#does this post have a very niche target audience? yes

[theartichokesarepurple]

very big fan of pictures like this:

[the-troll-book-of-mormon]

Yes hello you reblogged a mormon homestuck meme I made and I am absolutely reeling from the existence of your blog. Incredible. You ARE the target audience and frankly it's your meme now!!!! I was just making a random niche joke but you live here!!!! I'm exmo but outside of Utah so our experiences are probs very different but you have my full support!! 'john plays the organ. Mormon vibes?' DAMN HE SURE DOES!!! YOURE SO RIGHT!!!!

omg im so glad you appreciate my mormonstuck posts! i get such a kick out of inserting mormon references into random media that i like, and it's always extra fun with company! being exmo means youve got this weird little pocket of knowledge that few relate to (especially now that i live outside of utah), and i always figure a good way to alleviate the trauma is by trying to make it funny. plus, it's like magic when you find your people!

[digitalsoftwareproductreviews]

Affiliate Profitz AI Review - The First-To-Market, A.I-Powered App That Create Your Profitable ClickBank Affiliate Campaign In Less Than 60 Seconds

Are you looking for a way to make money online with affiliate marketing? Do you want to create high-converting landing pages, email sequences, social media posts, and more without any technical skills or upfront costs? If you answered yes, then you need to check out Affiliate Profitz AI, the first-to-market, A.I-powered app that can do all that and more for you in less than 60 seconds!

What is Affiliate Profitz AI?

Affiliate Profitz AI is a progressive application that utilizes computerized reasoning to make your entire affiliate marketing campaign in seconds. It works with any specialty and any item, particularly ClickBank items, which are known for their high commissions and conversions.

With Affiliate Profitz AI, you don't need to worry about writing content, designing graphics, or finding traffic sources.

The app does everything from creating a stunning landing page with your affiliate link, creating an entire bonus page with irresistible offers, creating engaging email sequences, TikTok and YouTube scripts, social media posts and blog content that will drive thousands of people. do for you Visitors to your funnel.

How does Affiliate Profitz AI work?

Affiliate Profitz AI is very easy to use, even if you are a complete beginner. All you need to do is follow these simple steps:

Step 1: Activate. Log in to the user-friendly dashboard and activate a campaign.

Step 2: Customize. Choose your niche, product, and keywords, and let the app generate your content and graphics.

Step 3: Profit. Launch your campaign and watch the commissions roll in.

What are the benefits of Affiliate Profitz AI?

Affiliate Profitz AI is a game-changer for anyone who wants to make money online with affiliate marketing. Here are some of the benefits of using this app:

It saves you time and money. You don't need to spend hours or days creating your own content, graphics, or traffic sources. You don't need to hire writers, designers, or programmers. You don't need to pay for hosting, domains, or autoresponders. You can have your campaign ready in minutes with just a few clicks.

It gives you an edge over the competition. You don't need to worry about saturation or duplication. The app uses A.I. to make interesting and unique substance that will rank well on web search tools and virtual entertainment stages. You can likewise alter your substance and illustrations to suit your style and inclinations.

It helps you generate passive income. You needn't bother with to be a specialist or have any insight to utilize this application. You can begin bringing in cash from the very first moment, regardless of whether you have never made a dime on the web. You can likewise increase your pay by making various missions in various specialties and items.

How much does Affiliate Profitz AI cost?

Affiliate Profitz AI is currently available at a special launch price of only $17. This is a one-time payment, with no monthly fees or hidden charges. You also get access to some amazing bonuses, such as:

Bonus 1: Free Traffic Training. Learn how to drive free and targeted traffic to your campaigns using proven methods and strategies.

Bonus 2: Affiliate Marketing Mastery. Learn how to master the art and science of affiliate marketing and make consistent commissions online.

Bonus 3: ClickBank Marketing Secrets. Learn how to find and promote the best and most profitable products on ClickBank, the largest and most popular affiliate network in the world.

Bonus 4: TikTok Marketing Made Easy. Learn how to leverage the power and popularity of TikTok, the fastest-growing social media platform, to generate massive exposure and sales for your campaigns.

Bonus 5: YouTube Affiliate Marketing Secrets. Learn how to create and optimize your own YouTube channel and videos to attract and convert your audience into buyers.

Is there a money-back guarantee?

Yes, there is. Affiliate Profitz AI comes with a 30-day money-back guarantee. This means that you can try the app risk-free for 30 days, and if you are not satisfied with the results, you can request a full refund. No questions asked.

Final verdict

Affiliate Profitz AI is a must-have app for anyone who wants to make money online with affiliate marketing. It is the first-to-market, A.I-powered app that can create your profitable ClickBank affiliate campaign in less than 60 seconds. It is easy to use, cost-effective, and results-oriented. It can save you time, cash, and bother, and assist you with creating automated revenue on the web.

If you are ready to take your affiliate marketing to the next level, then you need to get Affiliate Profitz AI today. Try not to botch this valuable chance to get it at a limited cost, alongside some astounding rewards. Click the connection underneath to get everything rolling at this point.

==> Click here to Grab Affiliate Profitz AI FE, Get Started with Affiliate Profitz AI + BONUSES <==

[usamarketerss]

Law Firm Marketing: A Guide to Attracting and Retaining Clients

What is Law Firm Marketing?

Law firm marketing refers to the strategies and techniques a law firm employs to win, engage, and retain its clients. Everything is involved, from online and offline tactics, including content marketing and search engine optimization to networking events and traditional advertising.

Why Law Firm Marketing Matters

Law firm marketing is necessary for all sizes of firms because it aids in reaching out to

people who may need legal services.

Building up credibility and trust is just the beginning.

Demonstrate expertise within chosen practice areas.

Differentiate from competition in an already saturated marketplace.

Key Legal Marketing Components

1. Brand Development

Your brand is more than your logo; your brand is the feel that clients have towards your firm. A strong and defined brand allows potential clients to understand what your firm is about and why they can trust you with their legal matters.

2. Search Engine Optimization SEO

A well-optimized website allows your prospective clients to find you online. Emphasize local SEO with relevant keywords related to your niche, like “family lawyer in [your city],” and create value-added content that answers potential clients’ questions.

3. Content Marketing to Educate and Engage

Publishing regular blog posts, articles, and guides can build a reputation for your firm as an expert in the field. Content that provides answers to popular legal queries or makes complex issues clearer will entice the target audience and keep them interested.

4. Making Use of Social Media Platforms

Social media platforms like LinkedIn, Facebook, and Twitter are useful in law firms, too. Use them to share articles, case studies, and testimonials to help you reach your audience and earn credibility.

5. Pay-Per-Click Advertising

Especially PPC campaigns run on Google, will give your visibility an instant push. With PPC, you’ll be able to reach target keywords, locations, and demographics so that your firm gets much easier to find by prospective clients.

6. Client Testimonials and Case Studies

Positive testimonials and case studies that your satisfied clients can provide are potent marketing tools. These constitute social proof and help one build trust with potential clients.

Tracking and Analyzing Your Results

Keep your eyes glued to your marketing performance so that you can appreciate what works and what doesn’t. Use tools like Google Analytics and social insights to measure engagement, clicks, and conversions. Based on your results, make necessary changes to improve them.

Frequently Asked Questions

Q1: How long does it take for law firm marketing to show up?

A1: It varies, but most firms start to see positive results within 3–6 months, depending on how consistent the firm has been with SEO and content marketing.

Q2: Should law firms care about social media?

A2: Yes, they absolutely should! Social media is used to build relationships and develop one’s credibility with potential clients.

Q3: What type of content does one develop to market a law firm?

A3: Blog posts, frequently asked questions, and informative guides to common legal issues engage readers and perform very well.

Q4: How can a law firm improve the SEO of its website?

A4: Adding more concentration on local SEO, using relevant keywords, and posting valuable content regularly that improves SEO results.

Q5: Are PPC ads worth running for a law firm?

A5: Quite a lot. Using PPC ads is just perfect in highly competitive services because this ad method promotes visibility and drives leads quickly.

Conclusion

Everything from SEO and content marketing to social media and pay-per-click advertising falls under this category. This will provide your firm with the wherewithal to distinguish itself in a fiercely competitive legal marketplace through good branding, dispersing useful information, and communicating with clients.

[nickgerlich]

Getting Real

The social media landscape became very fragmented once Elon Musk bought Twitter. A slew of competitors were soon launched, including Meta’s Threads, which we recently explored. But there’s another new site that has quietly been trying to build a user base that has nothing to do with Twitter, instead focusing on users upset with the Instagram algorithm.

Oh, and also the fakeness of content creators all posting perfect photos of themselves in exotic places.

BeReal is the antitheses of all that, requiring users to shoot and share when randomly summoned by the app. Both the back and front cameras are used, so you shoot what you are seeing, but it is also inserting a picture-in-picture of you at that same moment.

And in a nod to one of the most over-used words of the day, the focus is on authenticity. No edits allowed, no filters, no nothing.Not wearing makeup? Not a problem. Locked in your office with a mountain of work? It’s OK. We all do it. Or, if you get lucky, sipping margaritas in Key West? Have one for me.

Sounds interesting, and it does address the problem of Instagram’s algorithms, the falseness, and the fact that Instagram has doubled down on reels, deprecating still photos in favor of video.

But there are some tough issues to overcome. First and foremost is that BeReal does not have a revenue model, and no matter the good intentions of its developers, it is not sustainable without one.

Then there is the sobering reality that there are only 23 million active daily (MAU) users. That may sound like New York City and LA put together, but it is not good for the long-term health of the app. It needs a lot more traction than this.

And then there’s the annoying fact that users are supposed to quite literally stop whatever it is they are doing, and take a photo. That alone has kept me from joining, because my day is so fast-paced with meetings, class, workouts, driving, and a zillion other things that, quite frankly, I can’t be bothered.

Yes, you can post a late BeReal, but it is clunky. Worse yet, it tags your post as being late, a scarlet letter if there ever were one. Shame on you for not being in the moment! It means that you violated the spirit of the app by posting something with forethought and purpose.

Interestingly, and well-played I might add, the app pursued college students. That’s a great target audience, but as my daughters have discovered after graduating and joining the workforce, they no longer have time for BeReal either. Life and work get in the way, unless you are just fabulously wealthy and have nothing but leisure time.

The growing fragmentation of the social graph means there will be tough sledding for some, unless they can figure out how to monetize a niche audience. It’s possible, as we continue to see today with magazines and cable channels. But that doesn’t work for everyone, as the streamers have found out, and are hence scrambling to consolidate.

Don’t forget that if Instagram senses that BeReal is mounting a serious threat, it will introduce its own me-too features that could squish them like an unwanted bug. For now, Instagram has far bigger fish to fry, which means keeping pace with TikTok.

BeReal may have noble intent, but the majority of Insta users still tolerate the algorithms and reels. Monthly active users are expected to reach 1.4 billion worldwide this year.

And how many did I say BeReal has? Oh yeah…23 million. Hmmm.

Nice try, but I think the gas tank is going to run dry on this one sooner than later. ForReal.

Dr “Besides, I Already Have Enough Social Apps” Gerlich

Audio Blog

[startblogpro]

What Does a Blogger Do?

Hey there, aspiring wordsmiths and digital storytellers! Have you ever wondered what a blogger actually does? Is it all about sipping coffee at hipster cafes and typing away on a laptop?

Well, my friend, there's a lot more to blogging than meets the eye. So grab your favorite beverage and join me on a journey through the exciting world of blogging—a comprehensive guide to what bloggers do!

Part 1: Crafting Captivating Content

At the heart of blogging lies the art of crafting captivating content that engages, informs, and entertains readers. Here's what bloggers do in the realm of content creation:

Researching Topics: Bloggers spend time diving deep into various topics to gather insights, facts, and inspiration. It's like embarking on an intellectual treasure hunt!

Writing Engaging Posts: Bloggers put their writing skills to work, creating well-crafted posts that resonate with their target audience. They weave words together like master storytellers, capturing readers' attention and keeping them hooked until the very last sentence.

Adding a Personal Touch: Bloggers infuse their unique personality, voice, and perspective into their writing. It's like adding a pinch of spice that makes their content stand out in the vast sea of information.

Fun Fact: Blogging Bonanza

Did you know that there are over 600 million blogs on the internet? That's like a whole galaxy of ideas, experiences, and knowledge waiting to be explored!

Part 2: Navigating the Technical Landscape

Blogging is not just about writing—it also involves navigating the technical landscape of the digital world. Here's what bloggers do behind the scenes:

Managing Websites: Bloggers set up and manage their own websites or blogging platforms. They customize layouts, design aesthetics, and ensure a smooth user experience for their readers.

Search Engine Optimization (SEO): Bloggers optimize their content for search engines, strategically incorporating relevant keywords, meta tags, and descriptive URLs. It's like unlocking the secret codes that help their content get discovered by eager readers.

Analyzing Performance: Bloggers dive into analytics tools to understand how their content performs. They analyze website traffic, user engagement, and conversion metrics to refine their strategies and provide better content.

Part 3: Engaging with the Blogosphere

Blogging is not a solitary endeavor—it's a vibrant community of creators, readers, and enthusiasts. Here's how bloggers engage with the blogosphere:

Building a Community: Bloggers actively interact with their readers through comments, social media, and email newsletters. They create a sense of community, fostering discussions, and building relationships.

Collaborating with Others: Bloggers often collaborate with fellow bloggers, industry experts, or brands. They engage in guest posting, interviews, and collaborative projects to expand their reach and provide diverse perspectives.

Staying Updated: Bloggers continuously learn and stay updated on the latest trends, technologies, and best practices in their niche. They attend conferences, webinars, and workshops, and connect with other bloggers to exchange insights and ideas.

Fun Fact: Blogging Evolution

Blogging has come a long way since its inception. What started as personal online diaries has now transformed into a powerful platform for businesses, thought leaders, and creative individuals to share their ideas with the world.

Part 4: Monetizing the Blog

Yes, blogging can be a source of income too! Here's how bloggers monetize their blogs:

Display Advertising: Bloggers can earn revenue by displaying ads on their websites. They can join advertising networks like Google AdSense or work directly with brands for sponsored content.

Affiliate Marketing: Bloggers promote products or services through affiliate links. When readers make a purchase through those links, bloggers earn a commission. It's like being a trusted recommender of awesome products.

Selling Products or Services: Many bloggers create and sell their own products or offer services like coaching, consulting, or online courses. They leverage their expertise to provide value to their audience while generating income.

[madhukumarc]

Does SEO work on Instagram?

Yes, SEO can work on Instagram. In fact, it helps to improve your reach and visibility on the platform. 

Instagram is a social media platform that has over 1.3 billion monthly active users, and it is a great platform for businesses to showcase their brand and products. 

“Instagram has proven to be the best source of ROI, engagement, and quality leads (tied with Facebook). Marketers also feel that the Instagram algorithm is the most accurate, and that it’s the best place to grow a brand audience” - 2023 Global Social Media Trends Report by HubSpot and Brandwatch

However, with so many users on the platform, it can be challenging to get your content seen by your target audience. This is where SEO comes in.

SEO stands for Search Engine Optimization, and it is a set of techniques used to optimize your content for search engines like Google. 

However, while Instagram is not a search engine, the platform's algorithm works similarly to how search engines work. 

The algorithm determines which posts should appear on a user's feed based on various factors such as engagement, relevance, freshness, and timeliness.

To improve your Instagram SEO, you need to focus on optimizing your content for the algorithm, and also based on your audiences and followers needs, and interests.

Overview of Instagram Advertising Audience Profile: 

Image Source - Digital 2023 Global Overview Report by Meltwater and We Are Social

Instagram SEO: 

Here are the top 5 proven tips to get you started to make SEO work on your Instagram platform: 

1. Optimize Your Instagram Profile: Your Instagram profile is like a mini-website for your brand. 

Make sure to optimize it by including relevant keywords in your bio and using a profile picture that is easily recognizable. 

Remember to include any links that will help drive people or traffic to your intended site, such as your website, landing page, or other relevant pages.

Have a look at or examine at least 3–5 inspiring Instagram profiles based on your business niche, then work on your profile as necessary.

If you want others to connect with you, direct message [DM] you, or click on your website links, add a very brief summary to your profile. Characters space is limited, make sure to add within it. 

In other words, consider why someone would need or want to follow you. It can be how you might assist them in achieving their needs, requirements and objectives. 

“Social profiles often rank in search. And search visibility of content often drives follows and shares” – Orbit Media

2. Post Consistently: The Instagram algorithm favors accounts that post consistently. 

By posting regularly, you signal to the algorithm that your account is active and engaging. 

To attract attention and encourage engagement, be sure to share high-quality images, or videos as needed.

“Remember: with Instagram as a discovery platform of trends, brands, products or services, it’s important to get high-quality photos and content in front of potential consumers’ eyes at the right time” – Sprout Social

3. Use Relevant Hashtags: Hashtags are a great way to increase your reach and visibility on Instagram. 

When you use relevant hashtags, your content becomes more discoverable by users who are searching for that specific topic or keyword.

According to Later, it has been observed that using a higher number of hashtags tends to yield optimal outcomes, as evidenced by their research. 

It means, the study revealed that posts incorporating 20 hashtags receiving the highest average reach rate.

“Don’t overuse hashtags — this may feel and look spammy to your audience (not to mention it isn’t aesthetically pleasing)” – HubSpot

Number of Instagram Hashtags vs. Reach Rate per Feed Post: 

Types of Hashtags:

4. Use Keywords: Just like in traditional SEO, using relevant keywords in your captions, accessibility [alt text space], and post descriptions can help your content appear in search results on the platform. 

Make sure to include keywords that are very relevant to your business niche or industry. 

In other words, keywords and hashtags help Instagram's algorithm understand what your post is about and can help you show up in relevant search results.

To optimize your brand accounts, overall social presence, and individual posts for search, use keywords, and keep a pulse on the trends in your audience” - 2023 Global Social Media Trends Report by HubSpot and Brandwatch

5. Focus on Engagement: One of the most critical factors in Instagram's algorithm is engagement. The more engagement your posts receive, the more likely they are to appear on users' feeds. This could be even in your non-followers network. 

This helps to maximize reach, boost visibility, drive traffic and also increase your business or brand awareness. Encourage your followers to like, comment, and share on your posts. 

This not only helps build relationships and a sense of community but also increases your visibility on the platform.

In a similar way, be sure to comment on other posts [daily at least 20mins to start with] that are relevant to your niche to increase profile visits. This might even lead to opportunities for collaboration with other Instagram creators. 

Make the most of the Instagram Stories, Carousels, and Reels that increase platform engagement.

“To gain new followers, you should post content that's meant to be re-shared, so that when others do re-share it on their own Instagram Stories and tag you, their audience will find you and follow you” – HubSpot

Instagram Global Engagement:

In conclusion, SEO work on Instagram and boost your post reach and visibility. By optimizing your content for the algorithm, your audience, and followers, you can increase your chances of appearing on users' feeds and reaching your target audience.

So, start implementing these tips today, be consistent, and watch your Instagram presence grow.

Here's related information that you may find helpful – Instagram Marketing and Business Tool Kit [helps to boost your business sales and revenue].

[cinema-tv-etc]

‘Bridgerton’ Isn’t Bad Austen — It’s An Entirely Different Genre

Critics and viewers have dinged the show for being a cliché-ridden period piece or a sloppy historical drama. But it’s neither: It’s Regency romance, and it’s spectacular.

By Claire Fallon

I was deep in a Regency romance binge a few years ago when I pitched a highly self-interested piece to my editor: an investigation into why this didn’t exist onscreen.

This was a creature apart from the Jane Austen adaptations and sedate period pieces I already enjoyed, or sexy but bloody cable costume dramas. A Regency romance is set in a fantasy version of British high society in the early 19th century, and the central action revolves around the courtship between a woman (often a well-bred beauty) and a man (often a rakish peer). They consummate their attraction in improbably acrobatic sexual encounters, and then they live happily ever after.

In the post-2016 election malaise, these novels became my anxiety palliative of choice. They piled up next to my bed and in my e-reader. But sometimes I wanted more, wanted to see the gossamer petticoats and lingering glances and gently unfastened bodices. The piece I pitched never materialized, but the object of my longing did. On Christmas Day 2020, Shondaland’s “Bridgerton” arrived on Netflix.

What ensued was both somewhat exhilarating — getting to see my Regency escapism come to life — and unnerving. My private indulgence, one generally viewed with dismissiveness if not contempt by non-romance readers, had become the target of a full-blown cultural discourse. “Bridgerton” was met with valid and vital critiques, especially over its treatment of consent, but also ones that made me wince: that it was formulaic, predictable, vapid, historically inaccurate, best suited for teens.

Many of the critiques, understandably, seemed rooted in unfamiliarity with the genre’s conventions, or in the expectation that “Bridgerton,” which is based on a series of books by Julia Quinn, would resemble a “Pride and Prejudice” remake. “You don’t get it!” I wanted to shout. “That’s not what this is!” The historical romance has finally gone mainstream — and that means a whole new audience is learning how to read a genre so long relegated to the margins. Sometimes that can be a bumpy ride.

With its bounty of sherbet-hued satin gowns, scandal rags full of malicious gossip, unblinkingly earnest romance, and on-screen lovemaking, “Bridgerton” seems to defy easy categorization for many critics, journalists and viewers — and even Regé-Jean Page, who stars as the smoldering Duke of Hastings.

“It’s a little bit of Jane Austen meets ‘Gossip Girl’ with maybe ‘49 Shades [of Grey’],” he told The Wrap in a December interview. Critics and viewers, at their wits’ ends trying to make sense of this sexy, gossipy, frothy Regency costume drama, also tried to characterize it in terms of beloved on-screen classics: “Pride and Prejudice,” “Downton Abbey,” and, yes, “Gossip Girl.” These comparisons convey some bafflement, an uncertainty about how to categorize a show that isn’t really a realist historical drama, nor an edgy satire, nor a campy soap.

Though it’s true that Austen was the inspiration behind the whole subgenre — the first Regency romance novelist, Georgette Heyer, was emulating Austen’s work — it has evolved into a well-established genre with its own tropes, conventions and standards.

“There’s a way that those kinds of incredibly popular adaptations of Austen will make you, I think, expect that you’re watching a certain kind of thing, and romance novels are not trying to do the same thing at all,” critic Aaron Bady said in a phone conversation. “If you go in watching ‘Bridgerton’ and say, ‘I think I’m watching Jane Austen,’ you’re going to be disappointed. It feels a little Jane Austen-y, but it doesn’t work like a Jane Austen novel.”

Nor is period romance merely a form of realist period fiction. In her review of the show, Patricia Matthew, an associate professor of English at Montclair State University, placed it in a long artistic tradition of Black women depicted in Regency settings. But ultimately, she said in a phone interview, “Nobody’s reading Julia Quinn because they’re looking for disquisitions on historical precedent.”

Bursting though a romance novel may be with carefully researched, period-accurate details about Vauxhall entertainments, Almack’s vouchers or ribboned chemises, these novels really aren’t about the Regency era, or at least not primarily.

“Historical romance does a different kind of work than historical fiction,” Sarah MacLean, a popular historical romance author, told me during a phone call. “The work of the romance novel is not to tell the story of the past. It is to hold a mirror to the present.”

By building a love story between the primary couple, one that is guaranteed to end “happily ever after” or “happy for now,” a romance novel not only provides escapism and the heart-pounding rush of vicarious passion, but a space in which to explore how romantic relationships can and should be, and how women can find fulfillment and happiness. And that means these stories have little to do with how the marriage market of Regency high society actually functioned; they’re about what readers — predominantly women — want to see in their lives today.

“The appeal of the time period for readers is very much about being able to distance readers from certain kinds of social issues and then reframe them as a reflection of society now,” MacLean explained. In the 1970s, novels typically featured brooding alpha males who took what they wanted sexually ― a narrative device, MacLean argued, for the fictional heroines of the time to have plenty of sex without being seen as loose and deserving of punishment. Historical romance novels today often feature heroes and heroines having what seem like rather anachronistically tender exchanges about consent.

Ella Dawson, a sex and culture critic, sees period romance as a way to provide a balm — an experience in which violence and trauma are, if not absent, superseded by a reassurance of ultimate well-being — while also walking readers through more thorny questions.

“Romance as a genre is really interested in consent, in diversity representation, in political issues,” she said. “Romances are so infused with these issues that I [am] really passionate about, and they explore it through this really fun, romantic, swoony, but still very intellectual, thoughtful, accessible lens.”

As odd as it felt to see a straightforward romance adaptation dissected as if it were a failed attempt at matching Jane Austen, it makes sense. Because the genre is generally regarded with such disdain in mainstream culture, it occupies a rather marginalized niche. A non-romance reader is unlikely to have a firm grasp of many things about the genre, outside of well-worn jokes about throbbing members and Fabio’s flowing hair, and though romance is among the bestselling genres in the book industry, it’s rarely adapted for TV or film.

Why has this omission persisted for so long? “I can’t imagine that it isn’t a huge amount [due to] patriarchy, in the sense that for the same reason it gets disdained on the page, it gets disdained on the screen,” said MacLean. To this day, the people deciding which films and shows to finance are almost entirely men. Shonda Rhimes is that rare exception — a woman with creative control over a TV empire, and a fan of the Quinn series.

Practical obstacles to adapting romance also pop up. A novel stuffed with sex scenes and building toward a tidy happy ending may be tricky to adapt for network TV, which needs to keep things a bit cleaner — and keep the narrative drama going indefinitely.

And it’s not just the network TV standards and the tidy endings. The heightened reality and bodice-unclasping of the genre, Matthew said, rely on an intimacy between the reader and the page that’s difficult to translate to the screen.

“I think the plot lines are bananas. I think they’re so extreme that they strain credulity,” she said, laughing. “You have to believe that a sane man, an adult, would say, ‘Oh, I’m just not going to have children so I can spite my father.’ It only works if it’s you with a glass of wine, kind of throwing yourself over to the world of romance.” It’s awkward to sit with someone else, knowing they’re watching the same melodramatic story unfold, partaking in a pleasure that feels somewhat private, if not embarrassing. “We all have these fan worlds that when they’re exposed to other people that aren’t a part of that world we might feel protective of, or feel bashful,” she said.

https://www.huffpost.com/entry/bridgerton-netflix-romance-genre_n_60086fd5c5b6ffcab969dafa?utm_source=pocket-newtab

[vertex-official]

VerTex Reviews 2021| Scam Or Does It Really Works?

What is Vertex?

Vertex is a software that makes personalized video marketing easier than ever. Utilizing a simplified editor and robust DFY templates, you can quickly and easily create personalized campaigns to boost conversions, engagement, and sales. No complex timelines or messy merge tokens.

(ACT NOW & SAVE) Click Here to Order VerTex From Its Official Website

Personalized video has been proven to increase click-through rates by up to 985%. And when you get started with Vertex today, you will be able to:

Create personalized videos for yourself.

Create personalized videos for clients.

Charge big bucks for them.

…Faster and Easier Than EVER. Jaw-dropping, stunning personalized videos like this that speak to your viewers like they are a friend. Not only does personalized video work. Its proven.

Your videos are going to look like magic.

Every one of your prospects sees your video as if they are personally, exclusively for them.

When your prospects see themselves on your videos, they’ll be begging you to take their money!

With VerTex – a new first-of-its-kind Traffic App, you’re minutes away from driving unlimited Buyer Traffic to any link or offer you want to promote.

But it’s not the usual junk traffic you get from other apps… Because this app uses a new type of “Pre-Made” video to reel in hot buyers like vegans to a farmer’s market.

Key features

Vertex is a brand new way to create personalized videos in minutes. It is simplified but with all the major features you already know and love.

It comes with Done-For-You assets and a whole library of videos, templates and scripts you can pick from to generate your own template. After this campaign you’ll only be able to purchase this on a recurring monthly fee. Plus it’s super affordable.

Here’s What You’re Getting

Brand New VerTex Software

Access tens of thousands of “Pre-Made” Videos to use instantly for your own marketing

Upload and edit your own videos too (with our Drag-N-Drop Editor)

Includes hosting for ALL videos

Distribute all videos to over 50 premium sources for 100% FREE Buyer Traffic

Quick Start Set-Up Wizard

Get your account up and running in less than 60 seconds

Quickly send out your first “Pre-Made” video

Start bringing in traffic the very same day

$0 to $321 “Look Over My Shoulder” Tutorial

See how I’m using VerTex to make over $300 per day using “Pre-Made” videos – without ever getting on camera or creating content

Follow these same simple steps to skyrocket your results

(LOWEST PRICE GUARANTEED) Click Here to Buy VerTex For The Lowest Price Today

Here are the key features that you will discover inside Vertex:

Set Up Campaigns To Auto-Upload Your Videos: Set up campaigns and automatically upload your videos to multiple channels on the most popular video sites on full auto-pilot

Single-Click Upload Any Video: Add all your video accounts and drip-upload videos everywhere with just a single click.

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Honest Vertex Review – My Opinion: Is it worth using?

Gaining better visibility is key and this tool will absolutely do this. The time taken to make decent videos is necessary but now the drudgery of posting can be taken away. This will be such a huge time saver allowing me more time to create more content and more profits.

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This software is amazing and makes it beyond easy to post to all your social media accounts. You can edit templates, and create your own. So if you manage social media accounts this is the software to have to be able to help yourself and clients post and get the attention it needs! What are you guys waiting for get the software.

With Vertex you will reduce your time, effort and production cost, you will have a Marketing agency just in one software. Content creation is vital to dominate your niche, so every tool you can get, will help you to get fresh and constant content. I had used some other products from Mosh Bari and they work as expected,

Vertex can help me gain more exposure for my promo videos and at the same time helps build quality backlinks to my videos which will definitely boost my rankings on youtube and google which ultimately will lead to sales

Vertex seems to be one of the best video syndication softwares I’ve seen in a while. How it could help me? Well, it can help me launch my online education business faster by uploading my promo videos and my instructional videos all over the internet! So, yes this is definitely a tool that could be life saving for any start-up online business!

It seems like the whole online world is going absolutely crazy for Vertex. The brand new, affordable, easy to use, video personalization tool is opening up new worlds of video marketing and profits for it’s users – So I wanted to send you the top #10 reasons why I think Vertex is perfect for you:

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When you watch your first Go video and you see your name and your face in the video – it CERTAINLY makes an impact. It looks like magic. And I totally get why these videos are flying off the shelves to clients

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I think if fiction didn’t matter we wouldn’t be rallying for better representation. But at the same time, there’s plenty of fiction that so clearly doesn’t try to impose a moral. Are you of the opinion that any fiction that displays objectively horrible things in a gratifying lense should be banned? Would you call people who liked the saw films monsters? What about first person shooter games? Any porn that features power imbalances as a kink?

Short answer, to all of those questions: No. Absolutely not.

But of course, as it’s me, have a much longer answer:

Here’s the thing that the ‘FICTION AFFECTS REALITY’/’IF YOU LIKE DARKFIC YOU’RE A MONSTER’ crowd fails to realize: when we say ‘fiction is not reality’ we are not saying ‘fiction doesn’t matter’ or ‘fiction has no affect on reality whatsoever’. What we are saying is that fiction does not have a direct, 1:1 affect on reality. ‘Normal’ people will NEVER read a piece of fiction and suddenly become a pedophile. Normal people will not read a piece of fiction and forget about boundaries. Normal people will not read a piece of fiction and suddenly think that societal taboos which used to disgust them are A-OK and then try to enact them in their real lives.

Antis really love to cite the Jaws Effect when talking about how fiction affects reality, but they miss one crucial point--Jaws was playing on the pre-existing fears of the movie-going public. (And also the fact that Jaws had millions of viewers worldwide and reached a far greater audience, and therefore had far greater impact, than some niche darkfic on ao3 ever will.) It’s the same argument that’s been trotted out again and again by the ‘violent video games turn normal happy kids into school shooters’ crowd. Can playing violent video games temporarily heighten someone’s aggression/make someone already prone to violence even more aggressive? Sure. Will playing violent video games (or watching/reading violent media) make someone with a normally healthy emotional responses to stimuli suddenly become a violent person? Absolutely not.

Like, I love games like Assassin’s Creed: Odyssey. I love slipping into Ancient Greece and running around, merrily hacking and slashing my way through Athenians and Spartans. I’ve never once gotten the urge to pick up a sword and go outside and start sticking it in people. I know plenty of people who love Grand Theft Auto and don’t have a violent bone in their body. I greatly enjoy taking head shots as a sniper in Mass Effect, but I’ve never picked up a high-powered rifle in my life. (I go to the shooting range sometimes, with my grandad’s old .22, but I certainly have never wanted to shoot anyone with it.) My taste for video game violence has never translated to my reactions or interactions with other people in real life. Because I’m not a violent person, and while I can’t say I’m mentally healthy, I can say that I’ve never wanted to hurt other people. (And I have one of those ‘scary’ mental illnesses that get demonized all the time in popular media.)

So like, here’s the thing: first of all, the argument that video game or media violence (or abuse, rape, incest, pedophilia, etc) creates violence (or etc) in otherwise normal people is absolute bullshit. You may hear antis trotting out the Slenderman killings as another example, but they again fail to take into account that even if the game was the trigger, it was not the cause, and if it hadn’t existed, something else would have set them off. (And that was 2 people out of the, I’m gonna guess, millions of people who’ve played the game or watched let’s plays or whatever else. Not exactly terrifying odds.)

Secondly, you have to remember that while fiction and reality do have a relationship and do have an affect on one another, that affect is far more noticeable from the other direction. Fiction informs reality--it is often a direct reflection of it. This is why Greek tragedies became so popular--because people saw in them the human condition, in all its ugliest parts, and found extreme catharsis in watching it unfold. And this is part of why, yes, representation is so important--because, right now, most fiction is not an accurate reflection of reality, and that creates an unbalanced dynamic that’s going to take a very long time to fix.

Which leads to my final point, that is most often overlooked by antis who insist that fiction cannot be separated from reality: mass media reaches a far greater audience than fanfiction. Yes, it’s bad that so much of Hollywood fare is white--because Hollywood has reach. Billions of people tune in to watch the latest blockbuster. Your average niche darkfic on ao3 will never reach that kind of audience, not in a million years. The effect of that reach is simply not comparable. If someone who is already prone to violence plays a game or watches a movie or tv show that glorifies it, sure, it may heighten their violent response, but that’s because it’s playing on something that’s already there. The fiction itself is not to blame for whatever the person who viewed it chooses to do.

One last thing, since this is something that I feel doesn’t get mentioned enough in these debates: if you’ve been following me long enough, you’ll probably have seen me rag on Twilight or 50 Shades of Grey. I hate both of those series’ with a burning passion. I think they’re badly written tripe, one of which began as fanfic of badly written tripe (and if 50sog had languished in the annals of internet obscurity as Master of the Universe and not become a multi-million dollar hit, I’d probably never have heard of it--again, the difference in reach between niche fanfic and a mass media sensation), and I hate the way the abusive relationships in both of them are glorified. I think the ‘themes’ Twilight spoonfed preteen girls who ate it up are harmful. I think the racism involved in its depiction of the Quileute tribe was despicable. I think everything 50sog had to say about BDSM and the kink community is horrific, and deserves to be called out.

But you know what else these books did?

They started conversations. Conversations that may not have happened to such a wide degree had these books not become famous. (Not that I’m saying it’d be any great loss if they’d never seen the light of day, but hey, they did, and we have to live with the fallout, so at least something good came out of it.) Conversations that desperately needed to be had--about red flags in abusive relationships, about what is ok and not ok to do or say to your partner, about what consent is and what healthy relationships are, and what a healthy BDSM/kink relationship should look like. (I swear to the gods if any anti kinksters start crawling all over this post, I will eat their toes. Stay out of consenting adults’ bedrooms for the love of all that is fucking holy.) Conversations about safe words and how to use them, and how it is always ok to use them please dear lord do not let things progress past the point of your comfort. Conversations about the real life Quileute tribe who has been trying for years to talk about the realities of tribal life, which were so butchered by Twilight, but that hopefully brought more awareness and helped show what not to do when you’re incorporating a real life culture into your work.

These are important conversations, which may not have been had to the widespread degree that they were and are were it not for the cultural phenomena that sparked them. So no, I don’t think it’s wrong to point out if an author is, for instance, glorifying harmful things in their works--however, I do think that the reach of the work in question matters. If you’re targeting a work with a few thousand hits at most, ask yourself: why? Why this work, and not an actual cultural powerhouse like, say, Game of Thrones, which features such hits as the showrunners openly admitting they waited for a teenage actress to turn 18 so they could film a scene where her character is brutally raped on screen? Why is it so important to draw attention to some niche work of darkfic (especially if it’s properly tagged so that it can be avoided by anyone to whom it would be harmful; and by the way, these tags don’t exist for things like, oh, VC Andrews novels, which any kid can pick up in a library without warning; I think that even a glorified/romanticized rape scene that is tagged as rape on ao3 is less harmful than similar themes occurring without warning in a book I picked up because it had pretty flowers on the cover), when you can easily find the exact same things in published, popular fiction?

Just something to think about, before trying to insist that fanfics that reach an audience of a few thousand at most are anywhere on the level of ‘affecting reality’ the same way that mass media that reaches billions is capable of.

[gamingst417]

Why does gaming show under data usage warning

What Are The Most Well known And Ifluential Gaming Blogs Of Uk?

It's time to recognize the most effective gaming blogs of the year. SHIELD portbale is built on Tegra 4, offering unmatched Android gaming performance and graphics high-quality. We place with each other an great list of the most effective WordPress Gaming themes that are developed and created for gaming magazines, blogs and critique sites. A website for a casual mobile game about a restaurant could possibly have a fully distinct target audience so consider about this although generating your choices about your initial gaming blog. You may perhaps need to concentrate on your mobile web page style or monetize with distinct advertisements or affiliate solutions.

Under you will locate over 20 awesome gaming WordPress themes for various purposes to come to be aspect of the speedy moving gaming market. NVIDIA GAMESTREAM technologies works precisely like desktop GAMESTREAM, and is compatible with GeForce GTX 800M, GTX 700M, and choose GTX 600M GPUs installed in some of today's finest gaming notebooks.

Avantura has one of the very best building blocks we've observed for constructing a gaming website, it supports special color categories ( a will have to for any severe gaming magazine), can be combined with popular widgets, can be color customized per page, has many alternatives for the header and footer and it has an incredible good seeking blog post design. Also, it has a really good about the author module and some nice next and previous article hooks. On best of it all, it supports a good mega menu with photographs.

Rules Not To Follow About GAMING

Comics Gaming Magazine is an on the net gaming community magazine that publishes articles and editorials on on line gaming. The internet site also reviews the newest games and sells gaming merchandise. Subscribe to their magazines to get the most recent facts on top games. Azreal Llywen or Azzy for short is a particular person of contradictions becoming brainy and a total idiot at the similar time. She is a geek by heart always amazed at science but despairs at the sight of math. That is why her areas of knowledge in gaming are puzzle solving, fighting and flat type games.

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Ask a Game Dev is a Tumblr weblog committed to hosting a wealth of answers to any inquiries that arise about the world of making video games. The blog has been running for various years and has amassed a huge archive in that time, but the creator nonetheless answers new queries on an ongoing basis. Gaining the type of insight that only an industry insider can offer is a great tool for those aspiring to break into game development, and the concerns answered can be particularly topical in the course of huge gaming events such as E3.

You have played thousands of various board games, yes that is correct not hundreds, but thousands. You are a member of many gaming groups, and you've come to realise that various groups have different personalities and unique dynamics. You fully grasp what style of games you delight in and precise mechanics that you do and never like in a game. You do not actively preach or tell persons about board games, but when asked you are an ambassador for the genre and with your vast knowledge you can usually add thoughtful discussion and predictions relating to games you are yet to play. Your collection is the perfect variety of games that you like. It is not straightforward for a new game to make it into your collection, and you have a defined a rigorous trial of fire that any game need to meet to make it successfully into your collection.

How do enterprises fight back even though maintaining their customers content? We chatted with Danièle Thillmann, Senior VP of Fraud and Payments at Green Man Gaming. Danièle reveals how companies can confront the exceptional challenges of a digital vertical. Armed with years of knowledge in the gaming globe, Danièle shares how gaming providers make a tricky and critical selection: which fraud prevention remedy to use.

If the first tier is gaming's prime-time news programs, the next bunch is the hobby journalists, the working-class heroes, the passionate gamers who are specialists in their own appropriate, specializing in a single or two elements of the market. Sea Nanners has a fantastic reputation amongst gamers on social media, generating him another of our top rated gaming influencers to watch out for in 2018.

And this is exactly where cloud gaming has fallen down historically. In the past, bandwidth just wasn't high adequate to deliver responsive gameplay - but now, we're beginning to see world-wide-web speeds that make cloud gaming a viable selection. 5G broadband is noticed as a essential enabler, with a reasonably high number of customers now in a position to take complete advantage of remotely hosted gaming services. That mentioned, it's vital to note that high-speed online is far from widespread even in developed markets like the US, exactly where poor connectivity and bandwidth caps are still issues for several users.

Why we like it: This is a ideal gaming podcast if you want to discover how the game business seriously functions. The episodes cover subjects like What is incorrect with user reviews?”, What does it price to make a video game?”, Why distribution is cool”, How to get your game published”, and other folks. This is almost certainly the most powerful way to make cash online inside any market and definitely with your gaming blog as effectively.

Brought to you by the business responsible for the World Electronic Sports Games, Planet Gaming is a fantastic spot to get all your esports news. The World Electronic Sports Games is one of the most prestigious esports events in the world, and World Gaming brings that very same level of production value to their blog. Globe Gaming has coverage of a wide variety of esports outdoors the most well known games, as nicely as general esports news. The forum is also a fantastic location to engage and talk about esports with other gamers and fans.

Though PUBG has discovered a all-natural household in Japan, it is also a international good results story. It has achieved higher percentages of players in many smaller sized territories, grabbing the interest of 22.5% of Computer gaming enthusiasts in Norway, 21.9% in Australia, and 17.1% in New Zealand. In April 2017, Green Man Gaming appointed former Take-Two CEO, 35 Paul Eibeler, to its Board as an Advisor and hired Sam Bennett, ex-Sony Entertainment, EA and Activision Neighborhood Manager and Buyer Engagement Head, as EVP to lead its newly formed Customer Experience and Communications team.

From Indie games to PlayStation, Video Chums have got dimma.online How to make a gaming blog all the reviews of your favored weekend picks. Read through their gaming articles, gaming console critiques and participate in contests to win giveaways. Related Posts: Allow the related posts and they will appear at the bottom of each weblog post suggesting 3 (or far more) connected articles to read subsequent. Make certain the pretty layout is enabled in your websites settings due to the fact this is a lot a lot more enticing for gaming blogs.

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Wolfsgamingblog.com Web site. Wolf's Gaming Blog Xbox One particular & Computer Gaming, And Board Games.

The Gaming sector has been the most influential and lucrative business in quite some time. Death Adders are a species of highly venomous snakes that are considered native to Australia and surrounding places like New Guinea. And whilst the Razer DeathAdder Elite is not going to bite any gamer out there, it positive can present critical gamers with superb precision. It comes with an optical sensor that is rated at 16,000 DPI and mouse speeds that are remarkably rapid at 450 inches every single second. What is even much more amazing is its 99.4 https://www.fedos.online/ percent resolution accuracy. The Chroma lighting technologies integrated into the DeathAdder Elite makes it possible for you to customize up to 16.8 million colors to definitely place a more personal touch to your mouse (which is one of the most common gaming gifts). Be sure to use one of the tech cleaning merchandise from our list to keep this mouse clean and easy to use.

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The publisher funds the game and its release, when the studio styles and develops the game. In the course of the 2000s, publishers began funding studios that made games of all sizes and high-quality. This fostered an market that made video games at a volume too massive for consumer demand and with small concentrate on quality Eventually demand for these low-excellent games faded and publishers stopped funding these studios, eliminating a substantial portion of the gaming labor marketplace.

Makers across the globe have been coming up with gaming devices beyond just the mice, joysticks and keyboards for years. Some are built for durability, others for added functionality and an enhanced gaming knowledge. Most of them are futuristic and sleek but all of them are for built for one particular objective, to give the ideal darn gaming session hardcore gamers deserve.

This UK based gaming community web site is positive to amaze you with its quirky testimonials and characteristics on the trending on the internet games. Find also curated columns and interviews that give you every detail about your choose. As Google Play and the Apple iOS App Retailer celebrate ten years of delivering applications to smartphone customers, gaming technology for mobile devices continues to boost in leaps and bounds.

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Gaming Blogs List. Indie DB is an unconventional gaming neighborhood web site that gives you terrific insights into gaming news directly from the game developers. From game improvement to walkthroughs, there is nothing at all that Indie DB misses on its website. Gaming forums and discussions boards are extremely active on the world wide web, as it gives gamers a platform for deep discussions related to diverse sorts of gaming subjects and news. Forums are approaches gamers interact with a single one more, like talk about recommendations and tricks on specific games, or debate which games are superior.

If You Do Not (Do)GAMING Now, You can Hate Yourself Later

Actually glad that my weblog inspired you to get started your personal. Yes it really is hard work and it takes some time to grow, but if you do it properly you can have a good online brand. Beginning the weblog is only the beginning, so make positive to study the rest of my articles in the Gaming Weblog Series which will take you via all the steps. If you have any inquiries do not hesitate to ask me, I'm delighted to assistance where I can.

In truth, in the realm of mobile gaming, females are much more most likely to be avid participants than men! According to a 2017 Google Play and NewZoo survey , 65% of U.S. females ages ten-65 play mobile games - and that is a huge audience. What's much more, according to the identical survey, girls make up practically half - 49% - of all mobile gamers, and they have a tendency to play extra regularly than their male gamer counterparts, producing them a lot more likely to come to be habitual (and thus lucrative) players.

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Flower is one of the most relaxing experiences I've had in gaming. Exactly where most games consistently demand from you and punish you when you don't adhere to their strict objectives, this unconventional title basically permits you to just be. Nowadays we are proud to announce that Facebook Gaming is now integrated with Streamlabs OBS with full API support. Now users with Streamlabs OBS can stream their favorite games via Facebook with a suite of diverse supported characteristics quicker than ever.

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DIGITAL MARKETING 101; CREATING CONTENT TO ENSNARE THE MILLENNIAL HEART

Content is everything.

Content is king.

As digital marketers, we’ve read this proclamation so many times it’s burned in our brains. It’s been said over and over and over- so much that when I see the word “content”, it’s the first thing that comes to my mind. And it certainly is true.

Content still is, and would almost certainly always be, king.

It’s the heart and soul of every campaign. It’s the building blocks where we build our social media following. It’s the magnet that attracts behind every advertisement. It sends our narrative, our story, our message across to our target audience.

It builds credibility.

It establishes authority.

It attracts- which, I think, is its most basic, yet most important function for those of us who use it primarily for marketing.

Now the question arises.

Who do we want to attract?

Of course it’d be nice to think that we could write a piece that would engage and attract the attention of every group and denomination. But we have to be realistic and set our goals accordingly. Every time we create content, just as we always think about the quality of the article, or the infographic, or the podcast that we are creating, we should also be keeping in mind the people who we want to be on the receiving end of our finished product.

For me, those people more-often-than-not, turn out to be millennials. Which then, brings us to the title of this article:

DIGITAL MARKETING 101; CREATING CONTENT TO ENSNARE THE MILLENNIAL HEART

When we think about millennials, most of us often scrunch up our noses and think, pumpkin spice latte, twitter rage, trophies, student debts, entitlement etc. Which is a bunch of harmful stereotypes that does not exactly promote generational unity, but let’s not talk about that.

Instead, let’s define the term: Millennial.

Contrary to popular belief, millennials are not teenagers. Millennials are young adults, whose age range typically fall between 18-35 years, sometimes older (different groups have different opinions on the exact range). To clear any misconceptions, here is the general agreed upon birth years for different generations:

And according to Pew Research Center analysis of U.S. Census Bureau data, Millennials are actually the largest generation in the U.S labor force.

Which is good news for me, and other digital marketers and content creators whose target audience are millennials, for the most part. Because it means that the people we are writing for are earning money. It sounds mercenary, but again- let’s be real here. The main reason why we do content marketing is to attract customers. Prospective clients.

Buyers.

Since the mediums wherein most content creators like me disseminate our pieces are found in the internet, it’s also important to know just how much of our intended audience actually have access in it.

Statista, a site that publishes statistical analysis of facts and figures recently released the following:

SHARE OF ADULTS IN THE UNITED STATES WHO USE THE INTERNET IN 2019, BY AGE GROUP

“The statistic shows share of internet users in the United States in 2019, sorted by age group. During the survey period, it was found that 100 percent of 18 to 29-year olds in the United States were internet users. Overall, 90 percent of the adult U.S. population accessed the internet.”

 –STATISTA

The glaring numbers don’t lie. A huge chunk of the majority of the people actually spending time in the internet are- you guessed it- young adults. Again, good news for us, right?

Well, yes.

Also, not entirely.

See, just because they are in the internet, or are in social media, does not mean that they are instantly going to fall heads over heels with our content. Just because I published an article on Tumblr, or posted a link to my blog on Facebook and they happened to see it, does not mean that millennials will automatically start sharing and hitting the like button. There’s always the chance that they might ignore it. Or worse, start hating it so much that I become a victim to the of the prevalent boycott movement, the cancel culture.

Yes, that’s a thing now.

Millennials are like a double-edged sword, so to speak.

There are a lot of pitfalls in making them our target viewers, to be sure. But if there’s one thing that I know from experience, it’s this: the gains and advantages that can be reaped from having millennials as an audience far outweighs the cons.

Having said all that, it’s also very important to remember that this generation is not exactly impossible to please. To capture their attention, there are few things that can be implemented that won’t necessarily cost any money- just a considerable amount of effort from our part.

1. Be conscious of political correctness

Generation Y is a generation of socially conscious individuals. Remember, that these people were raised in a time where equality and awareness are the main advocacies. I am not saying that we need to start turning our backs on our own political beliefs and start catering to theirs- let’s just be mindful enough not trip over sensitive issues in our content unless that is exactly what our purpose is. Let’s try to avoid publishing material that blatantly belittles or discriminates against people because of their race, body type, hair, gender, age, culture, fame (or lack thereof), social status etc. The general rule of the thumb is, to be nice as much as we can, and respect people the way that we want to be respected.

2. Be aware of trends

I’m not talking about eating Tide Pods or mimicking other challenges that are physically harmful. I’m talking about trends in technology, software and social media updates, fashion, clothing lines, restaurants, travel, philanthropic acts and charitable institutions, art, architecture. Of course, we all have our own niche to pay attention to, but with a little bit of effort, there’s an unending number of trending topics out there that are just waiting to be featured no matter what industry we are currently focusing on.

3. Stop sounding like salesperson

In my opinion, this does not just apply to millennials, but to every audience subtype. Stop being so obvious that you are selling something. Instead, tell a story. Make your viewers empathize. Be a friend- someone who actually cares and someone who they can relate to.

Don’t tell them:

Buy my shoes. They have great price compared to other shoes.

Instead, tell them:

I have worked in a corporate office almost all of my adult life, and have always worn heels. I have shed copious amounts of tears from bleeding blisters, and have since learned to always keep a supply of band-aids in my purse and a small first-aid kit in my desk. But what can I do? There’s an office dress code that I apparently agreed to when I signed my contract. I could quit- but then what’d I do for my bills? Should I tell my mother I am unemployed, because I didn’t like my shoes?

That’s when I started to think- why not make my own? Something that I can actually design, something that is comfortable and does not cost a house mortgage.

See where I’m going with this? With more time effort, it’s not impossible to make the part that advertises a certain product or service even more low-key than this. We have to make our selling points part of the natural flow of the narrative. Remember: subtlety is the key.

4. Use millennial buzzwords

Language is dynamic. It’s constantly changing. Time, geographical location, culture, events- these things and more affect the evolution of language so much and with such consistency that it’s almost impossible to determine its original state. As years pass by, people incorporate more and more slangs and new terminologies in their everyday lives.

I won’t say that it’s absolutely necessary to imbue our every article with terms like bop, lit, or salty- just that there are certain terms or “buzzwords” that we can add in our writing that would make us seem more like a peer than a lecturer. It sounds silly, I know, but the goal is to be relatable. Here are some of the words that millennials have been known to use in the past year that could also be used in creating content, within the right context, of course:

Spill the tea

The struggle is real

Trolls

Goals

On fleek

Clap back

Break the internet

Said no one ever

Slay

Adulting

Here’s another advice- we don’t necessarily have to over-stuff our sentences with these buzzwords. Let it flow naturally. The secret is to sound casual, not to overdo the whole thing and end up sounding silly.

5. Inform and educate

The last, but most certainly not the least. The internet, for most of its users, act heavily as a source of information. When people read articles, guides, tutorials, and other types of content, one of the main reasons that they do so, is to learn. But in the event when people are reading for entertainment purposes, it’s still important to make sure that they get to take something out of it.

And even when we end up writing about, say, the dazzling blue waters of a certain Polynesian island, or the breathtaking view atop the Grand Canyon, let’s make sure to inject bits and pieces of interesting facts and advice that would make the reading experience not just fun, but also enriching in a way that would encourage visitors not just to return, but to also share our material to the rest of the digital world.

From the rise to the number of users for the information crowdsourcing site Quora, to the popularity of online entities Mashable, and the types of articles, infographics, quotations, and other forms of shareable materials that young adults are sharing on social media platforms, it is evident that millennials are leaning more and more towards content that contains fascinating information.

It is important to note that most people are heavily motivated by the desire to share something that they think others would also like. For our part, we have to make sure that our products are sufficiently valuable and are interesting enough to warrant their reposts and willing dissemination.

Final words

Always be reminded that in digital and content marketing, researching about the target audience is as important as ensuring that the technical aspects of content creation are on point, and that learning about the trends in the behaviours and opinions of the people we want to send our message to is absolutely vital, because it helps us tailor our content to their tastes and interests.

[pixelrender]

Top 10 upcoming games

Another year is nearing its end. It frightens me, but looking back, many things has changed between now and when I was writing this list last year. It’s time for another update. There are 10 games on this list (8 of them new) and there are many other upcoming releases I’ve been keeping a track of, but most of them aren’t as important as the first two. Only the last act of Kentucky Route Zero and unity’s latest RPG Maker epic are games I can’t imagine sitting out or stopped being hyped about. 2020 ought to see both of them released and I will be afk for months only playing them at the end of the year. I think many other changes await me and I might not be back for another round next December.

There quite a few interesting upcoming games I couldn’t or didn’t want to fit on the list. They get their spotlight in individual posts just to show you how pretty some of them are.

10. Renaine

Maybe I should just play Shovel Knight or Celeste, because Renaine probably targets the same audience and I would like to play both of the eventually (on Switch ofc), but there’s something I really like about the upcoming game. Firstly, there’s barely any hype surrounding it. Secondly, it looks retro but in a original way with its architecture being overfilled with various pipes and other mechanical details. It’s fantasy with industrial tones but these feel more related to it being a computer game than its setting. Te color palette is so vibrant, it always warms my heart looking at the game’s screenshots.

9. the machine that BREATHES

I’m not a big fan of horror games and this probably wouldn’t make the cut for this list if it weren’t a shweep’s creation. the machine that BREATHES probably is his best looking game up to date and promising a serious experience inspired by Radio The Universe among others. It’s a smaller project, so it’s also interesting to follow for its scope and frequent updates, which can provide interesting takes on individual decisions. Read this one to explore the world of retro gaming resolutions.

8. Lunark

I can’t express enough how much I enjoy the look and feel of this game without sharing some of it again. Cinematic platformers are a niche genre, which is niche, because it’s not ver good. The few examples the genre has all look great and I love them for it, but they’re also usually terrible to control. I guess this one’s more about the hype and screenshots too. It looks like a forerunner for the next PICO machine with it’s great use of pink and bright green. The pixel art is lo-rez yet the quality of it far surpasses most true sixteen bit retro games. And the setting? It’s Prey 2, isn’t it?

7. Welcome to Elk

Putting most games next to Lunark feels weird. In case of Welcome to Elk, it’s because their visual styles clash. They’re both good but there’s a huge gap between old school pixel art and classic illustration combined with other techniques. This game hits me like a rock with its combination of charming graphics, which make characters likable without knowing them and melancholic storytelling, which is based on true stories. I wonder how this combo will work out and I’m definitely on board with whatever the result is.

6. Exile’s Journey

This one’s getting released really early in 2020, on 1st January. I’m hyped about it because it’s a master class in mapping and probably the most atmospheric RPG Maker game I have seen since Paradise Blue. In terms of gameplay or story I don’t expect much, but I can already see myself drooling over its maps and beautiful vistas.

5. Signs of the Soujourner

I wouldn’t expect this one to stick. But reading a mention here and there and watching the great trailer multiple times (Echodog managed to keep it short and sweet) hooked me up and now I’m excited for a card game about chatting. That said the world somewhere between Pokemon and tramp America attracts me too. It’s the combination of juicy mechanics, immediately captivating environments, mysterious characters and wonderful chill tunes what puts this one on my shortlist of games to play in 2021. 

4. Unto the End

I don’t really care about combat, what I dig is the atmosphere. Some six or seven games or on this list because they either look or move or sound great. Unto the End does the former two excellently and even in its screenshots and trailer it managed to capture me and transport me in its dark world. Despite it not being a metroidvania, it’s this high on my list.

3. Samurai Gunn 2

Yes, this is mandatory. I get my pants wet every time I see a screenshot. I love the swag of Doesone and Beau Blyth. I love the theme it reminds me of Wu-Tang and The Man with Iron Fists in particular. There’s nowhere to hurry with this one and I can’t wait to try it out on my future switch one day. There should be a singleplayer story to play through and that makes me very happy as local multiplayer is difficult to organize for me. The problem is I usually prefer to talk with my friends when I see them

2. Weird and Unfortunate Things are Happening

Over the years, this has become a super expected project, a labour of love full of great dialogues and characters with battles, which are fun. I expect so much from unity on this one and I know that she’s capable of delivering it. For those who tripped over this post by an accident, Weird and Unfortunate Things are Happening is a free RPG Maker game about saving one town from hands of otherworldly creatures. You play as Alicia and Miriam and let me tell you, there’s something in the air between the two. I just love it and can’t wait for the full release.

1. Kentucky Route Zero: Act V

I could cop paste the last year’s comment. Not much has changed. I don’t know anything new about it and it still is one of my favourite games of all times. I’m really looking forward to the conclusion of it and because it will have been so long since playing Act IV, I probably will close myself at my room for a weekend and play all five parts, when Act V gets released.

[heyadam-blog2]

Is influencer marketing for every brand?

First of all, what is influencer marketing?

For the last few years, social media has become an integral part of people’s everyday lives. As more users were joining portals like Instagram, Facebook, Youtube or Snapchat, looking for lifestyle inspirations, many of them became content creators themselves, sharing their own impressions, ideas, and experiences by uploading photos, videos and stories for others to follow. This is the point where influencer marketing was born and quickly drew the attention of marketers who saw an opportunity to reach their potential costumers via particular influencers whose image fit the character of the brand or specific product much better than traditional channels. In result the average monthly search for “influencer marketing” in Google rises constantly:

Graphic 1. https://trends.google.com/trends/explore?date=today%205-y&q=%2Fm%2F026bgmq

However one question still remains: does influencer marketing really work for brands? The general answer is simple: yes, it most certainly does. Statistics speak for themselves.

According to Influencer Marketing Hub studies 84% of marketers evaluate their cooperation with influencers as „effective“. Nielsen’s report finds out that marketing campaigns which engage influencers generate $6.5 of return for every $1 invested.

[source: https://www.whitepress.pl/baza-wiedzy/590/czy-influencer-marketing-sie-oplaca]. In accordance with Mediakix 65% of brands’ influencer marketing budgets increased in 2019, while only 2% decreased. 17% of companies spend over half of their whole marketing budget on influencers. 89% of marketers say that ROI (return from investment) from influencer marketing is the same or better than traditional channels. The whole influencer marketing global spend is estimated to reach 5 – 10 billion $ market in 2020. [source: https://www.bigcommerce.com/blog/influencer-marketing-statistics/#10-most-important-influencer-marketing-statistics-for-2019]

Graphic 2. https://mediakix.com/blog/influencer-marketing-industry-ad-spend-chart/

Does it mean that influencer marketing is a silver bullet strategy? Unfortunately life is never that easy and the fact that your brand simply invests in influencer marketing campaign doesn’t necessarily imply that your product will start to sells itself.

Therefore – is influencer marketing for your brand? To find the answer for this question you definitely should ask yourself few others first.

Know what you want, know what to expect

Influencer marketing is only a tool. If you want to succeed, you have to know how to use it right. Performance of your action depends on many factors such as magnitude of your brand, specific objective of the campaign, characteristics of the product, to whom you want to sell it, how to match your product with particular influencer and their image. Dealing with these topics will help you create an adequate strategy, estimate the budget needed and eventually verify results of the campaign to answer the key question: “is influencer marketing for my brand?”

How big is your brand? Depending on actual magnitude of your company, it’s presence, recognition and impact range on social media channels will vary, probably the same as your budget. However it doesn’t mean it’s a game only for the big ones. Large brands often compete against each other, trying to outspend the rivals – that consumes a lot of resources. Being small may be advantageous as long as you introduce something new, therefore fresh, interesting and exciting for SM users. What is important here, is the fact that you should create right concept and impression around your brand, and find right influencers matching your niche. As you probably can’t afford extensive campaign, try to cooperate with micro influencers, who will often be satisfied with barter exchange for their work.  

What is the main objective of your campaign? Before embarking on a campaign, it’s crucial to be clear of your goals. In general, KPIs (target key performance indicators) for brands include two categories:

Brand awareness: metrics associated with increasing audience awareness of your product, such as content responses - likes, comments, mentions. The most common objective for influencer marketing campaigns is establishing awareness around the brand and to reach new audiences. As mentioned before, it should be the right tactic for small, new brands.

Direct response: metrics associated with particular actions, such as clicks, conversions and finally sales of your product. However you should avoid using too many CTAs (calls-to-action) buttons in a single post — this may cause confusion among users and can negatively affect performance.

What actually is your product? This may sound obvious, but you really need to have a good product to sell. A product that consumers will genuinely need, want or love is a basis of your campaign. It’s no use having whatever number of influencers giving ‘rave reviews’ if the real customers are disappointed. If you don’t have a product that people would be satisfied with, influencer (or any other) marketing is probably not for your brand.Even if your product is great, you have to distinguish it among the others. It won’t be possible if you are not the only one who sells it. There are many businesses that just resell other brand’s products. If this is your case, you need to give consumers very good reason to buy product from you instead of elsewhere.You have to remember that social media, especially Instagram that is the major platform for influencers, impose hyper-realistic aesthetic forms where visual aspect of advertised products play the key role. Attractive design of your product is an important quality. According to Patrick Barwise and Sean Meehan from the Harvard Business Review: “social media makes it more urgent than ever that companies get the basics right, developing and reliably delivering on a compelling brand promise.” [source: https://www.apptamin.com/blog/influencer-marketing-considerations/]

Who is a target group of your campaign? Does your product have wide appeal? Who do you sell your product to? Is it an individual consumer or another company, institution or even a state? This might seem odd, but if your brand produces very niche, technical products like spaceship components for example (bought by NASA), successful execution of influencer marketing campaign for your brand will most probably be very difficult. Even if your potential client is individual before you get into influencer marketing, you should first determine whether your product will interest enough people. Products that are addressed to wide spectrum of consumers tend to perform best with influencer marketing. Shampoo > technical ski equipment.

Are there influencers whose audience matches your target market?Influencer marketing is about engagement. Yes, you definitely should engage only the influencers who have a close match to your perfect target audience. Semi-close matches usually don’t work good unless influencer has a lot of well-engaged followers. There should be a flawless overlap between your target audience and that of your influencer’s. For example, if you sell an innovative backpack aimed specifically at women, a generic travel gear blogger will be nowhere near as effective as a travel gear AND women orientated niche. Likewise, a girl blogger writing for girls who is not interested in travel gear will have only a small impact.

You’ll never try, you’ll never know

To sum up: Is influencer marketing for every brand? Theoretically, YES. However, as it was elaborated before: the success of your campaign depends on many factors managing which can be difficult, expensive and not always effective. Often it may turn out that the best solution would be hiring someone who is willing to do that for you.

There are few companies, which can help you create right campaign for your brand or your products considering characteristic of brand’s conditions and provide influencers corresponding with your niche. One of them is Indahash – one of the major, and most widely recognized platform that organize cooperation between brands and influencers. It also provides support at every stage, from budgeting and assistance in choosing creators to analysis of the final reports. Indahash is:

„END-TO-END INFLUENCER MARKETING SOLUTION

We have a very rigorous process in place before and after creators are approved on the indaHash platform, so you can be sure you are reaching real people. With over 900 000 creators from 83 markets registered in the indaHash app, we can run any multi-country, scalable campaign you may need.

TRUSTED BY GLOBAL BRANDS

Our technology platform is used by the world's largest brands and has been put to the test to guaranteee the highest quality and value is delivered. You too can benefit from our platform just as these global brands do on a daily basis.”

The best way to know if influencer marketing is for you is to try!

Sources:

1.     https://trends.google.com/trends/explore?date=today%205-y&q=%2Fm%2F026bgmq

2.     https://www.whitepress.pl/baza-wiedzy/590/czy-influencer-marketing-sie-oplaca

3.     https://www.bigcommerce.com/blog/influencer-marketing-statistics/#10-most-important-influencer-marketing-statistics-for-2019

4.     https://mediakix.com/blog/influencer-marketing-industry-ad-spend-chart/

5.     https://www.apptamin.com/blog/influencer-marketing-considerations/

6.     https://www.whitepress.pl/baza-wiedzy/442/jak-kreowac-marke-w-blogosferze

7.     https://www.whitepress.pl/baza-wiedzy/550/influencer-marketing-dla-malych-firm-–-podstawowa-wiedza-w-pigulce

8.     https://www.jcsocialmedia.com/how-to-not-waste-money-on-influencer-marketing/

[gumroad]

Bad*ss product ideas that have turned into giants on Gumroad.

One question we get again and again over here at Gumroad is... What are some product ideas that will make me some moolah?

It is a great question, a lovely question. It is the type of question we like to hear. In fact, we like the question so much that we created this massive article to better answer it.

But, let’s hit pause for a moment. 

For those of you who have never heard of Gumroad... we don’t sell bubble gum. But, we can certainly help you sell your bubble gum. That is... if you are a bubble gum craftsman. 

We can help you sell anything, actually. 

We are a super simple e-commerce and audience building software for creators, educators, writers, designers and influencers looking to make money doing whatever it is they love. 

Thus far, we have helped thousands of creators collectively make over $200 million (that is million with an “M”). 

Now, where were we? 

Oh. Yes. Product ideas to sell on Gumroad.

5 product ideas selling like crazy on Gumroad that you can draw some serious inspiration from.

It doesn’t matter how sweet Gumroad is. If you don’t have a product idea you are crazy about, then our platform isn’t going to do you much good. 

Fortunately, we are going to play cupid for the next fifteen minutes and introduce you to a few creators on our platform that have created wildly awesome things that are now selling like hotcakes... Chocolate chip hotcakes. 

(Side note: who the hell calls pancakes, hotcakes?)

While we would prefer you don’t just outright steal any of these product ideas –– that’s a big no-no–– we are extremely confident they will spark some serious inspiration in you. 

Or, at least we hope so. 

Without further ado, here are some product ideas on Gumroad we ourselves are chomping at the bit to buy...

1. A series of illustrated essays about The Office (the TV show not the actual office, that would be boring).

Shea Serrano is a former teacher that today makes his living slinging words as an author and journalist. He is extremely well known for his works over at The Ringer and ESPN’s Grantland (RIP). 

In his spare time, he will entertain the Twittersphere with his hilarious thoughts on sports, culture and everything in-between.

And, when he isn’t doing that, he is writing essays about The Office. 

In July of last year, Shea chose Gumroad of all places to shower the world with his Dunder Mifflin riffings. We were beyond flattered.

Shea’s ten brilliantly illustrated essays about The Office made its debut with a single tweet...

“we made a thing it’s 10 illustrated essays about The Office and you can pay $20 and then own it and look at it on your phone or computer or whatever it’s beautiful go get it... http://scrantonproject.com” 

And, it was all history after that as Conference Room, Five Minutes took Gumroad by storm. 

You can buy this digital product for the paperless world, here. Or, you can start selling a digital product (or a paper product), here. Decisions, decisions. 

In all seriousness, what product ideas can you pull from Shea Serrano’s recent essay series? 

If you have a favorite TV show (and don’t we all have a favorite TV show?)... share your thoughts about it, craft some pretty pictures and illustrations around it and then just make it into a digital downloadable product like an ebook. Chances are if you love the show, others do, too. 

And, in Shea’s experience, people will pay a pretty penny to read things about things they love.

2. A comic book about falling in love with a vampire at a blood drive.

Marketing gurus adore firing off phrases like “find your niche”... “niche down”... “there’s money in the niches”. 

If you are one of the lucky few that have never heard these phrases, what they mean is to find a small segment of the human population that is willing to cough up their hard-earned money for whatever the heck it is you are selling... and market to them.

The problem many creators run into is attempting to create a product that appeals to everyone. And, in doing so, they end up creating a product that appeals to absolutely no one. 

But... but... what if there aren’t enough customers in my niche for me to make a living (or half of a living)?

Our answer to that is... My Very First Vampire Blood Drive... a comic book about a girl that goes to a blood drive and ironically falls in love with a vampire. 

Who is the target market? 

Folks who enjoy comic books about mortals falling in love with vampires. 

This little masterpiece has sold like crazy and it’s proof to the Gumroadsphere, and really the world as a whole, that there is money in the niches.

If comics about vampires make your mouth water, you can get your hands on My Very First Vampire Blood Drive, here. Or you can sell a comic book of your own (or really anything for that matter), by gently rubbing your thumb, here.

Vampires aside, comic books tend to do really really well on Gumroad.

If you tore through comic books as a kid and have a cool niche obsession... create a story around it, turn it into a comic book and sell it on Gumroad. There is a good chance others have that cool niche obsession, too. 

As Fred, the serial-entrepreneur, says in the tightly packed coffee shop in Silicon Valley to the young aspiring wide-eyed entrepreneur... “there is money in the niches, young blood.”

3. An alternative indie comedy channel with a cult following.

Sam Hyde is a comedian birthed from the Rhode Island-based comedy group, Million Dollar Extreme or MDE. The three-man comedy squad ignited the web with giggles during the early 2010s as they captured videos of themselves hilariously screwing with random unassuming folks.

Hyde, in particular, gained a cult following as he pulled bigger, badder, much more public facing stunts like his “2070 Paradigm Shift” TEDx Talk speech at Drexel University. Give it a watch. It’s incredibly uncomfortable. 

By 2015, Hyde’s career had reached an all-time high after he sold a show to Adult Swim. Unfortunately, what goes up... has a way of eventually coming down. Shortly after it aired, Adult Swim decided to cancel the show due to Hyde’s extremely controversial humor. 

Hyde is still chugging, though. The comedian has now thrown a price tag on his giggles and has placed his shows and stunts behind a paywall on Gumroad, charging his fans $5 a month. 

While here at Gumroad we certainly don’t support Hyde’s more controversial humor, we do support creative expression. 

Regardless of your stance on Hyde’s humor, his success on Gumroad’s platform is hugely inspiring, which we will touch on in greater detail here momentarily. 

But, first, if you have a dark twisted sense of humor, Hyde can be found here. And, if you want to create your own comedy show, you can get the ball rolling over on Gumroad, here.   

Now, back to the inspiration. Whether you’re the next Kevin Hart or the least funny person in the world, there is one major lesson that can be pulled from Hyde... 

Youtube Channels, podcasts and blogs have allowed creators to build large followings... but they have made it very difficult for these creators to monetize these followings. 

Whether you’re a comedian creating skits on Youtube or some thinker that is sharing her insight on her blog, why not offer exclusive content to your audience behind a paywall on a platform like Gumroad?

You can still record your regular show or write your weekly blog post... but maybe, in addition to this, you offer exclusive content just to your paid subscribers. 

Mark Manson, the author behind the New York Times Best Seller, The Subtle Art of Not Giving a F*ck, does this on his website. 

He has published hundreds of articles for free. But, offers exclusive content to subscribers who are willing to cough up a few extra dollars each month. 

It seems to be working well for him. It probably would for you, too.

4. A digital handbook that teaches folks how to sketch like an architect.

Besides having a name right out of a 007 movie, David Drazil knows a thing or two about architecture. And, more specifically, sketching architecture. 

Drazil is a budding architect, graphic designer and CG artist from the Czech Republic currently living, working and creating really awesome Gumroad products in Copenhagen, Denmark. 

Somewhere on Drazil’s path as an architect, he had a very exciting and lucrative realization... architects can draw really well and there are probably a few people out there that would be willing to pay to learn how to draw like them. 

No, we aren’t for certain if his realization was this long-winded nor worded quite like this (we can’t read minds, after all)... but you get the idea. 

Ultimately, some thought of Drazil’s led him to create the hugely popular digital handbook, Sketch like an Architect, where he teaches both aspiring architects or just folks looking to draw like them, how to breathe life into beautiful architectural pictures. 

What product ideas can be inspired from Drazil’s work?

If you’ve lived on this Earth for at least a decade, there is a good chance you have a hobby or a skill or a passion that you are better at than 99% of people. 

So... make a handbook. 

If you know how to whittle wood… make a handbook.

If you know how to care for succulents... make a handbook. 

If you know how to make delicious homemade ice cream... make a handbook.

If you know how to make backpacks out of recycled cement bags... make a handbook. 

Sometimes, the best product ideas are simply sharing what you already know and slapping a price tag on it. 

Heck, you don’t even have to slap a price tag on it. Drazil, for example, let’s his customers choose what they want to pay for his Sketch like an Architect handbook. 

You’re a good guy, Drazil. And, a gosh darn good architect. 

Anyway, if you’re a horrible drawer and want to change that, you can get your hands on Drazil’s handbook here. And, if you have a handbook you want to create yourself, why not sell it on Gumroad?

5. A piece of software that helps writers (and non-writers) write better.

We are sure you have probably heard of the acronym “K.I.S.S.” before... and no, we aren’t talking about the iconic 80s rock band. 

It stands for Keep It Simple Stupid. We like to play nice here at Gumroad so we use the word “Silly” rather than “Stupid”. But, you get the idea. 

Anyhow, it is advice often given to novices overcomplicating things that don’t need to be complicated. 

When it comes to writing, both writers and non-writers tend to struggle with the acronym, using big complex language and jargon that is difficult to understand. 

If you are in business, you’ve probably been a victim of this. 

Do any of these ring a bell? 

Circle the wagons. 

Low-hanging fruit. 

Move the needle.

Core competency. 

Open the kimono.

Put out some feelers.

Thankfully, there is an app for that. Brothers Adam and Ben Long created Hemingway, an application that proofreads writing for wordy sentences, adverbs, passive voice and other horrible lexical atrocities. 

In a lovely interview with The New Yorker, the Long brothers shared some of the back story behind their creation…

“After spending our days writing, we realized a common mistake: sentences easily grow to the point that they became difficult to understand. The worst part is we didn’t realize we were doing it. Our text was more clear and persuasive when we kept it simple. While complaining about it on the phone, we decided there should be an easy way to help people realize when their writing was too dense.”

The duo decided to create a product that would scratch their own itch. And, thus, the Hemingway App was born. Obviously, named after Ernest Hemingway, the author known widely for his tremendous brevity. 

While not everyone is capable of creating a software application, the Long brothers are certainly not technology whiz kids. Nope. Adam works in marketing in North Carolina and Ben is a copywriter living in the big apple. 

A lovely aspect about being alive in 2019 is that it is possible to create a software application... even if you don’t have the chops to built it yourself. 

If you have an idea, sites like Toptal, Guru and Upwork allow you to breathe life into that idea... and sites like Gumroad let you sell it. 

If you tend to get a bit long-winded with your writing and are guilty of getting a little fancy with your language, you can check out the Hemingway app right here. If, on the other hand, you have an idea you’d like to turn into a piece of software, get set up on Gumroad so you can sell it once it is alive. 

Which of these product ideas are right for you? 

Gumroad is wonderful in that it offers everything you need from an e-commerce and audience-building standpoint whether you’re selling software or coloring books. 

However, this makes coming up with the perfect product idea to sell on the platform, challenging. Hopefully, you were able to draw some serious inspiration from the product ideas we just shared that have turned into giants on Gumroad.

Quickly, let’s do an episode recap before you dive into ideation mode, shall we? 

One... 

Product ideas don’t always have to be crazy original. They can simply be you sharing your thoughts on a popular TV show, movie, book or sports team in pop culture. That’s what Shea did with Conference Room, Five Minutes. 

Two...

Product ideas don’t have to appeal to everyone. In fact, it might be better if they only appealed to a select few people. Niching down (oh lord we hate that word) is good for business. If you’re skeptical, My Very First Vampire Blood Drive should dissolve this skepticism. 

Three...

Product ideas can be as simple as offering great exclusive content to the audience you’re already giving away free content to. If you have an audience, be it large or small... there is a good chance you have some super fans existing somewhere in there. Ask those fans to pay for exclusive content... they just might. Ask Sam Hyde. 

Four...

If you know how to do something reasonably well, you know how to do that something better than 99% of people in this world. Why not charge to teach that skill by making a handbook like the architect that might be an undercover 007 agent, David Drazil. Better yet, if you don’t know what to charge, just ask customers to pay what they can... 

Five...

Scratch your own itch. And, if you don’t know how to make a back scratcher yourself, you can always hire someone else to make it for you. The Hemingway Editor is a great example of a marketer and copywriter deciding they were fed-up and downright tired of long-windedness, jargon and complex language. So, they created a back scratcher. And, if you by chance aren’t technically savvy... find someone who is. 

And, once you create a product that just might change the world, don’t forget to sell the damn thing on Gumroad. 

By Cole Schafer.

Cole is a marketer and ink-slinger that runs a tiny (but mighty) creative writing shop called Honey Copy that helps brands grow with pretty words.