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nikosasaki · 1 year ago
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hello Mara my dearest can you tell me abt your k-pop groups?
oh BOY can i;
I actually made a sideblog for me to post all of this stuff on so hopefully sometime soon you'll see an official intro post and company bio on there, but here's the unofficial introduction!
the company is called Infinite Stage Entertainment, or ISE. it was founded by a husband-wife duo in 2006 but didn't land their 'big' act until the debut of girl group SUG★R in 2016. the company's mission statement is that they want to produce 'infinite' idols who transcend trends and generations. as you can imagine this hasn't always gone the way they want to. for the most part the company has an okay image, but in recent years rumors have been coming out that their trainee schedule and the rules their idols are required to live by are inhumane and abusive.
the company (currently) has three active groups that have achieved genuine success;
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SUG★R, lead by vocalist Hyejin, with Sohee, Julia, and Ari. the group debuted in 2016, and is still going strong seven years later, with their most recent comeback in february of 2023.
these girls are the prized possession of ISE, and despite especially Hyejin being vocal about her issues with the company management they would never dream of pulling the plug on this group.
SUG★Rs concept is the idea that they're the big sisters everyone always dreamed of having. they are meant to embody fun and joy to the fullest extent. they're also the girls with the longest trainee period out of any of the ISE idols, and they're often praised by netizens for their professionalism (though Hyejin not as much, as of recent)
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according to many, limit/less is ISE's attempt at recreating the success they found with SUG★R. with members Evie, Sunyeong, Hana, Minni, Honey, and Bea. the group debuted in 2020, and their most recent comeback was in april of 2023.
limit/less is known for their timeless pop sound and their colorful concept, with many of their styling centered around looking like the idealized teenage sleepover.
despite being only three years young, limit/less is already known for their several controversies, including alleged in-group bullying, dating controversies, and even rumors of members entering relationships with ISE staff.
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finally there's S-DIVISION, a k-rock group lead by bassist Max, with drummer Dae, guitarist Leo, Jasper on keys, and main vocalist Atlas. the group debuted in 2017 and has since produced five albums, with their next comeback teased to drop in august of this year.
they're unique in a lot of ways, but the main thing is that these guys write and produce all of their own music! they are given complete creative control by ISE (as far as the public knows, anyway) and write, record, and produce all of their songs themselves.
they are often praised for just how talented each individual member is, but none of the boys have expressed any interest in going solo either now or in the future. they are a team, and they'll always stick together.
so, yeah! follow Infinite Stage Entertainment to keep up with the idols, comebacks, social media posts, and more!
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