.
Another note. When you look at the pin stats in a window like on a screenshot below don’t forget these are stats merely for the last 30 days. It’s not all the repins/ saves/ impressions from the working day the pin was initially saved.
8. Followers Quality over Quantity
Pinterest reps mentioned on a few events that the algorithm is showing your new pins first to your follower base. The algorithm evaluates the early participation to see if your pin should be shown to bigger audiences.
This means that practices which involve mass following or buying adherents are not helping you get traffic from your pin. In fact, they are doing the opposite. You get followers which are not going to engage with your pins. This dedicates negative signals to Pinterest about your content. This will limit your pins distribution.
They used the term” early engagement”, which is also well-known in regards to the Instagram algorithm. If your content gets good participation soon after publication, opportunities are this content might get an additional boost from the platform’s algorithm.
To quote Sarah from Pinterest( the interview video above ): “When you save a new Pin to Pinterest, it will be distributed it to your followers first. That’s the testing ground and it gets your content out much faster than Pinterest could ever do before. This is your most loyal audience- they love your content.”
Pinterest Alters 2018- New Features and New Interface Easy Saving to Suggested Boards( for the Web, June 2018)
Like most Pinterest alters, this new feature is rolled to the user base step by step. So if you don’t see the same when you try to save a pin on your desktop, probably you will see it pretty soon.
The change builds saving pins it much easier. You don’t need to click on the Save button before choosing a board. Now Pinterest indicates a relevant board on your account and you can save the pin right on the same page.
Public Stats of Monthly Reach
Not everyone was happy with this one. Because a lot of established bloggers who started on Pinterest years ago were pretty happy with their high following numbers. Since they didn’t invest as much time and efforts in Pinterest anymore, the reach often lessened a lot over period. Now their low reach became public, and it doesn’t look so great when you have a sponsored post opportunity.
The reach number in your profile shows how many Pinterest users interacted with your Pins in the last 30 days. This number is rounded.
New Pinterest Profile Cover
You might have noticed on lots of Pinterest profiles a collecting of the latest pins as a profile covering. You can customize which pins will appear there and choose one of the options to show :P TAGEND
All Recent Pins Recent Pins from a specific board, Recent Pins made from your site( includes pins saved by other users from your domain ).
New Activity Tab
Activity tab is pretty cool- it shows you all the pins which were saved from your site. Not only saved by you( employing Tailwind scheduler for example ), but also by any other users. You can look at the most popular pins that get lots of saves from your site. Then make your conclusions about which pins or content works the best.
You have an option to keep this tab private if you wish.
Following Feed on Pinterest( March 2018)
I believe that by the time you are reading this post, this feature was working on all Pinterest accounts. It’s the second mode of using Pinterest after the Smart Home feed – your “Following” feed.
It’s a feed of pins only from the people follow and these pins are shown in chronological order.
I also wrote a post earlier from which you can find out everything about Pinterest alterations that happened in 2017 and earlier.
If you observed this post useful, you might want to save THIS PIN below to your Pinterest Marketing board to check the post later when new updates are announced.
The post Pinterest Update April 2019( Latest Pinterest Changes for Bloggers and Business ) appeared first on Anastasia Blogger: How to Start a Blog, Blogging Tips, Make Money Online, Work from Home.
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A Letter to My Younger Self: Five Lessons from 10 Years of Personal Training
Ten years in any profession is a milestone. That seems especially true of personal training, where it’s too easy to feel good or bad about the way your career is going.
Are you a success because your schedule is fully booked, and you make a nice living? Or are you a disappointment because everywhere you look on social media you see men and women doing awesome things to make money and get attention?
I don’t want to pretend I have everything figured out. But after 10 years as a trainer, group fitness instructor, mentor, and master instructor for two leading health club brands, and after 15,000 training sessions and 2,000 group classes, I’ve learned a lot of things I wish I’d known when I was starting out.
Since I can’t go back in time to offer this wisdom to my younger self, I’ll share it here, with the hope that you can benefit from my good, bad, and painfully average experiences.
Lesson #1: You Never Want to Be the Best in the Room
It’s easy to stand out if you can’t see your competition. It’s even easier to assume you’ve mastered your craft when there’s no immediate way to measure yourself against your peers.
My moment of truth came when I got picked as a finalist for Next Top Trainer, an online reality show created by Men’s Health magazine. (It’s like Top Chef, only with fitness pros. You can see the first episode here.) I strolled into the competition thinking I had as good a shot at first prize—a contract to do a workout DVD—as any of the seven guys I was up against.
Then the competition started, and I learned that, for all my education and certifications and experience with clients, my physical conditioning wasn’t close to theirs. Andy Speer, the eventual winner, was in the best shape of any human I had ever seen—until a year later, when I once again got picked as a finalist. Even with a full year to train for it, I couldn’t come close to matching up with Gideon Akande, the season-two champion.
I’d be lying if I didn’t admit I was crushed. But my comeuppance could’ve happened any number of ways. If I’d focused on my conditioning instead of logging all those hours with clients, and accumulating credentials, I might’ve gotten put in my place by a trainer whose experience dwarfed mine, or a boss who expected me to know things I hadn’t bothered to learn.
The lesson for my younger self?
You need to be overmatched from time to time in your career, even if it means you’re the worst in the room. Embrace these harsh lessons. You can’t be great until you know what greatness looks like.
Lesson #2: If You Fake It, You Won’t Make It
The more time you spend in the fitness industry, the more you see what you don’t yet have. Look off in one direction, and you see incredible-looking people who can do incredible things and whose incredible marketing skills bring them legions of followers and more money than you ever imagined anyone could make in this field.
Look in another direction and you see coaches who seek none of this. When they aren’t in the gym with their clients, they’re creating content that gets shared by everyone you know, or doing seminars and presentations that your peers will pay hundreds of dollars and travel thousands of miles to soak up.
Most of us will fall somewhere in the middle of these two extremes, trying to emulate the work ethic of the top coaches while we borrow some moves from the top marketers.
But to move forward as a confident personal trainer, you need to pick a lane. Unsure which lane that is? It’s time to have a tough, honest conversation with yourself. Who are you? What do you do well? What don’t you do well?
If you’re in the industry for the right reasons—you genuinely want to help people look, move, and feel better—you’ll have plenty of opportunities to move forward. You may even get a moment or two in the spotlight.
When you do, you may find, as I did, that you don’t really belong there.
I know that because, in addition to my two shots on Next Top Trainer, I appeared in a handful of independent films and music videos, made a cameo in a popular political drama, and got more than my share of attention in local media.
That was who I wanted to be, but it wasn’t who I was meant to be.
My real purpose was right in front of me all along. As a book nerd, I take pride in mastering the complex, distilling it down, and sharing it with trainers who’re just starting their careers. That’s what I’ve focused on since then.
The lesson for my younger self?
Once you find your lane, stay in it, and move forward as fast as your abilities allow.
READ ALSO: What I Learned from 15,000 Training Sessions in a Commercial Gym
Lesson #3: There’s More to Life than Fitness
Success in any field involves sacrifice. In my case, a successful training career meant foregoing a lot of the things that, to most people, make life worth living. That’s what happens when you dedicate most of your billable hours to actually billing clients.
For years I teetered on the brink of burnout. It finally caught up with me in the winter of 2016.
From the outside, I was the same hard-working, high-achieving trainer—a personable guy with a nice income who’d just begun a relationship with a wonderful person who shared my passions and dreams.
But on the inside, I was numb. I turned into a zombie the minute I left work. My psyche was like a house of cards on a windy day. Even worse, I had an overwhelming urge to take a wrecking ball to everything I had and start over again. Doing what, I didn’t know. Nor did I care. Anything seemed better than the objectively wonderful things I had.
Instead of blowing up my life and career, I did what a coach should do: I hired a coach. More specifically, I went to a counseling professional who helped me sort through my messy thoughts, habits, and unhealed wounds.
It was refreshing to be the client for once. I’d put everyone else’s issues ahead of my own, and now I was taking on my own problems—exactly what I would’ve advised anyone else to do.
Since then I’ve taken up a new fitness pursuit, boxing, for no reason other than I feel better when I do it. But even more important, I’ve learned to say no—to clients, to projects, and to my own most self-defeating urges.
The lesson for my younger self?
I’m the last guy to say you can be successful without ever making a tough choice. It takes a lot of work to build and maintain a full schedule of clients. Sometimes you have to take on additional projects that take you way out of your comfort zone.
Just don’t sacrifice family, friends, and relationships to pull it off. It’s okay to take a Saturday off. It’s okay to train clients early in the morning or late at night, but never both.
It’s okay to make a little less money, or skip an occasional workout, or indulge in an unplanned cheat meal, if it makes someone else happy, and creates memories you can share.
Lesson #4: Don’t Wear Your Clients
Let me tell you a story about one of my tougher clients. He wanted to lose weight around his midsection, but he needed a complete overhaul. A career behind a desk had left him not just fat, but also immobile and dangerously weak in the core and posterior chain. I explained this to him, but all he wanted to do was straight sets of bench presses, followed by accessory work for his shoulders and arms.
He complained about the elevated kettlebell deadlifts for his posterior chain, and flat-out refused to do any mobility and stability work. He scoffed at anything that made him sweat, even as I urged and pleaded with him to pick up his pace.
Sixteen weeks in, when he griped about his inability to lose weight and how my program included things he didn’t “love,” we decided to part ways.
And boy, am I glad we did.
Every session felt like an emotional fistfight over dominance in the relationship. While he openly complimented my credentials, he wasn’t ready to give up control to someone 30 years younger. Nor was he ready to change his diet or lifestyle. Once he decided it was a contest, he wasn’t going to lose.
The lesson for my younger self?
Personal training is by definition personal, but when a client starts to affect you personally, choose your own mental health over his physical fitness. You can always fill that slot on your schedule with someone who doesn’t make you miserable.
READ ALSO: Five Ways to Deal with a Client Who Challenges You
Lesson #5: There’s No Deadline to Find a Niche
Just about every brand-name fitness pro you look up to, and hope to emulate, has a definable fitness niche. Whether it’s athletes, physique competitors, expectant or postpartum mothers, seniors, or something even more specific, every trainer feels the need to claim a market as his own.
You may already have a niche in mind, based on your background, or a personal connection to a population you want to work with, or a problem you believe you were put on earth to help clients solve.
And that’s fine. Keep that passion. But don’t rush to specialize. It’s far more important to develop a well-rounded training philosophy, based on principles that apply to anyone you might someday be paid to train. Every well-known fitness pro I can think of honed her craft working with general-population clients before finding the niche we all know about.
The science that drives our field is universal. Once you learn the science, figure out how to apply it in your training, and build a solid foundation of experience, you open yourself to far more opportunities than you’ll have if you specialize early and limit yourself to a small population of clients in a handful of locations. The more narrow your focus, the harder it will be to support yourself.
The lesson for my younger self?
Learn everything you can. It’s all relevant, and I guarantee you’ll find ways to apply it.
Final Thoughts
A personal-training career is different from just about any other. Even when you work for a brand, you’re expected to be your own boss. You have rules to follow and quotas to meet, but it’s up to you to build your clientele, and it’s your clients who motivate you to wake up early or stay up late. The chance to change lives, including your own, is what drives you.
But once you start driving, you just don’t know where you’ll go, how soon you’ll get there, or what you’ll find when you arrive.
If I could go back 10 years and give my younger self just one piece of advice, it would probably be something like this:
Enjoy the ride. Sure, you’re going to hit some rough spots, and you’ll have to white-knuckle your way through them. But every now and then, take your foot off the accelerator, look around, and enjoy the view.
I sure wish I had.
The post A Letter to My Younger Self: Five Lessons from 10 Years of Personal Training appeared first on The PTDC.
A Letter to My Younger Self: Five Lessons from 10 Years of Personal Training published first on https://medium.com/@MyDietArea
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14 Steps to Become a Great Online Fitness Coach
If you’re a trainer, you have a training business. Moving some or all of that business online can be a smart move.
Becoming an online fitness coach offers three huge benefits:
Help more people
Make more money
Have more freedom
For many trainers, it means no more waking up at 4:30 a.m., eating lunch from a Tupperware container, or dealing with your gym’s toilet-overflow incidents. (No guarantee the toilet won’t back up at home, but at least it’s your own mess.)
But before you make the leap, there are a few things you should know—14 things, to be exact.
They’re the 14 game-changing lessons I learned during my own transition from in-person to online fitness coach. I hope they help you as much as they helped me.
READ ALSO: How to Be an Online Personal Trainer
1. Create content for your audience, not your peers
It’s tempting to target your posts and videos to your fellow fitness professionals. That’s how you learned when you were starting out, and now you want to add your own ideas and opinions to the mix.
But if your goal is to help Ricky from accounting lose fat, you need to stop debating people online about CrossFit or fasted cardio.
Because Ricky doesn’t care. Ricky just wants abs.
What will he see when he looks at your content? Will he see evidence you understand his challenges, and want to help him achieve his goals? Or will he see a trainer trying to impress his peers or score points against people he disagrees with?
Everything you write should cater to the people you want to help. Choose the subject, format, and voice with that audience in mind.
READ ALSO: How to Build an Online Following from Scratch
2. Seek mentorship and guidance
“A single conversation across the table with a wise man is better than 10 years mere study of books.” —Henry Wadsworth Longfellow
Several years ago, I booked a same-day, one-way plane ticket to New York City for an internship with John Romaniello, and I’ve never looked back. Roman had the career I wanted, and I set out to learn everything I could from him.
I know that’s an extreme example, but there are simpler ways to connect and learn from potential mentors.
The first step is to identify someone whose career you admire. Then you need to learn what you can before you approach them. Have they written articles or posts about how they got started? Do they have a book or product offering a step-by-step plan to achieve success?
Once you know as much as possible about their history and process, you need to figure out how to gain access. Do they offer coaching services, or run a mastermind group? If so, they’ll expect you to join.
If not, or if personal coaching is out of your price range, consider how you can be useful to the person without being a pest, a sycophant, or a weirdo. Is there a new product you can amplify with a detailed, enthusiastic review? Can you volunteer to help with a seminar, bootcamp, or some other live event? Is there a skill you can offer that complements what they do?
The worst approach is to ask for help without any history with the person. Even if the person is well-known for helping trainers on the way up in the industry, you can’t build a relationship based on your need to receive something, with no consideration of the other person’s needs or motivations.
Focus on giving, and you’ll be surprised by how much you receive.
READ ALSO: How Eight Online Personal Trainers Earn Six-Figure Salaries
3. Practice what you preach
All trainers, online and off, are judged by their looks. It sucks, and it’s not fair. Lots of perfectly qualified coaches don’t quite look the part. And lots of complete morons are shredded out of their (empty) minds.
But there’s a logic to it. When the majority of your clients have appearance-based goals, it’s natural to assume a trainer with the physique they aspire to knows how to help them achieve it.
An online trainer can win people over with charisma and empathy, and of course nothing speaks more forcefully than impressive client transformations. But it’s hard to get clients to give you a chance when there’s a disconnect between your appearance and your expertise.
Clients who want to be lean and muscular aren’t likely to hire a coach who isn’t lean and muscular. Weight loss clients won’t expect you to be shredded (and might be intimidated if you are), but they do expect you to look healthy and represent their goals.
Put in the work, and get in the best shape you can.
READ ALSO: The Busy Trainer’s Guide to Staying in Shape
4. Clear your social calendar
Be prepared to work extremely hard at the beginning of your transition from gym to internet.
Writing, shooting videos, and posting on social media takes time. And if you’re trying to build an online presence while still maintaining a full client load in the gym, you must adopt a hustler’s mindset. Other parts of your life have to become a lower priority for a while.
You can still have it all, but not yet.
The Wealthy Fit Pro’s Guide to Online Training retails for $19.99, but we bought it for you. We just ask that you pay shipping & handling. Claim your copy at go.theptdc.com.
5. Bet on your strengths (part one)
Trainers ask me which social platform they should focus on, or whether they should build a video library, or if they should launch a podcast.
My answer: Let your personal strengths guide your platform of choice.
If you write well, write.
If you’re good on camera, get on YouTube, Instagram, and Snapchat. If you’re a great conversationalist and a good interviewer, consider starting a podcast, or becoming a regular guest on an established show.
Do whatever allows you to present your ideas, your personality, and your value to your target audience.
6. Coach the influencers
An influencer is anyone with a following, and if you’re the person they turn to for online coaching, you have instant validation.
Think about it from the potential client’s point of view: If she sees an advertisement for your coaching, or a promoted post on social media, she probably scrolls right past it.
But if someone she knows and respects talks about you, and shows off the fantastic results from your plan, she’s immediately more interested.
But how do you find a celebrity to train?
Obviously, you aren’t likely to snag the next Brad Pitt and lean him out for Fight Club 2: More Adventures in Nihilism with Tyler and Marla.
Think smaller, and think local. An influencer doesn’t have to be world-renowned. Train the chef at a popular restaurant. Train a doctor or a nutritionist who can then refer their patients to you. Or train a CEO with a huge online presence, like I did.
Whether their audience is small and local or massive and global, influencers will bring you more attention and referrals than you could get on your own.
7. Find unique or underutilized distribution channels
Creating great content is the most important thing you can do to grow your brand as an online fitness coach. But only if the content reaches your target audience.
You can do it organically, for free, by going where others aren’t.
Test new apps, and use them natively—that is, in a way that shows a genuine interest in helping others within the platform. Don’t try to push your services on people, or get them to connect with you on your own media.
Years ago, I did that on Fitocracy. I put in dozens if not hundreds of hours simply interacting in the community. It was crucial to the early growth of my online training business.
Like I said earlier: Good things happen when you help people and ask for nothing in return.
READ ALSO: How to Find the Right Fitness Niche for You
8. Get amazing results for your clients
None of this advice means anything if you can’t deliver.
You need to help your clients become leaner, or stronger, or more muscular, or pain-free, or whatever they hired you to do.
As an online fitness coach, there’s no substitute for good results.
READ ALSO: A Trainer’s Guide to Building Muscle
9. Coach friends and family for free
It doesn’t have to be friends and family, and it doesn’t have to be free. It could be steeply discounted online coaching to people you interact with online. Whoever it is, and however you know them, giving away your services provides two huge benefits:
1. You learn faster by doing
As Jonathan Goodman says, online coaching isn’t just personal training done differently. It requires different skills and practices. But you can’t develop those skills or practices without clients. Offering free or cheap coaching will give you the experience you need to accelerate your development.
2. You can showcase the results
Your clients are your portfolio. If they get great results, you’ll have visual proof. If they love working with you, they’ll be happy to share their stories. The combination will help you land future clients—the kind that pay you.
Take the financial hit now, if you can. It will pay off later.
READ ALSO: Personal Trainer Salary Survey: Who Earns the Most?
10. Master your craft
If the proliferation of Instagram trainers annoys you, or makes you cynical about the state of online fitness, I get it. But the truth is, the cream rises to the top.
Sure, abs are an easy way to land a few short-term clients. But for building long-term brand equity, and financial security, nothing beats word-of-mouth referrals. You don’t get those unless you’re good.
Read books, attend seminars, and interact with people smarter than you. Constantly learn better ways to serve your clients and improve their results. That’s what will set you apart.
READ ALSO: The Best Advanced and Specialized Personal Training Certifications
11. Bet on your strengths (part two)
Want a better snatch? Or a faster 5K?
That’s awesome! But you won’t get those things by training with me.
I get inquiries all the time from people whose goals aren’t in my wheelhouse. Sometimes I’d really like to work with the person, but I don’t take them on as a client. It would be unfair to them, and ensure future headaches for me.
No matter how tempting it is to take on anyone who applies, especially when you’re starting out, you need to be honest with yourself. Recognize who can achieve the best results under your watch, and who would be better served by a different coach.
Do it for the client’s sake, and your own.
12. Trust your gut
I once coached a woman who claimed to burn up to 1,000 additional calories a day from breastfeeding. She was sure she needed at least 2,500 calories per day.
My gut told me this was way too much food for a sedentary woman with 98 pounds of lean mass. But because I was afraid to lose her as a client, I didn’t tell her what I thought.
Can you guess how it worked out? That’s right: After four weeks with no progress, I lost her anyway.
Take it from me: When your gut tries to tell you something, listen.
READ ALSO: How to Tell a Client to Cut the Crap
13. Practice extreme empathy
Even the most perfectly designed, optimally periodized, exquisitely calibrated training program will never change a life. But you know what will? Really, truly caring about your client.
A personal or professional setback will sap a client’s focus and motivation. If you’re training in person, you’ll notice their lackluster workouts, and the scale will tell you they’re backsliding on their diet. If you ask what’s going on, the client isn’t likely to air out the problems on a crowded gym floor.
But an online client may be more comfortable opening up in texts, emails, or calls from the comfort of home.
When you pay attention and care, you might just change a life.
14. Be insanely honest
Don’t tell clients you’re giving them personal access and full support if you’re really sending them to a 1,000-person Facebook group, where their questions will be answered by your newly hired assistant coach.
It’s easy to cash-grab with dishonest marketing and empty promises. It may even work for a year or two. But sooner or later, it catches up to you, ruining your reputation and the value of your brand.
If you want to make it in the long run, you need to be honest.
Final thought: Online fitness coaching isn’t for everybody
I know dozens of trainers who coach clients online. They don’t all love it. Some prefer traditional, hands-on personal training, and that’s awesome.
My purpose isn’t to convince you that online training is better. It’s not. Just because it works for me doesn’t mean it’s the right choice for you. Nor are the two types of training mutually exclusive. Lots of trainers do some of each, and get the best of both worlds.
But if you do want to make the transition to online training, these 14 lessons will help you get started the right way, and I hope they help you avoid some of the mistakes I made.
Launch Your Online Personal Training Career Today!
Have more freedom. Make more money. Help more people.
The Wealthy Fit Pro’s Guide to Online Training is the gateway for trainers and gym owners looking to break out of the grind of long hours and unpredictable income. Let Jonathan Goodman show you …
The foundational skills successful online trainers develop (pg. 3)
How to price and package your services to get what you’re worth (pg. 67)
The tech you need to deliver world-class results — it’s simpler than you think (pg. 103)
Insider secrets for getting and keeping your ideal clients (pg. 109)
The truth about marketing your online business (pg. 125)
And much, much more!
If you’re ready to take the next step in your personal training career, or know someone who is, you won’t find a more authoritative or comprehensive resource.
Order the paperback today and get the audiobook and ebook versions FREE (a $40 value).
Ready to start? Just click here: The Wealthy Fit Pro’s Guide to Online Training
The post 14 Steps to Become a Great Online Fitness Coach appeared first on The PTDC.
14 Steps to Become a Great Online Fitness Coach published first on https://onezeroonesarms.tumblr.com/
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14 Steps to Become a Great Online Fitness Coach
If you’re a trainer, you have a training business. Moving some or all of that business online can be a smart move.
Becoming an online fitness coach offers three huge benefits:
Help more people
Make more money
Have more freedom
For many trainers, it means no more waking up at 4:30 a.m., eating lunch from a Tupperware container, or dealing with your gym’s toilet-overflow incidents. (No guarantee the toilet won’t back up at home, but at least it’s your own mess.)
But before you make the leap, there are a few things you should know—14 things, to be exact.
They’re the 14 game-changing lessons I learned during my own transition from in-person to online fitness coach. I hope they help you as much as they helped me.
READ ALSO: How to Be an Online Personal Trainer
1. Create content for your audience, not your peers
It’s tempting to target your posts and videos to your fellow fitness professionals. That’s how you learned when you were starting out, and now you want to add your own ideas and opinions to the mix.
But if your goal is to help Ricky from accounting lose fat, you need to stop debating people online about CrossFit or fasted cardio.
Because Ricky doesn’t care. Ricky just wants abs.
What will he see when he looks at your content? Will he see evidence you understand his challenges, and want to help him achieve his goals? Or will he see a trainer trying to impress his peers or score points against people he disagrees with?
Everything you write should cater to the people you want to help. Choose the subject, format, and voice with that audience in mind.
READ ALSO: How to Build an Online Following from Scratch
2. Seek mentorship and guidance
“A single conversation across the table with a wise man is better than 10 years mere study of books.” —Henry Wadsworth Longfellow
Several years ago, I booked a same-day, one-way plane ticket to New York City for an internship with John Romaniello, and I’ve never looked back. Roman had the career I wanted, and I set out to learn everything I could from him.
I know that’s an extreme example, but there are simpler ways to connect and learn from potential mentors.
The first step is to identify someone whose career you admire. Then you need to learn what you can before you approach them. Have they written articles or posts about how they got started? Do they have a book or product offering a step-by-step plan to achieve success?
Once you know as much as possible about their history and process, you need to figure out how to gain access. Do they offer coaching services, or run a mastermind group? If so, they’ll expect you to join.
If not, or if personal coaching is out of your price range, consider how you can be useful to the person without being a pest, a sycophant, or a weirdo. Is there a new product you can amplify with a detailed, enthusiastic review? Can you volunteer to help with a seminar, bootcamp, or some other live event? Is there a skill you can offer that complements what they do?
The worst approach is to ask for help without any history with the person. Even if the person is well-known for helping trainers on the way up in the industry, you can’t build a relationship based on your need to receive something, with no consideration of the other person’s needs or motivations.
Focus on giving, and you’ll be surprised by how much you receive.
READ ALSO: How Eight Online Personal Trainers Earn Six-Figure Salaries
3. Practice what you preach
All trainers, online and off, are judged by their looks. It sucks, and it’s not fair. Lots of perfectly qualified coaches don’t quite look the part. And lots of complete morons are shredded out of their (empty) minds.
But there’s a logic to it. When the majority of your clients have appearance-based goals, it’s natural to assume a trainer with the physique they aspire to knows how to help them achieve it.
An online trainer can win people over with charisma and empathy, and of course nothing speaks more forcefully than impressive client transformations. But it’s hard to get clients to give you a chance when there’s a disconnect between your appearance and your expertise.
Clients who want to be lean and muscular aren’t likely to hire a coach who isn’t lean and muscular. Weight loss clients won’t expect you to be shredded (and might be intimidated if you are), but they do expect you to look healthy and represent their goals.
Put in the work, and get in the best shape you can.
READ ALSO: The Busy Trainer’s Guide to Staying in Shape
4. Clear your social calendar
Be prepared to work extremely hard at the beginning of your transition from gym to internet.
Writing, shooting videos, and posting on social media takes time. And if you’re trying to build an online presence while still maintaining a full client load in the gym, you must adopt a hustler’s mindset. Other parts of your life have to become a lower priority for a while.
You can still have it all, but not yet.
The Wealthy Fit Pro’s Guide to Online Training retails for $19.99, but we bought it for you. We just ask that you pay shipping & handling. Claim your copy at go.theptdc.com.
5. Bet on your strengths (part one)
Trainers ask me which social platform they should focus on, or whether they should build a video library, or if they should launch a podcast.
My answer: Let your personal strengths guide your platform of choice.
If you write well, write.
If you’re good on camera, get on YouTube, Instagram, and Snapchat. If you’re a great conversationalist and a good interviewer, consider starting a podcast, or becoming a regular guest on an established show.
Do whatever allows you to present your ideas, your personality, and your value to your target audience.
6. Coach the influencers
An influencer is anyone with a following, and if you’re the person they turn to for online coaching, you have instant validation.
Think about it from the potential client’s point of view: If she sees an advertisement for your coaching, or a promoted post on social media, she probably scrolls right past it.
But if someone she knows and respects talks about you, and shows off the fantastic results from your plan, she’s immediately more interested.
But how do you find a celebrity to train?
Obviously, you aren’t likely to snag the next Brad Pitt and lean him out for Fight Club 2: More Adventures in Nihilism with Tyler and Marla.
Think smaller, and think local. An influencer doesn’t have to be world-renowned. Train the chef at a popular restaurant. Train a doctor or a nutritionist who can then refer their patients to you. Or train a CEO with a huge online presence, like I did.
Whether their audience is small and local or massive and global, influencers will bring you more attention and referrals than you could get on your own.
7. Find unique or underutilized distribution channels
Creating great content is the most important thing you can do to grow your brand as an online fitness coach. But only if the content reaches your target audience.
You can do it organically, for free, by going where others aren’t.
Test new apps, and use them natively—that is, in a way that shows a genuine interest in helping others within the platform. Don’t try to push your services on people, or get them to connect with you on your own media.
Years ago, I did that on Fitocracy. I put in dozens if not hundreds of hours simply interacting in the community. It was crucial to the early growth of my online training business.
Like I said earlier: Good things happen when you help people and ask for nothing in return.
READ ALSO: How to Find the Right Fitness Niche for You
8. Get amazing results for your clients
None of this advice means anything if you can’t deliver.
You need to help your clients become leaner, or stronger, or more muscular, or pain-free, or whatever they hired you to do.
As an online fitness coach, there’s no substitute for good results.
READ ALSO: A Trainer’s Guide to Building Muscle
9. Coach friends and family for free
It doesn’t have to be friends and family, and it doesn’t have to be free. It could be steeply discounted online coaching to people you interact with online. Whoever it is, and however you know them, giving away your services provides two huge benefits:
1. You learn faster by doing
As Jonathan Goodman says, online coaching isn’t just personal training done differently. It requires different skills and practices. But you can’t develop those skills or practices without clients. Offering free or cheap coaching will give you the experience you need to accelerate your development.
2. You can showcase the results
Your clients are your portfolio. If they get great results, you’ll have visual proof. If they love working with you, they’ll be happy to share their stories. The combination will help you land future clients—the kind that pay you.
Take the financial hit now, if you can. It will pay off later.
READ ALSO: Personal Trainer Salary Survey: Who Earns the Most?
10. Master your craft
If the proliferation of Instagram trainers annoys you, or makes you cynical about the state of online fitness, I get it. But the truth is, the cream rises to the top.
Sure, abs are an easy way to land a few short-term clients. But for building long-term brand equity, and financial security, nothing beats word-of-mouth referrals. You don’t get those unless you’re good.
Read books, attend seminars, and interact with people smarter than you. Constantly learn better ways to serve your clients and improve their results. That’s what will set you apart.
READ ALSO: The Best Advanced and Specialized Personal Training Certifications
11. Bet on your strengths (part two)
Want a better snatch? Or a faster 5K?
That’s awesome! But you won’t get those things by training with me.
I get inquiries all the time from people whose goals aren’t in my wheelhouse. Sometimes I’d really like to work with the person, but I don’t take them on as a client. It would be unfair to them, and ensure future headaches for me.
No matter how tempting it is to take on anyone who applies, especially when you’re starting out, you need to be honest with yourself. Recognize who can achieve the best results under your watch, and who would be better served by a different coach.
Do it for the client’s sake, and your own.
12. Trust your gut
I once coached a woman who claimed to burn up to 1,000 additional calories a day from breastfeeding. She was sure she needed at least 2,500 calories per day.
My gut told me this was way too much food for a sedentary woman with 98 pounds of lean mass. But because I was afraid to lose her as a client, I didn’t tell her what I thought.
Can you guess how it worked out? That’s right: After four weeks with no progress, I lost her anyway.
Take it from me: When your gut tries to tell you something, listen.
READ ALSO: How to Tell a Client to Cut the Crap
13. Practice extreme empathy
Even the most perfectly designed, optimally periodized, exquisitely calibrated training program will never change a life. But you know what will? Really, truly caring about your client.
A personal or professional setback will sap a client’s focus and motivation. If you’re training in person, you’ll notice their lackluster workouts, and the scale will tell you they’re backsliding on their diet. If you ask what’s going on, the client isn’t likely to air out the problems on a crowded gym floor.
But an online client may be more comfortable opening up in texts, emails, or calls from the comfort of home.
When you pay attention and care, you might just change a life.
14. Be insanely honest
Don’t tell clients you’re giving them personal access and full support if you’re really sending them to a 1,000-person Facebook group, where their questions will be answered by your newly hired assistant coach.
It’s easy to cash-grab with dishonest marketing and empty promises. It may even work for a year or two. But sooner or later, it catches up to you, ruining your reputation and the value of your brand.
If you want to make it in the long run, you need to be honest.
Final thought: Online fitness coaching isn’t for everybody
I know dozens of trainers who coach clients online. They don’t all love it. Some prefer traditional, hands-on personal training, and that’s awesome.
My purpose isn’t to convince you that online training is better. It’s not. Just because it works for me doesn’t mean it’s the right choice for you. Nor are the two types of training mutually exclusive. Lots of trainers do some of each, and get the best of both worlds.
But if you do want to make the transition to online training, these 14 lessons will help you get started the right way, and I hope they help you avoid some of the mistakes I made.
Launch Your Online Personal Training Career Today!
Have more freedom. Make more money. Help more people.
The Wealthy Fit Pro’s Guide to Online Training is the gateway for trainers and gym owners looking to break out of the grind of long hours and unpredictable income. Let Jonathan Goodman show you …
The foundational skills successful online trainers develop (pg. 3)
How to price and package your services to get what you’re worth (pg. 67)
The tech you need to deliver world-class results — it’s simpler than you think (pg. 103)
Insider secrets for getting and keeping your ideal clients (pg. 109)
The truth about marketing your online business (pg. 125)
And much, much more!
If you’re ready to take the next step in your personal training career, or know someone who is, you won’t find a more authoritative or comprehensive resource.
Order the paperback today and get the audiobook and ebook versions FREE (a $40 value).
Ready to start? Just click here: The Wealthy Fit Pro’s Guide to Online Training
The post 14 Steps to Become a Great Online Fitness Coach appeared first on The PTDC.
14 Steps to Become a Great Online Fitness Coach published first on https://onezeroonesarms.tumblr.com/
0 notes