#certified shopify plus agency

[chloiesmith457]

Leading Shopify Plus Development Agency in the Philippines

Boost your e-commerce success with the top Shopify Plus development agency in the Philippines. We specialize in creating tailored, high-performing online stores that enhance user experience and drive sales. Partner with us for expert solutions to elevate your Shopify Plus store.

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Elevate Your E-Commerce: Trusted Solutions from a Certified Shopify Agency

Meet our Certified Shopify Agency to experience unmatched knowledge and customized solutions. Take your online business to the next level with a team of committed experts who understand the nuances of the Shopify platform. We produce outcomes that count, from sophisticated e-commerce tactics to flawless storefront design. Put your faith in our accreditation to make sure your business succeeds in the cutthroat internet market. Discover Shopify's full potential with a partner dedicated to quality. With the industry-leading services of our Certified Shopify Agency, elevate your online storefront right now.

[rileygibson0203]

Blueslag Technologies, a leading Shopify development company based in Indore, has been transforming online businesses since 2019. As a Shopify-certified partner agency since 2020, our team of 20+ experts specializes in Shopify and Shopify Plus store design and development, store redesign, CRO optimization, e-commerce SEO, dropshipping and print-on-demand solutions, and social media management and marketing.With over 1,500 websites delivered to clients worldwide, we are committed to providing top-quality service with a personalized touch. We also offer monthly maintenance to ensure your store runs smoothly. Trust Blueslag Technologies for all your Shopify and e-commerce needs to take your business to the next level.

[shopify-plus-experts-malaysia]

Empower Your Malaysian E-commerce Journey: Certified Shopify Plus Experts

Malaysia's e-commerce scene is thriving, with businesses constantly innovating to capture a slice of the online market. Shopify Plus, Shopify's enterprise-grade platform, empowers businesses to scale their online stores and meet the demands of a growing audience. But navigating the complexities of Shopify Plus can be a challenge. That's where certified Shopify Plus experts in Malaysia come in.

Why Partner with a Malaysian Shopify Plus Expert?

There are numerous advantages to working with a certified Shopify Plus expert in Malaysia:

In-depth Shopify Plus Knowledge: Certified experts have undergone rigorous training and testing by Shopify, guaranteeing they possess the expertise to tackle your specific needs.

Local Market Understanding: Malaysian experts understand the intricacies of the Malaysian e-commerce landscape, including consumer behavior, regulations, and marketing strategies.

Seamless Integrations: They have experience integrating Shopify Plus with various third-party tools, allowing you to craft a customized solution for your business.

Growth-Oriented Approach: They'll collaborate with you to develop a strategic roadmap that maximizes your online sales and brand reach.

Finding the Perfect Malaysian Shopify Plus Expert

The growing number of certified Shopify Plus experts in Malaysia can make choosing the right partner seem daunting. Here are some pointers to simplify your search:

Identify Your Needs: Do you require a complete store build-out, ongoing maintenance, or assistance with a particular integration? Knowing your priorities will help narrow down your options.

Explore Reviews and Case Studies: Read what past clients have to say regarding the agency or developer's experience and approach.

Schedule Consultations: Discuss your project with shortlisted experts to assess their fit and communication style.

Unleashing the Potential of Shopify Plus with Malaysian Experts

By partnering with a certified Shopify Plus expert in Malaysia, you'll gain a valuable asset to propel your e-commerce business forward. Here's what they can bring to the table:

Reduced Development Time and Costs: Their existing knowledge of the platform allows them to streamline the development process, saving you time and money.

Competitive Edge: They'll help you create a feature-rich and optimized online store that sets you apart from the competition.

Focus on Your Business: You can concentrate on strategic decisions and product development, while your partner handles the technical aspects.

Malaysia is a hub for talented Shopify Plus experts. Partnering with one will ensure you unlock the full potential of Shopify Plus and establish a strong presence in the flourishing Malaysian e-commerce landscape.

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Effective Shopify Plus Development Agency Services

Offer customized reductions, shipping rates, and fee choices with Shopify Scripts. Shopify Plus lets you process and see all your on-line and in-store transactions in one place, manage stock across your whole areas to keep away from running out of inventory. Sync your online B2B and DTC merchandise, clients, funds, and taxes in a single plaftorm to maximize efficiencies click.

Impress customers with enhanced merchandising through AR, 3D product visualizations and options like auto-replenishment. Boost common order values with automated, personalised promotions and customized checkout solutions custom-tailored to your small business wants. Optimize your day-to-day workflows and checkout experience with Shopify Plus built-in ecommerce automation tools. Shopify Plus Launch shortly with the omnichannel enterprise platform the place you can begin, grow, and scale your business—backed by an ethical pricing mannequin. Shift Lab solves bold product design and technology challenges, serving to you bravely ship partaking, accessible digital experiences. Unlock your business’ scale and automate your e-commerce complexity with Shopify Plus platform consultants.

Shopify Plus Partners would let you know that your present "good" can turn into a "great" customer expertise when adopting the enhancements provided by the brand new plan. SEO enhancements through page load pace might be detected nonetheless your data architecture will need to be pushed to maintain search engines like google noticing your activity and development. Shopify Plus can improve word of mouth and enhance customer loyalty in growing your on-line business. For our purchasers, we’ve provided both providers and everything in between.

We are committed to providing a safe, compliant and private shopping experience for our customer’s customers. We are additionally dedicated to offering an accessible and metric-driven shopping expertise that clarifies what success appears like for our collective efforts. Our agency shopify plus development agency services staff of Shopify plus specialists is devoted to offering the absolute best experience for our clients. Contact us at present to be taught more about our shopify plus development agency providers. If you are thinking about switching platforms or migrating systems, you might be questioning if you're using the best ecommerce platform.

Develop, design, market, and scale your Shopify Plus store with our curated Shopify services which are created to help eCommerce companies with frictionless commerce capabilities. We provide protected integration between ERP methods and Shopify platform or applications. This synchronization helps businesses to have a holistic view on the processes and enhance choice making throughout the enterprise.

Web Development Combine Guidance's technical depth and world class CX for intuitive digital experiences. We hold your data private; please present a working number so we can chat and start the method. TikTok Advertising Services Transform you enterprise with the most popular advertising trends. Pinterest Advertising Services Reach new prospects, join with current prospects.

The Shopify Plus Pricing is also variable based in your wants and setup, however often begins at a baseline of $2000.00USD and could be variable for larger volume businesses. Sigma is the only team I would suggest to anyone looking to transfer their ecommerce website. Their flexibility made our custom development requests pain-free and easy! Sigma was able to re-platform our web site in a well timed style and switch the ecommerce channel of our enterprise into a significant, revenue-producing machine. Sigma’s skilled developer staff explores unlimited potentialities for developing a personalized Shopify app to supply an enhanced and feature-rich shopping expertise to the audience.

Work with the Shopify Plus Certified Partner identified for constructing one of the best custom ecommerce options for greatest manufacturers on the planet.

For the next conversion price, you should be sure your web site caters full circle to your audience.

Manage Shopify circulate and processes, reductions, and advertising campaigns.

Shopify Plus sturdy APIs make it easy to construct custom integration to meet the clients’ needs.

They provide you with versatile providers based mostly in your wants and show you where you want to make investments, focus, and improve. By Association Only provides you direct entry to projects and the folks delivering them through a sequence of straightforward, robust project administration techniques. With years of expertise in content material advertising and the right alternative of phrases, Shopify plus businesses know tips on how to impress your audience whereas boosting your search engine rankings .

Industry Specialists

For retailers who generate round $1-2 million in annual income, though, the devoted Shopify support and distinctive options we mentioned above begin making the funding worthwhile. Charle brings together the abilities of a various ecommerce staff to type a reliable ecommerce partnership for ambitious brands. As an accredited Shopify Experts agency, it pushes the boundaries of artistic design and builds shopify plus development agency services websites using cutting-edge development tools & practices. We provide a full suite of Shopify eCommerce providers from new website builds, design-only initiatives, and custom app creation to Shopify website takeovers, optimisation recommendation, and ongoing improvement assist. In our expert hands, you’ll reap the benefits of our design and technical creativity, data-driven decisions, and transparent partnership approach. At Sigma Infosolutions, we are very severe about delivering unforgettable Shopify and Shopify Plus improvement experiences to our shoppers.

But the value is pretty hefty – so before you migrate, you want to have a dialogue with your staff on whether or not it’s the best choice to make. Feel free to contact our company in case you have any questions and doubts in regards to the migration as well – we’ll be pleased to help you. With BigCommerce and Shopify, hosting, maintenance, and updates are dealt with by the suppliers, so you can give attention to rising your retailer.

You can upgrade your plan on a few clicks to get further features as your business grows. Shopify Plus supplies ecommerce companies with a substantial quantity of value. Leveraging the Shopify platform will streamline the method in which by which you sell merchandise within the on-line house. Additionally, if your company has any brick-and-mortar shops, you'll have the ability to sync your stock and provide your customers with an integrated, omnichannel experience.

Shopify Plus could be the greatest choice for manufacturers that develop shortly or already have millions in income. From its ease of use and glorious support to its many notable features you can use to boost your store, it has every thing your shop may need. But the biggest problem when it comes to Magento is the prices concerned. Yes, the open-source license is free to make use of – however the prices of internet hosting, website design and improvement, safety, and search engine optimization are all on your side. Magento also requires utilizing a dedicated server to host it, again due to the platform’s size. Since it’s an open-source platform with a free license subscription, you'll have the ability to technically use it free of charge.

It’s much better to find a Shopify Plus growth company that not only customizes pre-made themes but additionally keeps abreast of recent trends in net improvement, design, and usability. By no means is it a full-service eCommerce resolution for inventory and logistics. As you expand into additional areas and nations, the upfront in-house storage and fulfillment expenditures can make fast expansion unimaginable. Having stated that, building a genuinely highly effective Shopify Plus retailer or effectively growing an present one isn't a task for inexperienced users. While you'll be able to have a Shopify Plus website up and working in virtually no time, you will undoubtedly face a number of challenges. Work with Shopify Plus certified apps and partners for custom solutions that scale with the largest brands on the earth.

We specialize in integrating your e-store with third-party apps for more efficiency. A document velocity migration to Shopify Plus has meant a reduction in total prices and simplified administration. Enterprise performance packaged in an reasonably priced and comprehensible platform. B2C Ecommerce Optimize the path to purchase and increase conversion for long term success.

And yet, Shopify Plus is right for retailers who wish to launch discount-focused promoting campaigns. You ought to personalize reductions in numerous ways with Shopify plus by hiring a Shopify Plus company. If you've already understood why you need to rent professionals, let’s discuss popular forms of Shopify Plus services under.

Shopify Web Site Launch

They had been very affected person and accommodating with me due to my lack of programming data and time zone difference. I may tell their objective was to make me joyful and deliver me the site I even have at all times needed. Our expert Shopify developers have developed the most effective Shopify shops adhering to the international coding pointers and high quality. Our focus here is to grasp the target audience and enterprise wants earlier than we formulate the event technique that fits your corporation needs properly. We create conversion-focused and insightful content that helps expand your brand consciousness. You can simply build customized integrations with the strong APIs of Shopify Plus.

We know how to assist you if you're on the lookout for methods to switch from some other e-commerce platform to Shopify/Shopify Plus. Our staff experts are right here to assist you in establishing your retailer and configuration-related companies. When it comes to establishing and configuring them as per your requirement, consultants do it hassle-free. Task our technique team to conduct an in-depth review of your current site and create a full report of optimizations to extend sales. Then, have our builders dive in and engineer your web site to perfection.

Cost-effective

The eCommerce platform offers several powerful built-in instruments like e-mail advertising, chat functionality, Ad integrations for social channels, and so on. to spice up your marketing efforts. Shopify controls most of the parts like hosting, features, and so forth. by themselves which makes the eCommerce platform extremely reliable and safe for improvement. This permits business homeowners to arrange and launch a web-based store on the identical day. As a leading Shopify Plus company within the USA, we construct high-volume, enterprise-level eCommerce shops with international attraction and localized buyer experience. Guidance offers premium web site improvement for big merchandisers with significant gross sales volume.

Stay tuned to learn extra in regards to the success story of Blakeleys' commerce vision. Unleash your mobile commerce potential with immersive and intuitive mobile shopping functions that are feature-rich and deployed with functionalities of the future. Render seamless B2C, B2B, and D2C eCommerce Stores with built-in functionalities able to drive success for your corporation. "DigitalSuits efficiently executed on time, adhering to necessities, and a strict budget." "We had been 100% aligned that DigitalSuits was the most effective company for us. Their staff is extremely responsive and always tries to help."

Even although the platform supplies several pre-built themes, many different retailer house owners use the identical templates. Unless you make adjustments, you will be unable to get the branded look and feel that may distinguish your store from the rivals. Shopify Plus growth companies can be found that will assist you construct, preserve or update your Shopify Plus retailer. Therefore, businesses are actively looking for Shopify Plus improvement to develop their shops additional. Beyond just building your web site, we accompanies you in your whole journey with Shopify Plus upkeep service to assist your store keep away from issues and security vulnerabilities.

We also have plenty of experience when it comes to Shopify Plus implementations – we’ve helped both native manufacturers and enormous, enterprise-class firms to move their stores to Shopify Plus. Our Shopify experts will allow you to not just select the proper ecommerce platform and third-party apps however may even discover the right answer in your distinctive requirements. We can even integrate your new retailer with your present tech stack apps, for example your ERP. Shopify Plus is a cloud-based enterprise eCommerce platform designed for Saas and high-growth organizations, allowing you to effectively set up a number of on-line stores to market and sell your products. Sigma offers exclusive service of a variety of integrations to extend the functionalities of your current Shopify retailer.

We replace the content material, run an entire security audit and provide assist to our shoppers in case any concern occurs. For plus shops, we are ready to customise checkout as well to increase its capabilities for extra personalization and including additional features. This will enrich the person expertise by presenting every thing within the store in a extra attractive means and by enabling options like customized click on, last-minute incentives, acquire locations, and rather more.

[eshopgeniusexpert]

Do you need a professional and affordable Shopify developer to convert a Photoshop design into a fully-fledged working template? We can help you! We can transfer any design into a fully functional Shopify website. Call now: +91-7905174590

[caop-op]

Tai Lopez black Friday Sale Access here

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2. Ecommerce Certified Specialist My best selling course this year that use to sell for $497 by itself! In this, it will teach you how to master Ecommerce and become a Certified Ecommerce Specialist and build your own shopify store to sell online, or, actually get hired to become a consultant for Ecom businesses! In this 16 week course, we deep dive to teach you every single detail around growing a business, how to build a store, pick viral winning products, hire a team, do your finances, track your data, pull in new customers, email marketing & much more!

3. Copywriting Workshop Copywriting is one of the most important skills in marketing that can boost your sales tremendously. And no, you don't have to be a writing wizard to learn how to sell with words. With this copywriting course, I'll show you everything you need to know to become skilled at highly-effective sales writing.

4. Traffic Mastery Want to dominate the internet and reach millions of people? One sure fire way to do this is by mastering the art of driving traffic. Running Facebook, Google, Youtube and other ads is possibly the fastest way to grow a brand these days, and, it allows thousands of people to see your product within 24 hours. In this course, we take you behind the scenes for the first time ever on how we've created the best ads in the history of the internet. We show you how we run our ads, how Tai films viral ads like "Here in My Garage" and how you can get your products going viral. Remember, Attention = Money, this course teaches you how to get Attention for you + your brand.

5. SMMA® 3.0 My most famous course that's had over 50,000 people go through it. You don't need years of experience to start an agency. You just need to know more than the person hiring you. That being said, SMMA® 3.0 is the fastest way to master -- AND -- leverage your expertise to get clients. In just 4 months, you'll learn everything you need from more than 50 experts who've experienced success in what they teach.

6. E-Commerce Agency The lessons in Ecommerce Agency are based on what actually works for me and my partners. You'll learn from some of the top experts in sales, marketing, and consulting. People who've built agencies reveal how they did it. You'll learn from ecommerce agency experts who've built successful agencies using the strategies they teach. You'll learn and dive in one of the most-profitable industries in human history that is still on the rise.

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7. FACEBOOK™ ADS MASTERCLASS This 7-Day video training is your ticket to success with Facebook ads! If you've been struggling to make your ads convert and run profitable campaigns, you NEED to see what's inside this course. Watch as Rudy takes you through all the game-changing strategies helping him generate millions of dollars in sales for his agency clients, and his own offers!

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DISCLOSURE: Some of the links here are affiliate links. This means at no additional cost to you, I may earn a commission if you click through and make a purchase. These commissions help me create free valuable videos like these.

You can assume that I will receive a commission for anything I recommend. Any earnings or income representations are aspirational statements only and results are not typical. There is no guarantee that you’ll receive the same results or any results at all. Your results will depend entirely on your work ethic. These videos are for educational purposes only. I'm also not a financial advisor.

Ceshar is a registered affiliate for Tai Lopez and the above courses.

[chloiesmith457]

The Future of Shopify Plus in the Philippines

Shopify Plus is a powerful e-commerce platform that is rapidly gaining popularity in the Philippines. With its robust features, scalability, and ease of use, Shopify Plus is well-positioned to become the leading choice for businesses of all sizes in the country.

In this blog post, we will explore the future of Shopify Plus in the Philippines and discuss the factors that are driving its growth. We will also highlight some of the opportunities and challenges that businesses can expect to face as they adopt Shopify Plus.

Factors Driving the Growth of Shopify Plus in the Philippines

There are several factors that are driving the growth of Shopify Plus in the Philippines. These include:

The Rise of E-commerce: The e-commerce market in the Philippines is growing at a rapid pace. This is due in part to the increasing number of internet users and the growing popularity of online shopping. Shopify Plus is a great platform for businesses that want to sell their products online.

The Growing Number of Small and Medium-Sized Businesses: Small and medium-sized businesses (SMBs) are increasingly turning to Shopify Plus to power their online stores. This is because Shopify Plus is a scalable platform that can grow with their business.

The Availability of Affordable Internet: The cost of internet access in the Philippines has been declining in recent years. This is making it easier for businesses to set up online stores.

The Increasing Number of Skilled Shopify Plus Developers: There is a growing number of skilled Shopify Plus developers in the Philippines. This is making it easier for businesses to find the talent they need to build and maintain their online stores.

Opportunities for Businesses Using Shopify Plus

There are many opportunities for businesses that use Shopify Plus in the Philippines. These include:

Access to a Global Market: Shopify Plus allows businesses to sell their products to customers all over the world.

Scalability: Shopify Plus is a scalable platform that can grow with your business.

Ease of Use: Shopify Plus is easy to use, even for businesses that are new to e-commerce.

Integration with Other Platforms: Shopify Plus can be integrated with a variety of other platforms, such as social media and marketing automation tools.

Challenges for Businesses Using Shopify Plus

There are also some challenges that businesses can expect to face as they adopt Shopify Plus. These include:

Cost: Shopify Plus is a paid platform. The cost can be a barrier to entry for some businesses.

Competition: There are a number of other e-commerce platforms available in the Philippines. Businesses will need to differentiate themselves in order to succeed.

Technical Challenges: Shopify Plus is a complex platform. Businesses may need to hire a developer or agency to help them set up and maintain their online store.

Conclusion

The future of Shopify Plus in the Philippines is bright. The platform is well-positioned to become the leading choice for businesses of all sizes in the country. Businesses that are able to overcome the challenges associated with Shopify Plus will be well-positioned to succeed in the competitive e-commerce market.

[shopifydevelopmentservices]

Elevate Your E-Commerce with a Certified Shopify Plus Agency

See our Certified Shopify Plus Agency for unmatched knowledge and customized solutions. We bring a wealth of experience to improve your online business for success as an approved partner. Our staff is committed to helping you get the most out of your Shopify Plus experience, from smooth integrations and scalable solutions to customized strategies. Put your faith in our team of qualified experts to fully utilize the Shopify Plus platform, guaranteeing a strong and effective online store that caters to the particular requirements of your company. With the expertise of our Certified Shopify Plus Agency, you can confidently take your online business to the next level.

[puppylovehjb]

Thai Seafood Market Coronavirus Infections Top 1,000

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Right now it appears traders wish to new starts, and a new economic system with Donald Trump in workplace. And by now you’re willing to pay for them. 2. Decide your investment horizon and your subsequent funding objectives i.e. the period of time you would like to remain invested in one or more stocks and the explanation for investing; paying to your child's further schooling, as an example. Rather, you're comfortable with professional suggestion from an investment informatory. Some persons are out to get you as well as take your funds from you. The driving force of any enterprise is demand and provide; however solely a correct advertising will set the objective as well as future of the business. I have My Individual Holding As well as We have now Advised To Our Clients. Angel Broking empowers each keen investor to have an understanding of the working of the share market by way of providing experience on stock market basics, find out methods to commerce, types of financial devices, and effective trading tactics that supply better returns so as to find yourself anybody larger than a commonplace investor. That might have big advantages for infrastructure, utilities and inflation, which might help these commodities in the infrastructure space.

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[roypstickney]

Your One-Stop Guide to Designing Incredible Ecommerce Landing Pages

It’s the worst fear of every ecommerce marketer. Or, at least, it oughta be.

You’ve got a great new product—khaki pants for dogs—and you’re ready to unleash it on the market. Early research says you’ve got a winner. (Sure, you’re mom’s opinion counts.) If your competitors over at Jack Russell Trousers knew what was coming, they’d shutter their online storefront and hop a train to the Bitcoin mines.

Your launch campaign is set. The Google and Facebook ads. The product page on your website. All you’ve gotta do is hit that big red button—which, after dramatically hovering your finger for effect, you do. And…crickets.

Where’d you go wrong? Why isn’t every dog owner buying a pair of your puppy pants?

Everything You Need to Know About Ecommerce Landing Pages (But Were Afraid to Ask)

If your online store isn’t generating a ton of sales, it might have something to do with where you’re sending your traffic.

As an ecomm marketer, there’s a good chance you’ve advertised a product through paid search or announced a seasonal promotion via email—and, maybe, been less than delighted with the results. These campaigns can sputter for all sorts of reasons, but there’s a common blunder that tons of marketers make: they send their traffic directly to product pages on their ecommerce storefront. And that’s a problem.

Here at Unbounce, we want to answer some of the most common questions about poor ecomm performance (plus explain how landing pages can help), including:

Why isn’t my ecommerce website selling?

What’s an ecommerce landing page?

What makes a great landing page for ecommerce?

What are some awesome ecommerce landing page examples?

Why Isn’t My Ecommerce Website Selling?

First things first. Why doesn’t your ecomm storefront convert as well as you’d like?

Your website (and the product pages within it) has a ton of distractions that can throw your prospects off course and away from purchasing. Think top-level navigation, related merchandise, external links to follow, and a dozen other shiny redirections. Ideally, you only want to present one path for your shopper to take—not the thousand options your website inadvertently presents.

Your online storefront’s messaging will also tend to be pretty broad, lacking the sort of persuasive details that different segments of your audience need to make a purchase decision.

Consider a pay-per-click (PPC) use case. If a potential customer was searching for “bikes for commuters” and clicked on your paid ad, they’d expect to land on a page showcasing bikes built for riding on the road, plus a clear way to redeem the 15% discount that you promised. Instead, they find themselves on your homepage, swamped by a ton of products they weren’t ever looking for: bike helmets, outerwear, and other sports accessories.

Where are the commuter bikes from the ad? How does this visitor claim the 15%-off discount? As you can see below, the message falls apart.

Research suggests that you’re better off sending traffic to ecommerce landing pages, which have been shown to double conversion rates and average order value. Landing pages focus on just one conversion goal at a time—and because you can build them separate from your ecomm store, you can launch promotional campaigns and test new products faster. In combination with the ads or emails you’re running, landing pages help you learn what type of messaging your visitors need to convert.

What’s an Ecommerce Landing Page?

An ecommerce landing page is a page that has been specifically designed to drive sales by matching your visitors’ search intent, showcasing the benefits of a product, and prompting conversion with a clear call to action. By building a unique landing page for each of your paid ads or ad groups, you can dramatically improve the chance that any given visitor converts.

Remember our PPC use case? Let’s look at an improved experience:

In the example above, your visitors are directed from your ad targeting “bikes for commuters” (the keyword you’re bidding on) to a dedicated landing page that aligns perfectly with the search term and the visitor’s intent. From the slick imagery that screams “commuter bike” (as much as a bike can) to the descriptive copy and sticky bar focused on ordering now, your page gives visitors exactly what they expected to find. With fewer distractions (there’s no top-level nav and all of the links point to purchase), you’re far more likely to make the sale.

Landing pages aren’t just for paid search and social ads, either. Because they’re separate from your storefront and so quick to build, the ecommerce use cases for these pages are practically limitless. Linking out to a seasonal campaign from your website, or promoting a new product through an email blast, are also great opportunities to boost your sales with conversion-optimized landing pages.

Unless you’re working with one of the top-cheese ecomm platforms like Shopify or BigCommerce, implementing changes to your storefront can require some serious technical know-how. There’s also a certain amount of risk in making tweaks without truly understanding the impact they’re going to have. With landing pages, your ecommerce brand can build pages and validate new products or promotions in a jiffy.

What Makes a Great Landing Page for Ecommerce?

“Hey, that’s great, Unbounce,” you say aloud, prompting concerned looks from nearby coworkers. “I want to build my page. But where can I learn more about incredible landing page design?”

We’re so glad you asked.

The team here at Unbounce is pleased to bring you The Ultimate Ecommerce Landing Page Lookbook, which includes some of our favorite landing pages from ecomm marketers in apparel and footwear, home decor, food and beverage, and everything in between. We’ve got spectacular examples from loads of brands you may already be familiar with, including wedding marketplace Zola, shirt brand Twillory, and sweet, sweet Drizzle Honey.

The Ultimate Ecommerce Landing Page Lookbook is presented in partnership with our friends at KlientBoost, an agency that specializes in helping your ecommerce company get more from your PPC ad spend.

Inside the lookbook, KlientBoost’s Director of Ecommerce, Reese Garcia, shares some of his best suggestions for creating a landing page that sells—and we’ve got a quick preview for you below.

A Great Ecommerce Landing Page Is:

#1. Perfectly aligned with your paid advertisement

This is all about message match, which we touched on earlier. When someone clicks through one of your search ads (or social post, or promotional email—whatever), you’ve already shaped their expectations for what they’ll see next. Ensure the copy that motivated their click is mirrored on your landing page. That way, you can indicate to potential customers that they’ve found what they’re looking for.

#2. Easy to follow with straightforward and concise messaging

It’s pretty unlikely that your visitors are going to read all of the copy on your landing page. Instead, they’ll skim for the information they want to see: your product’s differentiators, your promised benefits, and your price. Stick to the value of your offer. Keep things digestible with section breaks, headers, and bullet points.

#3. Optimized for desktop and mobile visitors alike

More of your visitors are on-the-go than ever before, and you need to make sure that your landing page delivers a positive mobile experience. If you’re not building separate pages for smaller screens, you need to at least make sure the pages you do have are responsive. Use a simple layout and keep load times as short as possible.

#4. Laser-focused on its primary goal: conversion

Every element of your landing page should be nudging visitors towards making a purchase decision. Remove unnecessary navigation and exit points to keep potential customers on the page. Consider using additional calls to action (like sticky bars or popups) to keep your offer top-of-mind.

Want more tips for building high-converting ecomm landing pages? Download The Ultimate Ecommerce Landing Page Lookbook to get advice directly from KlientBoost Director of Ecommerce Reese Garcia.

What Are Some Awesome Ecommerce Landing Page Examples?

It’s one thing to read tips for how to create an awesome ecommerce landing page. It’s another thing to see those principles come together in a way that not only looks great but also prompts action and drives revenue. That’s why the Ultimate Ecommerce Landing Page Lookbook (from Unbounce and KlientBoost) includes 27 jaw-dropping and high-converting examples from the top bananas of online retail.

Here are just a few ecommerce landing page examples from brands you’ll find in the lookbook. Follow their lead and you’ll be well on your way to building like the best of ’em.

Alps & Meters

Industry: Apparel Model: Storefront Page Type: Click-Through

One look at our example from Alps & Meters and you’ll instantly understand how landing pages can elevate your product in ways your storefront rarely does. The luxury sportswear brand uses this opportunity to tell a story, imbuing their clothing with the emotional power of pioneering female athletes. Pair that with striking photography, plus big-name social proof, and you’ve got yourself a winner.

SnackNation

Industry: Food & Beverage Model: Subscription Page Type: Lead Generation

This example demonstrates how you can use landing pages to run limited-time promotions and crank conversions into overdrive. SnackNation captures our attention with an unbelievable offer above the fold, then tackles objections by explaining exactly how their subscription service works and what’s included. Add in bold, colorful visuals and this whole page feels like a celebration.

This is just a taste of the insight you’ll find in The Ultimate Ecommerce Landing Page Lookbook. Download the full thing for Unbounce-certified critiques and reccos on 27 top-notch pages.

Alchemy Fine Home

Industry: Home Model: Storefront Page Type: Lead Generation

Even with sparse copy, this landing page from Alchemy Fine Home (built by KlientBoost) does an amazing job of attracting new customers with a 15% first-order discount. Not only does it incentivize a purchase, it gets visitors onto the email list regardless of whether they actually buy something. Smart.

This page also makes terrific use of photography, visually conveying the sense of elegance that’s central to Alchemy’s brand.

Want to Build Ecommerce Landing Pages Like the Pros?

“Good ecomm marketers copy; great ecomm marketers steal.” — Picasso, probably.

Creating a masterpiece is a lot easier once you’ve found a little inspiration, and landing pages are no different. That’s why we created The Ultimate Ecommerce Landing Page Lookbook: to help marketers like you find your ecomm Erato, your online retail muse.

What’s Inside the Lookbook?

Our hand-picked selection of 27 ecommerce landing pages from a bunch of different product segments and retail models.

At-a-glance insights into what makes these pages work so well (plus recommendations from the marketers who built them).

Heaps of amazing ideas for your own landing pages, including persuasive copy tips and gorgeous design techniques.

Don’t let your next ecomm product launch or promo campaign fizzle. Download The Ultimate Ecommerce Landing Page Lookbook and get the inspiration you need to build beautiful, high-converting pages that turn looky-loos into customers.

[kennethmontiveros]

Your One-Stop Guide to Designing Incredible Ecommerce Landing Pages

It’s the worst fear of every ecommerce marketer. Or, at least, it oughta be.

You’ve got a great new product—khaki pants for dogs—and you’re ready to unleash it on the market. Early research says you’ve got a winner. (Sure, you’re mom’s opinion counts.) If your competitors over at Jack Russell Trousers knew what was coming, they’d shutter their online storefront and hop a train to the Bitcoin mines.

Your launch campaign is set. The Google and Facebook ads. The product page on your website. All you’ve gotta do is hit that big red button—which, after dramatically hovering your finger for effect, you do. And…crickets.

Where’d you go wrong? Why isn’t every dog owner buying a pair of your puppy pants?

Everything You Need to Know About Ecommerce Landing Pages (But Were Afraid to Ask)

If your online store isn’t generating a ton of sales, it might have something to do with where you’re sending your traffic.

As an ecomm marketer, there’s a good chance you’ve advertised a product through paid search or announced a seasonal promotion via email—and, maybe, been less than delighted with the results. These campaigns can sputter for all sorts of reasons, but there’s a common blunder that tons of marketers make: they send their traffic directly to product pages on their ecommerce storefront. And that’s a problem.

Here at Unbounce, we want to answer some of the most common questions about poor ecomm performance (plus explain how landing pages can help), including:

Why isn’t my ecommerce website selling?

What’s an ecommerce landing page?

What makes a great landing page for ecommerce?

What are some awesome ecommerce landing page examples?

Why Isn’t My Ecommerce Website Selling?

First things first. Why doesn’t your ecomm storefront convert as well as you’d like?

Your website (and the product pages within it) has a ton of distractions that can throw your prospects off course and away from purchasing. Think top-level navigation, related merchandise, external links to follow, and a dozen other shiny redirections. Ideally, you only want to present one path for your shopper to take—not the thousand options your website inadvertently presents.

Your online storefront’s messaging will also tend to be pretty broad, lacking the sort of persuasive details that different segments of your audience need to make a purchase decision.

Consider a pay-per-click (PPC) use case. If a potential customer was searching for “bikes for commuters” and clicked on your paid ad, they’d expect to land on a page showcasing bikes built for riding on the road, plus a clear way to redeem the 15% discount that you promised. Instead, they find themselves on your homepage, swamped by a ton of products they weren’t ever looking for: bike helmets, outerwear, and other sports accessories.

Where are the commuter bikes from the ad? How does this visitor claim the 15%-off discount? As you can see below, the message falls apart.

Research suggests that you’re better off sending traffic to ecommerce landing pages, which have been shown to double conversion rates and average order value. Landing pages focus on just one conversion goal at a time—and because you can build them separate from your ecomm store, you can launch promotional campaigns and test new products faster. In combination with the ads or emails you’re running, landing pages help you learn what type of messaging your visitors need to convert.

What’s an Ecommerce Landing Page?

An ecommerce landing page is a page that has been specifically designed to drive sales by matching your visitors’ search intent, showcasing the benefits of a product, and prompting conversion with a clear call to action. By building a unique landing page for each of your paid ads or ad groups, you can dramatically improve the chance that any given visitor converts.

Remember our PPC use case? Let’s look at an improved experience:

In the example above, your visitors are directed from your ad targeting “bikes for commuters” (the keyword you’re bidding on) to a dedicated landing page that aligns perfectly with the search term and the visitor’s intent. From the slick imagery that screams “commuter bike” (as much as a bike can) to the descriptive copy and sticky bar focused on ordering now, your page gives visitors exactly what they expected to find. With fewer distractions (there’s no top-level nav and all of the links point to purchase), you’re far more likely to make the sale.

Landing pages aren’t just for paid search and social ads, either. Because they’re separate from your storefront and so quick to build, the ecommerce use cases for these pages are practically limitless. Linking out to a seasonal campaign from your website, or promoting a new product through an email blast, are also great opportunities to boost your sales with conversion-optimized landing pages.

Unless you’re working with one of the top-cheese ecomm platforms like Shopify or BigCommerce, implementing changes to your storefront can require some serious technical know-how. There’s also a certain amount of risk in making tweaks without truly understanding the impact they’re going to have. With landing pages, your ecommerce brand can build pages and validate new products or promotions in a jiffy.

What Makes a Great Landing Page for Ecommerce?

“Hey, that’s great, Unbounce,” you say aloud, prompting concerned looks from nearby coworkers. “I want to build my page. But where can I learn more about incredible landing page design?”

We’re so glad you asked.

The team here at Unbounce is pleased to bring you The Ultimate Ecommerce Landing Page Lookbook, which includes some of our favorite landing pages from ecomm marketers in apparel and footwear, home decor, food and beverage, and everything in between. We’ve got spectacular examples from loads of brands you may already be familiar with, including wedding marketplace Zola, shirt brand Twillory, and sweet, sweet Drizzle Honey.

The Ultimate Ecommerce Landing Page Lookbook is presented in partnership with our friends at KlientBoost, an agency that specializes in helping your ecommerce company get more from your PPC ad spend.

Inside the lookbook, KlientBoost’s Director of Ecommerce, Reese Garcia, shares some of his best suggestions for creating a landing page that sells—and we’ve got a quick preview for you below.

A Great Ecommerce Landing Page Is:

#1. Perfectly aligned with your paid advertisement

This is all about message match, which we touched on earlier. When someone clicks through one of your search ads (or social post, or promotional email—whatever), you’ve already shaped their expectations for what they’ll see next. Ensure the copy that motivated their click is mirrored on your landing page. That way, you can indicate to potential customers that they’ve found what they’re looking for.

#2. Easy to follow with straightforward and concise messaging

It’s pretty unlikely that your visitors are going to read all of the copy on your landing page. Instead, they’ll skim for the information they want to see: your product’s differentiators, your promised benefits, and your price. Stick to the value of your offer. Keep things digestible with section breaks, headers, and bullet points.

#3. Optimized for desktop and mobile visitors alike

More of your visitors are on-the-go than ever before, and you need to make sure that your landing page delivers a positive mobile experience. If you’re not building separate pages for smaller screens, you need to at least make sure the pages you do have are responsive. Use a simple layout and keep load times as short as possible.

#4. Laser-focused on its primary goal: conversion

Every element of your landing page should be nudging visitors towards making a purchase decision. Remove unnecessary navigation and exit points to keep potential customers on the page. Consider using additional calls to action (like sticky bars or popups) to keep your offer top-of-mind.

Want more tips for building high-converting ecomm landing pages? Download The Ultimate Ecommerce Landing Page Lookbook to get advice directly from KlientBoost Director of Ecommerce Reese Garcia.

What Are Some Awesome Ecommerce Landing Page Examples?

It’s one thing to read tips for how to create an awesome ecommerce landing page. It’s another thing to see those principles come together in a way that not only looks great but also prompts action and drives revenue. That’s why the Ultimate Ecommerce Landing Page Lookbook (from Unbounce and KlientBoost) includes 27 jaw-dropping and high-converting examples from the top bananas of online retail.

Here are just a few ecommerce landing page examples from brands you’ll find in the lookbook. Follow their lead and you’ll be well on your way to building like the best of ’em.

Alps & Meters

Industry: Apparel Model: Storefront Page Type: Click-Through

One look at our example from Alps & Meters and you’ll instantly understand how landing pages can elevate your product in ways your storefront rarely does. The luxury sportswear brand uses this opportunity to tell a story, imbuing their clothing with the emotional power of pioneering female athletes. Pair that with striking photography, plus big-name social proof, and you’ve got yourself a winner.

SnackNation

Industry: Food & Beverage Model: Subscription Page Type: Lead Generation

This example demonstrates how you can use landing pages to run limited-time promotions and crank conversions into overdrive. SnackNation captures our attention with an unbelievable offer above the fold, then tackles objections by explaining exactly how their subscription service works and what’s included. Add in bold, colorful visuals and this whole page feels like a celebration.

This is just a taste of the insight you’ll find in The Ultimate Ecommerce Landing Page Lookbook. Download the full thing for Unbounce-certified critiques and reccos on 27 top-notch pages.

Alchemy Fine Home

Industry: Home Model: Storefront Page Type: Lead Generation

Even with sparse copy, this landing page from Alchemy Fine Home (built by KlientBoost) does an amazing job of attracting new customers with a 15% first-order discount. Not only does it incentivize a purchase, it gets visitors onto the email list regardless of whether they actually buy something. Smart.

This page also makes terrific use of photography, visually conveying the sense of elegance that’s central to Alchemy’s brand.

Want to Build Ecommerce Landing Pages Like the Pros?

“Good ecomm marketers copy; great ecomm marketers steal.” — Picasso, probably.

Creating a masterpiece is a lot easier once you’ve found a little inspiration, and landing pages are no different. That’s why we created The Ultimate Ecommerce Landing Page Lookbook: to help marketers like you find your ecomm Erato, your online retail muse.

What’s Inside the Lookbook?

Our hand-picked selection of 27 ecommerce landing pages from a bunch of different product segments and retail models.

At-a-glance insights into what makes these pages work so well (plus recommendations from the marketers who built them).

Heaps of amazing ideas for your own landing pages, including persuasive copy tips and gorgeous design techniques.

Don’t let your next ecomm product launch or promo campaign fizzle. Download The Ultimate Ecommerce Landing Page Lookbook and get the inspiration you need to build beautiful, high-converting pages that turn looky-loos into customers.

Your One-Stop Guide to Designing Incredible Ecommerce Landing Pages published first on http://nickpontemktg.blogspot.com/

[annaxkeating]

Your One-Stop Guide to Designing Incredible Ecommerce Landing Pages

It’s the worst fear of every ecommerce marketer. Or, at least, it oughta be.

You’ve got a great new product—khaki pants for dogs—and you’re ready to unleash it on the market. Early research says you’ve got a winner. (Sure, you’re mom’s opinion counts.) If your competitors over at Jack Russell Trousers knew what was coming, they’d shutter their online storefront and hop a train to the Bitcoin mines.

Your launch campaign is set. The Google and Facebook ads. The product page on your website. All you’ve gotta do is hit that big red button—which, after dramatically hovering your finger for effect, you do. And…crickets.

Where’d you go wrong? Why isn’t every dog owner buying a pair of your puppy pants?

Everything You Need to Know About Ecommerce Landing Pages (But Were Afraid to Ask)

If your online store isn’t generating a ton of sales, it might have something to do with where you’re sending your traffic.

As an ecomm marketer, there’s a good chance you’ve advertised a product through paid search or announced a seasonal promotion via email—and, maybe, been less than delighted with the results. These campaigns can sputter for all sorts of reasons, but there’s a common blunder that tons of marketers make: they send their traffic directly to product pages on their ecommerce storefront. And that’s a problem.

Here at Unbounce, we want to answer some of the most common questions about poor ecomm performance (plus explain how landing pages can help), including:

Why isn’t my ecommerce website selling?

What’s an ecommerce landing page?

What makes a great landing page for ecommerce?

What are some awesome ecommerce landing page examples?

Why Isn’t My Ecommerce Website Selling?

First things first. Why doesn’t your ecomm storefront convert as well as you’d like?

Your website (and the product pages within it) has a ton of distractions that can throw your prospects off course and away from purchasing. Think top-level navigation, related merchandise, external links to follow, and a dozen other shiny redirections. Ideally, you only want to present one path for your shopper to take—not the thousand options your website inadvertently presents.

Your online storefront’s messaging will also tend to be pretty broad, lacking the sort of persuasive details that different segments of your audience need to make a purchase decision.

Consider a pay-per-click (PPC) use case. If a potential customer was searching for “bikes for commuters” and clicked on your paid ad, they’d expect to land on a page showcasing bikes built for riding on the road, plus a clear way to redeem the 15% discount that you promised. Instead, they find themselves on your homepage, swamped by a ton of products they weren’t ever looking for: bike helmets, outerwear, and other sports accessories.

Where are the commuter bikes from the ad? How does this visitor claim the 15%-off discount? As you can see below, the message falls apart.

Research suggests that you’re better off sending traffic to ecommerce landing pages, which have been shown to double conversion rates and average order value. Landing pages focus on just one conversion goal at a time—and because you can build them separate from your ecomm store, you can launch promotional campaigns and test new products faster. In combination with the ads or emails you’re running, landing pages help you learn what type of messaging your visitors need to convert.

What’s an Ecommerce Landing Page?

An ecommerce landing page is a page that has been specifically designed to drive sales by matching your visitors’ search intent, showcasing the benefits of a product, and prompting conversion with a clear call to action. By building a unique landing page for each of your paid ads or ad groups, you can dramatically improve the chance that any given visitor converts.

Remember our PPC use case? Let’s look at an improved experience:

In the example above, your visitors are directed from your ad targeting “bikes for commuters” (the keyword you’re bidding on) to a dedicated landing page that aligns perfectly with the search term and the visitor’s intent. From the slick imagery that screams “commuter bike” (as much as a bike can) to the descriptive copy and sticky bar focused on ordering now, your page gives visitors exactly what they expected to find. With fewer distractions (there’s no top-level nav and all of the links point to purchase), you’re far more likely to make the sale.

Landing pages aren’t just for paid search and social ads, either. Because they’re separate from your storefront and so quick to build, the ecommerce use cases for these pages are practically limitless. Linking out to a seasonal campaign from your website, or promoting a new product through an email blast, are also great opportunities to boost your sales with conversion-optimized landing pages.

Unless you’re working with one of the top-cheese ecomm platforms like Shopify or BigCommerce, implementing changes to your storefront can require some serious technical know-how. There’s also a certain amount of risk in making tweaks without truly understanding the impact they’re going to have. With landing pages, your ecommerce brand can build pages and validate new products or promotions in a jiffy.

What Makes a Great Landing Page for Ecommerce?

“Hey, that’s great, Unbounce,” you say aloud, prompting concerned looks from nearby coworkers. “I want to build my page. But where can I learn more about incredible landing page design?”

We’re so glad you asked.

The team here at Unbounce is pleased to bring you The Ultimate Ecommerce Landing Page Lookbook, which includes some of our favorite landing pages from ecomm marketers in apparel and footwear, home decor, food and beverage, and everything in between. We’ve got spectacular examples from loads of brands you may already be familiar with, including wedding marketplace Zola, shirt brand Twillory, and sweet, sweet Drizzle Honey.

The Ultimate Ecommerce Landing Page Lookbook is presented in partnership with our friends at KlientBoost, an agency that specializes in helping your ecommerce company get more from your PPC ad spend.

Inside the lookbook, KlientBoost’s Director of Ecommerce, Reese Garcia, shares some of his best suggestions for creating a landing page that sells—and we’ve got a quick preview for you below.

A Great Ecommerce Landing Page Is:

#1. Perfectly aligned with your paid advertisement

This is all about message match, which we touched on earlier. When someone clicks through one of your search ads (or social post, or promotional email—whatever), you’ve already shaped their expectations for what they’ll see next. Ensure the copy that motivated their click is mirrored on your landing page. That way, you can indicate to potential customers that they’ve found what they’re looking for.

#2. Easy to follow with straightforward and concise messaging

It’s pretty unlikely that your visitors are going to read all of the copy on your landing page. Instead, they’ll skim for the information they want to see: your product’s differentiators, your promised benefits, and your price. Stick to the value of your offer. Keep things digestible with section breaks, headers, and bullet points.

#3. Optimized for desktop and mobile visitors alike

More of your visitors are on-the-go than ever before, and you need to make sure that your landing page delivers a positive mobile experience. If you’re not building separate pages for smaller screens, you need to at least make sure the pages you do have are responsive. Use a simple layout and keep load times as short as possible.

#4. Laser-focused on its primary goal: conversion

Every element of your landing page should be nudging visitors towards making a purchase decision. Remove unnecessary navigation and exit points to keep potential customers on the page. Consider using additional calls to action (like sticky bars or popups) to keep your offer top-of-mind.

Want more tips for building high-converting ecomm landing pages? Download The Ultimate Ecommerce Landing Page Lookbook to get advice directly from KlientBoost Director of Ecommerce Reese Garcia.

What Are Some Awesome Ecommerce Landing Page Examples?

It’s one thing to read tips for how to create an awesome ecommerce landing page. It’s another thing to see those principles come together in a way that not only looks great but also prompts action and drives revenue. That’s why the Ultimate Ecommerce Landing Page Lookbook (from Unbounce and KlientBoost) includes 27 jaw-dropping and high-converting examples from the top bananas of online retail.

Here are just a few ecommerce landing page examples from brands you’ll find in the lookbook. Follow their lead and you’ll be well on your way to building like the best of ’em.

Alps & Meters

Industry: Apparel Model: Storefront Page Type: Click-Through

One look at our example from Alps & Meters and you’ll instantly understand how landing pages can elevate your product in ways your storefront rarely does. The luxury sportswear brand uses this opportunity to tell a story, imbuing their clothing with the emotional power of pioneering female athletes. Pair that with striking photography, plus big-name social proof, and you’ve got yourself a winner.

SnackNation

Industry: Food & Beverage Model: Subscription Page Type: Lead Generation

This example demonstrates how you can use landing pages to run limited-time promotions and crank conversions into overdrive. SnackNation captures our attention with an unbelievable offer above the fold, then tackles objections by explaining exactly how their subscription service works and what’s included. Add in bold, colorful visuals and this whole page feels like a celebration.

This is just a taste of the insight you’ll find in The Ultimate Ecommerce Landing Page Lookbook. Download the full thing for Unbounce-certified critiques and reccos on 27 top-notch pages.

Alchemy Fine Home

Industry: Home Model: Storefront Page Type: Lead Generation

Even with sparse copy, this landing page from Alchemy Fine Home (built by KlientBoost) does an amazing job of attracting new customers with a 15% first-order discount. Not only does it incentivize a purchase, it gets visitors onto the email list regardless of whether they actually buy something. Smart.

This page also makes terrific use of photography, visually conveying the sense of elegance that’s central to Alchemy’s brand.

Want to Build Ecommerce Landing Pages Like the Pros?

“Good ecomm marketers copy; great ecomm marketers steal.” — Picasso, probably.

Creating a masterpiece is a lot easier once you’ve found a little inspiration, and landing pages are no different. That’s why we created The Ultimate Ecommerce Landing Page Lookbook: to help marketers like you find your ecomm Erato, your online retail muse.

What’s Inside the Lookbook?

Our hand-picked selection of 27 ecommerce landing pages from a bunch of different product segments and retail models.

At-a-glance insights into what makes these pages work so well (plus recommendations from the marketers who built them).

Heaps of amazing ideas for your own landing pages, including persuasive copy tips and gorgeous design techniques.

Don’t let your next ecomm product launch or promo campaign fizzle. Download The Ultimate Ecommerce Landing Page Lookbook and get the inspiration you need to build beautiful, high-converting pages that turn looky-loos into customers.

from Digital https://unbounce.com/landing-pages/ecommerce-lookbook/ via http://www.rssmix.com/

[josephkchoi]

Your One-Stop Guide to Designing Incredible Ecommerce Landing Pages

It’s the worst fear of every ecommerce marketer. Or, at least, it oughta be.

You’ve got a great new product—khaki pants for dogs—and you’re ready to unleash it on the market. Early research says you’ve got a winner. (Sure, you’re mom’s opinion counts.) If your competitors over at Jack Russell Trousers knew what was coming, they’d shutter their online storefront and hop a train to the Bitcoin mines.

Your launch campaign is set. The Google and Facebook ads. The product page on your website. All you’ve gotta do is hit that big red button—which, after dramatically hovering your finger for effect, you do. And…crickets.

Where’d you go wrong? Why isn’t every dog owner buying a pair of your puppy pants?

Everything You Need to Know About Ecommerce Landing Pages (But Were Afraid to Ask)

If your online store isn’t generating a ton of sales, it might have something to do with where you’re sending your traffic.

As an ecomm marketer, there’s a good chance you’ve advertised a product through paid search or announced a seasonal promotion via email—and, maybe, been less than delighted with the results. These campaigns can sputter for all sorts of reasons, but there’s a common blunder that tons of marketers make: they send their traffic directly to product pages on their ecommerce storefront. And that’s a problem.

Here at Unbounce, we want to answer some of the most common questions about poor ecomm performance (plus explain how landing pages can help), including:

Why isn’t my ecommerce website selling?

What’s an ecommerce landing page?

What makes a great landing page for ecommerce?

What are some awesome ecommerce landing page examples?

Why Isn’t My Ecommerce Website Selling?

First things first. Why doesn’t your ecomm storefront convert as well as you’d like?

Your website (and the product pages within it) has a ton of distractions that can throw your prospects off course and away from purchasing. Think top-level navigation, related merchandise, external links to follow, and a dozen other shiny redirections. Ideally, you only want to present one path for your shopper to take—not the thousand options your website inadvertently presents.

Your online storefront’s messaging will also tend to be pretty broad, lacking the sort of persuasive details that different segments of your audience need to make a purchase decision.

Consider a pay-per-click (PPC) use case. If a potential customer was searching for “bikes for commuters” and clicked on your paid ad, they’d expect to land on a page showcasing bikes built for riding on the road, plus a clear way to redeem the 15% discount that you promised. Instead, they find themselves on your homepage, swamped by a ton of products they weren’t ever looking for: bike helmets, outerwear, and other sports accessories.

Where are the commuter bikes from the ad? How does this visitor claim the 15%-off discount? As you can see below, the message falls apart.

Research suggests that you’re better off sending traffic to ecommerce landing pages, which have been shown to double conversion rates and average order value. Landing pages focus on just one conversion goal at a time—and because you can build them separate from your ecomm store, you can launch promotional campaigns and test new products faster. In combination with the ads or emails you’re running, landing pages help you learn what type of messaging your visitors need to convert.

What’s an Ecommerce Landing Page?

An ecommerce landing page is a page that has been specifically designed to drive sales by matching your visitors’ search intent, showcasing the benefits of a product, and prompting conversion with a clear call to action. By building a unique landing page for each of your paid ads or ad groups, you can dramatically improve the chance that any given visitor converts.

Remember our PPC use case? Let’s look at an improved experience:

In the example above, your visitors are directed from your ad targeting “bikes for commuters” (the keyword you’re bidding on) to a dedicated landing page that aligns perfectly with the search term and the visitor’s intent. From the slick imagery that screams “commuter bike” (as much as a bike can) to the descriptive copy and sticky bar focused on ordering now, your page gives visitors exactly what they expected to find. With fewer distractions (there’s no top-level nav and all of the links point to purchase), you’re far more likely to make the sale.

Landing pages aren’t just for paid search and social ads, either. Because they’re separate from your storefront and so quick to build, the ecommerce use cases for these pages are practically limitless. Linking out to a seasonal campaign from your website, or promoting a new product through an email blast, are also great opportunities to boost your sales with conversion-optimized landing pages.

Unless you’re working with one of the top-cheese ecomm platforms like Shopify or BigCommerce, implementing changes to your storefront can require some serious technical know-how. There’s also a certain amount of risk in making tweaks without truly understanding the impact they’re going to have. With landing pages, your ecommerce brand can build pages and validate new products or promotions in a jiffy.

What Makes a Great Landing Page for Ecommerce?

“Hey, that’s great, Unbounce,” you say aloud, prompting concerned looks from nearby coworkers. “I want to build my page. But where can I learn more about incredible landing page design?”

We’re so glad you asked.

The team here at Unbounce is pleased to bring you The Ultimate Ecommerce Landing Page Lookbook, which includes some of our favorite landing pages from ecomm marketers in apparel and footwear, home decor, food and beverage, and everything in between. We’ve got spectacular examples from loads of brands you may already be familiar with, including wedding marketplace Zola, shirt brand Twillory, and sweet, sweet Drizzle Honey.

The Ultimate Ecommerce Landing Page Lookbook is presented in partnership with our friends at KlientBoost, an agency that specializes in helping your ecommerce company get more from your PPC ad spend.

Inside the lookbook, KlientBoost’s Director of Ecommerce, Reese Garcia, shares some of his best suggestions for creating a landing page that sells—and we’ve got a quick preview for you below.

A Great Ecommerce Landing Page Is:

#1. Perfectly aligned with your paid advertisement

This is all about message match, which we touched on earlier. When someone clicks through one of your search ads (or social post, or promotional email—whatever), you’ve already shaped their expectations for what they’ll see next. Ensure the copy that motivated their click is mirrored on your landing page. That way, you can indicate to potential customers that they’ve found what they’re looking for.

#2. Easy to follow with straightforward and concise messaging

It’s pretty unlikely that your visitors are going to read all of the copy on your landing page. Instead, they’ll skim for the information they want to see: your product’s differentiators, your promised benefits, and your price. Stick to the value of your offer. Keep things digestible with section breaks, headers, and bullet points.

#3. Optimized for desktop and mobile visitors alike

More of your visitors are on-the-go than ever before, and you need to make sure that your landing page delivers a positive mobile experience. If you’re not building separate pages for smaller screens, you need to at least make sure the pages you do have are responsive. Use a simple layout and keep load times as short as possible.

#4. Laser-focused on its primary goal: conversion

Every element of your landing page should be nudging visitors towards making a purchase decision. Remove unnecessary navigation and exit points to keep potential customers on the page. Consider using additional calls to action (like sticky bars or popups) to keep your offer top-of-mind.

Want more tips for building high-converting ecomm landing pages? Download The Ultimate Ecommerce Landing Page Lookbook to get advice directly from KlientBoost Director of Ecommerce Reese Garcia.

What Are Some Awesome Ecommerce Landing Page Examples?

It’s one thing to read tips for how to create an awesome ecommerce landing page. It’s another thing to see those principles come together in a way that not only looks great but also prompts action and drives revenue. That’s why the Ultimate Ecommerce Landing Page Lookbook (from Unbounce and KlientBoost) includes 27 jaw-dropping and high-converting examples from the top bananas of online retail.

Here are just a few ecommerce landing page examples from brands you’ll find in the lookbook. Follow their lead and you’ll be well on your way to building like the best of ’em.

Alps & Meters

Industry: Apparel Model: Storefront Page Type: Click-Through

One look at our example from Alps & Meters and you’ll instantly understand how landing pages can elevate your product in ways your storefront rarely does. The luxury sportswear brand uses this opportunity to tell a story, imbuing their clothing with the emotional power of pioneering female athletes. Pair that with striking photography, plus big-name social proof, and you’ve got yourself a winner.

SnackNation

Industry: Food & Beverage Model: Subscription Page Type: Lead Generation

This example demonstrates how you can use landing pages to run limited-time promotions and crank conversions into overdrive. SnackNation captures our attention with an unbelievable offer above the fold, then tackles objections by explaining exactly how their subscription service works and what’s included. Add in bold, colorful visuals and this whole page feels like a celebration.

This is just a taste of the insight you’ll find in The Ultimate Ecommerce Landing Page Lookbook. Download the full thing for Unbounce-certified critiques and reccos on 27 top-notch pages.

Alchemy Fine Home

Industry: Home Model: Storefront Page Type: Lead Generation

Even with sparse copy, this landing page from Alchemy Fine Home (built by KlientBoost) does an amazing job of attracting new customers with a 15% first-order discount. Not only does it incentivize a purchase, it gets visitors onto the email list regardless of whether they actually buy something. Smart.

This page also makes terrific use of photography, visually conveying the sense of elegance that’s central to Alchemy’s brand.

Want to Build Ecommerce Landing Pages Like the Pros?

“Good ecomm marketers copy; great ecomm marketers steal.” — Picasso, probably.

Creating a masterpiece is a lot easier once you’ve found a little inspiration, and landing pages are no different. That’s why we created The Ultimate Ecommerce Landing Page Lookbook: to help marketers like you find your ecomm Erato, your online retail muse.

What’s Inside the Lookbook?

Our hand-picked selection of 27 ecommerce landing pages from a bunch of different product segments and retail models.

At-a-glance insights into what makes these pages work so well (plus recommendations from the marketers who built them).

Heaps of amazing ideas for your own landing pages, including persuasive copy tips and gorgeous design techniques.

Don’t let your next ecomm product launch or promo campaign fizzle. Download The Ultimate Ecommerce Landing Page Lookbook and get the inspiration you need to build beautiful, high-converting pages that turn looky-loos into customers.

Your One-Stop Guide to Designing Incredible Ecommerce Landing Pages published first on https://nickpontemrktg.wordpress.com/

[samanthasmeyers]

Your One-Stop Guide to Designing Incredible Ecommerce Landing Pages

It’s the worst fear of every ecommerce marketer. Or, at least, it oughta be.

You’ve got a great new product—khaki pants for dogs—and you’re ready to unleash it on the market. Early research says you’ve got a winner. (Sure, you’re mom’s opinion counts.) If your competitors over at Jack Russell Trousers knew what was coming, they’d shutter their online storefront and hop a train to the Bitcoin mines.

Your launch campaign is set. The Google and Facebook ads. The product page on your website. All you’ve gotta do is hit that big red button—which, after dramatically hovering your finger for effect, you do. And…crickets.

Where’d you go wrong? Why isn’t every dog owner buying a pair of your puppy pants?

Everything You Need to Know About Ecommerce Landing Pages (But Were Afraid to Ask)

If your online store isn’t generating a ton of sales, it might have something to do with where you’re sending your traffic.

As an ecomm marketer, there’s a good chance you’ve advertised a product through paid search or announced a seasonal promotion via email—and, maybe, been less than delighted with the results. These campaigns can sputter for all sorts of reasons, but there’s a common blunder that tons of marketers make: they send their traffic directly to product pages on their ecommerce storefront. And that’s a problem.

Here at Unbounce, we want to answer some of the most common questions about poor ecomm performance (plus explain how landing pages can help), including:

Why isn’t my ecommerce website selling?

What’s an ecommerce landing page?

What makes a great landing page for ecommerce?

What are some awesome ecommerce landing page examples?

Why Isn’t My Ecommerce Website Selling?

First things first. Why doesn’t your ecomm storefront convert as well as you’d like?

Your website (and the product pages within it) has a ton of distractions that can throw your prospects off course and away from purchasing. Think top-level navigation, related merchandise, external links to follow, and a dozen other shiny redirections. Ideally, you only want to present one path for your shopper to take—not the thousand options your website inadvertently presents.

Your online storefront’s messaging will also tend to be pretty broad, lacking the sort of persuasive details that different segments of your audience need to make a purchase decision.

Consider a pay-per-click (PPC) use case. If a potential customer was searching for “bikes for commuters” and clicked on your paid ad, they’d expect to land on a page showcasing bikes built for riding on the road, plus a clear way to redeem the 15% discount that you promised. Instead, they find themselves on your homepage, swamped by a ton of products they weren’t ever looking for: bike helmets, outerwear, and other sports accessories.

Where are the commuter bikes from the ad? How does this visitor claim the 15%-off discount? As you can see below, the message falls apart.

Research suggests that you’re better off sending traffic to ecommerce landing pages, which have been shown to double conversion rates and average order value. Landing pages focus on just one conversion goal at a time—and because you can build them separate from your ecomm store, you can launch promotional campaigns and test new products faster. In combination with the ads or emails you’re running, landing pages help you learn what type of messaging your visitors need to convert.

What’s an Ecommerce Landing Page?

An ecommerce landing page is a page that has been specifically designed to drive sales by matching your visitors’ search intent, showcasing the benefits of a product, and prompting conversion with a clear call to action. By building a unique landing page for each of your paid ads or ad groups, you can dramatically improve the chance that any given visitor converts.

Remember our PPC use case? Let’s look at an improved experience:

In the example above, your visitors are directed from your ad targeting “bikes for commuters” (the keyword you’re bidding on) to a dedicated landing page that aligns perfectly with the search term and the visitor’s intent. From the slick imagery that screams “commuter bike” (as much as a bike can) to the descriptive copy and sticky bar focused on ordering now, your page gives visitors exactly what they expected to find. With fewer distractions (there’s no top-level nav and all of the links point to purchase), you’re far more likely to make the sale.

Landing pages aren’t just for paid search and social ads, either. Because they’re separate from your storefront and so quick to build, the ecommerce use cases for these pages are practically limitless. Linking out to a seasonal campaign from your website, or promoting a new product through an email blast, are also great opportunities to boost your sales with conversion-optimized landing pages.

Unless you’re working with one of the top-cheese ecomm platforms like Shopify or BigCommerce, implementing changes to your storefront can require some serious technical know-how. There’s also a certain amount of risk in making tweaks without truly understanding the impact they’re going to have. With landing pages, your ecommerce brand can build pages and validate new products or promotions in a jiffy.

What Makes a Great Landing Page for Ecommerce?

“Hey, that’s great, Unbounce,” you say aloud, prompting concerned looks from nearby coworkers. “I want to build my page. But where can I learn more about incredible landing page design?”

We’re so glad you asked.

The team here at Unbounce is pleased to bring you The Ultimate Ecommerce Landing Page Lookbook, which includes some of our favorite landing pages from ecomm marketers in apparel and footwear, home decor, food and beverage, and everything in between. We’ve got spectacular examples from loads of brands you may already be familiar with, including wedding marketplace Zola, shirt brand Twillory, and sweet, sweet Drizzle Honey.

The Ultimate Ecommerce Landing Page Lookbook is presented in partnership with our friends at KlientBoost, an agency that specializes in helping your ecommerce company get more from your PPC ad spend.

Inside the lookbook, KlientBoost’s Director of Ecommerce, Reese Garcia, shares some of his best suggestions for creating a landing page that sells—and we’ve got a quick preview for you below.

A Great Ecommerce Landing Page Is:

#1. Perfectly aligned with your paid advertisement

This is all about message match, which we touched on earlier. When someone clicks through one of your search ads (or social post, or promotional email—whatever), you’ve already shaped their expectations for what they’ll see next. Ensure the copy that motivated their click is mirrored on your landing page. That way, you can indicate to potential customers that they’ve found what they’re looking for.

#2. Easy to follow with straightforward and concise messaging

It’s pretty unlikely that your visitors are going to read all of the copy on your landing page. Instead, they’ll skim for the information they want to see: your product’s differentiators, your promised benefits, and your price. Stick to the value of your offer. Keep things digestible with section breaks, headers, and bullet points.

#3. Optimized for desktop and mobile visitors alike

More of your visitors are on-the-go than ever before, and you need to make sure that your landing page delivers a positive mobile experience. If you’re not building separate pages for smaller screens, you need to at least make sure the pages you do have are responsive. Use a simple layout and keep load times as short as possible.

#4. Laser-focused on its primary goal: conversion

Every element of your landing page should be nudging visitors towards making a purchase decision. Remove unnecessary navigation and exit points to keep potential customers on the page. Consider using additional calls to action (like sticky bars or popups) to keep your offer top-of-mind.

Want more tips for building high-converting ecomm landing pages? Download The Ultimate Ecommerce Landing Page Lookbook to get advice directly from KlientBoost Director of Ecommerce Reese Garcia.

What Are Some Awesome Ecommerce Landing Page Examples?

It’s one thing to read tips for how to create an awesome ecommerce landing page. It’s another thing to see those principles come together in a way that not only looks great but also prompts action and drives revenue. That’s why the Ultimate Ecommerce Landing Page Lookbook (from Unbounce and KlientBoost) includes 27 jaw-dropping and high-converting examples from the top bananas of online retail.

Here are just a few ecommerce landing page examples from brands you’ll find in the lookbook. Follow their lead and you’ll be well on your way to building like the best of ’em.

Alps & Meters

Industry: Apparel Model: Storefront Page Type: Click-Through

One look at our example from Alps & Meters and you’ll instantly understand how landing pages can elevate your product in ways your storefront rarely does. The luxury sportswear brand uses this opportunity to tell a story, imbuing their clothing with the emotional power of pioneering female athletes. Pair that with striking photography, plus big-name social proof, and you’ve got yourself a winner.

SnackNation

Industry: Food & Beverage Model: Subscription Page Type: Lead Generation

This example demonstrates how you can use landing pages to run limited-time promotions and crank conversions into overdrive. SnackNation captures our attention with an unbelievable offer above the fold, then tackles objections by explaining exactly how their subscription service works and what’s included. Add in bold, colorful visuals and this whole page feels like a celebration.

This is just a taste of the insight you’ll find in The Ultimate Ecommerce Landing Page Lookbook. Download the full thing for Unbounce-certified critiques and reccos on 27 top-notch pages.

Alchemy Fine Home

Industry: Home Model: Storefront Page Type: Lead Generation

Even with sparse copy, this landing page from Alchemy Fine Home (built by KlientBoost) does an amazing job of attracting new customers with a 15% first-order discount. Not only does it incentivize a purchase, it gets visitors onto the email list regardless of whether they actually buy something. Smart.

This page also makes terrific use of photography, visually conveying the sense of elegance that’s central to Alchemy’s brand.

Want to Build Ecommerce Landing Pages Like the Pros?

“Good ecomm marketers copy; great ecomm marketers steal.” — Picasso, probably.

Creating a masterpiece is a lot easier once you’ve found a little inspiration, and landing pages are no different. That’s why we created The Ultimate Ecommerce Landing Page Lookbook: to help marketers like you find your ecomm Erato, your online retail muse.

What’s Inside the Lookbook?

Our hand-picked selection of 27 ecommerce landing pages from a bunch of different product segments and retail models.

At-a-glance insights into what makes these pages work so well (plus recommendations from the marketers who built them).

Heaps of amazing ideas for your own landing pages, including persuasive copy tips and gorgeous design techniques.

Don’t let your next ecomm product launch or promo campaign fizzle. Download The Ultimate Ecommerce Landing Page Lookbook and get the inspiration you need to build beautiful, high-converting pages that turn looky-loos into customers.

from Marketing https://unbounce.com/landing-pages/ecommerce-lookbook/ via http://www.rssmix.com/