#bts revolutionizing music industry

[viraltrendsspot]

BTS: The Movement That Changed the Music Industry

When BTS debuted in 2013 under a small, unknown label, few believed they’d make it big.

Now, with record-breaking albums, sold-out stadium tours, and an ARMY of millions worldwide, BTS has redefined what it means to be a global phenomenon. Their impact isn’t just about music—it’s about breaking barriers, whether it’s language, culture, or even industry norms.

[kookienooki]

Melodies Of Seduction | Ch. 1

❀ summary: With platinum albums and millions of adoring fans, Yeon-jin thought she knew exactly where her music career was headed. But when her manager drops an unexpected bombshell—BTS' golden maknae Jungkook wants to collaborate on an R&B album—her carefully planned world spins into beautiful chaos.

Between late-night recording sessions, stolen glances across the studio, and harmonies that seem to sync with more than just their voices, Yeon-jin finds herself composing a different kind of song altogether. One that could either launch her to new heights of stardom or leave her heart in free fall.

The question is: in an industry where every move is scrutinized and romance is taboo, can two of K-pop's brightest stars risk it all for a love that wasn't part of the production plan?

❀ pairing : idol!Jungkook x idol!oc

❀ genre: idol AU, romance, angst, fluff, eventual smut, im not sure what else

❀ rating: 18+

❀ word count: 1,055

Next Chapter

Chapter 1: The Announcement

Yeon-jin's fingers hovered over the piano keys in her private studio, the golden afternoon light streaming through floor-to-ceiling windows overlooking Seoul's skyline. The view of Namsan Tower in the distance usually inspired her, but today the familiar sight only reminded her of the mounting pressure. Three empty coffee cups littered the space around her, evidence of another marathon songwriting session. Her upcoming album needed to be perfect—her first full R&B project had to show her evolution as an artist.

At twenty-seven, she knew the cruel mathematics of the industry. Female soloists had to constantly reinvent themselves to stay relevant, especially ones who'd debuted as young as she had. Fifteen years in the industry had taught her that talent alone wasn't enough; you needed to stay ahead of the curve.

She played a melody line again, something sultry and smooth that had been haunting her for days but couldn't quite capture the emotion she was reaching for. The notes echoed through the carefully acoustic-treated room, bouncing off the dark wood panels she'd had installed when she bought the building three years ago. This studio was her sanctuary, the one place she could truly be herself away from the cameras and expectations.

The door burst open, making her jump. Na Ra, her manager of six years, practically bounced into the room, her usually perfectly styled bob slightly disheveled from what appeared to be a rushed journey. Yeon-jin hadn't seen her this excited since they'd won their first Daesang.

"You're never going to believe this," Na Ra said, her eyes sparkling with excitement. She was clutching her phone like it might try to escape. "I just got off the phone with BigHit."

Yeon-jin's heart skipped a beat. Everyone in the industry knew BigHit. The company had revolutionized K-pop, breaking down international barriers that artists like her had only dreamed of when they started. "What's going on?"

"Jungkook. He heard your cover of 'Stay With Me' on that radio show last month. He wants to collaborate. Not just one song—he's talking about a full R&B album."

The world seemed to tilt on its axis. Yeon-jin gripped the piano bench to steady herself. "Jungkook? THE Jungkook?"

"Unless you know another global superstar by that name," Na Ra teased, but her expression softened seeing Yeon-jin's overwhelmed look. She sat down beside her on the piano bench, their shoulders touching in a familiar gesture of comfort. "This could be exactly what we've been looking for. Your vocal color would blend perfectly with his, and you know his solo work has been leaning more toward R&B lately."

Yeon-jin's mind raced with possibilities. She'd always admired BTS from afar, watching as they achieved the kind of global success most Korean artists only dreamed about. And Jungkook... his talent was undeniable. His recent solo projects showcased a maturity and depth that had caught the attention of critics worldwide.

"Did they say why?" she asked, still trying to process the news. "Why me?"

Na Ra pulled up an article on her phone, showing a video clip from the radio show. Yeon-jin watched herself perform the cover, remembering how nervous she'd been that day. She'd chosen the song on a whim, wanting to show a different side of herself.

"According to his team, he's been following your work for a while. He specifically mentioned your OST from 'Moonlight Garden' and that jazz collaboration you did with the Seoul Philharmonic last year." Na Ra's eyes gleamed. "He said your voice has the kind of emotional depth he's been looking for."

The compliment sent a warm flutter through Yeon-jin's chest. She'd poured her heart into that OST, staying up for days to get the feeling just right. To know that someone like Jungkook had not only heard it but connected with it...

"When would this happen?" she asked, already mentally reorganizing her schedule.

"They want to start next week. His team sent over a preliminary contract..." Na Ra pulled out a thick folder from her bag. "Everything looks standard, but I'll have legal review it tonight. The initial commitment would be for three months of dedicated studio time."

Three months. Three months of working closely with one of the most talented artists of their generation. The opportunity was incredible, but the pressure would be immense. Every move they made would be scrutinized by fans and media alike.

"What about my album?" Yeon-jin gestured to the scattered sheet music around her.

"This could be your album," Na Ra said softly. "A collaboration of this scale... it could take both of your careers in a whole new direction."

Yeon-jin stood, walking to the window. The sun was setting now, painting the Seoul skyline in shades of pink and gold. From this high up, she could see the endless stream of cars below, each person living their own story, making their own choices.

She thought about the lonely teenager who'd spent countless hours practicing in shabby noraebang rooms, dreaming of moments like this. That girl would have never believed she'd come this far and would have never imagined being considered an equal by someone like Jungkook.

"We'll need to clear my schedule," she said finally, turning back to Na Ra with a determined smile. "And I should start reviewing his discography tonight."

Na Ra was already typing rapidly on her phone. "I'll have your stylist put together some options for the first meeting. And I'll tell BigHit we're interested in moving forward."

"Ra-yah," Yeon-jin called softly, using the nickname from their trainee days together. "Thank you. For everything."

Her manager looked up, her eyes suspiciously bright. "Just don't forget me when you're winning Grammy awards with your new superstar partner."

Yeon-jin laughed, feeling some of the tension release from her shoulders. "As if you'd let me."

That night, long after Na Ra had left, Yeon-jin sat in her home studio, headphones on, listening to Jungkook's entire discography. She made notes about his vocal range, his stylistic choices, and the way he approached different genres. But more than that, she listened to the emotion in his voice, the stories he told through his music.

As dawn broke over Seoul, she finally took off her headphones, her mind full of melodies and possibilities. Whatever came next, she knew one thing for certain: this collaboration would change everything.

❀。• *₊°。 ❀°。✯¸.•´¨*•✿(◕‿◕)✿ •*¨`•.¸✯❀。• *₊°。 ❀°。

A/N: HELLOOO welcome to MY FIRST BOOKKKKKK!! *cue crowd cheering*

I've always known I wanted to write my own book I just didn't know how to start but after the drama with Seunghan from RIIZE (RIIZE is 7!) I finally had some inspiration. 

I really hope you enjoy this book, please leave a comment on how you're feeling, I personally know I loveeee reading the comments they're so fucking hilarious. 

also, give me some critics, the book is done but I am still making some slight edits here and there, so if you see and misspelling PLEASE TELL ME! 

The next chapter should come out on Friday! I will also be posting this on my Wattpad.

WC: 1,055 (pretty short eh?)

Comment if you would like to be added to the tag list!

[delivermytuneo6]

A Guide to Global Music Exploration

Music is a universal language that transcends boundaries, uniting people from all walks of life. In today’s digital age, accessing music from diverse cultures and genres has never been easier. From soulful Arabian tunes to chart-topping hits by top pop artists, there’s a world of sounds waiting to be explored. Platforms like Spotify and professional DJ services make this exploration seamless, catering to music enthusiasts of all tastes and preferences. This guide will walk you through some of the best ways to dive into global music and enhance your listening experience.

Arabian Tunes: A Gateway to Middle Eastern Culture

The Middle East is home to a rich musical tradition that blends classical instruments like the oud and qanun with modern elements. Arabian tunes have captivated audiences worldwide with their intricate melodies and emotive rhythms. Whether it’s the haunting strains of a traditional ballad or the upbeat tempo of contemporary Arabic pop, this genre offers something for everyone.

Spotify provides a vast library of Arabian music, making it easier for listeners to explore this rich heritage. By using features like Spotify shuffle play, you can effortlessly discover new artists and tracks that might otherwise go unnoticed. Additionally, DJs specializing in Middle Eastern music can elevate events by bringing this vibrant genre to life. For those planning a party or cultural event, understanding the DJ all set price is essential to budget for a memorable experience.

The Allure of Pop Music: Top Artists Leading the Charts

Pop music continues to dominate the global music scene, thanks to its universal appeal and catchy rhythms. The industry’s top pop artists, such as Taylor Swift, The Weeknd, and BTS, have consistently pushed boundaries, blending genres and delivering chart-topping hits. Their music resonates with fans across age groups, making pop an indispensable part of any playlist.

Platforms like Spotify have revolutionized how fans engage with pop music. With curated playlists and personalized recommendations, listeners can stay updated with the latest hits. Features like Spotify shuffle play ensure that no two listening sessions are the same, adding an element of surprise to the music experience. Moreover, the annual release of Spotify Wrapped provides a unique opportunity for fans to reflect on their favorite pop songs and artists, celebrating the moments that defined their year.

The Role of DJs in Global Music Exploration

While streaming platforms have democratized access to music, professional DJs bring a level of personalization and expertise that is unmatched. Whether it’s a wedding, corporate event, or private party, DJs can curate playlists that cater to diverse audiences. They are adept at blending genres, seamlessly transitioning from energetic pop tracks to soothing Arabian tunes, ensuring every guest has a memorable experience.

Understanding the DJ all set price is crucial when planning an event. Prices can vary depending on factors like the DJ’s experience, duration of the event, and location. Investing in a skilled DJ can significantly enhance the atmosphere, creating moments that guests will cherish long after the event ends.

Spotify: A Treasure Trove for Music Enthusiasts

Spotify remains a favorite among music lovers, offering unparalleled access to songs from across the globe. The platform’s user-friendly interface and innovative features have made it a go-to choice for millions. One standout feature is Spotify shuffle play, which allows users to enjoy a randomized mix of their favorite tracks. This feature is perfect for those who love variety and are eager to stumble upon hidden gems.

Another highlight of Spotify is its annual Spotify Wrapped, a personalized summary that showcases the user’s top songs, artists, and genres. It’s a fun way to reflect on your musical journey and share your unique taste with friends and family. Whether you’re a fan of global pop hits or exploring lesser-known genres like Arabian tunes, Spotify Wrapped celebrates your connection to music.

Expanding Your Musical Horizons

Exploring global music is more than just a pastime—it’s a journey that connects you with different cultures and perspectives. From the hypnotic beats of Arabian tunes to the infectious energy of the world’s top pop artists, there’s no limit to what you can discover. Platforms like Spotify and professional DJs provide the tools you need to embark on this journey, making music exploration accessible and enjoyable.

As you expand your horizons, don’t forget to consider the role of live events. A talented DJ can bring your favorite genres to life, creating an unforgettable atmosphere. Start by researching the DJ all set price to ensure your event is both budget-friendly and spectacular.

Conclusion

Music has the power to bring people together, transcending language and cultural barriers. With resources like Spotify and professional DJ services, the world of music is at your fingertips. Use features like Spotify shuffle play to uncover new favorites, and don’t miss out on Spotify Wrapped for a year-end celebration of your listening habits. Whether you’re diving into Arabian tunes or keeping up with top pop artists, the possibilities are endless. Embrace the journey, and let music be your guide to a world of discovery.

[champstorymedia]

The Influence of K-Pop: How Korean Pop Culture is Taking the World by Storm

Over the past decade, K-Pop has exploded onto the global music scene, captivating audiences around the world with its catchy tunes, mesmerizing choreography, and charismatic performers. From BTS to Blackpink, Korean pop groups have amassed millions of loyal fans and broken records previously held by Western artists. This phenomenon has not only revolutionized the music industry but also…

[my-music-1460]

The Role of Record Labels in the Modern Global Music Market

The global music market has experienced a seismic shift in the past two decades, driven by technological advancements and changing consumer preferences. The advent of streaming platforms such as Spotify, Apple Music, and YouTube has revolutionized the way people discover, consume, and share music. No longer tethered to physical albums or single-track downloads, listeners can now access millions of songs with the click of a button. This evolution has democratized music access, transforming how artists connect with audiences and how revenues are generated worldwide.

As the global music market grows, streaming has become its backbone, making up the lion’s share of industry revenues. Yet, this shift is not without challenges, as issues like fair artist compensation, piracy, and platform monopoly remain at the forefront of discussions. This article dives deep into the ongoing transformation of the music industry, examining how streaming platforms have reshaped the global landscape, empowered independent artists, and opened new opportunities while addressing the hurdles that lie ahead.

The Historical Transition from Physical to Digital

For decades, the music industry relied heavily on physical formats such as vinyl records, cassettes, and CDs. In the 1990s, compact discs dominated, peaking at nearly $40 billion in revenue globally. However, the arrival of MP3s and peer-to-peer sharing platforms like Napster disrupted this model, creating both opportunities and challenges.

By the early 2000s, legal digital music stores like iTunes offered a new way to monetize music. Despite this, piracy remained rampant, eroding potential revenues for artists and labels. The emergence of streaming services in the late 2000s marked a turning point. Spotify, launched in 2008, introduced the subscription model, which allowed users unlimited music access for a monthly fee. Today, streaming dominates the global music market, replacing downloads as the primary revenue generator.

The Role of Streaming Platforms in Revenue Growth

Streaming platforms have become the lifeline of the music industry. According to the International Federation of the Phonographic Industry (IFPI), global music revenues grew to $26.2 billion in 2023, with streaming accounting for 65% of the total. Subscription-based services such as Spotify, Apple Music, and Amazon Music have contributed to this growth by offering both ad-supported and premium models.

What makes streaming unique is its scalability. Platforms cater to millions of users simultaneously, providing artists access to global audiences. For instance, artists like BTS and Billie Eilish have achieved worldwide stardom thanks to streaming, reaching fans in even the remotest corners of the world.

Despite these successes, the streaming model also raises concerns. Artists often criticize the low payout per stream, with independent musicians frequently earning fractions of a cent. Meanwhile, major platforms face scrutiny for favoring popular artists over emerging ones through their recommendation algorithms.

Regional Trends and Emerging Markets

The growth of the global music market is not uniform across regions. While North America and Europe are saturated markets, emerging regions like Asia, Africa, and Latin America are driving the next wave of growth.

Asia: With rising smartphone penetration, countries like India, China, and Indonesia are witnessing a surge in music streaming adoption. Localized platforms like Tencent Music and Gaana dominate these markets by catering to regional tastes.

Latin America: Genres such as reggaeton and Latin pop have propelled this region’s growth. The global success of artists like Bad Bunny and Karol G reflects this trend.

Africa: Afrobeat’s popularity on platforms like Spotify and Apple Music demonstrates the continent’s growing influence in the global music market. Services such as Boomplay cater specifically to African audiences.

These emerging markets not only expand the consumer base but also introduce diverse musical styles to a global audience, enriching the cultural tapestry of the industry.

Empowerment of Independent Artists

One of the most transformative aspects of the streaming era is how it has empowered independent artists. Platforms like SoundCloud, Bandcamp, and Spotify for Artists provide musicians with tools to reach listeners directly, bypassing traditional record label gatekeepers.

In 2023, independent artists collectively generated over $2 billion in revenues through direct distribution platforms. This model has leveled the playing field, enabling small creators to find niche audiences. For example, indie artists can now track real-time analytics, build their brand on social media, and run targeted advertising campaigns.

However, the journey isn’t entirely smooth. With millions of tracks uploaded daily, competition for visibility is fierce. To succeed, independent artists must invest in marketing and constantly engage with their audiences.

Challenges and Opportunities

Despite its success, the streaming-driven global music market faces significant challenges.

Piracy: While streaming has reduced illegal downloads, piracy still exists in forms like unauthorized downloads from YouTube converters.

Fair Artist Compensation: Many artists argue that the streaming model benefits major labels more than creators. Calls for better royalty structures are growing louder.

Algorithmic Bias: Streaming platforms often prioritize mainstream music, making it harder for emerging and niche artists to gain traction.

Platform Monopoly: A handful of tech giants dominate the streaming space, raising concerns about market competition and control.

On the brighter side, innovations such as AI-curated playlists, virtual concerts, and blockchain technology offer new ways to enhance the global music market. Blockchain, for instance, can provide transparent royalty payments, ensuring that artists are fairly compensated for their work.

Conclusion

The streaming era has redefined the global music market, transforming it into a dynamic, borderless industry. By democratizing music access, empowering independent creators, and generating consistent revenue streams, streaming platforms have revolutionized how music is consumed and monetized.

However, this transformation also brings its share of challenges. Ensuring fair compensation for artists, addressing piracy, and balancing power within the market will be critical to sustaining the industry’s growth. The global music market is at a pivotal juncture, where innovation and collaboration must go hand in hand to build a fairer and more inclusive future for all stakeholders.

As we look ahead, one thing is certain: the global music landscape will continue to evolve, fueled by technology, cultural exchange, and the unwavering passion of music lovers worldwide.

[music-industry-updates]

Globalization of Music: How International Trends Are Influencing the Industry

The world is more connected today than ever before, and this connectivity has significantly impacted the music industry. The globalization of music has led to a fusion of styles, cultures, and languages, creating a vibrant and diverse musical landscape. Artists from different corners of the globe are collaborating, sharing influences, and reaching audiences far beyond their home countries. This article explores how international trends are shaping the global music scene, the role of technology in breaking down geographical barriers, and what this means for the future of the music industry.

The Rise of Global Genres: K-pop, Latin Music, and Afrobeats

One of the most evident signs of music globalization is the rise of global genres that have transcended their origins to become international phenomena. K-pop, Latin music, and Afrobeats are prime examples of how music from different regions has captured the world's attention, influencing the global music charts and shaping the sound of modern music.

K-pop: Originating from South Korea, K-pop has become a global sensation, with groups like BTS, BLACKPINK, and EXO leading the charge. K-pop's unique blend of catchy melodies, high-energy performances, and visually stunning music videos has attracted a massive international following. The genre's success can be attributed to its use of social media and digital platforms, which have allowed K-pop artists to reach fans across the globe. K-pop's influence extends beyond music, impacting fashion, beauty, and even language, as fans worldwide adopt Korean phrases and styles.

Latin Music: Latin music has always been popular in Spanish-speaking countries, but in recent years, it has gained significant traction on the global stage. Artists like Shakira, Bad Bunny, and J Balvin have brought reggaeton, bachata, and salsa to mainstream audiences worldwide. The success of songs like "Despacito" by Luis Fonsi and Daddy Yankee, which became a global hit despite being sung in Spanish, highlights the growing acceptance of non-English music in the global market. Latin music's infectious rhythms and danceable beats have made it a staple in clubs and parties worldwide, further cementing its place in the global music landscape.

Afrobeats: Hailing from West Africa, Afrobeats is a genre that has steadily gained international recognition over the past decade. Artists like Burna Boy, Wizkid, and Davido have brought the sounds of Nigeria and Ghana to the world, blending traditional African rhythms with contemporary pop and hip-hop influences. Afrobeats' global rise can be seen in its increasing presence on international charts and collaborations with artists from other genres, such as Beyoncé's work with African artists on "The Lion King: The Gift" album. The genre's success has also sparked interest in other African music styles, leading to a broader appreciation of the continent's rich musical heritage.

The Role of Technology in Breaking Down Geographical Barriers

The globalization of music would not be possible without the technological advancements that have revolutionized how music is produced, distributed, and consumed. The internet, streaming platforms, and social media have played a pivotal role in breaking down geographical barriers, allowing artists from different parts of the world to reach global audiences with ease.

Streaming Platforms: Services like Spotify, Apple Music, and YouTube have made it easier than ever for listeners to discover music from different cultures. These platforms use algorithms to recommend songs based on user preferences, often introducing listeners to artists and genres they might not have encountered otherwise. For example, a user in the United States might discover a Brazilian samba band or an Indian classical musician through a curated playlist, broadening their musical horizons. The accessibility of streaming platforms has also leveled the playing field for artists, enabling them to reach international audiences without the need for a major label or traditional distribution channels.

Social Media: Social media platforms like Instagram, TikTok, and Twitter have become essential tools for artists to promote their music and connect with fans worldwide. These platforms allow artists to share their work directly with audiences, bypassing traditional media gatekeepers. Social media has also facilitated cross-cultural collaborations, as artists can easily reach out to one another and collaborate on projects regardless of geographical distance. The viral nature of social media has also contributed to the rapid spread of music trends, with songs from one part of the world quickly gaining popularity in another. For example, the "Jerusalema" dance challenge, which originated in South Africa, became a global sensation on TikTok, with people from all over the world participating and sharing their videos.

Digital Collaboration Tools: The rise of digital collaboration tools has made it easier for artists to work together across borders. Cloud-based platforms like Splice, Soundtrap, and Google Drive enable musicians to share files, record vocals, and produce tracks without needing to be in the same physical location. This has led to an increase in international collaborations, with artists from different countries coming together to create music that blends their unique styles and influences. These collaborations often result in innovative and fresh sounds that resonate with audiences worldwide.

Cultural Exchange Through Music: The Power of Collaboration

The globalization of music has led to an increase in cross-cultural collaborations, where artists from different backgrounds come together to create new and exciting sounds. These collaborations not only result in innovative music but also foster cultural exchange, allowing listeners to experience the richness of different cultures through music.

Collaborations Across Borders: Collaborations between artists from different countries have become increasingly common in the globalized music industry. For example, the collaboration between Colombian reggaeton artist J Balvin and American pop star Beyoncé on the remix of "Mi Gente" brought Latin music to a broader audience and highlighted the possibilities of cross-genre collaborations. Similarly, the collaboration between Nigerian artist Wizkid and Canadian rapper Drake on the hit single "One Dance" introduced Afrobeats to mainstream pop audiences and paved the way for other African artists to gain international recognition.

Blending of Musical Styles: These cross-cultural collaborations often result in the blending of different musical styles, creating a fusion that appeals to a diverse audience. For instance, the collaboration between Spanish singer Rosalía and American rapper Travis Scott on the song "TKN" combines flamenco influences with trap beats, resulting in a unique sound that reflects both artists' cultural backgrounds. This blending of styles not only creates new genres but also promotes cultural appreciation and understanding among listeners.

Breaking Down Language Barriers: Music has the power to transcend language barriers, allowing artists to connect with audiences who may not speak the same language. The success of non-English songs like "Gangnam Style" by South Korean artist Psy and "Despacito" by Puerto Rican artist Luis Fonsi demonstrates that music's emotional impact can resonate across cultures, regardless of the language in which it is performed. As more artists embrace their native languages in their music, listeners worldwide are becoming more open to exploring and appreciating songs in different languages.

The Impact of Globalization on Local Music Industries

While the globalization of music has opened up new opportunities for artists to reach international audiences, it has also had significant implications for local music industries. In some cases, the influx of global music trends has overshadowed local genres, leading to concerns about cultural homogenization and the loss of traditional music forms.

Cultural Homogenization: One of the challenges of music globalization is the risk of cultural homogenization, where local music traditions are overshadowed by global trends. For example, the dominance of Western pop music in many countries has led to concerns that traditional music genres are being marginalized. In some cases, local artists may feel pressured to conform to global music trends to achieve commercial success, which can lead to a loss of cultural diversity in the music industry.

Preserving Traditional Music: Despite these challenges, many artists and organizations are working to preserve and promote traditional music in the face of globalization. Efforts to document and archive traditional music, as well as initiatives to incorporate traditional instruments and styles into contemporary music, are helping to keep these cultural traditions alive. For example, in India, fusion music that blends classical Indian music with modern genres like rock and electronic music has gained popularity, helping to preserve traditional sounds while making them accessible to new audiences.

Global Platforms for Local Music: The globalization of music has also provided new opportunities for local music genres to gain international recognition. For example, the rise of streaming platforms has allowed traditional and folk music from various cultures to reach listeners worldwide. Artists from regions like West Africa, the Middle East, and Southeast Asia have found new audiences for their music, leading to a renewed interest in traditional genres. This has also created opportunities for cultural exchange, as listeners discover and appreciate the music of other cultures.

The Future of Global Music: A More Inclusive and Diverse Industry

The globalization of music is an ongoing process that will continue to shape the industry in the years to come. As technology advances and the world becomes more interconnected, the music industry is likely to become even more inclusive and diverse, with new voices and genres emerging from different parts of the world.

Emergence of New Genres: As artists from different cultures continue to collaborate and experiment with new sounds, we can expect the emergence of new genres that reflect the diversity of global music. These genres will likely blend traditional music with modern influences, creating innovative and exciting music that resonates with audiences worldwide.

Increased Representation: The globalization of music is also leading to increased representation of diverse voices in the industry. Artists from underrepresented regions and cultures are gaining recognition on the global stage, challenging the dominance of Western music and bringing new perspectives to the industry. This increased representation is likely to result in a more inclusive and diverse music landscape, where artists from all backgrounds have the opportunity to share their stories and connect with audiences.

Continued Cultural Exchange: The future of global music will likely see even more cultural exchange, as artists continue to collaborate across borders and share their influences with the world. This exchange will not only result in innovative music but also foster greater understanding and appreciation of different cultures. As music continues to break down barriers, it will play an essential role in bringing people together and celebrating the richness of our shared humanity.

Conclusion:

The globalization of music is a powerful force that is reshaping the industry in profound ways. From the rise of global genres like K-pop, Latin music, and Afrobeats to the increased representation of diverse voices, the music industry is becoming more inclusive, diverse, and interconnected. While challenges such as cultural homogenization remain, the future of global music is bright, with new genres, collaborations, and cultural exchanges on the horizon.

As we move forward, it's essential to celebrate the diversity of global music and continue to support artists from all cultures. By doing so, we can ensure that the music industry remains a vibrant and dynamic space where creativity knows no boundaries.

[ella-fan]

Discover the Power of Connectivity: ESP32S WIFI BLE Board-V1.0

Unleash the potential of your projects with the ESP32S WIFI BLE Board-V1.0, a versatile and robust solution designed to revolutionize the world of wireless communication. This development board is built around the powerful ESP-WROOM-32, a Wi-Fi+BT+BLE MCU module that brings a new dimension to your applications, from low-power sensor networks to complex tasks like voice encoding, music streaming, and MP3 decoding.

The ESP32S WIFI BLE Board-V1.0 empowers you to break free from limitations. With its comprehensive features and capabilities, it is the perfect choice for a wide range of applications. Embrace its prowess in low-power sensor networks or let it tackle high-demanding tasks with ease. The dual-core architecture, running at an impressive 160MHz, opens up new horizons, while an abundance of pins and peripherals ensures you're equipped to handle whatever comes your way.

One of the standout features of the ESP32S WIFI BLE Board-V1.0 is the integration of Bluetooth, Bluetooth LE, and Wi-Fi. This harmonious blend ensures that your projects are future-proof, capable of addressing a diverse array of applications. Utilizing Wi-Fi extends your physical reach and allows direct connectivity to the internet via a Wi-Fi router. Meanwhile, Bluetooth connectivity brings the convenience of connecting to smartphones and the versatility of broadcasting low-energy beacons for effortless detection.

With the ESP32 chip's sleep current clocking in at less than 5 µA, the ESP32S WIFI BLE Board-V1.0 is primed for battery-powered and wearable electronics applications. This means that your creations can operate longer on a single charge, offering enhanced efficiency and sustainability. The support for data rates of up to 150 Mbps and an impressive 22 dBm output power at the PA ensures unparalleled connectivity and an extended physical range.

Indulge in the industry-leading specifications and performance that the ESP32S WIFI BLE Board-V1.0 brings to the table. The fusion of electronic integration, range, power consumption, and connectivity sets new standards for wireless communication solutions. No matter the complexity of your projects, this board is engineered to exceed expectations, making it the ultimate choice for forward-thinking innovators.

Are you ready to embark on a journey of connectivity and innovation? Embrace the future with the ESP32S WIFI BLE Board-V1.0, where your possibilities are limitless, and your projects are poised for greatness. Elevate your creations and embrace the world of wireless communication like never before.

[sanstropfremir]

I’d love your thoughts on BTS and their current image and music if you have them and aren’t afraid of the mindless internet hoards.

Personally, I liked a lot of their older stuff, but haven’t liked anything since I think the Fake Love promotions 3+ years ago. They’d started losing their personality and soul before that album cycle, but it feels like the sanitization of their image and artistry really kicked into hyperdrive after that. Now most of what they do seems like a sterile money grab driven by the Hybe hive mind which is a shame.

ok alrighty (cracks knuckles) let's get into it.

now that i've fully given myself a headache watching the majority of the bts videography, here are three points i'm going to cover:

performative character and the lack thereof

interesting aesthetics and the lack thereof, and

the inevitable cracking of perfection

ready, set, let's begin.

1.

idol music is very clearly definited by spectacle based aesthetics. and it's had that structure for its entire existence. so i gotta hand it to hybe for this one, because they managed to revolutionize being utterly fucking average. the triumph of bts is that they're just some guys and they look like just some guys. hybe found a niche in the system and then gamed that system to the tune of one of the largest musical acts in the world. they're not marketing bts as a romantic parasocial relationship, they're marketing them as your friends. and that is just as insidious to lonely kids as a run of the mill romantic fantasy. but that's not what i'm here to talk about today.

there's a pattern i find very interesting with bts mvs and that is that i don't remember anything about them. specifically, i don't remember the stuff that's happening IN the video; not the styling, not the setpieces, if i didn't know the members i doubt i would remember them either. what i DO remember, is how expensive the production is, and specific shots. i couldn't tell you what a single member was wearing, but i sure as hell remember that first upward angle shot of jungkook and the rusted park ride in spring day. or every single time they do that birdseye shot of jin in like every video. honestly as far as i'm aware jin has only ever worn a loose fitting beige longsleeve shirt.

it took bts a long time to establish any kind of consistent visual character. and the character they did establish.... i don't know if you can call a family-friendly-style clean aesthetic 'character'. they debuted as a hip hop group to little (comparative) success, and then made a switch to doing an early version of where they're currently at right now. if you've seen any of the mvs, you know that this is a pretty significant visual change. i don't think it is inherently a bad change, since the visual branding for hiphop based groups always tips over into iffy terrritory, but it is dramatic enough and early enough that it doesn't strike me as a natural evolution. concept switch ups are common, but they usually work because the members have established a bit of character for themselves, used their performance abilities and presence to fit into a niche in the group. the idol mould is perfect for showcasing the performers; that's its function. the groups that are the most fun to watch are the ones with stage presence, the ones who know how to perform, who can act all the parts they need to play. and bts? 4/7 actual performers on a good day. in my personal opinion it's 2/7.

i'm gonna expand on what i said about jimin here (this is technically the first part of this series), because it does apply to the rest of the group on the whole:

and i think here is where we see the main crux of the difference between taemin and jimin as performers: taemin has both an artistic and an idol persona. we know and understand him to do solo work that has a separate artistic meaning to just him being an idol. even though this performance was pre-move, i would still say this applies, because he's hot off press your number, where he's acting in a story based mv. jimin on the other hand just has his idol persona. he's not known for creating the same kind of storytelling that taemin is.

bts has been very insistent on the image of the group as a single unit. despite having the size of fanbase and the revenue that would make any official solo debut a massive success, none of them have done any substantial solo work. this isn't artistically a problem, and i think it's very admirable of them to be so dedicated to the image and the legacy of the group, when that can be an uncommon trait in the industry. i do however, think it starts to become an issue when we want to discuss what the artistic visions and images of groups are. shinee taemin and solo taemin have two distinct artistic representations, and taemin himself will attest to that. it's the same with all the shinee members that have solo careers, and the same with other groups. jackson, bambam, yugyeom, and jaebeom's solo work is all very different from got7. yixing's solo work is very different from exo's. even the subunits within exo all have their own character (cbx and sc). kpop groups all ostensibly are trained under the same system, so why the disparity with bts? mostly, it's their brand of "authenticity." it's impossible to perform authentically, by the nature of performance as a medium it is unnatural, and tragically, not everyone is naturally interesting, or suited to performing: that's why the performing arts even exist in the first place. it required painstaking training to be good at performing; it is a complex set of skills and those skills are not learnt by "being authentic." being an idol is not just the singing, dancing, rapping; that's only half the work. you need to be able to act to be a compelling performer. pulling your true self and emotions out on stage every night is a fast track to burnout and psychological issues, there's plenty of evidence. the only member of bts of whom i can say for some certainty has a persona and a stage presence is jhope/hoseok, a) because he's kept up a very specific brand in the solo work that he has done, and b) he has actual dance training, not just kpop dance training. the rest of them may have the kpop dance and the kpop vocal training, but what they do not have is the ability to market themselves as compelling performers on stage. taehyung is the only other member i would hesitantly give a semblance of persona and ability to, but i think he stumbled onto that mostly by accident. and if all the pieces don't each have a distinctive colour, how can the whole machine be visually interesting?

2.

bts may never have been able to establish an aesthetic brand, but what they did establish is an intellectual one. if you talk to a fan, the schtick they give is that "it's about the lyrics." as noble as having an intellectual or cerebral message is, what does that look like? how do you portray intellectual on stage, on film? what about intellectual is interesting to watch? cerebral, by it's literal nature as a descriptor, is very difficult to communicate in visual language because it is internal. to successfully communicate cerebrality and intellect in a short form medium like music videos requires a deft hand with metaphor that can elude even an experienced designer. and honestly? i don't know whether to applaud hybe's visual team for being the most successful subtle contemporary designers i've every seen, or to decry them as worst kpop designers i've ever seen. maybe both. regardless, i don't think they're able to cross the gap.

there are exactly four mvs where i actually remember the content of the mv and not the frame it sits in, and those are dna, idol, the singularity comeback trailer with taehyung, and war of hormone. and of an eight year career......that's not very many. these four mvs have at least an inkling of interesting spectacle and character, but even then, it's still a stretch. there is absolutely nothing to write home about in the styling for dna, other than it's well colour matched. I don't even know if I should include singularity because it involves none of the other members. idol is probably their most interesting mv because it actually has alternative styling and varies (at least a little bit) from the standard hybe boom crane shot-that-shows-off-how-we-can-afford-big-studio-spaces-and-locations. the company and the group would be loathe to admit it, but war of hormone is a well designed and interesting mv for the time it was made, with a well crafted gimmick and some actual showing of character from the members. it was the start of a potential that they squashed quite quickly because it wasn't picking up in the hiphop-group-saturated market of 2014. but the rest of their mvs? remarkably uninspired styling. like it's truly impressive how boring the styling is. and like i've said, that is the triumph in their aesthetics: they all look like normal dudes (if you had professional skin + makeup techs looking after them for the last 8 years).

all of this is a carefully crafted image that's tailored to hooking an audience, especially an international one. the mvs are boring in the relative scale of kpop, but they're just different enough from a western pop mv to catch attention. and once you do sink a hook, there's a direct clickfunnel of content that bills itself on these men being "authentic" and "self-producing," which is a huge draw to international fans, because people are racist and believe that the kpop industry is a factory that produces idols like clones, where none of them know how to do anything other than sing and dance and all the music is just handed to them by companies. and they have SO much content that there's no way a new fan can get to it all in a timely manner, so they'll never have to engage with any other kpop artists' work if they don't actively seek it out. but that's another essay for another time.

3.

that brings us to current day, in which at least the last five bts releases have been in the same aesthetic vein of positive, sanitized, and pristine. i said it in one of my txt responses and i will say it again here: money scrubs the humanity from the aesthetic of living. minimalism is for rich white people. hybe and bts may have pivoted their style and brand directly into the lane of mass appeal, but when you pair that with the amount of money funding them, there's a cognitive dissonance between the message and the aesthetics in which it's portrayed. some people do like the clean cut looks, and i won't say that they don't work, but as you've likely gleaned from this response, it isn't my style and if you've been around and reading my writing for longer you'll know that my tastes runs much closer to the messy and the weird, so very little about any of bts' visuals have appeal to me. i do find the contradiction of applying the appeal of radical relatability with the aesthetics of expansive (and expensive) minimalism interesting; it's an extremely fine line that hybe is walking and eventually they are going to tip over, the porcelain mask will not hold forever. maintaining the all ages aesthetic is going to be difficult now that all of them are grown ass men. with other groups of this member age and generation there's very obviously been a shift to a more adult tone, and not necessarily explicitly. got7, mx, nu'est, btob, shinee, 2pm, and groups that have older members like a.c.e and sf9 have all made slow shifts in tone that are undeniably aimed at a maturing audience: they know their core fanbases are aging with them and they (the fans) are not as interested in the 'boy' in boy group. and most of them have telltale visual styles, enough so that i can distinguish a specific group's mv. the last year and change of mx mvs have a very distinctive character; got7 too, since easily as far back as if you do. i can always tell an a.c.e mv by its impeccable fashion and formic styling, and although shinee has always had a more experimental aesthetic edge, their sound and voices are unmistakable.

honestly, i can't predict what bts is going to do in the future, but i personally don't believe they can keep up their clean aesthetic indefinitely without some fallout. part of the fun of following bands is watching them grow musically, and the last couple of years of bts haven't felt like growth. there are fans that have already started realizing it, and there's likely to be more soon.

---

the third part is here, which is a short followup about some of bts' industry influence.

[bisexualhobi]

This is more of a confession but if PTD is in Eng I will question BTS entirely. Idk if it's hybe making them do this or bts themselves since TXT released an English single too. It's crazy how they're proving those shit rappers from 2013 who said they'll become eye-pleasing sellouts. They know it's only with an English single they'll continuously hit BB1's and grammys while LGO free-falled from the charts after the first week. In 2018 they talked about how they would never release an English album, subtly added they would never change their music just to get awards/recognition and theyre doing the exact same thing.

Armys could argue other kpop groups release Eng music too but at least their intentions are clear. They don't masquerade in underdog 'I'm different from kpop' personas telling their fans they only care about their music and the stories they convey through it to pull up with all-white written songs with generic lyrics.

Yes theyve released black-swan, LGO and more but that doesn't hide the fact they're using this to get awards because apparently now making and spreading their raw, korean music to revolutionize the western industry (as they said so) doesnt matter anymore and instead making money and getting fat awards mean more. There's nothing too wrong with it, it just shows what they're like now and armys really should accept that instead of spreading false agenda's on how PTD is the second coming of shakespear and thinking BTS are organic. Fr, even Lee Sooman doesn't do that to his groups. He gives NCT and EXO-no matter how popular in the west-the strangest, most unique sounds without giving a shit about what would break into the west even if he does obsess over breaking into the west. That's more of what spreading kpop to the west sounds like.

It's so sickening how armys dont swallow the truth and how they skirt around the edges. How NO criticism of BTS's music is allowed. If I say this on twt I would be doxxed in seconds.

dude how do you think i feel getting these sort of msgs all the time like i'm kinda worried twt would find me and fucking dox me because it's not the first time i get twt armys sending death threats in my inbox 😭 i'm glad you got this out of your chest you'de be surprised how many asks like this i get and from armys who've been in the fandom FOR YEARS. 2015 and before.

the fact that they're too scared to voice their opinions is fucking ridiculous and yall have a safe space for venting here in my blog. if someone doxxes me i just ask hat u donate to my lawyer fund lmao

[kookiepredictions]

Jungkook Future Career Detailed Prediction

After BTS disbands, Jungkook will be a singer, songwriter and composer. He will be a very successful artist internationally, the biggest Korean export till date. I’m getting that he will create some kind of history, likely even bigger than BTS. I’m hearing he will take it up from where BTS leaves off. America plays a huge role in his life so I feel he will be a huge mainstream pop star in the USA. And maybe also a composer or some other kind of artist. Lots of brand endorsements, we’ll possibly see him in some of the most iconic advertisements of our time. He will be really big you guys. I’m hearing we’re not ready for what’s coming. But it could take a while, not anytime soon. Also this could happen in phases, he won’t be an overnight sensation, but it will be stable and long term, kind of like how BTS grew. I also get he will be a very respected artist, none of that racist bullcrap they face right now. Koreans will be extremely proud of him. His level of Asian representation in America will be insane! Almost Jackie Chan level. In the far future he could be living in the US but he will definitely travel a lot back and forth to Korea because I see him work a lot here too. Karmys will see him age over the years into a veteran artist of the industry. I see him spearheading something very unique in the industry when he is older. He will have solo world tours. I constantly hear huge and massive with regards to Jungkook’s career, like he’s not going to play the small field, so I really think he will be successful beyond imagination. Which is great as a Kookie stan! Let’s keep our fingers crossed! He will also stay in touch with most if not all members of BTS and I see him working with some of them. Jungkook will also have several businesses and other projects far into the future but I’m not very clear on that. The singer musician part stands out to me more. Either way he will be super successful. He will also be an activist of some sort, maybe for POCs or he could continue working with Unicef or something to do with new artists in his industry. He will create some sort of a new trend or revolutionize something in the industry as I said earlier. I see him working for children’s causes a lot like education or child trafficking or something related. Maybe he will do this after he becomes a father. He will be very actively involved in actual physical social work besides the usual donations. He might own a sports team or something similar. A very luxurious but homely life in the future. But he will never truly go away from public eye. He will always stay in the news. But he will be balanced, not constantly in front of cameras especially after he has children. He will carefully choose which projects he will be a part of. He will have a very stable and solid foundation in the music industry. He will always be sought after for many projects but he will also strictly maintain privacy beyond his professional life, a lot like Beyonce and Jay Z. He will also have a lot of acquaintances with other big names in the industry but he will not be excessively public, he will keep things lowkey. His close friends will still be the few friends he has always had since his younger days. For this he will also be known as very humble and rooted. It will be common saying that Jungkook has remained the same inspite of his huge fame, just like how BTS is known right now.

[mysilentmemory]

10 YEARS AGO, SUPER JUNIOR’S 'SORRY, SORRY' CHANGED K-POP FOREVER

THE SONG NOT ONLY CATAPULTED SUPER JUNIOR TO STARDOM, BUT IT REVOLUTIONIZED K-POP — AND EVERYONE FROM SEVENTEEN TO NCT HAVE COVERED IT

On any given day, fans of K-pop groups rally on Twitter to get their faves noticed. Whether that’s trending hashtags to get them onto social media charts or to win actual awards, you can’t escape their passionate presence on your timeline. And though social media has always been an integral part of K-pop fandom, it wasn’t until a couple of years ago that K-pop stan Twitter became a force to be reckoned with. K-pop groups regularly dominate Billboard’s social chart, and now even brands stan Loona. But in order to get to that place in the digital space, a lot of ground had to be broken, and it can be traced back to exactly 10 years ago.

In terms of Hallyu (Korean pop culture) history, 2009 was an iconic year. Some would even argue it was a more impactful era in terms of K-pop reaching audiences outside of Korea than 2012’s “Gangnam Style.” According to an unpublished survey collected by Korea Creative Content Agency USA in 2014, the majority of K-pop fans in the States (39.5 percent) started consuming K-pop earlier than 2009, as opposed to 26.8 percent between 2012 and 2013. PSY might have turned himself into a viral phenomenon, but 2009 was a launch pad for a lot of what K-pop is today.

The year also marked a pivotal time in the internet age, which helped the globalization of Korean music. By 2009, YouTube and social media platforms had already started making K-pop content like music videos and choreography videos more accessible to consumers. This accelerated the spread of information — and dance crazes — to the world. One of the first male acts to set off a dance craze on social media was veteran K-pop group Super Junior with their 2009 mega hit “Sorry, Sorry.”

Released first as a digital single and soon followed by an album of the same name and the music video on March 12, "Sorry, Sorry" not only catapulted Super Junior to Hallyu stardom, but it revolutionized K-pop itself.

Right from the start, the song says what it’s all about: dance. Packed with a repetitive chorus, chant-like hooks, and auto-tuned vocals, “Sorry, Sorry” utilized the pop formula of the day to perfection and delivered an earworm. The album debuted at No. 1 on one of South Korea’s most important music charts, and the song topped the charts too. It also reached No. 1 in other countries like Taiwan and Thailand, and it landed in the Top 10 in the Philippines. In Taiwan, “Sorry, Sorry” spent 36 consecutive weeks at No. 1. For a lot of older K-pop fans, "Sorry, Sorry" was an entry point, thanks to the countless flash mobs — a very 2009 trend — and dance covers uploaded online from Malaysia to Indonesia to even a prison in the Philippines.

Sorry, Sorry signaled Super Junior’s coming of age, not only sound-wise, but conceptually. Their sleeker, more sophisticated neutral color palette showed a more mature side to the SM Entertainment group, who made their debut in 2005. They shifted away from the visual kei-inspired concept of previous songs like “Don’t Don” and “U” — a major trend at the time — and instead embraced an aesthetic that would inspire the next decade of K-pop. The focus on the choreography highlighted Super Junior’s strengths in numbers, which helped popularize the idea of larger-sized male groups (think ZE:A, SEVENTEEN, and The Boyz). Not to mention, the virality of a point dance had been something representative of girl groups at the time, but after “Sorry, Sorry,” male groups like SHINee (“Ring Ding Dong”) and 2PM (“Again and Again”) followed suit.

And Super Junior were pioneers in other ways as well. They were the first K-pop group to feature a Chinese national in its ranks, and though he constantly ran into setbacks for being a foreigner and eventually left the group, Hankyung (who now goes by his Chinese name Han Geng) opened doors for all non-Koreans in the idol industry today.

ailblazers in the global music industry by collaborating with Latinx artists Leslie Grace and Play-N-Skillz on the English-Spanish-Korean banger “Lo Siento” — and with Reik on “Otra Vez” — becoming the first Korean act to enter Latin Billboard charts twice.

Due to mandatory military enlistments, departures, and other issues, Super Junior’s lineup has been changing for the better part of a decade. The act’s current active members are Leeteuk (real name Park Jeong-su), Kim Heechul, Yesung (Kim Jong-woon), Shindong (Shin Dong-hee), Eunhyuk (Lee Hyuk-jae), Lee Donghae, Choi Siwon, and Kim Ryeowook. Once Cho Kyuhyun wraps up his service in May, Super Junior will have a fixed lineup active for the first time in 10 years.

Nowadays, "Sorry, Sorry" is almost like a rite of passage for newer groups, with everyone from EXO to SEVENTEEN to NCT, and even BTS, GFRIEND, and TWICE — together with Leeteuk, who's become a favorite on Korean variety shows — covering it. The song is also a frequent pick on competition shows like Produce 101, where all but two members of the winning “Sorry, Sorry” team ended up debuting in the popular temporary group Wanna One.

To celebrate 10 years of Sorry, Sorry and its lasting impact on K-pop today, let’s take a look at some of the standout tracks that made that album so iconic.

"Sorry, Sorry"

The song that started it all. Whether it’s the catchy melody, the ddan-ddan-ddans, or the continued use of "shawty" and "sorry," good luck getting "Sorry, Sorry" out of your head. And when you pair it with an equally memorable “point dance” of rubbing your hands in an apologetic manner, it’s no surprise that every K-pop stan on YouTube — and in the idol industry — has this song and its choreography on lock.

Produced by SM Entertainment’s in-house producer Yoo Young-jin (Red Velvet’s “Bad Boy,” NCT U’s “Boss”), Super Junior changed up their sound for this single. After exploring alternative rock, they went for an R&B and funk-infused dance track, a trait that would come to characterize the group for years.

"It’s You"

Following up “Sorry, Sorry” with something just as good must’ve been difficult or even impossible to fathom, but Super Junior pulled through. Two months after “Sorry, Sorry,” the group dropped the album’s second single “It’s You.” Written and produced by E-Tribe (Girls’ Generation’s “Gee,” Loona’s “love4eva”), “It’s You” is a more mellow approach for a dance and contemporary R&B song than “Sorry, Sorry.” It features a clapping beat, a haunting repetition of the phrase “it’s you” in Korean, and a balanced harmony of the members’ voices. The track also marked an important era in Super Junior history, since it was the last single to feature all 13 members of the core group in a music video (Hankyung left the group by the end of the year and Kibum went on a permanent hiatus). Upon release, “It’s You” reached No. 1 on South Korea’s then most popular social media platform, Cyworld.

"It’s You" has been revamped recently and the group — whose members are all well into their 30s — now perform it at their concerts with new lace blindfolds, which they take off mid-chorus and use as a prop. And though it still sounds distinctly 2009, the song has aged beautifully.

"Why I Like You"

There’s always that one song on an album that fans wish was a promotional single but unfortunately isn’t. On Sorry, Sorry said track is “Why I Like You.” Though performed as a b-side together with “Sorry, Sorry” on music shows, it deserved way more attention. Super Junior are the kings of, among many things, the dance-ballad, and “Why I Like You” is their crown jewel within that genre.

"Monster"

Before EDM took over, laser synths on a pop-R&B hybrid were everything in K-pop. And “Monster,” with its dark, Timbaland-like moody production, perfectly encapsulated the sound of an era. It’s a major throwback sonically, but “Monster” is undoubtedly an underrated deep cut.

"Heartquake (feat. TVXQ!’s U-know Yunho & Micky Yoochun)"

 [VIDEO LINK]

One of the group’s many sub-units is Super Junior-K.R.Y., which stands for Kyuhyun, Ryeowook, and Yesung, who are the group’s main vocalists. On Sorry, Sorry, the trio were given their own song that featured their SM labelmates U-know Yunho and Micky Yoochun, then both part of TVXQ! "Heartquake" is a mid-tempo heartbreak ballad with a hip-hop influence thanks to U-know Yunho and Micky Yoochun self-written rap verses.

CR:mtv

[topconfessions]

I get upset when pple compare bts with MJ I mean MJ level of succes was insane! Even today there's pple that know how is MJ and the impact he had on the music industry, Bts have copy BB and Mj career and marketing as well and beside their fans if I ask my parents about a bts song they don't know a single one song but if a ask anyone about MJ music everyone's know he is universal

LMFAO Michael was a billionaire by 19. His average wardrobe he wore before he hit his 40s cost more than Big hit / HYBE company building and contract price it cost to lease it and house these artists. KPOP wouldn't exist without him cause he revolutionized the concept of idol cause he himself was an Idol, the only thing he never did was movies after the Whiz cause Hollywood wouldn't let him in and it was politics. (Plus minus the whiz its Beyonce syndrome where he isn't a good actor for films*). BTS popularity right now does not compare to his popularity at their age. People keep forgetting BTS needed social media and a company to control & guide them. Michael broke free on his own will from his group and went solo making all his choices for himself. He didn't have people making the video concepts for him or telling him what his next album would be.

Its childern and obtuse haters to say this.

Nobody who is level headed and born between 1990-1996 believes this shit. Also achieving BTS level of fame with no form of miscommunication, direct advertising to fans, and internet or quick communication via cellphones is groundbreaking. Michael had BTS popularity as a kid and as a teen. He won many Grammy at age 24 and had highest selling album in the world at 24.

BTS cannot sell beyond Asia and some parts of America past Beyonce point so what even is this? That's like saying Chloe is better than Beyonce when Beyonce laid the ground work for her. Are we forgetting MJ changed his sound and appearance each album? Now think about why kpop idols albums are called comebacks and why they have a new look 24;7 instead of staying the same.

I'll wait

[boobabum]

OMG BTS PAVED THE WAY BTS WORLD DOMINATION.

I am super proud of them of everything they have achieved all the recognition they have acquired and the message so beautiful that they carry in each of their songs. They are pure art, they revolutionize the music industry. Oh God, I love you too much. 💜✨

BTS | The Rolling Stone Cover

[weareyour4]

The Korean 'Hallyu’ Wave and Its International Success by Valentina H.

I am almost certain that nowadays the vast majority of young people have at least once in their lives come across the terms Korean pop or ‘K-pop’, ‘Korean dramas’, or the not-so-recently boomed-up artist PSY��s ‘Gangnam Style’. Whether people love it or hate it (or know nothing about it), Korean cultural export has been booming for over a decade now and it is definitely here to stay. Here I will tell you a little more about its background and analyse the current international success.

The so-called "Korean wave" refers to the phenomenon of Korean entertainment and popular culture rolling over the world with pop music, TV dramas, and movies. Another term for this is "Hallyu" (한류 in Korean), first used towards the end of the 20th century by the Chinese press when South Korean pop-culture rose after decades of internal censorship and began to be broadcast widely in China, Japan and South-East Asia. It steadily gained influence across Asia and, growing in popularity in these regions, it gradually spread into the Middle East, Latin America, Europe, North America and even Africa in the past two decades.

Although the ‘Korean wave’ initially boomed in Chinese speaking countries with K-pop music leading the way, it recorded the highest success in Japan with Korean dramas which appealed to a massive number of Japanese female viewers. Until today, Japan remains the most important country in the world in terms of the ‘Hallyu’ consumption. It is very common for Korean bands who are reaching out to the Japanese audience to often re-record their albums into Japanese, publish singles and new videos in Japanese and do promotions in the country tailored to the Japanese industry standards for popular acts. What's impressive is that exports of Korean video games, television dramas and popular music (K-pop) have worldwide doubled since 1999.

K-pop, or Korean pop music, is the one area that is growing more rapidly than any other in the 21st century, which spans dance-pop, pop ballads, techno, rock, hip-hop, R&B, and so on. The rise of K-Pop worldwide started with Psy’s Gangnam Style in late 2012. The song was the first K-Pop title to reach No. 1 on the British Official Singles Chart, took 2nd place on Billboard’s Hot 100 in the US, and also topped the charts in more than 30 countries. This one viral song opened the door for more K-pop acts, who have already earned massive followings across Asia, to connect to Western audiences.

Most recently, the Korean seven-member rapper-vocal group ‘BTS’ recorded a milestone in the Hallyu wave, when they won the Billboard Music Awards for Top Social Artist this May. Being the first Korean band to be awarded at an American ceremony, they have overtaken pop superstars like Justin Bieber, Selena Gomez, Ariana Grande and Shawn Mendes in the category, thanks to their devoted global following of fans (see image) Despite not singing in English, ‘BTS’ have already toured the US and sold out venues in Los Angeles, Chicago and New York.

Furthermore, it is said that ‘BTS’ are the band within the industry that is changing what K-pop stands for, not only by producing and creating their own music, but more importantly, by addressing youth-related and social issues publicly, which is not seen very often in the often disclosed and reserved society of South Korea. This, along with their many qualities has earned them the spot of being one of the best worldwide recognised K-pop acts. [For more information on how they revolutionize the industry, refer to the article: https://www.dailydot.com/upstream/bts-kpop-korean-boy-band/]

'BTS’ rank amongst many others acts and artists, however, who have debuted before them and have gained considerable international attention. To name a few: ‘EXO’, whose popularity in their homeland surpasses any other artists; ‘Big Bang’, titled 'Kings of K-pop', whose fashion-icon leader ‘G-Dragon’ is currently on a solo world tour (coming to the UK too); as well as ‘Girls’ Generation’; ‘Super Junior’; ‘PSY’ and many many more. The world of K-pop is vast, colorful and heavily visually-oriented, and although often too extravagant for the 'Western audience’, it is also an exciting culture to become acquainted with to see what sells as pop on the other side of the world. To sign off, I'll leave you guys with some recommendations on popular Hallyu exports!

Top 5 personal recommendations to get acquainted with (modern day) K-pop: BTS - Blood Sweat & Tears EXO - KO KO BOP BLACKPINK - BOOMBAYAH EXID - Up & Down SEVENTEEN - Don't Wanna Cry

For fans of dramas and international tv-shows, 5 K-dramas worth watching: Cheese In the Trap She Was Pretty Fight My Way Weightlifting Fairy Kim Bok Joo Goblin

I hope this post was informative, and now that we have put down the basics and context of the Korean Wave, in the future I'd like to look closer at how the Hallyu affects the modern youth! Hope everyone has a lovely rest of the holidays, xx V (≧▽≦)♡

References: http://www.korea.net/AboutKorea/Culture-and-the-Arts/Hallyu http://globe-one.com/power-of-culture-hallyu-the-korean-wave-4636/ https://quod.lib.umich.edu/i/iij/11645653.0002.102/--hallyu-20-the-new-korean-wave-in-the-creative-industry?rgn=main;view=fulltext http://www.economist.com/node/15385735 http://iwahs.org/what-is-hallyu/?ckattempt=1 http://www.bbc.com/news/entertainment-arts-39998511

[namcelestial]

can't believe BTS revolutionized the music industry forever with dionysus