#citizenship by investment crm

[twdmusicboxmystery]

FTWD 7x16: Gone - First Analysis

Okay, how would everyone like FTWD 7×16: Gone? I’ll talk about the broad things that first struck me when I watched it today, and then I’ll do Details tomorrow.

 ***As always, spoilers abound below for the episode. Don’t read until you’ve watched!***

I've said this before, but Madison has never been my favorite character. I don't hate her by any means. I just don't particularly care for her. She makes extremely questionable moral decisions—much like Carol in the flagship show—and so I've always been a little critical of her. And for the record, between the two, I think I prefer Carol. Because of this, I was never very invested in Madison’s return. Nothing like I am with Beth. But when I saw the symbolism around her when she left the show, I immediately knew she would return.

In fact, funny story. I have a sister who watches the show. Where I don’t mind Madison, my sister absolutely hates her. Now, my sister knows I think that Beth will return, but I think she's pretty skeptical about me being right. When I told her I thought Madison would also be returning sooner or later, she immediately bristled. She basically said she hoped I was wrong about that.

Then, when it was announced several months ago that Madison was coming back, I told my sister that. She is not happy that Madison was returning. But the point is, much like Glenn's death fake out under the garbage can in S6, there was very similar symbolism around Madison as there was around Beth. 

So, you could say that if Madison didn't return, TD would be screwed. I literally said that about Glenn in S6. If Glenn is really dead, then we’re completely interpreting the symbolism wrong and Beth is not returning. But lookey here. Both times, with Glenn and Madison, who both had all the same symbolism around them as Beth had, they’ve proven to be alive.

The other big thing that struck me about what we learned in this episode is that the child and baby symbolism around Beth is suddenly making a lot more sense. We never knew exactly what that pointed to. We always just assumed it would be some future arc. But now we can say with confidence that it will probably have something to do with what we learn about Padre here.

First, let's establish that Padre probably has something to do with the CRM. As always, it could be that it's a literal part of the CRM in the plot. Or it could be that it symbolically foreshadows the CRM in some way.

In this case, I tend to believe it's actually part of the CRM in the plot. Why? Not only because of what they're doing with the kids here, which I think will be mirrored with the CRM, but because at the end, Madison and Morgan are taken out to a boat that looks an awful lot like the boat Michonne found Rick's boots on. And we know Rick is with the CRM. So, I think Padre is somehow connected to them in the show.

There's also the fact that Madison tells Morgan that if he wants to take his child back, he must bring another child to Padre to exchange. We already know from Jadis in TWB that the only way to get into the CRM, who restricts their number of citizens due to limited resources, is to give them something of great value so that you are paying for your citizenship, or else to somehow switch places with someone else. So, I'm just saying the processes for coming and going in Padre in the CRM seem to be identical.

I can't help but think now that, even though it was slightly different circumstances, the prisoner exchange at Grady foreshadows this. It didn't seem like it was part of a protocol, but rather something that Dawn came up with on the spot. Even so, she might have been extrapolating from knowing CRM protocol, or it could just be a symbolic foreshadow. She was willing to let Beth go, along with Carol, but she wanted Noah in exchange for them.

So, Madison is taking children from their parents and giving them to padre. We have no idea what padre is doing with them, but it can’t be anything good. Even if they genuinely think they're doing the right thing and are trying to raise up the kids as a "safe" generation to repopulate the planet, they’re still taking them away from their parents. They're still indoctrinating them with CRM beliefs, rather than letting the parents take care of that. It's very much with the Nazis did prior to World War II. So obviously, this is not a good thing.

So, does this mean Beth will be taking children from their parents as well? I think it's a possibility that she will be ordered to do that, much as Madison. But overall, Beth has a completely different personality and demeanor than Madison does. I don't think she'd be willing to do that to the extent Madison has. Beth wouldn't justify it in the way that Madison does.

But I think it's very possible that Beth will be working for the CRM, pretending to bring people in for them, but secretly working against them to steal the children back and reunite them with their parents. I even think they could present her as they have Madison, as though she’s doing something super evil that the Beth we knew before would never approve of, and would definitely give Daryl and TF pause. But then somewhere on the back end we’ll find out that it’s all a front and she’s secretly a spy or something.

I, personally, would be in favor of such an arc. 😁  And as I said, it would make the child and baby symbolism around her make a lot more sense.

Let's go over some of the instances of child and baby symbolism that we've seen and how it might play into this.

You can find posts I’ve done about it HERE.

As I was watching, the first thing that came to mind was the wolves. At the end of the Wolf arc in S6, Rick is in the RV and the wolves attack him. On one of them, he finds a jar of baby carrots. I remember when this aired, the entire fandom thought for sure the Wolves would kidnap Judith. Because having a jar of baby carrots suggests the Wolves either had kids were planning to take kids.

And the thing is, the fandom was not entirely wrong. Okay, they were wrong about it being Judith and the wolves. The Wolves kidnapping any of the children wasn't actually a plot line. But we weren’t wrong about what it represents. You see how it fits in? It's a foreshadow of another group—Padre and/or the CRM—taking children. During the sequence, we also had a death Fake out (Glenn's) followed by his resurrection, and the first instance I remember of Daryl’s “changing his mind” arc. All of those things foreshadow something bigger in the future that has to do with Beth and, more than likely, the CRM. It could have to do with Rick as well.

Another one @galadrieljones​ pointed out to me is 10×14: Scars. Remember Jocelyn and her evil child army? I said from the beginning that that was a foreshadow of Beth. HERE. Probably an anti-foreshadow or foil, because obviously Beth isn’t evil and wouldn’t be training evil children. But it's especially important that Michonne knew her from years before and then Jocelyn just so happened to pop up with a bunch of kids, who had excellent survival skills. Even though they were the evil version of what I think Beth will be, it was still a template for it.

The other thing to notice is that in that storyline, Jocelyn took Judith. She was only two years old at the time, but in Scars, Michonne talked to her about it and Judith said she still remembered it. So once again, we have a foreshadow of the template where the Alexandrian kids are being taken from their parents.

The other thing I told my fellow theorists upon first watching the episode is that the idea of the Alexandrian kids being taken has to be a thing. It just has to. Fear is still about six years behind the flagship show, but that doesn't mean that this is still going on in present day for Daryl and co. In other words, we still think the Daryl spinoff will probably kick off when some of the children are kidnapped and taken overseas. Hence, he’ll have to go to Europe to get them.

This is a little off topic, but we’ve also talked about who Daryl’s traveling companion might be. Since it isn't going to be Carol, they’ll probably pair him with someone else. My guess is Aaron. And that's mostly because we’ve seen Gracie and Judith paired up and in danger several times over the last couple of seasons.

The most recent time was when they got caught in the basement and it was flooding, and full of walkers. Aaron jumped in to save them, and even fought a walker under the water, which in my opinion, represents the ocean. So, I'm just saying they might be showing us that Gracie and Judith get kidnapped, and Aaron and Daryl have to go overseas to find them. It would be nice to see Aaron and Daryl team up again. We haven’t seen that since they were recruiting in S5. Of course, there's no way to know for sure this will be the case. It's just my current theory.

Let’s see. Other child and baby examples. In 4a, we had a scene where Beth was singing to Baby Judith and she (Judith) spit up all over Beth. She took the baby to Michonne so she could change her shirt. And Beth specifically said she was covered in carrots, which is the same thing Rick found on the wolves in 6a.

Not a coincidence, my friends. I’m not sure EXACTLY what the carrots represent or why they use those rather than baby peas or bananas, but it obviously represents someone’s child being taken. In fact, I noticed that in the Episode Insider portion, the showrunner was talking about Madison and Padre and said that they “dangled the carrot” of helping reunite her with her missing kids. So there’s the symbolism again.

Back to the Beth/Michonne scene, I’ve always thought that scene foreshadowed Beth returning Judith to Michonne in some way. Not only did she “bring” the baby to Michonne, but Michonne cried and hugged Judith. And of course it’s because she was going through a thing in S4, but it still foreshadows this. And now, with the carrot reference and what we learned in this episode, I’m more sure of that interpretation than ever.

Just a couple more things I’ll touch on. We could even go back to the virus at the prison in 4a. People have pointed out that Beth was specifically quarantined alone with Judith during that. And that was mostly for Judith’s safety. They didn’t want her affected by the virus, but she was too little to take care of herself so Beth was with her. But it might be a foreshadow of Beth and Judith being together, but alone and isolated from the rest of TF. You could even say that, because Beth took care of Judith after Lori died, and often took care of her during the day for Rick, it’s a representation of taking care of children that aren’t hers, while they’re away from their parents.

But either way, we don’t see Beth forcibly separating the children from their parents, as Madison does. Rather, just taking care of them because this is already the case and they need caretakers.

@wdway reminded me of an example I’d forgotten about. In S8, right around Carl’s death, Daryl, Rosita and others were tasked with getting the kids back to Hilltop, including Judith. Obviously, Beth wasn’t directly involved in that. But there’s a part where they have to go through a walker-ridden swamp. We compared this to Beth symbolism because of the water, the greenery, and the walkers popping up out of the water, which felt like a morbid resurrection of sorts. 

More to the point, Daryl had custody of Judith, which he currently does in the series as well. Michonne left her kids in his care. Back in S8, she and Rick asked him to take care of Judith and get her safely to Hilltop so they could be there for Carl in his time of dying. 

The walker-ridden swamp could represent the CRM. A minefield of sorts that they have to find a way to bring the kids safely through. And of course we have Daryl bring Judith safely “home,” which might end up being the entire point of hte spinoff. 

Also more recently, in S10, when the Hilltop burned, Tami’s husband was supposed to take the kids to a particular place, but they never made it there. When the parents got there--including Jerry and Nabilla--and the kids weren’t there, everyone had a melt down with worry for the kids’ safety. Daryl, Jerry, and Zeke went and found them. 

So mostly, this foreshadows an arc where the kids all go missing. And who goes to find and bring them back? Daryl. It wouldn’t even surprise me if Ezekiel is a stand in for Beth here. He’s often paralleled with her. 

The final example I wanted to remind everyone of is very dark, and I’m not entirely sure how to interpret it yet, even in light of this Madison/Padre story line.

In 6x14, the episode where Denise (obviously a massive Beth proxy) died, she goes to a pharmacy with Daryl and Rosita. While inside, she wanders into a back room and finds evidence that a baby once died there. It hard to say exactly what happened, but it’s very dark and disturbing. There’s a baby shoe near a sink full of water, as though perhaps the baby drown, blood on the walls, and “hush, hush” written in a disturbing manner.

In the past, we could never figure out what this foreshadowed, and because this was still S6, many people thought it went hand in hand with the wolves/baby carrots situation, and signified that Judith was in danger in some way. And again, we weren’t wrong, it was just a foreshadow of something far into the future.

Again, I’m not sure exactly what this means, but what’s clear is that, in this episode, Denise = Beth. So, the fact that Denise has a very emotion reaction to what she sees, and ends up waiting outside crying, shows that Beth’s role here will not be malicious (not that any of us really thought that) but rather compassionate.

The single baby shoe in the sink is part of the lost foot/shoe symbolism, and suggests a separation or death fake out. I don’t think that’s anything additional to what we already know. It was just another way of showing that this foreshadowed something about Beth. The water is also important. It’s not pure, drinkable, life-giving type water. Rather it’s gross and dirty and stagnant, but water is still a Beth symbol and may point to the ocean or the CRM in some way.

But again, this particular instance of it is extremely dark and foreboding. While I don’t know the details of what they were getting at here, I can’t help but think that if this foreshadows this “taking children from their parents” situation—and I believe it does—it probably shows that whatever they’re doing with the kids is just not good at all. That the kids might even be harmed or killed by it.

Total conjecture over here, but if Padre is in any way entangled with the CRM, and we know from TWB that the CRM is doing all kinds of testing, I can’t help but wonder if they’re using the kids as test subjects. Something about their youth and vitality being stronger or more resilient in a lab testing sort of situation. Again, no idea, but based on this Denise symbolism, it’s not gonna be pretty.

I'll stop there. I know I didn’t actually talk about very many episode specifics, but I’ll do that tomorrow. These are the TD-heavy things this episode made me think of. It’s definitely connecting symbolism dots for us. Thoughts?

[remotecareers]

Senior Director of Strategic Consulting – Pharma Marketing (Remote)

Company Description Epsilon is the leader in outcome-based marketing.

We enable marketing that’s built on proof, not promises.

Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate and prove measurable business outcomes.

Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon’s award-winning data and technology is rooted in privacy by design and underpinned by powerful AI.

With more than 50 years of experience in personalization and performance working with the world’s top brands, agencies and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty and email programs.

Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world.

For more information, visit epsilon.com.

Follow us on Twitter Job Description Are you Experienced in making quantitatively-oriented recommendations to solve business problems, based on real customer information and trends?

Able to handle multiple projects simultaneously with competing resources and deadlines?

Able to handle ambiguity, self-starter, as an individual who takes ownership and creates opportunity from complexity?

Are you an innovative problem-solver looking to challenge conventional approaches to patient/provider marketing?

Do you take a data-driven approach to key marketing elements like customer journeys and segmentation?

Are you good at guiding clients to see beyond the present and into emerging opportunities, when warranted?

Do you thrive on the convergence of emerging tech, data and customer experience marketing?

Are you looking for flexible work arrangements that offer work-from-home and/or presence in Manhattan, Boston or Philly??

Have you led strategy on a significant pharma brand or account?

Do you have experience at pitching (especially strategy and enablement technology) for new clients? If so, consider joining Epsilon’s growing Healthcare Omnichannel Customer Experience Practice.

Epsilon’s progressive strategists and marketers work to use data and new technologies to create more intimate, interesting, immersive and effective ways for our healthcare clients to engage with patients, caregivers and healthcare professionals. We are seeking a Senior Director of strategic consulting as we expand our team of outstanding digital strategists.

We seek candidates who have 8+ years of healthcare experience to lead the strategy on accounts and work with our VPs to elevate our clients’ digital marketing maturity.

Our highly collaborative healthcare practice supports major global clients (pharma, health insurance, payer, provider), and our expert team mentors talent into the most sophisticated marketing challenges today. Epsilon healthcare strategists have one or both of these primary skillsets Consulting for clients embarking on enterprise digital transformation involving new personalization technologies and data-driven communications.

Delivering omnichannel strategies for brands, therapeutic areas and COEs and ensuring those strategies are pulled through during execution for healthcare clients.

Skills include planning personalized customer experiences across all addressable and anonymous channels (accent on data and digital). Due to the versatile nature of our assignments, the senior director may be asked to perform a variety of the following tasks Design data-driven omni channel relationship marketing programs for physicians and patients – develop data-driven journeys, define goals, targeting and segmentation strategy, specify channels, outline tactics, develop financial model (investment pro formas), and write measurement plan.

Perform segmentations with our analytics team.

Lead in the implementation of Epsilon’s proprietary methodology to assess companies’ issues, opportunities and needs.

Have the analytic strength to work with our analytics team on various challenges.

Lead marketing program planning workshops for clients and their agency partners.

Regularly make data-driven marketing recommendations to senior-level clients.

Connect the dots between customer marketing data principles and Epsilon capabilities and techniques.

Distill high level key insights from qualitative research Manipulate, analyze and visualize data to reveal trends in program performance (HCP / patient) relative to the defined strategy and identify key opportunities for improvement.

Develop and deliver campaign measurement decks that show insights drawn from the data; formulate recommendations for optimization and continue training our upcoming talent on sophisticated approaches.

Manage scope and deliverables for multiple projects on individual accounts.

Monitor and synthesize market research relative to our clients as well as industry best practices and emerging solutions that can be applied to our clients’ business.

Understand and leverage emerging marketing automation enhancements and tech innovation on behalf of clients.

Support the pursuit of new business (organic + new logos) by helping to define RFP responses, develop pitch decks and participate in live pitches.

Manage and teach junior team members in the course of fulfilling client deliverables. Background And Skills Required Education Minimum Bachelor’s Degree, prefer business, sales or marketing, or equivalent.

Master’s Degree preferred.

Minimum Experience 8+ years of experience, in some combination of management consulting, CRM, digital marketing / media within the pharmaceutical or related healthcare industry (agency, consulting or client setting).

The ideal candidate should possess many of the following skills and personal characteristics Expert knowledge of omnichannel marketing with emphasis on digital and direct channels and practices within the healthcare space.

Superior grasp of digital marketing trends and key consulting frameworks and concepts.

Exemplary communicator to both internal and external constituents, with the ability to present data, analysis and statistics in a simple and clear manner.

Polished, professional client management skills–this role will be heavily client-facing.

Effective leader of cross-functional project teams in a matrixed organization.

Analytic, inquisitive mindset, with strong quantitative skills-but also with a creative bent to apply quantitative data – including healthcare specific datasets – to inform and shape marketing strategy and creative execution.

Knowledgeable about what analytic strategies and methods to apply to solve marketing challenges.

Highly competent with Excel and PowerPoint.

Travel Requirements 20%-60% annually, as required.

Periodic on-site presence at client site is expected. Additional Information Great People, Deserve Great Benefits We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly.

If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career. Epsilon is an Equal Opportunity Employer.

Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law.

Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process. For San Francisco Bay and Los Angeles Areas Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4, commonly referred to as the San Francisco Fair Chance Ordinance. Applicants with criminal histories are welcome to apply. REF91042C

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[archaeologysucks]

Someone sent me a list of questions about professional field archaeology, and I thought my answers might be helpful or educational for some of you.

1. Can you describe what your work is now and what specific field you are in?

Most of the work I do at present is in the field of Cultural Resource Management (CRM). It is the sort of work the majority of archaeologists working in the US do. I am an archaeological field technician, which means most of my work is done in the field, though there are also office-based archaeology jobs, involving research, analysis, logistics, and report writing. Most of my work involves cultural survey and archaeological monitoring. Cultural survey usually involves walking over an area where development is planned, and either visually scanning the ground surface for artifacts, or else digging holes at regular intervals, and screening the soils to see if there are any artifacts or cultural features within it. Archaeological monitoring involves observing construction crews moving soil with heavy equipment, in case they turn up anything of historical significance.

2. How did you become interested in this career?

I have always been interested in history, as well as in hunting for objects like interesting rocks or fossils. In high school, I had an opportunity to spend a few weeks volunteering on an archaeological excavation in Montana. I enjoyed finding things and learning about the methodology behind the work.

3. Are there any geographic constraints to this career?

Unless you can get a work visa for another country, which is often difficult, you are constrained to working in the country of your citizenship. You may need to travel a great deal for work, and be prepared to jump from job to job, if you want to work full time. I have worked in many parts of the country, but eventually decided to settle in Western Washington. As a trade-off, my work has become more seasonal. Winters are often slow, with little work available. I have not worked outside Washington State in 7 years, but the companies I work for still sometimes send me out of town and put me up in hotels for days or weeks at a time.

4. What schooling or training was necessary for this career?

For a career in archaeology, you need a college degree in archaeology, or in a related field like anthropology or history, plus an accredited field school (usually a few weeks over a summer). I believe there are some two-year archaeology certification in the US, but don't know any specifics on that. Most people I work with have a BA or MA. You need at least an MA to be considered a Professional Archaeologist, and to legally work on some projects.

5. Do you belong to any professional organizations/unions?

I don't. There are some groups trying to organize a union for archaeologists, but it has been an uphill struggle. Many companies I have worked for would blacklist employees if they were caught so much as talking about unions at work.

6. What are the rewards and challenges of this career?

For rewards, I appreciate the flexibility of my work. If I ever want to take a day or a week or even a month off, it's rarely a problem. My employers just ask me to let them know when I am available again. I enjoy the people I work with (in the PNW; this wasn't universally the case when I worked in other parts of the country). I get to work outdoors, and see some beautiful places. For challenges, having a slow season is hard on my finances. I have to plan and budget for the possibility of having little to no work for 3 or 4 months out of the year. Sometimes the weather is unpleasant, and I get cold and wet and muddy. The terrain can be rough, and there are lots of opportunities for injury. The pay isn't great. It's not terrible, but it's low, considering this is a field that requires someone to invest in a specific kind of 4-year degree. Sometimes the work is boring or not very reqarding, especially when I go for days or weeks without finding anything at all. There can be some anxiety involved in not knowing from one week to the next where or whether I will be working.

7. What freedoms/constraints are inherent in this career?

I think the freedoms and constraints are pretty well covered in the rewards and challenges section. One freedom is that you never have to wear uncomfortable or expensive office clothes. All my field clothes were bought second hand, and it's fine if you show up for work with your hair uncombed, looking like a scarecrow, which is great for those mornings when I just want to roll out of bed at the last possible minute. Another constraint would be the difficulty of forming personal relationships with people, when you're on the road all the time, or moving from job to job. Having a home life, romantic relationship, family, regular activities, or pets can be difficult.

8. What is the average beginning salary in this field?

I'm not gonna lie; it's low. My first job in archaeology, 10 years ago, was $12.50/hr, and rates of pay in the eastern part of the US haven't gone up much since then. I never got more than $15/hr working on the east coast. Which is criminal, considering the college debt a lot of archaeologists are forced to take on. On the plus side, if you're living on the road and being put up in hotels, you might not need to pay rent anywhere, or have many bills. You'll be getting per diem, which is a daily amount of money meant to cover your food and the inconvenience of being away from home, and you might get your mileage paid for as well, if you have your own vehicle. I've only had one job that was salaried; everything else was an hourly wage. Now, working in the PNW with 10+ years of field experience, I make $20/hr, and, as I said above, it's not always full time.

9. Do you enjoy your job?

There are times when I do. When the weather is good, and the work is fairly easy, and I'm working with people I enjoy. There are other times when I wake up in the dark and it's raining and I still ache from the day before, when my first thought is "oh god kill me now". With the season of cold and dark upon us, I think more and more about getting into another line of work. Something with a regular paycheck I can count on, and the ability to come home to my own bed every night, and not spend 2+ hours of my day commuting all over the state, where I can work indoors and be warm and dry and clean, and make myself as many cups of tea a day as I want. Don't get me wrong; I thin the work I do is important and worthwhile, and that someone definitely needs to do it, but I think that someone should be paid more, and should possibly not be me.

10. What is the potential highest salary in this field?

I really don't know, off the top of my head, but I'm gonna guess it's not high. I doubt there are any archaeologists making $100k, and I don't think I've ever known anyone who made more than $50k. I did work for a company once whose owner was pretty loaded, but he wasn't an archaeologist; he was a business owner.

11. What advice would you give to someone interested in this field?

Make sure you want it. Go into it with both eyes open. Care deeply about historical preservation. Specialize in something, especially something tech-related, like GIS. Follow archaeology job posting boards, so that you know what jobs are out there, what qualifications they are looking for, and what they pay. Know your value. Be flexible. And have a backup plan, for when the work is slim.

12. What local schools/programs would you recommend to someone interested going into this field?

I don't know any in particular off the top of my head. I got my degrees overseas, and only have the vaguest understanding of how the American higher education system operates. As long as you get a 4-year degree in a relevant field, and attend an accredited field school, you should be good to go. On top of that, consider volunteering at museums, and other history or archaeology related organizations.

Best of luck to you with your future plans!

[workfromhomeyoutuber]

Octagon: Data Analytics Lead

Headquarters: Stamford, CT URL: https://www.octagon.com/

THE JOB / Data Analytics Lead       

STRATEGY / Responsible for developing and executing investment recommendations for our clients. 

            Octagon, the world’s premiere global sports marketing agency, is seeking a Data Analytics Lead to join its strategy practice! 

Our headquarters is located in Stamford, CT but the location of this position can be flexible with a preference for working in one of our office locations - Stamford, CT, New York, NY, Chicago, IL, or Los Angeles, CA. We will also consider a remote based working arrangement for qualified candidates. 

Whether it’s identifying the right target audience for an event or measuring KPIs, we strive to ground all our recommendations in data. Here's where you come in! 

We are looking for someone who can guide the planning, implementation, and execution of all CRM initiatives for national and regional events. We will look to you to identify the right audience and leverage the right channels to reach them. You will build out a registration plan that allows accurately track all KPIs. And you will be insightful – reporting is useful, but insights drive the business forward.

             THE WORK YOU’LL DO 

Lead the development and execution of CRM and data strategies for client events

Operationalize and establish best processes for scaling and streamline reporting

Create tailored measurement and learning plans that allow programs to define and understand their programs

Develop CRM and data strategies for event, monitor performance and continually make adjustments

Create program recaps as it relates to data strategy with key takeaways, insights, and future recommendations

Identify target audiences for each event and determine appropriate outreach channel to engage with consumers

Collaborate with clients, account teams, partners, and vendors to execute all data plans effectively

Ensure integrity of consumer data, and always adhere to best privacy practices to protect data

THE BIGGER TEAM YOU’LL JOIN

Where others see complexity, we see possibility. 

Octagon is the global sports, entertainment and experiential marketing arm of the Interpublic Group. But if that classification doesn’t do it for you, and it shouldn’t, let’s take it a step further. 

We are what we believe. And we believe that while the world of sports and entertainment is full of opportunities and possibilities, sometimes the amount of choice can seem a little overwhelming. Even daunting.

  That’s where we come into play. 

At Octagon we inspire brands, talent, and our people to see the world for all its potential. We then help break down the complexity and push forward so you can make your next right move.

  WHO WE’RE LOOKING FOR 

Minimum 5 years relevant experience

A passion for sports, entertainment, gaming, music and/or celebrity culture

An insightful thinker who uses data to drive decision

Highly proficient in Microsoft Excel

A strong multi-tasker with an ambitious work ethic

Dedication, persistence, thoroughness, and attention to detail

Ability to travel – 15%

  Octagon is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status, or any other basis prohibited by law.

  To apply: https://ipg.taleo.net/careersection/octagon_ext_cs/jobdetail.ftl?job=013238&tz=GMT-05%3A00&tzname=America%2FNew_York

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[lovehvm70]

Terms Beginning With 'C' C Corporation C-Suite Call Call Option Callable Bond Canceled Check Candlestick Cap and Trade Capacity Utilization Rate CAPE Ratio Capital Capital Account Capital Adequacy Ratio (CAR) Capital Asset Capital Asset Pricing Model (CAPM) Capital Budgeting Capital Employed Capital Expenditure Capital Gain Capital Gains Tax Capital Goods Capital Improvement Capital Investment Capital IQ Capital Leases Capital Loss Carryover Capital Market Line (CML) Capital Markets Capital Project Capital Stock Capital Structure Capitalism Capitalization Capitalization Rate Capitalization Table Capitalize Capitalized Cost Capitalized Interest Capitulation Carbon Credit Carding Carriage and Insurance Paid To (CIP) Carried Interest Carve-Out Cash Accounting Cash Advance Cash-and-Carry-Arbitrage Cash and Cash Equivalents (CCE) Cash Back Cash Balance Pension Plan Cash Budget Cash Conversion Cycle (CCC) Cash Cow Cash Dividend Cash Equivalents Cash Flow Cash Flow from Financing Activities (CFF) Cash Flow from Investing Activities Cash Flow from Operating Activities (CFO) Cash Flow Statement Cash Management Cash-on-Cash Return Cash on Delivery (COD) Cash-Out Refinance Cash Ratio Cash Surrender Value Cash Value Life Insurance Catalog of Federal Domestic Assistance (CFDA) Caveat Emptor Central Counterparty Clearing House (CCP) Central Limit Theorem (CLT) Centrally Planned Economy Certainty Equivalent Certificate of Deposit (CD) Certificate of Insurance (COI) Certificate of Origin (CO) Certified Financial Planner (CFP) Certified Information Systems Auditor (CISA) Certified Management Accountant (CMA) Certified Public Accountant (CPA) Ceteris Paribus Chairman Channel Stuffing Chapter 11 Chart of Accounts (COA) Chartered Accountant (CA) Chartered Financial Analyst (CFA) Chartered Retirement Planning Counselor (CRPC) Chattel Mortgage Cheapest to Deliver (CTD) Check Checking Account Checks and Balances Chi Square Statistic Chief Executive Officer (CEO) Chief Financial Officer (CFO) Chief Operating Officer (COO) Chief Technology Officer (CTO) Child Tax Credit Chinese Wall Churn Rate Churning Circular Flow Of Income Classical Economics Clawback Clayton Antitrust Act Clearing Clearing House Close Position Closed-End Fund Closed Economy Cloud Computing Chicago Board Options Exchange (CBOE) Chicago Mercantile Exchange (CME) Coase Theorem Code of Ethics Coefficient of Determination Coefficient of Variation (CV) CoInsurance Collar Collateral Collateralized Debt Obligation (CDO) Collateralized Loan Obligation (CLO) Collateralized Mortgage Obligation (CMO) Collection Agency Collusion Combined Loan-To-Value Ratio (CLTV Ratio) Combined Ratio Command Economy Commerce Commercial Commercial Bank Commercial Loan Commercial Mortgage-Backed Security (CMBS) Commercial Paper Commercial Real Estate Commercialization Commingled Fund Commission Commodity Commodity Futures Contract Commodity Trading Advisor (CTA) Common Equity Tier 1 (CET1) Common Law Common Size Financial Statement Common Size Income Statement Common Stock Communism Community Reinvestment Act (CRA) Comparable Company Analysis (CCA) Comparative Advantage Comparative Market Analysis Compensatory Damages Competitive Intelligence Competitive Advantage Complement Compliance Officer Compound Annual Growth Rate (CAGR) Compound Interest Compounding Comprehensive Income Comps Conditional Probability Conditional Value at Risk (CVaR) Confidence Interval Conflict of Interest Conflict Theory Conglomerate Consignment Consolidate Consolidated Omnibus Budget Reconciliation Act (COBRA) Consolidation Construction Loan Consumer Credit Consumer Discretionary Consumer Goods Consumer Packaged Goods (CPG) Consumer Price Index (CPI) Consumer Surplus Consumer Staples Consumerism Consumption Function Contango Contingency Contingent Asset Contingent Beneficiary Contingent Convertible Contingent Liability Contingent Value Rights (CVR) Continuous Compounding Contra Account Contract For Differences (CFD) Contractionary Policy Contrarian Contributed Capital Contribution Margin Controller Conventional Mortgage Convertible Bond Convertible Preferred Stock Convexity Cook the Books Copyright Core Competencies Corporate Bond Corporate Charter Corporate Citizenship Corporate Culture Corporate Finance Corporate Governance Corporate Hierarchy Corporate Social Responsibility (CSR) Corporate Tax Corporation Correction Correlation Correlation Coefficient Correspondent Bank Cost Accounting Cost and Freight (CFR) Cost Basis Cost-Benefit Analysis Cost of Capital Cost Control Cost of Debt Cost of Equity Cost of Goods Sold (COGS) Cost, Insurance and Freight (CIF) Cost of Labor Cost of Living Cost-of-Living Adjustment (COLA) Cost of Revenue Cost Per Click (CPC) Cost Per Thousand (CPM) Cost-Plus Contract Cost-Push Cost-Volume-Profit (CVP) Cottage Industry Counteroffer Counterparty Counterparty Risk Countertrade Coupon Rate Covariance Covenant Cover Letter Coverage Ratio Covered Call Covered Interest Rate Parity Creative Destruction Credit Credit Analyst Credit Bureau Credit Card Credit Card Balance Credit Card Dump Credit Default Swap (CDS) Credit Facility Credit Limit Credit Linked Note (CLN) Credit Rating Credit Report Credit Risk Credit Score Credit Spread Credit Union Creditor Creditworthiness Cross Culture Cross Elasticity of Demand Cross-Sell Crowdfunding Crowding Out Effect Crude Oil Crypto Token Cryptocurrency Cum Dividend Cum Laude Cup and Handle Currency Currency Carry Trade Currency Exchange Currency Peg Currency Swap Current Account Current Account Deficit Current Assets Current Liabilities Current Ratio Current Yield CUSIP Number Custodial Account Custodian Customer Customer Relationship Management (CRM) Customer Service Customer to Customer (C2C) Cyclical Industry Cyclical Stocks Cyclical Unemployment More Terms "Your imagination is our reality" "Your dream becomes reality with us" - AKAL HATI Technology -

[jobswzayef]

Country Sales Manager

Country Sales Manager

We believe work is not a place but rather a thing you do. Our technology revolves around this core philosophy. We are relentlessly committed to helping people work and play from anywhere on any device. Innovation creativity and a passion for ever improving performance drive our company and our people forward. We empower the original mobile device YOU!

What we apos re looking for As our new Country Sales Manager for the Kingdom of Saudi Arabia you will be responsible for driving growth into the market via market penetration of the entire Citrix portfolio in territory with the mindset of a territory general manager in a matrix organization. You will lead the sales team in consistently following the sales methodology and best and creative practices while leveraging channel partners and various Citrix resources for lead generation and to close deals against specific quarterly and yearly targets. Primary Duties Responsibilities

You treat employees fairly providing frequent constructive feedback and encouragement and demonstrate a sincere interest in their success and well being.

Provide training and coaching in the use and application of both processes to both reps and sales managers on delivering the methodology to their teams.

Provide ongoing training to sales reps regarding sales skills product knowledge and market focus. Teach appropriate prospecting techniques for securing new clients key account management and general account maintenance. Work with sales managers to ensure sales reps are properly trained and proficient in our sales methodology.

Conduct regular reviews of business including sales call activity lead follow up account reviews prospecting and performance for each individual sales rep personnel issues and personal professional developmental opportunities. Help identify and communicate competitive losses wins across the sales team s . Work with sales managers to manage reps to expectations.

Provide day to day guidance for sales reps and managers in matters of problem resolution sales strategies competitive analysis and pricing bids RFPs RFQs and corporate policy interpretation.

Perform key functions to recruit top notch sales reps including interviewing hiring monitoring employee feedback and documentation counseling and coaching and performance management improvement when needed. Help identify staffing needs.

Assess skill sets and provide ongoing coaching and feedback to team members in order to meet objectives reinforce sales methodology and provide guidance on career path direction. Implement personal development plans for individual team members.

Effectively manage expenses across the team s .

Meet booking commitment goals by helping to set sales strategies and manage the execution of selling via sales managers and Sales Team s .

Help identify coverage gaps geographic product etc. and manage investments to eliminate coverage gaps.

Obtain weekly sales forecasts from each sale rep and team s and prepare a management level revenue projection for the current month quarter and year. Manage and coach reps and sales managers to ensure accurate and timely forecasts which are reflected in Salesforce.com.

Communicate with remote Field and Sales team s and managers to maintain consistency with headquarters direction and strategy and inform of company activities and initiatives. Coordinates field sales programs such as quarterly business reviews and semi annual sales training.

Set and drive key Inside Sales performance metrics such as call volumes meetings bookings and new pipeline creation

Collect and communicate marketing requirements and competitive data including pricing feature needs license models and value proposition strategies to product stakeholders and senior management. Facilitate discussions cross functionally to ensure market data needs of the Sales teams are being met and issues are being addressed.

Manage the account and opportunity planning activities within the team to identify and help implement new initiatives to maximize revenue and market potential.

Demonstrate strong product knowledge and ability to articulate our value proposition ability to coach sales managers on same. Qualifications Knowledge Skills Abilities

Experience in direct selling of complex technical business solutions in the mid market space and strong understanding of business drivers for Line of Business solutions within enterprise organizations.

Self motivation self management and professionalism with advanced organizational negotiation problem solving skills and team building skills.

Advanced level of specialized sales and product solution knowledge and a solid understanding of Citrix competitive domain and technologies.

Able to articulate and understand the customer strategy and Citrix delivery infrastructure solution strategy for the specific technical area and coach sales engineering teams on the same.

Knowledge of Microsoft Office Suite CRM and opportunity management systems preferably Salesforce.com.

Ability to travel 50 of the time within assigned territory including Corporate HQ.

Experience and background in 2 tier channel distribution sales model. Basic Requirements

Bachelors degree or equivalent experience. MBA preferred

Extensive sales management experience preferably in the Information Technology industry for a multinational organization.

What youre looking for Our technology is built on the idea that everyone should be able to work from anywhere at any time and on any device. Its a simple philosophy that guides everything we do including how we work. If youre in sales well help you make your numbers and a difference with a brand you can believe in. We want employees to do what they do best every day. Be bold. Take risks. Imagine a better way to work. If we just described you then we really need to talk.

Functional Area Sales Management

About us Citrix is a cloud company that enables mobile workstyles. We create a continuum between work and life by allowing people to work whenever wherever and however they choose. Flexibility and collaboration is what were all about. The Perks We offer competitive compensation and a comprehensive benefits package. Youll enjoy our workstyle within an incredible culture. Well give you all the tools you need to succeed so you can grow and develop with us. Citrix Systems Inc. is firmly committed to Equal Employment Opportunity EEO and to compliance with all federal state and local laws that prohibit employment discrimination on the basis of age race color gender sexual orientation gender identity ethnicity national origin citizenship religion genetic carrier status disability pregnancy childbirth or related medical conditions marital status protected veteran status and other protected classifications. Citrix uses applicant information consistent with the Citrix Recruitment Policy Notice at https www.citrix.com about legal privacy citrix recruitment privacy notice.html Citrix welcomes and encourages applications from people with disabilities. Reasonable accommodations are available on request for candidates taking part in all aspects of the selection process. If you are an individual with a disability and require a reasonable accommodation to complete any part of the job application process please contact us at 877 924 8749 or email us at ASKHR citrix.com for assistance. If this is an evergreen requisition by applying you are giving Citrix consent to be considered for future openings of other roles of similar qualifications. * راتب مجزي جداً. * مكافأت و حوافز متنوعة. * توفير سكن مؤثث أو بدل سكن. * أنتقالات أو توفير بدل عنها. * توفير تذاكر السفر لمن يشغل الوظيفة و عائلته. * نسبة من الأرباح الربع سنوية. * أجازات سنوية مدفوعة الراتب بالكامل. * مسار وظيفي واضح للترقيات. * بيئة عمل محفزة و مناسبة لحالة الموظف. * تأمين طبي للموظيف و عائلته. * تأمينات أجتماعية. التقدم و التواصل مباشرة دون و سطاء عند توافر الألتزام و الجدية التامة و المؤهلات المطلوبة علي: jobswzayef@gmail.com

[csrgood]

Blackbaud Releases Second Annual Social Responsibility Report

 Blackbaud (NASDAQ: BLKB), the world’s leading cloud software company powering social good, today released its second annual Social Responsibility Report, which provides an in-depth look at the company’s global social responsibility, governance, ethical practices and dedication to sustainability. 

Blackbaud is here to help good take over, and that higher purpose starts with the company’s own team. Blackbaud serves millions of users in more than 100 countries, providing cloud software, services, expertise and data intelligence that empower and connect people to drive impact for social good. The organizations and individuals using Blackbaud technology raise, grant and invest more than $100 billion in their programming each year. 

The 2019 report highlights key environmental, social and governance (ESG) accomplishments the company has made over the past year. 

“We’re proud to support people and organizations working to build a better world–and we want them to be proud of us, too. Remaining transparent and accountable is a huge part of that as we work together to help good take over,” said Mike Gianoni, Blackbaud president and CEO. “A year after releasing our first Social Responsibility Report, we’re continuing to think critically about our responsibilities as a technology provider, employer, public company, environmental steward and member of the global community, as well as challenging ourselves to do more.” 

Key accomplishments from the past year include:  

Blackbaud fosters a company culture consistent with its higher purpose, as evidenced by its employees’ commitment to social good – 89% of Blackbaud employees have volunteered in the past year; employees participate in Blackbaud’s matching gift program 2.2 times more than the national median; and one in four employees serves on a social good board or committee.  

Blackbaud donates 3% of its pretax profit. And, nearly half of Blackbaud’s charitable donations represent the company’s commitment to education, peace and justice and ending poverty. 

An early adopter of industry-leading cybersecurity and data privacy standards, Blackbaud’s cybersecurity team reflects 400 years of combined experience, including service in key government offices and Fortune 500 companies. This year, Blackbaud launched the Consumer Privacy Centre of Excellence, a collective of subject matter experts from different departments, all trained in privacy and how to access data uses within their respective departments.  

In June 2018, Blackbaud opened its new world headquarters and achieved LEED Gold status from the U.S. Green Building Council. Since then, Blackbaud has made strides in doing even more to create a sustainable work environment, including:  

Ensuring the best air quality with the least energy consumption.

Capitalizing on natural light to reduce the number of fixtures by 30% when compared with conventional design standards. 

Using 20% less water than a typical highest-class office building.

Operating with 30% more energy efficiency than a typical building of its class.

Diverting as much waste as possible from the landfill. In 2018, Blackbaud diverted 16 tons of waste, 156 tons of recycling and 26 tons of compost.

“Social good is at the heart of who we are as a company, an employer and a brand,” said Rachel Hutchisson, VP of corporate citizenship and philanthropy at Blackbaud. “Our CSR strategy is focused on ensuring we’re not only powering an Ecosystem of Good® at Blackbaud, but actively participating in–and furthering–that ecosystem.”

The 2019 Blackbaud Social Responsibility Report is available here. 

About Blackbaud Blackbaud (NASDAQ: BLKB) is the world's leading cloud software company powering social good. Serving the entire social good community—nonprofits, foundations, companies, education institutions, healthcare organizations and individual change agents—Blackbaud connects and empowers organizations to increase their impact through cloud software, services, expertise and data intelligence. The Blackbaud portfolio is tailored to the unique needs of vertical markets, with solutions for fundraising and CRM, marketing, advocacy, peer-to-peer fundraising, corporate social responsibility, school management, ticketing, grantmaking, financial management, payment processing and analytics. Serving the industry for more than three decades, Blackbaud is headquartered in Charleston, South Carolina, and has operations in the United States, Australia, Canada, Costa Rica and the United Kingdom. For more information, visit www.blackbaud.com or follow us on Twitter, LinkedIn, Instagram and Facebook.

Media Inquiries media@blackbaud.com 

Forward-looking Statements Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties, including statements regarding expected benefits of products and product features. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at www.sec.gov or upon request from Blackbaud's investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.

source: https://www.csrwire.com/press_releases/42935-Blackbaud-Releases-Second-Annual-Social-Responsibility-Report?tracking_source=rss

[martechadvisor-blog]

The New State of Play for Data-Driven Marketers

Marketers are faced with an increasingly skeptical consumer base thanks to data breaches, transparency shortfalls and opaque efforts to mobilize personal information seen as invasions of privacy. Here’s what businesses looking to advance marketing services under scrutiny need to know, says Dr. David Speiser, Executive Vice President for Corporate Strategy, ICF. Consumer expectations for responsible business practices have spiked in recent years due to breaches in trust and misuse of data sources – leading many companies and brands to develop internal ethics and process guidelines to self-regulate their work. Whereas social platform algorithms once favored channels with the most followings, consumers, and the algorithms that serve them are now demanding more relevant and honest consumer engagements that clearly speak to a brand’s values and goals. Today’s brands need to be storytellers to stand out, and consumers need stories they can believe to develop lasting relationships with brands.

However, to complicate matters, consumers have adopted a fundamental distrust of the standard storytelling platforms – from media to social media. People have widespread, general concerns of transparency around data usage — and it is challenging marketers to think differently. The new dynamic is also requiring marketers and brands to be even more transparent about how they’re using customer data and the stories that stem from it.

Looking ahead, brands must create more curated and owned experiences for their brand loyalists. As users — and regulators — think more critically about data usage, there are both challenges and opportunities for data-driven marketers looking to deliver relevant, engaging stories to their audiences. To create sustainable advocacy and combat distrust, organizations will need to start making larger investments into self-sustaining communities on their own channels (social media, websites and/or mobile applications), while measurably increasing transparency into how user data is captured, protected, used and disclosed.

The diverse views from within companies

Although questions around data usage face nearly every business, companies differ greatly in their reliance on digital marketing and the associated customer analytics that pull on data aggregation and activity tracking. Some are totally reliant on these approaches, like lifestyle product startups – BirchBox, for example – seeking to carve market niches for discretionary categories that are only addressable through advanced digital Tools of Engagement (ToE). Some, like major brick-and-mortar retailers, use ToE as a performance improvement tool for their underlying business. Others, such as large established consumer packaged goods like P&G or auto companies like GM, have business models that could likely find substitutes in response to problematic applications without major business disruption. For example, Tesla deleted its Facebook channel completely following the first headlines surrounding the Facebook/Cambridge Analytica scandal.

Companies also differ in how they might choose to interpret the increasing focus on corporate citizenship and its intersection with the debate over data, privacy, and governance. Larger publicly-held companies are far more exposed to institutional investors (especially those outside the U.S.) demanding greater transparency over environmental, sustainability, and governance (ESG) approaches. On the flip side, small startups will likely be focused on basic compliance amidst the all-consuming effort to deliver growth and returns to VC and later-stage investors. The focus on avoiding real or perceived ToE abuse might only emerge when these companies seek a liquidity event that puts them in the portfolio of a larger public company with more at stake in the debate.

The evolving view from within agencies

Marketing services companies are often on the cutting edge of new tools and data-leveraging methods in order to help brands connect with their customers and drive revenue. This often means close relationships with numerous data aggregators (often a competitive advantage in itself). Simultaneously, there’s a growing need to adapt to and guide different clients’ approaches to data collection and usage for large-scale marketing efforts.

At a minimum, marketing firms need to establish strong auditing and reporting capabilities to ensure compatibility with their clients’ own data privacy policies and strategies. Currently, GDPR and similar legislation like the UK Data Protection Bill impose rigorous requirements on firms that are Processors versus Controllers of consumer data. An immediate result was the creation of new pools of associated and compliant consumer information.

Mounting momentum in the push for privacy-ToE balance in the U.S. recently led to California’s sweeping Consumer Privacy Act of 2018 (Act). This Act adopts a number of the EU regulation requirements to protect and enhance consumer rights (notice, transparency, right to erasure, object, request records to name a few) – bringing into existence the strictest privacy bill in U.S history and setting an easy tone for other states to follow. If embraced cross country, such requirements would substantially increase the amount of logging and metadata required to maintain control and transparency over consumer data. Canada data protection officials are similarly ramping up their data protection requirements with pending non-compliance fines ranging from $15 million to $30 million. Sweeping changes here in the U.S. could pose new challenges to existing digital advertising models, requiring new data structures and processes.

As marketing firms serve clients with different postures, they too will have to adapt. Clients who wish to disassociate themselves from more aggressive data-driven tools may want agencies to segment themselves into units using various practices to optimize marketing performance. Alternatively, whole companies might focus on various services to cater to clients with differing appetites for data’s role in the marketing process: those using only mass media; those relying on opt-in first party data such as loyalty programs; those relying on a broader set of first party data including CRM; and those willing to pursue the full range of data aggregation and targeting with full auditing and reporting requirements. Agencies in the U.S. must soon start assessing these possibilities and how they compete in a more regulated environment, as those in the EU are already doing.

Shedding light on data-driven marketing activities for the common good

Behind the scenes, there is also another story to tell. For consumer data research firms and aggregators such as Experian, Datalogix, and Acxiom, collecting metrics on consumers’ purchase behaviors translates into millions of dollars of business and opportunities for new and more-targeted ways to reach audiences. These and similar digital ToE players’ voracious appetite for, and monetization of, consumers’ personal data continues to erode consumers’ and stakeholders’ trust. Many also joke about (or fear) the possibilities of social platforms “listening in” on everyday conversations to serve you ads. The truth is, consumers have every right to be vigilant and smart about future use of their data. And while the increased scrutiny following the Cambridge Analytica scandal may have shed more light on these types of companies and the partners that use them, it seems distrust remains and there is still a lot left to be understood.

So, what could this mean for companies of all sizes? Namely, taking special care to reassess data practices, shift toward a more curated, contextual targeting experience, eliminate internal acquisition of third-party purchased data, and leverage ToEs to reconnect brands directly with consumers through relevant creative messaging. This care also must be accompanied by clear notice and transparent communications that reveal how user data is captured, protected, used or disclosed as well as full consumer control over opt-in consent methods, data subject request portals, cookie consent banners, and preference centers, and privacy-friendly default settings.

Assuming people still want free access to channels and a more personalized experience, this approach may yield surprisingly positive outcomes for everyone involved – or, at least, help companies meaningfully regain consumer trust.

This article was first appeared on MarTech Advisor

[b2binfographic]

Director, Marketing - DramaFever

Company Overview Warner Bros. has been entertaining audiences for more than 90 years through the world’s most-loved characters and franchises. Warner Bros. employs people all over the world in a wide variety of disciplines. We're always on the lookout for energetic, creative people to join our team. Business Unit Overview WB Digital Labs (subsidiary of Warner Bros.) is a fast-paced, innovative development division working to build the next generation of video-enabled entertainment brands. Previously known as the startup, DramaFever, we have an established history of building one of the most beloved over-the-top-streaming Korean Drama channels on the market. Now, we are looking at nothing less than to shape the future of media by combining our cutting-edge technology, design, and marketing capabilities with the world’s most beloved and iconic brands (eg. Looney Tunes & DC Comics) to build a portfolio of next-generation multi-media entertainment services and delight fans everywhere. Posting Job Description What part will you play? WB Digital Labs (subsidiary of Warner Bros.) is a fast-paced, innovative development division working to build the next generation of video-enabled entertainment brands. Previously known as the startup, DramaFever, we have an established history of building one of the most beloved over-the-top-streaming Korean Drama channels on the market. Now, we are looking at nothing less than to shape the future of media by combining our cutting-edge technology, design, and marketing capabilities with the world’s most beloved and iconic brands (eg. Looney Tunes & DC Comics) to build a portfolio of next-generation multi-media entertainment services and delight fans everywhere. We are looking for talented Director, Marketing to join the DramaFever team at WB Digital Labs. You will serve all cross-functional marketing initiatives, overseeing a team responsible for driving high quality top of the funnel growth and awareness. This person will identify opportunities for DramaFever to scale our acquisition channels, lead life-cycle marketing, drive bottom-line revenue and grow cost effectively as a content-streaming business. You will be responsible for driving the marketing calendar, overseeing strategy and implementation of all marketing and communication initiatives to develop DramaFever’s audience and build customer retention. The ideal candidate is passionate about content and technology, is both creative and data-driven, has extensive direct-to-consumer digital subscription, social media, and marketing experience and knows how to convert users to paying subscribers. Oversee all marketing efforts including the marketing calendar development process for initiatives with a critical focus on paid media strategy, including planning, forecasting, and analyzing all performance and brand media channels. Support to help evolve the marketing vision for the brand including brand positioning, key differentiators, audiences and customer engagement strategies. Partner with business stakeholders to develop monthly, quarterly and annual marketing plans in support of organizational strategy and overall business objectives. Direct analytics team to measure, analyze and evangelize marketing campaign performance and make data-driven decisions about how to invest our marketing resources for maximum impact. Provide thought leadership on brand and social media marketing - ensuring we continue to innovate and social is thoughtfully factored into partnerships, executions, and campaigns. Coordinate with internal stakeholders, including creative/copy, technology, product and other departments to ensure consistency of marketing messages and user experience across all digital and offline channels. Stay current on digital marketing trends and best practices, focusing on how changes can help improve and optimize campaigns towards our target KPIs. Work with the licensing team to research, advocate and ultimately recommend content for the channel. Work closely with video production team to create metadata, edit videos, and manage various quality assurance processes. Coordinate with the product team to continually enhance the user experience and grow the audience base. Collaborate with cross functional internal and external teams to develop custom strategies and initiatives to extend client opportunities. What do we require from you? 6+ years of experience in a direct to consumer digital marketing. Experience in team management, growth and proven success in executing marketing campaigns. Hands on experience in digital marketing channels including but not limited to Retention, CRM, SEM, SEO, Social Media Marketing, Content Marketing, PR, Offline Marketing, Influencer Marketing and Video Marketing. Highly analytical and uses data to uncover insights and opportunities to drive impact; ability to translate analysis into recommendations to marketing and product teams. Ability to shift effectively back and forth between day-to-day detailed operations and long term high level strategy. Bachelor’s Degree. *The Warner Bros. Entertainment Group of Companies is an equal opportunity employer and considers all candidates for employment regardless of race, color, religion, sex, national origin, citizenship, age, disability, marital status, military or veteran's status (including protected veterans, as may be required by federal law), sexual orientation, gender identity or any other category protected by law. Read the full article

[lovehvm70]

Terms Beginning With 'C' C Corporation C-Suite Call Call Option Callable Bond Canceled Check Candlestick Cap and Trade Capacity Utilization Rate CAPE Ratio Capital Capital Account Capital Adequacy Ratio (CAR) Capital Asset Capital Asset Pricing Model (CAPM) Capital Budgeting Capital Employed Capital Expenditure Capital Gain Capital Gains Tax Capital Goods Capital Improvement Capital Investment Capital IQ Capital Leases Capital Loss Carryover Capital Market Line (CML) Capital Markets Capital Project Capital Stock Capital Structure Capitalism Capitalization Capitalization Rate Capitalization Table Capitalize Capitalized Cost Capitalized Interest Capitulation Carbon Credit Carding Carriage and Insurance Paid To (CIP) Carried Interest Carve-Out Cash Accounting Cash Advance Cash-and-Carry-Arbitrage Cash and Cash Equivalents (CCE) Cash Back Cash Balance Pension Plan Cash Budget Cash Conversion Cycle (CCC) Cash Cow Cash Dividend Cash Equivalents Cash Flow Cash Flow from Financing Activities (CFF) Cash Flow from Investing Activities Cash Flow from Operating Activities (CFO) Cash Flow Statement Cash Management Cash-on-Cash Return Cash on Delivery (COD) Cash-Out Refinance Cash Ratio Cash Surrender Value Cash Value Life Insurance Catalog of Federal Domestic Assistance (CFDA) Caveat Emptor Central Counterparty Clearing House (CCP) Central Limit Theorem (CLT) Centrally Planned Economy Certainty Equivalent Certificate of Deposit (CD) Certificate of Insurance (COI) Certificate of Origin (CO) Certified Financial Planner (CFP) Certified Information Systems Auditor (CISA) Certified Management Accountant (CMA) Certified Public Accountant (CPA) Ceteris Paribus Chairman Channel Stuffing Chapter 11 Chart of Accounts (COA) Chartered Accountant (CA) Chartered Financial Analyst (CFA) Chartered Retirement Planning Counselor (CRPC) Chattel Mortgage Cheapest to Deliver (CTD) Check Checking Account Checks and Balances Chi Square Statistic Chief Executive Officer (CEO) Chief Financial Officer (CFO) Chief Operating Officer (COO) Chief Technology Officer (CTO) Child Tax Credit Chinese Wall Churn Rate Churning Circular Flow Of Income Classical Economics Clawback Clayton Antitrust Act Clearing Clearing House Close Position Closed-End Fund Closed Economy Cloud Computing Chicago Board Options Exchange (CBOE) Chicago Mercantile Exchange (CME) Coase Theorem Code of Ethics Coefficient of Determination Coefficient of Variation (CV) CoInsurance Collar Collateral Collateralized Debt Obligation (CDO) Collateralized Loan Obligation (CLO) Collateralized Mortgage Obligation (CMO) Collection Agency Collusion Combined Loan-To-Value Ratio (CLTV Ratio) Combined Ratio Command Economy Commerce Commercial Commercial Bank Commercial Loan Commercial Mortgage-Backed Security (CMBS) Commercial Paper Commercial Real Estate Commercialization Commingled Fund Commission Commodity Commodity Futures Contract Commodity Trading Advisor (CTA) Common Equity Tier 1 (CET1) Common Law Common Size Financial Statement Common Size Income Statement Common Stock Communism Community Reinvestment Act (CRA) Comparable Company Analysis (CCA) Comparative Advantage Comparative Market Analysis Compensatory Damages Competitive Intelligence Competitive Advantage Complement Compliance Officer Compound Annual Growth Rate (CAGR) Compound Interest Compounding Comprehensive Income Comps Conditional Probability Conditional Value at Risk (CVaR) Confidence Interval Conflict of Interest Conflict Theory Conglomerate Consignment Consolidate Consolidated Omnibus Budget Reconciliation Act (COBRA) Consolidation Construction Loan Consumer Credit Consumer Discretionary Consumer Goods Consumer Packaged Goods (CPG) Consumer Price Index (CPI) Consumer Surplus Consumer Staples Consumerism Consumption Function Contango Contingency Contingent Asset Contingent Beneficiary Contingent Convertible Contingent Liability Contingent Value Rights (CVR) Continuous Compounding Contra Account Contract For Differences (CFD) 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Director, Marketing - DramaFever

Company Overview Warner Bros. has been entertaining audiences for more than 90 years through the world’s most-loved characters and franchises. Warner Bros. employs people all over the world in a wide variety of disciplines. We're always on the lookout for energetic, creative people to join our team. Business Unit Overview WB Digital Labs (subsidiary of Warner Bros.) is a fast-paced, innovative development division working to build the next generation of video-enabled entertainment brands. Previously known as the startup, DramaFever, we have an established history of building one of the most beloved over-the-top-streaming Korean Drama channels on the market. Now, we are looking at nothing less than to shape the future of media by combining our cutting-edge technology, design, and marketing capabilities with the world’s most beloved and iconic brands (eg. Looney Tunes & DC Comics) to build a portfolio of next-generation multi-media entertainment services and delight fans everywhere. Posting Job Description What part will you play? WB Digital Labs (subsidiary of Warner Bros.) is a fast-paced, innovative development division working to build the next generation of video-enabled entertainment brands. Previously known as the startup, DramaFever, we have an established history of building one of the most beloved over-the-top-streaming Korean Drama channels on the market. Now, we are looking at nothing less than to shape the future of media by combining our cutting-edge technology, design, and marketing capabilities with the world’s most beloved and iconic brands (eg. Looney Tunes & DC Comics) to build a portfolio of next-generation multi-media entertainment services and delight fans everywhere. We are looking for talented Director, Marketing to join the DramaFever team at WB Digital Labs. You will serve all cross-functional marketing initiatives, overseeing a team responsible for driving high quality top of the funnel growth and awareness. This person will identify opportunities for DramaFever to scale our acquisition channels, lead life-cycle marketing, drive bottom-line revenue and grow cost effectively as a content-streaming business. You will be responsible for driving the marketing calendar, overseeing strategy and implementation of all marketing and communication initiatives to develop DramaFever’s audience and build customer retention. The ideal candidate is passionate about content and technology, is both creative and data-driven, has extensive direct-to-consumer digital subscription, social media, and marketing experience and knows how to convert users to paying subscribers. Oversee all marketing efforts including the marketing calendar development process for initiatives with a critical focus on paid media strategy, including planning, forecasting, and analyzing all performance and brand media channels. Support to help evolve the marketing vision for the brand including brand positioning, key differentiators, audiences and customer engagement strategies. Partner with business stakeholders to develop monthly, quarterly and annual marketing plans in support of organizational strategy and overall business objectives. Direct analytics team to measure, analyze and evangelize marketing campaign performance and make data-driven decisions about how to invest our marketing resources for maximum impact. Provide thought leadership on brand and social media marketing - ensuring we continue to innovate and social is thoughtfully factored into partnerships, executions, and campaigns. Coordinate with internal stakeholders, including creative/copy, technology, product and other departments to ensure consistency of marketing messages and user experience across all digital and offline channels. Stay current on digital marketing trends and best practices, focusing on how changes can help improve and optimize campaigns towards our target KPIs. Work with the licensing team to research, advocate and ultimately recommend content for the channel. Work closely with video production team to create metadata, edit videos, and manage various quality assurance processes. Coordinate with the product team to continually enhance the user experience and grow the audience base. Collaborate with cross functional internal and external teams to develop custom strategies and initiatives to extend client opportunities. What do we require from you? 6+ years of experience in a direct to consumer digital marketing. Experience in team management, growth and proven success in executing marketing campaigns. Hands on experience in digital marketing channels including but not limited to Retention, CRM, SEM, SEO, Social Media Marketing, Content Marketing, PR, Offline Marketing, Influencer Marketing and Video Marketing. Highly analytical and uses data to uncover insights and opportunities to drive impact; ability to translate analysis into recommendations to marketing and product teams. Ability to shift effectively back and forth between day-to-day detailed operations and long term high level strategy. Bachelor’s Degree. *The Warner Bros. Entertainment Group of Companies is an equal opportunity employer and considers all candidates for employment regardless of race, color, religion, sex, national origin, citizenship, age, disability, marital status, military or veteran's status (including protected veterans, as may be required by federal law), sexual orientation, gender identity or any other category protected by law. Read the full article