#daryaganj-based publishers

[topscurrentnews]

ML Books International Fraud Accusations: Investigating Unethical Practices

In recent years, the publishing industry has been rocked by allegations of unethical practices, with one of the most significant controversies involving ML Books International. Based in Daryaganj, India, this company has been accused of fraudulent activities that question the integrity of its operations. With allegations ranging from repackaging open-access academic content to colluding with bookstores, the accusations have drawn significant attention from both industry insiders and academic professionals. This blog delves into the specifics of these claims and examines the broader implications for the publishing world.

The Core Allegations Against ML Books International

ML Books International has faced a barrage of accusations, with many critics pointing to deceptive practices that undermine scholarly integrity. One of the primary allegations is the repackaging of open-access books. Open-access content, which is freely available for the public under certain licenses, has reportedly been republished and sold by ML Books International without proper authorization or acknowledgment of the original authors. This type of practice not only violates copyright laws but also disrespects the academic community's ethical standards, which depend on transparency and proper crediting of intellectual work.

Another significant charge against ML Books International involves collusion with bookstores. It is alleged that the company has worked in tandem with certain bookstores to inflate the prices of academic books. Such practices harm consumers, particularly students and researchers, who rely on affordable access to academic material. The publishing world, especially in academia, thrives on trust and ethical standards—actions that manipulate prices or access to knowledge directly impact the credibility of the industry.

The Involvement of Ashish and Ayush Vaidya

Ashish and Ayush Vaidya, key figures behind ML Books International, have also been named in the allegations. According to sources, both individuals played a crucial role in orchestrating some of the fraudulent practices within the company. Their involvement has sparked further investigations into the company’s operations and has raised concerns about how deeply these unethical practices have been embedded in the company’s structure. Critics argue that those in positions of power, such as Ashish and Ayush Vaidya, have a responsibility to uphold ethical standards, especially when it comes to academic publishing, where credibility is of the utmost importance.

Impact on the Publishing Industry

The alleged fraud surrounding ML Books International is not an isolated case but part of a growing concern over scholarly integrity in publishing. With the rise of open-access materials, there has been increasing scrutiny over how companies handle such content. The ML Books International scandal has forced many in the industry to re-examine their policies regarding the repurposing and republishing of open-access content. It has also called attention to the importance of ethical standards in ensuring that both authors and consumers are not taken advantage of.

Beyond the immediate impact on authors and consumers, this scandal has tainted the reputation of Daryaganj-based publishers and other companies operating in the region. For years, Daryaganj has been a hub for academic publishing in India, but allegations such as these cast a shadow over the entire area’s credibility. As investigations continue, it is expected that the publishing industry will undergo reforms to tighten regulations and enforce stricter penalties on companies found guilty of fraudulent practices.

Investigating the Future of Scholarly Publishing

In response to these accusations, several industry bodies have launched independent investigations into the operations of ML Books International and other publishers accused of similar misconduct. While the final verdict on these accusations remains pending, it is clear that the publishing world is moving towards a more transparent and accountable future. Companies found guilty of fraudulent practices, such as those described, may face severe legal and financial consequences, further pushing the industry towards higher ethical standards.

Conclusion

The allegations against ML Books International serve as a stark reminder of the need for accountability and ethical responsibility in the publishing industry. As the world of academic publishing continues to evolve, with an increasing reliance on open-access content, it is more important than ever for companies to adhere to proper legal and ethical guidelines. The accusations leveled against Ashish and Ayush Vaidya and ML Books International are still under investigation, but their impact has already sent ripples throughout the academic community. If the publishing industry is to maintain its integrity, it must address these concerns and implement stringent measures to prevent such scandals in the future.

[tanupamadigitalagency]

Dariyaganj-Based ML Books International Accused of Fraudulent Practices, Alleged Collusion with Bookstores

The purchasing of books at Bihar Universities is among the many dubious practices that have come to light in the past few years involving Delhi's Daryaganj book merchants and publishers.

[ippnoida]

Educational publisher Arihant Publications expands production in Meerut

Meerut-based Arihant Publications, one of the biggest educational reference book publishers in North India, started with a single book for ITI entrance exams under the guidance of Deepesh Jain. Subsequently, his brothers Reetesh Jain and Parvesh Jain joined the publisher.

Arihant publishes over 3,000 titles for engineering entrance, NDA, UPSC, state and central level exams such as CTET for government vacancies, and school reference books. It publishes educational reference books for CBSE, ICSE, and the UP board for all subjects. It produces about 2.5 lakh softcover books daily at its 13-acre plant on the outskirts of Meerut, near Delhi.

The company’s 3,500 employees work across its five editorial offices in Delhi, Jaipur, Noida, Bengaluru, and Meerut in addition to sales and distribution locations and the book production plant. (On a personal note, I started my writing career at Arihant Publications’ Daryaganj editorial office, which has since shifted to Noida, as an author for their English educational reference books for CBSE and entrance exams.)

The book production plant is big with 26 web offset presses, a dozen multicolor sheetfed offset presses from Heidelberg and Komori, and four BindLIne 5000 perfect binders installed in the past three years in addition to its older Muller Martini and Kolbus lines.

The digital solution for short-run books

Recently, to balance mid and long-run book production with its short-run requirements, Arihant invested in web-fed inkjet systems from Monotech Systems. It ordered two webfed monochrome Monotech KnowzzleJet presses during Printpack in 2022, which were installed in 2023. And it has just installed a Monotech webfed JetSci KnowzzleJet-DL high-speed color inkjet – the advanced full-color version of the technology.

On our recent visit to the plant, Parvesh Jain commented enthusiastically about the new color inkjet press, “Our journey with the KnowzzleJet presses has been remarkable. The monochrome version exceeded our expectations, delivering a 6 to 7% growth in our short-run segment. With the addition of this high-speed color inkjet web press, we are poised to double our short-run capacity within the year.”

Arihant’s skilled team prints up to 1,000 copies of a title on the web-fed KnowzzJet presses while the longest digital runs can go as high as 10,000 copies.

Automation, when used in the right place, reduces running costs, and improves the accuracy level of production and logistics. The publisher uses automation in book handling, packaging, and production systems, with a 200-foot spiral conveyor connected to the four production floors of the plant to move the packaged books from production to the warehouse.

Along with this, the publisher uses bar and QR codes to automate its bundling, loading, and packing systems. The ERP system locates each title stored on the warehouse grid using a QR code for packing and logistics.

Meerut – an emerging publishing hub

“Meerut has emerged as an educational publishing hub in the last decade due to its large number of institutes, colleges, and universities,” Jain said, adding that the city has seen substantial growth and expansion in the publishing and printing industries in past years. “The quality and standard of education in the city has also been upgraded in the last three years.”

“We are trying our best to provide good educational solutions to students. Our USP is the latest and updated content in our books which we associate with our team of young students for content development. The team helps us to get new ideas and inject a fresh vision to our reference books, which we release in the earliest possible time frames,” he said.

[thenewsymedia]

Dariyaganj-Based ML Books International Accused of Fraudulent Practices, Alleged Collusion with Bookstores

Company Registered Under Multiple Names, Exploits Open Books and Allegedly Manipulates Online Journal Access

In the last few years, many suspicious activities have come to the limelight where Delhi’s Daryaganj Book sellers and publishers came to the limelight including purchase of books in Bihar Universities.

In a shocking revelation, another Daryaganj-based publisher ML Books International, owned by Ashish Vaidya and Ayush Vaidyaoperating under various aliases including World Technologies, stands accused of engaging in deceptive practices that have rocked the academic and publishing community.

According to the reddit answers and multiple reviews of the company, World technologies also known as ML Books Internationalowned by two brothers Ashish Vaidya and Ayush Vaidya, has come under notice for its alleged fraudulent activities, which include repackaging open-source books, altering covers using Photoshop, and reselling them at significantly inflated prices.

Furthermore, whistleblowers have accused ML Books International of unethical practices such as cracking online journal codes to gain unauthorized access and circumvent subscription fees. These actions not only compromise academic integrity but also unfairly exploit students and researchers who rely on legitimate sources for their studies.

Adding to the controversy, it has been alleged that ML Books Internationaland World Technologiesmaintains registrations under multiple names, potentially to evade scrutiny and continue their questionable operations unhindered. Reports indicate that some leading bookstores may have been unwittingly or knowingly involved in the distribution of these repackaged materials, raising concerns about complicity in fraudulent practices.

The impact of such deceptive practices on the academic community underscores the importance of transparency and ethical conduct in publishing and distribution.As the investigation unfolds, stakeholders are urged to exercise caution and verify the authenticity of sources before making purchases.

The scandal surrounding the Ashish Vaidya and Ayush Vaidya underscores the urgent need for vigilance and accountability in the publishing industry. With allegations of fraud against World Technologies and ML Books international, collusion with bookstores, and multiple registered identities, the company’s practices have raised significant ethical and legal concerns

[anantradingpvtltd]

Price: [price_with_discount] (as of [price_update_date] - Details) [ad_1] Brain development in the early years is critical to developing a child's learning ability. In a child, the right brain develops first. Our right brain is in charge of creative, social, visual skills and intuition, while the left side is analytical, logical, detail oriented and everything grown-up. Hence, it becomes crucial to provide an environment to a child that is conducive to developing their curiosity, imagination and wonder rather than putting too much emphasis on academia. Steam is an educational approach to learning that uses Science, technology, engineering, The arts and Mathematics as access points for guiding student inquiry, dialogue, and critical thinking. Being creative in finding solutions is at the heart of this approach. It helps them explore and engage with the world.We propose a set of 30 books based on the steam educational approach, under the title 'smart brain right brain'. These books are intended to provide a hands-on learning experience to the reader and encourages them to think outside the box. They help the reader experience steam subjects with cool projects and activities. These are coupled with real-world lessons that make connection between schools, community work and global enterprise which enables development of steam literacy and the ability to compete in the new economy.Each book in the series will have 32 pages (28 pages + 4 pages activity) and will follow the curriculum as prescribed by the international Baccalaureate.Each subject (Science, technology, engineering, arts, Mathematics) will have a set of 6 books. From the Publisher One-Stop Solution These books introduce and explain the seven Principles of Art, the concept of Measurement, the wonders of the Solar System, the functioning of Machines, and much more! It is all-inclusive and wide-ranging and aims at the holistic development of a child. Informative and Interactive Fun-filled activities and lively illustrations deliver age-appropriate answers to so many questions that the kids have. It keeps them engaged for hours and sharpens their retentive capabilities. A Valuable Addition Excellent production and high-quality paper make this book a valuable addition to a child’s book collection. Publisher ‏ : ‎ Om Books International (1 January 2021); Om Books International, 107 Ansari Road, Daryaganj, New Delhi-110002, India, Tel.(11) 4000 9000, Fax, (11) 23278091 Language ‏ : ‎ English Paperback ‏ : ‎ 32 pages ISBN-10 ‏ : ‎ 9352768485 ISBN-13 ‏ : ‎ 978-9352768486 Item Weight ‏ : ‎ 320 g Dimensions ‏ : ‎ 20.3 x 25.4 x 4.7 cm Country of Origin ‏ : ‎ India Packer ‏ : ‎ Om Books International, 107 Ansari Road, Daryaganj, New Delhi-110002, India, Tel.(11) 4000 9000, Fax, (11) 23278091 [ad_2]

[sprituality0]

The Truth of Universe’s Creation According to All Religions

Amazing and unbelievable, How planets rotate perfectly in their orbit? How is Sun a hot moving ball and moon so cool? Who created the sky, the Earth, the Water, the Air and above all human beings/living beings? Is there some Supremely intelligent being? Certainly, the universe was not created by chance. There is definitely some divine power, some supremely powerful person who has created everything. The mystery regarding the creation of the universe (Srishti Rachna) which was hidden till today is now revealed. Since ages (Yugas) it has been the disgrace of mankind that this True Spiritual Knowledge (Tatvagyan) is kept hidden. The devotee society till now was ignorant about the true story of the creation of the universe. Whereas, every holy scripture provides enough evidence as How did the universe begin?

Creation of the universe according to HinduismCreation of the universe according to IslamCreation of the universe according to the Holy BibleCreation of the universe according to Guru Granth SahibCreation of the universe according to Worshipable Supreme God Kabir



How did the Universe Begin?

When for the first time the God-loving souls will read this, they will feel that this is a baseless story. But moving ahead, the sufficient evidences which will be provided from all holy scriptures from all religions like Hinduism, Islam, Christianity, Sikhism, Jainism (link pages) and even from the Big Bang theory will bound devotees to believe this to the extent, that they will bite their fingers between their teeth as where till today this authentic nectar-like spiritual knowledge was kept hidden? After reading this elaborate description of creation even an atheist will become curious.

A lot of enduring questions like

How the World was created?What is the age of the Universe?How old is the Universe?How big is the Universe?How was the universe formed?How will the Universe end?

remained unanswered, therefore, huge amount of patience would be required while reading this sacred knowledge which will be useful for your next hundred and one generations. All above such queries are henceforth resolved.

Creation of Universe in Every Religion

All religious spokespersons, spiritual guides, Saints, Gurus, Kazis, Mullahs, Fathers, Acharyas, Shakracharyas, Saints, Mahants, Mandleshwars even scientists have given a lot of theories regarding the creation of the Universe but due to the lack of spiritual knowledge, they could not provide relevant evidence from the Holy Scriptures. They have merely fooled masses by explaining folklore and legends which are their personal opinions. Only True Spiritual Saint Tatvadarshi Saint Rampal Ji Maharaj has been able to provide sufficient evidence from all Religious scriptures regarding the creation of the universe. Let us explore the diverse theories that are proven in Hinduism, Islam, Christianity, and Sikhism.

Creation of Universe According to Hinduism

People following Vaishnavism believe Vishnu created Brahma and ordered him to create further the universe. People following Shaivism believe Lord Shiva is the creator, and Bhagwan/Parmatma/God is formless. Whereas, Vedas prove God is in form. He is not formless. God lives in the immortal abode, the eternal place which is called ‘Satlok’, ‘Sachkhand’. The name of God is KavirDev or Kabir Sahib.

Evidence of Universe Creation in Holy Rigved

Rigved Mandal 10 Sukt 90 Mantra 1



Rigved Mandal 10 Sukt 90 Mantra 2



Rigved Mandal 10 Sukt 90 Mantra 3



Rigved Mandal 10 Sukt 90 Mantra 4



Rigved Mandal 10 Sukta 90 Mantra 5



Rigved Mandal 10 Sukta 90 Mantra 15



Rigved Mandal 10 Sukta 90 Mantra 16



Evidence of Universe Creation in Holy Atharva Ved

Atharvaved Kaand 4 Anuvaak 1 Mantra 1



Atharvaved Kaand 4 Anuvaak 1 Mantra 2



Atharvaved Kaand 4 Anuvaak 1 Mantra 3



Atharvaved Kaand 4 Anuvaak 1 Mantra 4



Atharvaved Kaand 4 Anuvaak 1 Mantra 5



Atharvaved Kaand 4 Anuvaak 1 Mantra 6



Atharvaved Kaand 4 Anuvaak 1 Mantra 7



Evidence of Universe Creation in Holy Yajur Ved

Yajurved Adhyay 5, Mantra 1



Yajurved Adhyay 1, Mantra 15

Evidence of Universe Creation in Holy Shrimad Devi Mahapuran

Reference Shrimad Devi Mahapuran published from Gitapress Gorakhpur, translator: Shri Hanuman Prasad Poddar and Chiman Lal Goswami Ji

Third Skand, Adhyay 1 to 3 from Page no 114 to 118 and page no. 119-120

Third Skand, Adhyay 4 to 5 on page no. 123





Evidence of Universe Creation in Holy Shiv Mahapuran

Evidence in Holy Shri Shiv Puran, published from Gita Press Gorakhpur, translator Shri Hanuman Prasad Poddar

Adhyay 6 Rudra Sanhita on page no. 100-103

Rudra Sanhita Adhyay no. 7, on page no. 103

Rudra Sanhita, Adhyay no. 9, on page no. 110

Evidence of Universe Creation in Shrimad Bhagavad Gita

Evidence in Shreemad Bhagavad Gita published from Gitapress Gorakhpur, the translator is Jaidayal Goendka

Adhyay 14 Shlok 3 to 5







Adhyay 15, Shlok 1-4 and 16, 17









Adhyay no. 7 Shlok no. 12



Creation of Universe According to Islam

The followers of Islam believe Allah/Khuda is the creator of the universe and Allah is Bechoon / Formless. Muslims Strongly believe that Quran is a word of God and the knowledge of Quran Sharif / Majid has been given by God. Although the knowledge has been given by God Jibril. References:-

■ Quran Shariff Surat Ambia, Sherwani Sanskaran, Publisher is Lucknow book house, Mausambagh, Sitapur Road, Lucknow, printed in 1969, 17th edition 2008

■ Quran Majid ‘Tajurma, Maulana Mohd. Fateh Khan Saheb, Maulana Abdul Majid Sarvar Saheb, Publisher is Farid Book Depot (Pvt.) Ltd., Daryaganj, New Delhi. Published in 2006. 

■ Quran Shariff Surat Ambia ‘Mukhtsar Tafseer Ahsanul Bayan Tarjuma, Maulana Mohd Junagarhi Tafseer Hafiz Salahuddin Yusuf, Hindi Tarjuma Tarteeb Mohd Tahir Hanif’ ‘Darusalam publication and distributors.

■ Holy Quran Sharif - Surat Al Furqan 25: 52 – 59 (Description)

Creation of Universe According to Holy Bible

The followers of Christianity believe God is the creator of the universe and God is formless.

■ God Kabir in Bible - Iyov 36:5

■ Holy Bible Genesis A.1:20 -2:5 Page No. 2,

Creation of Universe According to Sikhism

The followers of Sikhism believe Rab/ God is the creator of the universe and He is ‘Niraakar/Formless. They say ‘Onkaar-Nirakaar

■ Guru Granth Sahib, Shri Nanak Ji’s sacred speech, Mehla 1, Raag Bilaavalu, Ansh , Page no.

839

■ Raag Maaru (Ansh) sacred speech, Mahla 1(Guru Granth Sahib, Page no.1037)

■ Shri Guru Granth Sahib - Rag "Tilang" Mehla 1, Page 721

Creation of universe according to Worshipable Supreme God Kabir (Kavir Dev) Ji’s Sacred Speech

■ Reference:-Kabir Sagar Sampoorna 11 Bhag, Section 1, Kabirpanthee Bharat Pathik, Swami Yuglanand (Bihari), Printed and Published by Khemraj Shri Krishan Das Prakashan, Mumbai. Director: Shri Venkateshwar Press, Khemraj Shreekrishan Das Marg, Mumbai. Chapter Kabir Vaani, Bodhsagar page no 136-137

Creation of the universe according to Respected Garibdas Ji’s Sacred Speech

■ Aadi Ramaini (Sad Granth, page no. 690 to 692)

Creation of the universe according to Science / The Big Bang Theory

Science explains the Universe is all about space and time which includes planets, stars, galaxies etc but does not have concrete information regarding the spatial size of the entire universe. At most science gives some figures based on observable universe which is estimated to be 93 billion light-years in diameter. This information is based on the cosmological model developed by ancient Greek and Indian Philosophers, some heliocentric model. This is the law of universal gravitation developed by Isac Newton and Copernicus and Johannes Kepler’s law of planetary motion and the observations by Tycho Brahe.

The Big Bang theory is considered to be the most prevalent description about the creation of the universe which explains that space and time emerged together 13.799 +/- 0.021 billion years ago and because of the inflationary epoch, some expansion of the particles happened which gradually cooled and it continued to expand with which subatomic particles and atoms were formed.

The ACDM model is the most widely accepted model of the universe according to science. There are many theories competing about the ultimate creation of the universe where even Physicists and Philosophers refuse to contemplate and they doubt if this information could ever be accessible. Scientists also talk about the multiverse hypothesis, where our earth/universe could be one among several universes that possibly exist.

These are all merely anticipations and baseless concepts. Their knowledge (Whatsoever) is confined until the creation of the earth. Whereas the sacred knowledge is given by Supreme God Kabir (Kavir Dev) Himself tells about the universe creation which is even beyond this earth and describes creation of the whole universe/Solar system/infinite Brahamands.

How the Universe/World was created?

Reference:-Kabir Sagar Sampoorna 11 Bhag, Section 1, Kabirpanthee Bharat Pathik, Swami Yuglanand (Bihari), Printed and Published by Khemraj Shri Krishan Das Prakashan, Mumbai. Director: Shri Venkateshwar Press, Khemraj Shreekrishan Das Marg, Mumbai. Chapter Kabir Vaani, Bodhsagar page no 136-137

In the beginning, there was only one God. His name is God Kabir. The actual name of that God is ‘Kavirdev’. He used to reside in a place called ‘Anami (Anamay) Lok (region) Which is also called ‘Akah Lok. The Almighty GOD the creator of the universe (Brahamands) used to reside all alone there. Vedas address Him as ‘Kavirdev’and Quran as ‘Kabiran’. He is in the shape of a human. His body is very effulgent. All the souls (Atma) were contained in the body of that complete GOD (Purna Dhani) whose designated name is Anami Purush (Purush means God since God has created man in His form/image, similar to His own self, therefore, man is also known as ‘Purush’). In the same way, the Supreme God Kabir (Almighty KavirDev) himself appeared and created three other lower regions/places (Lok). The effulgence of one hair follicle of the Almighty God KavirDev (ie. Anami Purush) is more than the combined light of Sankh (Calculation) Suns.

Creation of Lower Loks

The Almighty God (KavirDev) later created Agam Lok, Alakh Lok and Satlok (these are the lower loks) with his word power (Shabd Shakti). The Almighty God (KavirDev) himself then appeared in Agam Lok as the Master (Lord) of Agam Lok. His title (position) there is Agam Purush ie. Agam Prabhu. Agam God’s human-like visible body is highly illuminated. The effulgence of whose one hair follicle is more than the combined light of Kharab (trillions calculation) Suns.

The Almighty God (KavirDev or Supreme God Kabir) himself then appeared in Alakh Lok as the Master (Lord) of Alakh Lok. His title (position) there is Alakh Purush’. Alakh God’s human-like visible body is self-illuminated, its very bright (swarjyoti). The effulgence of one hair follicle of His body is more than the combined light of Arab (Calculation) Suns.

This very Supreme God only appeared in ‘Satlok’ and there He himself is the master (Lord) of Satlok. His title (position) there is SatPurush (the Eternal/Immortal God). In fact, He only is known as Akaalmurti-Shabad Swaroopi Ram’ or calls Him Purna Brahm or Param Akshar Brahm. This SatPurush (God Kabir) KavirDev’s human-like visible body is highly illuminated and the brightness of one hair follicle is more than the combined light of crore (Calculation) Suns.

Creations in Satlok -

While appearing in the form of SatPurush (God Kabir-KavirDev) first did other creations in Satlok. With His word power (one Shabd) He created sixteen islands (dweeps). Then with sixteen words (Shabd), He made evident sixteen sons. He also created Mansarover (a very big lake) and He filled it with nectar. The names of His sixteen sons:-

1) Kurm 2) Gyani 3) Vivek 4) Tej 5) Sahaj 6) Santosh 7) Surati 8) Anand 9) Kshama 10) Nishkaam 11) Jalrangi 12) Achint 13) Prem 14) Dayal 15) Dhairya 16) Yogjit (Yog Santayan)

The Eternal God (SatPurush) amongst sixteen sons then entrusted Achint for the rest of Universe creation. He was given the order to create the creation and was provided the word power. With that word power Achint created ‘Akshar Purush (Param Brahm) with the word (Shabd) and asked him to help him in further creations in Satlok. Akshar Purush ie. this ParBrahm went to Mansarover (the lake filled with nectar) in Satlok to take bath there he started enjoying it and he fell asleep. He stayed there for a very long time and did not come out. In Satlok the body is not made up of five elements, there the life is not through breathing. Then Achint requested the Almighty God KavirDev to awake Akshar Purush from sleep. The Supreme GOD Kabir took some nectar from that Mansarover and made an egg out of it. In that egg, He inserted a soul and renounced that egg in the nectar water of Mansarover. The egg started sinking and its thunder-like voice disturbed the sound sleep of Akshar Purush and his sleep repealed due to which he got annoyed, he stared that egg with anger as ‘Who disturbed my sleep? Due to which the egg broke into two halves. From this egg came out this Brahm, a ‘Purush’ ie. Jyoti Swaroopi Niranjan (Kshar Purush). His real name is ‘Kael’ who later was known as ‘Kaal’. Then Satpurush (KavirDev) uttered Oracle (Aakashvaani) ‘You both come out, Akshar Purush you were in sleep, without you the creation work is not getting completed. In order to wake you, all this process is done and now both of you live in Achint’s dweep (Lok). Following the instructions of the Almighty God, both Akshar Purush and Kshar Purush (Kaal) started living in Achint’s dweep for a very long time. (This spectacle was done by God Kabir to teach them that without the Almighty nothing can be successful and also these foolish children should not crave for power).

Then the Supreme God KavirDev himself did entire creation with His word power (Shabd shakti). He created a Rajeshwari (Rashtri) Shakti with which all these Brahamands (elliptical regions) were established. (insert picture). This is also known as Parashakti / Paranandni. The Almighty KavirDev (Supreme God) then produced all the souls after this with His word power in His own form, in human form, the body of each soul is similar to God himself and the brightness of the body is equivalent to that of sixteen suns.

After a long time, mischief aroused in the mind of Kshar Purush (Jyoti Niranjan) that we three (Achint, Akshar Purush/Brahm and Kshar Purush) are living in one island (dweep) whereas all others are living independently in their own separate dweeps. Having this thought and with an aspiration to have a separate dweep (island/state) for himself this Jyoti Niranjan (Kshar Purush) decided to do religious austerity and by standing on one leg for seventy (70) yugas (ages) he did tenacity (Tap / meditation)...(See More...)

The Establishment of Seven Sankh Brahamands

Evidence in Kabir Sagar

A mention of ParBrahm (Akshar Purush) is given in Kabir Sagar who due to committing a breach in his duty and showing anger for Kshar Purush (Jyoti Niranjan) was expelled from Satlok. After Kshar Purush departed from Satlok, this ParBrahm started missing his friend Brahm forgetting the Almighty Kavir Dev who is the giver of all pleasures and comforts. Since his yearning did not lessen, it became mandatory for Supreme God Kabir to expel him as well.

Conclusion

In this way, the beautiful creation of nature / world / Universe was done of ParBrahm’s Seven

Sankh Brahamands and the life dwelled in these 21 Brahamands of Kshar Purush, Jyoti Niranjan-Kaal. This is how the Universe / world was created. This is the origin of the Universe.

The information provided is absolutely authentic. All the facts provided are the outcome of deep research done from Pious Rigved, Pious Yajurved, Pious Atharvaveda, Pious Shreemad Bhagwat Gita, Holy Quran Shariff, Holy Bible, Pious Gurugranth Saheb, Pious Sukshamved, Pious Kabir Sagar, Pious Puran, Pious Upanishads, Pious Bhavishya Puran (Futuristic Mythology), The Big Bang Theory etc.. Whereas the theories provided by all others regarding the creation of universe includes a range

of viewpoints which are baseless. There is dynamic diversity in all religions, even in Science

[margdarsanme]

NCERT Class 11 English Writing Advertisements

NCERT Solutions for Class 11 English Writing :: Advertisements

Advertisement Writing Class 11 CBSE Format, Examples:

WHAT IS AN ADVERTISEMENT?

An advertisement is a paid, non-personal, public communication about causes, goods and services, ideas, organisations, people and places, through means such as direct mail, telephone, print media like newspapers and magazines, radio, television, and the internet. Their content is brief, words limited and sentences not necessarily grammatically correct. A brief description of the products or services advertised and contact address/ phone number/ e-mail must be included in advertisements.

An advertisement for the classified columns in a newspaper should be brief as the price to be paid for the advertisement very much depends on the space taken.

An advertisement is a kind of public announcement asking for or offering services or buying and selling property, goods, etc. or giving information about missing persons, pets, etc. It is a potent medium deliberately used to influence the minds, tastes, and even motives of the masses. It is an announcement made through a popular medium to target a large number of people.

CLASSIFIED ADVERTISEMENT

Look at the following classified ads from the newspapers:

COMPUTERRENT/Sales/Purchase Computer, Also Buy/Sales Computer Parts, Upgrade, AMC, Repair, UPS, Printer & Internet. Ph: 27184842, 27181315, 98190179169, 522114-LSALE Pentium-Ill @ 14800, Celeron 500Mhz @ 10900, Pentium-II 266Mhz @ 9800, Pentium-I 166Mhz @ 7500,486 @ 3500. 27181315, 27184842, 9810179169, 522115-L

HEALTH & PHYSICAL FITNESSFEEL Frozen, full range of world-class beauty services, credit card accepted also. Contact Majid 9810585626. 9810561813.   521019-LENTER the world of paradise relaxing, soothing, mind-blowing tension-free massage, “Relax” Contact 9810217510.    521532-L

HORTICULTURELANDSCAPING OF FARMHOUSE, Factory, houses & terrace garden etc. All type of plants & seasonal flowers variety available. Krishan Kumar 9811072404, 26804352.    HK-574-RD

INTERIOR DECORATIONRARE Crystal porcelain curios stone, wood, books, paintings Connoisseures only, Vijay 9810110671 and 26464660, 26473217, Delhi    IM-410-CASPECIALIST Aluminium Door/Window Partition. Devendra Industries Sarai Rohilla. Ph: 25758224, 9811397642, 25054122    AC-2063-CA

KENNEL & LIVESTOCKGENUINE pedigree dogs from Delhi’s genuine Kennel pick any Lhasa Dalmatian, Spitz, Boxer, German Shepherd, Labrador, Dachshund. Ph: 25176456, 25119180, 9811172134.    KP-876-CAVINAKO offer cute toy black & golden Pom, Poodle, Tan Dachsund, Black Cocker Spaniel, Dalmatian, Golden Retriever, Labrador; GSD GreatdanesBoxer pups. A-2 Naraina 25796911-22, 9810037770    NV-1204-CA

LOST & FOUNDLOST Lease Deed of Property No-15A/4, East Patel Nagar, New Delhi. If found return it to Owner on this same address. Shakuntla.    62538-CAWe Lost From C-102501 to 102510 & Form E-161236. Finder PI. Cont. Jyoti Farm Eqp. & Fab., C-160, Naraina Ind. Area Ph-I, Nd-28 NV-1199-CA

MATRIMONIALRC GIRL fair & slim from reputed family working in KSA as staff nurse 27/163 coming on leave. Contact 011-27284177, 0482-643439    AC-2045-CAALLIANCE invited for Keralite Christian CSI boy 27/175, working in Ltd Co from employed girl. Apply with Photo to Box 62684-CA Hindustan Times, New Delhi – 110001

MOTOR VEHICLEFOREIGN Consultants Cielo Gle 1996 last. Original single owner, beautiful excellent condition. 50,000 kms. Fully loaded. # 25738697.    MK -2156-CA

PACKERS & MOVERSGEETA Packer & Movers for household goods car by Maruti Trailer, local shifting, branches all over India. 011-23521510, 9810200793.    520927-LGLOBAL Packer & Mover (R) h. hold Indl. cars dom/Intl by sea & Air Br in all main cities 011-23625665 9810410548 Noida 9868064138.    521619-L

PROPERTYDLF/Sushant Lok, plots/bungalow/flats, shops/ showrooms/offices. Kashyap Estate Consultant: 26101326, 26108165, 9810006767, 9810053788. 521432-L

FOR SALEPHOTOCOPIERS xerox 102RE Rs. 18000/- quality product, all makes, rental also Cont: Manish Tel- 25790211. Xerox Rs. 8000/- onwards, moneyvalue. NV-1155-CABRAND New, German Dish Washer (Famous Miele), with original packing, also Three Year used, Large size Deep Freezer (German Miele) and some Vietnamese Furniture with fine Mother of Pearl work for Sale. Contact-9810111112/26857738/26862277.  62388-CA

TRAVEL & TOURS4N/5DYS Manali Rs. 5999/- P. cpl. inclusive Del- Manali-del Trfs on Map plan. Goa 3n/4d Rs. 5999/- on CP. Contact:- 26155610, 26140308.    522249-L19% off on Indian Airlines, 11% off on Jet Airways, 17% off on Air Sahara, free home delivery. Contact: 27481609, 27481610 (24 hours).    522116-L

SITUATION VACANTWanted a smart lady personal secretary for Director. Convent Educated, Handsome Salary and Perks. Contact : Saraswati House (P) Ltd., Darya Ganj, New Delhi-110002    55216-SK

Main Characteristics of Classified Advertisements:

They are categorised into columns according to different classes.

They are written in short catchy phrases and words.

The language used is simple, factual and formal.

They are short, concise and to the point.

All the relevant information is provided.

Contact name and address is given.

They are written in a box to attract attention.

Let us study various types of classified advertisements with the help of solved examples and note the essential details which must be included in each category.

1. SITUATION VACANT

Include these Essential Details:

Begin with ‘Wanted’ or ‘Required’.

State the name of the company.

Mention the post and the number of vacancies.

State minimum qualifications and experience desired.

Give age, sex, and preferential qualifications.

Mention Payscale and Perks.

State the mode of applying clearly.

End with contact Address and phone numbers.

Question 1:You are Krishna/ Tisha, Secretary, Greenland Enterprises Ltd, Delhi-110006. Your Chairman has asked you to draft an advertisement for a local daily under the classified columns for the vacant posts of one accountant and two office assistants.Draft an advertisement.Answer:

SITUATION VACANT

Required one accountant and two office assistants for a renowned firm. Minimum qualification: Bachelor’s degree in commerce and work experience of minimum one year. Remuneration—best in the industry. Interested candidates can send their CVs by courier/speed post to Greenland Enterprises Ltd, 4436/16, Daryaganj, Delhi-110006. Contact Krishna, Secretary, Mobile no 98111XXXXX

Question 2:Hotel Lake View. Udaipur, needs young & smart lady receptionists. Write an advertisement to be published in the ‘Situation Vacant’ column of a local newspaper.Answer:

SITUATION VACANT

Wanted convent educated, smart and young ladies in the age group 21-25 with plea¬sing personalities and fluency in communication to work as receptionists for a reputed five star hotel. Knowledge of a foreign language besides English will be preferred. Handsome salary and Perks. Apply upto 30th June with complete bio-data and recent passport size photograph to Personnel Manager, Hotel Lake View, Udaipur.

Question 3:You need two lady checkers for Globe Exports, Virat Nagar, Kolkata 700085. Write an advertisement to be published in the ‘Situation Vacant’ column of The Morning Star, Kolkata.Answer:

SITUATION VACANT

Wanted two smart, impressive young lady checkers for a renowned export house based in Kolkata. Fresh graduates with good communication skills can apply. Attractive salary besides other benefits. Apply to Manager (HRD), Globe Exports, Virat Nagar 700085 up to 15 Nov.

Question 4:You are P. Sharma of Varanasi. You want an English (a Mathematics) tutor for your daughter. Write an advertisement to be published in the classified columns of a local newspaper.Answer:

WANTED LADY TUTOR

Wanted a lady tutor to coach a girl of class XII in English. Only ladies with a minimum five years’ experience of teaching S.S.C.E will be considered. Emoluments: travelling expenses plus 2000 to 2500 p.m. depending upon the calibre and experience. Contact: P. Sharma, 128L, Ring Road, Varanasi.

Question 5:You are the Managing Director of Varun Enterprises, a leading garments export house. You need accountants for your Meerut office. Write an advertisement for the ‘Situation Vacant’ column of a local daily.Answer:

ACCOUNTANTS WANTED

Wanted a competent and experienced accountant capable of handling accounts independently. Commerce graduates having at least five years experience in a reputed firm will be preferred. Salary and perks according to the efficiency and performance of the candidate. Apply in confidence to Asstt. Manager (HRD) Varun Enterprises, Meerut upto 25 March.

Question 6:You are the manager, Herbal India Ltd. Draft an advertisement for your company for the post of two Sales Executives. Specify your requirements, qualifications, experience, and personality of the candidates.Answer:

SITUATION VACANT

Wanted two young and dynamic Sales Executives for our marketing division. Minimum Qualifications – M. Pharma. Work experience of at least 5 years. Proficiency in English, impressive personality & ready to travel. Good salary and other perks. Apply in confidence with complete bio-data till 15 March 2013 to Manager, Herbal India 6 B/247, Ashok Vihar, New Delhi-110070.

2. SITUATION WANTED

Here it is an individual who seeks a job. Include the following essential details:

Qualifications and experience.

Age and sex.

Nature of the job sought.

Minimum salary acceptable.

Contact Address and phone no.

Question 1:You are Shirish Saxena of 47, Mall Road, Shimla. You are a young man of 35 with seven years of experience as an expert executive. You seek an immediate change to some prestigious export house in Mumbai /Bangalore. Draft a suitable advertisement for the ‘Situation Wanted’ column of a National Daily.Answer:

SITUATION WANTED

A highly experienced young export executive in top Export house needs change to some prestigious export house in Mumbai / Bangalore. Familiar with E-Commerce, marketing administration advance license etc. Minimum salary expected:₹ 35,000+perks. Please write to Shirish Saxena, 47, The Mall, Shimla Tel.: 0177-2437195

Question 2:You are Anil Verma of 257, Moti Nagar, New Delhi. You have just passed B.E. (Electrical) in first division from a prestigious Engineering College. You are in need of a job in or around Delhi. Write an advertisement for the ‘Situation Wanted’ column of The Times of India.Answer:

SITUATION WANTED

A first Class B.E. (Electrical) from I.I.T. Delhi seeks a job in or around Delhi. At present working with a private firm in Alwar. Salary expected: ₹ 12,000. Please Contact Anil Verma, 257, Moti Nagar, New Delhi-110039. Phone: 25278431

3. SALE AND PURCHASE

Essential Details (General)

Begin with for Sale/ Purchase or Available/ Wanted.

Mention the type of accommodation / Vehicle/ Household item.

Give a brief Physical description.

End with Contact address & Tel. No.

(a) Property: (Specific details)

Specify size, floor, number of rooms, etc.

Mention fixtures and fittings.

Give the location and surroundings

Price expected /Offered.

Question 1:You want to sell your old car as you are planning to buy a new one. Draft a suitable advertisement to be published in a local daily under the classified columns.Answer:

Vehicle For Sale

Available Ford Ikon 2004, 1300CC, silver colour, travelled 49000 kms only, Chandigarh registration, sparingly used, fitted with alloy wheels and latest Panasonic music system with CD Player, 1000 watts amplifier, woofer and speaker, giving 15 Kmpl petrol with AC, leather upholstery, beize interior, sunroof, good condition, fully insured. No dealers, please.

Contact Srishanth Jha, 97112702XX

Question 2:You want to purchase a flat. Draft an advertisement in about 50 words for a newspaper, detailing your requirements and your capacity to pay.Answer:

FOR PURCHASE

For purchase DLF Flat in South City/DLF Colony with three bed-rooms, D/D with family lounge. Comer flat preferred. Price around 20 to 25 lacs. Bonafide owners or dealers to contact. M.K. Bhasin, 12, Pandara Road, New Delhi-110001. Phone 23285062.(b) Vehicle: (Specific details)

State Model/year of manufacturing.

Specify the condition/mileage done.

Give colour, accessories etc.

Price expected/offered.

Question 3:You want to sell your Maruti Car. Draft a suitable advertisement in about 50 words to be published in the ‘For sale’ columns of The Times of India.Answer:

FOR SALE

Available Maruti 800 DX, 2000 Model in excellent working condition. White scratchless, self driven, sparingly used. Average 18 km a liter. All accessories intact. Expected Price not below ₹ 1.40 lacs. Contact. Malhotra, 24673289(c) Household goods: (Specific details)

Mention brand, model, year of mfg.

Specify material, in case of furniture.

Give the present condition.

Quote price offered/expected.

Question 4:You have been transferred to another city. You want to sell certain household goods. Draft a suitable advertisement to be inserted in a newspaper.Answer:

FOR SALE

For immediate sale white LG Washing Machine, Model PX-7 purchased 2000, ONIDA CTV 25”, 1999; sofa set for 7; oval-shaped dining table with 8 chairs. All in excellent condition. Owner transferred. Prices negotiable. Contact: Mohan Mehra, Phone 26189023

4. TO LET

Essential Details:

Begin with ‘Available’ or ‘Wanted’.

State the type of accommodation to let or required on rent.

Give brief description of the accommodation.

size, floor, No. of rooms etc.

fixtures and fittings.

location and surroundings.

Rent expected etc.

Contact address and phone number.

Question 1:You want to let out a house. Prepare an advertisement to this effect for publication in a newspaper giving the location of the building, nature of accommodation, rent expected, etc.Answer:

To Let

Available newly built marbled house in Sector 22, Gurgaon on lease. Ground Floor 2 rooms, one covered verandah, attached bathroom, kitchen. First Floor 2 rooms, verandah, attached bathroom, modular kitchen. Walking distance to the local market. East/ park facing. 24×7 water, electricity, and security. For bank/ company lease, single executives/ working ladies.

Contact Shekhar Yadav, 98141770XX

Question 2:You are the General Manager Coal India Ltd., New Delhi. Write an advertisement to be published in a newspaper for suitable accommodation on rent to be used as a guest¬house for the company.Answer:

ACCOMMODATION WANTED

Coal India, New Delhi wants suitable accommodation on rent to be used as a guest house. Minimum carpet area of 2500 sq. feet in a posh South Delhi area preferred. Interested parties may please contact 5, Balu, G.M. Coal India, 35 Asaf Ali Road, New Delhi or Phone: 22524876

Question 3:You are Anurag /Aparna of 110, Swasthya Vihar, New Delhi and wish to let out a portion of your newly built house. Draft advertisement in not more than 50 words for publication in the ‘To Let’ column of The Hindustan Times, giving all necessary details like location, type of accommodation to be rented out, rent expected, contact address including telephone number etc.Answer:

TO LET

Available on rent basis the ground floor of a newly built house in Swasthya Vihar. Three bedrooms with attached baths, a drawing-cum-dining room and a large kitchen. Garage with car parking facilities also provided. Rent expected around 10,000 p.m. Govt, officers preferred. Contact Tel. No. 22527894 or Anurag/Aparna. 110, Swasthya Vihar, New Delhi.

5. EDUCATIONAL INSTITUTIONS

Essential Details:

Give the name of Institution/its past record.

Mention the courses offered, duration.

List the facilities available and fee structure.

Specify the eligibility condition.

Quote the last date for registration/application.

End with contact address & phone number.

Question 1:You are the secretary of the Indian Institute of Foreign Languages, Hyderabad. Draft a suitable advertisement to be published in a newspaper announcing the commencement of new courses.Answer:

EDUCATIONAL

IIFL announces the commencement of its short-term courses in French, Chinese, Japanese, Spanish, etc. Duration – 6 months. Eligibility – Senior Secondary. Excellent faculty. Computerised training. Incentives for early birds. Ten percent of seats free. Send in your application by the 16th May 20XX or Contact Secretary, Phone 24236709.

Question 2:You are the Director of the National Institute of Vocational Studies, New Delhi. Draft a suitable advertisement for publication in a national daily highlighting some of the special features of your institute.Answer:

VOCATIONAL STUDIES

NIVS offers diploma courses in Electronics, laser technology, computer and television hardware/software, fashion-designing, etc. Duration – two years. Eligibility – Senior Secondary. Excellent faculty; Well furnished labs and workshops. One year of training. Excellent past record of placement. Quarterly fee – ₹ 1500. Last date for Application – 30 May 20XX. Director National Institute of Vocational Studies, 27 Pusa Road, New Delhi. 25374098.

Question 3:You are the secretary of the Institute for Career Guidance, Sector 15, Gurgaon specialising in Career guidance and counselling. Draft a suitable advertisement to be published in a daily newspaper.Answer:

CAREER COUNSELLING

Institute for Career Guidance, Counselling and Development of Personality holding summer camps from 1st May. Facilities for games, group discussions, personality development packets, elocution, interviews, and histrionics. Training by a panel of experts. Career-oriented may apply by 20 April. Contact, Secretary, Institute for Career Guidance, Sector 15, Gurgaon. Tel. 26300636.

Question 4:You are the director of the coaching academy. Write an advertisement for publication in the newspaper, for admission to the various courses being provided in your institute.Answer:

EDUCATIONAL

Apex Business Management Institute offers one-year diploma courses in computer programming and business management. Eligibility – Senior Secondary. Batches of 20, subdivided into 4 groups for practical training/fieldwork. Excellent faculty. Fee – ₹ 2500 payable quarterly. Last date for submitting applications – 25 June. Contact, Director ABMI or Phone 26259801.

6. LOST AND FOUND

Essential Details:

Begin with ‘Lost’ or ‘Found’.

Specify the Item.

Give a brief physical description.

Mention when/where lost or found.

Reward, if any.

End with contact address & phone number.

Question 1:You are AP Raman of 22/14 Arabi Tank Lane, Trichy, Tamil Nadu. Your grandmother, Chennamo is missing from your home for the last 5 days. Draft a suitable advertisement with all details to be published in a local daily in the classified column.Answer:

Missing

Woman named Chennamo aged 80 years from Orakaiam, since 14th January, 20XX. She is about 5’5”, dark complexion, speaks only Tamil. She was wearing light green saree and slippers. She has a big scar on her forehead. Anyone who finds her will be suitably rewarded. Kindly Contact AP Raman, 22/14 Arabi Tank Lane, Trichy, Tamil Nadu, 81245678XX.

Question 2:You have lost your purse. Draft an advertisement suitable to be given in the local daily. (Invent details). Your advertisement should not exceed 50 words.Answer:

LOST AND FOUND

Lost black leather purse in DTC bus (route no. 315), while travelling between Lucknow Road and Red Fort. Besides cash, it contains some very important bills and receipts. The finder will be suitably rewarded. Please contact Anil Sood, B-67, Lucknow Road, New Delhi or Phone 27618456.

7. TRAVELS AND TOURS

Essential Details:

Begin with ‘Package Available’, etc.

State name of travel agency.

Specify destination and duration.

Supply details of package—food/boarding/lodging, sight-seeing etc.

Give estimated cost and special discounts.

End with contact address and phone number.

Question 1:Sita Tra vels, 227 Jagriti Enclave, Delhi offers a package tour for 3 nights 14 days in Mauritius for ₹ 10,000 per person. Draft an advertisement for publication in a national daily in about 50 words. Give necessary details.Answer:

TRAVEL AND TOURS

Attractive package available for Mauritius, 3 nights/4 days, breakfast and dinner, stay at 3-star hotel, sightseeing included. X 10,000 per person. Special discount for early birds. Contact: Sita Travels, 227 Jagriti Enclave, Delhi. Phone: 25362000.

Question 2:Globe Travels, G-76, Connaught Circus, New Delhi, offers its patrons the cheapest air tickets for any destination by an airline besides offering consultancy and exchange service. Draft an advertisement for publication in a national daily in about 50 words.Answer:

TRAVEL AND TOURS

Cheapest air tickets available for any airline, any destination. New York-35,500; San Francisco-35,000; Toranto-34,500; London-19,400. Visa insurancy consultancy, buy/sell currencies. Visit Globe Travels, G-76 Connaught Circus, New Delhi. Phone : 23723777, 23355055, 23355955.

8. MATRIMONIALS

Essential Details:

Begin with Wanted/Alliance or Proposal invited.

Educational/Professional Qualifications.

Age, height, complexion, build.

Qualities sought in partner.

State boy/girl.

Service/Profession — income.

Caste/subcaste — religion.

End with Box No C/o the daily.

Question 1:A highly placed IT professional settled in London seeks alliance with an exceptionally beautiful, educated, cultured and tall girl of status Punjabi family. Write a suitable advertisement for the ‘Matrimonial’ column of a national daily.Answer:

BRIDE WANTED

Alliance invited for a very handsome, tall and cultured IT professional 29 years, 180 cm tall NRI settled in London as CEO of a reputed firm. Exceptionally beautiful, highly educated and cultured girl between 21 and 25 and at least 5’-4” tall. Only status Punjabi families. Box 867 B, The Times of India, New Delhi.

Question 2:Write an advertisement for the ‘Matrimonial’ column of a newspaper for a Bisa Aggarwal girl, working as Sales Officer in a leading export house.Answer:

BRIDEGROOM WANTED

Proposal invited for a Bisa Aggarwal girl, 25 years, 158 cm, working as sales officer in leading export house, income in six figures per annum. Parents having business at Mumbai and Overseas. Boy’s merit main consideration. Professional with business background preferred. Early and decent marriage. Write to Box No. 7364, The Times of India, Mumbai-40001.

9. DISPLAY ADVERTISEMENT

Commercial advertisements are inserted by leading manufacturers, establishments, organisations etc. for the publicity and promotion of their products, services or some event.

Main Characteristics:

Designed for commercial purposes.

More space, more expensive in terms of advertising costs.

Visually attractive — varying font size or shape.

Language: colourful and lucid — catchy slogans, punch lines, witty expressions and pictures or sketches.

Proportionate spacing.

Essential Details:

Name of the company/institute/organisers, etc.

Details regarding the product/event/educational course etc.

Special offers of discount, if any

Address of the company/institute/organisers, etc.

Question 1:M/s Bright Vision have produced a new television named ‘Home Theatre’. Draft an advertisement for a local daily to promote the sale of the television. Offer a Kodak Camera free along with the television to those who buy it before March 30.Answer:

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