#but much like the people who got real angry about being criticised for endorsing the terf wizard game
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tbh I don't want to put blame squarely on the players because for one, it extends far beyond just the players: glowing media endorsements, praise from content creators, advertisement campaigns - all of these are just as if not all the more culpable. For two, it's not like Blizzard's fuckups are particularly unique to them - theirs have been unusually public lately, but you're likely to find a lot of the same shit going on in any games company large enough.
At the same time... the bar is literally so low that it might as well be buried underground on the opposite side of the planet at this point - there isn't anything Blizzard could do that doesn't somehow still have them stumbling across it. There will be voices of disappointment and disapproval, certainly, but the results will inevitably be mostly just token at best.
Of course a big part of that is because the idea that we as consumers hold any power in this relationship was always a lie sold to us in order to distract away from the inaction of those with any actual power, but knowing that doesn't make it any less depressing.
So, let me see if I've got this straight.
When Overwatch 2 launched last October, it was framed by Blizzard as a PvP-only early access preview of a game which would eventually include a substantial PvE campaign, to be added in a later patch.
Today, Blizzard's representatives admitted not only that the PvE campaign mode has been scrapped, but that the internal decision to do so was made in late 2021 – meaning they'd been knowingly lying about the game's planned feature set for nearly a year at the time of the October 2022 early access launch.
Is that about the size of it?
#blizzard#i'm sure it was suggested by the inimitable james stephanie sterling#or at least in their cohort#but tbh i think that any article or endorsement or whatever of blizzard#or ubisoft for that matter#should start with the very first paragraph pointing out how they've treated their own employees#the abuses the union busting the works#it shouldn't just be pushed under the rug and memory-holed#but much like the people who got real angry about being criticised for endorsing the terf wizard game#or the people angry at the writer's guild for how it might affect the favourite shows#people would rather shoot the messenger#than reckon with the contents of the message#when bobby kotick first took the reigns at activision#he made it his goal to take the fun out of game development#looking at the sorry excuse for a games industry we have#full of rampant abuse and deliberately predatory schemes#i can't help but feel like he succeeded
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Quality Should Not Be Binary
In my wanders through life in general - and the internet in particular - I’ve noticed a strange mindset regarding the quality of media and the people who produce it. It’s this weird idea that something is either 100% perfect, flawless and ‘how dare you claim to be a real fan while suggesting there’s anything wrong’, or that it’s completely awful, valueless and ‘you’re a terrible person for enjoying that or thinking it has anything to offer’ - sometimes flipping from one to the other as soon as a ‘flaw’ is revealed, or a ‘bad’ work does something suitably impressive.
This mindset has never really made sense to me. Maybe I’m a just habitual over-thinker who spends unhealthy amounts of time analysing things, but I can’t see how this sort of absolutist approach would do anything other than shut down discourse, limit the value to be had from a piece and maybe make people angry.
So in honour of that please enjoy some indulgently long navel-gazing about critical analysis and media quality.
Disclaimer: This post is going to summarise my personal philosophy. Everyone approaches life - and especially art - in their own way and far be it for me to say you’re wrong if you prefer a different approach. You do you.
Blindness Hurts Both Ways
To an extent I get the simple yes/no mindset. Analysis takes time and it would be exhausting to give an extensive, nuanced breakdown on your view at the start of every discussion. Plus the whole ‘dissecting the frog’ thing can definitely apply to enjoyment of media.
However, taking it to the point where you’re denying the positive side of things you dislike or refusing to acknowledge faults in works/people you enjoy has the potential to swing around and bite you in the butt.
Why deny yourself a useful experience? I think there’s an important distinction to make between being good and being useful. Subjective, technical or, ethical ‘badness’ is not the same as having no value. Similarly, being touching, entertaining or otherwise enjoyable doesn’t preclude something from having genuine problems.
Personally, I can find it difficult to work out exactly what’s going right in a generally positive piece. After all, ‘good’ doesn’t hinge on a single point - it’s usually the product of a lot of things working well together, and it can be hard to figure out cause and effect in a system like that. It’s much easier to look at a failed attempt and identify the specific elements that caused problems, where it had the potential to recover, and places where it might be succeeding in spite of those issues. Similarly, some works can be very strong except when it comes to ‘that one thing’, which in itself is a useful reference. Negative examples can be just as beneficial as positive ones, and turning a blind eye to a piece’s weaker aspects just denies you that tool.
On the other hand, sometimes a piece and/or creator can be ethically awful while being technically strong or succeeding at its intended purpose. In this case, while they’re not positive it can certainly be valuable to analyse the techniques they use, and even apply those tools when selecting and creating things for yourself.
It’s important to remember that acknowledging where something is strong isn’t the same as endorsing or supporting it, and that there’s a huge difference between pointing out a genuine weakness or failing and maliciously hating on a work or creator.
Why give something that much power? Starting with the gentler side, I think it’s important to remember that a work being ‘good’ on the whole shouldn’t be an excuse to gloss over possibly troubling elements or to give creators a free pass on their actions. Sure, even the best-intentioned artists make bad PR and creative decisions sometimes but it’s also valid to acknowledge and call out possible misbehaviour when it crops up, rather than blindly playing defence until it reaches critical mass and undermines the good of their work (or worse, actually hurts someone).
There can also be a danger to simply writing off and ignoring ‘bad works’, especially if you dislike them based on ethical grounds. If something ‘bad’ is becoming popular it’s usually a sign that it’s getting at least one thing right - whether that be plugging into an oft-ignored hot-button issue, or simple shock-value and shameless marketing. Attributing the success of such pieces to blind luck and ignoring any potential merits that got them there opens up the potential for other, similarly objectionable works to replicate that outcome.
Not to mention the issues that can come from letting these things spread unchecked. Think about how many crackpot theories and extreme notions have managed to gained traction, in part due to a lack of resistance from more moderate or neutral parties who at the time dismissed them as ‘too stupid’ or ‘too crazy to be real’. Unpleasant as it may be, I think there’s some value in dipping into the discourse around generally negative media. If nothing else, shining a spotlight on the misinformation or insidious subtext that a work might be propagating can help genuine supporters notice, sidestep or otherwise avoid the potential harms even as they keep enjoying it.
Why lock yourself into a stance like that? Maybe it’s just my desire to keep options open, but it seems like avoiding absolutist stances gives you a lot more room to move. Publicly championing or decrying a work and flatly rejecting any counterpoints runs the risk of trapping yourself in a corner that might be hard to escape from if your stance happens to change later. If nothing else, a bit of flexibility can help you back down without too much egg on your face, not to mention shrinking the target area for fans or dissenters who you might have clashed with in the past.
A little give and take can also help build stronger cases when you do want to speak out. Sometimes it’s better to just acknowledge the counterpoints you agree with and move on to the meat of the debate rather than wasting time tearing down their good points for the sake of ‘winning’. The ability to concede an argument is a powerful tool - you’d be surprised how agreeable people become when they feel like they’re being listened to.
Finally, from an enjoyment perspective, is it really worth avoiding or boycotting what could otherwise be a fun or thought-provoking experience just because you don’t 100% agree with it or have criticised it in the past? Sure, there are absolutely times when a boycott is justified but why deny yourself a good time just because it involves an element that’s been arbitrarily labelled ruinous. ‘With Caveats’ is a perfectly acceptable way to approach things.
Existence vs Presentation of Concepts
A rarer argument that occasionally pops up is the idea that certain works are inherently ‘inappropriate’, ‘distasteful’, or should otherwise be avoided purely based on their subject matter. Usually this revolves around the presence of a so-called ‘controversial’ topic; things like war, abuse or abusive relationships, sexual content, bigotry and minorities (LBGT+ relationships being a big one right now).
Personally I think this is a reductive and pretty silly way to choose your content. No topic should be off-limits for any kind of media. (With the possible exception of holding off until the target audience has enough life experience and critical thinking skills to handle it. There is some value in TV rating systems.) Yes, some concepts will be uncomfortable to confront, but they are part of life and trying to keep them out of mainstream art simply stifles the valuable real-world discussions and conversations they might spark.
What we should be looking for is how a work handles the concepts it chooses to use. There’s a world of difference between presenting or commenting on a controversial topic as part of a work, and misrepresenting or tacitly condoning inappropriate behaviour through sloppy (or worse, intentional) presentation choices. The accuracy of research and portrayals, use of sensitivity and tact, consideration for the audience and overall tone with which a topic is framed are much more worthy of consideration than simply being offended that the idea exists in media at all.
‘Bad’ Art, ‘Good’ People and Vice Versa
I think it’s important to remember that our content creators are, well, people. They’re going to have their own weird taste preferences, personal biases and odd worldviews that will sometimes show through in their output. They’re also going make mistakes - after all, to err is human. Unfortunately, in the creative pool you can also find some genuine bigots, egotists, agenda-pushers, abusers and exploitative profiteers who don’t care about the damage their work might be doing.
It can be discomfiting to notice potentially negative subtext in the work or actions of a creator you like, and upsetting to realise that a work you love is the product of a person who you can’t in good conscience support. Which of course leads to the discussion of art, artists, whether they can be separated and what to do when things go wrong.
Obviously I’m going to be talking primarily about the ethical/moral side of things, as I think most of us are willing to forgive the occasional technical flub, production nightmare or drop in outward quality from creators we otherwise enjoy.
It can also be a touchy subject so I’d like to reiterate that this is just an explanation of my personal philosophy. My approach isn’t the only way and I won’t say you’re wrong for taking a different stance or choosing to stay out of it entirely.
‘Bad’ art from an apparently ‘Good’ person In general, when it comes to apparent bad behaviour or negative subtext from otherwise decent creators, I favour the application of Hanlon’s Razor.
Hanlon’s Razor Never attribute to malice that which can be adequately explained by incompetence - at least not the first time.
Art is a subjective medium, with multiple readings and interpretations being possible from the same piece. It’s definitely possible for an author to lack the awareness or experience needed to notice when unintended implications or alternate readings have crept into their work. Sensitive topics are tricky to handle at the best of times and seemingly harmless edits or innocuous creative choices can stack into subtly nastier tonal shifts. Similarly, being a good creator doesn’t automatically make them good at PR or talking to fans - it’s easy to get put on the spot or to not realise the connotations of their phrasing and how it may have come across. Of course this still means someone messed up, and it’s totally reasonable to call them out for ineptness, but I’d take an unfortunate accident over malicious intent any day.
Then there are times when the negative subtext is a lot less unintentional. In that case I think it’s important to make the distinction between creator sentiment and the sentiment of the work, character or their production team (if collaborating) before making a judgement on them as an individual. For example, the presence of casual bigotry might be justified in historical piece that’s attempting to accurately portray the culture of the time, and a creator/actor might write/portray a protagonist with biases and proclivities that they personally disagree with for the sake of a more compelling story. The presence of a worldview within a work doesn’t automatically translate to the opinion of it’s creator.
Similarly, when considering a problematic production or team it’s worth acknowledging which positions hold creative power, if every member is complicit and why a dissenting individual might stay silent; whether out of contractual obligation, a desire not to throw colleagues under the bus or just because they don’t have the financial security to risk rocking the boat or walking away from the role. It’s important to figure out who the buck stops with before we start pointing fingers.
Overall, I don’t think there’s much value in passing judgement on an artist for the troublesome content in a single work. You’ll get more mileage and a fairer assessment from looking holistically across their collection and personal/private channels for telling patterns of subtexts and behaviours. For the most part I prefer to offer the benefit of the doubt until there’s enough supporting evidence or they do something to definitively out themselves. Speculation fuelled witch-hunts are no fun for anybody.
‘Good’ art from ‘Bad’ people Exactly what defines a ‘bad’ creator will vary (there’s a reason I’ve been putting the terms in inverted commas). Whether it’s a disagreement with a key opinion/ creative philosophy/ method, that they’ve done something actually heinous/ illegal, or anywhere in between, enjoying a work while being in conflict with the creator can be a difficult situation to reconcile. Personally I think there's power to the Death of the Author argument in these cases:
Death of the Author An author's intentions and biographical facts (political views, religion, race etc.) should hold no special weight in determining an interpretation of their writing.
If you’ve found value or enjoyment in a work then you’re well within your rights to enjoy the work on those grounds, even if the message you’ve personally taken from it runs counter to the original author’s opinions or intentions.
It’s also important to remember that a creator’s personal and/or moral failings don’t retroactively invalidate their skill and achievements in their field. It’s possible for a person to continue offering valuable insights, observations and lessons on their chosen speciality in spite of their other behaviour or stances. Their work can have value in isolation, although it may be worth taking the information with a grain of salt when it comes to possible biases.
This becomes a little harder when the disagreeable sentiments bleed directly into their creations but, again, there’s no reason why you can’t decide that the strengths of a work are worth looking at even if they take some squinting past uncomfortable elements to appreciate.
The question should never be ‘can I still enjoy the art?’ because that answer is always yes - if you liked it before learning about the artist then you’re allowed to keep doing so afterwards. The new context may add caveats to the discussion but it doesn’t demerit the existing positive aspects.
However, Death of the Author runs into problems when the creator is still alive. If the artist is out of the picture then you can engage freely without any financial support or publicity going back to them. When they’re still around the question becomes ‘do I still feel comfortable supporting them?’ This is particularly relevant when it comes to online creators, as just interacting with their content can generate passive ad revenue, increase view counts and contribute to algorithm boosts.
I honestly don’t think there’s any one answer to this particular question. It all comes down to a personal case-by-case judgement; weighing the severity of the conflict against how much you value their work and, in the case of creative teams, whether you think their colleagues are worth supporting despite them. Even if you decide to pull back there are soft options before going for a full boycott; using ad-block to limit passive financial contributions, buying physical media second-hand or lending/borrowing hard copies to avoid generating any new purchases.
There are creators that I disagree with politically but continue to enjoy because their stance isn’t especially harmful or is relatively minor compared to the value of their work. There are creators who I no longer want to support but whose pieces I like enough that I don’t regret having purchased from them in the past. On the other hand, there’s a creative team whose content I adore in isolation but who I’ve had to drop entirely after their leader was outed as an emotionally manipulative office bully. Where someone else would draw that line comes down to their own personal standards, and it wouldn’t surprise me if another person took a completely different approach.
Don’t be a Jerk
I feel like this should go without saying. Rational discussion is great. Being able to have a critical discourse - even one that’s focused on the more negative sides of a work - is wonderful. Opinions are fun.
However, the thing with opinions is that a lot of them differ. We aren’t always going to sync up and there are times when you shouldn’t, and won’t be able to, force someone to agree. In that case, please don’t attack them over it. You don’t have to like or respect their views but some basic civility would be appreciated. You’re trying to have a conversation, not win a catfight. Condescension, derision, high-horsing, ad hominem and otherwise getting personal doesn’t tend to win many friends or endear them to your perspective. And to the rare few who go so far as to threaten or harass fans, creators and their families; that’s an awful, completely unnecessary, out of line thing to do. (Seriously, never do this, it won’t help and just makes you look crazy. Also, it can be considered criminal behaviour.)
It’s also important to know when to let things go. You’re not always going to be able to turn the tide and constantly chasing the argument, stirring the pot and fighting waves of push-back eventually reaches a point of diminishing returns. No matter how important the issue is there’ll be times when you’re just screaming into the void. The best you can do is make your peace, say your piece and take your leave. After all it’s not the school playground. And unlike the playground, we’re not obliged to stick around.
Value Judgements: It’s Good to Examine Your Tastes
At the end of the day I think you get more mileage from reaching an opinion based on a value judgement of a work’s positive and negative sides than you do from just bandwagoning into blind adoration or hate. ‘Perfect’ and ‘Unsanctionable’ aren’t binary boxes - they’re points on a scale, and figuring out where you stand on a piece can be a useful mental exercise. Even if your opinion ends up matching the general consensus, at least you know how you got there and can defend yourself if challenged.
If nothing else this kind of thing can help you figure out what elements you like, dislike and prioritise in media, and where your personal boundaries lie in regard to different issues.
Still, even after all this there are plenty more factors that determine whether or not you’ll enjoy something. I’ve dropped way more pieces for not being to my subjective liking than I have due to technical or ethical flaws. Your tastes are your own, and if needed you can stop the conversation at ‘it’s just not my thing’.
In the end there’s no ‘correct’ way to be a fan of something. We’re all just here to have fun. So try not to be an ass when you run across someone who does things differently.
#Scattered thoughts#thinking about media#examining your tastes#acknowledging flaws doesn't make you less of a fan#no work is perfect#your tastes are your own#and that's fine#critical thinking#long post#really long post
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