#digitla marketing

[smm-panel-2022]

How to Keep Your Information Safe on Social Media

Almost daily, it seems the news is reporting on the order of criminal incidents involving social media, such as account hacking and stalking. Protecting yourself from threats linked to these requires taking a disciplined entry to how you portion opinion online. Here are four tips for keeping your personal opinion safe even if using social media sites.

Make it Hard to Hack Your Account

Keeping your personal suggestion away from prying eyes starts following securing your social media accounts. Even taking basic stepssuch as using a hermetic unique password for each site you use, enabling two-factor authentication, and logging into sites unaided using trusted devicescan fend off most attacks.

You can toting in the works guard your accounts, even though, by avoiding using third-party apps and facilities to entry and control them. For example, many social media sites consent to you log in using your Google account. However, if your Google account gets hacked, the attacker will plus have entry to your socials via the attachment.

Though it may be a bit inconvenient, its greater than before to save your accounts walled off from each subsidiary to minimize the effects of cyber breaches and leaks.

Dont Answer Meme Questions

Youve likely seen a meme where you figure out what candy bar fits your personality by picking your birth month and hours of hours of daylight from a list. Although these memes can be fun to participate in, the realism is they are social engineering behavior to profit you into the future clean personal reference. By answering this meme, for instance, a hacker will learn the daylight and month you were born, which is a common security respond.

Social media gimmicks subsequent to these cause you to by accident have enough keep people in the expose of nefarious intentions the ammunition they compulsion to maltreatment you. Before you hop around the bandwagon and engage in memes considering this, find the recommendation its asking for and whether thats something you really hurting others to know.

Avoid Posting Photos behind Identifying Information

Photos manage to pay for in you take over and part important moments in your moving picture, but they often contain lots of identifying information. For instance, someone can meet the expense of an opinion what learned your kid goes to by the shirt theya propos wearing in the team photo. Posting pictures of your birthday party exposes later you were born, whats in your quarters, and who your buddies are.

Its sufficient to share images, but anonymize them as much as attainable. Be mindful of your background and avoid taking pictures taking into consideration than things, such as landmarks or street signs, that can aerate stuff you dont hurting known. Use photo editing tools to puzzling details youd rather remain private, and cut off EXIF embedded metadata (e.g. geolocation, phone type) from pictures back posting them online.

Choose Your Friends and Followers Wisely

While you may honoring your links and intimates, unfortunately, they can often be the source of data leaks. Not everyone values privacy or understands how dangerous sharing determined things online can be, consequently you dependence to be selective roughly who has right of entry to the stuff you gathering to your social media accounts.

Thoroughly vetting pal requests back assenting them can go a long quirk towards ensuring you without help have people in your network who esteem you permitted to save your personal details private.

Use these tips and calculation tools to on fire manage of your social media presence, hence you can have fun online safely and securely.

[anasdigi]

Best Freelance Digital Marketer in Palakkad,Kerala | SEO Expert

[digitaltajinder]

Search engines working

Search engines work by crawling billions of pages using web crawlers. Also known as spiders or bots, crawlers navigate the web and follow links to find new pages. These pages are then added to an index that search engines pull results.

All Search engines work through three primary functions:

Crawling

Indexing

Ranking 

Crawling

This stage involves scanning the sites and obtaining information about everything contained there: page title, keywords, layout, and pages that it links to – at a bare minimum.

This task is performed by special software robots called “spiders” or “crawlers”.

Indexing

Search engines process and store information they find in an index, a huge database of all the content they’ve discovered and deem good enough to serve up to searchers.

Ranking and Retrieval

Search engines are answer machines. Whenever we perform an online search, the search engines scour their database for the most relevant results. Also, it ranks these results based on the popularity of the websites. Relevance and popularity are the most critical factors to be considered by these search engines to provide satisfactory performance.

[amirulcseiu09]

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[momo29]

هل تتطلع إلى إحداث ثورة من خلال تواصل الأشخاص وجمع المعلومات؟

[pixelartnz]

How to Perform a Complete SEO Audit

How to Perform a Complete SEO Audit

Conducting an SEO audit involves assessing the optimization level of your website for search engines. This evaluation highlights any issues that might hinder your site’s ranking and also uncovers potential areas for improvement, enhancing your chances of achieving greater online visibility. An SEO audit usually covers areas like:

Indexing and crawlability 

User experience

Site architecture

Competitor benchmarking

Keyword research

On-page SEO

Backlink profile

It is basically an overall “health check” for a website. A successful SEO website audit relies on concrete data pertaining to the technical condition, traffic, and backlink portfolio of your website, as well as those of your competitors.

How to Do An SEO Audit

1. Check for Indexing Issues

Keep in mind that not all pages need to undergo indexing—only those you intend to rank in search results. It is entirely normal to have certain URLs that remain unindexed. Here are examples of URLs that are not required to be indexed:

Pages with redirects

Admin pages

Alternate pages with canonical tags

Feed pages

2. Check for Duplicate Versions of Your Site

It is crucial to ensure that Google is indexing only a single version of your website. Your site may exist on various URL versions, depending on factors such as the presence of “WWW” in the domain and the use of HTTPS. From a search engine perspective, these variations are distinct versions of the site:

http://www.yoursite.com

http://yoursite.com

https://www.yoursite.com

https://yoursite.com

Running your website on multiple URL versions can lead to complications in crawling, indexing, and ranking, primarily because Google considers them as duplicates. Furthermore, maintaining several site versions can dilute PageRank, negatively impacting your SEO rankings. You can easily check this by entering all versions of your site into a web browser. You should be automatically redirected to the preferred version. For instance, if your preferred URL version is https://yoursite.com, entering any other version into your browser should redirect you to it.

If you can access your site through various versions, use a 301 redirect for the other versions. 

3. Run a Site Crawl

A good SEO audit is crawl-based. 

4. Check for Manual Actions

If your site violates Google’s spam policies, it may receive a manual action from Google. A manual action means that your site’s rankings will drop until Google revokes the action. This can either be at the page level or sitewide. Some reasons why you may have received a manual action include:

Keyword stuffing

Unnatural links (both to and from your site)

Various kinds of spam

Thin content with little or no added value

If there’s a manual action against your website, you need to fix the issues and make a reconsideration request. Check Google’s Manual Actions guide for more details.

5. Check for Mobile-Friendliness Issues

We reside in a mobile-centric era, and if your website lacks mobile-friendliness, chances are you’re not prioritizing user experience. Mobile-friendliness stands out as a primary Page Experience signal for Google. In fact, it has been a ranking factor since 2015, directly impacting your potential to rank in search results. To identify any issues related to mobile usability, you can refer to the Mobile Usability report in Google Search Console. Just click “Mobile Usability” under the “Experience” section in the left menu.

6. Analyze Your Site’s Speed

Now, more than ever, the speed at which your site loads is of utmost importance. Page speed has held its position as a ranking factor for an extended period, contributing to higher Google rankings.

Additionally, it serves as a critical element in user experience. Analyzing user behaviors reveals that as a page’s loading time increases, the likelihood of a user leaving the website also rises.

7. Analyze Your Core Web Vitals

In 2020, Google introduced three new metrics related to page speed and user experience:

Largest Contentful Paint (LCP): measures how long it takes to load the largest piece of the page

First Input Delay (FID): measures the delay between the user’s first interaction with a page and the browser’s response to it

Cumulative Layout Shift (CLS): measures how much the layout of the page shifts for the user, as well as visual stability

Since Core Web Vitals are a ranking factor, checking these metrics for your key pages should definitely be part of your SEO site audit. Google Search Console comes to the rescue here again. Head to the “Core Web Vitals” report under the “Experience” section in the left menu. You’ll see both “Desktop” and “Mobile” reports listing all the issues and the affected pages.

These reports offer comprehensive insights into any Core Web Vitals issues your site might encounter. The tool differentiates between pages with severe problems (termed as “poor URLs”) and those that require minor enhancements. Review the identified issues and adhere to the provided instructions for resolution. For a dedicated Core Web Vitals report, simply access the “Core Web Vitals” widget on the dashboard in Site Audit.

8. Analyze Your Internal Links

Internal links play a pivotal role in SEO for three key reasons:

They facilitate search engine crawling of your website.

They assist users in navigating your website.

They enable you to channel link equity, also known as “authority” or “link juice,” towards the most critical pages.

9. Check Your Organic Traffic

There are four main metrics in the report.

10. Benchmark Against Your Competitors

A good SEO audit should also help you see where you stand when compared to your competitors. A great way to start is to use Domain Overview. The tool will give you a solid comparison of the key metrics of the selected domains. These will give you a good overview of where you’re lagging behind or excelling.

To get the best overview, focus on these metrics:

Authority Score: the overall quality of the domain on a scale from 1 to 100 (based on backlinks, search traffic, and other factors)

Organic Traffic: how much organic traffic the domain receives

Organic Keywords: shows how many keywords the domain ranks for

Referring Domains: shows how many different domains link to the analyzed domain (This provides a better picture for comparison than the overall number of backlinks.)

11. Find Keywords You’re Missing Out On

Conducting an SEO audit presents an excellent chance to examine the keywords targeted by your competitors and determine if there are any opportunities you might be overlooking.

12. Audit and Improve Your Top Pages

While a general site crawl is effective in identifying technical issues throughout your website, it’s equally beneficial to closely examine specific pages, especially those of utmost importance. Analyzing their performance and seeking ways for improvement constitutes an on-page SEO audit.

To streamline this process, the On Page SEO Checklist proves invaluable. Set up the project, input your pages, and specify their target keywords. The tool offers the flexibility to either automatically identify pages and keywords or manually input them.

[ajizulhakim]

1:00 / 10:14

How to Find the Perfect Buyer on LinkedIn । Finding Buyers on LinkedIn । লিংডিন থেকে বায়ার খুজুন।

#digitalmarketing

1:00 / 10:14

[activedigitalno1]

About Us

We provide a free education for Digital Marketing

[syambf]

Exploring the Leading Digital Marketing Strategies  for Your Brand in 2023

There is a constant evolution in the way digital marketing strategies work. This means a new digital marketing trend will be on the market before you realize it, making it difficult to pace yourself to keep up with it. Thus, through this article, you can try to understand what is trending in digital marketing strategies. Keeping up with the latest developments and their execution can help your business reach the pinnacle of success. 

We've gathered the best digital marketing advice for 2023 to help you achieve your marketing objectives. 

1. Mobile friendly content: 

With the continual rise in mobile device usage, ensuring your website and content are optimized for mobile is crucial. This optimization enhances user experience, making it convenient and seamless for customers. Moreover, a mobile-optimized website contributes to Google's "Core Web Vitals," allowing you to assess speed, visual stability, and responsiveness. Prioritizing these metrics will positively impact your Google search rankings.

It is essential to prioritize accessibility for both mobile and desktop users, as the majority of users are expected to discover your brand through mobile devices in 2023. Let's ensure they have an enjoyable experience when interacting with your brand.

2. Influencer marketing: 

It's possible that influencer marketing is not a new idea. But the money brands are spending on influencers and how they employ them to reach their audiences are continuously evolving. In 2023, we predict a departure from customary celebrity endorsements.

Instagram and YouTube have changed how social media users interact with one another by allowing anyone to build large followings. They are now shifting away from the expensive advertisements put forth by celebrities and prominent influencers in favour of more reliable, trustworthy sources, i.e., microbloggers. As a result, we anticipate a decline in high-priced celebrity sponsorships and an increase in micro-influencers in 2023. Brands are becoming more and more aware of the power of even the most obscure users. Their followers will believe what they say and do if it is completely compatible with your brand.

3. Content marketing:

As marketers, we are aware that content can provide guidance and advice at every stage of the marketing and sales process. But professional marketers are aware of the capabilities of the content.

The development of communities and connections will depend heavily on content creation in 2023. As customers become more interested in brands' ideologies and principles, businesses that seek out connections to flourish.

There is a lot of noise online, which indicates that there is also a lot of content. However, there is some great material available, a lot of it needs to be targeted to the right audience or are associated with the influencers who are not apt for the brand. That's where an experienced content writing agency can help you target your audience, which can translate into customers. 

4. Use of automation tools: 

With the increasing amount of data collected by companies and the growing need for efficient execution of marketing campaigns, automation tools have become invaluable for automating repetitive tasks on a larger scale.

In 2023, there will be a notable shift in the marketing mindset from a technical focus to anticipation marketing. This shift empowers marketers to anticipate customer needs and integrate them into automated processes.

Embracing this new mindset not only enhances efficiency but also enables personalized marketing. Major platforms such as Google Ads, as well as social channels like Facebook, are moving in this direction. Leveraging automation tools for internal processes and improving the customer experience becomes crucial. These tools encompass various aspects such as CRM, social media management, advertising, lead management, and email marketing.

These significant trends are not going anywhere anytime soon. Therefore, if you stay ahead of these technological developments in the upcoming year, you'll be in the lead in the following years. Just be sure to choose a digital marketing agency that can change with the times and appeals to your audience's sense of authenticity, engagement, and relatability.

[amirulcseiu09]

I am a web analytics and digital marketing expert. If your website is configured with Universal Analytics that is dead from 1st July-2023, That means google universal analytics will not work for your website. As a result you will not get proper data of your website visitor. Consequently it will adversely affect your website in different ways. But other businessmen like you have already migrated google universal analytics to google analytics to track their website visitors' activities, retaining their old customers, increasing their business sales, reducing advertising cost, easily re targeting and growing their business.

I am available to help you in configuring A-Z digital marketing setup if you need (Migration from Universal Analytics to GA4, Google Tag Manager, Conversion Tracking setup, Re marketing Tag setup), running campaigns in google of your products, tracking your customers or visitors activities in your website and all configurations you need for your business to grow and increasing sales revenue sustainably.

Here is my marketing strategy example for you: https://docs.google.com/document/d/1_X41z_5F-Ngt44seNbwzx0RNZGE_nhphJfbUFQEbOII/edit?pli=1#heading=h.s569x29y3ur6

Do you want to take your business to the next level with GA4 Tracking By GTM Or GA4 Server Side Tracking By GTM ?

I am looking forward to talking with you. If you need any of the above services please reply to me.

Thanks and Regards

Md Amirul Islam Web Analytics and Digital Marketing Expert Email: amirul.cseiu09@gmail.com | amirul.cseiu@gmail.com Ph: 8801712055361 | Mob: 8801831046874

[digitech11]

What is Digital Marketing or Social Media Marketing by SEO?

In today's digital age, businesses are leveraging the power of the internet to reach their target audience and drive sales. Two prominent strategies in this realm are digital marketing and social media marketing, both of which can be enhanced by search engine optimization (SEO).

Digital marketing encompasses various online techniques and channels to promote products or services. It includes activities such as search engine marketing (SEM), content marketing, email marketing, and social media marketing. The primary goal is to create brand awareness, generate leads, and ultimately convert them into customers.

Social media marketing, on the other hand, focuses specifically on utilizing social media platforms like Facebook, Instagram, Twitter, and LinkedIn to engage with a targeted audience. It involves creating and sharing relevant content, running ads, and fostering two-way communication to build brand loyalty and drive traffic to a company's website.

SEO plays a vital role in both digital marketing and social media marketing. It involves optimizing websites and social media profiles to improve their visibility on search engine results pages. By incorporating relevant keywords, creating high-quality content, and building backlinks, businesses can increase their online presence and attract organic traffic.

When applied to social media platforms, SEO techniques help improve the discoverability of posts and profiles, allowing businesses to reach a wider audience. Additionally, SEO enhances the effectiveness of digital marketing campaigns by ensuring that websites and landing pages are optimized for search engines, leading to higher conversion rates.

In conclusion, digital marketing and social media marketing are essential strategies for businesses in the digital age. By leveraging SEO techniques, companies can maximize their online visibility, drive traffic, and ultimately achieve their marketing goals.

[mostakimsmb]

Apply These 5 Secret Techniques To Improve Digital Marketing

My Life, My Job, My Career: How 5 Simple Digital Marketing Helped Me Succeed.digital marketing SMM,SEO

to know more visit Social Book Marketing

[pateldigitaltech]

ASDM is offering most updated Digital Marketing modules association with top corporate houses situated in India and Abroad. ASDM designed this modules to solve the issues of Business turnover Startup's to multi crore rupees.