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idiosys1 · 2 months
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Idiosys UK is the best digital marketing consultancy in London. We provide our clients with the best digital marketing services. We have a team of Skilled professionals to provide world-class digital marketing support for Healthcare, Finance, News Agencies, Travel and Tourism, Transport and Logistics chains, and E-commerce applications.
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idiosys-tech · 10 months
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The Impact of Voice Search on Digital Marketing Strategies
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One of the biggest technological advancements that have taken place in the last few years worldwide is voice search. Statistics show that in 2023, over 1 billion voice searches are made every month. This number will grow as more and more users become aware of the convenience. And so, digital marketing strategies are going to be evolved to align with this huge change. For a digital marketing consultancy, it’s really important to adapt to the change and update online marketing strategies promptly.
In this post, we are going to share our insights on the impact of voice search on digital marketing strategies. How voice search is going to impact the strategies and why marketers need to consider voice search while creating a marketing plan will be discussed below. So, scroll down to know everything about digital marketing evolvement with voice search.
1. Location-Based Digital Marketing: In voice search, a huge number of searches are made for local recommendations. Some examples would be “dentist near me”, “Chinese restaurant near me”, “grocery shop near me”, etc. So, companies that are willing to rank high in search engine results need to focus more on keeping their local listing information up-to-date. Marketers need to optimize local listings to help these companies get a good reputation among new and existing customers.
2. Long-Tail Keyword Implementation: If we analyse the basic structure of voice searches, we will notice the prominence of long-tail keywords. Hence, marketers from now onwards need to prioritize long-tail keywords to increase the visibility of a business. Optimizing content for long-tail keywords can be a perfect strategy to ensure the best voice search results. To find the right keywords of these types, marketers can use various tools and applications such as the Google Keyword Planner.
3. Importance of Pages 2, 3 and So On: If you are going to hire a digital marketing company in London who is updated with the voice search strategies, you will get more advantages of your digital marketing approaches. One of the latest trends of voice search strategies today is less focus on the ranking position on Google or any search engine’s page. Being on page 1 will no longer be a priority as users these days also check out pages 2, 3 and more to get their desired results. It has become possible because of the mobile-friendly and more user-friendly approaches of advanced search engines.
4. More Focus on Position Zero: Voice assistants like Google Assistant, Alexa and Siri provide voice results to users for providing the best convenience. Hence, marketers worldwide are focusing to improve the featured snippets of web pages, which will be read by the assistants. As featured snippets are given more importance, position zero will be the new focus. The competition for position zero will rapidly increase, which is going to be another priority for a digital marketing consultant.
5. Changes in Content Marketing: There is evidently a huge difference between text search and voice search. The search that people type and the search that people speak have semantical differences that marketers should also identify. Adapting the content with this observation is going to be a priority from now onwards because of this difference. To find the right audiences for blogs, articles and informative writings, marketers need to optimize their content according to voice searches.
6. Usage of Artificial Intelligence: By analysing the trend of voice searches, digital marketers in 2023 are trying to make the most of available AI tools. Though whether AI will make marketing roles obsolete or not is still a huge debate, it’s evident that marketers will need to use artificial intelligence in the right manner. To get a marketing insight for the future, machine learning and AI will be focus areas so that marketers can analyse a big amount of data properly for making businesses popular online.
7. The Need for Mobile-Friendliness: Today, the maximum number of internet users worldwide are mobile phone or smartphone users. Studies show that users who find a website difficult to navigate from their mobile phones plan to leave immediately. And so, mobile-friendliness has been one of the prime concerns for businesses to increase their online presence. But, in future, businesses need to update their mobile-friendly approach further to cater to voice search results. It’s only possible with the help of a professional digital marketing service provided by a reliable company or an expert.
The above impacts of voice search on digital marketing strategies are clearly observed by digital marketing experts worldwide. We have a team of highly experienced digital marketing analysts and experts who are keen on updating their strategies to make them align with voice search and other advanced technologies. So, if you are looking for a digital marketing companies in London who can ensure you the best results, contact us right away at Idiosys Technologies. We will be happy to provide you with an advanced solution at an affordable rate.
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chocolatesaladlove · 2 years
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WHAT ARE THE SIGNS THAT YOU REQUIRE A DEDICATED PAID LANDING PAGE?
The typical SEO-focused product page converts at only 2.9 percent, which is one of the reasons why many businesses seek paid advertising traffic to meet their objectives and KPIs.
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As a leading Digital Marketing Agency in London, UK, we harness digital technologies to connect businesses with their target audience, driving sustainable revenue growth through precise targeting and engagement.
#digitalmarketing
#DigitalMarketingAgencyinLondon
#topdigitalmarketingagenciesinLondon
#DigitalMarketingCompanyinLondon
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galaxiesoftware · 2 years
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Digital Marketing Company in Kent, London
Are you looking for best Digital Marketing Company in Kent, London? Galaxie Software is one of best Digital Marketing Company that provides the SEO services, SMO services, SEM services and Email Marketing services at affordable price. If you need Digital Marketing services then contact me. [email protected]
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dmarketingservices · 2 years
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United Kingdom Digital Marketing Agency | Digital Marketing Company in United Kingdom - Digital Piloto
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Digital Piloto is a Digital Marketing Company in United Kingdom, Google Partner and specializes in Organic Leads Generation, Google Ads, and 360 degree SEO solutions. We have 100+ years of combined experience with experts who are certified by Microsoft and Google. The company has successfully completed over 100 projects for various industries including Healthcare, Finance, Manufacturing, etc.
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timo-cruiz · 2 years
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Digital Marketing Agency in London | Best Digital Marketing Company in London  - Digital Piloto
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Digital Piloto is an London-based digital marketing company, founded in 2017 by an experienced team of marketers who are driven to provide the best services possible at affordable prices. We take pride in building long-lasting relationships with our customers while continuously exceeding their expectations by delivering results that they can measure and trust.
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hilightsyou · 4 years
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HiLightsYou, one of the best digital marketing companies in london, UK 🇬🇧. Providing major digital marketing services like Responsive Website development, Internet Marketing, Mobile application development, Search Engine Optimization, Social Media Management and optimization etc. . . . . . #digitalmarketinginlondon #DIGITALMARKETER #digitalmarketingexpert #digitalmarketingstrategy #digitalmarketingcompanyinlondon #searchengineoptimization #searchengineoptimizationexpert #socialmediamarketing #payperclickmarketinginlondon #websitedesigningcompanyinlondon (at London, Unιted Kingdom) https://www.instagram.com/p/CD1GniQAaHQ/?igshid=1l9e9jfmhq2bj
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idiosys1 · 2 months
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Idiosys UK is one of the top digital marketing companies in London. We provide our clients with the best digital marketing services. We have a team of Skilled professionals to provide world-class digital marketing support for Healthcare, Finance, News Agencies, Travel and Tourism, Transport and Logistics chains, and E-commerce applications.
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Unlock the power of global talent. Hire exceptional individual talents remotely from the UK and India
“We are not a recruitment agency; rather, we are a group of 20 individuals with a combined experience of over 25 years across India and the UK.”
At Strategic Edge Solutions (SES), our standout feature lies in our commitment to providing clients with individual talents who devote their undivided attention to your project. This exclusive dedication sets us apart from others, ensuring the highest level of focus and commitment to your project's success.
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At Strategic Edge Solutions, we are a team of 20 talented individuals, each bringing a unique set of skills and expertise to the table. Our services span across various domains, including website designing, website development, social media marketing, search engine optimization, graphic designing, performance marketing, content marketing & more. Our goal is to provide comprehensive solutions that cater to the diverse needs of our clients. Whether you’re a small start-up or a large corporation, we have the experience and knowledge to help you achieve your goals. With a focus on innovation and creativity, we are committed to delivering exceptional results that exceed your expectations.
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Our Story
Strategic Edge Solutions is a London-based company founded by a group of individuals with a passion for website designing, website development, and digital marketing. Our journey began with a shared vision to create a company that not only delivers exceptional results but also fosters creativity and innovation.
Our Team
Our team is comprised of talented individuals who are experts in their respective fields. From website designers and developers to digital marketers, each member of our team brings a unique set of skills and experiences to the table. Together, we work seamlessly to bring our clients’ visions to life and help them achieve their business goals.
Our Approach
At Strategic Edge Solutions, we believe in a collaborative approach to website designing and digital marketing. We work closely with our clients to understand their needs and objectives, allowing us to create customized solutions that are tailored to their specific requirements. Our goal is to not only meet but exceed our clients’ expectations, delivering results that drive growth and success
Our Mission
Our mission is to empower businesses in London and beyond to succeed in the digital world. We are committed to providing our clients with the highest quality website designing, website development, and digital marketing services, helping them stand out in a competitive landscape and achieve their full potential.
#digitalmarketingcompanyinlondon #seocompanyinlondon #hiretalents #seoserviceslondon #SocialmediamarketingLondon #ContentmarketingagencyLondon #DigitalstrategyagencyLondon #DigitalbrandingagencyLondon
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idiosys1 · 5 months
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idiosys1 · 5 months
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Idiosys UK is one of the top digital marketing companies in London. We provide our clients with the digital marketing services. We have a team of Skilled professionals to provide world-class digital marketing support for Healthcare, Finance, News Agencies, Travel and Tourism, Transport and Logistics chains, and E-commerce applications.
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idiosys1 · 6 months
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10 Tips to Drive Organic Traffic in 2023 in Online store
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Today, the product listing ads are becoming more expensive and therefore, SEO is probably one of the best ways to boost traffic in your online store. For companies with eCommerce websites and applications, there are multiple SEO strategies to apply. One of these online marketing strategies is organic SEO, which is comparatively less expensive and yet high on performance. You can easily combat the rising prices in your paid acquisition efforts with organic SEO. Now, let us know about the same in detail.
In 2023, there are new strategies for organic SEO and if you are looking for the same, here you go. These strategies are no doubt critical but when you know the right tricks, you are one step ahead. You can also hire an online marketing company to see whether these strategies are taking you to the right direction. Here are the ten chosen tips for driving more traffic in your online store through organic search engine optimization.
1. Structure of the Website: The performance of your SEO strategies depends a lot upon the structure of your website. The experts suggest you have a simple website structure that has less number of flaws. It not only improves your rank in the search engine optimization results but also increases the chances of product purchase. The two forms, breadcrumb navigation and clean URLs, are essential in creating a well-structured eCommerce website.
2. Well Researched Keywords: As many of us know, keywords are one of the most essential elements of your website as these increase the chances of getting a higher rank in the search engine optimization pages. The keywords you choose can make or break all your SEO efforts and therefore, you need to be careful while choosing them. Tools like Google Keyword Planner can help you in finding the most searched keywords.
3. Product Page Optimization: The third step would be to optimize your product pages to get a higher search result rank. Product descriptions and product pages are the two essential elements here that you need to be careful about. Creative and unique content is the key to the ultimate success and there are multiple tips to achieve excellence in it. Sticking to your points, utilizing bullets, calls to action and minimizing jargon are some essential tips that our experts share.
4. Avoiding Duplicate Content: As we already know, creating unique and catchy content is what you need to prioritize upon when it comes to product descriptions. Anything you put on your website needs to be original and not copied from anywhere else. Also, if you think that some descriptions are similar to the products are, you can add a canonical tag or a 301 redirect for those specific pages.
5. Mobile Navigation: Today, most of the users on a website are navigating from their smartphones. Hence, you must create a website while keeping in mind the mobile experience. The potential buyers mostly purchase products from their smartphones and therefore, you need to also provide a smooth and fast buying experience for the smartphone users.
6. Optimizing Category Pages: In eCommerce websites, the category pages play a crucial role and they follow a lot of principles. For instance, the category pages need to have unique and creative content that focuses on SEO practices. Also, optimizing category titles from your keyword research is essential. Optimizing the meta descriptions, adding encouraging users to click are the other strategies that you need to apply.
7. Avoiding Broken Links: This one might seem like an easy one, but it’s one of the most important tips. We all have faced a problem with Page 404 Not Found on many websites. It’s definitely not a good experience for the user and therefore, fixing the 404 links should become a part of your routine maintenance.
8. Maximizing Website Speed: Website speed also determines the user experience. When a potential buyer explores the products on your website that is difficult to upload, they lack further interest. Hence, you can make good use of the tools like Google PageSpeed Insights, Pingdom and many more to improve the website speed.
9. Secured Website: If your online store doesn’t have HTTPS, it’s high time you should secure it with HTTPS. As you are selling products and collecting personal details from customers, you need to be more careful about the same.
10. More Content: When you create and add more content to your website, the chances of organic search improves. The websites that create and add content on a regular basis on their website get higher ranking in the search engine optimization results.
Now when you know about the most crucial strategies to boost the organic search in your online store, go ahead and make the most use of it. If you are searching for digital marketing consultancy firm to support you in this venture, feel free to contact us. We, Idiosys Technologies, are one of the pioneers when it comes to web development, app development, SEO, digital marketing and a lot more professional services. To know more about our services and packages, feel free to get in touch with us now!
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idiosys1 · 6 months
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Idiosys UK is one of the top digital marketing companies in London. We provide our clients with the digital marketing services. We have a team of Skilled professionals to provide world-class digital marketing support for Healthcare, Finance, News Agencies, Travel and Tourism, Transport and Logistics chains, and E-commerce applications.
Know more: https://idiosys.co.uk/service/digital-marketing
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