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Effective Car Signage Strategies for Businesses in Wetherill Park
In today’s competitive market, businesses need to stand out. Car signage is one of the most effective yet often overlooked methods of promoting your brand. Whether a small business or a large company operating in Wetherill Park, car signage offers an obvious and cost-effective way to advertise your products and services. With the right strategy, your business vehicle can become a moving billboard, reaching thousands of potential customers daily. Here’s how to make the most of car signage in Wetherill Park and drive your business forward.
Keep it Simple and Clear.
One of the golden rules of effective car signage is simplicity. While filling every inch of your vehicle with information might be tempting, less is often more. Your signage should be clear and easy to read at a glance, whether your vehicle is parked or in motion. Prioritise essential information such as:
Company Name: Ensure your business name is prominent and easy to identify.
Logo: Your logo helps with brand recognition, so make sure it’s visible and consistent with your other branding materials.
Contact Information: Include a phone number, website, or social media handle, but don’t overload the space. Choose one or two ways for customers to reach you.
Use Eye-Catching Designs and Colours
A well-designed car wrap or decal will grab attention and leave a lasting impression. When creating car signage in Wetherill Park, consider using bold colours that reflect your brand while standing out from the sea of vehicles on the road. Contrast is essential: use light text on dark backgrounds or vice versa to ensure readability.
Professional graphic designers can help you create a design that looks good and aligns with your brand’s identity. Remember, your vehicle should be an extension of your business, so the design must reflect your brand’s personality and values.
Consider the Placement of Your Signage
When designing car signage, placement is everything. Think about where people will most likely see your vehicle and how you can maximise visibility. Common areas for effective car signage include:
Side Panels: The sides of your vehicle offer the largest surface area and are visible to pedestrians and other drivers alike.
Rear Window or Boot: The back of your vehicle is crucial, especially when stopped at lights or in traffic. Ensure your rear signage is clear and legible from a distance.
Bonnet or Roof: While less common, signage on the bonnet or roof can add extra visibility, particularly for larger vehicles like vans or trucks.
By placing your signage strategically, you can ensure that passers-by and other drivers in Wetherill Park see your message from multiple angles.
Invest in High-Quality Materials
Your car signage represents your business, so it’s essential to invest in high-quality materials that will last. Poor-quality vinyl wraps or decals can fade, peel, or crack over time, giving a wrong impression of your business.
Opt for durable, weather-resistant materials for car signage in Wetherill Park, where vehicles are exposed to the elements and potentially harsh weather conditions. High-quality vinyl wraps are designed to withstand UV rays, rain, and the general wear and tear of daily driving, ensuring your signage remains vibrant and professional-looking for years to come.
Mobile Advertising
One of the most significant advantages of car signage is its mobility. Unlike traditional advertising, which stays in one location, your vehicle goes wherever you go. Every time you drive through Wetherill Park, park at a supermarket, or even sit in traffic, your car is advertising your business to a new audience.
Consider using GPS tracking to analyse where your vehicle spends the most time. This can help you target areas or events where your signage will be most visible. For example, if you do a lot of work in the industrial zones of Wetherill Park, ensure your signage is designed to appeal to other businesses or contractors in the area.
Conclusion
Investing in car signage in Wetherill Park is a smart, cost-effective way to increase your brand’s visibility and reach a wider audience. By keeping your signage simple, focusing on eye-catching design, and investing in high-quality materials, your business can enjoy the benefits of mobile advertising every time you hit the road.
Whether promoting your services, building brand awareness, or simply making it easier for customers to get in touch, car signage can help you achieve your business goals while driving around Wetherill Park and beyond.
#Car Signage Wetherill Park#exhibition & event signage#exhibition & event signage sydney#car wrapping wetherill park
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Best Signage Company in Sydney, Australia
When it comes to making a powerful impression with your business or event, high-quality signage is crucial. From eye-catching banners to sophisticated building signs, the right signage can attract customers, convey professionalism, and enhance brand visibility. In Sydney, Australia, DPS Design stands out as the premier signage company, offering exceptional quality, innovative designs, and comprehensive services to meet all your signage needs.
Why Signage Matters
Signage is more than just a display of your business name or logo; it's a strategic tool that can:
Attract Attention: Draw potential customers with visually appealing designs.
Convey Information: Provide essential details about your business or event.
Enhance Branding: Reinforce your brand identity and create a cohesive look.
Improve Navigation: Help customers find their way around your premises.
DPS Design: The Best Signage Company in Sydney
DPS Design has earned its reputation as the best signage company in Sydney through its commitment to quality, creativity, and customer satisfaction. Here’s what makes DPS Design the top choice for all your signage needs:
Comprehensive Signage Solutions
DPS Design offers a wide range of signage solutions tailored to meet diverse business requirements:
Metal A-Frame Signs: Durable and portable, perfect for outdoor advertising.
Posters & Flags: Vibrant and versatile, ideal for promotions and events.
Pull-Up Banners: Easy to set up and transport, great for trade shows and exhibitions.
Vehicle Signage: Transform your vehicles into mobile advertisements.
Reception & Building Signage: Create a professional and welcoming environment with custom-designed signs for your office or building.
Custom Design Services
One of DPS Design’s strengths is its ability to provide custom signage solutions. Their team of talented designers works closely with clients to create signage that perfectly aligns with their brand and vision. Whether you have a specific idea in mind or need help conceptualizing your signage, DPS Design can bring your ideas to life.
High-Quality Materials and Printing
Quality is at the core of DPS Design’s offerings. They use top-of-the-line materials and advanced printing technologies to ensure that every sign is durable, vibrant, and professional. This commitment to quality ensures that your signage will make a lasting impression.
Expertise and Experience
With years of experience in the industry, DPS Design has the expertise to handle projects of any size and complexity. Their team understands the nuances of different types of signage and can provide valuable insights and recommendations to optimize your signage strategy.
Excellent Customer Service
DPS Design prides itself on providing exceptional customer service. From the initial consultation to the final installation, their team is dedicated to ensuring a smooth and satisfying experience for every client. They listen to your needs, provide timely updates, and ensure that your signage is delivered and installed on schedule.
Eco-Friendly Options
For businesses committed to sustainability, DPS Design offers eco-friendly signage options. This includes using recycled materials and environmentally friendly inks, allowing you to promote your brand responsibly.
Popular Signage Products from DPS Design
Building and Reception Signs
Create a strong first impression with custom building and reception signs. DPS Design can create signs that reflect your brand’s identity and enhance the aesthetic of your premises.
Event and Trade Show Signage
Make your event or trade show booth stand out with eye-catching banners, posters, and pull-up banners. DPS Design’s event signage is designed to attract attention and engage attendees.
Outdoor Signage
From metal A-frame signs to flags, DPS Design offers durable and weather-resistant outdoor signage solutions that are perfect for drawing attention to your business or event.
Vehicle Signage
Turn your vehicles into moving billboards with custom vehicle signage. DPS Design’s vehicle wraps and decals are designed to be both attractive and durable, ensuring your message is seen wherever you go.
Conclusion
When it comes to high-quality, custom signage in Sydney, Australia, DPS Design is the clear choice. Their comprehensive range of products, commitment to quality, and exceptional customer service make them the best signage company in the area. Whether you need building signs, event banners, or vehicle wraps, DPS Design has the expertise and creativity to deliver signage that makes a lasting impact.
Contact DPS Design today to discuss your signage needs and discover how they can help elevate your brand.
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The Foam Company: Your One-Stop Shop for All Things Foam in Australia
The Foam Company has carved a niche for itself as Australia's leading supplier of high-quality foam and polystyrene products. Since 2013, this proudly Australian-owned and operated company has been delivering innovative solutions for a wide range of industries across the country. Whether you're in construction, packaging, events, or anything in between, The Foam Company has the perfect foam product for your needs.
Beyond Polystyrene: A Diverse Foam Product Portfolio
While polystyrene is a core offering, The Foam Company goes far beyond that. Their extensive product catalog boasts a variety of foams to suit any application:
Expanded Polystyrene (EPS) & Extruded Polystyrene (XPS): These versatile foams offer excellent insulation properties, making them ideal for construction projects and packaging applications.
Foilboard Insulation: The Foam Company is a national distributor of Foilboard, a high-performance insulation product that provides superior thermal resistance.
Open Cell PU Foam: This lightweight foam is perfect for applications requiring buoyancy or impact absorption, such as flotation devices and padding.
Closed Cell PE & EVA Foams: These closed-cell foams offer excellent water resistance and are ideal for applications like thermal insulation, gaskets, and packaging.
3D Foam Signage: The Foam Company's specialty is creating custom 3D foam cut-outs for events, theater productions, weddings, and exhibitions, adding a unique and eye-catching touch to any space.
This diverse range of foams ensures that The Foam Company can cater to a wide variety of customer needs.
From Sheets to Custom Shapes: Tailored Foam Solutions
The Foam Company understands that a one-size-fits-all approach doesn't work when it comes to foam. They offer their products in various formats to meet your specific requirements:
Sheets: Available in various thicknesses and sizes, these pre-cut sheets are ideal for DIY projects, insulation applications, and packaging needs.
Blocks: Larger blocks of foam provide the perfect starting point for custom projects. You can cut and shape them to your exact specifications.
Profiles: The Foam Company can create custom foam profiles for specific applications in construction, theming, and other industries.
Custom Shapes: Their expertise in cutting and shaping foam allows them to bring your vision to life. From intricate 3D signage to packaging inserts, they can create anything you need.
This flexibility ensures you get the perfect foam solution for your project, eliminating the need for unnecessary material waste.
Benefits of Choosing The Foam Company
There are several compelling reasons to choose The Foam Company for your foam needs:
Australian-Made Quality: They source and manufacture their products locally, ensuring the highest quality standards and supporting the Australian economy.
Nationwide Distribution: With warehouses in Sydney, Melbourne, Brisbane, Perth, Adelaide, and Hobart, The Foam Company offers fast and efficient delivery across Australia.
Expert Advice: Their team of knowledgeable staff is always happy to answer your questions and recommend the right foam product for your specific application.
Custom Fabrication: The Foam Company's expertise in cutting, shaping, and fabricating foam allows them to create unique solutions that meet your exact needs.
Competitive Prices: They offer competitive prices on their entire range of products, ensuring you get the best value for your money.
By choosing The Foam Company, you're not just getting a product; you're getting a reliable partner who understands your needs and is committed to providing exceptional service.
The Foam Company: Beyond Products
The Foam Company is committed to environmental responsibility and recognizes the importance of sustainable practices. They offer advice on selecting eco-friendly foam options and responsible disposal methods to minimize environmental impact.
Additionally, they actively support the communities they operate in. Whether it's sponsoring local events or partnering with charities, The Foam Company demonstrates a dedication to giving back.
Get in Touch with The Foam Company Today
Whether you're a large corporation, a small business, or a DIY enthusiast, The Foam Company has the foam solution for you. Browse their extensive product catalog online or get in touch with their friendly team to discuss your specific needs. With their commitment to quality, innovation, and exceptional service, The Foam Company is the leading foam supplier you can trust in Australia.
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Shining Bright: The Factors Benefiting Acrylic Signs In Sydney
In the bustling metropolis of Sydney, where innovation meets creativity, acrylic signs have emerged as a popular choice for businesses looking to make a bold statement. These versatile signs offer a range of benefits that set them apart from traditional signage options. Let's explore the factors that make acrylic signs best in Sydney landscape.
1. Visual Impact:
Acrylic signs are known for their stunning visual appeal. With their glossy finish and vibrant colours, acrylic signs have a modern and polished look that instantly captures attention. Whether displayed indoors or outdoors, acrylic signs stand out against the backdrop, making them an effective tool for attracting customers and driving foot traffic to businesses in Sydney's bustling streets.
2. Durability:
One of the key benefits of acrylic signs is their durability. Made from high-quality acrylic material, these signs are resistant to fading, cracking, and yellowing, even when exposed to harsh weather conditions. This durability makes acrylic signs a long-lasting investment for businesses in Sydney, ensuring that they maintain their visual appeal for years to come.
3. Versatility:
Acrylic signs offer unmatched versatility in terms of design and customization options. Whether you're looking for a sleek and modern look or a more traditional aesthetic, acrylic signs can be tailored to suit your specific needs. From laser-cut lettering to printed graphics, the possibilities are endless with acrylic signage, allowing businesses in Sydney to showcase their unique brand identity in a visually compelling way.
4. Lightweight:
Despite their sturdy construction, acrylic signs are surprisingly lightweight, making them easy to install and transport. This lightweight nature is especially beneficial for businesses in Sydney that may need to move or relocate their signage frequently. Whether it's for a temporary promotion or a permanent installation, acrylic signs offer convenience and flexibility without compromising on durability or visual impact.
5. Easy Maintenance:
Another factor benefiting acrylic signs in Sydney is their ease of maintenance. Unlike some other signage materials that require frequent cleaning or upkeep, acrylic signs can be easily wiped clean with a damp cloth, restoring them to their original pristine condition. This low-maintenance aspect is particularly advantageous for businesses in Sydney's busy urban environment, where time is of the essence.
6. Cost-Effectiveness:
Despite their premium appearance, acrylic signs are surprisingly cost-effective compared to other signage materials such as metal or glass. This affordability makes acrylic signs an attractive option for businesses of all sizes and budgets in Sydney. Whether you're a small boutique or a large corporation, acrylic signs offer a high return on investment by effectively promoting your brand and attracting customers without breaking the bank.
In conclusion, the factors benefiting acrylic signs in Sydney are clear. From their stunning visual impact and durability to their versatility, lightweight nature, easy maintenance, and cost-effectiveness, acrylic signs offer a range of advantages that make them an ideal choice for businesses looking to make a statement in the vibrant cityscape of Sydney. Whether displayed on storefronts, office interiors, or at events and exhibitions, acrylic signs shine bright, capturing attention and leaving a lasting impression on passersby.
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Perspex Cut To Size Sydney
We provide the best perspex cut to size Sydney. All your acrylic and plastic fabrication design needs for everything from retail merchandising, point of sale displays, signage, fittings, fixtures, events, and exhibitions through to mining and engineering and work for architectural projects large and small. To read more information, visit our website.
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Get the Best Custom Fabrication in Sydney
All your acrylic and plastic fabrication design needs for everything from retail merchandising, point of sale displays, signage, fittings and fixtures, events, and exhibitions through to mining and engineering and work for architectural projects large and small. To know more detail about custom perspex Sydney, visit our website.
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The Momentary Museum, Bentonville, AR
The Momentary Museum, Arkansas Commercial Interior, American Architecture Images
The Momentary Museum in Bentonville
Feb 17, 2021
The Momentary Museum
Design: Wheeler Kearns Architectss
Location: Bentonville, Arkansas, United States of America
The Momentary is a new contemporary art space envisaged as a satellite to the Crystal Bridges Museum of American Art in Bentonville, Arkansas. Led by Chicago-based Wheeler Kearns Architects, the adaptive reuse project saw the 63,000-square-foot decommissioned cheese factory into a multidisciplinary space for visual, performing, and culinary artists. The firm was tasked with envisioning the Momentary’s aim of creating a space offering a unique experience unlike a traditional museum.
The focus was on designing a cultural hub with engaging indoor and outdoor areas that would expand the cultural experiences in Bentonville and bring artists from around the world to the region. The Momentary purposefully overlaps social, performance, and culinary activities with art spaces to champion contemporary art’s role in everyday life.
The Momentary is a new phase in the life of this site. Once a hunting ground for the Osage Nation, the land was turned into an orchard in the 1800s with a railway spur running through the north side of the property. Eagle Flour Mill occupied the site from 1913-1947, at which point it became a cheese processing factory for Kraft Foods until 2013.
When approaching the transformation of this building for a new purpose, Wheeler Kearns Architects aimed to keep as much of the existing structure as possible. It deliberately differentiated its additions by using contemporary materials like steel and glass, an open and visible intervention that brings the old and new together in a diverse, but holistic, program.
The program includes: ● The Galleries, located in the oldest part of the original building, which spans over 24,000 square feet. The Momentary’s inaugural visual arts exhibition, State of the Art 2020, is the first to feature in the space.
● At 70-feet-tall, The Tower is the largest space in the program allowing for vertical circulation up through multiple pre-existing intermediate mezzanines, which will be used for visual arts, performance, and social events. The exterior of the new addition features glass panels designed by Osage artist Addie Roanhorse, who drew inspiration from Osage attire, paying homage to the site’s history. The design, titled Sway, also features in the entrance and The Container, a glass-enclosed space for events.
● The RØDE House is a multidisciplinary performance space in the old Milk Intake Room which seats upwards of 350 people. The space can either be closed or partially open-air and features an adjustable floor system fabricated by Serapid that allows the room to be reconfigured.
● Once the enclosure for the plant’s massive tank, the Fermentation Hall is a black box theater located in the old Fermentation Room. Taking advantage of the natural acoustic isolation with the precast concrete of the existing space, it features high ceilings and a variable acoustic system developed with Schuler Shook Theatre Designers and Threshold Acoustics. It seats upwards of 100 people in a retractable seating bank.
● On the north end of the building are three dedicated Artist-in-Residence studios designed to accommodate 2D, 3D, and digital artists. The artist-in-residence program invites visual, performing, and culinary artists from around the world to work on their projects.
● Culinary and beverage offerings include The Breakroom, a social space off the galleries in the former employee lunch-room, and a new Onyx Coffee Lab location, designed by Bradley Edwards Architect. At the top of the Tower is the Tower Bar, with interiors designed by James Beard Finalists Jett Butler and Stephanie Leung of FÖDA in collaboration with Wheeler Kearns Architects, which offers stunning panoramic views as well as a floor skylight looking down to the museum below. It is Momentary Friend and Insider-level members only during the day and open to the public as a bar in the evening.
Extensive outdoor space is also incorporated into the overall plan for the Momentary, taking advantage of the natural topography. In collaboration with the Tulsa-based firm Howell Vancuren Landscape Architects, the landscaping includes sculptures, courtyards like the Arvest Bank Courtyard, and the 42,000-ft Momentary Green. On the east side of the Green, a canopy that is 50 feet tall and spans 13,000 square feet has been relocated from Sydney, Australia, where it was originally designed by Japanese company Taiyo for The Domain. It is a focal point for outdoor single and multi-day music festivals, such as FreshGrass | Bentonville, and also a place of shade for the public. As with the building program, sustainability is central to the landscape design, which is designed to purify and clean rainwater before it moves into the creek through a bioswale system that runs along the edge of the pavement which eventually trickles down to the ponds at Crystal Bridges
The Momentary Museum in Bentonville, AR – Building Information
Architecture: Wheeler Kearns Architects Location: 507 SE E St, Bentonville, AR, 72712 Completion date: February 20th, 2020 Gross square footage: 60,500 SF Total project cost: Confidential Total construction cost: Confidential Client: Crystal Bridges Museum of American Art Owner: Crystal Bridges Museum of American Art
Wheeler Kearns Architects Key Design Team Calli Verkamp, AIA LEED AP, Lead Project Architect Brandon Hall, AIA, Project Architect Larry Kearns, FAIA LEED AP, Project Principal Thomas Boyster, AIA, Architect Daniel Wicke, AIA, Architect Interior designer FODA (Interiors / Branding / Signage) Engineers Structural Engineer: Thornton Tomasetti MEP/FP and IT Engineer: McGuire Engineers Consultants Civil Engineer: McClelland Engineers Landscape Architect: Howell & Vancuren Landscape Architects Lighting Consultant: Lux Populi Theatre Designer: Schuler Shook Acoustic and AV Design: Threshold Acoustics LLC Kitchen Design: Edge Associates General Contractor and Construction Manager Flintco Furniture Dealer Innerplan Office Interiors
Photographer: Tom Harris Architectural Photography
The Momentary Museum in Bentonville, AR images / information received 170221
Location: Bentonville, Arkansas, USA
Address: 801 SE 8th St, Bentonville, AR 72712, United States Phone: +1 479-250-0474
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Market Your Business Using Laser Cutting Signs
Are you starting a new business? Do you want to revamp your existing brand? Every business wants to install the best quality signs. Using lands or signs with hand carvings has become old fashioned. In addition to that, it is time-consuming and may lead to more errors. Hence, what is the other best option? The smart way is to opt for laser cutting signs. The main part is these are visually appealing. Laser cutting provides you options within your budget. The results of such signs are perfect. It is in high demand among entrepreneurs.
Let us look at some major advantages of choosing laser cutting signs for marketing your business:
Cost-Effective
Laser cutting signs are highly cost-effective. You do not need a lot of maintenance in such signs. This is because they do not wear and tear so easily. The attractive look of signs makes it more cost-benefit.
Flexible option
You can get great options in laser cutting signs which can be from choosing fonts to the size of the sign. There are different material options available at laser cutting Sydney. Hence, it turns out to be more flexible. It looks good on any material whether it is a delicate acrylic base or any hard texture like wood. Lasers have amazing cutting power. Every sign is formed with precision. Hence, there is no compromise in quality. It can replicate all kinds of styles like floral patterns or small logos.
Compatibility with all kinds of businesses
Laser cuttings signs match up with all business forms. Every company needs such signs, be it a small restaurant or a big multinational company. You can use it for other purposes apart from signage. For instance, you can use it for warning labels or name tags.
Quick turnaround time
The best part about laser cutting sign is that it has a fast turnaround time. If an operator has proper training, the process gets done in very little time. It needs proper control over the equipment. You do not have to wait for a long as there is no setup time needed in it. When any business needs quick printing, this is the most suitable option. Companies may participate in seminars, trade fairs, and exhibitions. In such situations, the requirements of signages are high. Hence, laser cutting signs prove beneficial in meeting the deadlines. One gets different styles and sizes of signs for various events. All you need is a reliable laser cutting service, who are experts in faster production of signs.
Precise Lettering
This is because of the advanced techniques of laser cutting. You get all the letters cut in precise form. The machinery designs the signs matching with the preview. Also, it will give a smooth feel to the material. There are no mistakes possible in laser cutting signs.
If people are concerned about quality and standards, they will go for a laser cutting option. For a perfect laser cut signage, you can get help from laser cutting Sydney.
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ExpoNet goes global at Get Global
Get Global is the travel industry’s newest exhibition focused exclusively on Australia’s outbound market. Held at the ICC Sydney, the one-day event pulled the MICE industry together on an international scale and gave buyers and exhibitors the opportunity to network with the right contacts.
Exhibitors included airlines, hotels, destination management companies, cruise companies, destination bureaus, speciality venues, event staging companies, global sales offices, representation companies, merchandise suppliers and many other travel industry professionals.
Get Global organisers provided ExpoNet with the perfect opportunity to showcase a wide range of capabilities. Creating an open, innovative exhibition style, the team designed areas where exhibitors utilised furniture packages as their marketing space. The result was a more modern, relaxed and non-exhibition atmosphere.
In planning the Show design, the ExpoNet team created colour coded zones throughout the floor plan to maximise traffic flow and actively showcase the best that each geographical region had to offer. Throughout the event, visitors were met with distinct, stylised entrance and exit features identifying the borders of each zone. Going beyond the traditional entrance archway, ExpoNet’s designers used exhibition system components and signage creatively. The entrance for the Asia zone for example, was constructed using a framework archway with the unique addition of draped fabric and also cut out infills. The overall effect was an eye-catching display for visitors as they entered the zone. The signage within the Show made the distinct areas pop whilst promoting the tone and key messages of each region. The team designed and installed large format graphics around each pillar of the ICC Sydney’s Gallery camouflaging them and optimising the branding in the space. Selecting from ExpoNet’s significant range of furniture colours, designers were able to represent each area and differentiate each space.
As this was the inaugural Get Global exhibition, the ExpoNet team was particularly excited to partner with the organiser, explore different looks for the spaces and deliver the requirements within the new Gallery space at the ICC.
As event partners, ExpoNet also created the central lounge, showcasing the Company’s brand and the latest furniture range - the Oasis, as well as bespoke furniture pieces from the StyleMe range.
#exponet_aus#ExpoNetTips#exhibitions#getglobal#featurearea#Styling#StyleMe#Hire Furniture#event#eventprofs
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Custom Vehicle Signage in Wetherill Park
Transform your vehicle into a powerful marketing tool with custom vehicle signage in Wetherill Park. Their high-quality vehicle wraps and graphics are designed to enhance your brand visibility while on the move. Whether you need fleet branding, logo placement, or full vehicle wraps, they provide durable and professional solutions tailored to your business.
#vehicle signage wetherill park#exhibition & event signage#exhibition & event signage sydney#car wrapping wetherill park
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DIGITAL SIGNAGE-Shanghai Digital Signage Show at China(Shenzhen) 2019-September
gifts business, souvenirs Expos 2019, September, Australia, Sydney
The Retail Quarter Sydney-Gift Trade Fair at Australia(Sydney) 2019-September
The Retail Quarter Sydney-Gift Trade Fair trade show event mainly focuses on:
gifts companies contacts, souvenirs Expos
related products/services/industry/business. This trade show opens top business opportunities to exhibit products and services from gifts events, souvenirs contact list industry.
Find More Details about The Retail Quarter Sydney-Gift Trade Fair event...
We help you to grow your business by providing the required contact details of all companies participating in this event and you can download the same data in excel format using the above links. Location of the Event: Australia(Sydney) Year-Month:2019-September Official Website:Event Website source https://www.expomahal.com/2019/09/digital-signage-shanghai-digital_15.html
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Navigating Fear Through Empathy
14 July - 29 July 2018
Artist Statement
My practice explores the social, political and economic implications of urban development and renewal. Navigating Fear Through Empathy hones in on what it means to exist in space and the many underlying fears that are implicit in our every day lives. We navigate our daily experiences of the world in accordance to various intersections of marginalisation and privilege. How we move through space is inseparable from our identities, the political is personal.
The installation and sculpture within this exhibition expresses these fears indirectly, through materiality, process and abstraction. While the works speak to a sense of fear, anxiety and trepidation my presence as a performing artist aims to counter this with an offering of empathy, whimsy and humour. Throughout the duration on the exhibition I perform in irregular intervals, interacting with the installation intuitively and presenting myself as a silent listening ear, while seated on the hand crafted hazard tape ottoman.
I provide no counsel, no expertise but sit silently and willingly, awaiting the presence of an audience member. I will sit with you in this moment, I will listen to you speak of your fears.
Catalogue Essay
Ebony Secombe Navigating Fear Through Empathy
By Angela Garrick
As we enter out into and traverse through public space, we consider notions of safety and recognition to ensure our onward journey. Visual indicators help us negotiate these spaces and we often encounter turns in the road, or objects that we do not recognize. These moments are ingrained as judgements within the everyday fabric of life. The psycho-geographical literacy of city dwellers within urban spaces is somewhat inherent - having become an almost unconscious interaction where people cease to really observe the minor changes in their landscape.
Enacting small suggestions into the nature of space through sculptural works and performative interactions, Western Sydney based artist Ebony Secombe looks at the inter-relational aspects of private self within public space and how these complex and evolving parameters are negotiated.
Secombe works through reframing. As an artist her task is to reveal aspects of the urban landscape that we may not usually recognise. Through this careful act of revealing, she seeks to contextualise her viewer as active and aware participant in an ever-changing environment. Eschewing echoes of Gordon Matta-Clark's Garbage Wall (1970), the untitled sculptural works present in Navigating Fear Through Empathy waver between what you might see at a construction site or at roadworks and something stranger, something abject and slightly off kilter.
Secombe actively deconstructs how we interpret our surroundings as ‘safe’, reframing signage and safety symbols to articulate something more innate, more complex. At the forefront of these physical remnants is the symbolic negotiation of a woman within public space, and the act of personal judgement and care that goes into daily movements and ritualistic travels. Secombe’s point is that while visual indicators of safety, danger and repair can be helpful in personal navigations, for some this ambulatory awareness initiated by danger signage confronts them everywhere they go - be it from the simple case of being a woman, being queer, being a person of colour, or trying to live through and beyond trauma and fear.
Secombe’s architectural deconstructions work with an aesthetic that could signify danger, precariousness, or something unfinished. However, there is a curiousness to her pieces, that challenges the viewer’s notions of what construction and deconstruction is. Objects such as an Ottoman woven with safety tape have a certain playfulness and inherent humour to them that also looks at the way we discern and deduce the intended usage of everyday objects through visual signifiers that work outside language.
A complementary aspect to Secombe’s sculptures involves her active performance work around and within them. A new, untitled performance work will see the artist situated in the gallery space and listening to participants talking about their fears. Presented as an intermittent performance throughout the exhibition, the artist has stated that there will be no documentation of this event - rather, that it will be an intimate transient encounter between audience participant and artist. This choice could be seen as a source of consternation for the curious observer, but the show is revelatory in its aim to present fear and the duty of its care at the forefront. What is meant to be public will be public - and everything else will remain private. Akin to Lee Lozano’s performance pieces such as ‘Dropout Piece’ (1972) or, ‘Dialogue Piece’ (1969) where only text declaring the work remains, this theory of constraints is indeed all that is needed here, as the artist’s true listening ear is intended for the participant only.
Secombe has a history of using her physical pieces to frame small movements and performance works, with the impermanence of the performance transfers as a juxtaposition of the stark aesthetics of her sculptural pieces. Never theatrical or situated within a planned audience, these works are more sensual or therapeutic, driven by instinct and the function of art as healing process or a way of remapping past events within a new conceptual framework and thus, a new memory. Secombe uses art as an enactor of healing - and to relate the duty of care and empathy to those who may not place attention on that fact. Using almost guerrilla tactics to reveal the inherent visual signifiers imbued within the fabric of everyday life, Navigating Fear Through Empathy reclaims aesthetics of danger and safety as a method to instate emotional awareness and revelation.
Angela Garrick is an Australian artist and musician. Her practice examines notions of spatial awareness, performance, collaboration, geographic phenomena and the nature of memory. For more information visit
www.angelagarrick.com
*Documentation by Molly Wagner
#ebonysecombe#mollywagner#angelagarrick#navigation#wayfinding#art#contemporary art#urbanism#construction#architecture#art exhibition#empathy#fear#navigating#flaneur#flaneuse
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Outdoor Event Signage design project for Red Bull
COG Design is proud to deliver the outdoor event signage design project for Red Bull Cliff Diving Event.
The brief was to deliver outdoor exhibition and event design for the Red Bull Cliff Diving event west of Sydney.
Read more:
https://www.cogdesign.com.au/outdoor-event-signage-design-project-for-red-bull/
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Want to Make a Big Impression? Start thinking about Large-Format Printing Services in Sydney
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What I Learnt at Adobe MAX
What I Learnt at Adobe MAX
by Annie Portelli
Jonathan Adler at Adobe MAX. ‘The dichotomy between self-love and self-hate is the fuel to all of my creativity,’ divulged the American potter, designer, and author. In his own unique way, he also encouraged that ‘every idea is a terrible idea’!! Photo – courtesy of Adobe MAX.
Bryan Lamkin, Executive Vice President and General Manager of Adobe welcoming us to the super-sized event in Las Vegas! Photo – courtesy of Adobe MAX.
American photographer Annie Griffiths, who is known for her work at National Geographic. She spoke about the ability for photography to humanise various situations and cultures, which could not been more timely and relevant – creatives mobilise! Photo – courtesy of Adobe MAX.
With Adobe being all that in the world of design, I was expecting something pretty impressive at their annual creative conference Adobe MAX. But to be honest, the scale and style of it all was astounding (as was Las Vegas itself). The software giant is currently at its most progressive, with a focus on virtual reality, artificial intelligence and adapting new programs to enhance the current generation of creative people!
I joined 12,000 creatives, including influencers, guests, designers and developers from around the world, for what was the biggest turnout the conference has ever seen. Across the week, there was a huge focus on making things more efficient for designers today (thanks for the hundreds of hacks!), and I was able to attend keynote addresses, with photographer Annie Griffiths, designer Jonathan Adler, actor/director Jon Favreau and even DJ Mark Ronson! While the talks from these leading influencers were super insightful (and have already been covered in detail in the media), what really inspired me were my chats with four perhaps lesser-known graphic designers/ illustrators, which you can find below.
‘Design and creativity have never been so important,’ said Adobe CEO Shanranu Narayen as she discussed the new era of art and technology we are now entering, in her opening address. In fitting U-S-A fashion, she closed with a coach-esque call-to-action: ‘Being creative means being brave’.
Artwork by Timothy Goodman. Photo – courtesy of the designer.
Timothy Goodman is a graphic designer, illustrator and an art director working in New York City. Photo – courtesy of the designer.
‘Design is tool to elevate other people’s stories’
Artwork by Timothy Goodman. Photo – courtesy of the designer.
Artwork by Timothy Goodman. Photo – courtesy of the designer.
Artwork by Timothy Goodman. Photo – courtesy of the designer.
Artwork by Timothy Goodman. Photo – courtesy of the designer.
Timothy GOODMAN
The New York City-based graphic designer, illustrator and art director spoke on exploring personal/social experiments in his work, and how we can communicate these through design. Refreshingly frank, Timothy would rather letter his own words horribly than someone else’s beautifully. ‘If you want to change your look, then you need to change your tool,’ he advised.
Some of his work is political, at times it’s experimental, but all that he creates tells a story and teaches you something – ranging from romantic relationships, to political issues, to getting you to reflect on your relationship with your own dad! I was inspired by how he brings relatable issues to the forefront and sparks conversations using design.
Timothy’ Goodman‘s portfolio includes clients like Airbnb, Google, Adobe, Ford, J.Crew, MoMA, Samsung, Target, The New Yorker, and The New York Times. Check out the blog he co-created and book ��40 Days of Dating‘ with Jessica Walsh, (which has received over 15 million unique visitors) and their second social experiment ‘12 Kinds of Kindness‘. Timothy also has a writing series ‘Memories of a Girl I Never Knew’, and his second book, Sharpie Art Workshop, came out last year.
Aaron Draplin is a graphic designer, author and founder of Draplin Design Co.‘Don’t be afraid to apply graphic design to all the things around you, the scary stuff, the efficiency stuff…’ he guides. Photo – courtesy of the designer.
Artwork by Aaron Draplin.
Artwork by Aaron Draplin.
Aaron Draplin‘s new book ‘Pretty Much Everything‘.
AARON DRAPLIN
The graphic designer, author and founder of Draplin Design Co‘s couldn’t stress the value he gains from working on fun, personal and meaningful projects enough. He encourages others to reinvent and design things that make them and those around them happy – jobs for friends or those that help people and get an important point across.
One amazing example of this, is the logos he has created for his dog Garry. ‘When I was having a rough day with clients, I would make something for Garry and it would be fun, and before I knew it he became this little brand,’ tells Aaron. Another is the epic design-led documentation of a life, which he has thus far carried out for his young nephew. Aaron emphasised the importance of these fun projects, because there’s a good chance that you can end up getting work from them, work that you actually enjoy, and can be you’re proud of. Plus, It’s a good way to flesh out a style.
Aaron sees graphic design as a way to intrigue and start conversations, and always finds time to do the projects that matter, such as those in support of charities and activists. He urges creatives to make that time to do these kinds of projects, asking you to consider, ‘think about how much time you throw away over the course of a week!’.
For the past 15 years, Aaron has carried around a little passport notepad to religiously jot down all of his ideas, which are often inspired by America signage and nostalgic memories. ‘It starts on paper, it ends up as a nice little vector!’ says the graphic designer. ‘Design shouldn’t just be a nine-to-five thing, we’re so lucky to do this’.
From their Portland base, Aaron’s Draplin Design Co. ‘makes stuff’ for Coal Headwear, Union Binding Co., Richmond Fontaine, Esquire, Nike, Wired, Dinosaur Jr, Timberline, Chunklet, Eaux Claires, Poler, Incase, Giro, Cobra Dogs, Jill Soloway, Sasquatch! Music Festival, Rhett Miller, Old 97s, Nixon Watches, Patagonia, Target, Megafaun, Ford Motor Company, Woolrich and even the Obama Administration (!!). Their first book, ‘Pretty Much Everything’, came out last year.
Kansas City-based designer, illustrator, author and educator Tad Carpenter.
Photo – courtesy of Tad Carpenter.
Logo design by Tad Carpenter.
Artwork by Tad Carpenter.
TAD CARPENTER
The Kansas City-based designer, illustrator, author and educator championed the ‘importance of play’ in design, discussing how designating one hour per week of play (making ‘Sunday suns’ for example) has propelled his creativity and his company over the years. ‘Play removes limits with clients – there’s always constraints on us, but when we are playing, we are free. So, the more you play, the more it becomes a part of your practice, and the easier it is to bring it into the work you do every day,’ Tad explains.
He loves to bring people together through collaborative design and experiences such as murals and installations, and talked at length about client-designer relationships – ‘being honest with your outcome, will benefit you ALL in the end.’
Tad was chuffed to be making new creative friends at Adobe MAX and catching up with what old ones had been working on. On a personal level, Tad reflected that he has been so fortunate to build his own career based on passion projects and guided, ‘try not to let it get un-fun!’
Tad Carpenter co-runs the design and branding studio, Carpenter Collective with his wife, Jessica Carpenter. They’ve worked with the likes of Target, Coca-Cola, Macy’s, Old Navy, Conan O’Brien, Adobe and MTV, and music legends including Bob Dylan, Radiohead, Paul McCartney and the Dave Matthews Band to name a few. Tad has also written and illustrated over 20 children’s books, and currently teaches graphic design at the University of Kansas.
An artwork by Sydney-based illustrator, designer and artist Sha’an d’Anthes, from her debut book ‘Zoom‘.
The young creative started her blog/portfolio Furry Little Peach in year 11 and has since gained hundreds-of-thousands of followers. Photo – courtesy of the artist.
Artwork by Sha’an d’Anthes.
Sha’an d’Anthes
Last but not least, I crossed paths with home-grown talent, Sha’an, of Furry Little Peach fame – her popular blog/portfolio grew from year 11 ATAR procrastination into a platform that today has 140k+ followers. The young Sydney-based illustrator, designer and exhibiting artist sat down with me for a quick chat about the conference (stay tuned for our full profile on her later in the year).
Funnily enough, from the hundreds of speakers, we both ended raving about the same two (featured above!). ‘Aaron Draplin’s energy is amazing; he’s so passionate you can really tell he just lives and breathes his work,’ says Sha’an, who also noted Tad Carpenter’s session as a highlight, for he was an illustrator with the same ‘old style’ that often influences her work. ‘He makes me feel like I want to be a better person all-round because he’s so ‘sunshiny,’ she adds – and we hope you’re feeling that too! Her other top pick was graphic designer Bonnie Seigler, who spoke on design that makes a positive difference in the world, which you can check out more about here.
‘The thing that I like most about Adobe MAX is the people that you meet (even those who are not necessarily speaking), because you can form connections with creatives who are in a similar stage of their careers as you and who have the same insecurities and challenges to face!’ tells Sha’an.
Like me, she left the conference feeling reflective, inspired by new innovations and with lots of creative food for thought. ‘I am very project driven and I will often book too many projects at once,’ she says. ‘A big goal for me in the future is to just have a play and push my ideas further and actually create projects for myself, because that’s when you learn things and that’s when you’re most creative!’
Sha’an d’Anthes has just released her debut picture book, ‘Zoom’ teaching kids about the solar system, which she has written and illustrated. See more of her work – such as artwork, painterly illustrations, funky pins, linen collaborations, and more – on her blog Furry Little Peach.
Annie was a guest of Adobe for the Adobe MAX conference.
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