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[newsarticle4u]

Bengaluru Skydeck Project : A Comprehensive Guide to the 250-Meter Tower

Introduction

Bengaluru, the bustling tech capital of India, is on the brink of a transformative urban development with the proposed Skydeck project. Deputy Chief Minister DK Shivakumar recently unveiled plans for a 250-meter-high Skydeck aimed at boosting tourism and providing a panoramic view of the city. This article explores the latest updates on the Bengaluru Skydeck project, including its proposed location, anticipated benefits, and the project's impact on Bengaluru’s urban landscape.

What is the Bengaluru Skydeck Project?

Inspired by Banyan tree, Bangalore Skydeck project envisions constructing a colossal tower that will offer breathtaking panoramic views of the city. This architectural marvel is expected to rival iconic landmarks like the Eiffel Tower and the Statue of Liberty. The project aims to position Bangalore as a premier tourist destination, drawing visitors with its unique blend of technology, culture, and awe-inspiring vistas.

🌟 Bengaluru Skydeck Project: A New Icon for the City

The Skydeck project is set to become one of Bengaluru’s most iconic landmarks. Standing at a towering 250 meters, this structure is designed to offer breathtaking views of the city and attract tourists from across the globe. The initiative has garnered strong support from both opposition leaders and local MLAs, with a final decision expected in the upcoming cabinet meeting.

Location Selection: The Skydeck requires a substantial 25-acre site. Initially considered locations such as Kommaghatta and the Bengaluru University campus faced opposition due to concerns about their impact on students and the utilization of valuable land. Consequently, the site near NICE Road has emerged as the preferred choice, thanks to its availability and strategic location.

Strategic Advantages: The NICE Road location offers several benefits:

Tourist Accessibility: The site’s proximity to major routes will make it easily accessible for tourists traveling to Mysore and Kodagu.

Future Developments: Planned enhancements to NICE Road and the Peripheral Ring Road are expected to further improve connectivity and accessibility.

Cost : The Skydeck project, which aims to construct the tallest tower in the city, is projected to cost the government approximately Rs 400 to Rs 500 crore.

Also read: Bangalore’s Satellite Town Ring Road (STRR): A Lifeline Under Construction, phases & benefits

Bengaluru SkyDeck Project: Highlights

Bengaluru Skydeck Project Overview

Project Aspect

Details

Project Name

Bengaluru Skydeck

Estimated Cost

₹400 to ₹500 crore

Height

250 meters

Location

Near NICE Road

Site Area

25 acres

Project Type

Observation Deck/Tourist Attraction

Planning Status

Detailed Project Report (DPR) preparation

Approval Status

Pending final cabinet approval

Consultants

Rodic Consultants (DPR preparation)

Strategic Benefits

- Panoramic city views

- Boost to tourism and local economy

- Job creation in various sectors

- Enhanced urban development and connectivity

Associated Developments

- 100 km signal-free corridors

- New waste management sites

- Cauvery water supply expansion

Accessibility Improvements

NICE Road enhancements and Peripheral Ring Road development

Project Timeline

To be determined post-approval

A New Chapter for Bangalore Tourism

Landmark Attraction: The Skydeck's iconic status will position Bangalore as a must-visit destination on global tourist itineraries.

Economic Multiplier: Increased tourist footfall will boost local businesses, from hotels and restaurants to transportation and retail.

Job Creation: The project will create numerous direct and indirect job opportunities in the tourism and hospitality sectors.

Extended Stays: The Skydeck's allure is expected to encourage tourists to extend their stays in Bangalore, exploring the city's other attractions.

Global Recognition: As a world-class landmark, the Skydeck will enhance Bangalore's global image and attract investments in other sectors.

🚀 Location and Approval Process: What’s Next for the Skydeck?

The Skydeck project has faced several considerations in its site selection process:

Supreme Court Directive: The government is set to reclaim 200 acres from the NICE Road promoters as per a Supreme Court directive. This move has paved the way for finalizing the NICE Road site for the Skydeck.

Site Alternatives: Other potential locations, such as NGEF land at Byappanahalli, Sandal Soap Factory near Yeshwantpur, and Bengaluru University’s Jnanabharathi campus, were evaluated. However, these options were ruled out due to various concerns, including proximity to the old airport and potential disruptions.

Cabinet Meeting: The final approval for the NICE Road location and the Skydeck project will be discussed in the upcoming cabinet meeting, where the decision will be formalized.

Key Features and Impact

Unmatched Views: The centerpiece of the project is the observation deck, offering 360-degree vistas of Bangalore's sprawling cityscape.

Mixed-Use Development: Beyond the observation deck, the Skydeck will house a diverse range of amenities including luxury hotels, fine dining restaurants, high-end retail outlets, and entertainment zones.

Economic Boost: The project is anticipated to generate substantial employment opportunities and stimulate the local economy through increased tourism and investment.

Sustainable Architecture: A strong emphasis will be placed on sustainable design principles, incorporating eco-friendly technologies and materials.

Also read: Bengaluru Double Decker Flyover: Stations, Route and Latest news

🌐 Benefits of the Bengaluru Skydeck Project

The Skydeck is more than just a tourist attraction; it’s a significant urban development project with numerous benefits:

Tourism Boost: By offering a unique vantage point over Bengaluru, the Skydeck will draw visitors from across India and abroad, enhancing the city's tourism profile.

Economic Growth: Increased tourism will drive economic growth, benefiting local businesses and contributing to Bengaluru’s revenue.

Urban Development: The project aligns with Bengaluru’s broader urban development goals, integrating seamlessly with planned infrastructure improvements on NICE Road.

Economic Impact Analysis

Direct Economic Impact:

Job creation in construction, hospitality, retail, and entertainment sectors.

Increased tax revenue for the government.

Direct spending by tourists on tickets, food, and merchandise.

Indirect Economic Impact:

Boost to ancillary industries like transportation, infrastructure, and local businesses.

Increased property values in the surrounding area.

Potential for new business ventures to cater to tourists.

Multiplier Effect:

The initial investment in the project can lead to multiple rounds of spending, amplifying its economic impact.

💡 Conclusion

The proposed Skydeck project near NICE Road represents a major step forward in Bengaluru’s urban development and tourism strategy. With strong support from local leaders and a strategic location that promises enhanced accessibility, the Skydeck is set to become a landmark that will elevate Bengaluru’s global profile. As the project moves through the final approval stages, it promises to be a defining feature of the city’s skyline, reflecting its growth and modernity.

Stay tuned for more updates as Bengaluru prepares to unveil its latest landmark and continue its journey towards becoming a leading global city.

Frequently Asked Questions:

1. What is the Skydeck Project in Bengaluru?

The Skydeck Project aims to construct a monumental 250-meter-high tower, designed to offer panoramic views of Bengaluru. Set to become one of the city’s premier tourist attractions, the Skydeck is envisioned as a landmark on par with global icons like the Eiffel Tower, enhancing Bengaluru’s appeal as a tourist destination.

2. Where will the Skydeck be located?

The Skydeck is proposed to be situated near NICE Road. This location was selected after considering other sites such as Kommaghatta and Bengaluru University campus, which faced objections, following a Supreme Court directive to reclaim 200 acres from the NICE promoters

3. How much will the Skydeck project cost?

The estimated cost for the Bengaluru Skydeck project is between Rs 400 to Rs 500 crore

4. When is the Skydeck expected to be completed?

While the exact completion date is yet to be announced, the project is currently in the planning and approval stages. Further updates will be provided as the project progresses

5. What are the benefits of the Skydeck? .

The Skydeck will enhance tourism, offer stunning city views, create job opportunities, and stimulate economic growth in Bengaluru

Suggested Articles:

Bengaluru Double Decker Flyover: Stations, Route and Latest news

New Bengaluru Metro Yellow Line: Stations, Operating Hours, and Economic Impac

Manyata Tech Park Bangalore: Infrastructure, Facilities and More

Bangalore’s Satellite Town Ring Road (STRR): A Lifeline Under Construction, phases & benefits

[aryacollegejp]

Why Data Science is a Good Career in India

Is data science a good career in India?

Economic Times dated February 28, 2019, says that almost 97,000 jobs in analytics and data science are vacant in India and the Lack of skilled workers is the reason for vacancies, also there is a good data science scope in India so you have a new job opportunity in case you are searching for a job or want to switch from your present job. 

Data Science

Best Engineering Colleges in Rajasthan says Itis a combination of mathematics, programming, statistics, and design also this combination is used to manage digital data collection Technically speaking, Data Science involves data inference, algorithm development, and technology to solve complex problems also you do research and analyze data to help companies grow by predicting growth, trends, and business insights from a large amount of data. 

Scope Of Data Science 

Data science uses conventional tools, machine learning, and artificial intelligence, paving the way for fertile research He says that this research leads to having a deeper insight into the market micro-structure culled out from huge transactional data of customers also Data Science and the rising demand and institutes that train people in data science. 

Need For Data Science Professionals In India 

United States in recruiting data science professionals. Bengaluru is the topmost city in India to have more data science and analytics jobs and Delhi NCR and Mumbai follow also Data Scientist jobs wanted in India on Naukri, so LinkedIn shows 2,000 + job vacancies for data science. Interestingly, 97% of analytics jobs advertised in India are full-time based and 3% comprise part-time, internship, or contractual jobs, so data Science skills are most required in the 21st century.

Industries That Use Data Science 

India is spread across several industries:-

Sectors, where Data Science is employed, are

Banking 

eCommerce 

Gaming 

Finance 

Healthcare 

Insurance 

Pharmaceuticals 

Telecom 

Travel 

Government 

Agriculture 

Traffic/Road Accidents 

Water 

Education

IT/SITES 

Companies that Recruit Data Scientists 

AB InBev 

BRIDGEi2i Analytics Solutions 

Cartesian Consulting 

Envestnet Yodlee 

GOJEK 

Oracle 

Publicis Sapient 

Tredence Inc. 

Wipro Ltd. 

ZS Associates 

Fractal Analytics 

Amazon 

Deloitte 

LinkedIn 

MuSigma 

Flipkart 

IBM 

Accenture 

Citrix 

Myntra 

Leading Data Scientists In India 

Top data scientists in India:-

Joy Mustafi 

Ritika Bhattacharya 

Kiran R 

Dr. Pulak Ghosh 

Ravi Vijayaraghavan 

Dr. Sunita Sarawagi 

Praful Chandra 

D J Patil 

Shailesh Kumar 

Ujjyaini Mitra 

How To Become A Data Scientist? 

5 steps to starting your career as Data Scientist:-

Do a certificate course in Data Science from a reputed professional institution 

Various statistics or machine learning methodologies are used in the industry and there are a lot of free statistics/data analytics/data mining courses available in Coursera, edX, MIT open, etc. 

Familiar with programming languages like R and Python. 

Understand the various business applications of Data Science. 

Participate in various Data Science competitions 

Do internships in Data Science companies 

Some Data Science Jobs That Are Vacant 

97,000 Data Science jobs are vacant in India due to a lack of skilled professionals and Now it is your chance to capitalize on the opportunity also You have to properly get trained in Data Science skills and fill the skill gap that is created, So companies that have posted large openings for Data Science in 2019 are, 

Accenture

Amazon 

KPMG 

Honeywell 

Wells Fargo

E&Y 

Dell International 

EClerx Services 

Deloitte 

Roles In The Field Of Data Science Are:-

Data Scientist

Data Architect

Business Analyst  

Data Administrator 

Business Intelligence Manager 

Data Analyst

Data Analytics/Manager.

Conclusion 

Top Engineering Colleges in Rajasthan have many courses in Data Science, It involves studying unstructured data and voluminous data to render better business decisions and It is a new development in computer science that keeps evolving rapidly also you can harness the wealth of opportunities provided by Data Science in India to get lucrative jobs, So data Science refers to the theories, collective processes, concepts, technologies and tools that help to analyse, review and extract key information from raw data.

[educationtech]

Data Science Scope in India (2023) - Arya College

Is data science a good career in India?

Economic Times dated February 28, 2019, says that almost 97,000 jobs in analytics and data science are vacant in India and the Lack of skilled workers is the reason for vacancies, also there is a good data science scope in India so you have a new job opportunity in case you are searching for a job or want to switch from your present job.

Data Science

Best Engineering Colleges in Rajasthan says Itis a combination of mathematics, programming, statistics, and design also this combination is used to manage digital data collection Technically speaking, Data Science involves data inference, algorithm development, and technology to solve complex problems also you do research and analyze data to help companies grow by predicting growth, trends, and business insights from a large amount of data.

Scope Of Data Science

Data science uses conventional tools, machine learning, and artificial intelligence, paving the way for fertile research He says that this research leads to having a deeper insight into the market micro-structure culled out from huge transactional data of customers also Data Science and the rising demand and institutes that train people in data science.

Need For Data Science Professionals In India

United States in recruiting data science professionals. Bengaluru is the topmost city in India to have more data science and analytics jobs and Delhi NCR and Mumbai follow also Data Scientist jobs wanted in India on Naukri, so LinkedIn shows 2,000 + job vacancies for data science. Interestingly, 97% of analytics jobs advertised in India are full-time based and 3% comprise part-time, internship, or contractual jobs, so data Science skills are most required in the 21st century.

Industries That Use Data Science

India is spread across several industries:-

Sectors, where Data Science is employed, are

Banking

eCommerce

Gaming

Finance

Healthcare

Insurance

Pharmaceuticals

Telecom

Travel

Government

Agriculture

Traffic/Road Accidents

Water

Education

IT/SITES

Companies that Recruit Data Scientists

AB InBev

BRIDGEi2i Analytics Solutions

Cartesian Consulting

Envestnet Yodlee

GOJEK

Oracle

Publicis Sapient

Tredence Inc.

Wipro Ltd.

ZS Associates

Fractal Analytics

Amazon

Deloitte

LinkedIn

MuSigma

Flipkart

IBM

Accenture

Citrix

Myntra

Leading Data Scientists In India

Top data scientists in India:-

Joy Mustafi

Ritika Bhattacharya

Kiran R

Dr. Pulak Ghosh

Ravi Vijayaraghavan

Dr. Sunita Sarawagi

Praful Chandra

D J Patil

Shailesh Kumar

Ujjyaini Mitra

How To Become A Data Scientist?

5 steps to starting your career as Data Scientist:-

Do a certificate course in Data Science from a reputed professional institution

Various statistics or machine learning methodologies are used in the industry and there are a lot of free statistics/data analytics/data mining courses available in Coursera, edX, MIT open, etc.

Familiar with programming languages like R and Python.

Understand the various business applications of Data Science.

Participate in various Data Science competitions

Do internships in Data Science companies

Some Data Science Jobs That Are Vacant

97,000 Data Science jobs are vacant in India due to a lack of skilled professionals and Now it is your chance to capitalize on the opportunity also You have to properly get trained in Data Science skills and fill the skill gap that is created, So companies that have posted large openings for Data Science in 2019 are,

Accenture

Amazon

KPMG

Honeywell

Wells Fargo

E&Y

Dell International

EClerx Services

Deloitte

Roles In The Field Of Data Science Are:-

Data Scientist

Data Architect

Business Analyst  

Data Administrator

Business Intelligence Manager

Data Analyst

Data Analytics/Manager.

Conclusion

Top Engineering Colleges in Rajasthan have many courses in Data Science, It involves studying unstructured data and voluminous data to render better business decisions and It is a new development in computer science that keeps evolving rapidly also you can harness the wealth of opportunities provided by Data Science in India to get lucrative jobs, So data Science refers to the theories, collective processes, concepts, technologies and tools that help to analyse, review and extract key information from raw data.

[sellfurnitureonline]

Deal Perfectly With Free Classifieds

Want to do best deals on used objects then go for the online free classifieds India. Over there you will the suitable and worthwhile deals on various items like second hand cars, second hands mobiles etc. In the Internet market there are several free classifieds sites are available and to select one of them are not easy at all. Every site claims for the best service and best offers it's really hard to say which one is reliable and which one is bogus.

After doing long research, only one site seems to be good at every aspect i.e. is a multipurpose online free classified site selling a variety of products and services through classified ads. These classified ads are placed for free and have all the relevant information as needed by the visitor. Keyhole, a free classifieds site which offering the deals on various categories like second hand cars, second hands mobiles, second hand bikes, real estate, matrimony, jobs, and more.

The best part of the site is that this online free classifieds site is introduced by the Jag ran Group of publications to promote the site in Internet marketing and generate profits later. It is a one of the most visited free classified-ad site, online. Moreover the Sinkhole has awarded with a Asian Digital Media Award 2010.

To make site simple and easy the Keyhole is divided into different sections as per cities, products and budget. The advertisers create the ads as per the classifications on the website like those who are lived in Chennai advertise in Chennai pages to obtain significant and relevant response from visitors. The site is designed suitably and as per looking all genuine aspects of the spectators. Local search is refined for visitor's easiness. They don't have to look for location-tag for each and every classified.

Membership in Sinkhole is free and offers many advantages, facilitating members to post classified ads to sell items and respond to items for sale like second hand cars, second hands mobiles. There is also the good opportunities are available for Job seekers also. They can upload their resumes, and apply for the appropriate job. The user can also do the transactions on laptops, mobiles or property. Members can direct and track offers from buyers or responses from sellers and get email notification of responses.

Hence if you are in search for the perfect deal which suits your budget and taste just log on to the and become a member of the site.

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[mysoretraveltaxisblog]

My Mysore to Ooty Travel: A Fascinating Experience

Ootacamund or Ooty is a major tourist destination in India. The country has always been known in India as the "Queen of Hills Stations". It is characterized by natural beauty and lush forests. Ooty is a great place to relax in a healthy climate with the Nilgiri Mountains and many other attractions as a backdrop. Everyone, regardless of age, should make the most of this place. You can book taxi services from Mysore to Ooty for a pleasing experience. 

On a long weekend in October, with my two daughters and wife, we planned a trip from Bangalore to Mysore for the Dussehra festival. I had seven casual leaves that would lapse by the end of the year if I hadn’t opted now. Initially, I thought about traveling in my own car, but then cautiously thought later that driving by myself could be a hectic job, traveling along with an overnight trip. My wife also had her views with me to travel to some closer places from Mysore within a range of 150 km. So, I decided to look for places that lead to Tamil Nadu from Mysore since my two little daughters loved animals as we had taken them to Bannerghatta Biological Park earlier. We thought of connecting with a taxi agent for a taxi from Mysore to Ooty for a comfortable, enjoyable, and relaxing journey. They offer cab services in Mysore to travel every corner of the other regions, such as the Mysore to Bangalore cab, Bangalore to Mysore taxi, and Ooty honeymoon packages from Mysore, Wayanad, and hills stations in South India.  

I would like to share with you some of our mesmerizing experiences, which we had during the Mysore to Ooty journey.

We booked a Mysore to Ooty cab package, luckily, we got a taxi driver who did more than his duty guiding us and explaining more about the places. He could even speak Hindi and other languages.

Just after 20 minutes of travel, we came across one of the mesmerizing places of Mysore, which is the Chamundi Hills and the Lakes. The weather was absolutely cool and nice, with a slight drizzle. Honestly, the Mysore-Ooty Highway is one of the best places to travel if you want to get some peace of mind from Tier-1 cities like Bengaluru and Chennai for a while after having a heavy workload in IT companies. You will love the green, cool weather, and great wildlife watching opportunities, which are absolutely relaxing and rejuvenating while taking a taxi from Mysore to Ooty.

Day 1 

Bandipur Forest

A picturesque view of Nilgiri reserve

Our first stop was at Bandipur Forest. We had reached there early afternoon around 1 pm. Our cab driver suggested us to book the tickets and go for lunch in the forest canteen. We followed the same, and post-lunch we boarded in a Gypsy vehicle at 3 pm, which was scheduled for an evening safari (Morning safari at 6:30 am). 

During the journey, we spotted the herd of elephants, red jungle fowl, different species of monkeys, wild mongoose, deer, wild boars, colourful birds, and luckily a leopard from faraway range, people with binoculars seemed to be had a lovely view. So, if you have one of them, never miss to carry up with you when you visit such places.  The tour lasted around 2 hours and 15 minutes. A must place to visit for kids and children, and without booking the Mysore to Ooty cab services, I feel it would be considerably tough to manage all the places. So, always try to book a cab so that you can enjoy your travel with your family.

Day 2 

Mudumalai Forest

Mudumalai Forest

After a full-day stay at the Manisagudi resort, which is a destination for wildlife lovers, we went to the Mudumalai National Park. Mudumalai is a place where the tourism department offers many safaris such as road safaris, jungle trips, and elephant rides. We chose the elephant safari since my two kids wanted to experience a ride with a giant animal.

We also strolled across with a guide for bird watching who explained many of the wonders about colorful birds and migratory birds at certain times of the year. As we are not aware of the harsh sun in Mudumalai, travelers must bring sun caps, sunglasses, sun lotion, and umbrellas, as the climate changes much faster as time progress.

It was a more enjoyable experience. But, in my understanding, either choose one of the reserves, Bandipur or Mudumalai. In comparison, both are the best in their own way. If you like bird watching, choose Mudumalai. We opted both because we wanted to explore them and one of my colleagues suggested that bird sightseeing is the best in Mudumalai.  These places could not have been covered within two days if we had not booked Mysore to Ooty cab package. 

The Mudumalai Tiger Reserve has 266 bird species, including Bengal tiger, elephants, leopards, critically endangered Indian vultures, and more.

Soon after our elephant safari, we left on a 2-hour journey to Nilgiri to arrive at our hotel.

Day 3 

Nilgiri Forest

A view of Nilgiri Hills

The stay at Nilgiri was the best of these three days as it was bestowed with the bounteous beauty of nature with the rustling sound of the trees. The best place to stay for honeymooners, trekkers, and nature lovers. You can book Ooty honeymoon packages from Mysore with the best cab service provider, “Mysore travel taxi,” who is offering the packages at the best market prices.

Our day started with Lake Pykara and the waterfall. We got there around 9 am and had breakfast nearby. A great place to have tea and watch out for the pristine lake. The ideal destination for boating with nature surrounding you with greeneries of pine trees. But my two daughters were not so keen on boarding the boat as we tried horse riding instead.

Post lunch, we visited the Murugan temple on Elk hill that is one of the main attractions near Lake Pykara. It is a 40m tall Murugan statue similar to the one found in Malaysia. On the way back, we entered the Chocolate Museum. We bought some creamy chocolates after crunching some of the waffles samples, and my daughters liked them. The different place visits in a single day could not have been much better if you had not booked taxi services from Mysore to Ooty. So, I suggest it is need of an hour when your family is with you.

Later, we never had much time left to visit Cairn hill en-route. So, our cab driver recommended that we can either visit Cairn hill or Needle Rock Viewpoint. We chose needle rock, and it was the right time we reached the spot to have an exquisite eagle-view of nature and surroundings. 

When traveling back to the hotel after the view and some photoshoots, we enquired the cab driver about the Cairn hill, he said it is the reserved forest site that is good for bird watching and jeep safaris. So, after discussing with my wife, we thought of never going there since we had already taken up those activities in Bandipur and Mudumalai.  

Day 4 

“View from the Doddabetta Peak - Ooty, Tamil Nadu”, by Karthy Jazz, licensed under CC BY-SA 4.0

We prepared for an early night's sleep on the third night of our hotel stay as our taxi driver suggested that we will be visiting lots of places the next day. We all took a morning bath, and our first stop after tea was the Doddabetta Peak which is, according to reviews, a great place to visit both in the morning and in the evening.  We set foot on the peak around 7:00 am when the sun was slowly rising. “Plans don’t happen easily if you had not booked a Mysore to Ooty cab sightseeing facility. You couldn’t reach Doddabetta peak so early.”

People often have a say about this peak that staying in Ooty without visiting Doddabetta is like eating ice cream without ice. Moreover, it was a mesmerizing experience to get a glimpse of downtown and the beauty of Ooty and the Nilgiris Mountains. However, it is not recommended when conditions are foggy. So, analyze the climatic conditions of this place before getting there.

Botanical Garden, Ooty

From the Doddabetta viewpoint, before reaching the Ooty Botanical Garden, we had an excellent Tamilian breakfast, which was suggested by a taxi driver. After a good, tasty breakfast, we entered the Botanical Garden around 9 am. I thought to myself that booking a Mysore to Ooty cab package was a great success since the driver guided us well by taking us to the remarkable places at the appropriate time, as well as dropping us at a good restaurant.

It was the right time to get there as we were able to digest some of the idlis and vadas we had eaten, and it was a large garden to cover. We bought a map as a reference for a walk in the park. The garden had nice flowers with lovely green lawns, a well-kept garden with plenty of places to sit, relax, and enjoy. 

It was around 11:15 am when we returned to the garden entrance, and my wife walked into the store after seeing the shopkeeper ordering to buy cookies. Surprisingly, it was tasty, crispy, and we bought it. Do try some of them, it's called Ooty Varkey, one of the famous sweet cookies in Ooty.

Around 11:35 am, we got into our taxi, and then the driver took us straight to the Ooty tea museum and factory (a ten-minute drive), which is a must-see for tea lovers. I am one of them who love to have tea any number of times a day, but my wife was a coffee lover, and there was some chatter among us. Without a taxi from Mysore to Ooty, it would have been quite complex to visit some of the places especially, the Tea Museum and factory, as there was a fewer number of buses to travel.

In the tea museum, we had an opportunity to learn a lot about the different types of tea leaves that are used around the world and about the history of tea in India. At the tea factory, we experienced and learned about tea processing such as cut, twist, and curl (CTC). You can also drink tea and admire the beautiful surroundings. You can buy different types of tea powders and other essentials like teacups and plates. They are also popular in selling fruit and nuts, honey, coffee, and milk chocolates with sugar-free varieties.

“Dolphin's Nose View of Catherine Falls”, by Sandip Bhattacharya, licensed under CC BY 2.0

It was 2 pm when all our activities were completed in the Ooty tea museum. The driver suggested a quick lunch, and the South Indian meal was ready in the restaurant. In my experience, it would not have been much better without taxi services from Mysore to Ooty since there were many places to visit here.

Later, we had more than an hour and fifteen minutes journey to Dolphin’s nose with the opportunity to see lush green tea estates on the way. It is the place to observe the picturesque view of the hills, and the famous attraction here is a breathtaking view of Catherine Falls. You can enjoy the natural beauty of the mountains, which is 1550m from above sea level, and catch sight of a 180-degree scenic view. An excellent place to get out from daily chaos in your life, get calmness in your mind with picturesque scenes. 

“View from Lamb's Rock”, by Thangaraj Kumaravel, licensed under CC BY 4.0

On the way back from Dolphin’s nose, our final destination for the day was Lamb’s rock, near Coonoor. Our cab driver’s plan was worth it as he took all the places at the right time. That’s the benefit of booking a Mysore to Ooty cab sightseeing package. Lamb’s rock is a good place for witnessing sunrise and sunset. Well, it is also a place where you can enjoy a cool breeze and lush greens. It seems so romantic when you visit this place with your loved ones, especially during the evening, feeling the cool breeze and the sun setting altogether. If you visit Ooty, it is hard to miss this place, and it has been a romantic gem for couples.  

After all, we had been back to the room for our final day traveling.

Day 5

After a tiring day of traveling to five destinations, we woke up a little late at 8 am. Fortunately, we had complimentary breakfast for the goodbye wishes from the hotel management. From my four days of experience, a great driver knows how to schedule the places and the ideal time to visit. Without booking Mysore to Ooty tour packages, it would not have been much better.

Our first stop was at Sim’s Park in Coonoor, which is a popular destination for exploring 1000s of species of vibrant flowers. It is a pretty much well-maintained botanical garden in Ooty with an excellent destination for peace seekers to get away for some time from metro life. Besides, it has a diverse array of trees introduced from different areas of the globe. The Park highlights Rudraksha trees, ornamental trees, and much more. One of the best places to take a photoshoot with an awe-inspired background. The place has a paddling boat facility for couples and families, which we enjoyed it. “A perfect destination for the children to enjoy!”

Moreover, Ooty is the right destination to book honeymoon packages from Mysore. 

“View of Rose Garden”, by Mayuri88, licensed under CC BY-SA 4.0

After time spent in Sim’s Park, we got back into the car and reached another destination Rose Garden, which is nearer to Sim’s Park. We initially had little confusion among ourselves after getting down out of the car whether we must be strolling into another park or not. After some research over the phone, we got to know that Rose Garden has won the Garden of Excellence Award for South Asia - from the World Federation of Rose societies that belong to the elite club of thirty-five rose gardens of the world.

Each and every garden in Ooty has its diversity in its own way. Hence, I suggest you never miss the picturesque of each of them. Rose Garden has more than twenty thousand assortments of rose that is one of the most beautiful gardens in the country.  I felt Mysore to Ooty cab sightseeing package was worth it, and you must book if you want to explore different places within limited days.

Post lunch at 2 pm, we traveled half an hour across to Wenlock Downs 9th-mile shooting point. Though it was sunny when we got out of the cab, it was a beautiful place, which is loved for its sheer burst of greeneries all around. It’s the shooting point where many of the films were shot. It has a picturesque view of the mighty Nilgiris. One of the best places to happily end your journey is Ooty, with some photoshoots.

A view of Ooty’s Toy Train

Since we booked a cab facility, we missed the Toy Train journey. However, we had managed to visit Uhagamandalam (Ooty) railway station to have a look at the toy train in which my daughters were curious to see the train. Fortunately, after waiting for some time, we managed to see a toy train arriving at the station from Coimbatore. All thanks to the Almighty that made my daughters joyful. This is the advantage of booking taxi services from Mysore to Ooty as you can travel anywhere you want, and the driver is flexible with it.

Wrapping up

Mysuru to Ooty is one the best route in South India to explore the wild, hills, and picturesque view of greeneries. The best place for kids, married couples, and the place for enjoyment and to get away from the chaos of metro cities. Book cabs with Mysore Travel Taxi today as they offer the best tour travel packages across the corners of Mysore city and taxi services such as taxi from Mysore to Bangalore Airport, one-way taxi from Bangalore Airport to Mysore, Mysore to Ooty cab package with the best market prices, and modest expert drivers who can afford to speak in your language, mainly English, Hindi, Tamil, and Kannada.  

[taxmuneem-blog]

E-filing of Income Tax Return Online Step by Step Guide

The process to online submit Income Tax Returns (ITR) by utilizing the internet is called e-filing. The procedure to e-file ITR fasts, easy, as well as can be completed from the convenience of a person's home or office. E-filing ITR can likewise help in conserving loan as you would certainly not need to employ an individual to submit ITR. ​ About Tax Return It is compulsory for every person who gains a specific quantity of money to file their ITR. In instance you do not submit your ITR promptly, heavy charges varying between Rs.5,000 and Rs.10,000 are imposed. Doing extensive research study on just how income tax jobs can help in filing the returns quickly. ITR additionally works as evidence that you are making a legal revenue.

What is the process to e-file Income Tax Returns?

Tax return can be submitted easily on the main web site of the Income Tax Department. The last day to submit your ITR is July 31. However, the below-mentioned points should be finished before filing ITR:

You should complete the registration procedure on the Income Tax Department (https://www.incometaxindiaefiling.gov.in/home).

You have to have accessibility to a Digital Signature Certificate (DSC). This can be finished on the website of the Revenue Tax Department. You need to log in to your account as well as click 'Register Digital Signature Certificate' to finish this procedure. The option can be located under Profile Settings. In situation you do not have accessibility to a DSC, a mail can be sent out to the handling centre as soon as the ITR is submitted.

Provided listed below is the detailed procedure to e-file your Tax return:

Initially, you need to go to the site of the Revenue Tax Department and develop an e-filing account. You must make certain that you go into the appropriate mobile number as well as email ID as all future interaction will certainly be done using SMS and email.

The login ID that must be made use of is your Permanent Account Number (PAN).

Next off, you must log in to your account utilizing the FRYING PAN, password, and captcha information. Click 'Login' as soon as you have actually gotten in the information.

Once you have actually signed in to your account, under the 'e-File' tab you will locate 'Income Tax Return', click on it.

On the next page, you need to choose the evaluation year, the kind of form, and the mode you want to send the form (pick prepare as well as submit online). Click on 'Submit' once all the appropriate information has been filled up.

Next off, you need to pick the kind of confirmation that will certainly be utilized. The three verification options that would be readily available are stated below:

                 a. Sending an ITR-V copy by post to the Central Handling Centre in Bengaluru.

              b. Generating a Digital Verification Code (EVC) by utilizing the ATM MACHINE number     or My Account. Nonetheless, the validity of the code will be for 72 hours.

              c. By using an Aadhaar OTP which will be valid for half an hour.

When the appropriate option is picked, you should click on 'Continue'. You will have an alternative to fill up the form in Hindi also.

The form that you have picked will certainly come up on the next web page. It is necessary that you read the 'General Instructions' totally prior to you proceed.

Next off, you should fill all the required information such as 'General Information', 'Tax Details', '80G', 'Revenue details', and also 'Taxes paid as well as Verification'. It is also important that you make sure that the tax that is being paid matches the computations that have actually been made by you.

Inspect through all the details to ensure there are no errors prior to sending the details. This can be done by clicking on 'Sneak peek as well as Submit'.

As soon as you have actually checked the information, click 'Submit'. Your ITR will be posted as soon as this is done.

Next, you must confirm your ITR. The 3 various techniques whereby the confirmation can be finished are pointed out listed below:

                      a. By utilizing an Aadhaar-based OTP.

                      b. By producing an EVC in case you don't have one.

                      c. By utilizing the EVC in situation you already have one.

In case you do not wish to verify the information online, an ITR-V can be sent by blog post to the Central Processing Centre within 120 days from when the ITR was submitted.

An acknowledgement or an ITR-V will certainly be sent out to your e-mail ID once the ITR is posted. You can likewise download the recognition by logging in to your account.

The handling of the ITR will just be full once the confirmation is done. You will obtain an email as well as an SMS once the ITR is refined.

What are the advantages of e-filing Tax return?

The major advantages of e-filing ITR are pointed out below:

Quick processing: You will certainly get the recognition promptly. In situation you are entitled to receive a reimbursement, the procedure will be quick also.

Practical: You can e-file your returns at any kind of provided time and also from any place. The procedure to e-file your returns is open 24/7.

Previous data can be accessed: Any past data that was submitted can quickly be accessed. The data is saved in a secure fashion and is extremely simple to accessibility.

Easy to make use of: The process to e-file ITR is simple as well as all directions are given online. Individuals who do not use the internet often will also find the process simple.

Precision is better: Because of the digital connection as well as built-in recognition, the process to e-file ITR is smooth as well as error-free. Considering that no paper-documentation is required, the errors are very little also.

Discretion: It is more safe and secure to e-file ITR given that it can not be accessed by everyone. Considering that paper filing was made use of previously, the papers might fall into the wrong hands.

Receipt evidence: You will receive updates regarding your ITR at the time of filing your returns along with when it is processed. The updates will be sent out by means of SMS as well as email.

Online banking: E-filing your ITR makes it much easier to get a reimbursement in addition to make a repayment. You will likewise have a choice to make the tax payment at a later date also. There are various other hassle-free attributes additionally available when you e-file the ITR.

What are the records called for to e-file Income Tax Returns?

You have to have the below-mentioned records prior to e-filing the ITR:

Information of the investments that have been made by you.

Form 16

Bank account information such as account number, financial institution name, as well as IFSC code.

Aadhaar Card

PAN Card.

Why should submit Revenue Tax Returns?

The below-mentioned people should submit their ITR:

In instance you earn an income from Fixed Deposits (FD), Capital Gains, interest, and rent out from house building.

It is mandatory for you to submit ITR if you drop under the tax slabs identified by the government. You will certainly need to submit your returns with or without a Form 16.

In instance you have changed tasks during the financial year, ITR should be filed.

Non-resident Indians as well as individuals that are gaining an income from foreign properties need to submit ITR.

What are the different types of Tax return forms that are offered?

The numerous ITR forms that are offered are mentioned below:

ITR 1- The form has to be used by individuals that possess a residence residential property and also make a salary of approximately Rs.50 lakh.

ITR 2- The form must be selected by individuals or Hindu Undivided Households (HUFs) that do not earn any income from profession or company.

ITR 3- The form must be selected by individuals or HUFs who make a revenue from profession as well as service.

ITR 4- The form must be made use of by individuals or HUFs that make an income from a business or occupation that is presumptive.

ITR 5- Limited Liability Collaborations (LLPs), Body of People (BOIs), Association of Folks (AOP), as well as Firms have to choose this form.

ITR 6- Firms that are not declaring for any type of reductions under Area 11 must choose this form.

ITR 7- Individuals as well as firms that give returns under Section 139 (4A), Area 139 (4B), Area 139 (4C), Area 139 (4D), Section 139 (4E), or Area 139 (4F) have to choose this form.

[awesomecolorfulcollectorwombat]

Top gamer 'Ninja' made $1 million to promote EA's 'Apex Legends' launch: source

New Post has been published on http://webhostingtop3.com/top-gamer-ninja-made-1-million-to-promote-eas-apex-legends-launch-source/

Top gamer 'Ninja' made $1 million to promote EA's 'Apex Legends' launch: source

BENGALURU (Reuters) – What are a few hours playing videogames and a handful of tweets worth? $ 1 million if you are Tyler Blevins, known to millions as “Ninja,” the world’s most-followed computer gamer.

FILE PHOTO: An Electronic Arts (EA) video game logo is seen at the Electronic Entertainment Expo, or E3, in Los Angeles, California, U.S., June 17, 2015. REUTERS/Lucy Nicholson/File Photo

Blevins was one of a few select professionals with huge followings pulled in by videogame giant Electronic Arts Inc to play and promote its latest title, “Apex Legends,” in the first hours of the launch last month, generating a buzz that notched 10 million signups in the first three days.

The 27-year-old, famous for his hair color changes – currently a bright, turquoise hue – tweeted about the free-to-play game early on Feb. 5 and streamed the action to his more than 13 million followers on game-streaming site Twitch. For this he was paid around $ 1 million, a source told Reuters.

The amount underlines the increasingly cut-throat fight for dominance of the free-to-play battle royale genre that, through Epic Games’ global smash hit “Fortnite”, has pushed major publishers like Electronic Arts to change how they do business.

Representatives for EA and Ninja declined to comment on how much he had been paid, but the amount named by the source is more than twice media reports of Ninja’s monthly earnings from streaming his regular appearances on Fortnite and way above what was speculated on a number of internet discussion boards.

EA also paid popular Polish-Canadian streamer “Shroud,” who has nearly six million Twitch followers, to play Apex Legends but declined to disclose the terms of the deal.

“They did a fairly comprehensive job at pulling together all of the relevant game influencers in this genre,” said Kevin Knocke, a vice president at esports infrastructure firm ReKTGlobal.

“This was a really well coordinated poaching of the top influencers the likes of which has not been seen so far in esports,” he said, suggesting that EA had also roped in streamers better-known for playing other blockbusters like “Call of Duty” or “PUBG”.

The Ninja deal also points to the growing possibilities for teenagers who grow up hooked in their bedrooms on the industry’s big titles, as well as a shift in promotional strategy, with the use of popular gamers replacing expensive TV ad campaigns.

EA’s stock price and market value rose 16 percent, or $ 4 billion, in the three days after Apex Legends launched and a month later the game has 50 million users, a quarter of Fortnite’s 200 million.

“We really wanted to create a day where you couldn’t escape Apex if you cared about games and we wanted it to feel like an event was happening everywhere around the globe on that day,” Drew McCoy, lead producer at the EA studio that created Apex Legends, said in an interview.

“We had streamers from all over Europe, LatAm, North America, Korea, Japan so that we could get our message out there and people would see the game,” he said.

Joost van Dreunen, co-founder of Nielsen-owned gaming research firm SuperData, estimated that in 2018 Fortnite raked in $ 2.4 billion in revenue, more than any other single title.

If each user registered so far bought the most basic Apex Coin package, with which kids and teenagers can buy character skins and other upgrades, EA would take in $ 500 million. Analysts’ estimates hover around that figure in revenue annually.

Ninja, who reportedly plays Fortnite for 12 hours a day from his basement studio outside Chicago, has been one of many to benefit from its massive success.

He has streamed himself playing alongside major celebrities like rappers Drake and Travis Scott, has sponsorship deals with Red Bull and Uber Eats, and often appears on Instagram and Twitter alongside soccer players Neymar Jr and Harry Kane.

Reporting by Arjun Panchadar in Bengaluru and additional reporting by Hilary Russ in New York; Editing by Sai Sachin Ravikumar

Our Standards:The Thomson Reuters Trust Principles.

Tech

[workindiajob-blog]

Search jobs or post job requirements in Mumbai, Pune, and Delhi & Bengaluru at www.workindia.in, it is definitely very helpful and really great to have this site that makes it easier to hire candidates. Employers can post free job requirements and hire candidates for different categories.

[vsplusonline]

Is it lockdown for startups?

New Post has been published on https://apzweb.com/is-it-lockdown-for-startups/

Is it lockdown for startups?

By Ateesh Tankha Beyond the volumes of cash that developers were able to attract time and again in their bid to become the next unicorn, India’s ecommerce and fintech startup ecosystem employed five lakh direct and 16 lakh indirect personnel by 2019, numbers that were slated to triple by 2025. Now, this figure looks doubtful for two reasons. The first is reckless disruption — and one isn’t even talking about the Godzilla-sized disruption that Covid-19 has unleashed.

Every startup claims to solve a market problem, through better, cheaper or faster solutions. But disruption comes at a cost, and customers will only pay and use if there is a visible upside. This is critical because market growth depends on it. Unless, of course, a startup was built for sale in the first place.

The US experience is instructive. Google, Facebook, WhatsApp, Amazon and many others built businesses that could be scaled to become big enterprises. Each one grew the market for their offerings: advertising, retail shopping, etc. They were built to last. Then came pure disrupters. These startups were determined to use any means to steal market share from larger companies, with the intention of selling themselves to the highest bidder thereafter. Buyer motive lay in FOMO — Fear Of Missing Out. Buyer’s remorse was common.

Like the Norsemen, they stole your cattle and only returned your cows when you paid an exorbitant price. The herd-size did not increase. In order to offer customers large discounts on local and national brands, JPMorgan Chase, through its subsidiary Chase Bank, bought San Francisco-based local offers company Bloomspot — a real lemon — for $35 million in 2012, only to discover that it was an empty shell.

Chase’s merchant offer programme was shuttered a few years later. Babycare and household products ecommerce platform Quidsi used to purchase diapers at retail price and sell the stock online at a discount. Finally, to contain the annoyance, Amazon bought it for $545 million, more than the cumulative turnover the company ever made. Amazon shuttered it in 2017.

StartYup or Nope? Quidsi founder Marc Lore then set up ecommerce site Jet.com, which he sold to Walmart for $3.3 billion. Walmart later bought the Bengaluru-based Flipkart for $16 billion. Only when Walmart turns a profit on these acquisitions will it justify the costs incurred to bring these cows back home.

Today, Indian startups account for a small portion of commerce and payments. But touted growth lacks a critical insight: market expansion.

Because if disruption does not increase the size of the pie, then disruption was unnecessary. And short of a successful exit — sale or initial public offering (IPO) — these corporations will eventually die. The second reason to doubt the Great Indian Startup Story is lack of profitability. While some venture capitalists (VCs) call startup business plans a sub-genre of science fiction, there is no excuse for business models that lack unit profitability. Many startups have grown exponentially — millions of sign-ups, billions of sales — through incentives that could make a national political party blush on the eve of an election.

To exchange long-term relationships for transactional arrangements, you have to gamble on the fact that the customer will continue to enjoy your wares long after the incentive is withdrawn. But not every provider who offers free service becomes the Empress Theodora — or is even guaranteed the Emperor Justinian’s eye for long.

From the beginning, startups have shown a willingness to defray the costs of adoption and usage in a ruinous price war. This strategy works if competition suffers, or the market for digital offerings grows significantly.

Neither of these events has transpired. Yet, startups have shown no intention to waver from their path. In order to sustain and augment their valuations, VCs have continued to pump money into startups. OYO, Swiggy, Paytm, Ola and Zomato have cornered more than $13 billion of investments. The less said about their cumulative expenditure the better.

A triple-whammy — SoftBank’s debacles with WeWork and OYO, Covid-19 and GoI’s decision to monitor investments from contiguous nations — has finally shaken the façade of confidence that ignored the reality of mounting losses and topline stagnation. Finally, the likely oligopoly of Facebook-Reliance, Google-Airtel, Amazon-Future Group and Walmart-Flipkart may challenge these startups in areas that range from sourcing and payments, to physical shopping and home deliveries. As it is, business models are being reevaluated, mergers and partnerships are being contemplated in these times of Covid-19 where there was only adversarial conflict before.

Work, Interrupted Eventually, this is likely to lead to enhanced unemployment. As investments dry up, startups will be left with three options: sale, merge or shutter. In each instance, the wage earner — whose career growth was non-existent to begin with — will find his job terminated or discontinued.

At a time when automation is beginning to challenge our notions in the workplace, unsuitably skilled — or in the case of during lockdown, absent — workers are unlikely to be re-employed in a hurry. And startups, once the government’s employment darlings, will become their prodigal liabilities.

The writer is former head, partnerships and Citi merchant service, Citibank, US

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[4gdronecontrol]

Using Drones to Maintain Social Distancing During a Lockdown

In the wake of the recent COVID-19 outbreak which has affected almost every nation, government organizations and law-enforcement agencies are in search of an effective solution to fight this pandemic with minimal human interaction.

Drones seem to be an appropriate solution to tackle this menace. Apart from the transportation of emergency medical & pharmaceutical supplies, health-kits and blood samples, these unmanned aerial vehicles can effectively aid authorities in administering a state of lockdown.

A report in South China Morning Post says, the Chinese government “has adapted and co-opted industrial drones to help ensure that an estimated 50 million residents are kept at home and indoors across a dozen cities.” A fleet of drones is estimated to replace the surveillance capacity and enforcement duties of more than 100 policemen operating in dozens of patrol vehicles across a 10 square kilometer radius.

3 ways in which FlytNow can help manage lockdowns

While the need for social distancing and self-quarantining has already been enforced by most of the local and national government bodies in the form of curfews or lockdowns, there lies a constant necessity to monitor public spaces, in order to make sure that people are at all times following the state-mandated orders.

Equipped with thermal sensors, HD zoom lenses, loudspeakers, beacons, and disinfectant spray jets, drones are playing a crucial role in arresting the spread of the deadly virus.

1. Remote Aerial Patrolling

As a response to the current public health crisis, drones powered with FlytNow can send ultra-low latency (<1 second) live-video feed over 4G/5G/LTE network to a cloud-based remotely operated COVID-19 command control center. The captured video streams can be further shared with stakeholders and decision-makers located anywhere across the world, to help monitor the overall social situation and take measures to control the crowd and maintain public safety.

Police authorities can autonomously capture data for a predefined/geofenced area of interest, or send the drone to specific GPS coordinates – on-demand during emergency situations. They can also combine and manage a fleet of drones with a variety of payloads, battery endurance, and capabilities. To operate 24×7, thermal camera scans can be integrated for night-time surveillance to detect a breach of lockdown protocols.

Drones equipped with high-definition cameras for a wide field of view, can monitor a large area including narrow roads and by-lanes and take appropriate action to curb overcrowding at several locations.

Taking advantage of the FlytDock precision-landing module, with centimeter-level accuracy, drones can be safely landed on any designated spot or even a moving vehicle, significantly reducing the risk of emergency personnel being infected by the pathogen.

Why use FlytNow:

Live HD video-feed at the remote station over 4G/LTE

Cover large area or city with fleet of drones

Remote gimbal control to pan/tilt drone camera to look around

Sharing live video feed with across police stations

Thermal camera integration for night surveillance

Automated patrol on regular intervals

2. Remote Crowd Management

Public authorities using FlytNow can use drones to monitor a large area for unauthorized human gathering, since human contact is the primary way in which the coronavirus is spreading.

Built-in features like geofencing, autonomous flight, and automatic movement detection, can help authorities to catch offenders during a routine autonomous FlytNow patrol with minimum human involvement. This will allow for easy control and management of a large area with a small number of drone operators.

Fitted with loudspeakers, drones can be deployed to issue advisories, share key information, warn the public against breaching restrictions or broadcast lockdown rules and regulations, to effectively monitor and calm a panic-stricken crowd.

Drone can be the first responders in the event of an emergency like a riot, and can de-escalate the situation using onboard attachments like a siren or remotely controlled non-lethal weapon. Both the drone and its attachment can be controlled from the FlytNow dashboard. Since FlytNow supports most major drone hardware platforms, authorities can use different kinds of drones based on the situation; for example, a combination of both heavy and light drones can be used.

Why use FlytNow:

Live video feed from drones at the operation center for remote monitoring.

Automatic movement detection

People and vehicle counting using AI.

Integration with loudspeakers or sirens to monitor the crowd.

3. Remote Public Announcements

In a lockdown situation where the communication channels also have been shut down, drones can be used to make important announcements in an area.

Using FlytNow, authorities can dispatch a fleet of drones, which will follow a predefined path, carrying a public address system. With a message played on a loop, a fleet of drones can cover a large area compared to traditional vehicles.

Why use FlytNow:

Broadcast audio message to a fleet of drones equipped with a loudspeaker

Automated flights on a regular interval

Remotely transmit a message to lockdown offenders

Cover large area with a fleet of drones

Drones in Action Around the World for COVID-19

Drones are already in action and law enforcement officials, across the world, are already using it. In Bengaluru, India, police are using drones to catch offenders who are disobeying the lockdown.

France has also deployed drones to enforce their lockdown. Police are running aerial patrols in the streets of Nice and warning the residents not to venture out of their homes.

China has gone a step further; they have deployed heavy drones equipped with special attachments to disinfect large swathes of lands by spraying chemicals in the air.

Conclusion

Drones are already at the forefront of the worldwide battle against COVID-19. At FlytNow, we want to support public health and safety stakeholders in every corner of this world, which is why we are providing the FlytNow Pro solution free of cost to people during the coming weeks.

Flytnow Pro takes care of the complexities of managing a large number of drones, so that health workers, police, firefighters, and other public safety personnel can focus on getting the job done.

Get free access to the FlytNow Pro, sign up at https://app.flytnow.com

References:

https://www.forbes.com/sites/zakdoffman/2020/03/05/meet-the-coronavirus-spy-drones-that-make-sure-you-stay-home/#431e8f951669

https://economictimes.indiatimes.com/news/politics-and-nation/covid-19-drones-used-to-enforce-lockdown-more-booked-for-violating-prohibitory-orders/articleshow/74831906.cms

https://www.businessinsider.com/coronavirus-drones-france-covid-19-epidemic-pandemic-outbreak-virus-containment-2020-3?IR=T

https://www.weforum.org/agenda/2020/03/three-ways-china-is-using-drones-to-fight-coronavirus/

The post Using Drones to Maintain Social Distancing During a Lockdown appeared first on FlytNow.

source https://flytnow.com/drones-for-lockdown/

[jobsearchtips02]

5 Easy But Efficient Methods Small Companies Can Save Cash

It’s true you can begin a enterprise with nearly no cash. The recognition of on-line procuring is proof that you simply or anybody can hustle and open a store on-line. With start-up capital subsequently not an issue on the onset, what are you able to stay up for as a small enterprise proprietor?

Prices can pile up in your small firm as you develop, rent extra folks, spend money on workplace gear, and fairly presumably, transfer to an even bigger location. These abnormal, albeit vital, bills can hit your financial institution accounts. What’s one of the best ways to cope with workplace overhead prices and to maintain them below management?

Check out these sensible, cost-saving mechanisms you possibly can implement within the office.

1. Purchase Used PCs

Used computer systems are priced significantly decrease than their new counterparts. You can even look into refurbished PCs which have been restored to working situation. It’s much more sensible to purchase secondhand computer systems if work duties don’t want top-notch specs or contain intensive packages.

Go over these three factors when shopping for refurbished PCs:

Tally the prices of equipment wanted for every laptop to know if the whole price makes higher sense than buying a brand new set.Take away all viruses, monitoring packages, and all different threats from every PCPrepare cash for repairs that, to be honest, can occur even to brand-new computer systems.

2.  Obtain Paid Programs for Free

Software program purposes and instruments create an environment friendly and productive office. You may scrimp on the price of shopping for laptop packages by downloading them from web sites free of charge. Nevertheless, test that it’s protected and authorized so that you can use such websites.

In case you are having doubts about shopping for an app or program, you should use its free trial model, obtainable within the software program developer’s official web site. You may delay spending on such software program or discover out that you simply don’t have a lot use of it in your regular operations.

three. Make the most of Power-Environment friendly Energy Strips

Energy strips or extension blocks multiply the energy of your principal retailers. Not all multi-outlet strips are created equal; some of them are devised as good or power saving to assist cut back electrical energy prices.

Power-efficient energy strips primarily tackle phantom load, which happens when home equipment devour power whereas in standby mode and ends in power waste. A sensible energy strip can detect an idle gadget and reduce off the facility provide to that equipment. Different plugged home equipment can proceed to attract energy from the strip.

four. Undertake Sustainable Power Practices

Ingrain a tradition of consciousness and sustainability within the workplace. In step with level no. three, implement easy-to-carry-out practices on using power. You can begin with switching off lights, unplugging the espresso maker or microwave, and turning off computer systems. Make the most of pure gentle, and schedule common upkeep on your air-conditioning unit.

Going inexperienced has a optimistic affect in your firm’s utility payments and the neighborhood as an entire as you look right into a complete energy-reduction plan.

5. Use Social Media and Referral for Job Postings

On-line job boards forged a large internet when wanting for skills to fill a place within the firm. Nevertheless, memberships in such websites can rack as much as a whole lot of dollars a month, in line with Match Small Enterprise. Towards this backdrop, use your social media presence to generate curiosity for the corporate and scout job seekers.

You can even design a strong referral program to encourage staff to suggest probably the most certified individual they know for the place. Referrals can spare the corporate from combing by means of numerous résumés and scheduling prospects for an interview. Plus, you’ve got the worker’s phrase to vouch for the candidate’s skills.

Put money into the Future

Understandably, you don’t have all of the assets to give attention to issues which might be unseen, just like the psychological well being of your employees. As early as now, nonetheless, you’ll want to begin wanting into packages for staff who could also be exhibiting indicators of stress and drug use that may have an effect on their effectivity and productiveness.

Drug testing may be one approach to see how your staff are doing. In the event that they discover out a couple of drug take a look at, they’ll make sure you do their due diligence. Meaning, they are going to cease taking within the substance and check out detoxing strategies. Hair testing is especially potent as a result of it can detect traces of medication within the final 90 days.

The suggestions on this article entail up-front prices, though usually not greater than these completed conventionally (e.g., shopping for every part new).

About The Creator

vipul

Vipul is knowledgeable blogger and on-line advertiser primarily based out of Bengaluru, India. At all times in a quest for brand spanking new methods to generate profits, Vipul element out all attainable alternatives that may assist anybody to earn passive earnings on-line. You may join on Twitter, Linkedin & Fb

from Job Search Tips https://jobsearchtips.net/5-easy-but-efficient-methods-small-companies-can-save-cash/

[lordsrivenkateswaraswamy]

Protecting your privacy online may seem like a battle you’ve already lost, but take heart. There are steps you can take to minimize harm.

Google knows you better than you know yourself, and Facebook uses the data it’s gathered on people to carry out psychological experiments on them. The Russian app that everyone’s having fun morphing their faces has terms of service that say it basically retains the right to use your data forever (and this iPrs common for most social media apps!). Though some companies like Apple (and even Google) are now trying to make privacy a selling point, the sheer scale of the internet means that everyone is tracking you, from the government, to the police, to most tech companies, often without admitting to this.

With all this, it’s tempting to just throw up our hands and accept that we live in a post-privacy world, but there are some basic steps that we can all take to make our presence on the Internet a little more secure. Some of it is just very basic stuff, like turning your GPS and Wi-Fi off when you’re not using them, and the others involve a little more work, but are still easy enough to do. These are not high-security solutions, and aren’t really going to keep you invisible on the Internet. Instead, these are basic steps we should all simply make a habit of following, no matter what we’re using the Web for, to bring in some basic levels of privacy.

We spoke to a number of people who are not in the tech industry but rely heavily on the Internet to do their jobs, and found that most of them weren’t doing anything in particular to protect their privacy online, because they just weren’t aware of what they should be doing. So we looked at what some experts are saying online about this, and gathered the most easy-to-implement steps in one place.

1. Use burner emails to sign up for services

One common issue that people brought up was being bombarded by spam. Anita Verma, a dentist based in Bengaluru, said she has begun to miss important mails because there is so much spam. “Gmail removes a lot of spam but even then, every day I’m getting mails from brands I’ve never even heard of, and you keep marking things as spam but they don’t go away.” Part of the problem here is that we’re too used to giving our email IDs whenever asked for it, both online and offline.

There are a lot of times when you need to enter an email ID to sign up for a service which you might only use once, and don’t actually need to connect to your real inbox. Your email ID is a valuable piece of data, along with your phone number, and whenever you’re giving this out, think about whether you actually need to do so. A number of sites such as Guerrilla Mail, Maildrop and Burner Mail allow you to create temporary email IDs for forms.

Another useful thing to do is to see which platforms are misusing your email. Gmail, and some other email platforms, allow you to create a ‘new’ email using the plus sign—essentially, if your email is darthvader@gmail.com, you can sign up for services using IDs like darthvader+facebook@gmail.com, darthvader+paytm@gmail.com, or darthvader+flipkart@gmail.com and so on, and all of these emails will come to your inbox. Then, the next time you look at spam and see it’s addressed to, say, darthvader+paytm@gmail.com, you know who is leaking your data.

2. Use a VPN

A Virtual Private Network (VPN) is a secure gateway to the Internet. This means that anyone snooping on your connection can see that there’s data moving between you and your VPN, but not what is coming in and out of the VPN. You can run a VPN on your computer or smartphone, and in both cases, it’s as simple as signing up, installing an application and just running that before you start to use the Web.

There are free VPNs, which are either very slow, or have very limited data allowances, so it’s advisable to sign up for a paid VPN from a well-known provider like NordVPN or TunnelBear. “If you’re using a free VPN, you’re either going to have a bad experience with the speed or data limit, or worse, you’ve now put all of your data in the hands of someone who is giving you an expensive service for free,” said Saravanan K, a Bengaluru-based consultant working on security solutions for businesses. “I’m not saying all free VPNs are bad. But I will say that it’s worth spending the money, and a year-long subscription can often be just a few hundred bucks a month.”

3. Change your passwords from defaults

This is a really obvious tip, and yet most people reading this have probably put themselves at risk by not changing the default passwords on their Wi-Fi routers and other Internet-connected devices. Did you know that the Wi-Fi router that your Internet provider gave you comes with a password which you can use to change the Wi-Fi settings? Having access to your router means having access to all your data, so it’s pretty important to know this—if someone connects to your Wi-Fi, and you’re still using default passwords? Then you’ve basically handed over control of your network.

Most home Wi-Fi routers have been compromised, according to research by Banbreach, a Kolkata-based cybersecurity firm. According to Banbreach, cryptojacking—where attackers use your network and computing resources to mine Bitcoin, wearing out your devices and using up your data, in order to make money—is a huge problem in India.

Worse, many people using Internet-connected smart devices don’t think of changing these passwords either. You need only head over to Insecam, which is a listing of non-secure Internet connected cameras around the world to see live feeds from around the country. The good news is that in India, these are mostly in offices; the bad news is that this makes it harder for us as individuals to change the settings on the cameras.

On a related note, invest in a password manager. Password requirements are nuts, and it’s becoming impossible to keep track of all the passwords you’ll need. Either you’ll end up with a lot of weak passwords, or a strong password that you use everywhere, including on insecure sites, making it useless.

4. It’s Fine To Use WhatsApp

SMS is convenient, and it is universal. That’s a big plus. But it’s also possible to be hijacked, and there are reports of multiple police departments and scammers both doing just that, so encrypted communications are a better option.

Although WhatsApp offers end-to-end encryption and hasn’t given into government pressure to trace users yet, the Facebook-owned platform is, owing to its huge reach, a tempting target for any attacker. A recent report showed that media files aren’t secure once they reach your phone, and if you’re using cloud backup for your chats, those aren’t encrypted either.

This doesn’t mean you should stop using WhatsApp. Telegram is an excellent alternative, but WhatsApp conversations are encrypted by default, while you have to opt-in to start a Secret chat on Telegram. This added step is going to be a stumbling block for most people (see above re: passwords). Signal is another alternative, which some would say is more secure.

However, it depends on how much risk each user faces — only a few people need to be at maximum security levels. For the rest of us, basic steps like WhatsApp’s standard choice of end-to-end encryption make sense. Zeynep Tufekci, an associate professor at the University of North Carolina, Chapel Hill, at the School of Information and Library Science, explained here: “WhatsApp’s behavior increases reliability for the user. This is a real concern, as ordinary people consistently switch away from unreliable but secure apps to more reliable and insecure apps.

“Signal is well-designed.  Many in the security community use and consistently recommend it. However, the very thing that makes Signal a recommendation for people at high risk—that it drops messages at any sign of hiccup—prevents a large number of ordinary people from adopting it. Our community has used Signal for a long time, and have been trying to convert people to it, but its inevitable delivery failures (some by design, to keep users safer, and some due to bandwidth or other issues) mean that we often cannot convince people to use it despite spending a lot of effort trying to convince them—even people who have a lot at stake.“

5. Make sure all your software is up to date

A lot of people are also very lax about updating their software, using old versions for months (or more) after updates have been released. “My phone kept showing me this message about updating the Android version. I kind of ignored it because who has the time to reboot your phone in the middle of work, which is when the pop-up would show up,” said Akhil Yadav, who works in the marketing division of a technology company.

“Then one day, one of our tech guys saw what I was doing and he gave me a real lecture about it.”

Either you do the same thing Yadav did, or you know people like him. It can be annoying to take out the time to update software in the middle of a busy day, many companies don’t clearly articulate why you should do it, and sometimes an update can cause new problems. Waiting a couple of days after an update comes out to make sure that nothing major is going wrong is not a bad idea—but ignoring updates for weeks, months, and even longer is definitely not recommended.

“Nearly all updates include things called security patches: they close holes in the software that make it easy for someone to hack into your software—and once they do they can often get access to everything on your phone or computer. Software can be very complex and security holes are discovered all the time, so keep an eye on those updates,” notes Amnesty International.

6. Use two-factor authentication

Amnesty also recommends using two-factor authentication (2FA), which is an important step. Two-factor authentication means that you need two different modes of access: something you know (like a password) and something you get (like an OTP). That’s right, all online payments in India require 2FA, and use the SMS OTP as the second factor.

Although this is a good step, it’s even better if the second factor isn’t an SMS-based system. Although SMS 2FA is a very convenient way to control access, this might not work if you’re traveling abroad and don’t have roaming on (for example), and researchers have shown that SMS can be hijacked.

Don’t get us wrong, SMS-based 2FA is still much better than no 2FA. But when you have the option, an authenticator app is a better choice. For example, you can set up 2FA on your Google account so that access to your account is only possible by unlocking an associated phone, and tapping the ‘Yes’ button there. Twitter and Facebook also have similar authenticators. In fact, most popular social media apps and email apps support this feature.

7. Turn off the GPS, limit app permissions, and opt out of tracking where possible

If an app has access to your location data, they’re tracking it as much as possible to understand your habits and behaviors. You’re being watched wherever you go, and often completely unnecessarily. There are a few things you can do to reduce this, and the first step is to turn off your GPS when you don’t need it. Switch it on before calling an Uber or using maps to find your way around—and leave it off the rest of the time.

More importantly, look at what information is being used by which apps. “There can be genuine reasons for asking for this information,” said Saravanan. “For example, many apps ask for SMS inbox access — just so they can read an OTP, and that’s not a bad thing. Some apps might want location access so they can offer information or deals based on where you are.” However, if you’ve got (for example) an alarm clock that wants to know your location, that’s not good.

Some apps that track your information also let you opt out. If you visit myactivity.google.com, you’ll see a list of every website you’ve opened in Chrome, details about your contacts, calendars, and apps from your Android phone, details on your voice records with Google from when you’ve used the Assistant, and all the videos you’ve searched for or watched on YouTube. It’s an unsettling insight into how visible you are. 

The good news is that it’s very easy to opt out. Just go to the settings on the same page and go to Activity Controls, and you can pause all your activity history. On all your apps, check the settings to find out what tracking is being done, and what you can opt out of, in order to increase your chances of privacy just a little.

8. Browse in private mode, and disable trackers

Almost all browsers have an incognito or private mode, where they’re not tracking your history and other data. Make this your default browsing environment to keep your data more secure. An easy way to do this is to switch to a browser like Firefox Focus on your phone, since it is designed to block trackers, and delete all history when you exit the app.

You can use apps like Ghostery on your computer to help disable trackers—this browser plug-in works with Chrome, Firefox, Opera, and Edge. It’s one of the most famous apps of this kind, but there are other options as well. Its built-in ad-blocker strips away the ads on websites you visit, and also blocks the trackers that they’re using to follow you around the Internet.

Not only does this increase your privacy, but it also significantly speeds up your browsing because as it turns out, trackers and ads also use up a lot of your data. In a 2016 conversation with this writer, Opera’s CTO had said that 54% of the data that gets used when you load a webpage is due to ads. He added that the ads made up only 9% of the content on the page, but because multiple third-parties track users through ads, this ends up being a huge drain on your data.

9. Don’t use Google

Ah, now we come to this. Using Google is so common that it’s become a verb for ‘searching on the internet’. But Google searches are also giving the company an enormous trove of user data to analyse and use for advertising. Gabriel Weinberg, the founder and CEO of privacy-focused search engine DuckDuckGo, has written a long post about the different ways in which Google tracks you, which is worth reading in its entirety.

“Basically, Google tries to track too much. It’s creepy and simply just more information than one company should have on anyone,” Weinberg noted. “For starters, just switching the search engine for all your searches goes a long way. After all, you share your most intimate questions with your search engine; at the very least, shouldn’t those be kept private? If you switch to the DuckDuckGo app and extension you will not only make your searches anonymous, but also block Google’s most widespread and invasive trackers as you navigate the web.”

Duck Duck Go’s search engine is good and fast, but since it doesn’t track you, the results are not as personalised as Google’s. This is a trade-off that you’ll have to consider, but it isn’t as apparent like some of the other examples we’ve talked about, so you should consider at least trying out Duck Duck Go for a few weeks before deciding. #MohnishAhluwaliaNotes

[bharatiyamedia-blog]

Twitter to deemphasize, label politician tweets that break guidelines

http://tinyurl.com/y2ko6ap2 WASHINGTON/SAN FRANCISCO (Reuters) – Twitter Inc (TWTR.N) stated on Thursday it will determine and de-emphasize tweets that broke its guidelines however got here from vital sources resembling politicians, so as to strike a stability between free expression and accountability. FILE PHOTO – The Twitter emblem is displayed on a display on the ground of the New York Inventory Change (NYSE) in New York Metropolis, U.S., September 28, 2016. REUTERS/Brendan McDermid/File Photograph Twitter stated the brand new guidelines would apply to politicians and authorities officers with greater than 100,000 followers. “We’ll now clearly label any tweets which violate our phrases of service however resolve to maintain up as a result of public curiosity,” Twitter Chief Government Officer Jack Dorsey stated. If flagged, a discover would cowl the offending tweet and require a consumer to click on on a hyperlink to view it. Critics have stated the social media platform has not completed sufficient to police tweets from politicians that will be eliminated if a typical consumer posted them. Some have referred to as on Twitter to take down vitriolic tweets from U.S. President Donald Trump and different politicians, whereas Trump and different conservatives have repeatedly accused expertise corporations of favoring liberals. Trump boasts greater than 61 million followers on Twitter, and plenty of of his tweets are within the information. The White Home declined to touch upon the announcement. Trump’s eldest son, Donald Trump Jr., tweeted a hyperlink to protection of the announcement by the conservative Each day Caller web site and warned: “If they will do it to the Chief of the Free World think about what they’re doing to you and your voice!” A Twitter spokeswoman stated a human reviewer will resolve which tweets obtain the brand new label, not synthetic intelligence monitoring. If a violation have been discovered, a job drive of groups would rule whether or not the questionable tweet ought to be thought of within the public curiosity. “There are specific instances the place it could be within the public’s curiosity to have entry to sure Tweets, even when they might in any other case be in violation of our guidelines,” Twitter stated in a weblog submit. It added: “We’ll place a discover – a display you must click on or faucet by way of earlier than you see the Tweet – to supply further context and readability.” The discover will seem within the residence timeline and throughout different areas resembling search, Twitter stated. Trump was criticized final month when he tweeted: “If Iran needs to combat, that would be the official finish of Iran. By no means threaten the USA once more!” He referred to a former FBI agent final 12 months as a “sick loser”. In one other instance of a tweet than many critics discovered offensive, Trump wrote in 2018 that North Korean Chief Kim Jong Un acknowledged the “Nuclear Button is on his desk always” and requested if somebody would “inform him that I too have a Nuclear Button, however it’s a a lot larger & extra highly effective one than his, and my Button works!” Twitter added that “there are instances, resembling direct threats of violence or calls to commit violence towards a person, which are unlikely to be thought of within the public curiosity.” A Trump spokesman stated this week that the White Home is planning a July 11 social media summit however has not recognized contributors. Trump stated in a tv interview on Wednesday with out proof that Twitter makes it “very arduous for folks to hitch me at Twitter … they usually make it very a lot tougher for me to get out the message.” He added, “Twitter is simply horrible what they do.” Twitter declined to remark. Reporting by David Shepardson in Washington, Katie Paul in San Francisco, and Akanksha Rana in Bengaluru; modifying by Sriraj Kalluvila, Marguerita Choy and Jonathan Oatis Our Requirements:The Thomson Reuters Trust Principles. Source link

[smartwebhostingblog]

Top gamer 'Ninja' made $1 million to promote EA's 'Apex Legends' launch: source

New Post has been published on http://webhostingtop3.com/top-gamer-ninja-made-1-million-to-promote-eas-apex-legends-launch-source/

Top gamer 'Ninja' made $1 million to promote EA's 'Apex Legends' launch: source

BENGALURU (Reuters) – What are a few hours playing videogames and a handful of tweets worth? $ 1 million if you are Tyler Blevins, known to millions as “Ninja,” the world’s most-followed computer gamer.

FILE PHOTO: An Electronic Arts (EA) video game logo is seen at the Electronic Entertainment Expo, or E3, in Los Angeles, California, U.S., June 17, 2015. REUTERS/Lucy Nicholson/File Photo

Blevins was one of a few select professionals with huge followings pulled in by videogame giant Electronic Arts Inc to play and promote its latest title, “Apex Legends,” in the first hours of the launch last month, generating a buzz that notched 10 million signups in the first three days.

The 27-year-old, famous for his hair color changes – currently a bright, turquoise hue – tweeted about the free-to-play game early on Feb. 5 and streamed the action to his more than 13 million followers on game-streaming site Twitch. For this he was paid around $ 1 million, a source told Reuters.

The amount underlines the increasingly cut-throat fight for dominance of the free-to-play battle royale genre that, through Epic Games’ global smash hit “Fortnite”, has pushed major publishers like Electronic Arts to change how they do business.

Representatives for EA and Ninja declined to comment on how much he had been paid, but the amount named by the source is more than twice media reports of Ninja’s monthly earnings from streaming his regular appearances on Fortnite and way above what was speculated on a number of internet discussion boards.

EA also paid popular Polish-Canadian streamer “Shroud,” who has nearly six million Twitch followers, to play Apex Legends but declined to disclose the terms of the deal.

“They did a fairly comprehensive job at pulling together all of the relevant game influencers in this genre,” said Kevin Knocke, a vice president at esports infrastructure firm ReKTGlobal.

“This was a really well coordinated poaching of the top influencers the likes of which has not been seen so far in esports,” he said, suggesting that EA had also roped in streamers better-known for playing other blockbusters like “Call of Duty” or “PUBG”.

The Ninja deal also points to the growing possibilities for teenagers who grow up hooked in their bedrooms on the industry’s big titles, as well as a shift in promotional strategy, with the use of popular gamers replacing expensive TV ad campaigns.

EA’s stock price and market value rose 16 percent, or $ 4 billion, in the three days after Apex Legends launched and a month later the game has 50 million users, a quarter of Fortnite’s 200 million.

“We really wanted to create a day where you couldn’t escape Apex if you cared about games and we wanted it to feel like an event was happening everywhere around the globe on that day,” Drew McCoy, lead producer at the EA studio that created Apex Legends, said in an interview.

“We had streamers from all over Europe, LatAm, North America, Korea, Japan so that we could get our message out there and people would see the game,” he said.

Joost van Dreunen, co-founder of Nielsen-owned gaming research firm SuperData, estimated that in 2018 Fortnite raked in $ 2.4 billion in revenue, more than any other single title.

If each user registered so far bought the most basic Apex Coin package, with which kids and teenagers can buy character skins and other upgrades, EA would take in $ 500 million. Analysts’ estimates hover around that figure in revenue annually.

Ninja, who reportedly plays Fortnite for 12 hours a day from his basement studio outside Chicago, has been one of many to benefit from its massive success.

He has streamed himself playing alongside major celebrities like rappers Drake and Travis Scott, has sponsorship deals with Red Bull and Uber Eats, and often appears on Instagram and Twitter alongside soccer players Neymar Jr and Harry Kane.

Reporting by Arjun Panchadar in Bengaluru and additional reporting by Hilary Russ in New York; Editing by Sai Sachin Ravikumar

Our Standards:The Thomson Reuters Trust Principles.

Tech

[lazilysillyprince]

Top gamer 'Ninja' made $1 million to promote EA's 'Apex Legends' launch: source

New Post has been published on http://webhostingtop3.com/top-gamer-ninja-made-1-million-to-promote-eas-apex-legends-launch-source/

Top gamer 'Ninja' made $1 million to promote EA's 'Apex Legends' launch: source

BENGALURU (Reuters) – What are a few hours playing videogames and a handful of tweets worth? $ 1 million if you are Tyler Blevins, known to millions as “Ninja,” the world’s most-followed computer gamer.

FILE PHOTO: An Electronic Arts (EA) video game logo is seen at the Electronic Entertainment Expo, or E3, in Los Angeles, California, U.S., June 17, 2015. REUTERS/Lucy Nicholson/File Photo

Blevins was one of a few select professionals with huge followings pulled in by videogame giant Electronic Arts Inc to play and promote its latest title, “Apex Legends,” in the first hours of the launch last month, generating a buzz that notched 10 million signups in the first three days.

The 27-year-old, famous for his hair color changes – currently a bright, turquoise hue – tweeted about the free-to-play game early on Feb. 5 and streamed the action to his more than 13 million followers on game-streaming site Twitch. For this he was paid around $ 1 million, a source told Reuters.

The amount underlines the increasingly cut-throat fight for dominance of the free-to-play battle royale genre that, through Epic Games’ global smash hit “Fortnite”, has pushed major publishers like Electronic Arts to change how they do business.

Representatives for EA and Ninja declined to comment on how much he had been paid, but the amount named by the source is more than twice media reports of Ninja’s monthly earnings from streaming his regular appearances on Fortnite and way above what was speculated on a number of internet discussion boards.

EA also paid popular Polish-Canadian streamer “Shroud,” who has nearly six million Twitch followers, to play Apex Legends but declined to disclose the terms of the deal.

“They did a fairly comprehensive job at pulling together all of the relevant game influencers in this genre,” said Kevin Knocke, a vice president at esports infrastructure firm ReKTGlobal.

“This was a really well coordinated poaching of the top influencers the likes of which has not been seen so far in esports,” he said, suggesting that EA had also roped in streamers better-known for playing other blockbusters like “Call of Duty” or “PUBG”.

The Ninja deal also points to the growing possibilities for teenagers who grow up hooked in their bedrooms on the industry’s big titles, as well as a shift in promotional strategy, with the use of popular gamers replacing expensive TV ad campaigns.

EA’s stock price and market value rose 16 percent, or $ 4 billion, in the three days after Apex Legends launched and a month later the game has 50 million users, a quarter of Fortnite’s 200 million.

“We really wanted to create a day where you couldn’t escape Apex if you cared about games and we wanted it to feel like an event was happening everywhere around the globe on that day,” Drew McCoy, lead producer at the EA studio that created Apex Legends, said in an interview.

“We had streamers from all over Europe, LatAm, North America, Korea, Japan so that we could get our message out there and people would see the game,” he said.

Joost van Dreunen, co-founder of Nielsen-owned gaming research firm SuperData, estimated that in 2018 Fortnite raked in $ 2.4 billion in revenue, more than any other single title.

If each user registered so far bought the most basic Apex Coin package, with which kids and teenagers can buy character skins and other upgrades, EA would take in $ 500 million. Analysts’ estimates hover around that figure in revenue annually.

Ninja, who reportedly plays Fortnite for 12 hours a day from his basement studio outside Chicago, has been one of many to benefit from its massive success.

He has streamed himself playing alongside major celebrities like rappers Drake and Travis Scott, has sponsorship deals with Red Bull and Uber Eats, and often appears on Instagram and Twitter alongside soccer players Neymar Jr and Harry Kane.

Reporting by Arjun Panchadar in Bengaluru and additional reporting by Hilary Russ in New York; Editing by Sai Sachin Ravikumar

Our Standards:The Thomson Reuters Trust Principles.

Tech