#annual setting the kitchen on fire pic
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pandacatdoodler · 3 months ago
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messed up cooking so bad the flame turned neon blue
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lol who do you think he's looking at. Whoever it is they are roasting his stupidity and bad cooking skills soooo hard
feel free to roast the poorly slaped on camera recording effect I'm tired
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shmisolo · 5 years ago
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For Anyone Looking for Not-Super-Angsty-Stuff
I’m compiling mine (or at least the less-angsty stuff) into one list for ya.  
Seen ✔️✔️ 
His lock screen has three texts from Rey on it:
Rey Wife: Babe I know you’re probably busy right now, but you sent that pic to the wrong chat. Rey Wife: Bennnnnnn Rey Wife: Call me when you’re done processing your trauma.
And then about ninety chats from the Skywalker Ranch WhatsApp thread.
--
In which Ben sends a picture to the wrong chat.
The Sweater Curse
She’s never made a sweater before, but she saw the pattern on Ravelry and who cares if she’s only made (lumpy) hats before—she has to try it.  She has to make it. She has to make it for Ben.
“You realize that Hannukah isn’t an important holiday, right?” Ben asks as she makes eye contact with him.  His eyes are big and brown and—at this moment—mildly annoyed.
“Really?  Is it a giant conspiracy theory?  Part of the war on Christmas?”
“More than you realize,” Ben says and for the life of her she can’t tell if he’s joking.  He does this thing sometimes that’s confusing—where he’ll say something that sounds mopey but is actually snarky and it disarms her every damn time.  “In any event, ugly Hanukkah sweaters definitely aren’t a thing the way ugly Christmas sweaters are.”
“Well, they are now,” Rey says firmly.  “I’m making you an ugly Hanukkah sweater.  Deal with it. And stop moving.”
it's you and me (i know it's our destiny) 
It’s just a kid’s game, he thinks when jealousy pangs in his heart. But it’s more than just a kid’s game.
It’s Pokémon.
It’s the only good thing in his life.
Shalom Rav!
In which Rey comes to terms realizing that she is attracted to the rabbi.
Apples and Honey
When Ben catches wind that his mother is planning to foist a potential girlfriend on him when he comes home for Rosh Hashanah, he takes matters into his own hands: specifically, he runs to Rey and asks her to pretend to be his girlfriend.
atlanta > all atlanta > community > missed connections
In which Rey meets a cosplayer at DragonCon. 
Two to Tango
Rey: I need to ask you something awkward. Ben: What’s up? Rey: Can I give you a blowjob? Please?
Bang for your Buck
“We ready?” he asks her, sounding huffy.
“Nice to meet you Ben, I’m just familiarizing myself with your training,” she replies.
“Ok, well I don’t have all day.”
“No, you have,” she checks her watch, “another hour.” Because of course he’d booked an extra long session. Bless that sweet, sweet overtime pay.
“And you’re sure you know what you’re doing?” he asks her and she glances up at him, sure that her eyes are flashing because that’s fucking rude. She’s a professional. Amilyn wouldn’t have hired her if she didn’t know what she’s doing, and just because he apparently thinks he’s the center of the universe doesn’t change that fact.
“Don’t worry, you’ll get your bang for your buck,” she tells him icily.
A Picture's Worth
reyjay: hiya your art is amazing
reyjay: it’s a big ask but could you draw me for my art final tomorrow? i’m shit at drawing people and i can’t fail this. can you help?
He stares.
And stares.
And stares.
kyloren: is this some kind of a joke?
reyjay: no?? why??
kyloren: you’re asking me to help you cheat your exam, but you’re not even offering me money?
Forged
There are several reasons that Ben would never have dreamed he’d ever receive this text. The first is that he’d be invited to a Halloween party. The second is that he’d never in his life expected to be in a serious relationship, much less the sort of serious relationship where his partner would suggest matching Halloween costumes. And the last is that he is dating someone who’s show only and they’ve only almost murdered one another twice. Because he’s an A Song of Ice and Fire fan. He hates Game of Thrones.
(Not) Interested
We're bringing Speed Dating back to Space Battles Bonanza! Register online for one of our special Bonanza sessions of 15 three-minute dates so you’ll no longer have to look for love in a galaxy far far away. Choose from one of seven speed dating sessions, two of which are queer focused. If the Insurgents can blow up the Doom Moon in 11 minutes, let’s see if you can make a love connection in only three.
There’s a history of successful Speed Dating at Space Battles Bonanzas, with long-term couples, engagements and marriages now among the alumni.
--
In which Rey & Kylo meet at their fancon's speed dating.
do or do not (do the do)
In which Ben, in an effort to improve his stamina (look he's making progress, ok?) after reading some articles that he'll never be able to unread, receives some coaching (that he very much did not ask for).
(Very much did not ask for.)
A for... 
Rey’s seeing double by the time there’s food on her plate. Oh. There’s food on her plate. That’s good. That’s unexpected at this point. “Eat,” Ben tells her.
So she does. It tastes good. Very good. She likes this food a lot.
“I’ll make sure she knows,” Ben says.
Oh she’s at that point of drunk where she’s just saying things out loud instead of keeping them in her internal monologue.
“You are,” Ben says, looking very amused.
She hopes she doesn’t say anything embarrassing.
“I promise, you haven’t yet, but oh boy, I’m looking forward to this.”
She shoves food into her mouth to keep herself from thinking out loud about his dick in her ass at his mother’s Passover seder.
The Love Committee 
In which Rey, tired of her bad luck with dating apps and failed relationships, enlists her friends' help in determining who she should date next.
They take it a little too seriously.
💦💦💦💦 
In which Ben accidentally implies that he gets his cardio from having sex on national television.
You, Me, and He
When they say that Kylo's brain is in his groin, they're not far from the truth.
Alternatively,
In which Kylo Ren is his own penis.
and beyond 
“Please?”
For a moment, he thinks it will be like the first time, him begging, her crying and saying no and him not knowing how to protect his crushed heart.
But she doesn’t cry, she doesn’t say, “Please don’t go this way,” she doesn’t look horrified or disgusted. She just grabs him by the front of his shirt and tugs his lips down to hers before reaching down to cup his cock.
we decided not to kill the wolves (we wanted to be wolves)
A pack of wolves lives in the woods to the north of Raddus and as winter looms, they have their eyes set on Leia Organa’s stronghold. Rey may be new to Raddus, but she’s not about to do nothing while it may be in danger. And besides, Poe must be exaggerating about wolves the size of bears. She’s not afraid of monsters.
myosotis 
Ben picked the flowers for their wedding.
The Kitchen
Rey and Ben, hunting for their first house.
Investiture 
In which Ben goes to daven for his father’s yahrtzeit and manages to prove to himself once again that he is both a terrible person and a terrible Jew.
Oh and he sort of falls in love.
The Sweetest Thing 
A post-coital trip to Waffle House.
with you i shall play
And when it's dry and ready, then Ben's dick Rey shall play.
Everything to Prove
“The show,” he says. “It’s probably best if they don’t—if we don’t—”
And Rey follows his line of thought at once. For all the program is one that doesn’t seem melodramatic—the height of drama in previous seasons came from someone’s cake falling over and that was about it—she does not doubt that the producers and cameramen would leap at the opportunity to make there be something out of nothing in their relationship—especially if there was something out of something.
“Yeah,” she agrees. “Yeah, probably. We can pick baking stations that are…” but she doesn’t want to complete the thought. She likes baking next to Ben.
“Or we can just be careful?” he suggests, sounding quite as pained by the prospect as Rey feels.
“Yeah, careful. I can do careful,” Rey says at once and her lips are on his again and he’s laughing now, and she’s laughing, and she didn’t think laughter would be part of all this. She didn’t think it could be. But here she is, laughing and kissing and holding a man who, at some point, she’s going to want to beat.
She does her best not to think of that now.
It’s a friendly competition, after all.
It’s not life and death.
It’s baking.
Brightblades 
In which Rey learns about a startling kink of her new boyfriend, and in which, much later, they roleplay it.
The Knotting Shop 
Ben realizes upon entering the shop that he had gotten the complete wrong impression from the name of it.
What the fuck sort of shop calls itself The Knotting Shop if it’s not about, well, knotting?
The answer, apparently, is a knitter with a sense of humor. An Omega, by the scent that seems to have landed in every colorful ball of yarn in the shop and which hits him right in the groin.
Let Go (Never Let Me Go) 
In which Rey swipes right on Ben, 35. Probably too much of an asshole for you, but my therapist is trying to convince me that assholes deserve love too, so here’s me on Tinder, and it does not proceed as she expects.
crossfade (cursed and blessed)
The Talmud states that on Purim one is to drink to the point of not knowing the difference between “cursed is Haman” and “blessed is Mordechai.” In other words, you’re supposed to get so blitzed you can’t tell your friends from your enemies. Rey and Ben might be taking this a little too literally at Leia’s annual Purim Party.
Kind Stranger
Ben stares at the text for a minute before opening up his computer and typing “+7793 area code” into his web search. Jakku. Of course he wouldn’t have recognized it. He confessed himself surprised to know that Jakku even had an area code. Did people still live in Jakku?
#kylothekiller 
It’s not the first time that Rey has seen Kylo pop up in her Fido stream, but it is the first time she’s clicked on him fast enough to be scheduled for a meet and greet with dog and owner on Saturday.
All Bets Are Off 
“Fake girlfriend. What does that even mean?” Ben asks her.
Rey rests a hand on his arm, feeling the muscles underneath his sleeve. “Babe,” she says, leaning close to him. “It means we pretend we’re madly in love. Think you can pull that off for your office pool?” Ben’s eyes flicker softly between each of hers and he swallows, his Adam’s apple bobbing in his throat.
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fangirlextraordinaire · 7 years ago
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Leaves of Happiness
This little lovely was written for @d-s-winchester‘s Fall in Love with Fall Challenge.  Enjoy!
Images from Google.  Credit to their owners.
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The changing colors of the leaves made for a beautiful view from the dock of your vacation home.  You, Jensen, Jared, & Gen had been making this annual trip to the mountains for a few years but you swore the leaves never looked prettier. Everything seemed to take on new beauty after your recent discovery: you & Jensen were going to be parents! Ever since you found out, you’ve been trying to think of cute ways to share the good news with the love of your life.
Little did you know, Jensen had a secret of his own.  Before he left Vancouver, he had a Skype session with your parents and informed them of his plan while swearing them to secrecy.  Your parents weren’t the traditional you-must-ask-for-my-daughter’s-hand-in-marriage type but he still wanted to keep them in the loop.  The ring had been burning a hole in his pocket all week and he couldn’t wait to pop the question.  He was certain you’d say yes but there was always that ‘what if?’ in the back of his mind.  For now, he pushed those thoughts to the back of his mind and focused on spending time with you.
You & Gen were meeting the boys at the cabin and since you arrived first, you decided to get a fire started.  While you had some girl time, you decided to share your secret.
“Gen, how do you like this shirt?”
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After a second of confusion, her face lit up.  “Y/N, are you pregnant?,” she nearly screamed at you.  You barely nodded your head before she came barreling toward you, engulfing you in a bear hug.  
“I’m so excited for you guys! What did Jensen say when you told him?”
You told her that he didn’t know yet and filled her in on your plan to reveal it during your vacation.  She was immediately on board and asked how could she help.  You said that on Saturday, when you all went into town to shop, you would sneak away to the local monogramming shop, where you were having a shirt made just for him.  She was super excited for you but you had her promise not to tell Jared.  When he comes to keeping secrets, Jared’s about as reliable as a leaky roof in the middle of a hurricane.
The guys arrived a few hours after you did but since it was late, you all decided to turn in for the night.  Thankfully, Saturday came quickly because you felt like you were going to explode if you had to keep your secret another day.  You & Jared were the early risers of the group so you decided to make breakfast for the four of you before heading out.  Once the smell of bacon started wafting through the cabin, your other halves finally made an appearance.  As you made small talk over breakfast, you noticed that Jared & Gen both had smirks on their faces.  Had she told him? No, Gen wouldn’t break a promise to you but what the hell was he some smiley about? You decided to put it out of your mind and focus on your day.
After cleaning the kitchen and showering, you all headed into the little downtown area.  It was full of storefronts of everything from a candy shop to a bridal boutique to an artisanal cheese shop.  You visited a few shops together before you announced to the boys that you & Gen had an errand to run.  Thankfully, the guys brought forth no argument so you went on your way.  As soon as you were out of sight, Jensen pulls Jared aside.
“Did you tell Gen?!”
“What? No!”
“Then what was with her smirk this morning? She looked like the cat that ate the canary!”
“Dude, I promise, I didn’t tell her anything.  Maybe her & Y/N have some secret.  They were acting a little antsy before they left.”
Jensen had to agree with that.  He knew something was up but had no idea what.  Deciding to put it out of his mind for now, he and Jared made their way to the local sporting goods store to check out some new golf clubs.
You & Gen had gotten everything squared away with your surprise when you made your way back to the boys to start the trek back to the cabin.  All that shopping had worn you out so everyone decided to fix a small snack and take a nap.
Once you awoke, the sun was starting to set and it was time for your tradition of having a bonfire on Saturday night.  You grew up camping with your family so you were the self-proclaimed S’mores Queen.  Jared & Gen had snuck away to go start the fire, leaving and Jensen alone with each other and your secrets.  You were both so preoccupied that you didn’t notice the other doing the exact same thing.  Finally, you snapped out of your thoughts, turned to Jensen, and called his name.
“Jens, can I talk to you for a second?”
“Actually, I need to talk to you too and my nerves are killing me so would you mind if I went first?”
“Uh, sure. Go ahead, babe.”
“Y/N, I love you so much.  I wish I had the words to even begin to describe how much I love you.  I love the smile you get when the wind blows across your face or how you drool a little when you’re fast asleep.  I love how you have to stop for every puppy we see and pet it.  I love how big your heart is and that you always want to help.  I just love you, Y/N, and I was wondering…” At this point, you’re just this side of sobbing and your breath catches in your throat when you see Jensen drop to one knee.
“Y/full/N, would you do me the absolute honor of becoming my wife?”
You’re so overwhelmed that all you can do is nod as Jensen slips the beautiful ring on your finger.  As he leans in for a kiss, you stop him with a smile and tell him that you’ll be right back.  He’s still sporting a confused look when you step back in the room with a gift bag and hand it to him.
“Jensen, sweetheart, I love you too and you’re not the only one with a surprise.  Open the bag!”
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He reaches in and pulls out the shirt.  The frown on his face as reads turn to a look of pure joy with a hint of disbelief.
“You-you’re pregnant?,” he asks as silent tears trek down his face.
“I am! 8 weeks on,” you say as you pull out the ultrasound photo you received last week at the doctor’s office.  He stared at the pic and let out a tear-filled chuckle.  “Our baby.”
“Our baby,” you repeat as he picks you up and spins you around, dropping a heated kiss to your lips.  As you’re embracing, you hear two distinct whoops from outside the cabin.  You’d completely forgotten about Gen & Jared!  You both kiss once more and head towards them to delivery the amazing news.
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zillowcondo · 7 years ago
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184: 16 Ways to Simplify & Make the Holiday Season Pleasurable
~The Simple Sophisticate, episode #184
~Subscribe to The Simple Sophisticate: iTunes | Stitcher | iHeartRadio
~Natural History Museum Ice Rink, London~
The holidays can be glorious and overwhelming at the same time, magnificent and demanding, joy-filled and draining. And since the holidays of Thanksgiving for Americans and a handful of religious and non-religious commemorations will take place in December for people around the globe each year, it is best to navigate an approach that enables the annual celebration to be something to anticipate with excitement.
It will be three times this Thanksgiving that I have enjoyed either the turkey holiday or Christmas in a unique fashion: on my own. Each time in the past it was a choice and each time it was an opportunity to explore or take part in something or a way of life I had not experienced. As a teacher, there are few times besides the summer months in which a vacation is allowed, and so I have become more and more inclined to use the week off for Thanksgiving and the two weeks off to end the year and begin the new year traveling, exploring and relaxing.
My approach is unique as I have two furry children who will gladly celebrate the exploration of their stockings any day of the month or not at all as a calendar is not something they fuss over. And while I do have family and friends I enjoy visiting, I enjoy more intimate opportunities to spend time with them over the course of the year. Now, don’t get me wrong, sitting down to gather with loved ones over a festive meal is something I not only enjoy being invited to but also being the curator of, but I also am very much appreciative of opportunity to take the hype and the expectation of “have-tos” and instead cultivate an authentic experience with people I enjoy spending time and lose track of time with.
Inspired by the goal of cultivating a holiday season to eagerly look forward to and revel in from mid-November through the first of January, I came up with a list of ideas for a making a pleasurable holiday season.
1.Create your own traditions
As an adult, you may remember holiday traditions you loved and a few you begrudgingly went along with. However, now you are an adult, so why not reconsider what you want and have to do. Take a look at my thoughts on traditions here.
2. Ease into the season
If the festive season of ho-ho seems to begin far too early, then set your boundary and gradually ease into the celebrations. Maybe there is a particular time when holiday music can be played or the first film can be viewed. As a way to build anticipation, make each occasion a special one: for the first movie of the season, plan a feast of comfort foods shared with close family or friends.
3.  Try one new decoration idea
Michael of Inspired by Charm shared with his Instagram followers a couple of weeks ago how to decorate your holiday tree with ribbon. If this is something you’ve always wanted to try, go ahead and give it a shot this year. Trying something new is a challenge and an adventure and who knows what new memories and traditions it will inspire.
4. Find a wood burning fireplace and enjoy sitting next to it
Whether you are fortunate enough to have a wood-burning, cracklingly fireplace in your home or not, make a date at least once (more for me please!) to snuggle or sit next to a warm fire with something warm to sip and either an enjoyable conversation to share with someone or a book you cannot wait to dive into.
5. Locate warm gloves for everyday
Keeping your digits warm is a simple way to feel a little more cozy and soak up the snowy moments or freezing, crystal clear days. Enjoy shopping for them and trying them on as gloves are one of the easiest items we wear to try on multiplies of without spending too much time.
6. Follow Peter Mayle’s Example
Having reread Peter Mayle’s A Year in Provence, it was his decision to throw a holiday party for his workers just prior to Christmas in the middle of the day (his soiree began at 11am) that made me realize, why not? Not only do you have some time in the morning to prepare, but you also have time in the evening to relax and savor the gathering without the worry of the roads, darkness for freezing temperatures at night.
7. Take a walk through the neighborhood to enjoy the lights
Instead of hopping in your vehicle, even if you live far away from neighborhoods with lights, park your car in parking lot and stroll the streets with a friend or partner. Just strolling along, all bundled up is a reminder to slow the pace of life down, take in the festive sights and become infused with the holiday spirit.
8. Keep the tree decorations simple
The boxes upon boxes of holiday decorating may be appealing to some, and at least some decorations for my home are a must to remind me each morning when I wake and afternoon when I arrive home that it is indeed the holidays, but too much can become overwhelming and turn the holidays’ arrival into a chore. Keep it as streamlined, yet as festive as you wish, and don’t feel bad for not putting out the set of reindeer that you feel you “have-to”. Remember, you’re designing a holiday approach that enables you to enjoy the holidays you are celebrating.
9. Keep the tree small
For the first time last year, I purchased a three foot tree. And the ease and pure pleasure it brought to my weekend was a change I am going to be adhering to for some time. I still paid careful attention to the ornaments and ribbon. I still strung white lights, but I saved some money and experienced no stress what-so-ever trying to put it up.
10. Learn a new holiday recipe
So many delectable, amazing recipes abound around the internet, from family members and friends that choosing just one may be difficult, but similar to trying a new decorating idea, it is a fun challenge and adventure to look forward to each year. Hey, and if it turns out, that’s the icing on the cake!
11. Shop Small Business Saturday
Make a habit of shopping locally as often as possible and even on the designated Saturday after Thanksgiving here in the states. While yes, so much is available at the end of our fingertips as we peruse the internet, if we are able, why not build relationships with our neighbors as they work at their businesses and continue to strengthen the community you call home.
12. Perfect a simple holiday cocktail
Last year, I came up with a super simple cocktail recipe that is a show-stopper when it comes to looks as well. Whatever drink is your favorite, or you are looking for a favorite, always have the necessary ingredients on hand for those last-minute holiday invites of friends visiting from out-of-town to add that extra little holiday touch.
13. Volunteer
Whether you are someone who enjoys stepping into the kitchen and serving a holiday meal to your local citizens in need of a warm meal or you enjoy the ski slopes and can volunteer to tend to the local cross country runs which you frequent yourself, choose some way to give of your time as a way of showing gratitude and building a bond of kindness without seeking anything in return.
14. Select Favorite Holiday Comforts (films, music, candles, etc.)
Each of us has our holiday favorite comforts (Charlie Brown Christmas soundtrack is my favorite – hands down), so make sure to carve out time to savor these comforts as a way to deepen the appreciation for this time of year. Do you have a luxurious hot chocolate recipe that you save as a special treat only to be devoured during these last few weeks of the year? Put aside any guilt and indulge. Being present in these moments of simple pleasures and comforts is a practice we can take with us throughout the rest of the year.
15. Find time to read one or two books you’ve curious to read
Earlier this week I shared a list of 10 books to enjoy on your holiday travels or vacation. From novels to non-fiction, even a cookbook as well, I know during this time of year, I savor the extra minutes to enjoy more of the books I haven’t found the time to read up until now.
16. Let go of the myths and expectations
The holidays are yours to make as you will. Choose to plan your calendar thoughtfully, knowing what you value, what is important and most importantly don’t be afraid of saying “no”. Yes, we would all most likely agree, the holidays have become far too commercialized, but we can change that with our habits. And our habits can change if we choose to do other activities that brings us the reward we associate with the holiday season: joy, contentment, love, pleasure. (Click here or here for two posts on cultivating good habits and how to break bad habits.)
I recently shared with someone my plans for the Thanksgiving break (learn of my plans here), and they immediately said, “Well, that doesn’t sound like Thanksgiving”.  But their response exemplifies exactly what was shared above, the holidays, Thanksgiving in this case, can be defined how we want them to be defined, celebrated how we want to celebrate them, but it is up to each of us to have the courage to exmaine why we do what we do and then allow ourselves to get excited about what works for us. I know that I am giddy to be where I am and will be on Thursday. I hope you will be too. (Discover where I am and will be this turkey day on IG – #tsllengland). See below a few pics from the trip so far.
~the skies upon arrival at Heathrow were a brilliant blue (as seen below)~
  ~took some time to walk and wander in the Victoria and Albert Museum~
  ~The Royal Albert Hall~
  ~My love affair with the London’s limestone~
~Enjoy 15% off all TSLL Notepads, Planner Pages & Signed Copies of Choosing the Simply Luxurious Life: A Modern Woman’s Guide when you spend $10 or more with promo code HOLIDAY15, through Monday November 27th.
Petit Plaisir
~Murder on the Orient Express
~Agatha Christie’s original Murder on the Orient Express (January 1, 1934)
https://youtu.be/z68frP9Q7XA
Download the Episode
  ~All Images via TSLL’s Instagram, London November 2017 Trip
184: 16 Ways to Simplify & Make the Holiday Season Pleasurable published first on http://ift.tt/2pewpEF
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thesimplyluxuriouslife · 7 years ago
Text
184: 16 Ways to Simplify & Make the Holiday Season Pleasurable
~The Simple Sophisticate, episode #184
~Subscribe to The Simple Sophisticate: iTunes | Stitcher | iHeartRadio
~Natural History Museum Ice Rink, London~
The holidays can be glorious and overwhelming at the same time, magnificent and demanding, joy-filled and draining. And since the holidays of Thanksgiving for Americans and a handful of religious and non-religious commemorations will take place in December for people around the globe each year, it is best to navigate an approach that enables the annual celebration to be something to anticipate with excitement. It will be three times this Thanksgiving that I have enjoyed either the turkey holiday or Christmas in a unique fashion: on my own. Each time in the past it was a choice and each time it was an opportunity to explore or take part in something or a way of life I had not experienced. As a teacher, there are few times besides the summer months in which a vacation is allowed, and so I have become more and more inclined to use the week off for Thanksgiving and the two weeks off to end the year and begin the new year traveling, exploring and relaxing. My approach is unique as I have two furry children who will gladly celebrate the exploration of their stockings any day of the month or not at all as a calendar is not something they fuss over. And while I do have family and friends I enjoy visiting, I enjoy more intimate opportunities to spend time with them over the course of the year. Now, don't get me wrong, sitting down to gather with loved ones over a festive meal is something I not only enjoy being invited to but also being the curator of, but I also am very much appreciative of opportunity to take the hype and the expectation of "have-tos" and instead cultivate an authentic experience with people I enjoy spending time and lose track of time with. Inspired by the goal of cultivating a holiday season to eagerly look forward to and revel in from mid-November through the first of January, I came up with a list of ideas for a making a pleasurable holiday season.
1.Create your own traditions
As an adult, you may remember holiday traditions you loved and a few you begrudgingly went along with. However, now you are an adult, so why not reconsider what you want and have to do. Take a look at my thoughts on traditions here.
2. Ease into the season
If the festive season of ho-ho seems to begin far too early, then set your boundary and gradually ease into the celebrations. Maybe there is a particular time when holiday music can be played or the first film can be viewed. As a way to build anticipation, make each occasion a special one: for the first movie of the season, plan a feast of comfort foods shared with close family or friends.
3.  Try one new decoration idea
Michael of Inspired by Charm shared with his Instagram followers a couple of weeks ago how to decorate your holiday tree with ribbon. If this is something you've always wanted to try, go ahead and give it a shot this year. Trying something new is a challenge and an adventure and who knows what new memories and traditions it will inspire.
4. Find a wood burning fireplace and enjoy sitting next to it
Whether you are fortunate enough to have a wood-burning, cracklingly fireplace in your home or not, make a date at least once (more for me please!) to snuggle or sit next to a warm fire with something warm to sip and either an enjoyable conversation to share with someone or a book you cannot wait to dive into.
5. Locate warm gloves for everyday
Keeping your digits warm is a simple way to feel a little more cozy and soak up the snowy moments or freezing, crystal clear days. Enjoy shopping for them and trying them on as gloves are one of the easiest items we wear to try on multiplies of without spending too much time.
6. Follow Peter Mayle's Example
Having reread Peter Mayle's A Year in Provence, it was his decision to throw a holiday party for his workers just prior to Christmas in the middle of the day (his soiree began at 11am) that made me realize, why not? Not only do you have some time in the morning to prepare, but you also have time in the evening to relax and savor the gathering without the worry of the roads, darkness for freezing temperatures at night.
7. Take a walk through the neighborhood to enjoy the lights
Instead of hopping in your vehicle, even if you live far away from neighborhoods with lights, park your car in parking lot and stroll the streets with a friend or partner. Just strolling along, all bundled up is a reminder to slow the pace of life down, take in the festive sights and become infused with the holiday spirit.
8. Keep the tree decorations simple
The boxes upon boxes of holiday decorating may be appealing to some, and at least some decorations for my home are a must to remind me each morning when I wake and afternoon when I arrive home that it is indeed the holidays, but too much can become overwhelming and turn the holidays' arrival into a chore. Keep it as streamlined, yet as festive as you wish, and don't feel bad for not putting out the set of reindeer that you feel you "have-to". Remember, you're designing a holiday approach that enables you to enjoy the holidays you are celebrating.
9. Keep the tree small
For the first time last year, I purchased a three foot tree. And the ease and pure pleasure it brought to my weekend was a change I am going to be adhering to for some time. I still paid careful attention to the ornaments and ribbon. I still strung white lights, but I saved some money and experienced no stress what-so-ever trying to put it up.
10. Learn a new holiday recipe
So many delectable, amazing recipes abound around the internet, from family members and friends that choosing just one may be difficult, but similar to trying a new decorating idea, it is a fun challenge and adventure to look forward to each year. Hey, and if it turns out, that's the icing on the cake!
11. Shop Small Business Saturday
Make a habit of shopping locally as often as possible and even on the designated Saturday after Thanksgiving here in the states. While yes, so much is available at the end of our fingertips as we peruse the internet, if we are able, why not build relationships with our neighbors as they work at their businesses and continue to strengthen the community you call home.
12. Perfect a simple holiday cocktail
Last year, I came up with a super simple cocktail recipe that is a show-stopper when it comes to looks as well. Whatever drink is your favorite, or you are looking for a favorite, always have the necessary ingredients on hand for those last-minute holiday invites of friends visiting from out-of-town to add that extra little holiday touch.
13. Volunteer
Whether you are someone who enjoys stepping into the kitchen and serving a holiday meal to your local citizens in need of a warm meal or you enjoy the ski slopes and can volunteer to tend to the local cross country runs which you frequent yourself, choose some way to give of your time as a way of showing gratitude and building a bond of kindness without seeking anything in return.
14. Select Favorite Holiday Comforts (films, music, candles, etc.)
Each of us has our holiday favorite comforts (Charlie Brown Christmas soundtrack is my favorite - hands down), so make sure to carve out time to savor these comforts as a way to deepen the appreciation for this time of year. Do you have a luxurious hot chocolate recipe that you save as a special treat only to be devoured during these last few weeks of the year? Put aside any guilt and indulge. Being present in these moments of simple pleasures and comforts is a practice we can take with us throughout the rest of the year.
15. Find time to read one or two books you've curious to read
Earlier this week I shared a list of 10 books to enjoy on your holiday travels or vacation. From novels to non-fiction, even a cookbook as well, I know during this time of year, I savor the extra minutes to enjoy more of the books I haven't found the time to read up until now.
16. Let go of the myths and expectations
The holidays are yours to make as you will. Choose to plan your calendar thoughtfully, knowing what you value, what is important and most importantly don't be afraid of saying "no". Yes, we would all most likely agree, the holidays have become far too commercialized, but we can change that with our habits. And our habits can change if we choose to do other activities that brings us the reward we associate with the holiday season: joy, contentment, love, pleasure. (Click here or here for two posts on cultivating good habits and how to break bad habits.) I recently shared with someone my plans for the Thanksgiving break (learn of my plans here), and they immediately said, "Well, that doesn't sound like Thanksgiving".  But their response exemplifies exactly what was shared above, the holidays, Thanksgiving in this case, can be defined how we want them to be defined, celebrated how we want to celebrate them, but it is up to each of us to have the courage to exmaine why we do what we do and then allow ourselves to get excited about what works for us. I know that I am giddy to be where I am and will be on Thursday. I hope you will be too. (Discover where I am and will be this turkey day on IG - #tsllengland). See below a few pics from the trip so far.
~the skies upon arrival at Heathrow were a brilliant blue (as seen below)~
  ~took some time to walk and wander in the Victoria and Albert Museum~
  ~The Royal Albert Hall~
  ~My love affair with the London's limestone~
~Enjoy 15% off all TSLL Notepads, Planner Pages & Signed Copies of Choosing the Simply Luxurious Life: A Modern Woman's Guide when you spend $10 or more with promo code HOLIDAY15, through Monday November 27th.
Petit Plaisir
~Murder on the Orient Express
~Agatha Christie's original Murder on the Orient Express (January 1, 1934) https://youtu.be/z68frP9Q7XA Download the Episode  
~All Images via TSLL's Instagram, London November 2017 Trip
Tune in to the latest episode of The Simple Sophisticate podcast
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almostsuperdream · 7 years ago
Text
Biggest Takeaways from Podcast Movement 2017
For the fourth year in a row Podcast Movement brought podcasters from around the world together to learn, share and experience what it means to say the words “I am a podcaster”.
While not everyone at the conference identified as a podcaster, including Payne Lindsey from the hit true crime show Up and Vanished, along with the trio behind Undisclosed, the vast majority celebrated the fact that with a voice, a microphone, and value to share, you can make a huge impact.
But unlike previous years, it wasn’t all about the numbers in Anaheim, CA.
If you’re a podcaster, then you know what it’s like to sign into Libsyn, and then proceed to hit refresh on your stats over,
and over,
and over.
But this year’s focus didn’t have anything to do with refreshing your stats.
As Dan Carlin put it in his keynote Wednesday afternoon, “It’s not about how many people are listening, but about who is listening.”
This is a quote that stuck with me, and even today I continue to remind myself of this fact.
Without the connections we have with our audience – those who are actually tuning in to listen – what else do we have?
What went down at Podcast Movement 2017
To help set the tone for what we knew would be an incredible three days, we hosted a pre-conference workshop sponsored by the #1 online community for podcasters, Podcasters’ Paradise, called From Idea to Launch, and Beyond.
During the 8 hour workshop we shared actionable steps plus proven strategies to help the 60 podcasters who signed up to spend the day with us how to do just that: go from idea to launch, and beyond.
But way before we created the workshop outline, John and I knew that with the help of other podcasters – those who are currently in the trenches and have great experiences and lessons to share – we could deliver tenfold on the value.
And so we invited five other podcasters to help us cover different topics within each of the four sessions in our Workshop: The Idea, The How, The Launch, and Beyond.
Weeks of preparation, three group calls, and a lot of worksheets later, we took the stage to share every last detail for podcasters both old and new.
Some of the biggest takeaways for the attendees included the importance of having a launch strategy, how easy it is to get setup with the right equipment, and why building a funnel for your business is critical to its success.
Here’s JLD’s Funnel Formula he shared during the Workshop:
The morning and afternoon came and went, and before we knew it we were headed to the hotel restaurant and bar to host our annual Podcasters’ Paradise meet up!
With about 100 podcasters from the Paradise community in attendance, we were able to meet a lot of members who we’d previously only communicated with online.
After the Paradise meet up we made our way over to one of the event rooms to catch a screening of The Messengers Documentary, which went live on iTunes at midnight that night!
Big shout out to Chris Krimitsos and his crew for delivering a very important message: podcasting is a medium unlike any other; one that will allow you to share your message with the world and impact millions in the process.
Our last stop of the night: Bowlmor, and bowling alley just a few blocks from where we were staying.
This is where the Podcast Websites meet up was hosted, and we closed the night out strong wearing stripped shoes and knockin’ over pins. :)
Wednesday at Podcast Movement
Wednesday started off with a huge bang: Amy Porterfield, Pat Flynn and yours truly, JLD, took the stage together to chat about what’s hot in podcasting right now.
Amy chatted about the importance of batching and how that has helped her not only stay on schedule and consistent, but also how it has helped her grow her audience and brand.
One of my favorite tips from Amy: every single time she sits down with her team to create episodes outlines, they run each of them through a checklist to guarantee what she’s about to create will be a high level of greatness.
Pat chatted about standout episodes – the best and the worst – and it was cool to hear from each of the panelists what they thought was their best / worst.
Amy shared a 2-part series as her best: the first episode was a mini-training (how to), and the second episode was with one of her actual students who had put into practice what she had just covered.
You can check this 2-part series out on Amy’s podcast, which focuses on her pre-sale strategy: episode 149 and episode 150.
A really cool idea for anyone thinking about leveraging a 2-part episode series to help promote a product or community!
Pat focused on his top-downloaded episode, an interview with LeadPages founder Clay Collins. Clay talked about “laddering up” and shared some incredible insights on how he built a 7-figure business, step by step.
JLD chatted about funnels and the importance of taking your avatar – your ideal listener – on a journey. You can check out the JLD Funnel Formula above :)
Next up on stage? Me! And I received one heck of an intro from Shey Harms, founder of Lake Zen.
Incredibly nervous and standing in front of a crowd with standing room only, I clicked ‘right’ on a brand new presentation: Audience Growth and Meaningful Monetization with Podcasting Systems.
Through covering the 3 things every podcast needs to achieve this, I gifted 3 very different systems, each of which consist of 5 simple steps.
Those 3 things:
1. Valuable Content 2. Consistent Content 3. Purposeful Content
The most important thing to consider when it comes to implementing any – or all – of these 3 systems is COMMITMENT.
If you can commit to doing the 5 steps listed below under any given system – making these a habit for you and your podcast creation – then you will make progress when it comes to audience growth and meaningful monetization.
Valuable Content
Step 1: Define avatar – your one perfect listener Step 2: Identify niche – niche till it hurts Step 3: Go find them – online communities, events, conferences Step 4: Ask them – Skype chat, SpeakPipe, email, comments Step 5: Listen – what are the recurring struggles & questions?
Consistent Content
Step 1: Plan it – theming vs. batching; 1 month ahead Step 2: Schedule it – take out your calendar Step 3: Record it – plug in your mic – it’s go time! Step 4: Edit it – my fav editing hack Step 5: Publish it – upload & schedule to go live
Purposeful Content
Step 1: What should they do? – rotate 5 CTA’s in your eps Step 2: Map out your ladder – what happens next? Step 3: Create a series – content outline + a plan Step 4: Create the funnel – email campaign with content + offer Step 5: Create the next step – proof of concept, then create
That afternoon I hopped around to a few different presentations, but mostly focused on spending some time at our booth in the main hall and meeting others who were also sponsoring the event.
The biggest difference between this year and last was that our booth was actually a booth that sat front and center by the main entrance.
We were also very lucky to have 3 sets of helping hands this year:
Zach Hesterberg of So Zesty, a social media marketing company
Travis Chappell of the Build Your Network podcast, and
Berto Laguna
Knowing there was great representation sharing The Freedom and Mastery Journals with attendees took a ton of stress away and allowed us to make the most of our conference time.
By 3pm that afternoon we were settling in for the first two keynotes of the event: the trio behind Undisclosed, and then, Dan Carlin from Hardcore History.
While it was interesting to hear how Undisclosed got started, I can’t say there was a ton of value being shared through the presentation. At one point, there was even confusion around where everyone actually lived – something you’d think you would know about your co-hosts.
Dan Carlin on the other hand was very high up on my short list of favorites, which I have to assume was in part due to his amazing stage partner, Andrew Warner of Mixergy, who was leading the conversation.
Value bombs from Dan included:
“It’s not about how many people are listening, it’s about who is listening.”
“If it’s not for the listeners, it’s for no one.”
And something along the lines of “don’t cheat your listeners out of receiving great content. The quality of your content is so important.”
We capped Wednesday ON FIRE with a dinner at California Pizza Kitchen and an after party put on by iHeartRadio at The Fifth, a roof deck bar overlooking Disney Land.
While I was incredibly tempted to head back to the hotel around 11pm, I found myself on the roof deck until close to 1am catching up with friends both old and new and enjoying being outdoors for the first time all day.
Thursday at Podcast Movement
Luckily, I don’t have trouble sleeping, because Thursday morning brought another full day!
To start the morning off, I attended a session by Jodi Flynn of Women Taking the Lead. Her talk was all about how to avoid “podfading”.
Just in case you haven’t heard the term before, podfading refers to those who launch a podcast, then within a few weeks or months drop off the face of the earth with no explanation.
Jodi put together an easy-to-follow and super smart plan for making sure this doesn’t happen to you.
It included 3 checkpoints you can review if – or when – you start to wonder whether or not you can continue on with your podcast.
Those 3 checkpoints:
1. Your Why 2. Your Community 3. Your Goals
After Jodi’s talk I hooked up with 3 incredible podcasters who I’d be sharing the stage with for a panel later that day called Cashing in on Content: How to Leverage Your Niche Audience.
The trio of greatness:
Josh Brown, host of Franchise Euphoria
Vanessa Merten, host of The Pregnancy Podcast
Kara Lamerato, host of The Wedding Planning Podcast
We ducked into the speakers lounge to review the flow, and by 1pm I found myself on stage for the third time in 3 days!
This awesome pic is compliments of the PM17 App newsfeed:
The theme we stuck with throughout the panel is the idea that niching down allows you to stand out.
With a laser focus on providing the most amount of value possible, the panel shared what they’ve learned post-launch about the importance of niching down and engaging with your audience to help your show grow.
And because each of these podcasters has monetized their show in very different ways, it was incredibly valuable to hear how they each got there.
For Josh, his podcast has helped him bring in at least 23 new clients for his business, Indy Franchise Law.
For Vanessa, her podcast has given her the opportunity to bring on sponsors that have relevant offerings for her niche audience: pregnant women.
And for Kara, her podcast audience asked, and she listened! Just this year Kara created The Wedding Planning Video Vault, a video series to help newly engaged couples navigate every step of their journey to wedding day.
After the panel I couldn’t help but be drawn to Payne Lindsey’s room – the guy I mentioned earlier who doesn’t identify as a podcaster (even though he has a hit podcast that actually helped solve an 11-year-old cold case of a girl gone missing in Georgia).
Because I had just recently binged the entire podcast it was really cool to see him on stage and hear him talk about the process he followed in order to create and produce such an intense, high-quality and engaging show.
However, I couldn’t help but challenge him on the fact that he didn’t identify as a podcaster – he was on stage talking about the success and impact of the podcast with a t-shirt that read: “I am not a podcaster”.
While I didn’t get a straight answer from him, I guess I can’t argue how someone else feels.
Although it would be great if those who were leveraging the medium to create such amazing content – content that is having a huge impact on the real world – would proudly identify with being a podcaster. The medium and industry could certainly use the good press! Spreading the word about podcasting is the only way it grows.
Friday at Podcast Movement
Bright and early Friday morning I was front and center to see our Podcast Websites partner, Mark Asquith, present!
Mark talked about dominating your niche with series podcasting, which was extra appealing to me since a couple of years ago I moved to seasons on my podcast, Kate’s Take.
Mark brought out a ton of great points regarding how your podcast is published depending on whether it’s a series podcast or just an ongoing one.
For example, he recommended pushing your season to its own feed once published (while also keeping it live on your “main feed”).
This gives those who might just be searching podcasts for a specific topic an opportunity to find targeted, focused episodes on exactly what they’re interested in.
Mark also mentioned the sponsorship opportunities for a podcast that has focused seasons on niche content, which is something I hadn’t really thought about before.
After Mark it was on to the final two keynotes of the event – the first one by Aaron Mahnke of the hit podcast Lore.
I’ve heard a ton about this podcast – it’s always at the top of the iTunes charts and it comes highly recommended. But for whatever reason I haven’t tuned in yet – until just a few days ago.
Not only was he an amazing speaker on stage, but he had so much passion and feeling around the topic of podcasting and how to do it right. It was an amazing way to wrap up the event.
Aaron talked about there being 5 things every podcaster should focus on, and those 5 things are:
1. Be consistent
Set listener expectations
If you want podcasting to be your full time job, act like it
Don’t disappoint your listeners with your schedule, format, frequency, or quality
2. Be prepared
You’re taking people on a journey, and you have to be prepared in order to do that
Everyone is a storyteller behind the mic – no matter what their podcast is
3. Be respectful
Time, money and attention are our most valued and limited resources
Your listeners are tuning in for a reason; deliver it already!
If you have a sponsor, be respectful of them
4. Be original
Don’t copy – be unique!
5. Be focused
Your job is to make a damn good show, not to find out how to make money
Podcasting is like flying a kite. If you build a crappy kite, it won’t fly.
To close it out strong Podcast Movement brought back Shannon Cason of Homemade Stories.
Shannon focused on WHY people podcast.
Throughout his presentation he had audio clips from other speakers and attendees who were at Podcast Movement.
He asked them: “Why do you podcast?”
The range was wide – everything from “Because I like to hear my own voice” to “Because I have a message to share and an impact to make”.
I guess it goes to show that everyone podcasts for a different reason, and it’s important to remember why we do what we do.
Biggest Takeaways from Podcast Movement
After Podcast Movement I reached out to our podcasting community who attended and asked them:
What was YOUR biggest takeaway from Podcast Movement?
Here’s what they had to say…
My name is Jaime Jay and I host a podcast called Stop Riding the Pine.
My #1 takeaway from PM17 was that I really need to be open to new ideas.
I met so many awesome people that are doing great things in the podcast world. Just when I think I’m getting ahead, I learn more new things that keep challenging me to get better.
This event served as a great reminder that I need to keep pushing forward. It was a blast seeing old friends and making new friends. I loved this event and am very happy to have attended!
My name is Josh Brown and I host the podcast Franchise Euphoria.
My #1 takeaway from PM17 was that my podcast needs to now become the Hub from which all my digital and social media efforts spoke off from.
It became abundantly clear at PM17 that rather than having a social media campaign that includes just sending out my Podcast as part of my marketing efforts, I should make my Podcast the central hub from which all of my social media content flows in terms of topic, focus, etc.
As an example, if my next episode on my Podcast regards franchising a restaurant, then all of my social media marketing should revolve around that focused topic.
This may seem obvious to a lot of people, but it was certainly an “ah ha” moment for me at PM17.
My name is Mary Albee and I host the podcast Pure Dog Talk.
My #1 takeaway from PM17 was the smart tech opportunities coming with Alexa, Apple Homepod and Google adding optimized podcasts to voice searchable content.
My name is John Lee Dumas and I host the podcast Entrepreneurs On Fire.
My #1 takeaway from PM17 was that everyone needs to be Podcasting with a purpose.
Just turning on a mic and talking is not a winning strategy.
Your Podcast should have a funnel, which is the journey you take your listener on that ends with some kind of product, service, community, or VALUE BOMB.
Strategic planning wins.
My name is Mark Asquith and I host the podcast The 7 Minute Mentor.
My #1 takeaway from PM17 was to be a story teller!
It doesn’t matter your niche or focus, you have to captivate people with stories that MATTER!
My name is Shawn Park and I host the podcast Be Your Own Nerd.
My #1 takeaway from PM17 was to “Just Launch” my podcast.
I need to stop over planning, overthinking, and need to stop making sure everything is perfect because it will never be.
My name is H. Guthrie Chamberlain, III and I host the podcast Wisdom-Trek. 
My #1 takeaway from PM17 was that it was a privilege to speak on the PMx stage and get to meet 11 other excellent speakers and hear their presentations.
It will help to improve my speaking opportunities in the future. Also, the networking and connections made are invaluable.
My name is Paula Chamberlain and I will host the podcast A Quilter’s Life.
My #1 takeaway from PM17 was that there was strong support for my soon-to-be-released podcast A Quilter’s Life, where I’ll be interviewing quilters and sharing their stories on why they quilt and how that passion integrates into their overall life stories.
If you attended Podcast Movement 2017 we hope you enjoyed it!
If not, there’s always next year! Podcast Movement 2018 will be in Philly, and we can’t wait to see you there!
The post Biggest Takeaways from Podcast Movement 2017 appeared first on Entrepreneurs on Fire with John Lee Dumas.
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steampunkfan · 7 years ago
Text
Biggest Takeaways from Podcast Movement 2017
For the fourth year in a row Podcast Movement brought podcasters from around the world together to learn, share and experience what it means to say the words “I am a podcaster”.
While not everyone at the conference identified as a podcaster, including Payne Lindsey from the hit true crime show Up and Vanished, along with the trio behind Undisclosed, the vast majority celebrated the fact that with a voice, a microphone, and value to share, you can make a huge impact.
But unlike previous years, it wasn’t all about the numbers in Anaheim, CA.
If you’re a podcaster, then you know what it’s like to sign into Libsyn, and then proceed to hit refresh on your stats over,
and over,
and over.
But this year’s focus didn’t have anything to do with refreshing your stats.
As Dan Carlin put it in his keynote Wednesday afternoon, “It’s not about how many people are listening, but about who is listening.”
This is a quote that stuck with me, and even today I continue to remind myself of this fact.
Without the connections we have with our audience – those who are actually tuning in to listen – what else do we have?
What went down at Podcast Movement 2017
To help set the tone for what we knew would be an incredible three days, we hosted a pre-conference workshop sponsored by the #1 online community for podcasters, Podcasters’ Paradise, called From Idea to Launch, and Beyond.
During the 8 hour workshop we shared actionable steps plus proven strategies to help the 60 podcasters who signed up to spend the day with us how to do just that: go from idea to launch, and beyond.
But way before we created the workshop outline, John and I knew that with the help of other podcasters – those who are currently in the trenches and have great experiences and lessons to share – we could deliver tenfold on the value.
And so we invited five other podcasters to help us cover different topics within each of the four sessions in our Workshop: The Idea, The How, The Launch, and Beyond.
Weeks of preparation, three group calls, and a lot of worksheets later, we took the stage to share every last detail for podcasters both old and new.
Some of the biggest takeaways for the attendees included the importance of having a launch strategy, how easy it is to get setup with the right equipment, and why building a funnel for your business is critical to its success.
Here’s JLD’s Funnel Formula he shared during the Workshop:
The morning and afternoon came and went, and before we knew it we were headed to the hotel restaurant and bar to host our annual Podcasters’ Paradise meet up!
With about 100 podcasters from the Paradise community in attendance, we were able to meet a lot of members who we’d previously only communicated with online.
After the Paradise meet up we made our way over to one of the event rooms to catch a screening of The Messengers Documentary, which went live on iTunes at midnight that night!
Big shout out to Chris Krimitsos and his crew for delivering a very important message: podcasting is a medium unlike any other; one that will allow you to share your message with the world and impact millions in the process.
Our last stop of the night: Bowlmor, and bowling alley just a few blocks from where we were staying.
This is where the Podcast Websites meet up was hosted, and we closed the night out strong wearing stripped shoes and knockin’ over pins. :)
Wednesday at Podcast Movement
Wednesday started off with a huge bang: Amy Porterfield, Pat Flynn and yours truly, JLD, took the stage together to chat about what’s hot in podcasting right now.
Amy chatted about the importance of batching and how that has helped her not only stay on schedule and consistent, but also how it has helped her grow her audience and brand.
One of my favorite tips from Amy: every single time she sits down with her team to create episodes outlines, they run each of them through a checklist to guarantee what she’s about to create will be a high level of greatness.
Pat chatted about standout episodes – the best and the worst – and it was cool to hear from each of the panelists what they thought was their best / worst.
Amy shared a 2-part series as her best: the first episode was a mini-training (how to), and the second episode was with one of her actual students who had put into practice what she had just covered.
You can check this 2-part series out on Amy’s podcast, which focuses on her pre-sale strategy: episode 149 and episode 150.
A really cool idea for anyone thinking about leveraging a 2-part episode series to help promote a product or community!
Pat focused on his top-downloaded episode, an interview with LeadPages founder Clay Collins. Clay talked about “laddering up” and shared some incredible insights on how he built a 7-figure business, step by step.
JLD chatted about funnels and the importance of taking your avatar – your ideal listener – on a journey. You can check out the JLD Funnel Formula above :)
Next up on stage? Me! And I received one heck of an intro from Shey Harms, founder of Lake Zen.
Incredibly nervous and standing in front of a crowd with standing room only, I clicked ‘right’ on a brand new presentation: Audience Growth and Meaningful Monetization with Podcasting Systems.
Through covering the 3 things every podcast needs to achieve this, I gifted 3 very different systems, each of which consist of 5 simple steps.
Those 3 things:
1. Valuable Content 2. Consistent Content 3. Purposeful Content
The most important thing to consider when it comes to implementing any – or all – of these 3 systems is COMMITMENT.
If you can commit to doing the 5 steps listed below under any given system – making these a habit for you and your podcast creation – then you will make progress when it comes to audience growth and meaningful monetization.
Valuable Content
Step 1: Define avatar – your one perfect listener Step 2: Identify niche – niche till it hurts Step 3: Go find them – online communities, events, conferences Step 4: Ask them – Skype chat, SpeakPipe, email, comments Step 5: Listen – what are the recurring struggles & questions?
Consistent Content
Step 1: Plan it – theming vs. batching; 1 month ahead Step 2: Schedule it – take out your calendar Step 3: Record it – plug in your mic – it’s go time! Step 4: Edit it – my fav editing hack Step 5: Publish it – upload & schedule to go live
Purposeful Content
Step 1: What should they do? – rotate 5 CTA’s in your eps Step 2: Map out your ladder – what happens next? Step 3: Create a series – content outline + a plan Step 4: Create the funnel – email campaign with content + offer Step 5: Create the next step – proof of concept, then create
That afternoon I hopped around to a few different presentations, but mostly focused on spending some time at our booth in the main hall and meeting others who were also sponsoring the event.
The biggest difference between this year and last was that our booth was actually a booth that sat front and center by the main entrance.
We were also very lucky to have 3 sets of helping hands this year:
Zach Hesterberg of So Zesty, a social media marketing company
Travis Chappell of the Build Your Network podcast, and
Berto Laguna
Knowing there was great representation sharing The Freedom and Mastery Journals with attendees took a ton of stress away and allowed us to make the most of our conference time.
By 3pm that afternoon we were settling in for the first two keynotes of the event: the trio behind Undisclosed, and then, Dan Carlin from Hardcore History.
While it was interesting to hear how Undisclosed got started, I can’t say there was a ton of value being shared through the presentation. At one point, there was even confusion around where everyone actually lived – something you’d think you would know about your co-hosts.
Dan Carlin on the other hand was very high up on my short list of favorites, which I have to assume was in part due to his amazing stage partner, Andrew Warner of Mixergy, who was leading the conversation.
Value bombs from Dan included:
“It’s not about how many people are listening, it’s about who is listening.”
“If it’s not for the listeners, it’s for no one.”
And something along the lines of “don’t cheat your listeners out of receiving great content. The quality of your content is so important.”
We capped Wednesday ON FIRE with a dinner at California Pizza Kitchen and an after party put on by iHeartRadio at The Fifth, a roof deck bar overlooking Disney Land.
While I was incredibly tempted to head back to the hotel around 11pm, I found myself on the roof deck until close to 1am catching up with friends both old and new and enjoying being outdoors for the first time all day.
Thursday at Podcast Movement
Luckily, I don’t have trouble sleeping, because Thursday morning brought another full day!
To start the morning off, I attended a session by Jodi Flynn of Women Taking the Lead. Her talk was all about how to avoid “podfading”.
Just in case you haven’t heard the term before, podfading refers to those who launch a podcast, then within a few weeks or months drop off the face of the earth with no explanation.
Jodi put together an easy-to-follow and super smart plan for making sure this doesn’t happen to you.
It included 3 checkpoints you can review if – or when – you start to wonder whether or not you can continue on with your podcast.
Those 3 checkpoints:
1. Your Why 2. Your Community 3. Your Goals
After Jodi’s talk I hooked up with 3 incredible podcasters who I’d be sharing the stage with for a panel later that day called Cashing in on Content: How to Leverage Your Niche Audience.
The trio of greatness:
Josh Brown, host of Franchise Euphoria
Vanessa Merten, host of The Pregnancy Podcast
Kara Lamerato, host of The Wedding Planning Podcast
We ducked into the speakers lounge to review the flow, and by 1pm I found myself on stage for the third time in 3 days!
This awesome pic is compliments of the PM17 App newsfeed:
The theme we stuck with throughout the panel is the idea that niching down allows you to stand out.
With a laser focus on providing the most amount of value possible, the panel shared what they’ve learned post-launch about the importance of niching down and engaging with your audience to help your show grow.
And because each of these podcasters has monetized their show in very different ways, it was incredibly valuable to hear how they each got there.
For Josh, his podcast has helped him bring in at least 23 new clients for his business, Indy Franchise Law.
For Vanessa, her podcast has given her the opportunity to bring on sponsors that have relevant offerings for her niche audience: pregnant women.
And for Kara, her podcast audience asked, and she listened! Just this year Kara created The Wedding Planning Video Vault, a video series to help newly engaged couples navigate every step of their journey to wedding day.
After the panel I couldn’t help but be drawn to Payne Lindsey’s room – the guy I mentioned earlier who doesn’t identify as a podcaster (even though he has a hit podcast that actually helped solve an 11-year-old cold case of a girl gone missing in Georgia).
Because I had just recently binged the entire podcast it was really cool to see him on stage and hear him talk about the process he followed in order to create and produce such an intense, high-quality and engaging show.
However, I couldn’t help but challenge him on the fact that he didn’t identify as a podcaster – he was on stage talking about the success and impact of the podcast with a t-shirt that read: “I am not a podcaster”.
While I didn’t get a straight answer from him, I guess I can’t argue how someone else feels.
Although it would be great if those who were leveraging the medium to create such amazing content – content that is having a huge impact on the real world – would proudly identify with being a podcaster. The medium and industry could certainly use the good press! Spreading the word about podcasting is the only way it grows.
Friday at Podcast Movement
Bright and early Friday morning I was front and center to see our Podcast Websites partner, Mark Asquith, present!
Mark talked about dominating your niche with series podcasting, which was extra appealing to me since a couple of years ago I moved to seasons on my podcast, Kate’s Take.
Mark brought out a ton of great points regarding how your podcast is published depending on whether it’s a series podcast or just an ongoing one.
For example, he recommended pushing your season to its own feed once published (while also keeping it live on your “main feed”).
This gives those who might just be searching podcasts for a specific topic an opportunity to find targeted, focused episodes on exactly what they’re interested in.
Mark also mentioned the sponsorship opportunities for a podcast that has focused seasons on niche content, which is something I hadn’t really thought about before.
After Mark it was on to the final two keynotes of the event – the first one by Aaron Mahnke of the hit podcast Lore.
I’ve heard a ton about this podcast – it’s always at the top of the iTunes charts and it comes highly recommended. But for whatever reason I haven’t tuned in yet – until just a few days ago.
Not only was he an amazing speaker on stage, but he had so much passion and feeling around the topic of podcasting and how to do it right. It was an amazing way to wrap up the event.
Aaron talked about there being 5 things every podcaster should focus on, and those 5 things are:
1. Be consistent
Set listener expectations
If you want podcasting to be your full time job, act like it
Don’t disappoint your listeners with your schedule, format, frequency, or quality
2. Be prepared
You’re taking people on a journey, and you have to be prepared in order to do that
Everyone is a storyteller behind the mic – no matter what their podcast is
3. Be respectful
Time, money and attention are our most valued and limited resources
Your listeners are tuning in for a reason; deliver it already!
If you have a sponsor, be respectful of them
4. Be original
Don’t copy – be unique!
5. Be focused
Your job is to make a damn good show, not to find out how to make money
Podcasting is like flying a kite. If you build a crappy kite, it won’t fly.
To close it out strong Podcast Movement brought back Shannon Cason of Homemade Stories.
Shannon focused on WHY people podcast.
Throughout his presentation he had audio clips from other speakers and attendees who were at Podcast Movement.
He asked them: “Why do you podcast?”
The range was wide – everything from “Because I like to hear my own voice” to “Because I have a message to share and an impact to make”.
I guess it goes to show that everyone podcasts for a different reason, and it’s important to remember why we do what we do.
Biggest Takeaways from Podcast Movement
After Podcast Movement I reached out to our podcasting community who attended and asked them:
What was YOUR biggest takeaway from Podcast Movement?
Here’s what they had to say…
My name is Jaime Jay and I host a podcast called Stop Riding the Pine.
My #1 takeaway from PM17 was that I really need to be open to new ideas.
I met so many awesome people that are doing great things in the podcast world. Just when I think I’m getting ahead, I learn more new things that keep challenging me to get better.
This event served as a great reminder that I need to keep pushing forward. It was a blast seeing old friends and making new friends. I loved this event and am very happy to have attended!
My name is Josh Brown and I host the podcast Franchise Euphoria.
My #1 takeaway from PM17 was that my podcast needs to now become the Hub from which all my digital and social media efforts spoke off from.
It became abundantly clear at PM17 that rather than having a social media campaign that includes just sending out my Podcast as part of my marketing efforts, I should make my Podcast the central hub from which all of my social media content flows in terms of topic, focus, etc.
As an example, if my next episode on my Podcast regards franchising a restaurant, then all of my social media marketing should revolve around that focused topic.
This may seem obvious to a lot of people, but it was certainly an “ah ha” moment for me at PM17.
My name is Mary Albee and I host the podcast Pure Dog Talk.
My #1 takeaway from PM17 was the smart tech opportunities coming with Alexa, Apple Homepod and Google adding optimized podcasts to voice searchable content.
My name is John Lee Dumas and I host the podcast Entrepreneurs On Fire.
My #1 takeaway from PM17 was that everyone needs to be Podcasting with a purpose.
Just turning on a mic and talking is not a winning strategy.
Your Podcast should have a funnel, which is the journey you take your listener on that ends with some kind of product, service, community, or VALUE BOMB.
Strategic planning wins.
My name is Mark Asquith and I host the podcast The 7 Minute Mentor.
My #1 takeaway from PM17 was to be a story teller!
It doesn’t matter your niche or focus, you have to captivate people with stories that MATTER!
My name is Shawn Park and I host the podcast Be Your Own Nerd.
My #1 takeaway from PM17 was to “Just Launch” my podcast.
I need to stop over planning, overthinking, and need to stop making sure everything is perfect because it will never be.
My name is H. Guthrie Chamberlain, III and I host the podcast Wisdom-Trek. 
My #1 takeaway from PM17 was that it was a privilege to speak on the PMx stage and get to meet 11 other excellent speakers and hear their presentations.
It will help to improve my speaking opportunities in the future. Also, the networking and connections made are invaluable.
My name is Paula Chamberlain and I will host the podcast A Quilter’s Life.
My #1 takeaway from PM17 was that there was strong support for my soon-to-be-released podcast A Quilter’s Life, where I’ll be interviewing quilters and sharing their stories on why they quilt and how that passion integrates into their overall life stories.
If you attended Podcast Movement 2017 we hope you enjoyed it!
If not, there’s always next year! Podcast Movement 2018 will be in Philly, and we can’t wait to see you there!
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