#fighterjet��️

[planesawesome]

[pilot4008]

F-22 Raptor Fighter iPhone Case

The F-22 Raptor is a masterpiece of modern aviation, celebrated for its stealth, speed, and unmatched aerial combat capabilities. Explore our F-22 Raptor sticker on Redbubble, perfect for showcasing your love for advanced aircraft!

Gift on F22 Raptor USAF // 1

Gift on F22 Raptor USAF // 2

Gift on F22 Raptor USAF // 3

Gift on F22 Raptor USAF // 4

[sayxit]

Adjusting

[o-link]

[ker-bee]

I was able to catch the 4th jet on video doing flybys at lunch.

[sdrose93]

I love behind the scenes pictures of Top Gun and Top Gun: Maverick. And what can I say? Mav just does something to me 🥰❤❤

[the-effect-g]

Blue hour ✨

[jjwphotography1990]

The A-10 Warthog bringing the heat! It was an incredible experience to watch the Warthogs practice at the firing range! The 3,900 rounds per minute rate of fire is one of the most impressive things I've seen from an airplane.

.

Moody Air Force Base 2023

[ramtinsnaps]

Money shot (sonic boom) ⚡ Bit blurry because it was far away 😢. Just like Ferrari fans, we'll get 'em next year 💪 USAF F-35 @ciastoronto @letsgototheex @explaceto @usairforce @thefreeroamer #airshow #aircraftphotography #usaf #airshowphotography #airshowstuff #f35 #canadianairshow #cias #cne #cne2022 #cnetoronto #flares #letsgototheex #planespotters #planespotting #planepics #jet #fighterjet #fighteraircraft #jetfighter https://www.instagram.com/p/CiJaSNgst27/?igshid=NGJjMDIxMWI=

[lunarmoduleinfo]

#LockheedMartin #DarkStar #fighterjet seen in #TopGunMaverick as the successor to the iconic #SR71 #Blackbird by #SkunkWorks 🦨 #aircraft #planes #aerospace #TopGun #airplanephotos #planespotting #aircraftdesign #aerospaceengineering https://www.instagram.com/p/Cp6gAZfuxjO/?igshid=NGJjMDIxMWI=

[pilot4008]

Discover our detailed F-35 fighter jet engine artwork. Perfect for aviation enthusiasts. Ideal for t-shirts, stickers, and more." VISIT SHOP

Click F35 art Related design

F35, #fighterjet, #engine, #aviation, #artwork, #tshirt, #sticker, #military, #jet, #detailed, #mechanic, #aerodynamics, #pilot, #aircraft, #USA, #airforce, #engineering, #design, #veteran, #pride, #duty, #service, #stealth, #technology

[wolfypolfy]

sugar cub hugs estella

fighter jets are so awesome! i even like fighter jets thatfly and shoot missles! sugar cub saw that cute object head girl, and then he walked to her and gave her a hug!

estella belongs to @dragonfiremagic

[aeroloversone]

F-15E Eagle Fighterjet T-shirt

Introducing the ultimate F15 Eagle Fighterjet T-shirt design! If you're a fan of aviation, military history, or just love a sleek and powerful aircraft, this shirt is perfect for you. Featuring a stunning graphic of the F15 fighter jet, this shirt captures the speed, strength, and precision of one of the most iconic planes in American history. With its high-quality material and comfortable fit, this shirt is sure to become a favorite in your wardrobe. Whether you're a pilot, a veteran, or simply someone who appreciates the beauty of a well-designed machine, this F15 Eagle Fighterjet T-shirt is a must-have. So why wait? Get yours today and show off your love of aviation and American ingenuity!

[sentinel-wraith]

A Japanese Mitsubishi F-2 fighter at MCAS Iwakuni. Recently, the JSDF, US Marine Corps, and USAF hosted a special Friendship Day, which is a cultural event offering airshows, tours of vehicles, fun activities, and great food! I enjoyed getting a close look at some of the latest and greatest military aircraft. The F-2 pictured is a unique Japanese take on the General Dynamics F-16 Fighting Falcon with an even larger airframe and the iconic teal-blue paint. - - - - - #自衛隊 #mitsubishi #三菱重工 #mitsubishif2 #jsdf #岩国市 #iwakuni #mcasiwakuni #山口県岩国市 #fighterjet #sonyalpha #fukuoka_camera #travelphotography #seattlephotographer #usmarinecorps (at MCAS Iwakuni, Yamaguchi, Japan) https://www.instagram.com/p/CrcwngTPFdz/?igshid=NGJjMDIxMWI=

[nickgerlich]

Jet Set

“Fool me once, shame on you. Fool me twice, shame on me.”



It’s an oft spoken phrase, and essentially it means that we should learn from our mistakes, hopefully never to repeat them. While we can also argue that we should learn from our successes—a topic broached by my podcast guest on 17th April—the broader point must be taken: We must always be in learning mode.

And with this the final episode of the Daily Blog for the Spring 2023 semester—can I get a hallelujah?— it is only fitting that I focus on just that. By now, you have long grown accustomed to my style. I write 700-900 words every morning, and whenever possible, try to wrap it up in a story. You know how you trick your dog to take its meds by wrapping those pills in cheese? Yeah. That’s my MO. The cheese is just the story. Inside is the stuff you need to take in.

For my parting shot, I choose to use an example that was actually suggested by one of my MBA students this term. It’s a good one, and even though it predates much of the digital era as we know it, the lessons are huge and just as applicable. It even spawned a four-part Netflix limited series late last year.

For now, put yourselves back in 1996. Coca-Cola and Pepsi have been locked in the Cola Wars for decades, a battle that intensified in the 1970s with the Pepsi Challenge and blind taste-testing taking center stage. Pepsi, long mired in second place, learned that in tests like those, consumers actually preferred the taste of that product instead of Coke. Yet those same shoppers were undeterred by reality: they kept buying Coke anyway, and the rankings never changed, even when Coca-Cola blinked in 1985 and killed “Old Coke,” replacing it with “New Coke,” and then having to backstroke by (re-)introducing Coca-Cola Classic.



That’s another story for a different day. In 1996, though, Pepsi decided it was time for a sweepstakes that encouraged brand loyalty and frequent consumption. Collect Pepsi Points from cans and bottles, and redeem them for merch. It is a campaign that many marketers have used through the years.

But wait, there’s more. Pepsi listed one especially interesting prize: a $23 million fighter jet. Who would possibly take Pepsi seriously when they said you could redeem seven million points for the jet? Well, a 20-year-old college student named John Leonard did, and he set out to claim his jet. The problem, though, was that Pepsi had also made it possible for people to acquire needed points pretty cheap—10 cents apiece.



Mr. Leonard thought on this. He could buy seven million points for $700,000. Being a college student, he did not have that kind of money around, but he convinced millionaire Todd Hoffman to front the money. Bingo. Todd had the points needed to get his $23 million fighter jet, a bargain considering he could do it for $700,000.

The only problem is that Pepsi wasn’t buying it. JK, they said. Surely no one would take them seriously, right?

But Mr. Leonard did, and took them to trial. He claimed it was an offer, and that he had complied. Fortunately for Pepsi, though, the court ruled that an advertising claim does not constitute a unilateral offer. “Whew,” said the folks at Pepsi HQ. That was a close one. Never mind the hoops and hurdles of—you know—actually delivering a military-grade fighter jet to a private citizen. The story is so legendary that Netflix released it as “Pepsi, Where’s My Jet?” It’s a great watch, something I did last winter shortly after it was released.

Even though Pepsi prevailed, it had massive amounts of egg on its face. How stupid could a company be to promote something it had no intention whatsoever of following through on? The message is clear for any marketer staging similar promotions: If you are kidding, then you need to make that abundantly clear. It costs money to defend yourself, even if you win. And the black eye it suffered was not worth any value it received from the rest of the folks redeeming points for far more mundane things.

Now skip forward—notice how we no longer say fast-forward like in the days of VHS—to the digital era. Imagine how this would have played out on social media. It would have been far bigger, and millions more people would have known. Class action lawsuits would have been filed. Major media coverage would have ensued. I suspect there would have been boycotts, because…why not?

This is a sad story for Pepsi, but they are lucky it happened in 1996 instead of 2023. I really didn’t even need to wrap cheese around this one, because it is tasty on its own. I mean, unless you work for Pepsi. I can only imagine folks in the C-suite at Coca-Cola giddy with laughter.

Complicating matters is that, as we have discussed just this week, sometimes companies do things for shock value because they think or know it will all work out in the end anyway. Ask the folks at AB InBev about that. Or, listen to the latest podcast episode tomorrow in which I feature the Mayor of Uranus. Yeah. Shock. Insert every double entendre you can imagine. He wins; Pepsi lost.

It has been my pleasure to serve as your guide this term. It is customary that I leave you with a benediction. It will feel strange tomorrow morning knowing that I don’t need to write a blog until the 5th of June for summer term. It will be great that I have more time to work on a couple of book projects I put on the back burner.

Now may you all go forward with the realization that you must be information sponges in order to be an informed businessperson. May you keep your eyes, ears, and—most importantly—your minds open to the changes around you. And may you act responsibly, ethically, and professionally in all that you do. Good health, and shalom, y’all.

Dr “Stay In Touch—I Mean it“ Gerlich

Audio Blog