#hubspot elite partner

[glasierinc]

How to Choose The Right HubSpot Partner? - A compressive Guide

For more visit Our Blog,

Elite HubSpot Agency Partner

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[transfunnelconsulting]

Boost Your Growth with a Marketing Automation Agency

Discover how partnering with a marketing automation agency can streamline your campaigns, enhance audience engagement, and drive measurable results. Leverage advanced tools and strategies to save time, optimize resources, and focus on what matters most—growing your business. Perfect for businesses looking to scale effectively in today's competitive market.

[businessprocessautomations]

Using Pipedrive Integrations to Boost Sales Productivity

In today’s fast-paced business landscape, maximizing sales productivity is essential for staying competitive. Sales teams are constantly seeking ways to streamline their processes, improve efficiency, and ultimately, close more deals. One powerful tool that has revolutionized sales management is Pipedrive, a leading customer relationship management (CRM) platform known for its user-friendly interface and robust features. However, what truly sets Pipedrive apart is its extensive range of integrations, which can further enhance its functionality and help sales teams work smarter, not harder.

Pipedrive offers a vast marketplace of integrations with various third-party apps and services, allowing users to tailor their CRM experience to their specific needs. Whether it’s automating repetitive tasks, enhancing communication, or gaining deeper insights into customer data, these integrations offer invaluable benefits that can significantly boost sales productivity.

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One of the key advantages of using Pipedrive integrations is the ability to automate manual processes. By connecting Pipedrive with tools like Zapier or Integromat, sales teams can automate routine tasks such as data entry, lead assignment, and follow-up reminders. This automation not only saves time but also ensures that no leads fall through the cracks, allowing sales reps to focus on building relationships and closing deals.

Another area where Pipedrive integrations excel is in enhancing communication and collaboration. Integrating with email marketing platforms like Mailchimp or marketing automation tools like HubSpot enables seamless communication with leads and customers, ensuring that sales reps stay engaged throughout the entire sales cycle. Additionally, integrations with messaging apps like Slack or Microsoft Teams facilitate real-time communication and collaboration among team members, improving overall efficiency and teamwork.

Furthermore, Pipedrive integrations offer valuable insights that can help sales teams make more informed decisions. By connecting with analytics tools like Google Analytics or business intelligence platforms like Tableau, sales managers can gain deeper insights into sales performance, customer behavior, and market trends. This data-driven approach allows sales teams to identify areas for improvement, optimize their strategies, and ultimately drive better results.

In conclusion, leveraging Pipedrive integrations is a game-changer for sales teams looking to boost productivity and drive success. Whether it’s automating tasks, enhancing communication, or gaining insights, these integrations offer a wide range of benefits that can help sales reps work more efficiently and effectively. And with the help of Cloudify, a Pipedrive Elite Partner, integrating Pipedrive with other essential tools and services has never been easier. With Cloudify’s expertise and support, sales teams can unlock the full potential of Pipedrive and take their productivity to new heights.

Remember, in today’s competitive business environment, every advantage counts. By harnessing the power of Pipedrive integrations, sales teams can stay ahead of the curve and achieve their goals with greater efficiency and effectiveness than ever before.

[thangngo]

Networking for introverts

80% of jobs are filled through personal or professional connection. 70% of jobs aren’t advertised on job sites.

These are US stats, but it’s a universal truth: candidates with a strong network have a significantly better chance of getting a job or promotion.

😓 My head knows this, but the thought of networking makes me break a sweat.

I’m an introvert. In a crowded room, I choose to melt into the background. When chatting, I speak too quickly because I’m nervous. I have limited hearing which makes conversation difficult in a noisy room.

So, I avoid events and functions. When I do turn up, I stick to the people I know and look for an excuse to leave early.

It’s baby steps, but I find the following tactics useful:

👍 Embrace the Power of 'Yes': I RSVP to invites before I have the chance to come up with an excuse to pass. My KPI is to say 'yes' more times than 'no' in 2023. Once I accept, that stressful situation is over, allowing me to concentrate on the next steps.

🧘‍♂️ Master the Art of Deep Breathing: I take deliberate, slow, strong breaths. Controlled breathing reduces stress, it allows me to speak more clearly and listen more intently. Breathing helps with good posture, boosts confidence and projects positive body language.

❓ Be Insatiably Curious: Instead of dwelling on my own nervousness, I divert my focus to others. I find something I like about a person and compliment them. It’s an effective ice breaker. When you’re in conversation, be curious about them: what they do, their accomplishments, their stories. When I’m curious, I’m a better listener and a better conversation partner – who doesn’t want someone they can talk to about themselves?

🏋‍♂️ Play to My Strengths. While I work on improving my in-person networking skills, I continue to leverage the channels where introverts often shine: - LinkedIn: publish posts, articles and comment on interesting content - Blog: continue to blog at thangngo.com - Email/Teams meetings: Every interaction, no matter how small, is an opportunity to network. I approach these opportunities with curiosity, a willingness to help, and respect for others.

📅 My next networking event is this Wednesday. I’m going to throw caution to the wind. Wish me luck!

❓ What networking tips have helped you? Please share, I’d love to know.

Useful resources: How to get a job often comes down to one elite personal asset, and many people still don’t realize it, CNBC https://lnkd.in/gtETRzMk

New Survey Reveals 85% of All Jobs are Filled Via Networking, Lou Adler via LinkedIn https://lnkd.in/gMkqRmF3

Why Networking is Important [+ How to Get it Right], Hubspot https://lnkd.in/gtnfEYP4

11 Introvert Networking Tips that Won’t Make You Feel Exhausted, Happier Human, https://lnkd.in/gxDUmyJd

Photo by Ivan Aleksic on Unsplash

[remotetrove]

HubSpot Front-end Developer (South Africa) at Huble

Description Huble is an international, creative, digital business & CRM consultancy with Elite HubSpot Partner status. Using the HubSpot platform, we provide solutions to increase our customer’s level of CRM sophistication as well as deliver strategic consultancy across marketing, sales, service, websites, and business operations – and we do it all whilst trying to strike a balance between…

[saas1212]

Which HubSpot partner provides the best HubSpot Onboarding Services?

HubSpot Onboarding Services refer to the process of getting started with HubSpot's software and implementing it effectively within an organization. HubSpot provides various services and resources to help businesses successfully adopt and optimize their use of the HubSpot platform.

HubSpot Onboarding typically includes the following:

Account setup: This involves creating and configuring your HubSpot account, including setting up user roles, permissions, and integrations with other systems.

Data migration: If you're transitioning from another CRM or marketing automation platform, HubSpot assists in migrating your existing data to ensure a smooth transition.

Training and education: HubSpot offers training sessions, documentation, and educational resources to help you and your team learn how to use the platform effectively.

Strategy and planning: HubSpot's experts may work with you to develop a customized strategy for achieving your marketing, sales, and customer service goals using HubSpot's tools and features.

Implementation support: During the onboarding process, HubSpot provides assistance with setting up workflows, campaigns, lead scoring, email templates, and other configurations tailored to your specific business needs.

As for the best HubSpot partner for HubSpot Onboarding, it's subjective and can depend on your specific requirements and location. However, HubSpot's official partner directory is a good starting point for finding reputable partners who specialize in HubSpot services. You can visit the first HubSpot Elite Partner in India and SEA,  TransFunnel.

A provider of MarTech solutions, TransFunnel Consulting assists companies in utilizing technology to further their objectives. TransFunnel's main goals are agility and personalization and bridging the gap between using the proper marketing automation solution and processing simply too much data.

[agencias]

Estratega de Inbound Marketing (Account Manager)

Estratega de Inbound Marketing (Account Manager)

¿Quiénes somos? Dinterweb es una agencia inbound innovadora, somos partner Elite de HubSpot que se centra en ayudar a las empresas a revolucionar su industria a través del crecimiento sostenible desde las áreas de marketing, ventas y servicio al cliente. Nos encaminamos a lograr que las empresas tengan acceso a consultorías de crecimiento empresarial, estudios especializados, modelos de…

[reveal-the-news]

Bob Afsari Explains Marketing Automation Strategies that Impact Company Growth

Bob Afsari Explains Marketing Automation Strategies that Impact Company Growth

Bob Afsari is the CEO and founder of Campaign Creators, a digital marketing agency specializing in marketing automation and lead generation. The agency has surpassed Elite HubSpot Partner status thanks to their specialized focus on building converting inbound funnels for their clients. Afsari contributes to marketing publications and is a marketing thought-leader himself. As such, he was the…

[questlation]

TransFunnel Consulting is now a HubSpot elite partner

TransFunnel Consulting is now a HubSpot elite partner

JAIPUR, India, July 29, 2022 /PRNewswire/ — Today, TransFunnel Consulting has announced that it has reached the elite tier of HubSpot’s Solutions Partner Program.   Upgrading from its partner status of being the first diamond partner in India and SEA, TransFunnel now represents the top tier of HubSpot partners with the elite badge. TransFunnel is the only Advanced Implementation Certified (AIC)…

[brandpositioningagency]

The Highest Brand Positioning Agency On The Planet

And they have to resonate on each an emotional and cognitive level to forge the deep connections important to all profitable B2B businesses. We additionally allow you to in forming your Positioning Statement – a concise description of your target market that describes the way you need that market to perceive and interact together with your brand positioning agency. Because all selections associated your brand ought to complement your positioning statement, this statement provides construction and consistency in your advertising plan.

Fusionbrand, headquarted in Malaysia is creating manufacturers from the inside out and doing it very efficiently. You might wish to attain out to them if you're in Asia and need to construct a brand somewhat than embark on a inventive driven exercise. Your brand’s persona ought to allow you to interact your target market and differentiate your organization from opponents.

In its essence, the brand positioning agency technique covers all sides of your small business, so it’s essential to engage a kindred spirit to do it. In contrast, if your target market is dominated by older, more conventional shoppers, a bold and quirky positioning statement may go in opposition to you. How typically is your agency quoted in The New York Times, Luxury Daily, Travel Pulse, or Franchise Magazine?

By digging down into what units your corporation aside, we convey sharper definition and allow you to to face for one thing nice. RP3, a advertising agency and buyer of HubSpot, began within the aftermath of the sudden closing of a previous advertising and advertising agency, directly in the enamel of the 2008 recession. Positioning itself as an various alternative to full-service marketing businesses, RP3 sought to compete with companies whose service did not always justify their costs. Do you currently have an inventory of prospects that you understand would be interested in your services? Strong positioning helps you perceive the distinctive ache factors of your target market, what they need and want, and how they purchase. Elite Business Systems is a small digital advertising company and a HubSpot Partner.

Our strategic and visionary strategy allows you to analyse and anticipate the wants and wishes of your clients. A statement is wonderful for really explaining the depth behind a brand positioning. All our brand work adds in a short type tagline that can be used across each a half of your advertising communications. We don’t simply ship inventive outputs and hope they achieve business goals. As a brand enterprise, we give attention to industrial objectives first, translating these targets into compelling creative solutions.

Branding consultants are specialists who know the method to implement a constant branding marketing campaign for a company and/or its products. The branding agencies that we have examined on this article employ branding specialists to assist their clients. From cell apps to desktop apps to apps for wearable units, their team may help you with product strategy and design. They take a human-centered design strategy which implies that whatever answer they provide you with will enhance the experience that customers have each time they interact along with your brand.

This will allow you to entice much more content marketers, thereby strengthening your positioning as a content material advertising leader. For occasion, doing a listing of your resources might reveal that you've a talented pool of writers and SEOs. Given these assets, it is smart to position your self as a “content marketing leader”.

That’s why we hear first, to get beneath the skin of your organisation. And—like all good model positioning agencies—we’re not afraid to ask robust questions. If you want outcomes, there’s no level skirting sensitive issues. It helps that we’ve been working with brands big and small for almost ten years. All our partnerships are primarily based on trust and respect, and we now have well-honed instincts for what works and what doesn’t. Brand positioning can benefit almost each aspect of your corporation.

We conduct market analysis, analyze your competitors, and examine your consumers as a result of an effective model strategy can’t be developed with no regard for the entire industry and world tendencies. Carving out a niche in any industry is smart business. And if you see branding agencies do the same, you realize that they've one thing truly distinctive to supply their clients and the world. This branding agency helps visionary firms place themselves for meteoric success.

The aim is to influence positioning in a means that’s good for your small business. Is it possible to affect how people feel about your brand? Our team of promoting strategists be a part of client groups to help drive change from the within. Whether a selected goal needs help, or the perform of your advertising group requires refinement, we lend our abilities and expertise for your goals.

Brandimage is a half of the model growth group of SGK, which is a Matthews International company. The 4A’s will host the biennial Agency Communications Summit on October 30 at Convene at 32 Old Slip in New York City. The purpose of business is to create and maintain customers. Differentiation is the vital thing to building and maintaining a aggressive advantage. The proper thought provides a corporation, product or service a distinct benefit over the competition. Brandingalone creates consciousness, where the purpose is for everyone to know you.

There are a lot of digital marketing agencies out there to choose from, so what makes this one different? It makes a speciality of senior living and healthcare advertising. And by drilling down into this area of interest, the company has been capable of offer highly creative forms of service in this one area.

We have a glance at your rivals and analyse their positioning too. This helps us to identify what’s unique about your model. [newline]A model positioning statement summarising your new strategy will doubtless observe . At Mobas we understand that customers drive the market towards brand development and we assist our shoppers to scope the market. We take the guesswork out of targeting new sectors and launching new campaigns to deliver higher assurances around all-important ROI.

A brand is not about you, it’s about how other people understand your business. Learn how DTC brands are altering the advert company mannequin on this insights piece from Marsha Appel, SVP, 4A’s Research. We perceive the significance of defending your data and your prospects' knowledge by not leaving safety to probability. We’re great conversationalists, creating buzz around your model while main the discussion to drive loyalty. Many pundits on the earth of promoting and promoting are obsessed with stuff dying. Implemented successfully over time, it builds model equity and establishes goodwill .

However, additionally they think that they are NOT naming the corporate or product. Instead, they're naming the positioning of the company and product, the unique tone, persona, ideas, and the story the company needs its model will specific to the world. They create company, product, and repair names for established firms, “next new issues,” and breakout brands. They acknowledge that B2B manufacturers should enchantment to a diverse vary of audiences throughout the C-suite, from marketing and HR to finance and IT. They should be versatile enough to work effectively via completely different channels at totally different points in what is commonly an extended and complex buying process.

Our expert objective opinion brings focus and readability, serving to firms of all sizes perceive and revamp their brand positioning. We assess each of those contact points on an everyday basis to see how successfully you are articulating your brand’s stance and promise. Your purchasers will regard your model as a reliable alternative that delivers on its promises when you have a well-honed model positioning plan that is clearly and persistently said.

Together we accomplished initiatives for a nice number of brands from various areas of business. The BRAB staff has confirmed to be a reliable partner with basic method to drawback solving. We seen these positive qualities whereas working with the very first widespread tasks for brand promotion. Our brand strategy company defines brand attributes that characterise and describe the intrinsic and extrinsic qualities of your model and permit your clients to tell apart your model from others. The epoch of stand-alone digital merchandise and solutions is ending. Today, digital powers nearly each move a company makes and analytics inform each high-stakes determination.

We have a recognised Quality Management System that helps us constantly meet and exceed customer necessities. They also can promote and handle your newly-positioned model so that you just don’t lose course. Matchstic has created a distinct segment in the branding area. They consider profitable manufacturers are guided by a self-belief that they will make a difference on the planet.

[transfunnelconsulting]

Enhance your strategy with professional digital marketing automation services

Unlock the power of digital marketing automation with TransFunnel’s tailored solutions designed for B2B businesses. Our marketing automation experts streamline your campaigns, optimize customer journeys, and increase conversions. Partner with us to integrate advanced automation techniques to improve growth and efficiency. Learn more about how we can help transform your business: Marketing Automation Services.

[element-effect-blog]

Marketing Budgets for 2019, New Importing Features, & #TheyMadeAnotherOneFree (Hubcast 205)

This episode of the Hubcast is brought to you by Aircall.

Okay, I’m not going lie - did #makeitfree work? First custom reporting trickles down to Pro and Enterprise, now ads are trickling into the hub from the Ads add-on??

Property of the Week: Let’s Take a Step Back

Contact vs. Company vs. Deal vs. Ticket

If you’re relatively new to HubSpot, and relatively new to CRMs, database management and the like, even the concept of properties can be a bit confusing.

Let’s take some time to break it down.

What’s on Marcus’ Mind

Let's take a few minutes to talk about this Forbes article on what trends marketing departments should be budgeting for in 2019, and whether we give them the thumbs up or thumbs down.

HubSpot Wishlist: Create "Time in Lifecycle stage" report

“I would like to create a custom report where I can see how much time my contacts spend in each stage of their Contact Lifecycle. I am looking for something much like the "time in deal stage" available for deals.

I know that HubSpot has the "became a lead date," "became an opportunity," and "became a customer date" properties, but I can't seem to get any good report using these.”

We talked about hidden reporting properties for deals like “Time in Deal Stage X” - we need this for lifecycle stages!

Shoutout to Jeppe for posing this in IMPACT Elite and HS Agency Partners FB groups!

This Episode’s Sponsor: Aircall

Aircall makes voice more valuable by integrating with your critical business tools and providing insights into every conversation.

It empowers teams with a phone system specifically built for modern businesses. With zero hardware to manage, dozens of integration options to explore, and the ability to add local numbers in more than 40 countries, Aircall is a powerful communication tool that can be fully set up in minutes.

In addition, Aircall's HubSpot Integration enables agents, sales reps, and marketers to streamline their call workflows, increase productivity, and track your customers through the whole customer journey from marketing, to sales, and success.

Learn more at Aircall.io or start a 7-day free trial at https://aircall.io/signup/

HubSpot Updates

3 New Features That Will Make Importing into HubSpot CRM Better Than Ever

1. Multi-file Associations Import

“When managing records in any CRM, objects don’t exist in a vacuum -- they’re connected.

Having John Smith as a contact in your database is great, and having his company (Acmecorp) on file is great too. Have a sales opportunity at Acmecorp? Even better. But the power of CRM doesn’t truly come to life until the connections between those three things are made.

Associating records to each other enables you to unlock the power of their shared context; see all the interactions between Acmecorp contacts and your company on a single timeline, run deal reports based on original contact source, and more.”

2. Single-file Multi Object Import

“All of the magic of a multi-file associate import, but done with one file. That means you can import your data however works best for your company.”

3. Import Your Notes

“Along with the first two updates, you will now have the ability to import notes to your HubSpot CRM that are associated with contacts, companies, deals, or tickets. Notes imports will include the note body and note timestamp -- which gives you accurate historical context into all of your CRM objects. (All notes imports must be completed as association imports with other files for which they are associated with.)”

NOTE: “The above updates are currently rolling out to select HubSpot users. Within a few weeks, these features will be available to all HubSpot users and available in all languages supported by HubSpot.”

Ads Functionality Now Available in Marketing Hub

“Customers with Marketing Hub Professional and Enterprise subscriptions now have access to new functionality:

ROI and lead reporting for Facebook and Google ads managed within their HubSpot account

Targeting any segment of their database by linking any HubSpot list and Facebook or Google ad audience

Easily integrating ads into the rest of their marketing strategy.”

Learn More and to see limits of Pro and Enterprise vs. the Ads Add-on.

Until Next Time

If you’re listening on iTunes - head on over and leave us a review! We love hearing your feedback, so feel free to leave some in the comments, or shoot me an email at cduffy@impactbnd.com!

Until next time. This is Carina Duffy & Marcus Sheridan saying to you, go out into the world and do some happy HubSpotting!

[thenewsrabbit-blog]

Ceros Raises $14M Series C To Inspire and Empower Better Digital Brand Experiences

Check out the latest post http://thenewsrabbit.com/ceros-raises-14m-series-c-to-inspire-and-empower-better-digital-brand-experiences/

NEW YORK–(BUSINESS WIRE)–Ceros today announced that it has raised $14 million in Series C funding led by Greenspring Associates. The financing will serve as the next building block in executing on Ceros’ mission to empower marketers and designers everywhere to move beyond the static digital realm and create deeply engaging digital experiences. The round included participation from existing investors Grotech Ventures, CNF Investments, Sigma Prime Ventures, StarVest Partners, Greycroft and Silicon Valley Bank.

A cloud-based software platform featuring a collaborative, real-time digital canvas, on which designers create animated, interactive content, Ceros enables designers to craft bespoke digital experiences at scale and without code. Ceros is an end-to-end solution that offers full creative control, meaning stunning interactive content can be created at a fraction of the time and cost of traditional web development or agency support.

Ceros’ continued evolution is driven by a core belief that digital content is due for a creative upgrade, with an influx of innovation and talent that was once the sole domain of elite agencies. While content is now widely considered the backbone of digital marketing, these new creative challenges are emerging:

Digitally native audiences are uncompromising in their standards, unwilling to engage with static long-form content and strongly influenced by a never-ending stream of short-burst social feeds.

In-house creative and design talent are often an afterthought, relegating content teams to focus almost exclusively on statistics, copy, and static visuals, and who market to audiences based on data rather than human connection.

Most digital brand content is built using content creation platforms that output static, templated content, resulting in a sea of homogenous viewer and user experiences.

As Ceros builds into 2019, it will reveal a deeper commitment to inspiring brands to challenge themselves and expand their experiential marketing strategy beyond in-person activations. In late March, Ceros will host a launch event called “Experience Matters”, which will feature the introduction of the next wave of new Ceros products and services.

“Ceros is well known for empowering marketers to think creatively,” says John Avirett, General Partner, Greenspring Associates, “but we have also come to know Ceros as a highly capital efficient business, which is a refreshing change in the burn-rate happy world of digital. We’re confident that this investment will catalyze Ceros’ continued growth while enabling their team to opportunistically pursue acquisitions that enhance the core product and further penetration of key markets. Greenspring is looking forward to partnering with Ceros through their next phase of growth.”

Ceros is now utilized by 400 customers, including B2B and B2C giants like United Airlines, Red Bull, CBRE, McKinsey, and IBM; publishers like Mashable, Condé Nast, NBC, and VICE; and sports teams like the Baltimore Ravens, Detroit Lions, and Washington Wizards.

Since its last fundraise, Ceros has reached several major product, acquisition, partnership and integration milestones, including: the launch of Ceros/Inspire, a starting point to inspire content creation; the launch of Ceros/Originals, a reimagined digital publication led by Mark Healy, former editor-in-chief of Men’s Journal and editor at GQ and Rolling Stone; the acquisition and integration of ChartBlocks to help clients build and publish responsive charts and creative data visualizations without coding; and new partnerships with Google Fonts and The Noun Project, and marketing integrations with HubSpot and Marketo.

“There’s a lot of noise in the content marketing space, and a lot of it is comprised of repackaged and recycled ideas tethered to content practices that will be outdated in two years,” says Ben Plomion, CMO, GumGum. “We work with Ceros because they share our core belief that every piece of content should embody a visceral connection to its human audience, and they help us envision a creative world without limits.”

“For in-house teams mired in the daily trench warfare of digital marketing, creativity and design can feel uncomfortable and even disconnected to business outcomes,” says Simon Berg, Chief Executive Officer, Ceros. “Yet any marketer worth their salt knows that buying decisions are made as much from heart as they are from intellect. This additional funding will allow us build on our core belief that emotion matters and digital experience matters. The new capital also enables further innovation around our core Ceros Studio platform, strategic acquisitions, and a continued nurturing of our product and services ecosystem.”

About Ceros:

Ceros is a cloud-based professional content creation platform that empowers marketers and designers to create rich interactive content without code or traditional web development. The Ceros studio is the only platform of its kind with the ability to produce creative content experiences at scale. Founded in 2013, Ceros has offices in New York and London and is used by many of the world’s top brands. Learn more about Ceros at ceros.com and follow them online @cerosdotcom.

About Greenspring Associates:

Founded in 2000, Greenspring Associates invests in established and emerging venture capital fund managers, venture-backed companies across their full lifecycle, and secondary positions in venture capital funds and companies. Today, Greenspring manages approximately $8.7 billion in capital commitments across a variety of solutions and bespoke venture capital strategies.

[dorothydelgadillo]

The Communication Continuum (The IMPACT Show Ep. 63)

In this week's episode of The IMPACT Show, Nick and I talked about Facebook's outage, overcoming people wanting free advice, cleaning up your HubSpot instance, and more! 

Plus, Nick recorded from HubSpot headquarters this week!

Check out the video recording below as well as the show notes. Enjoy and let us know what you thought in IMPACT Elite.

  Like what you saw? Make sure to subscribe to email reminders and give us a review on iTunes.

Have feedback or questions? We’d love to hear it. Comment on this article, hit us up in Elite, or email us at show@impactbnd.com

IMPACT Updates

An Update on The Latest [from IMAPCT]

Not already getting The Latest? First things first, sign up to receive it.

We launched The Latest about 2 months ago so we're still drawing conclusions but people have responded saying they like the new format. Here’s what we’ve concluded so far: 

Don’t be alarmed when something changes data wise...that’s part of experimenting.

It's important for us that our newsletter comes from a person.

We also wanted our newsletter to be IMPACT-y. For us, that meant maintaining our specific voice and tone regardless of who writes it and curates the content.

We had to make this conversational and make sure we're always asking for a reply. Email is a two-way conversation not a one-way blast.

It was very important to update our subscriber settings accordingly on the back end.

Our next step is directly asking for feedback after a bit and continuing to monitor its performance with open and click rates (and unsubscribes!). 

Samantha Harr asked in Elite: "We have a newsletter we send out and we want to establish metrics by which to judge progress on growing outreach. The number of people who sign up to receive the newsletter is a clear metric, but we want to find a way to judge the quality of the recipients." John McTigue replied: "Write segmented articles or posts for different personas and include them in your newsletter with different tracking url's." Andrea Galvez replied: "A really, really simple way of doing this is to ask! Add 1-3 qualifying questions to your opt-in form."

Both quick and easy ways to accomplish what Samantha was looking to do! 

Client Success Broadcast #2!

This one is all about video! Why video?

As we introduce new services we've struggled to get the word out to our existing clients about these new things we offer that will help our clients. This is a way for us to make it valuable for them in a way that just us talking about new services wouldn't be.  How are you educating your audience about what you do?

IMPACT Live for Teams!

We’ve launched a new IMPACT Live program specifically for teams.

We're offering special deals for companies who want to bring their whole team (or a chunk of their team) to IMPACT Live 2019. You can get priority seating, concierge level treatment, and more! It is limited though - as we only have so many front row seats and people to help. So get on it! Get all the info about IMPACT Live for teams.  Check out the video:

What Marketers Be Talkin' 'Bout

Where we go over what you're saying in IMPACT Elite.

MPACT Elite is a community of officially over 4,000 passionate inbounders looking to help each other succeed. That’s right! We hit 4,000. 

As Nick pointed out - that's the size of a small town! Let us know in Elite if you're from or live in a town smaller than Elite.

Check out the video we posted to celebrate: 

Of course then, Facebook had an outage - which meant so did Elite. Naturally, my life flashed before my eyes. So I wrote this article about why when Facebook goes down your business shouldn't and how to prevent it.

One of the three things I talk about is creating an advocate community - which I am doing! If you're interested in getting rewarded for things you're already doing like sharing our content, engaging in Elite, and coming to IMPACT Live then sign up for IMPACT Insiders!

Generating a Brand New Content Strategy

Andrew Carroll posted: “I’ve been recently been given the challenge of generating a content strategy for a company that’s never viewed content as a priority. It’s an exciting challenge that now has executive buy-in (and resources!) but we are still very lean. Any tips on producing high-quality keyword driven content would be greatly appreciated. Any early mistakes made I can learn from?” Check out the discussion in Elite!

How do you avoid people wanting free advice?

One of our most engaged Elite members and now an IMPACT team member as well, Caitlin Sellers Castevens, posted: “How do you overcome people wanting free advice, free promo, introductions, access to contacts, etc?

I don’t want to be rude but I also don’t want to listen to someone throw up as much info as possible about their biz at a networking event, expect a solution, maybe a quote off the cuff, and free consulting.

I politely say it is great connecting, email me if you want to continue the convo but they JUST.KEEP.TALKING. to the point where it is keeping me from meeting others.”

That's a tough one but certainly familiar to many of us. Check out the great tips and discussion on this topic in Elite.

Nick shared his "gotta keep moving!" technique which I tried at INBOUND this year and loved!

IMPACT Elite Live Conversations Series

We have a series of live conversations that are exclusively available to IMPACT Elite members. The third conversation in our series was this week with Tammy Duggan-Herd from Campaign Creators. Check out the recording in Elite. 

Here are the upcoming conversations:

November 27th Salma Jafri, Founder of Be the Media and manager of Personal Branding with Video Facebook group December 11th Mark Rogers - Carney/The Daily Carnage

You can add the entire series to your calendar here!

Inbound in Action

This is where we talk about what we’re doing and what we’ve learned lately right here in the trenches. 

Cleaning Up Your HubSpot Instance

Ah, my workflow weekend…this weekend I spent some time auditing and cleaning up IMPACT's workflows in HubSpot. We've been doing some ongoing clean up of lists, contact data, contact properties, and more.

Check out Nick's INBOUND 2016 session "Chaos Under Control: How To Organize a Messy Contacts Database" for some tips on how you can do this yourself. If this sounds like something you need but just can't manage the time to make it happen - reach out to us! IMPACT can help.

Keeping Up with Reviews

We know reviews are important today. Regardless of your type of business you'll likely be reading reviews before making a purchase decision. For IMPACT, the HubSpot partner agency directory is a big deal for us and we know that it's vital that we have reviews there. So, we're working as a team to make sure we keep up with getting our clients to post a review of their experience with us. 

We would love your comments. What did you think of the show? Let us know in Elite. Make sure you never miss a show or update by subscribing at impactbnd.com/latest. 

Join Us Next Time! 

Until next time...we'll see you in Elite!

from Web Developers World https://www.impactbnd.com/blog/communication-continuum-impact-show

[jdruid]

New Post has been published on DREW5.net

New Post has been published on http://drew5.net/event/building-a-tech-team-ctos-developers-how-to-hire-vet-keep-them/

Building a Tech Team: CTOs & Developers – How to Hire, Vet & Keep them

Besides ‘How do I get funded?’ the question TCN most gets asked is: ‘Where can I find good developers?’.

You may have heard that developers and programmers are in very high demand these days which makes finding and keeping them a hard task. If you are looking for a CTO that task can get harder: how can you make sure you have found the right match for your business (now and as you pivot/grow) and as a partner? How can you vet their skills and approach if your background is non-technical? How can you critically think about your hires to build a team and a culture that will serve everyone in the long run?

You might have also heard hiring out / getting contractors overseas in Eastern Europe or Asia is the cheaper option – but how do you find and manage a team like this? Who owns the rights to the work being produced? What impact can that have on your growing business legally and practically?

Join us to discuss all aspects of hiring a technical team and what the short and long-term impact is for you and your business.

Food, Drink & Networking included!

July 19 @ Workbar in Cambridge from 6-9pm

Find our more info and register at The Capital Network

Joshua Drew

Sr Technical Evangelist for Startups at Microsoft

Joshua Drew is a Senior Technical Evangelist for Microsoft for Startups where he is responsible for the growth of Microsoft Services within the startup ecosystem in Greater Boston. Joshua can provide programs to offset the cost of tools and services for the startups. His technical background in application and cloud development using native languages and hybrid technologies allows him to help startups build and scale their products. As an evangelist, Joshua finds these startups and promotes them in 3 key areas, services & software, support and storytelling.

Joshua has been working in the digital agency field for over 15 years. Whether he was managing a team of developers or developing solutions for an engagement, his client first attitude and willingness to teach provided success in his career. During this time he has helped clients such as Delta Air Lines, Kraft Foods, Lexus Automotive, Wells Fargo, Dunkin Donuts and more, launch digital products and build brands online. Projects include eCommerce sites for Nestle Waters and Readers Digest to Facebook apps for Unilever Brands and CVS Pharmacy.

Twitter

LinkedIn

Melissa James

President, Founder & CEO of The Tech Connection Inc.

Melissa James is Founder and CEO of The Tech Connection, their mission is to connect diverse talent to the innovation economy by disrupting the resume. The Tech Connection not only inspires people to realize their full potential we connect them to high performing companies that will accelerate their growth.  The Tech Connection  has a strong track record of building high performing teams for elite companies such as Google,  Teradata, the New England Venture Capitalist Association, HubSpot, Wayfair, Carbonite, DataXu, Vertex Pharmaceuticals, RA Capital, and Sample6. At the root of her work is a passion for community service. On top of running her business, Melissa is the founder of the Black Tech Boston Meetup, a platform created  to celebrate the impact of technology within African American communities. She most recently Co-Founded Hack.Diversity, a intern-to hire program for Black and Latino students to get their first internship in tech.  She previously served on the board for Youth Institute of Science and Technology and the Young Black Women’s Society. Melissa has been recognized as a “Woman on The Move” by Boston Business Journal. She has been featured in numerous news outlets such as the Improper Bostonian, Bay State Banner, Boston Herald, and Bloomberg Business.

Twitter

LinkedIn

Wake Anderson

Founder & CEO Soundbridge

Wake Anderson is the founder and CEO of Soundbridge, an audio recording and engineering platform that aims to help any musician create and produce music with audio engineer quality tools – even if they have no previous experience with audio recording software. A MassChallenge 2016 Finalist, Soundbridge was built by and for musicians and the music production platform was created from scratch by the Soundbridge team, which includes overseas engineers managed by Wake from Boston.

Twitter

LinkedIn

Jeff Walker

Founding Member & SVP of Engineering at clypd

Jeff Walker has 30+ years of software product delivery experience in all aspects: VP of Engineering, CTO, Head of Product, individual contributor, technical lead, development management and product management. Most recently, at clypd, Jeff built the engineering team from the ground up and is a member of the founding team. 4 years later, clypd has 50 employees, 30 in engineering and is venture funded, $30M to date. Jeff is currently the Entrepreneur In Residence at Accomplice Ventures and his product and technology experience include web applications, mobile applications, programmatic TV advertising, multi-channel advertising/marketing, Infrared camera systems, real-time embedded systems, Voice over IP and Video Conferencing.

Twitter

LinkedIn

[element-effect-blog]

Marketing Budgets for 2019, New Importing Features, & #TheyMadeAnotherOneFree (Hubcast 205).

This episode of the Hubcast is brought to you by Aircall. Okay, I'm not going lie -did #makeitfree work? First custom-made reporting trickles down to Pro and Business, now ads are trickling into the hub from the Advertisements add-on??

Residential or commercial property of the Week: Let's Take an Action Back

Contact vs. Business vs. Offer vs. Ticket

If you're reasonably brand-new to HubSpot, and fairly new to CRMs, database management and so forth, even the idea of residential or commercial properties can be a bit complicated.

Let's take some time to break it down.

What's on Marcus' Mind

Let's take a few minutes to speak about this Forbes article on what trends marketing departments ought to be budgeting for in 2019, and whether we provide them the thumbs up or thumbs down.

HubSpot Wishlist: Create "Time in Lifecycle phase" report

"I want to produce a custom-made report where I can see just how much time my contacts invest in each stage of their Contact Lifecycle. I am searching for something much like the "time in deal stage" readily available for offers.

I understand that HubSpot has the "ended up being a lead date," "became a chance," and "became a consumer date" residential or commercial properties, however I can't appear to get any great report utilizing these."

We spoke about surprise reporting homes for deals like "Time in Deal Stage X" - we need this for lifecycle stages!

Shoutout to Jeppe for posing this in

EFFECT Elite and HS Agency Partners FB groups! This Episode's Sponsor: Aircall Aircall makes voice better by integrating with your critical business tools and offering insights into every conversation.

It empowers groups with a phone system particularly built for modern-day businesses. With absolutely no hardware to handle, lots of integration choices to check out, and the capability to add regional numbers in more than 40 nations, fully set up in minutes. Inaddition, Aircall's HubSpot Integration allows agents, sales reps, and online marketers to streamline their call workflows, increase performance, and track your customers through the whole client journey from marketing, to sales, and success.

Discover more at Aircall.io or begin a 7-day complimentary trial at https://aircall.io/signup/

HubSpot Updates

3 Brand-new Functions That Will Make Importing into HubSpot CRM Better Than Ever

1. Multi-file Associations Import

"When handling records in any CRM, things do not exist in a vacuum-- they're connected.

Having John Smith as a contact in your database is terrific, and having his business (Acmecorp) on file is terrific too. Have a sales opportunity at Acmecorp? Even much better. The power of CRM doesn't genuinely come to life till the connections between those 3 things are made.

Associating records to each other allows you to open the power of their shared context; see all the interactions between Acmecorp contacts and your company on a single timeline, run deal reports based on initial contact source, and more."

2. Single-file Multi Things Import

"All of the magic of a multi-file associate import, but done with one file. That suggests you can import your data however works finest for your company."

3. Import Your Notes

"In addition to the very first 2 updates, you will now have the capability to import notes to your HubSpot CRM that are related to contacts, companies, offers, or tickets. Notes imports will include the note body and note timestamp-- which offers you accurate historical context into all of your CRM items. (All notes imports need to be finished as association imports with other files for which they are connected with.)"

KEEP IN MIND: "The above updates are currently presenting to pick HubSpot users. Within a few weeks, these features will be offered to all HubSpot users and offered in all languages supported by HubSpot."

Advertisements Performance Now Offered in Marketing Center

"Customers with Marketing Center Specialist and Enterprise memberships now have access to new functionality:

ROI and lead reporting for Facebook and Google advertisements handled within their HubSpot account

Targeting any sector of their database by connecting any HubSpot list and Facebook or Google advertisement audience

Easily incorporating ads into the rest of their marketing method."

Discover more and to see limits of Pro and Enterprise vs. the Ads Add-on.

Till Next Time

If you're listening on iTunes - head on over and leave us a review! We love hearing your feedback, so feel free to leave some in the remarks, or shoot me an e-mail at cduffy@impactbnd.com!

Till next time. This is Carina Duffy & & Marcus Sheridan stating to you, go out into the world and do some delighted HubSpotting!

Source

https://www.impactbnd.com/blog/hubcast-205-marketing-budgets-for-2019-new-importing-features-theymadeanotheronefree