#for a franchise whose naming conventions are anything but regular
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somepunaboutspace · 1 year ago
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I don't understand how httyd fans insist on giving dragons cool sounding names, best example being the trope of calling the nightlights eclipse, moonshine etc before the official names were dropped. Motherfucker, httyd characters would be naming their flying buddies shit like crispy drumstick, birch muncher and stomach acid, please get silly with it
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olderthannetfic · 1 year ago
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Reading for Context
I don’t really feel like scrolling through community profiles has taught me anything. People tend to just post normal tumblr posts and not tirades about shipping. I was told to just scroll OTNF go understand, but OTNF’s feed is just screenshots from a K-drama and idiots pestering him about pronouns for some reason. Is there like a specific way to do it? So… i’ve actually never understood the social conventions of other people in any group i’ve been in. I haven’t really had in real life friends since middle school.
This is actually kind of an interesting question.
First, let me be plain, what you've been asking repeatedly over the last couple of weeks or however long it's been is this:
How does a neurodivergent person who fundamentally is not good at social nuance, reading comprehension, and picking up on context get better at those things?
I've known people whose parents hired coaches to work with them on a weekly basis for years. "How does socializing work?" is not a simple question.
Teaching reading comprehension is hard too.
I vaguely remember a lot of times in school where English teachers spent whole semesters trying to get us to understand not only what figurative language meant in context but how to detect that it was present in the first place. I still remember this one 9th grade classmate wailing "But why does it have to be a metaphor?"
What you're asking about is something most people work on for decades, yet you want randos to summarize it simply in a few sentences.
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The first thing that jumps out at me here is the superficiality of how you're describing engaging.
When people say to lurk, they're talking about a deep engagement with a community. They're talking about reading closely, including comments, for a month, not scrolling back through a week and just skimming the top-level posts.
Did you open the replies on my tumblr posts where other people besides me are discussing things? Did you look at the reblogs with content, and not just the ones I reblogged back onto my own tumblr?
Beyond the exact number of days you should read or the exact procedure, people are talking about a very in-depth kind of engagement in general. The point is that it's difficult to just come into a new space and know how it works without studying it.
For example, I talk about oldschool fanfic stuff a lot. A logical default assumption is that I'm a woman. Are you not familiar enough with fanfic spaces to assume that, or are you coming from Spacebattles or something?
Why on earth would you default to 'him'?
I'm not insulted: it just shows a staggering lack of clue about the context you found me in.
I've linked you to my patreon where you can see my pro writing pseudonym, which is obviously female. My tumblr itself links to my pro writing and gives my actual name, which is also fairly obviously feminine. I've also recently talked about being pregnant. Yes, it was oblique and I only confirmed it in the replies, not a top-level post, but plenty of regulars noticed. (Yes, yes, biology is not gender, but still...)
There are plenty of clues I'm not a "him", but you missed them all. I don't care about pronouns, but I do care about people who don't bother to or aren't capable of reading closely.
Quite a few people have sent me asks asking what I'm watching. I have repeatedly said that it's DMBJ and described it as "the Chinese tomb raider franchise". Yet you assumed it was Korean for some reason. This suggests that you just scrolled through quickly and did not actually thoroughly read the text of the posts or the replies. It suggests that your eyes skipped over the boring-looking short text posts in between the picspams.
It suggests you didn't bother to google what I was watching when I did say the name because you don't give enough of a shit to bother. That doesn't suggest a very high level of interest in my blog or any reason I should cut you any slack or pay attention to what you think.
It also suggests that you didn't look back all that far. I've been posting a lot about DMBJ, but I only started downloading Ultimate Note on July 15th and Tomb of the Sea on August 1st.
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If you want to understand a community, scrolling hurriedly through one month of content and not actually reading it closely is insufficient.
This is what people mean when they say you're not willing to put in the work and want other people to do it for you.
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thedeaditeslayer · 4 years ago
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Moonshine, shotguns, buried cash: Bruce Campbell on 'The Evil Dead' in East Tennessee.
There are plenty of structurally sound homes scattered throughout East Tennessee's woods for tourists to enjoy, yet some prefer to visit the ruins of a Morristown cabin. Of course, it's the only cabin in the state once surrounded by demonizing trees and where zombies could be found locked in the cellar. A handful of circumstances led a Michigan film crew to East Tennessee in the late '70s to film the low-budget movie "The Evil Dead." More than 40 years later, the film is till very much alive in horror-enthusiast circles, with a special virtual screening scheduled for Jan. 23. The screening will include behind-the-scenes commentary from producer and actor Bruce Campbell, who recently spoke with Knox News about his time in East Tennessee and what's next for the "Evil Dead" franchise.
Check out our conversation with Campbell and visit bit.ly/WatchwithBruce to purchase tickets, starting at $25.  
How'd you end up in East Tennessee?
The crew planned to shoot the film in Michigan, but as delays got longer and the weather got colder, the thought of shooting outdoors in the North sounded less appealing.
"There were plenty of isolated cabins in Michigan that would have done the trick, but we went south," Campbell told Knox News.
The crew connected with folks from Tennessee's film commission, who then connected them with a local to drive them around.
"And we checked out half a dozen different possible places and finally found this creepy-ass place outside of Morristown," Campbell said.
He visited the cabin a few years back, although there's not much left of it.
"But it's private property, you know — 'Stay the hell off,'" Campbell said. "The usual deal (in) Tennessee: Shoot first, ask questions later. I never encourage people to go see it because part of the placed burned down in the '80s, but part of the fireplace still exists."
That hasn't stopped people from showing up at conventions with bricks to show Campbell, as the site has become a tourist destination of sorts.
Was the cabin as scary as it looks?
Fans of "The Evil Dead" might be surprised to learn the cabin was more scary than it appeared on screen.
"It had no power," Campbell said. "It had cow s--- on the floor. We had to knock doors and ceilings out and stuff. There was a lot of work to do. The locals showed up after a thunderstorm and said, 'Hey, have you seen Clara?'"
The story goes that people were once killed in the cabin during a storm, but Clara ran off.
Clara was rumored to come back to the cabin during storms and would have been an old lady at the time of filming "The Evil Dead."
"And so we were waited to see with bated breath if anyone caught out of the corner of their eyes some old woman crawling through the underbrush whose name happened to be Clara," Campbell said.
What was your experience in East TN?
Coming to East Tennessee in 1979 was a "fascinating cultural experience," Campbell said.
"It was all new," he said. "In 1979 you knew Tennessee was not Michigan. ... It changed in Kentucky, and we drove down."
Being that Campbell was a producer, he went to a bank to take out $10,000 in cash that he recalls smelling like dirt. He asked the woman at the bank if he was imagining the smell.
"Oh yeah, people still bury it in their back yard," he recalls her saying.
The crew tried their first moonshine in Tennessee, which they acquired along with marijuana from a local.
"We learned a lot about moonshine," Campbell said. "Too much. Too much."
Why did you decide on horror?
Campbell's early "Super 8" movies were slapstick style — "very 'Jackass'-like," he said.
But that changed after "The Evil Dead" director Sam Raimi, Campbell's high school friend, went off to college.
"He was sort of studying humanities or something and studied like the Sumerian book of the dead," Campbell said. "And that kind of caught his attention."
They knew they wanted to get into the movie industry after high school; they just didn't know what kind of movie to make.
"We sort of thought horror would be pretty safe," he said. "It's cheap, you don't have to have name actors, you can use regular street clothes and cars. Nothing had to be glitzy or fancy. If we did a comedy, you'd have to have John Candy or somebody. But, in this case, you were off the hook. Horror was very forgiving."
Raimi was interested in the subject matter, Campbell said. Once "The Evil Dead" story was selected, he was all in.
"We also thought no holds barred," Campbell said. "This movie is potentially unrated. Let's not pull any punches."
What were some low-budget tricks?
Being that the film was low budget, Campbell said, there were some tricks the crew used to make shots work.
"Every hour of every day on that shoot we were faking it," he said.
The moonshine they couldn't drink went onto the fire just before cameras rolled to make the flames roar.
"So we learned how to do that real cheaply," he said. "We learned to just use a real shotgun with real ammunition. That was just the easiest way to do it. ... The shadow passes over the window, you turn and you blow the window out with the shotgun just standing right there — no safety glasses, no earmuffs, no nothing.
"So simpler times, but stupider times. Hell yeah."
How do you illustrate fear on camera?
Illustrating fear on camera is just like illustrating any other emotion: You fake it, Campbell said.
He remembers someone at a Q&A criticizing his "Evil Dead" performance for being over-the-top.
"Sir, excuse me," Campbell recalls saying. "Can you verify sitting in that chair right now how you would react if your (girlfriend's) eyes turned white and she flew up into the air and got possessed and tried to rip your throat out? Would you react like Clint Eastwood? I would scream like a girl."
Campbell said his performances are "protected" by the fact no one knows how they actually would react. And while many modern films require even more faking, due to computer technology replacing sets, "The Evil Dead" had an advantage.
"You don't see anything anymore," Campbell said. "At least with the first 'Evil Dead,' you're in a real cabin in the middle of nowhere in the Deep South in 1979. I mean, it was weird as --- already.
"So, the nice little edge that 'Evil Dead' gets is it's a little docu-horror once you get deeper into the shoot and we all get a little crazier."
Why have you stuck with the franchise?
One of the reasons Campbell continues to be a part of the franchise is his love for his Ash character.
"He has no skills," he said. "In this case, the guy who saves the world from evil multiple times is — by the time he gets to the TV show, he's doing mescaline, he's drinking his ass off, he smokes reefer constantly. This is my kind of hero."
What will the screening be like?
The virtual watch party and live commentary will be different than what some fans are used to. Campbell will have the ability to stop and start the movie to share his thoughts.
"My problem with commentary always in the past is you see something that triggers it — a stunt or a punch in the face — and you tell about what happened," he said. "But then, you tell that story and you look back and you missed three other stories you could have told if that film hadn't just rolled along."
What's it like to watch yourself?
When asked what it's like to watch a young version of himself on screen, Campbell explained how being an actor is a double-edged sword. On one hand, every bad photo taken of Campbell is out there for the world to see.
"But then your best work is documented," he said. "That's what's awesome. Because a lot of guys go, 'I remember back in the day the chicks thought I was hot.' And most people are like, 'Yeah, yeah — sure pal.' At least I can suggest a couple of movies that I go, 'Well, this is me when I could do s---.'"
What's next for 'Evil Dead'?
Campbell said he's planning to shoot the next  "Evil Dead" movie in New Zealand later this year. The film will be set in a modern-day urban setting.
While he couldn't share much about the film, he did emphasize that "it's out of the woods."
"That's the best thing to say," he said.
Campbell also has a film called "Black Friday," in which he plays a manager at a toy store invaded by aliens on Black Friday. Campbell said he's interested in doing a drive-in tour and that it would make "a whole lot of sense" to show 'The Evil Dead' somewhere near Knoxville.
"Maybe I'll see you there in East Tennessee with this new movie," he said.
What are the challenges of COVID-19?
Campbell filmed during the COVID-19 pandemic in December, even though he had no clue what to expect.
"The whole crew looks like Darth Vader," Campbell said. "In proximity, you have to go beyond the mask. You have to put the shield too. The good news is Tom Cruise would shout at us, of course, if we had any problems with COVID."
In all seriousness, he said. the industry has been doing a good job taking precautions making sure work can be completed safely.
"Everything's more complicated, but it can still be done," he said.
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rickhorrow · 8 years ago
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15 TO WATCH: RICK HORROW’S TOP SPORTS/BUSINESS/MARKETING/ENDORSEMENT ISSUES FOR THE WEEK OF APRIL 3
with Jamie Swimmer
  As millions of global golf fans prepare to watch The Masters on their phones, tablets, and laptops (especially during Thursday and Friday’s workday rounds), it’s notable that host city Augusta, GA is known as the “Cyber Capitol of the South.” So why is Augusta so high on the tech-o-meter? In 2012, the NSA opened a regional headquarters on base at Augusta’s Fort Gordon. In late 2013, the U.S. Army decided to move Cyber Command from Maryland to Fort Gordon, and since then, defense contractors like MacAulay-Brown and Booze Allen Hamilton have opened up local offices, and abandoned mills like Sibley Mill are transforming into the likes of the home of Cyberworks. The state has announced plans to build a $50 million facility in downtown Augusta called the Georgia Cyber Innovation and Training Center, a partnership with the Fort, Augusta University, and local government. Within golf, not only is The Masters digitally savvy, largely thanks to IBM, but technology leaders like StubHub hold events at The Masters, and Augusta, the world’s golf cart manufacturing leader, churns out connected carts through Textron and its brands. Maybe we should start referring to The Masters as a “Tech Tradition unlike Any Other.”
The Masters is right around the corner, and this year’s rendition should be as epic as always. According to WalletHub, over 250,000 people should make their way to Augusta, Georgia, this year to join in on the weekend’s festivities, while millions more will tune into the live action from home. Over the last 60 years, we’ve seen exponential growth in media coverage of the pursuit for the green jacket, both in the lead up to the event and during the competition. This is exemplified by the 620% increase in live telecast hours for The Masters from 1956 (2.5 hrs) to 2016 (18 hrs). In terms of the actual green jacket, the iconic prize for the annual winner of The Masters, it costs only $250 to produce the coat, though it holds more prestige and honor than that figure. Augusta National uses its promotional platform as the only major not to rotate on a yearly basis. The traditions continu
  On Friday, ahead of WrestleMania 33 in Orlando, Forbes released WWE’s Highest Earners of 2016. More than anything, the chart proved the ongoing relevance of a sport well into its middle age years. The top ten wrestlers made a total $40 million in 2016, up $9 million from 2015. Two-thirds of that increase was thanks to Brock Lesnar, whose return to the UFC earned him a then-record $2.5 million purse. Lesnar is now the top-earning wrestler, taking over the No. 1 spot from John Cena (No. 2, $8 million). New to the list this year are AJ Styles (No. 6, $2.4 million) and Shane McMahon (No. 7, $2.2 million). 33 years later, fans continue to care about the annual Super Bowl of wrestling and the year-round allure of the sport. According to the AP, the final "Raw" before WrestleMania peaked at 3.426 million viewers in the second hour of the show. And Orlando was expecting even more than the 80,000 fans attended last year's WrestleMania in Dallas. Clearly, 33 years after WrestleMania 1, no one considers pro wrestling a niche sport.
It’s official: The Oakland Raiders are moving to Las Vegas. According to the Las Vegas Review-Journal, after a “landslide” 31-1 vote by NFL owners, the Raiders’ move to Las Vegas has been approved; the only team to vote against the move was the Miami Dolphins. Despite sources claiming that NFL Commissioner Roger Goodell and the league wanted to keep the team in the Bay Area, their inability to find a new stadium site eventually forced the move. Goodell said that the plan is for the Raiders to “play in Oakland until the 65,000-seat domed stadium is built” for the 2020 season. But there is already a “move afoot among Alameda County politicians to break a pair of one-year lease agreements with the team and immediately force them from the city.” The Raiders were a candidate to relocate to Los Angeles, but that void has since been filled by both the Rams and Chargers. The NFL should now enter a deserved era of “market stability.”  The league can now focus on Canada, Mexico, UK, Germany, and other international opportunities.  As for Las Vegas, it gets a facility not only for the Raiders, but University of Nevada Las Vegas, major conventions, concerts, Final Fours, and Super Bowls (probably on a regular basis).
  Now that the Oakland Raiders are set to move to Las Vegas, the next order of business is building a stadium. According to SportsBusiness Journal, the team’s proposed $1.9 billion stadium could wind up costing $200 million less, ending up at $1.7 billion. A source close to the team “got the information from a copy of the relocation resolution NFL owners” voted on last week. “The resolution also discloses there is another $200 million public subsidy from Nevada for capital improvements, in addition to the publicized $750 million raised from a bed tax.” The team may eventually need to borrow only around $500 million to help finance the stadium, significantly less than what many speculated the Raiders would need. The Raiders still have a two-year lease to play in Oakland, but the team could play at UNLV’s Sam Boyd Stadium as early as 2018. The NFL has finally achieved an unprecedented period of “franchise market stability” after the Las Vegas relocation is complete.
  As a final decision on the 2024 Summer Olympics Games host draws closer, the Paris 2024 bid is gaining momentum after the bid’s organizing committee was given an honor for exceptional sustainability. According to Paris 2024, the committee was “awarded International Organization for Standardization (ISO) 21021 certification, becoming the first ever Olympic and Paralympic Games candidate city to do so.” The certification is regarded as highly prestigious; it is “an internationally-recognized standard handed out to event organizers that are able to guarantee sustainable management of major global events.” SGS, the Swiss-based audit body that awards this certification, found that the Paris 2024 Organizing Committee “excelled in four key areas of sustainable, responsible event planning: social consultation, commitment to stakeholders, governance and legacy.” Paris’ only competitor for the 2024 Olympics is Los Angeles, currently a slight underdog. The ongoing drama between Paris and Los Angeles continues to intensify.  As of now, both sides disdain the thought of a 2024 and 2028 joint selection.  Each one wants the earlier Games, but it will set up an interesting dynamic two or three months from now.
  With mere months left until the planned opening date, the Atlanta Falcons are facing serious concerns over the functionality of their new stadium’s retractable roof. According to the Atlanta Business Chronicle, the Mercedes-Benz Stadium has been having some serious roof functionality issues, causing two significant delays. The Georgia World Congress Center Authority (GWCCA), the state agency that owns the stadium, notified the Falcons it was “receiving inquiries about whether the roof will work.” The roof is supposed to be a showcase feature of the new $1.5 billion stadium, with “multiple petal-like panels that can open and close to let in various amounts of sunlight.” The stadium was originally set to open on March 1, but a third delay is likely to push that date into August. Mercedes-Benz Stadium’s first scheduled event is an Atlanta United match on July 30, followed by two more United matches in August and two Chick-fil-A Kickoff college football games in early September. The roof for this stadium continues to be a showcase of modern technology. The industry holds its breath as the technical folks attempt to resolve problems.
The Buffalo Bills are attempting to rework multiple facets of the team this offseason, outside of the team’s on-field performance. According to ESPN.com, the Bills have “hired a talent consultant to work with their coaches and players” to improve the team’s public image. Gerry Matalon, a former talent coach for ESPN, is “advising Coach Sean McDermott.” Matalon's role “might also expand to include developing” GM Doug Whaley's public image. The team came under scrutiny late last season, so this comes as a significant move for the franchise. Simultaneously, while the Bills are not pushing for a new stadium, they recognize that New Era Field is a “solid, but outdated stadium…” The team’s current lease is set to run through 2023, so while no immediate plans exist for a new stadium, Bills owners Terry and Kim Pegula acknowledge that the team will most likely need one by the end of the lease. The marketing of the Bills in the western New York/Toronto region has been tricky.  Fan intensity is unquestioned, but team mediocrity and lack of playoffs has diluted some of the spirit. New stadium issues are inevitable, though not now.
  In an interesting twist on landing a naming rights sponsor, EPL club Everton has been told that the design of its new stadium could make or break its chances of landing a multi-million-pound deal. According to the Liverpool Echo, the club has been “warned” about the difficulty of landing a lucrative deal in a “buyers’ market.” The club has agreed on a deal to buy a plot of land at Bramley Moore Dock, and funding for the new stadium is expected to be ratified very soon. Sports sponsorship agency Synergy CEO Tim Crow said that the search for a naming rights partner “is becoming an increasingly crowded market in the Premier League.” If the team wants to land the money it hopes for, the physical structure will have to set it apart from competitors. "The sponsorship market in the U.K. is the softest it has ever been, there are a huge amount of major sponsorships unsold, it is very difficult to sell,” noted Crow. Most executives grapple with ongoing conversations about naming rights coupled with new stadium development or existing stadium modernization. Clearly, the link between the two reflects ongoing commercial and market realities.
  The Detroit Lions have made it clear to the NFL that they want to host the Super Bowl in the near future, but the franchise would also settle for the NFL Draft. According to the Detroit News, despite a clear intent on attracting the Super Bowl, it remains unlikely that Ford Field will host the big game anytime soon due to multiple state-of-the-art facilities opening these days; over the next four years, three Super Bowls will be played at new stadiums (Minneapolis in 2018, Atlanta in 2019, and Los Angeles in 2021). Lions President Rod Wood is not discouraged by this, however, and thinks the NFL Draft would be a great fit for the city. “It's a centrally located market,” said Wood. “It’s easy for fans to get to. Our airport isn’t anything but a great airport. I think the Fox Theatre would be a great location.” Another good example of the long-term mobility of the Draft location interesting many NFL teams that might not otherwise secure a Super Bowl in the short-term.
  With all of the attention being given to the Raiders these past few months and their pending departure from Oakland, the A’s can now start to focus on their own plans to find a new stadium. According to the San Jose Mercury News, A's Managing Partner John Fisher needs to “seize this rare moment,” as the club looks to build a new ballpark either at the Oakland Alameda-County Coliseum site or elsewhere in the city. Soon to be the last team standing in Oakland, with the Raiders moving to Las Vegas and Golden State Warriors moving into San Francisco, the A’s can leverage their situation to find a new home in the area. The recent ownership takeover this past December means that the team is likely to stay in Oakland, but not unless new President Dave Kaval is willing to spend some money to keep the team there. History has told us that once a team departs, the remaining team gets its political calls returned quicker than before. Surely, the A’s will attempt to take advantage of this momentum and ongoing opportunity.
  When the Rams slipped out of St. Louis for Los Angeles last year, there was a void to fill. According to the St. Louis Post-Dispatch, the Kansas City Chiefs started televising most of their regular season games in St. Louis this past season, and the results were encouraging for the team. They now plan “more of the same” in 2017, hoping to win over more support from the western Missouri fan base. The Chicago Bears and Arizona Cardinals made quick moves to televise their games in St. Louis back when the Rams left, but the Chiefs fared the best. “Our preseason games rated very well, better than the other teams that had preseason games in the market,” said Chiefs President Mark Donovan. The team also reported a slight increase in season-ticket sales from the St. Louis area. The Kansas City/St. Louis region has been known as one of the largest “market areas” in the country, and the Chiefs are clearly attempting to take advantage of it.
  The NHL continues to expand its reach after announcing a formal push into the Chinese market. According to SportsBusiness Journal, the league revealed plans to host its first-ever preseason games in the country as part of a multiyear deal with China-based commercial sports company Bloomage International Group. The Los Angeles Kings and Vancouver Canucks will play two preseason games against each other in late September, one at Mercedes-Benz Arena in Shanghai and the other at Huaxi LIVE Wukesong’s Le Sports Center in Beijing. “China-based O.R.G. Packaging, which has partnerships with the Kings, Bruins and Capitals, will serve as presenting sponsor for the games. The announcement also serves as the NHL’s push into accelerating the development of hockey in China.” Bringing NHL action to China will help increase popularity of the game ahead of the 2022 Winter Olympics in Beijing. The NHL never sleeps from a global perspective. Even if there is only a small percentage of hockey converts in China, it is still a massive number.
  While many professional sports teams are looking to build new stadiums these days, the Colorado Rockies are content where they are. According to KUSA-NBC, the Rockies and the Metropolitan Baseball Stadium District have “reached a 30-year lease agreement for Coors Field” worth $200 million. Only $75 million of that sum will actually be used to rent Coors Field itself, as the club will now pay $2.5 million for the next 30 years to rent the ballpark. The other $125 million of the deal with be “paid to the District to lease the West Lot parking area for 99 years.” The West Lot payments are “front-loaded, where the District receives” $7.5 million each year “for the first five years,” followed by $5 million a year for 15 years, then $1.25 million for 10 years. For years 31-99, the Rockies will “only pay $100 each year.” The longevity of this agreement shows the Rockies’ contentment with their current stadium. Most facilities built 15-20 years ago are now in the “major renovation” phase. In almost all cases (except maybe for Phoenix), the public/private partnership has worked well enough to seamlessly amend the lease to include fan amenities and other technological innovations into the foreseeable future.
  UNLV and the Mountain West are putting together an extensive bid to bring three championship events to Las Vegas, but the proposal’s odds of getting passed have decreased as of late. According to CBSSports.com, the proposal is facing steep odds because the NCAA “continues to be a plaintiff fighting a New Jersey law passed in 2014 allowing sports gambling within the state.” The bid to bring multiple championships to Las Vegas between 2019-2022 is “believed to be the first of its kind considered by the NCAA,” and if approved it would be a huge success for a city that has largely been avoided by the NCAA. The proposal includes a men’s basketball regional as well as men’s hockey and wrestling national championships being contested at the brand new T-Mobile Arena on The Strip. Look for more Las Vegas promotion, events, bids, and sports activity now that the region has committed to a new domed stadium to go along with the new T-Mobile Arena.
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rickhorrow · 8 years ago
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15 to watch week of April 3 2017
As millions of global golf fans prepare to watch The Masters on their phones, tablets, and laptops (especially during Thursday and Friday’s workday rounds), it’s notable that host city Augusta, GA is known as the “Cyber Capitol of the South.” So why is Augusta so high on the tech-o-meter? In 2012, the NSA opened a regional headquarters on base at Augusta’s Fort Gordon. In late 2013, the U.S. Army decided to move Cyber Command from Maryland to Fort Gordon, and since then, defense contractors like MacAulay-Brown and Booze Allen Hamilton have opened up local offices, and abandoned mills like Sibley Mill are transforming into the likes of the home of Cyberworks. The state has announced plans to build a $50 million facility in downtown Augusta called the Georgia Cyber Innovation and Training Center, a partnership with the Fort, Augusta University, and local government. Within golf, not only is The Masters digitally savvy, largely thanks to IBM, but technology leaders like StubHub hold events at The Masters, and Augusta, the world’s golf cart manufacturing leader, churns out connected carts through Textron and its brands. Maybe we should start referring to The Masters as a “Tech Tradition unlike Any Other.”
The Masters is right around the corner, and this year’s rendition should be as epic as always. According to WalletHub, over 250,000 people should make their way to Augusta, Georgia, this year to join in on the weekend’s festivities, while millions more will tune into the live action from home. Over the last 60 years, we’ve seen exponential growth in media coverage of the pursuit for the green jacket, both in the lead up to the event and during the competition. This is exemplified by the 620% increase in live telecast hours for The Masters from 1956 (2.5 hrs) to 2016 (18 hrs). In terms of the actual green jacket, the iconic prize for the annual winner of The Masters, it costs only $250 to produce the coat, though it holds more prestige and honor than that figure. Augusta National uses its promotional platform as the only major not to rotate on a yearly basis. The traditions continu
  On Friday, ahead of WrestleMania 33 in Orlando, Forbes released WWE’s Highest Earners of 2016. More than anything, the chart proved the ongoing relevance of a sport well into its middle age years. The top ten wrestlers made a total $40 million in 2016, up $9 million from 2015. Two-thirds of that increase was thanks to Brock Lesnar, whose return to the UFC earned him a then-record $2.5 million purse. Lesnar is now the top-earning wrestler, taking over the No. 1 spot from John Cena (No. 2, $8 million). New to the list this year are AJ Styles (No. 6, $2.4 million) and Shane McMahon (No. 7, $2.2 million). 33 years later, fans continue to care about the annual Super Bowl of wrestling and the year-round allure of the sport. According to the AP, the final "Raw" before WrestleMania peaked at 3.426 million viewers in the second hour of the show. And Orlando was expecting even more than the 80,000 fans attended last year's WrestleMania in Dallas. Clearly, 33 years after WrestleMania 1, no one considers pro wrestling a niche sport.
It’s official: The Oakland Raiders are moving to Las Vegas. According to the Las Vegas Review-Journal, after a “landslide” 31-1 vote by NFL owners, the Raiders’ move to Las Vegas has been approved; the only team to vote against the move was the Miami Dolphins. Despite sources claiming that NFL Commissioner Roger Goodell and the league wanted to keep the team in the Bay Area, their inability to find a new stadium site eventually forced the move. Goodell said that the plan is for the Raiders to “play in Oakland until the 65,000-seat domed stadium is built” for the 2020 season. But there is already a “move afoot among Alameda County politicians to break a pair of one-year lease agreements with the team and immediately force them from the city.” The Raiders were a candidate to relocate to Los Angeles, but that void has since been filled by both the Rams and Chargers. The NFL should now enter a deserved era of “market stability.”  The league can now focus on Canada, Mexico, UK, Germany, and other international opportunities.  As for Las Vegas, it gets a facility not only for the Raiders, but University of Nevada Las Vegas, major conventions, concerts, Final Fours, and Super Bowls (probably on a regular basis).
  Now that the Oakland Raiders are set to move to Las Vegas, the next order of business is building a stadium. According to SportsBusiness Journal, the team’s proposed $1.9 billion stadium could wind up costing $200 million less, ending up at $1.7 billion. A source close to the team “got the information from a copy of the relocation resolution NFL owners” voted on last week. “The resolution also discloses there is another $200 million public subsidy from Nevada for capital improvements, in addition to the publicized $750 million raised from a bed tax.” The team may eventually need to borrow only around $500 million to help finance the stadium, significantly less than what many speculated the Raiders would need. The Raiders still have a two-year lease to play in Oakland, but the team could play at UNLV’s Sam Boyd Stadium as early as 2018. The NFL has finally achieved an unprecedented period of “franchise market stability” after the Las Vegas relocation is complete.
  As a final decision on the 2024 Summer Olympics Games host draws closer, the Paris 2024 bid is gaining momentum after the bid’s organizing committee was given an honor for exceptional sustainability. According to Paris 2024, the committee was “awarded International Organization for Standardization (ISO) 21021 certification, becoming the first ever Olympic and Paralympic Games candidate city to do so.” The certification is regarded as highly prestigious; it is “an internationally-recognized standard handed out to event organizers that are able to guarantee sustainable management of major global events.” SGS, the Swiss-based audit body that awards this certification, found that the Paris 2024 Organizing Committee “excelled in four key areas of sustainable, responsible event planning: social consultation, commitment to stakeholders, governance and legacy.” Paris’ only competitor for the 2024 Olympics is Los Angeles, currently a slight underdog. The ongoing drama between Paris and Los Angeles continues to intensify.  As of now, both sides disdain the thought of a 2024 and 2028 joint selection.  Each one wants the earlier Games, but it will set up an interesting dynamic two or three months from now.
  With mere months left until the planned opening date, the Atlanta Falcons are facing serious concerns over the functionality of their new stadium’s retractable roof. According to the Atlanta Business Chronicle, the Mercedes-Benz Stadium has been having some serious roof functionality issues, causing two significant delays. The Georgia World Congress Center Authority (GWCCA), the state agency that owns the stadium, notified the Falcons it was “receiving inquiries about whether the roof will work.” The roof is supposed to be a showcase feature of the new $1.5 billion stadium, with “multiple petal-like panels that can open and close to let in various amounts of sunlight.” The stadium was originally set to open on March 1, but a third delay is likely to push that date into August. Mercedes-Benz Stadium’s first scheduled event is an Atlanta United match on July 30, followed by two more United matches in August and two Chick-fil-A Kickoff college football games in early September. The roof for this stadium continues to be a showcase of modern technology. The industry holds its breath as the technical folks attempt to resolve problems.
The Buffalo Bills are attempting to rework multiple facets of the team this offseason, outside of the team’s on-field performance. According to ESPN.com, the Bills have “hired a talent consultant to work with their coaches and players” to improve the team’s public image. Gerry Matalon, a former talent coach for ESPN, is “advising Coach Sean McDermott.” Matalon's role “might also expand to include developing” GM Doug Whaley's public image. The team came under scrutiny late last season, so this comes as a significant move for the franchise. Simultaneously, while the Bills are not pushing for a new stadium, they recognize that New Era Field is a “solid, but outdated stadium…” The team’s current lease is set to run through 2023, so while no immediate plans exist for a new stadium, Bills owners Terry and Kim Pegula acknowledge that the team will most likely need one by the end of the lease. The marketing of the Bills in the western New York/Toronto region has been tricky.  Fan intensity is unquestioned, but team mediocrity and lack of playoffs has diluted some of the spirit. New stadium issues are inevitable, though not now.
  In an interesting twist on landing a naming rights sponsor, EPL club Everton has been told that the design of its new stadium could make or break its chances of landing a multi-million-pound deal. According to the Liverpool Echo, the club has been “warned” about the difficulty of landing a lucrative deal in a “buyers’ market.” The club has agreed on a deal to buy a plot of land at Bramley Moore Dock, and funding for the new stadium is expected to be ratified very soon. Sports sponsorship agency Synergy CEO Tim Crow said that the search for a naming rights partner “is becoming an increasingly crowded market in the Premier League.” If the team wants to land the money it hopes for, the physical structure will have to set it apart from competitors. "The sponsorship market in the U.K. is the softest it has ever been, there are a huge amount of major sponsorships unsold, it is very difficult to sell,” noted Crow. Most executives grapple with ongoing conversations about naming rights coupled with new stadium development or existing stadium modernization. Clearly, the link between the two reflects ongoing commercial and market realities.
  The Detroit Lions have made it clear to the NFL that they want to host the Super Bowl in the near future, but the franchise would also settle for the NFL Draft. According to the Detroit News, despite a clear intent on attracting the Super Bowl, it remains unlikely that Ford Field will host the big game anytime soon due to multiple state-of-the-art facilities opening these days; over the next four years, three Super Bowls will be played at new stadiums (Minneapolis in 2018, Atlanta in 2019, and Los Angeles in 2021). Lions President Rod Wood is not discouraged by this, however, and thinks the NFL Draft would be a great fit for the city. “It's a centrally located market,” said Wood. “It’s easy for fans to get to. Our airport isn’t anything but a great airport. I think the Fox Theatre would be a great location.” Another good example of the long-term mobility of the Draft location interesting many NFL teams that might not otherwise secure a Super Bowl in the short-term.
  With all of the attention being given to the Raiders these past few months and their pending departure from Oakland, the A’s can now start to focus on their own plans to find a new stadium. According to the San Jose Mercury News, A's Managing Partner John Fisher needs to “seize this rare moment,” as the club looks to build a new ballpark either at the Oakland Alameda-County Coliseum site or elsewhere in the city. Soon to be the last team standing in Oakland, with the Raiders moving to Las Vegas and Golden State Warriors moving into San Francisco, the A’s can leverage their situation to find a new home in the area. The recent ownership takeover this past December means that the team is likely to stay in Oakland, but not unless new President Dave Kaval is willing to spend some money to keep the team there. History has told us that once a team departs, the remaining team gets its political calls returned quicker than before. Surely, the A’s will attempt to take advantage of this momentum and ongoing opportunity.
  When the Rams slipped out of St. Louis for Los Angeles last year, there was a void to fill. According to the St. Louis Post-Dispatch, the Kansas City Chiefs started televising most of their regular season games in St. Louis this past season, and the results were encouraging for the team. They now plan “more of the same” in 2017, hoping to win over more support from the western Missouri fan base. The Chicago Bears and Arizona Cardinals made quick moves to televise their games in St. Louis back when the Rams left, but the Chiefs fared the best. “Our preseason games rated very well, better than the other teams that had preseason games in the market,” said Chiefs President Mark Donovan. The team also reported a slight increase in season-ticket sales from the St. Louis area. The Kansas City/St. Louis region has been known as one of the largest “market areas” in the country, and the Chiefs are clearly attempting to take advantage of it.
  The NHL continues to expand its reach after announcing a formal push into the Chinese market. According to SportsBusiness Journal, the league revealed plans to host its first-ever preseason games in the country as part of a multiyear deal with China-based commercial sports company Bloomage International Group. The Los Angeles Kings and Vancouver Canucks will play two preseason games against each other in late September, one at Mercedes-Benz Arena in Shanghai and the other at Huaxi LIVE Wukesong’s Le Sports Center in Beijing. “China-based O.R.G. Packaging, which has partnerships with the Kings, Bruins and Capitals, will serve as presenting sponsor for the games. The announcement also serves as the NHL’s push into accelerating the development of hockey in China.” Bringing NHL action to China will help increase popularity of the game ahead of the 2022 Winter Olympics in Beijing. The NHL never sleeps from a global perspective. Even if there is only a small percentage of hockey converts in China, it is still a massive number.
  While many professional sports teams are looking to build new stadiums these days, the Colorado Rockies are content where they are. According to KUSA-NBC, the Rockies and the Metropolitan Baseball Stadium District have “reached a 30-year lease agreement for Coors Field” worth $200 million. Only $75 million of that sum will actually be used to rent Coors Field itself, as the club will now pay $2.5 million for the next 30 years to rent the ballpark. The other $125 million of the deal with be “paid to the District to lease the West Lot parking area for 99 years.” The West Lot payments are “front-loaded, where the District receives” $7.5 million each year “for the first five years,” followed by $5 million a year for 15 years, then $1.25 million for 10 years. For years 31-99, the Rockies will “only pay $100 each year.” The longevity of this agreement shows the Rockies’ contentment with their current stadium. Most facilities built 15-20 years ago are now in the “major renovation” phase. In almost all cases (except maybe for Phoenix), the public/private partnership has worked well enough to seamlessly amend the lease to include fan amenities and other technological innovations into the foreseeable future.
  UNLV and the Mountain West are putting together an extensive bid to bring three championship events to Las Vegas, but the proposal’s odds of getting passed have decreased as of late. According to CBSSports.com, the proposal is facing steep odds because the NCAA “continues to be a plaintiff fighting a New Jersey law passed in 2014 allowing sports gambling within the state.” The bid to bring multiple championships to Las Vegas between 2019-2022 is “believed to be the first of its kind considered by the NCAA,” and if approved it would be a huge success for a city that has largely been avoided by the NCAA. The proposal includes a men’s basketball regional as well as men’s hockey and wrestling national championships being contested at the brand new T-Mobile Arena on The Strip. Look for more Las Vegas promotion, events, bids, and sports activity now that the region has committed to a new domed stadium to go along with the new T-Mobile Arena.
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