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Career Outcomes of PGDM in Media and Communication

Let’s begin with a question that you’ve probably heard more than once  in your lifetime, “Where do you see yourself five years down the line?”  Each time this question arises, your mind and a search on google can  bring about a plethora of options and ideas to make your career better  and powerful. But all of these answers won’t make any sense if they  don’t match your interests. Growing up, things gradually change. By the time you are a fully  grown person who is ready to take all the responsibilities with passion  in your eyes and mind, your vision and goal may or may not match with  the ones you had when you were a child. So have you ever planned a  maneuver to escape from such a dilemma? Or have you ever narrowed down  your list of interests of what you want to become? By all these questions we don’t mean to make you anxious or worried  because we have got you covered. If you haven’t figured out by now about  what you want to invest your energy, time, and money in, we have got  Career Counsellors in our institution who would proffer a virtual career  guiding path, if you desire to build your career in the demanding media  and communication industry.

Students and learners who are intrigued by the Media and Communication Industry appear to be at the right address since our institution offers a transformational PGDM course in Media and Communication. The PGDM in Media and Communication approved by AICTE is a  far-reaching course in the field of Media Management and circumscribes  training towards various sectors of the media industry including  television, print, digital media, radio, films, live events, sports, out  of home, and music. This program is designed like any other MBA in Media Management  Program but it is structured in a way as to mold students to master  managerial characters of media and communication with professionals as  well as functional knowledge of all the regions involved in this field.  The kingpin of this program is to make students learn and understand the  refinement of the media & advertising industry and all its latest  updates. The program investigates and teaches about every detail of each  field and imparts knowledge on how deep correlation exists between  content creation and associated media business.The PGDM course at DGMC centers on providing a notional understanding  of general management principles and their practical application,  crucial knowledge, and managerial skills in the media and communication  industry. To understand the consumption of media in rural, as well as  urban sectors and global media perspective and ways of management. DGMC’s analytics for PGDM states that equal importance should be  given to Concepts, Applications, and Learnings. It focuses on clearing  and covering the fundamental concepts of media and management. It  assigns projects and assignments to students to enhance their skills in  implementing in the areas of Media and Communications with the use of  technology to make them employable ready. To cover additional aspects of  life other than academics, students are trained with extra activities  which include developing a sense of responsibility and sensitizing them  towards being responsible citizens to serve society. At DGMC, the PGDM course in Media and Communication  offers three main specializations, Branding and Advertising, Media and  Entertainment, and Sports Management, each of which illuminates the minute detailing of their respective fields and industries. We consider  keeping a holistic view for all the specializations to help polish our  students to step out in the real world and go great guns in their careers and fields of interest.We aim to make our students capable of getting a job and retaining it  as well. We make sure that knowledge is imparted not just for the sake  of passing exams but to master and be conscious of the existence in the  physical world. Let us now commence with the specializations and the  career outcomes they produce. The first in the queue is Branding and  Advertising.

Branding

A strong brand creates a positive association between consumers and a  business, product, or service. Proper and high-toned branding is important because it helps the public remember a company and its products and feel good about using them. The elements used to create a brand can include name, logo, tagline, color, music or jingle, and the message or feelings that the company wishes to associate with itself. To  pay attention and work on these tiny details concerning the branding of  the product is exactly what is taught at this particular course of MBA  in Branding.

Career outcomes in Branding.

This course guides you through the intricacies of branding of the company which will result in you mastering the knowledge of branding and  becoming a Brand Strategist, Product Manager, Brand Manager, Brand Marketing Specialist, Brand Marketing Representative, Brand Marketing Manager, Brand Activation Manager, and many other options that you have  dreamt of becoming with the help of this field.

Advertising

Advertising is related to conveying the brand message by telling a story. Generally, this involves presenting sympathetic characters that encounter a problem that can be fixed or solved with the product or service offered by the company. Good advertising includes a clear brand  message and may also include a direct call to action. Because so many companies, political campaigns, and nonprofits currently use advertising, your ad must attempt to stand out from the crowd by being unique, powerful, and uncomplicated.

Career outcomes in Advertising

All of the above requires a team of Creative Assistant, Creative Director, Media Director, Media Planner, Media Researcher, Copywriter, Advertising Director, Account Coordinator, Account Executive, Advertising Manager, Art Director and so many other elements involved to  make a successful advertisement. Pick your role and become anything you  want at DGMC the media college in Mumbai offering MBA in Media and Communication.

Media and Entertainment

Next in line of specializations at DGMC, the top journalism college in Mumbai is MBA in Media and Entertainment. The Media and Entertainment  industry, majorly, comprises film, television, print, and radio. These  segments include movies, news, TV shows, newspapers, radio shows,  magazines, and books. With the advent of the Internet and the growth of  digital content, we can now access media and entertainment 24×7 through  Smartphones, computers, tablets, custom mobile apps, etc.And for someone keen in this ever-evolving world of media and  entertainment  PGDM in Media and Entertainment is the right prospect to  outgrow their existing talents and creative ideas in the matter of filmmaking, writing, shooting, directing, or producing. Through assignments and practical application of the themes taught helps gain experience on the field for the students.

Career outcomes in Media and Entertainment

Even to make a short ad it takes a huge team and workforce, now imagine making a whole movie. The major roles required to work behind making a movie successful are Director, Produce, Technical Writer, Film/Video Editor, Sound Engineer, Video Producer, Cameraman. These are  the major roles we’re talking about, there are hundreds of other roles  that are necessary and required to complete a movie. There are many famous companies like Alt Balaji, BBC Production, Sony Pix who proffer placements to our students which provides real-world exposure in this field.

Sports Management

The country recently witnessed the glory and glam of the most-awaited  game, IPL and as much as we enjoy watching it, we must realize the work, efforts, and professionalism that goes behind holding the attention of crores of people. Have you ever wondered how the teams are  managed or how to deal with sponsors, public relations, fraudulent cases? It is a very gripping and interesting course to learn and become  an expert in this field. And how? With the help of PGDM Courses in Sports Management at DGMC in Mumbai.

Career outcomes in Sports Management

Here we make another claim. We claim that you’re curious about knowing the career opportunities in Sports Management, don’t worry we have answers to all your questions. Team Coordinator, Public Relations Manager, Marketing Coordinator, Fraud Manager, Athletic Development Specialist, Event Coordinator, Contract Administrator, Business Development Coordinator are a few of the professions under sports management which you can become with proper training at DGMC. So these were the courses DGMC offers and the career outcomes of  pursuing these courses from top to bottom. We hope this helped in  narrowing down your area of interest and saved you from the situation of  dilemma you were stuck in.