#capri hollywood 2023

[eddie-redmayne-italian-blog]

Another  Award for Eddie from Italy!!!

Eddie won as supporting actor at Capri, Hollywood -The International Film Festival held in Capri from 26 December to 2 January 2023.

Eddie unfortunately wasn’t present at the event, but  the important thing is that he won!

“ non protagonisti Eddie Redmayne («The Good Nurse»)”

The winners of the 27th edition were chosen by the Board of the Istituto Capri nel Mondo. The  members are : the honorary president Tony Renis, the English director Terry Gilliam, the Oscar winners Gianni Quaranta and Alessandro Bertolazzi, the actors Remo Girone, Daniel McVicar and Sebastian Harrison, the screenwriter Enrico Vanzina and the directors Valerio Esposito and Stefano Reali, together with the musicians Israelis Noa and Gil Dor, the US soul-singe Nicole Slack Jones, the French designer Christophe Guillarme.

https://www.mymovies.it/cinemanews/2023/183389/

https://www.ilmattino.it/spettacoli/cinema/capri_hollywood_the_international_film_festival_tutti_vincitori-7148941.html

https://news.cinecitta.com/IT/it-it/news/53/92544/capri-hollywood-nove-premi-a-elvis-di-baz-luhrmann.aspx

  Photo: Ari Michelson / Netflix Inc.

[delectablywaywardbeard-blog]

Al film 'Io Capitano' il Capri Humanitarian Award

Al film ‘Io Capitano’ di Matteo Garrone è stato assegnato il ‘Capri Humanitarian Award 2023’, premio speciale della 28esima edizione di ‘Capri, Hollywood -The International Film Festival’ (27 dicembre al 2 gennaio). La kermesse è promossa con il sostegno del Ministero della Cultura (Dg Cinema e Audiovisivi), della Regione Campania e il patrocinio dell’Assemblea Parlamentare del Mediterraneo che…

[rosecreer]

The World Domination of Barbie: How the Sales of the Movie Became it’s Success

Mattel and Warner Bros. have partnered up with various consumer brands to provide exposure and almost world domination of Barbie pink to keep the movie in consumers minds even if they don’t plan to watch the film. With the limited-edition release of Barbie pink in luxury clothing and even food brands, Mattel encourage sales for the movie which now has a worldwide responsibility to be a massive success.

“For merchandisers, it’s only good if the movie is a success. If the movie is a thud, everyone is going to be putting a lot of pink merchandise on sale.” according to Allen Adamson of a marketing and branding agency.

The iconic doll has had her reign since 1959, and has been a massive success ever since creating a doll universe and even several animated movies all a staple of many late 1990s early 2000s children. By releasing movies, children would want the outfits Barbie wore in the film, even the sets and pets too. By continuously revitalising and reinventing Barbie’s looks and growing the Barbie universe, any child could start to love Barbie at any time, and one Barbie outfit could never be enough...

The live action Barbie is no different with Mattel releasing reinvented Barbie and Ken dolls inspired by the film.

“Clothing and jewelry makers such as French fashion house Balmain and jewelry maker Kendra Scott, pool float-maker Funboy and home-sharing service Airbnb have all teamed up with Mattel to create Barbie-themed products and experiences. Airbnb has a listing for a one-night stay at Barbie's Malibu Dreamhouse, while department store Neiman Marcus is exclusively selling a Balmain x Barbie collection. A hoodie from the limited-edition line retails for $1,350.”

Having characters like Barbie come to the screen takes a huge responsibility on representing positive and important teaching topics. Setting an example through a beloved character.

“Barbie's impact on the construct of femininity, for better or worse, is immeasurable and worth exploring in adulthood. Like the men who sit religiously through every Marvel and DC film, women deserve to take a piece of their childhood with them as they age. Given the unrealistic expectations society sets forth for women — in part because of Barbie — it's the least Hollywood could allow women to do: reclaim our girlhood.” - Alyssa Capri

If I am to look into merchandising behind animated character, it is important to reflect on the successes of characters that have inspired productions and how marketing and cinema go hand in hand in creating a popular character.

www.cbsnews.com. (2023). Seeing pink: Brands hop on ‘Barbie’ bandwagon amid movie buzz - CBS News. [online] Available at: https://www.cbsnews.com/news/mattel-barbie-themed-merchandise-brand-partnership/ [Accessed 24 Jul. 2023].

Film. (2023). Greta Gerwig’s Barbie Breaks Every Single Hollywood Rule About ‘Toy Movies’. [online] Available at: https://www.slashfilm.com/1346454/greta-gerwigs-barbie-breaks-hollywood-rule-toy-movies/ [Accessed 24 Jul. 2023].

[delectablywaywardbeard-blog]

Bobby Moresco chairman di Capri - Hollywood 2023

Sarà il premio Oscar Bobby Moresco il chairman di ‘Capri, Hollywood – The International film festival 2023’ ventottesima edizione (27 dicembre – 2 gennaio 2024). Il regista e sceneggiatore di ‘Lamborghini’ (attualmente in Italia a lavoro con Andrea Iervolino per la preparazione del film ‘Maserati’ ) affiancherà sull’Isola azzurra la presidentessa Edwige Fenech. Moresco, autore anche di film cult…

[delectablywaywardbeard-blog]

Edwige Fenech presidente di Capri, Hollywood 2023

Sarà Edwige Fenech la presidente di ‘Capri, Hollywood – The International film festival 2023’ ventottesima edizione della festa del cinema d’inverno (27 dicembre – 2 gennaio 2024) e che come tradizione porterà le stelle dello spettacolo nel Golfo di Napoli aprendo la stagione degli Awards. L’annuncio è stato dato sull’isola azzurra da Pascal Vicedomini, segretario dell’Istituto Capri nel mondo,…